# Best Digital Adoption Platforms for Small Business

## How Many Digital Adoption Platforms Products Does G2 Track?

**Total Products under this Category:** 101

### Category Stats (Jul 2026)

- **Average Rating:** 4.62/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** BrainStorm (+1.03%) - Among all products in this category, BrainStorm recorded the largest rating increase compared to last month

_Last updated: July 31, 2026_

## How Does G2 Rank Digital Adoption Platforms Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 19,600+ Authentic Reviews
- 101+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Digital Adoption Platforms
 ![G2 Grid® for Digital Adoption Platforms plotting products by satisfaction and market presence](https://www.g2.com/categories/digital-adoption-platform/grids.png?focus%5B%5D=73931&focus%5B%5D=85720&focus%5B%5D=170095&focus%5B%5D=17410&focus%5B%5D=146555&focus%5B%5D=710&focus%5B%5D=13836&focus%5B%5D=5598)

Highlighted products: Userpilot, UserGuiding, Tango, Pendo, Product Fruits, WalkMe, Fullstory, and Whatfix.

Underlying data: [Grid® JSON](https://www.g2.com/categories/digital-adoption-platform/grids.json?focus%5B%5D=userpilot&focus%5B%5D=userguiding&focus%5B%5D=tango-tango&focus%5B%5D=pendo-io-pendo&focus%5B%5D=product-fruits&focus%5B%5D=walkme&focus%5B%5D=fullstory&focus%5B%5D=whatfix&segment=small-business)

**Sponsored**

### UserGuiding

UserGuiding is a no-code product adoption platform for teams who need users to reach value on their own, without a support ticket or a training call. You build in-app guidance inside your own product using a visual editor and a Chrome extension, with no engineering ticket. Interactive guides and walkthroughs, onboarding checklists, tooltips, hotspots, banners and announcement modals, each targeted to segments you define from user attributes and events. One platform for the whole adoption loop. Onboard users, see where they stall, ask them why, collect what they want built next, show them what you committed to, then announce it in-app when it ships. Self-serve help: a standalone multilingual Knowledge Base, a Resource Center widget inside your product, and an AI Assistant that answers your users' questions conversationally from your own content. Deflect tickets without adding headcount. Feedback and evidence: in-app surveys and NPS targeted to the right users at the right moment, analytics on every guide, checklist and survey, and Session Replay to see exactly where users stall. Custom Alerts flag a material that stops performing, instead of you finding out at the monthly review. Feature requests and public roadmap: your users submit ideas inside your product and vote on each other's. Everything lands in an inbox you approve before anything goes public. What you pick moves onto a public roadmap in status columns you name yourself, and when it ships it becomes an update post on the same page the request started on. AI-native access: UserGuiding ships an MCP server, so you can query your own adoption data straight from Claude, Cursor or any MCP client rather than exporting spreadsheets. The 1:1 onboarding program: twelve weeks, one hour a week, someone from our team on a call with yours, building in your account instead of handing you a plan. Each session takes one piece of your user journey and gets something live. UserGuiding is the only product adoption platform that includes a weekly 1:1 onboarding program at no additional fee. Everywhere else, hands-on implementation is a paid services engagement or reserved for enterprise contracts. You can see what UserGuiding costs without booking a call. Plans start at $174 per month billed annually. Enterprise adds SAML SSO, activity logs, migration support, and SOC 2, GDPR and HIPAA compliance. More than 1,000 companies use UserGuiding, which holds 4.7 stars across 772 G2 reviews, most often praised for how quickly it goes live.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1561&secure%5Bchosen_at%5D=2026-08-01T01%3A07%3A07Z&secure%5Bdisplayable_resource_id%5D=1561&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1561&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=85720&secure%5Bresource_id%5D=1561&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdigital-adoption-platform%2Fsmall-business%3Fopen_modal_url%3D%252Fproducts%252Fuserflow%252Fwishlists%253Fhost_path%253D%25252Fcategories%25252Fdigital-adoption-platform%25252Fsmall-business%2526source%253Dcategory&secure%5Btoken%5D=0c2900bcb5ce685859a1facbf2fce309f688b195a440942aaa8d77c6b94139f1&secure%5Burl%5D=https%3A%2F%2Fuserguiding.com%2F%3Futm_source%3Dg2%26utm_medium%3Dcpc%26utm_campaign%3Dg2_cpc&secure%5Burl_type%5D=custom_url)

### [UserGuiding](https://www.g2.com/products/userguiding/reviews)

UserGuiding is a no-code product adoption platform for teams who need users to reach value on their own, without a support ticket or a training call. You build in-app guidance inside your own product using a visual editor and a Chrome extension, with no engineering ticket. Interactive guides and walkthroughs, onboarding checklists, tooltips, hotspots, banners and announcement modals, each targeted to segments you define from user attributes and events. One platform for the whole adoption loop. Onboard users, see where they stall, ask them why, collect what they want built next, show them what you committed to, then announce it in-app when it ships. Self-serve help: a standalone multilingual Knowledge Base, a Resource Center widget inside your product, and an AI Assistant that answers your users' questions conversationally from your own content. Deflect tickets without adding headcount. Feedback and evidence: in-app surveys and NPS targeted to the right users at the right moment, analytics on every guide, checklist and survey, and Session Replay to see exactly where users stall. Custom Alerts flag a material that stops performing, instead of you finding out at the monthly review. Feature requests and public roadmap: your users submit ideas inside your product and vote on each other's. Everything lands in an inbox you approve before anything goes public. What you pick moves onto a public roadmap in status columns you name yourself, and when it ships it becomes an update post on the same page the request started on. AI-native access: UserGuiding ships an MCP server, so you can query your own adoption data straight from Claude, Cursor or any MCP client rather than exporting spreadsheets. The 1:1 onboarding program: twelve weeks, one hour a week, someone from our team on a call with yours, building in your account instead of handing you a plan. Each session takes one piece of your user journey and gets something live. UserGuiding is the only product adoption platform that includes a weekly 1:1 onboarding program at no additional fee. Everywhere else, hands-on implementation is a paid services engagement or reserved for enterprise contracts. You can see what UserGuiding costs without booking a call. Plans start at $174 per month billed annually. Enterprise adds SAML SSO, activity logs, migration support, and SOC 2, GDPR and HIPAA compliance. More than 1,000 companies use UserGuiding, which holds 4.7 stars across 772 G2 reviews, most often praised for how quickly it goes live.

**Average Rating:** 4.7/5.0

**Total Reviews:** 770

#### How Do G2 Users Rate UserGuiding?

- **User Segmentation:** 8.7/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.1/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.1/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.6/10 (Category avg: 8.9/10)

#### Who Is the Company Behind UserGuiding?

- **Seller:** [UserGuiding](https://www.g2.com/sellers/userguiding)
- **Company Website:** userguiding.com
- **Year Founded:** 2017
- **HQ Location:** Istanbul, TR
- **Twitter:** @UserGuiding  
1,755 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9723262d235511a5f2aae87b61847f8e3db54133e7414bf6108de0bc98b5f270&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18411333%2F&secure%5Burl_type%5D=linkedin_company_website)  
23 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Product Designer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 55% Small, 36% Medium

#### What Do G2 Reviewers Say About UserGuiding?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of UserGuiding, enjoying its intuitive interface and supportive assistance during onboarding.
- Users value the **exceptional customer support** from UserGuiding, offering quick responses and helpful assistance throughout the process.
- Users value the **easy setup** of UserGuiding, allowing quick onboarding and efficient use for customer engagement.
- Users love the **intuitive interface** of UserGuiding, enabling quick understanding and implementation of new features efficiently.
- Users value the **helpful onboarding experience** of UserGuiding, enhancing customer service and boosting business success.

##### Cons

- Users find the **limited customization** options frustrating, requiring additional code changes for tailored features.
- Users express a need for **more comprehensive customization features** and better analytics within UserGuiding's offerings.
- Users note the **limitations of mobile app support** , which hampers the overall functionality and effectiveness of the service.
- Users find the **learning curve steep** , especially with customization and language barriers, affecting initial setup experience.
- Users face **editing difficulties** with UserGuiding, struggling with lag and navigation issues during content updates.

