--- title: Veritone Attribute Reviews meta\_title: 'Veritone Attribute Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 18 reviews by the users' company size, role or industry to find out how Veritone Attribute works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 18 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Account-Based Execution url: https://www.g2.com/categories/account-based-execution --- # Veritone Attribute Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Veritone Attribute but has limited features. Are you part of the Veritone Attribute team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! Veritone Attribute is a broadcast attribution solution that helps broadcasters optimize linear TV and radio campaigns by correlating an ad with web lift in near-real time, with visualized, easily shareable reports. Broadcasters use Veritone Attribute to track performance of ads, to retain and win more business with ROI data they previously didn’t have. Through the power of campaign data, like web traffic and unique website visitors, radio and TV can compete more effectively with digital media channels to earn a larger slice of advertisers’ marketing budgets. * * * Seller [Veritone Inc.](https://www.g2.com/sellers/veritone-inc) Discussions [Veritone Attribute Community](https://www.g2.com/products/veritone-attribute/discuss) Languages Supported English Overview by Locke Truong Show More ## Top-Rated Alternatives [ ![Google Analytics](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Google Analytics") Google Analytics 4.5/5(6,862) ](https://www.g2.com/products/google-analytics/reviews) [ ![Semrush](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Semrush") Semrush 4.4/5(4,026) ](https://www.g2.com/products/semrush/reviews) [ ![Demandbase One](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Demandbase One") Demandbase One 4.4/5(1,988) ](https://www.g2.com/products/demandbase-one/reviews) [ View All Alternatives ](https://www.g2.com/products/veritone-attribute/competitors/alternatives) ## User Insights Average based on 18 real user reviews. [Log in to unlock pricing and user insights](/login) KC Kristy C. Enterprise (\> 1000 emp.) 1/9/2024 "Veritone for airchecks" 3.5/5 What do you like best about Veritone Attribute? I use this program mostly every day to pull airchecks, it works great, several ways to search and different filters to use Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? I dont like that you have to wait so long to find info, 5 hours seems excessive Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? none really Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic SK Steven K. Account Executive Enterprise (\> 1000 emp.) 2/25/2021 "Veritone works well but has flaws." 3.5/5 What do you like best about Veritone Attribute? Veritone attribution platform looks great, and is not complicated to read by clients. The generated reports look fantastic, and clean. No editing required for the aesthetics. Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? It does not take much to throw the entire campaign completely off and a normal user will not know what action they performed wrong. The customer service department is AI powered, which means if you have a question or concern that does not fit in to the algorithm, you will have to wait for an actual human to jump on the chat. After that they rarely will have immediately answers to the questions or issues you have immediately. In short, Veritone should make the platform less venerable for end users to make mistakes. Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? With anything broadcast you have to be able to prove more than your commercial ran at a specific day and time. You have to prove what the commercial is doing for the client. Regarding Veritone Attribute, this can show to a certain degree of accuracy how many web site visits a clients site is receiving during a specific time window. Giving your campaign more value than.. Your commercial aired at this time on this day. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller DK Drew K. Vice President, Consumer Insights Enterprise (\> 1000 emp.) 3/17/2021 "Good tool for offline attribution using speech-to-text translation" 3.5/5 What do you like best about Veritone Attribute? Veritone provides great customer service and has built custom solutions for our company. We're able to have frequent conversations with their team and resolve issues quickly. Their platform also allows us to easily switch between customers and to export useful reports and data. Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? Veritone, like most other offline attribution tools, relies on data connections to external (3rd party) tools such as Google Analytics and as a result are impacted by changes to those tools (e.g. the release of GA4). Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? Veritone Attribute allows us to demonstrate the impact of offline media campaigns that use radio and show how those campaigns drive online activity; we're also able to see performance by creative and location to help optimize those campaigns. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Media Production](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Media Production") UM Verified User in Media Production Enterprise (\> 1000 emp.) 2/25/2021 "Almost There" 3.5/5 What do you like best about Veritone Attribute? Comparison view on web data. It's awesome to have but too hard to change dates. Would also love to have the option to toggle to YOY instead of vs. previous period. Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? A bit more complicated for the average sales rep. Needs to land on weblift by day as primary screen. Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? Giving a tangible result to clients. Helping them to visualize radio's impact and optimize campaigns. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Automotive](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Automotive") CA Verified User in Automotive Small-Business (50 or fewer emp.) 2/25/2021 "Very helpful in providing insights into how traditional media is driving web traffic" 4/5 What do you like best about Veritone Attribute? All of the reporting to optimize campaigns Review collected by and hosted on G2.com. What do you dislike about Veritone Attribute? Would be great if it manually made some suggestions Review collected by and hosted on G2.com. What problems is Veritone Attribute solving and how is that benefiting you? Adjusting marketing plans that have delivered stronger results Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ## Questions about Veritone Attribute? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Veritone Attribute ](https://www.g2.com/products/veritone-attribute/discussions/new) GU Guest User What is Veritone Attribute used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-veritone-attribute-used-for) [ View all Discussions ](https://www.g2.com/products/veritone-attribute/discuss) ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. 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