--- title: Veritone Attribute Reviews meta\_title: 'Veritone Attribute Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 18 reviews by the users' company size, role or industry to find out how Veritone Attribute works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 18 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Account-Based Execution url: https://www.g2.com/categories/account-based-execution --- # Veritone Attribute Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Veritone Attribute but has limited features. Are you part of the Veritone Attribute team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! Veritone Attribute is a broadcast attribution solution that helps broadcasters optimize linear TV and radio campaigns by correlating an ad with web lift in near-real time, with visualized, easily shareable reports. Broadcasters use Veritone Attribute to track performance of ads, to retain and win more business with ROI data they previously didn’t have. Through the power of campaign data, like web traffic and unique website visitors, radio and TV can compete more effectively with digital media channels to earn a larger slice of advertisers’ marketing budgets. * * * Seller [Veritone Inc.](https://www.g2.com/sellers/veritone-inc) Discussions [Veritone Attribute Community](https://www.g2.com/products/veritone-attribute/discuss) Languages Supported English Overview by Locke Truong Show More ## Top-Rated Alternatives [ ![Google Analytics](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Google Analytics") Google Analytics 4.5/5(6,862) ](https://www.g2.com/products/google-analytics/reviews) [ ![Semrush](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Semrush") Semrush 4.4/5(4,026) ](https://www.g2.com/products/semrush/reviews) [ ![Demandbase One](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Demandbase One") Demandbase One 4.4/5(1,988) ](https://www.g2.com/products/demandbase-one/reviews) [ View All Alternatives ](https://www.g2.com/products/veritone-attribute/competitors/alternatives) ## User Insights Average based on 18 real user reviews. [Log in to unlock pricing and user insights](/login) CC Cesar C. Account Director Small-Business (50 or fewer emp.) 2/25/2021 "Attribute is a powerful tool to demonstrate radio efficacy." 4.5/5 What do you like best about Veritone Attribute? - works very fastly - It´s friendly and easy to use - many graphics to analyze data Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? In some cases the tool didnt´t read total radio ads or GA in a right way. The support team helped us with all these issues but I would like to use the tool working 100% very well. Review collected by and hosted on G2.com. Recommendations to others considering Veritone Attribute: Take a trial period in order to verify if this tool will be very helpfully for your business. Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? - Demonstrate to our clients that radio is a strong media to drive traffic to their websites. - Keep investments of our regular clients - Increase sales with new advertisers - Get more trust in radio from our clients. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ET Erik T. A Enterprise (\> 1000 emp.) 2/25/2021 "Perfect to clients that aren't connecting analytics" 5/5 What do you like best about Veritone Attribute? Once the account is set up - you can select weekly recaps for high priority campaigns. We all have a lot happening in our sales lives, so simplifying the process of reporting makes tracking campaigns a breeze. Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? Initially, I wasn't getting results and had to work through some kinks. That made it frustrating - but after an easy chat with the support team - I was able to get multiple accounts set up quickly. Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? mutliple times clients have reached out after campaigns have run and wonder what the performance of their campaigns have looked like. While we typically track things at a very general level - this offers specific reach and impression numbers that i would've never been able to pull together after the fact. Review collected by and hosted on G2.com. Show More 5/22/2025 Validated ReviewerIncentivizedSource: G2 invite on behalf of seller CM Craig M. A Enterprise (\> 1000 emp.) 2/25/2021 "Veritone Pays Off!" 5/5 What do you like best about Veritone Attribute? I use Veritone everyday. The Radio Attribution information guides me on how to best help my clients on the right stations, creative, and search. I have saved so many clients because i was able to use the reports and show how we drive search. Thanks, Craig Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? No big issues. Information loads a little slow and the Connection process can be difficult for clients. Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? Number one, showing my clients radio drives search, best creative, and that radio works. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Broadcast Media](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Broadcast Media") CB Verified User in Broadcast Media Mid-Market (51-1000 emp.) 2/25/2021 "Very Helpful Tool for the Marketing Tool Belt" 4.5/5 What do you like best about Veritone Attribute? Veritone helps give the radio advertising customer the accountability they have always wanted. In my 10 years selling radio advertising one thing I hear a lot if "how can I track it?" Anyone in the industry knows that tracking a marketing campaign is never as easy as it seems. There are a million factors that determine a campaigns success, and some may not be evident until years after the campaign is over. But Veritone gives us marketers a quick answer to that questions, and an easy way for advertisers to actually see the impact their campaign is making. Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? I have had a few technical issues that can be frustrating, but the team at Veritone is good about answering questions and solving problems. Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? It gives me an instant answer to the common objection "how can I track it?" It helps to reassure the client, and it makes the whole process a little more transparent. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Tyler H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tyler H.") TH Tyler H. Account Executive 710 ESPN Seattle Small-Business (50 or fewer emp.) 2/25/2021 Business partner of the seller or seller's competitor, not included in G2 scores. "Veritone Attribution for Bonneville Seattle" 5/5 What do you like best about Veritone Attribute? I like how easy the dashboard is and how easy it is to find the info that's going to be most important to a client. Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? The time it sometimes takes to get a campaign set or get the data. Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? A lot of clients are finding we are getting people to their website but its something with their site that isn't converting or keeping people there. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Broadcast Media](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Broadcast Media") UB Verified User in Broadcast Media Enterprise (\> 1000 emp.) 2/24/2021 "Best Way to Build Rapport" 4.5/5 What do you like best about Veritone Attribute? Veritone Attribute is a great one-stop shop to pull together multiple data points to share with your clients to show them what is working and what could be improved on. Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? Veritone Attribute is amazing. I do wish that the PowerPoint reports reflected the same as the PDF reports did - the graphs are more user friendly to share with clients. Review collected by and hosted on G2.com. Recommendations to others considering Veritone Attribute: Watchlists can be difficult to create because of how the spot is transcribed. Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? Veritone Attribute shows my clients what is working and what needs improved upon whether it is adding in multiple spot lengths or moving around dayparts to better opitmize the campaign. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Seller invite ![Lindsey M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lindsey M.") LM Lindsey M. Marketing Strategist Enterprise (\> 1000 emp.) 2/25/2021 "GAME CHANGER" 5/5 What do you like best about Veritone Attribute? I love to show clients their new visits! Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? The "other' category on traffic channels Review collected by and hosted on G2.com. Recommendations to others considering Veritone Attribute: USE IT!!! You will get more renewals and build trust with your clients! Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? Clients see the radio campaign working! Love showing them how many new people hit their site just within 10 minutes! Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller WG whitney g. outside sales account executive Enterprise (\> 1000 emp.) 2/24/2021 "Great tool to show clients how their radio is converting to website traffic" 5/5 What do you like best about Veritone Attribute? You can sort by date, station or creative. Also give the client a total recap of a specific time period Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? It’s a bit clunky with the updating process. If I want to select future dates I have to edit the campaign dates Review collected by and hosted on G2.com. Recommendations to others considering Veritone Attribute: It’s. A great tool for sellers to show clients how their creative is conversing and overall schedule Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? Client attribution credit. A lot of times radio doesn’t get credit for web traffic and this tool helps show that. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Seller invite ![Bob M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bob M.") BM Bob M. Brand Specialist Small-Business (50 or fewer emp.) 2/25/2021 "Pretty Good Tool" 4.5/5 What do you like best about Veritone Attribute? The robust data it provides. Much more in-depth than LeadsRx Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? Difficulty in getting clients to connect Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? Very strong in station performance and creative testing. Clients are increasingly tied to the AE because of the attribution we can provide to them. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Victor M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Victor M.") VM Victor M. Senior Account Manager Mid-Market (51-1000 emp.) 2/24/2021 "Excellent tool for recaps!" 5/5 What do you like best about Veritone Attribute? Reports are easy to understand and esay to discuss with clients Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? There is nothing that I dislike so far. I liked it as it is. Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? It solves the client's doubt on what is really working for them Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Seller invite ## Questions about Veritone Attribute? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Veritone Attribute ](https://www.g2.com/products/veritone-attribute/discussions/new) GU Guest User What is Veritone Attribute used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-veritone-attribute-used-for) [ View all Discussions ](https://www.g2.com/products/veritone-attribute/discuss) ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. 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