#### What Are Recent G2 Reviews of UserGuiding?

**["Makes Product Updates Much Easier to Communicate"](https://www.g2.com/survey_responses/userguiding-review-12628183)**

**Rating:** 4.0/5.0 stars

_— Marcelo Wesley L._

[Read full review](https://www.g2.com/survey_responses/userguiding-review-12628183)

**["Helpful Platform for Managing Educational Guidance and User Support Content"](https://www.g2.com/survey_responses/userguiding-review-12841566)**

**Rating:** 5.0/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/survey_responses/userguiding-review-12841566)

#### What Are G2 Users Discussing About UserGuiding?

- [What is UserGuiding used for?](https://www.g2.com/discussions/what-is-userguiding-used-for) - 1 comment

### [Userpilot](https://www.g2.com/products/userpilot/reviews)

Userpilot is an all-in-one platform for Product, UX, and Marketing teams. It combines Product Analytics, Session Replay, In-app Engagement and In-app Surveys to help you increase product adoption. Userpilot allows teams to build user onboarding flows, launch product announcements, improve your UX & product adoption, provide self-serve support, collect feedback in-app , all code-free. It also provides you with powerful product analytics tools (funnels, trends, paths, cohorts) so you can make informed, data-driven product decisions. NEW: Session Replay: Learn how users navigate your product, find bugs, and spot friction points by watching their sessions. Integrations: Mixpanel, Amplitude, Heap, Intercom, Segment, Webhooks, HubSpot, Salesforce.

**Average Rating:** 4.6/5.0

**Total Reviews:** 1,000

#### How Do G2 Users Rate Userpilot?

- **User Segmentation:** 8.7/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.6/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 8.9/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.2/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Userpilot?

- **Seller:** [Userpilot](https://www.g2.com/sellers/userpilot)
- **Company Website:** userpilot.com
- **Year Founded:** 2019
- **HQ Location:** Austin, US
- **Twitter:** @teamuserpilot  
808 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c85ec123b4ffbd9016513c48ede774c5330abacd367c6d4d6f7a2f792fdefa79&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F27027108%2F&secure%5Burl_type%5D=linkedin_company_website)  
79 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Customer Success Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 53% Medium, 38% Small

#### What Do G2 Reviewers Say About Userpilot?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **intuitive design** of Userpilot, which simplifies their experience and enhances productivity.
- Users value the **intuitive interface** of Userpilot, facilitating easy journey creation without the need for coding.
- Users find **easy setup** with Userpilot, appreciating the straightforward process and solid customer support throughout.
- Users value the **dedicated customer support** from Userpilot, enhancing their overall experience and efficiency.
- Users value the **helpful insights** from UserPilot, enhancing product engagement and improving customer interactions.

##### Cons

- Users find the **learning curve steep** , requiring significant time and effort to master all features effectively.
- Users experience a **steep learning curve** with Userpilot, finding it challenging to navigate its extensive features initially.
- Users note the **limited customization** in Userpilot, particularly regarding surveys and user segment flexibility, which hinders deeper insights.
- Users find **reporting complexities** in Userpilot challenging, along with a learning curve and limited advanced features.
- Users find the **pricing steep** , especially as user numbers grow, making it less suitable for startups.

#### What Are Recent G2 Reviews of Userpilot?

**["Easy-to-Use Tool That Boosts User Interaction with Top-Notch Support"](https://www.g2.com/survey_responses/userpilot-review-13178871)**

**Rating:** 5.0/5.0 stars

_— Matthew P._

[Read full review](https://www.g2.com/survey_responses/userpilot-review-13178871)

**["Userpilot Makes Navigation Easy with Helpful Insights"](https://www.g2.com/survey_responses/userpilot-review-13179138)**

**Rating:** 5.0/5.0 stars

_— JD E._

[Read full review](https://www.g2.com/survey_responses/userpilot-review-13179138)

#### What Are G2 Users Discussing About Userpilot?

- [What is Userpilot used for?](https://www.g2.com/discussions/what-is-userpilot-used-for) - 1 upvote

### [Tango](https://www.g2.com/products/tango-tango/reviews)

Tango is a platform for workflow documentation and digital adoption that makes knowledge sharing simple and reliable. By clicking through a process once, anyone can generate a polished, step-by-step guide in seconds, complete with screenshots and instructions. Each guide can also be turned into an interactive, on-screen walkthrough. Since its founding, Tango has powered the creation of over 3 million process guides, helping organizations reduce errors, accelerate onboarding, and standardize SOPs across teams. Today, Tango is trusted by global enterprises including Salesforce, Gusto, and Rockwell Automation. Our intuitive platform empowers IT, Operations, and Enablement teams to document workflows in seconds and ensures every teammate can follow them with in-app guidance. The outcome: processes that are consistently followed, instantly accessible, and always up to date.

**Average Rating:** 4.7/5.0

**Total Reviews:** 507

#### How Do G2 Users Rate Tango?

- **User Segmentation:** 7.9/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.5/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.0/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.5/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Tango?

- **Seller:** [Tango](https://www.g2.com/sellers/tango-10f84662-d611-43f9-b2a7-e475aaea559c)
- **Company Website:** www.tango.ai
- **Year Founded:** 2020
- **HQ Location:** Los Angeles, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=063ebe1183bef30895c34efb5e2bdebe595c8c98aa8ee92833a4c37f8f048aba&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftrytango%2F&secure%5Burl_type%5D=linkedin_company_website)  
70 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Customer Success Manager, Consultant
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 52% Small, 32% Medium

#### What Do G2 Reviewers Say About Tango?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Tango to be incredibly **easy to use** , streamlining workflow creation and sharing effortlessly.
- Users love how Tango offers **time-saving automation** , enabling focus on meaningful tasks rather than logistical details.
- Users love the **easy creation** of tutorials with Tango, streamlining their workflow and enhancing efficiency significantly.
- Users appreciate the **simple and easy setup** of Tango, allowing for quick initiation without complications.
- Users appreciate the **ease of use** of Tango, enabling quick creation of guides for effective task automation.

##### Cons

- Users find Tango's **editing limitations** frustrating, as it lacks options for photo editing and tracking off the web.
- Users find Tango has **limited features** , restricting workflow steps and video capabilities in the free version.
- Users face **editing difficulties** with limited customization, a cluttered interface, and a lack of undo functionality.
- Users find the **limited customization** options in Tango restricting, particularly for formatting and branding needs.
- Users express concern over Tango's **limited functionality** , particularly its inability to record desktop folder steps and cumbersome editing.

#### What Are Recent G2 Reviews of Tango?

**["Must-Have: Simple Guides That Save Teams Time"](https://www.g2.com/survey_responses/tango-review-12618681)**

**Rating:** 4.5/5.0 stars

_— Daniel R._

[Read full review](https://www.g2.com/survey_responses/tango-review-12618681)

**["Tango Makes Process Training Effortless"](https://www.g2.com/survey_responses/tango-review-12665989)**

**Rating:** 5.0/5.0 stars

_— Chayse C._

[Read full review](https://www.g2.com/survey_responses/tango-review-12665989)

### [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews)

Pendo helps you deliver better software experiences for happier and more productive users and employees. Pendo helps product teams ask and answer questions like: What features are customers or employees interacting with? Which are they ignoring? What parts of the product are driving delight or frustration? From these same insights, you can easily set up in-app guides without any coding to drive software adoption, provide support, and generate better leads, right inside the application. With Pendo, you can help your users get the most value from your software so that you can drive growth, efficiently.

**Average Rating:** 4.4/5.0

**Total Reviews:** 1,785

#### How Do G2 Users Rate Pendo?

- **User Segmentation:** 8.5/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.2/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 8.7/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.1/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Pendo?

- **Seller:** [Pendo.io](https://www.g2.com/sellers/pendo-io)
- **Company Website:** www.pendo.io
- **Year Founded:** 2013
- **HQ Location:** Raleigh, North Carolina
- **Twitter:** @pendoio  
20,032 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=782193c1c09e352b322cb197c808871723a4ccea1007aefaacc82cd842b8b22e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5071271%2F&secure%5Burl_type%5D=linkedin_company_website)  
985 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Senior Product Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 60% Medium, 21% Large

#### What Do G2 Reviewers Say About Pendo?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Pendo, finding it simple to implement features and engage customers effectively.
- Users value the **seamless integration of analytics and in-app guidance** , enhancing both user understanding and engagement.
- Users value the **seamless integration of analytics and in-app guidance** , enhancing understanding and user engagement significantly.
- Users value the **exceptional customer support** and the intuitive features that enhance user engagement and analytics.
- Users love the **seamless integration** of analytics and in-app guidance in Pendo, enhancing user engagement effortlessly.

##### Cons

- Users find Pendo lacks **essential features** , hindering user segmentation and complicating survey analysis and management.
- Users face **deletion recovery challenges** with Pendo, wishing for more self-service options to manage their guides.
- Users face a **steep learning curve** with Pendo, finding initial setup and customization confusing and time-consuming.
- Users experience a **steep learning curve** with Pendo, requiring significant time and effort to master the platform.
- Users experience **data inaccuracy** issues with Pendo, leading to frustration and complicating effective usage of the platform.

