Viant Advertising Cloud

Viant Advertising Cloud Alternatives & Competitors

Looking for alternatives to Viant Advertising Cloud? Tons of people want Cross-Channel Advertising software to help with workflow capability, custom reports, and api / integrations. What's difficult is finding out whether or not the software you choose is right for you. We have compiled a list of Cross-Channel Advertising software that reviewers voted best overall compared to Viant Advertising Cloud. Based on reviewer data you can see how Viant Advertising Cloud stacks up to the competition, check reviews from current & previous users, and find the best fit for your business.

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Top 20 Alternatives & Competitors to Viant Advertising Cloud

    #1
    #1
  1. Marin Software

    (440)3.9 out of 5
    Optimized for quick response
    Marin Software provides a unified platform for search, social, and eCommerce advertising.
  2. Marin Software provides a unified platform for search, social, and eCommerce advertising.

    Marin Software review by Liping C.
    "Marin Thoughts: Marin is relatively easy to use. I think the Marin One platform is great as it does give more insight to the campaign and can also pull in reporting that wasn't available before."
    #2
    #2
  3. AdRoll

    (345)3.7 out of 5
    Since 2007, AdRoll has been on a mission to help businesses compete online and grow revenue. Ambitious commerce brands use the AdRoll E-commerce Growth Platform to make their display, social and email advertising work together to accelerate business growth. Powered by industry-leading automation and personalization, brands are better able to structure, measure and sync their marketing efforts. Built for performance, our Growth Platform sees 37,000 customers generate more than $246 billion in sales annually.
  4. Since 2007, AdRoll has been on a mission to help businesses compete online and grow revenue. Ambitious commerce brands use the AdRoll E-commerce Growth Platform to make their display, social and email advertising work together to accelerate business growth. Powered by industry-leading automation and personalization, brands are better able to structure, measure and sync their marketing efforts. Built for performance, our Growth Platform sees 37,000 customers generate more than $246 billion in sales annually.

    AdRoll review by Hunter O.
    "Advertising: I am using AdRoll to send and show the advertising of the company by email and social networks and thus direct them to our website and more when they are users who have never entered and did not know of our website to be more and more known and increase social followers The generation of reports helps evaluate the performance of each campaign to know how useful it was and look at the possible errors that were caused to fix them and not to do it again in the next campaign that is launched His learning is easy to learn I did not need to ask anything to support or read guides because I learned by starting to know the whole platform and doing tests with campaigns that were not sent"
    #3
    #3
  5. SweetIQ Local Marketing Hub

    (259)3.7 out of 5
    Optimized for quick response
    SweetIQ Local Marketing Hub is fueling digital advertising campaigns for advertisers & agencies around the world. See and be seen.
  6. SweetIQ Local Marketing Hub is fueling digital advertising campaigns for advertisers & agencies around the world. See and be seen.

    SweetIQ Local Marketing Hub review by User in Marketing and Advertising
    "An efficient way to track your ads: Sizmek has easy to use reporting that allows you to track how your ads are performing. Multiple campaign managers that I have worked with have no problem working with them, even if they are new to the platform. We also love using the reach frequency tool when we run with multiple digital partners, helping us get valuable insight into how well we diversified our partners and targeting. They also have a team of very helpful service reps who are more than happy to answer our phone calls and help when something goes awry."
    #4
    #4
  7. Google Marketing Platform

    (251)4.1 out of 5
    Google Marketing Platform is an integrated ad-technology platform that enables agencies and advertisers to more effectively create, manage and grow high-impact digital marketing campaigns.

    Reviewers say compared to Viant Advertising Cloud, Google Marketing Platform is:

    Better at meeting requirements
  8. Google Marketing Platform is an integrated ad-technology platform that enables agencies and advertisers to more effectively create, manage and grow high-impact digital marketing campaigns.

    Reviewers say compared to Viant Advertising Cloud, Google Marketing Platform is:

    Better at meeting requirements

    Google Marketing Platform review by Daniel V.
    "A platform that helps bring everything together.: This was just recently updated to be called Campaign Manager. I love how the platform is essentially seamless. DoubleClick Campaign manager which I worked on the most also known as DCM integrates with DoubleClick Studio, Google Analytics, and Google Tag Manager. It allows you to traffick ads via the DCM server and allows a user to pull reports on data to better understand performance and where you can improve. "
    #5
    #5
  9. Kenshoo

    (242)4.0 out of 5
    Kenshoo is a global software platform for companies looking to manage, automate and optimize digital advertising at scale across Search, Social and Amazon Advertising.