#### What Are Recent G2 Reviews of Pendo?

**["Effective In-App Guides and Powerful Analytics for Understanding User Behavior"](https://www.g2.com/survey_responses/pendo-review-13074778)**

**Rating:** 4.0/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/pendo-review-13074778)

**["Effective Onboarding, Needs Better Metrics"](https://www.g2.com/survey_responses/pendo-review-11700777)**

**Rating:** 4.0/5.0 stars

_— Emma P._

[Read full review](https://www.g2.com/survey_responses/pendo-review-11700777)

#### What Are G2 Users Discussing About Pendo?

- [How is feature adoption measured?](https://www.g2.com/discussions/how-is-feature-adoption-measured) - 1 comment
- [What is feature adoption?](https://www.g2.com/discussions/what-is-feature-adoption) - 1 comment
- [What is pendo used for?](https://www.g2.com/discussions/what-is-pendo-used-for) - 1 comment

### [WalkMe](https://www.g2.com/products/walkme/reviews)

WalkMe, an SAP company, is the critical layer that makes enterprise AI work. Copilots and AI agents are powerful, but incomplete. They can't see what's on an employee's screen, move across applications, or act where work actually happens. WalkMe can. Built on over a decade of experience in enterprise deployments, WalkMe gives AI the real-time context, cross-application reach, and workflow execution it needs to deliver results. WalkMe helps organizations adapt faster, make better decisions, and build a workforce that learns continuously. Trusted by global leaders including IBM, Nestlé, ThermoFisher Scientific, and the U.S. federal government, WalkMe turns AI investments into business outcomes. Visit www.walkme.com.

**Average Rating:** 4.5/5.0

**Total Reviews:** 562

#### How Do G2 Users Rate WalkMe?

- **User Segmentation:** 8.6/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.4/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.1/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.0/10 (Category avg: 8.9/10)

#### Who Is the Company Behind WalkMe?

- **Seller:** [SAP](https://www.g2.com/sellers/sap)
- **Company Website:** www.sap.com
- **Year Founded:** 1972
- **HQ Location:** Walldorf
- **Twitter:** @SAP  
297,052 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8fd712dbd816fadfc039a60dcf8c1a3d6a48469756075586fa0be3da7e4b74d7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsap%2F&secure%5Burl_type%5D=linkedin_company_website)  
141,955 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Instructional Designer, Digital Adoption Specialist
- **Top Industries:** Computer Software, Financial Services
- **Company Size:** 60% Large, 28% Medium

#### What Do G2 Reviewers Say About WalkMe?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of WalkMe, simplifying complex systems and enhancing user guidance effortlessly.
- Users find WalkMe's **real-time guidance** invaluable for simplifying complex processes and enhancing overall user adoption.
- Users commend WalkMe for its **exceptional customer support** , highlighting quick responses that efficiently resolve issues.
- Users value WalkMe's **intuitive, no-code/low-code platform** , enabling quick builds and rich user guidance for seamless onboarding.
- Users value WalkMe's **effective training capabilities** , enhancing user adoption and reducing the need for extensive support.

##### Cons

- Users find the **learning curve steep** , making training paths less intuitive and harder to navigate effectively.
- Users find WalkMe's setup process **complex and time-consuming** , requiring careful planning and advanced skills for effective implementation.
- Users note a **steep learning curve** with WalkMe, making it challenging to master advanced features efficiently.
- Users find the **limited customization options** in WalkMe restrict their ability to tailor guidance to their branding needs.
- Users find WalkMe's **initial setup and maintenance time-consuming** , especially for complex configurations and updates.

#### What Are Recent G2 Reviews of WalkMe?

**["Three years into our DAP Journey"](https://www.g2.com/survey_responses/walkme-review-8411410)**

**Rating:** 5.0/5.0 stars

_— Alexander R._

[Read full review](https://www.g2.com/survey_responses/walkme-review-8411410)

**["WalkMe Makes Tasks Easier with Helpful Guided Solutions and Available Info On-The-Go"](https://www.g2.com/survey_responses/walkme-review-12997160)**

**Rating:** 5.0/5.0 stars

_— Stephen L._

[Read full review](https://www.g2.com/survey_responses/walkme-review-12997160)

#### What Are G2 Users Discussing About WalkMe?

- [What is WalkMe used for?](https://www.g2.com/discussions/what-is-walkme-used-for)

### [Product Fruits](https://www.g2.com/products/product-fruits/reviews)

No-code product adoption platform — user onboarding, feature adoption and in-app support, powered by Elvin AI. Product Fruits is a digital adoption platform that helps product and customer success teams guide users to value, drive feature adoption and deliver in-app support. Without writing code. Build product tours, checklists, hints, tooltips and announcements to onboard new users and roll out new features. Layer in an in-app help center, embedded knowledge base and NPS surveys to scale support and catch friction before it becomes a ticket. Two things set Product Fruits apart: 1. Flows guide every user to the next right step. Instead of showing everyone the same generic tour, Flows adapt to where each user is — their role, their progress, their behavior — so the right guidance appears at the right moment. Users never get stuck, and they never see steps they've already mastered. 2. Elvin, the built-in AI agent, is the speed layer. It generates onboarding flows, copy and adaptive logic in minutes — no design or engineering sprints. Teams ship and iterate on their own. #Who it's for Built for product teams who own activation and adoption, and CS teams who own retention and support. Common industries include financial services, education, healthcare, e-commerce and SaaS. #What you can do with Product Fruits - Shorten time to value with personalized onboarding journeys - Increase feature adoption by guiding users to new capabilities - Reduce churn by addressing struggles before users disengage - Scale onboarding across thousands of users without manual effort - Lower support tickets with contextual answers where users need them #How it works Setup takes two steps. First, install the Product Fruits Chrome extension to build tours and guidance flows visually. Then add a JavaScript snippet to your application to publish experiences live. Most teams complete setup in under an hour. #What's included - Flows & guidance: Adaptive product tours, checklists, tooltips and beacons that route each user to their next right step - AI personalization: Elvin designs flow structure and copy that adapts to each user - In-app communication: AI-generated announcements, banners, pop-ups and newsfeeds that keep users informed about updates and features - Feedback & insights: Elvin creates contextual and NPS surveys based on user behavior, capturing sentiment and surfacing friction - Knowledge & support: Centralized help center and Elvin Copilot answering questions from your approved sources, #Why teams choose Product Fruits AI powers every feature and Flows make sure that power lands at the right moment. From building tours to answering support questions, Product Fruits personalizes each step of the journey. The result: faster adoption, higher satisfaction and fewer support escalations.

**Average Rating:** 4.7/5.0

**Total Reviews:** 242

#### How Do G2 Users Rate Product Fruits?

- **User Segmentation:** 8.5/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.8/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.0/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.6/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Product Fruits?

- **Seller:** [Product Fruits](https://www.g2.com/sellers/product-fruits)
- **Company Website:** productfruits.com
- **Year Founded:** 2019
- **HQ Location:** Prague, CZ
- **Twitter:** @productfruits  
21 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c93c2051c1183bb6d948a8b6078ec2413128f047299eba20f321583a723c1de&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fproduct-fruits%2F&secure%5Burl_type%5D=linkedin_company_website)  
27 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, CTO
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 64% Small, 26% Medium

#### What Do G2 Reviewers Say About Product Fruits?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Product Fruits, allowing swift onboarding and effortless creation of guides and tips.
- Users love the **easy setup** of Product Fruits, allowing seamless onboarding and saving valuable time.
- Users find the **intuitive design** of Product Fruits enhances onboarding, making it easy for non-technical members to use.
- Users appreciate the **excellent customer support** of Product Fruits, praising the team's responsiveness and effective communication.
- Users love the **intuitive and user-friendly interface** of Product Fruits, making interactive content creation effortless and effective.

##### Cons

- Users find **limited customization** frustrating, especially regarding advanced design options and styling flexibility for Product Fruits.
- Users experience a notable **learning curve** initially due to the multitude of features and settings in Product Fruits.
- Users find **difficult customization** challenging due to the need for development work and limited styling flexibility in Product Fruits.
- Users experience **poor reporting** with Product Fruits, finding analytics unsatisfactory and lacking deeper insights for better decision-making.
- Users find the product **expensive** due to fluctuating MAU-based pricing and costly third-party tool requirements.