    Reviewers say compared to Viant Advertising Cloud, Kenshoo is:

    Better at support
  10. Kenshoo is a global software platform for companies looking to manage, automate and optimize digital advertising at scale across Search, Social and Amazon Advertising.

    Reviewers say compared to Viant Advertising Cloud, Kenshoo is:

    Better at support

    Kenshoo review by User in Marketing and Advertising
    "Hard to compete with Google Ads: I think there is value in having a 3rd party platform like Kenshoo that can be more objective and can be more willing to integrate with other 3rd party tools"
    #6
    #6
  11. 4C

    (219)4.1 out of 5
    4C powers Scope, the only self-serve platform for audience intelligence, activation, and analytics across channels.

    Reviewers say compared to Viant Advertising Cloud, 4C is:

    Better at support
    Easier to do business with
    Better at meeting requirements
  12. 4C powers Scope, the only self-serve platform for audience intelligence, activation, and analytics across channels.

    Reviewers say compared to Viant Advertising Cloud, 4C is:

    Better at support
    Easier to do business with
    Better at meeting requirements

    4C review by User
    "4C review - Liz Scott: My favorite part of 4C is the ability to create and save reports and easily edit them. It makes client requests for data super quick and easy. It also helps for larger cross publisher requests. "
    See all 4C reviews
    #7
    #7
  13. Criteo Dynamic Retargeting

    (175)3.7 out of 5
    Optimized for quick response
    Criteo Dynamic Retargeting drives sales for e-commerce businesses, intelligently converting shoppers with dynamic, personalized ads.

    Reviewers say compared to Viant Advertising Cloud, Criteo Dynamic Retargeting is:

    Better at meeting requirements
  14. Criteo Dynamic Retargeting drives sales for e-commerce businesses, intelligently converting shoppers with dynamic, personalized ads.

    Reviewers say compared to Viant Advertising Cloud, Criteo Dynamic Retargeting is:

    Better at meeting requirements

    Criteo review by Kacey M.
    "Strong Dynamic Partner: Honestly, performance with Criteo has mostly outperformed other partners when comparing dynamic retargeting via product feeds. The algorithm seems to be very strong, and I like how I can check on the status of my product feed in the interface (i.e. how many products are in the feed, how many are live/ recommendable, etc)."
    #8
    #8
  15. Celtra

    (165)4.3 out of 5
    Optimized for quick response
    Celtra's Creative Management Platform is a cloud-based, self-service software for managing the entire creative lifecycle of digital advertising - improving advertising effectiveness while reducing operational costs.

    Reviewers say compared to Viant Advertising Cloud, Celtra is:

    Better at support
    Better at meeting requirements
    Easier to do business with
  16. Celtra's Creative Management Platform is a cloud-based, self-service software for managing the entire creative lifecycle of digital advertising - improving advertising effectiveness while reducing operational costs.

    Reviewers say compared to Viant Advertising Cloud, Celtra is:

    Better at support
    Better at meeting requirements
    Easier to do business with

    Celtra review by Radek W.
    "Celtra is cool: Very responsive customer support that helped me immensely and very promptly when I had issues. When it comes to the features of the product per se, autosave is very welcome. Furthermore, I like the fact that some functionalities (e.g. clickthrough) can be implemented by a variety of ways, not just one. I also like the preview feature - it shows the ads organically and reliably."
    #9
    #9
  17. Basis

    (143)4.4 out of 5
    Optimized for quick response
    Basis is the platform advertisers need to run successful online advertising across every channel.

    Reviewers say compared to Viant Advertising Cloud, Basis is:

    Better at support
    Easier to do business with
    Better at meeting requirements
  18. Basis is the platform advertisers need to run successful online advertising across every channel.

    Reviewers say compared to Viant Advertising Cloud, Basis is:

    Better at support
    Easier to do business with
    Better at meeting requirements

    Basis review by Katharine S.
    "Amazing experience working with the Centro team and within the BASIS DSP!: The support, resources, and training I have received from the Centro team have played a huge part in the success of our programmatic campaigns we run through Basis. I made the transition from managed service to self-service within Basis, and I would like to thank my Customer Service Manager, Kallie Franke, for providing such an effortless transition. The team at Centro really cares about the success of your campaigns and they are dedicated towards helping you reach your goals."
    #10
    #10
  19. MediaMath TerminalOne Marketing OS™

    (115)3.9 out of 5
    Optimized for quick response
    MediaMath is a digital marketing technology company dedicated to reengineering modern marketing to offer transformative results based on tangible goals.
  20. MediaMath is a digital marketing technology company dedicated to reengineering modern marketing to offer transformative results based on tangible goals.