#### What Are Recent G2 Reviews of Product Fruits?

**["Simple, Fast Editor with AI-Powered Guide Creation and Responsive Support"](https://www.g2.com/survey_responses/product-fruits-review-13184032)**

**Rating:** 4.5/5.0 stars

_— Vinicius W._

[Read full review](https://www.g2.com/survey_responses/product-fruits-review-13184032)

**["Product Fruits Delivers: Intuitive UX, Rock-Solid Reliability, and a Game-Changing Elvin AI"](https://www.g2.com/survey_responses/product-fruits-review-12945281)**

**Rating:** 5.0/5.0 stars

_— Trond-Daniel K._

[Read full review](https://www.g2.com/survey_responses/product-fruits-review-12945281)

### [Fullstory](https://www.g2.com/products/fullstory/reviews)

Fullstory is a behavioral data and analytics platform that helps technology leaders and digital experience teams understand their digital story so they can drive better digital experiences. Customer-centric enterprises rely on Fullstory to uncover and eliminate the friction buried between clicks and across workflows, turning frustrated visitors and employees into unwavering advocates. From proactively highlighting areas for optimization to triggering real-time personalization that genuinely resonates, Fullstory’s behavioral data with agentic AI provides deeper and more immediately actionable insights beyond conventional web and product analytics. While other tools require extensive manual tagging that can lead to missed insights, Fullstory automatically collects, structures, and enriches the full spectrum of behavioral data from digital activities. Diagnostics on what users play and pause, what they copy and paste, where they zoom in & out, what apps are in use, then translates those behaviors into actions, insights, and recommendations, all aiding to improve customer and employee journeys. Agentic AI proactively highlights issues and provides recommendations to eliminate gaps in the digital experience, driving improved business outcomes. With a deeper understanding of customer and employee journeys, Fullstory provides the context needed to improve digital experiences, accelerate decision-making, and create human-centered experiences that drive revenue and reduce spend, faster.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1,033

#### How Do G2 Users Rate Fullstory?

- **User Segmentation:** 8.4/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.3/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.1/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.9/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Fullstory?

- **Seller:** [Fullstory](https://www.g2.com/sellers/fullstory)
- **Company Website:** www.fullstory.com
- **Year Founded:** 2014
- **HQ Location:** Atlanta, GA
- **Twitter:** @fullstory  
4,890 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=17669e7d21240fe44c13fea247be23a0c45421c1cadce5d9e19690640c49f3f7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3654338%2F&secure%5Burl_type%5D=linkedin_company_website)  
570 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Senior Product Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 44% Medium, 37% Small

#### What Do G2 Reviewers Say About Fullstory?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **intuitive UI** of Fullstory, finding it easy to use and effective for analytics tasks.
- Users appreciate the **intuitive UI** of Fullstory, which simplifies dashboard setup and enhances usability significantly.
- Users commend Fullstory's **top-notch customer support** , enhancing confidence and ease of use for analytics and insights.
- Users value the **ease of use and insightful analytics** from Fullstory, enhancing their understanding of user behavior.
- Users value the **robust data analytics** in FullStory, providing deep insights into customer behavior and experiences.

##### Cons

- Users note a significant **learning curve** with Fullstory, though support teams help navigate the complexities effectively.
- Users find the **lack of customization and difficult data sharing** to be a significant limitation of Fullstory.
- Users note the **missing features** in Fullstory that hinder effective user flow and functionality across applications.
- Users find **difficulty** in data governance and customization, making it challenging to leverage Fullstory's full capabilities.
- Users find the **limited features** of Fullstory restrict their ability to track user flows and share data effectively.

#### What Are Recent G2 Reviews of Fullstory?

**["Robust, Easy-to-Use Insights with Outstanding FullStory Support"](https://www.g2.com/survey_responses/fullstory-review-12937876)**

**Rating:** 5.0/5.0 stars

_— Bobbi M._

[Read full review](https://www.g2.com/survey_responses/fullstory-review-12937876)

**["An useful tool to track your users' journey"](https://www.g2.com/survey_responses/fullstory-review-9718865)**

**Rating:** 4.5/5.0 stars

_— Federico M._

[Read full review](https://www.g2.com/survey_responses/fullstory-review-9718865)

#### What Are G2 Users Discussing About Fullstory?

- [What is FullStory used for?](https://www.g2.com/discussions/what-is-fullstory-used-for) - 1 comment, 1 upvote
- [What is Usetiful used for?](https://www.g2.com/discussions/what-is-usetiful-used-for) - 1 comment
- [How does FullStory work?](https://www.g2.com/discussions/fullstory-how-does-fullstory-work)
- [What is full story com?](https://www.g2.com/discussions/what-is-full-story-com)
- [How much does FullStory cost?](https://www.g2.com/discussions/how-much-does-fullstory-cost)

### [Whatfix](https://www.g2.com/products/whatfix/reviews)

Whatfix is the AI-native Digital Adoption Platform built for the modern enterprise. It’s the only platform to unify pre-production simulation training, in-workflow guidance and support, and adoption analytics for continuous optimization, driving business outcomes from enterprise software.

**Average Rating:** 4.5/5.0

**Total Reviews:** 539

#### How Do G2 Users Rate Whatfix?

- **User Segmentation:** 8.2/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.6/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.0/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.5/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Whatfix?

- **Seller:** [Whatfix](https://www.g2.com/sellers/whatfix)
- **Company Website:** whatfix.com
- **Year Founded:** 2013
- **HQ Location:** San Jose, CA
- **Twitter:** @whatfix  
3,096 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=54da0ef74f062ef7e35deab55bba9292703a8810e855b363c3924d1089e5d97e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2058906%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,115 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Project Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 45% Large, 36% Medium

#### What Do G2 Reviewers Say About Whatfix?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** of Whatfix, making content creation simple without needing coding skills.
- Users commend the **attentive and timely customer support** from Whatfix, enhancing their overall experience and satisfaction.
- Users value the **user-friendly navigation** of Whatfix, enhancing their understanding and minimizing reliance on training documents.
- Users value Whatfix's **intuitive no-code authoring** , enabling flexible content creation while keeping support relevant and timely.
- Users value the **ease of implementation and excellent support** from Whatfix, enhancing overall training and communication efficiency.

##### Cons

- Users find the **learning curve** steep for Whatfix, requiring time and support for initial setup and customization.
- Users face **clunky maintenance** of content libraries, limited analytics views, and missing B2B functionalities with Whatfix.
- Users find the **setup and maintenance time-consuming** , especially with large content libraries and frequent updates.
- Users find the **initial setup and navigation complexity** of Whatfix challenging, especially for first-time users.
- Users find a **lack of guidance** for advanced workflows, complicating the use of Whatfix for power users.

#### What Are Recent G2 Reviews of Whatfix?

**["Enhancing User Experience with Interactive Guidance and Insights via Whatfix"](https://www.g2.com/survey_responses/whatfix-review-11684085)**

**Rating:** 4.5/5.0 stars

_— Sajal P._

[Read full review](https://www.g2.com/survey_responses/whatfix-review-11684085)

**["Easy In-App Guidance with Smooth Integration and Outstanding Support"](https://www.g2.com/survey_responses/whatfix-review-13029952)**

**Rating:** 4.5/5.0 stars

_— Sireesha D._

[Read full review](https://www.g2.com/survey_responses/whatfix-review-13029952)

#### What Are G2 Users Discussing About Whatfix?

- [At what rate is Whatfix growing year on year?](https://www.g2.com/discussions/at-what-rate-is-whatfix-growing-year-on-year) - 1 comment, 1 upvote
- [Which of the following is a widget of Whatfix?](https://www.g2.com/discussions/which-of-the-following-is-a-widget-of-whatfix) - 1 comment, 1 upvote
- [Which one of them is a direct competitor of Whatfix?](https://www.g2.com/discussions/which-one-of-them-is-a-direct-competitor-of-whatfix) - 1 comment, 1 upvote
- [What does Whatfix do?](https://www.g2.com/discussions/what-does-whatfix-do) - 3 comments

### [Fin](https://www.g2.com/products/fin/reviews)

Fin is a single Customer Agent that can take on different roles, depending on what the conversation needs. Fin can handle sales, service, and more - all as part of one continuous experience for the customer. Key benefits of Fin AI Agent: - Automates complex tasks such as refunds, transaction disputes, and technical troubleshooting. - Easy to configure with a no-code experience that anyone on your team can manage. - Works with any helpdesk, including Salesforce, HubSpot, and Freshdesk – no migration required. - Affordable at scale with pricing starting at just $0.99 per outcome. - Provides complete visibility and control through tools to analyze, train, test, and deploy Fin across all channels. - Engages buyers as they explore your site, providing instant, relevant answers when intent is highest. - Moves prospects closer to a decision, answering questions about pricing and features, addressing objections, and matching solutions to their needs. - Closes opportunities by guiding qualified buyers to the right next step – booking meetings, starting trials, or handing off to sales with full context. How it works: Fin combines generative AI with deterministic rules to act just like your best human agents. You can give Fin detailed, step-by-step instructions, and it will follow them with speed and reliability – reducing time to resolution and improving customer satisfaction. Under the hood, Fin is powered by Fin APEX 1.0, the highest-performing, fastest model for customer service. Every layer is optimized for accuracy, speed, and reliability, so Fin can handle high volumes and complex queries with confidence. Proof of performance: - Fin resolves 67% of customer queries on average, with rates as high as 93% for some teams. - Trusted by 6,000+ customer service teams, including the world’s leading AI companies like Anthropic. - In independent tests, Fin consistently outperformed competitors, delivering higher resolution rates than Forethought, Decagon, and others. Ranked #1 AI Agent on G2, with the highest number of reviews.

**Average Rating:** 4.5/5.0

**Total Reviews:** 3,725

#### How Do G2 Users Rate Fin?

- **User Segmentation:** 9.1/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.9/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.0/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.9/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Fin?

- **Seller:** [Intercom, Inc.](https://www.g2.com/sellers/intercom-inc)
- **Company Website:** www.intercom.com
- **Year Founded:** 2011
- **HQ Location:** San Francisco, CA
- **Twitter:** @fin\_ai  
45,225 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c4ccbb923eea5ff058661d3cb8551a19d9d748d77ac398b352ccf53e3c08ea3f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffin%2F&secure%5Burl_type%5D=linkedin_company_website)  
953 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Customer Success Manager, CEO
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 57% Small, 37% Medium

#### What Do G2 Reviewers Say About Fin?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate Fin's **quick and accurate responses** , significantly reducing support workload and enhancing query resolution.
- Users find Fin's **ease of use** exceptional, with intuitive navigation and helpful features simplifying the overall experience.
- Users value the **ease of use** of Fin, enjoying streamlined onboarding and effective conversation tracking features.
- Users value the **efficiency** of Fin, appreciating its easy integration and intuitive interface for seamless operations.
- Users appreciate the **automation features** of Fin, enhancing efficiency and client management without overwhelming support teams.

##### Cons

- Users find the lack of **missing features** in Fin limits usability and complicates user experience significantly.
- Users find Fin's **lack of nuance and outdated information** frustrating, often leading to verification with human support.
- Users find the **limited features** of Fin restrict their ability to fully leverage its capabilities and control.
- Users experience a **steep learning curve** with Fin, finding its setup and functionality demanding and complex.
- Users express concerns over Fin's **high pricing** , with many features requiring additional payment, leading to unexpected bills.

#### What Are Recent G2 Reviews of Fin?

**["Efficient AI Support with Some Routing Challenges"](https://www.g2.com/survey_responses/fin-review-7350999)**

**Rating:** 4.0/5.0 stars

_— Marianna A._

[Read full review](https://www.g2.com/survey_responses/fin-review-7350999)

**["End: Efficient technical support and an easy-to-use platform"](https://www.g2.com/survey_responses/fin-review-13135986)**

**Rating:** 4.5/5.0 stars

_— Ricardo M._

[Read full review](https://www.g2.com/survey_responses/fin-review-13135986)

#### What Are G2 Users Discussing About Fin?

- [How is Intercom reshaping the landscape of customer communication and engagement?](https://www.g2.com/discussions/how-is-intercom-reshaping-the-landscape-of-customer-communication-and-engagement) - 1 comment
- [What is Intercom used for?](https://www.g2.com/discussions/what-is-intercom-used-for) - 3 comments
- [Does intercom have live chat?](https://www.g2.com/discussions/does-intercom-have-live-chat) - 2 comments
- [What is intercom app used for?](https://www.g2.com/discussions/what-is-intercom-app-used-for) - 1 comment
- [How does Intercom chat work?](https://www.g2.com/discussions/how-does-intercom-chat-work) - 1 comment

### [Gainsight Product Experience](https://www.g2.com/products/gainsight-product-experience/reviews)

Gainsight Product Experience (PX) is an all-in-one platform where product, CS, and revenue teams can understand how users engage with their product, guide them to value, and collect feedback in one connected workspace. Today's SaaS businesses win by orchestrating precise, data-driven experiences. Gainsight PX empowers teams to see exactly where users succeed or struggle through deep usage analytics, funnel analysis, and user-level insights so every decision is backed by data, not guesswork. Gainsight PX enhances both the user and admin experience through native integrations with Gainsight Customer Success, Gainsight Customer Communities, Skilljar by Gainsight, and your broader tech stack, connecting in-app behavior directly to health scores, playbooks, and renewal workflows. With AI supporting hyper-personalized in-app engagements, path analysis, segmentation, and feedback loops, Gainsight PX turns every user action into a business advantage, reducing engineering dependency and accelerating time to value. By bridging the gap between product analytics and customer outcomes, Gainsight PX drives stronger adoption, lower cost-to-serve, and the retention and expansion growth that keeps businesses ahead.

**Average Rating:** 4.4/5.0

**Total Reviews:** 239

#### How Do G2 Users Rate Gainsight Product Experience?

- **User Segmentation:** 8.2/10 (Category avg: 8.8/10)
- **Ease of Use:** 7.7/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 8.5/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.3/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Gainsight Product Experience?

- **Seller:** [Gainsight Inc.](https://www.g2.com/sellers/gainsight-inc)
- **Year Founded:** 2009
- **HQ Location:** San Francisco, CA
- **Twitter:** @GainsightHQ  
13,119 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=85a34abb9897c7140c711174cddac2af3363ec5532f5b0ba46c2fa230fde5273&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F841640%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,129 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Customer Success Manager, Product Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 61% Medium, 21% Small

#### What Do G2 Reviewers Say About Gainsight Product Experience?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Gainsight Product Experience to be **easy to configure** , enhancing efficiency in customer engagement and journey management.
- Users value the **customer engagement support** from Gainsight, enabling proactive guidance and enhanced user journeys.
- Users value the **automation and organization** Gainsight offers, enhancing customer journeys and driving personalized experiences effectively.
- Users value the **comprehensive reporting** capabilities of Gainsight, enhancing customer insights and support strategies effectively.
- Users value the **real-time analytics** in Gainsight for tracking customer health and enhancing client engagement effectively.

##### Cons

- Users face a **steep learning curve** with Gainsight Product Experience, hindering efficient use and understanding of features.
- Users find the **learning difficulties** with Gainsight Product Experience challenging due to its complexity and functionality overload.
- Users face a **steep learning curve** with Gainsight Product Experience, making full utilization a challenging process.
- Users find the **missing features** in Gainsight Product Experience hinder their ability to effectively customize and engage.
- Users find **missing functionality** in Gainsight Product Experience, particularly around engagement triggering and reporting features.

#### What Are Recent G2 Reviews of Gainsight Product Experience?

**["Nice combination of in-app engagement and usage analysis"](https://www.g2.com/survey_responses/gainsight-product-experience-review-5475813)**

**Rating:** 4.0/5.0 stars

_— Jef V._

[Read full review](https://www.g2.com/survey_responses/gainsight-product-experience-review-5475813)

**["Flexible In-App Engagements with Robust Targeting and Outstanding Support"](https://www.g2.com/survey_responses/gainsight-product-experience-review-12924088)**

**Rating:** 4.5/5.0 stars

_— Jessica L._

[Read full review](https://www.g2.com/survey_responses/gainsight-product-experience-review-12924088)

#### What Are G2 Users Discussing About Gainsight Product Experience?

- [What is Gainsight PX used for?](https://www.g2.com/discussions/what-is-gainsight-px-used-for)
- [Is Gainsight owned by Salesforce?](https://www.g2.com/discussions/is-gainsight-owned-by-salesforce)
- [How much does Gainsight cost?](https://www.g2.com/discussions/how-much-does-gainsight-cost)
- [What is Gainsight software?](https://www.g2.com/discussions/gainsight-px-what-is-gainsight-software) - 1 comment
- [What is Gainsight PX?](https://www.g2.com/discussions/what-is-gainsight-px) - 1 comment