    MediaMath review by Luciano Gabriel G.
    "Mediamath experience in LATAM (Argentina): This DSP is one of the best platforms on the market at the moment. It containts a lot of features that are really good to have a the moment of create a campaign, such as: - Audiences in Brain - Watermark Revenue - Algorithm for Performance Campaigns "
    #11
    #11
  21. dataxu

    (84)3.8 out of 5
    Optimized for quick response
    dataxu helps marketing professionals use data to improve their advertising. Its software empowers you to connect with real people across all channels.

    Reviewers say compared to Viant Advertising Cloud, dataxu is:

    Better at support
  22. dataxu helps marketing professionals use data to improve their advertising. Its software empowers you to connect with real people across all channels.

    Reviewers say compared to Viant Advertising Cloud, dataxu is:

    Better at support

    dataxu review by Alexander P.
    "DataXu Platform: The platform experience is very intuitive and easy to learn for newcomers to the platform. Many of the features are easily added or removed from campaigns by simple drag and drop functionality, making the set up of campaigns really easy and fast. DataXu's platform is good for an international expansion of the tools and services, amking it easy to work with multi-national teams within ghr same platform environment The reporting suite is good, and touches upon all the main relevant KPIs, as well as offering the option to create company and campaign specific reportings. sharing reports with stakeholders is also easy, and needs no big admin work"
    #12
    #12
  23. Choozle

    (88)4.1 out of 5
    Choozle – Digital Advertising Made Easy®—provides a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across display, video, mobile and other mediums—all from a single, intuitive interface.

    Reviewers say compared to Viant Advertising Cloud, Choozle is:

    Better at support
    Easier to do business with
    Better at meeting requirements
  24. Choozle – Digital Advertising Made Easy®—provides a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across display, video, mobile and other mediums—all from a single, intuitive interface.

    Reviewers say compared to Viant Advertising Cloud, Choozle is:

    Better at support
    Easier to do business with
    Better at meeting requirements

    Choozle review by Ian C.
    "Complete control and affordable!: Choozle makes it easy to setup and monitor our digital campaigns. At anytime I can run a detailed report which will give me insight into how a campaign is performing. With this information I can change the geolocation, site lists or banners. Also it is affordable! Most other DPS companies require a monthly minimum. Digital advertising is not our main business, so our monthly spend varies."
    #13
    #13
  25. Adobe Media Optimizer

    (80)3.6 out of 5
    Adobe Media Optimizer accurately predicts the impact of changes to your search, display, and social ads, then helps you manage and automate the campaigns, freeing resources for other high-impact initiatives.
  26. Adobe Media Optimizer accurately predicts the impact of changes to your search, display, and social ads, then helps you manage and automate the campaigns, freeing resources for other high-impact initiatives.

    Media Optimizer review by User in Airlines/Aviation
    "Media Optimizer primarily helped us to add efficiency and reduce costs: It's ability to leverage our analytics data for campaigns (i.e. RLSA's), as well as to far more effectively gauge performance, by measuring success against our Adobe Analytics metrics. The machine learning that is built in has also proven to be a great benefit (based on its proven over time accuracy). Thanks to this capability our SEM spend has become more optimized. "
    #14
    #14
  27. Acquisio

    (69)3.8 out of 5
    Acquisio is a high-powered performance media solution that enables digital marketers to optimize their search campaigns and report on social, mobile, and display initiatives, all in one easy-to-use dashboard.
  28. Acquisio is a high-powered performance media solution that enables digital marketers to optimize their search campaigns and report on social, mobile, and display initiatives, all in one easy-to-use dashboard.

    Acquisio review by Arturo R.
    "Great for Bid and Budget Management. Bring Your Clients to the Next Level with Acquisio.: I've used the reporting section and it's good, it self-populates and you can even automate sending. The Bid and Budget Management feature is very good but it doesn't let you manipulate much. You only sent the percentages of budget for each budget group and then it only lets you set a constraint (a soft cap for the max CPC), and you can make it optimize for clicks (aggressive) or for budget (conservative). You can also do unspent budget rollover. For those that like to concentrate on campaign and ad quality and want to leave the bidding to AI, this is a great solution. For those that closely monitor their campaigns and want to intervene to set bid adjustments for devices, age ranges, etc., it might become frustrating because this platform is smart and will do all that according to past performance. You don't need to touch any of that with Acquisio. Everything is fully automated by an algorithm. "
    #15
    #15
  29. IgnitionOne Customer Intelligence Platform

    (35)3.3 out of 5
    Optimized for quick response
    IgnitionOne’s Customer Intelligence Platform (CIP) enables marketers to identify and engage their most valuable customers in real-time to power true omnichannel personalization. The IgnitionOne CIP provides real-time, actionable insights for smarter marketing decisions and omnichannel engagement to maximize overall results.
  30. IgnitionOne’s Customer Intelligence Platform (CIP) enables marketers to identify and engage their most valuable customers in real-time to power true omnichannel personalization. The IgnitionOne CIP provides real-time, actionable insights for smarter marketing decisions and omnichannel engagement to maximize overall results.