### [Supered](https://www.g2.com/products/supered/reviews)

Supered is a sales enablement software platform based in the United States that helps sales teams improve sales playbook adoption and sales process execution directly inside their CRM. Designed primarily for sales enablement leaders, Supered also supports sales leaders, RevOps, and sales operations teams responsible for driving consistent execution across the sales organization. Supered works natively with HubSpot and Salesforce and addresses a common sales enablement challenge: playbooks and training materials that exist outside the CRM and are not consistently applied during live selling. As a CRM-native sales enablement platform, Supered embeds just-in-time, in-app guidance directly into HubSpot and Salesforce workflows so reps can learn while they sell. Rather than relying on static documentation or external training portals, Supered delivers contextual guidance during real deal execution based on CRM context such as deal stage, role, or activity. Core sales enablement functionality includes: - Executable sales playbooks that live inside the CRM - Contextual, in-app sales guidance delivered at the moment of need - Manager visibility into sales process adherence - Role-aware guidance aligned to CRM permissions Supered supports ongoing sales enablement instead of one-time onboarding. Because it operates entirely inside the CRM, reps do not log into a separate tool or change how they work. Sales enablement teams can update playbooks and guidance centrally and see changes reflected immediately in execution, without redistributing documents or retraining teams. Sales leaders and managers use Supered to inspect and coach deal execution based on observable behavior rather than self-reported updates. Managers can see whether key steps are followed, where processes break down, and where coaching is needed while deals are still active. Manager and leadership use cases include: - Coaching reps based on real execution, not anecdotes - Inspecting deal execution without manual audits or spreadsheets - Identifying process breakdowns before deals are lost Supered is commonly used to enforce sales playbooks, onboard new reps, and manage ongoing sales process changes. Sales enablement teams use it to reinforce best practices and reduce reliance on static content. RevOps and sales ops teams use Supered to standardize workflows, support CRM data integrity, and ensure sales processes are followed as designed across teams and regions. Operational value for enablement, RevOps, and sales ops teams includes: - Improved consistency across deals and teams - Reduced process drift over time - Cleaner CRM data through enforced execution - Less time maintaining documentation that goes unused The primary value of Supered is helping organizations shift sales enablement from content distribution to behavior change. By making sales processes observable and enforceable inside the CRM, Supered helps teams improve consistency, strengthen execution, and get more value from their sales enablement strategy and sales technology stack. Supered supports secure, enterprise-ready deployment, including SOC 2 compliance, GDPR alignment, and respect for existing CRM permissions. It is not a learning management system, content library, or offline training tool. Supered is built for teams that want sales enablement to happen where selling actually occurs and to drive consistent execution through real-time guidance and visibility.

**Average Rating:** 4.9/5.0

**Total Reviews:** 79

#### How Do G2 Users Rate Supered?

- **User Segmentation:** 10.0/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.2/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 10.0/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 10.0/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Supered?

- **Seller:** [Supered](https://www.g2.com/sellers/supered)
- **Company Website:** supered.io
- **Year Founded:** 2023
- **HQ Location:** Atlanta, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a9828c57025184edc7a5151933003dd79ca5714dc385d2574888579e0b9318c9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgetsupered%2Fabout%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Consulting, Information Technology and Services
- **Company Size:** 55% Small, 23% Medium

#### What Do G2 Reviewers Say About Supered?

_AI-generated summary from verified user reviews_

##### Pros

- Users admire the **intuitive setup** of Supered, appreciating its effectiveness in streamlining processes and tracking progress.
- Users love the **easy setup** of Supered, facilitating quick onboarding and immediate access to vital information.
- Users appreciate the **CRM efficiency** of Supered, enhancing training and workflow while maintaining clean data and valuable insights.
- Users value the **data centralization** of Supered, simplifying tracking and enhancing collaboration for effective knowledge management.
- Users appreciate the **streamlined task management** and intuitive setup of Supered, enhancing efficiency and visibility in operations.

##### Cons

- Users experience a **steep learning curve** with Supered, requiring time to understand its intricate object relationships and setup.
- Users find the **update issues** of Supered challenging, struggling with outdated reminders and the need for frequent oversight.
- Users note a **learning curve** with Supered, requiring time to understand its features and improve user experience.
- Users find Supered's design to be **not intuitive** , requiring extra time to understand object interactions and navigation.
- Users find the **poor user experience** in Supered challenging, requiring time to understand its complex interactions.

#### What Are Recent G2 Reviews of Supered?

**["Easy to Implement, Seamless HubSpot Integration, and Streamlined 1:1s"](https://www.g2.com/survey_responses/supered-review-12855142)**

**Rating:** 5.0/5.0 stars

_— Amanda C._

[Read full review](https://www.g2.com/survey_responses/supered-review-12855142)

**["Intuitive Guides, Powerful Analytics, Exceptional Support"](https://www.g2.com/survey_responses/supered-review-13052739)**

**Rating:** 5.0/5.0 stars

_— Ryan G._

[Read full review](https://www.g2.com/survey_responses/supered-review-13052739)

### [ChurnZero](https://www.g2.com/products/churnzero/reviews)

ChurnZero is the AI platform and partner for customer growth. Customer teams use ChurnZero to drive revenue and retention, work more efficiently, and deliver the best possible customer experience. The platform unifies your customer data, team expertise, and AI into a single system engineered to elevate customer success. It provides clear insight into what customers need and helps you deliver it, making it easy to scale onboarding, adoption, renewal, and expansion programs as your customer base grows. ChurnZero’s AI agents are purpose-built for the specific needs of customer teams. They interpret customer data, embed seamlessly into your existing workflows, and are flexible by design. You decide how much you want AI to do, and where and when it does it, so you’re always in control. ChurnZero is more than software. Our CS, implementation, and support teams are true partners who ensure your team succeeds at scale.

**Average Rating:** 4.7/5.0

**Total Reviews:** 1,592

#### How Do G2 Users Rate ChurnZero?

- **User Segmentation:** 9.2/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.5/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 8.3/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.1/10 (Category avg: 8.9/10)

#### Who Is the Company Behind ChurnZero?

- **Seller:** [ChurnZero](https://www.g2.com/sellers/churnzero)
- **Company Website:** churnzero.com
- **Year Founded:** 2015
- **HQ Location:** Washington, District of Columbia
- **Twitter:** @churnzero  
1,792 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b89852c213c504201beddc5ec592f21f9fc3de4f10ae13c95f5b53cffedc6d33&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F9475578%2F&secure%5Burl_type%5D=linkedin_company_website)  
147 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Customer Success Manager, Director of Customer Success
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 62% Medium, 28% Small

#### What Do G2 Reviewers Say About ChurnZero?

_AI-generated summary from verified user reviews_

##### Pros

- Users find ChurnZero to be **intuitive and easy to use** , enhancing their onboarding and daily tasks effectively.
- Users appreciate the **user-friendly interface and efficient client engagement tools** of ChurnZero, enhancing productivity and teamwork.
- Users value ChurnZero's **automation capabilities** , which streamline workflows and enhance engagement through efficient task management.
- Users value the **fantastic and responsive customer support** from ChurnZero, enhancing their data management and workflow efficiency.
- Users value ChurnZero's **efficiency** in streamlining workflows and organizing customer data for targeted success initiatives.

##### Cons

- Users find the **learning curve challenging** , as navigating the interface and setup can be time-consuming.
- Users find the **complexity** of ChurnZero's interface challenging, especially when seeking specific options or reports.
- Users find the platform **not intuitive** , often feeling overwhelmed and facing a steep learning curve initially.
- Users express frustration over **missing automation and paywalled features** , complicating their workflow and increasing costs.
- Users highlight a **steep learning curve** for ChurnZero, finding it challenging to navigate segmentation and available options.

#### What Are Recent G2 Reviews of ChurnZero?

**["ChurnZero as a Source of Truth: AI Automation, Dashboards, and Flexible Reporting"](https://www.g2.com/survey_responses/churnzero-review-13099774)**

**Rating:** 4.5/5.0 stars

_— Nichole M._

[Read full review](https://www.g2.com/survey_responses/churnzero-review-13099774)

**["Powerful Segmentation and Easy Automations Backed by Helpful Support"](https://www.g2.com/survey_responses/churnzero-review-13175194)**

**Rating:** 5.0/5.0 stars

_— Matthew C._

[Read full review](https://www.g2.com/survey_responses/churnzero-review-13175194)

#### What Are G2 Users Discussing About ChurnZero?

- [What is ChurnZero used for?](https://www.g2.com/discussions/what-is-churnzero-used-for) - 1 comment

### [Amplitude Guides and Surveys](https://www.g2.com/products/amplitude-guides-and-surveys/reviews)

Part of the Amplitude AI Analytics Platform, Amplitude Guides and Surveys uses actual user behavior to power smarter in-app engagement. Deliver help, collect feedback, and understand the issues your users are having, without making them rage quit. Guides and Surveys makes it easy for product teams, growth teams, marketing teams, or any team to engage with users: • Launch on-brand guides and messaging that direct your users to important features in your app, triggered by their behavior • Survey users when they’re most likely to give you qualitative feedback that’s actually quality • Provide better help with resource centers and an AI Assistant that understand your product docs as well as the user’s in-product behavior • Set guardrails to make sure users aren’t overwhelmed with back-to-back popups • Measure engagement to understand how users interact with your guides and surveys, as well as your product And with Guides and Surveys integrated in the rest of the Amplitude platform, engagement connects seamlessly with your analytics and experimentation. See the metrics and session replays behind every interaction, base engagement on your behavioral cohorts, and customize via A/B testing. Plus, you can consolidate your tech stack. Amplitude Guides and Surveys helps users feel like they’re interacting with bespoke assistance, not spammy popups. Use it to drive better engagement and fuel faster growth.