    IgnitionOne Customer Intelligence Platform review by Davis B.
    "Fusion of different types of advertising: The renewed interface of your system is quite intuitive, which allows you to control and better manage the campaigns you do. We must also highlight the forecast tool for budget and ROAS, since they have allowed us to better control the financial aspect in the marketing area. We can also have a quick overview of the advertisers through the control panel. It is very simple to have in an instant all the information referring to the topics of advertisements and advertising."
    #16
    #16
  31. Amobee DSP

    (33)3.5 out of 5
    A cloud platform that enables marketers to make smarter decisions and precisely execute cross-channel campaigns.
  32. A cloud platform that enables marketers to make smarter decisions and precisely execute cross-channel campaigns.

    Amobee DSP review by User in Marketing and Advertising
    "Solid DSP that would be a great DSP with a few UI updates: Campaign setup is easy and intuitive. You're able to learn the basics needed to set up a campaign pretty quickly, which cuts down on the needed training and on-boarding time. "
    #17
    #17
  33. TubeMogul

    (31)3.5 out of 5
    TubeMogul is an advertising software company for digital branding. With a single, integrated video ad solution, TubeMogul puts Brands & Agencies in control.
  34. TubeMogul is an advertising software company for digital branding. With a single, integrated video ad solution, TubeMogul puts Brands & Agencies in control.

    TubeMogul review by Pablo G.
    "Easy and friendly: An easy and effective option to run a campaign . Specially for video. The whitelist optimization it's user friendly and the main dashboard which includes the volume of won impressions it's reliable and it's updated in real time. The platform also allows you to build your own video creatives (including interactive creatives) using a basic interface. "
    #18
    #18
  35. BrightRoll DSP

    (31)3.7 out of 5
    BrightRoll is the only independent and unified programmatic video advertising platform for reaching audiences across web, mobile and connected TV.

    Reviewers say compared to Viant Advertising Cloud, BrightRoll DSP is:

    Better at support
    Easier to set up
    Better at meeting requirements
  36. BrightRoll is the only independent and unified programmatic video advertising platform for reaching audiences across web, mobile and connected TV.

    Reviewers say compared to Viant Advertising Cloud, BrightRoll DSP is:

    Better at support
    Easier to set up
    Better at meeting requirements

    BrightRoll review by Administrator
    "Very easy to use DSP: I like its interface wich is very user friendly and understandable ata first sight, no need to receive a product introduction for starters. also, the planner tool is alway helpful in order to create proposals for the commercial team without having to bid in order to know about the prices on the market. Reporting almost in real time also gives our clients the ability to "
    #19
    #19
  37. TUNE (formerly HasOffers)

    (29)3.9 out of 5
    Empowering performance marketers of all kinds to build, manage, and grow their partner programs and networks on mobile and web.

    Reviewers say compared to Viant Advertising Cloud, TUNE (formerly HasOffers) is:

    Better at support
    Easier to do business with
  38. Empowering performance marketers of all kinds to build, manage, and grow their partner programs and networks on mobile and web.

    Reviewers say compared to Viant Advertising Cloud, TUNE (formerly HasOffers) is:

    Better at support
    Easier to do business with

    TUNE (formerly HasOffers) review by Joshua S.
    "Long time user: I have been using the TUNE (HasOffers) tracking platform for many years now. It has progressively improved over the years and has always been very reliable for marketing metrics and analytics. The staff is also very quick to assist with any questions or concerns that may arise."
    #20
    #20
  39. AppNexus Console

    (30)3.7 out of 5
    AppNexus technology powers the most innovative trading solutions and marketplaces for Internet advertising. AppNexus powers the ads that power the Internet.
  40. AppNexus technology powers the most innovative trading solutions and marketplaces for Internet advertising. AppNexus powers the ads that power the Internet.

    AppNexus review by Elvin F.
    "Overall Disappointing: One of the few things I like about Appnexus is the being able to plug into PMPs that are listed in the marketplace. Makes it much easier to find inventory from publishers without making additonal contacts outside of the system. "