**Average Rating:** 4.7/5.0

**Total Reviews:** 191

#### How Do G2 Users Rate Amplitude Guides and Surveys?

- **User Segmentation:** 8.7/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.1/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.1/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.9/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Amplitude Guides and Surveys?

- **Seller:** [Amplitude](https://www.g2.com/sellers/amplitude)
- **Company Website:** amplitude.com
- **Year Founded:** 2012
- **HQ Location:** San Francisco, CA
- **Twitter:** @Amplitude\_HQ  
22,465 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=41bec496bc5bd1d0a5d1edf21b69b85780517f04e14dae957599909e0aa05913&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3626155%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,003 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, CTO
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 56% Small, 34% Medium

#### What Do G2 Reviewers Say About Amplitude Guides and Surveys?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Amplitude Guides and Surveys to be **easy to use** , enhancing onboarding and feedback collection effortlessly.
- Users value the **ease of building and deploying surveys** , enhancing onboarding and gathering crucial real-time feedback effectively.
- Users appreciate the **real-time feedback capabilities** of Amplitude Guides & Surveys, enhancing onboarding and feature adoption significantly.
- Users value the **ease of real-time feedback** from Amplitude Guides and Surveys, enhancing user experience and satisfaction.
- Users value the **easy setup** of Amplitude Guides & Surveys, enabling quick integration and effective user engagement.

##### Cons

- Users find **customization options limited** , making advanced targeting and complex user flows challenging to manage effectively.
- Users express a need for **difficult customization** options in Amplitude Guides and Surveys, limiting design flexibility and interaction.
- Users find **Amplitude Guides and Surveys restrictive** for advanced logic and customization, limiting their ability to create complex user experiences.
- Users find **missing features** in Amplitude Guides and Surveys, particularly in customization and support options, limiting functionality.
- Users find the **limited features** restrictive, particularly for complex tasks without upgrading to a higher tier.

#### What Are Recent G2 Reviews of Amplitude Guides and Surveys?

**["Easy Setup, Intuitive Performance Tracking"](https://www.g2.com/survey_responses/amplitude-guides-and-surveys-review-12964031)**

**Rating:** 4.5/5.0 stars

_— Akshaya B._

[Read full review](https://www.g2.com/survey_responses/amplitude-guides-and-surveys-review-12964031)

**["Amplitude Guides & Surveys: Easy Setup, Seamless Targeting, and Big Dev Time Savings"](https://www.g2.com/survey_responses/amplitude-guides-and-surveys-review-13054583)**

**Rating:** 4.5/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/amplitude-guides-and-surveys-review-13054583)

### [Appcues](https://www.g2.com/products/appcues/reviews)

Appcues is a customer engagement platform that turns your product into the best place to reach, encourage, and engage your customers. Marketing and product teams use Appcues to publish dynamic content, surveys and multi-step guides without ongoing engineering resources. Most in-app tools focus solely on onboarding new users. Appcues runs campaigns across the full customer lifecycle: helping you build awareness of new features, drive adoption, encourage advocacy, and inform what you build next, all through targeted in-app messaging. When a user hits an activation moment, drifts from a key workflow, or crosses a usage threshold, Appcues helps you respond automatically across in-app, email, and push. Appcues connects engagement to real business outcomes: custom analytics dashboards show how users move through your product, and funnels surface exactly where they fall off. Inside Appcues, you can describe what you want in plain language: build a campaign, create an experience, ask a question, and Appcues AI does the work: building experiences, flagging what's underperforming, and suggesting fixes automatically. Segments let you target the right audience down to a single user, so every experience reaches exactly who it should. Campaigns tie it all to a named goal you can track. Founded in 2013 in Boston, Appcues has spent over a decade helping companies close the gap between building products and helping customers get real value from them. Trusted by HubSpot, G2, Airbase, and Wayfair, Appcues has powered billions of in-product experiences across thousands of products worldwide.

**Average Rating:** 4.6/5.0

**Total Reviews:** 357

#### How Do G2 Users Rate Appcues?

- **User Segmentation:** 8.5/10 (Category avg: 8.8/10)
- **Ease of Use:** 8.6/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 8.9/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 8.1/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Appcues?

- **Seller:** [Appcues](https://www.g2.com/sellers/appcues)
- **Company Website:** www.appcues.com
- **Year Founded:** 2013
- **HQ Location:** Boston, MA
- **Twitter:** @appcues  
5,121 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4a81e63cd972179e3df2ffe709a117014f582e0f2019455aa289de08fc70e558&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3351565%2F&secure%5Burl_type%5D=linkedin_company_website)  
74 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Customer Success Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 58% Medium, 32% Small

#### What Do G2 Reviewers Say About Appcues?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Appcues, appreciating its intuitive setup and customizable onboarding capabilities.
- Users highlight the **easy setup** of Appcues, appreciating its intuitive interface for onboarding and customization.
- Users value the **outstanding customer support** from Appcues, enhancing their experience and resolving issues efficiently.
- Users appreciate the **easy creation** of flows with Appcues, significantly boosting trial conversion rates and user retention.
- Users appreciate the **intuitive interface** of Appcues, making it easy to create workflows and product tours.

##### Cons

- Users find the **limited customization options** and misaligned features of Appcues frustrating and restrictive.
- Users find the lack of **automated notifications and organizational features** in Appcues to be a significant drawback.
- Users highlight the **need for improvement** in metrics and tracking features, affecting organization and user experience.
- Users express frustration with **poor customer support** , making issue resolution and guidance difficult for Appcues users.
- Users face **poor UX** with Appcues, citing slow flows and challenging targeting and tracking functionalities.

#### What Are Recent G2 Reviews of Appcues?

**["Marketer-Led In-App Experiences: Ship Faster Without Engineering"](https://www.g2.com/survey_responses/appcues-review-13046153)**

**Rating:** 5.0/5.0 stars

_— Verified User in E-Learning_

[Read full review](https://www.g2.com/survey_responses/appcues-review-13046153)

**["Appcues Makes It Easy to Build Dev-Free User Guides and Collect Feature Feedback"](https://www.g2.com/survey_responses/appcues-review-13078486)**

**Rating:** 5.0/5.0 stars

_— Matteo P._

[Read full review](https://www.g2.com/survey_responses/appcues-review-13078486)

#### What Are G2 Users Discussing About Appcues?

- [How do you use Appcues?](https://www.g2.com/discussions/how-do-you-use-appcues)
- [What is API Appcues net?](https://www.g2.com/discussions/what-is-api-appcues-net)
- [How do I use Appcues?](https://www.g2.com/discussions/how-do-i-use-appcues) - 3 comments
- [What does Appcues do?](https://www.g2.com/discussions/what-does-appcues-do) - 3 comments

### [Userflow](https://www.g2.com/products/userflow/reviews)

Userflow is a Product Adoption Engine built for customer-obsessed SaaS teams running self-serve products. Many teams rely on engineering to ship in-app onboarding, announcements, and user education, slowing iteration and limiting visibility into what drives activation. Userflow removes those bottlenecks with a flexible, AI-powered platform for in-app onboarding and in-app guidance that helps turn users into champions. Build product tours, onboarding checklists, surveys, feature announcements, and a customizable resource center without code. Personalize experiences by behavior or segment to drive product adoption and feature adoption across the entire lifecycle. Userflow goes beyond surface-level guidance. Real-time product signals power segmentation, targeting, and continuous optimization. With built-in analytics and product analytics integrations— including Amplitude, Mixpanel, and cohort sync via Segment— teams can stream events, sync cohorts, and measure impact without stitching together multiple tools. A standard chatbot tells users what to do—or points them to a doc. Adoption Agent reads the question, picks the most relevant flow from your library, and walks the user through it in-app. That’s the difference between in-app AI as support overhead and in-app AI as a growth driver. Userflow installs as a lightweight layer on top of your app and supports modern data workflows with event streaming, two-way integrations, and CRM sync, helping teams close the loop between insight and action. Whether you’re improving trial-to-paid conversion, scaling onboarding across personas, or optimizing feature adoption in a complex product, Userflow helps teams move from guesswork to guided, measurable growth. Learn more at www.userflow.com

**Average Rating:** 4.8/5.0

**Total Reviews:** 121

#### How Do G2 Users Rate Userflow?

- **User Segmentation:** 8.6/10 (Category avg: 8.8/10)
- **Ease of Use:** 9.4/10 (Category avg: 9.0/10)
- **Text Bubble Walkthroughs:** 9.8/10 (Category avg: 9.1/10)
- **Audio-visual Walkthroughs:** 9.3/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Userflow?

- **Seller:** [Joincube, Inc. (DBA Beamer)](https://www.g2.com/sellers/joincube-inc-dba-beamer)
- **Company Website:** www.joincube.com
- **Year Founded:** 2011
- **HQ Location:** Austin, Texas
- **Twitter:** @joincube  
488 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9edf8fa01c8bee043ecfc83eaa7005b1f88d989909e05ec57df9309910e3bfba&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3477380%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Product Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 59% Small, 34% Medium

#### What Do G2 Reviewers Say About Userflow?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** of Userflow, making it accessible even for non-technical individuals.
- Users find Userflow to be **intuitive** , making complex onboarding easy and stress-free for non-technical founders.
- Users commend the **easy setup** of Userflow, enabling quick onboarding and empowering non-technical staff efficiently.
- Users commend the **incredibly quick and helpful customer support** from Userflow, enhancing their overall experience.
- Users commend the **easy implementation** of Userflow, making it accessible for both technical and non-technical users.

##### Cons

- Users find managing **translations cumbersome** and suggest improvements for sharing unpublished flows and integrating a knowledge base.
- Users find Userflow's pricing to be **expensive** , especially for small companies needing the AI Assistant.
- Users express concerns about the **lack of integration** , limiting deeper analytics and connection between various tools.
- Users feel somewhat **limited in functionality** with Userflow, especially for complex user journeys and frequent UI changes.
- Users find the **missing functionality** in Userflow limited, especially regarding access to private articles and flow controls.

#### What Are Recent G2 Reviews of Userflow?

**["Streamlined Segmentation and Personalization"](https://www.g2.com/survey_responses/userflow-review-13166378)**

**Rating:** 5.0/5.0 stars

_— Danish R._

[Read full review](https://www.g2.com/survey_responses/userflow-review-13166378)

**["Budget-Friendly Onboarding & Survey Tool with Robust Features"](https://www.g2.com/survey_responses/userflow-review-5352738)**

**Rating:** 5.0/5.0 stars

_— Jessica D._

[Read full review](https://www.g2.com/survey_responses/userflow-review-5352738)

#### What Are G2 Users Discussing About Userflow?

- [What do you like most about Userflow for onboarding processes, and what improvements would you suggest?](https://www.g2.com/discussions/what-do-you-like-most-about-userflow-for-onboarding-processes-and-what-improvements-would-you-suggest)
- [What's the difference between sitemap and user flow?](https://www.g2.com/discussions/what-s-the-difference-between-sitemap-and-user-flow)
- [What is user flow?](https://www.g2.com/discussions/what-is-user-flow)
- [What are user flows for?](https://www.g2.com/discussions/what-are-user-flows-for) - 1 comment
- [What should be included in user flow?](https://www.g2.com/discussions/what-should-be-included-in-user-flow)

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[Browse Digital Adoption Platform Themes](/categories/digital-adoption-platform/themes)

 ![Neeraja Prakash](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Neeraja Prakash")
NP

Researched and written by [Neeraja Prakash](https://research.g2.com/insights/author/neeraja-prakash)

Updated 

Products classified in the overall Digital Adoption Platform category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Digital Adoption Platform to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Digital Adoption Platform category.

In addition to qualifying for inclusion in the Digital Adoption Platforms category, to qualify for inclusion in the Small Business Digital Adoption Platforms category, a product must have at least 10 reviews left by a reviewer from a small business.

Top Tools at a Glance

| 

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Product analytics with in-app guidance

 | 

User Review

"Effective Onboarding, Needs Better Metrics"

 |
| 

 | 

Enterprise in-app guidance and change support

 | 

User Review

"Three years into our DAP Journey"

 |
| 

 | 

Contextual help for enterprise software adoption

 | 

User Review

"Enhancing User Experience with Interactive Guidance and Insights via Whatfix"

 |
| 

 | 

No-code onboarding and product usage insights

 | 

User Review

"Userpilot Makes Navigation Easy with Helpful Insights"

 |
| 

 | 

Product tours and update communication

 | 

User Review

"Helpful Platform for Managing Educational Guidance and User Support Content"

 |
| 

 | 

Process documentation and interactive walkthroughs

 | 

User Review

"Tango Makes Process Training Effortless"

 |
| 

 | 

Customer success journeys and adoption tracking

 | 

User Review

"ChurnZero as a Source of Truth: AI Automation, Dashboards, and Flexible Reporting"

 |
| 

 | 

In-app onboarding and self-service support

 | 

User Review

"Product Fruits Delivers: Intuitive UX, Rock-Solid Reliability, and a Game-Changing Elvin AI"

 |
| 

 | 

In-workflow training and enablement guidance

 | 

User Review

"Deal Rooms That Keep Clients Organized Throughout the Sales Cycle"

 |

* * *

Show More

* * *

## How Do You Choose the Right Digital Adoption Platforms?

### What You Should Know About Digital Adoption Platforms

### Digital Adoption Platforms: Analyst Takeaways from G2’s Review Data

Digital adoption platforms (DAPs) help people actually _use_ the software their company invests in. That’s the simplest way to put it. Whether it’s onboarding new employees, training users on updated features, or supporting customer self-service, DAPs reduce friction and make digital tools easier to understand and navigate, without relying on constant human intervention.

After reading through thousands of reviews in this category, what stands out is how much teams rely on these tools behind the scenes. What might seem like minor inefficiencies quickly add up, especially in fast-moving environments. That’s why DAPs often become foundational, whether you’re a [small business](https://www.g2.com/categories/digital-adoption-platform/small-business)trying to scale without expanding headcount or an[enterprise](https://www.g2.com/categories/digital-adoption-platform/enterprise) managing complex systems and global teams.

Digital adoption platforms are most common in SaaS, IT, healthcare, and finance, but any industry rolling out new tools or processes can benefit. Product teams use them to boost feature adoption. HR and L&D teams use them for employee training. Customer success teams use them to reduce support tickets. The use cases are broad, but the goal is the same: help people do more, faster, with less confusion.

### What I Often See in Digital Adoption Platforms

#### Pros: What Users Consistently Appreciate

- **Built-in browser extensions:** Many users highlight the convenience of browser-based extensions that let them test flows directly within their own environments. This speeds up development and lowers the barrier for non-technical teams.

_“What you see is what you get. The Chrome add-on builder tool is exactly what our team was looking for in terms of creating new experiences, and it also allowed us to get a sense for the platform before we bought it. The analytics and A/B testing features are also giving us exactly what we need. We're new to the platform, but so far, so good!”_-[Lucas K., Appcues Review](https://www.g2.com/products/appcues/reviews/appcues-review-11103993)

- **Customization and flexibility:** I’ve seen strong appreciation for platforms that allow teams to tailor onboarding flows, tooltips, and user guides to fit their specific use cases, whether for internal employee training or customer onboarding.

_“We’re very pleased with our experience using Usetiful. The tool offers powerful capabilities for onboarding and integrates seamlessly with our existing systems. The level of customization available has allowed us to tailor the experience precisely to our needs, and overall, the platform has been smooth and reliable. We’ve also been impressed by the responsiveness of both the product and customer success teams—they’ve been quick to support and adapt to our requirements.”-_ [Emily S., Usetiful Review](https://www.g2.com/products/usetiful/reviews/usetiful-review-11095840)

- **No-code onboarding and checklist creation:** Ease of use is a big deal here. Users love being able to create onboarding checklists and tooltips without having to involve engineering, especially for fast-moving teams.

_“UserGuiding for me is a powerful and user-friendly tool that makes onboarding and user engagement seamless, even for non-technical teams. One of its advantages is its no-code setup, allowing me and my colleagues to create interactive product tours and onboarding checklists without needing developer resources. The drag-and-drop interface is very intuitive, making it easy to design and implement guides tailored to different user needs._

_Another highlight for us is its customisation and segmentation features, which let me personalize onboarding experiences based on user behavior. This ensures that new users receive relevant guidance, improving retention and reducing churn. Additionally, UserGuiding’s analytics provide valuable insights into how users interact with the guides, helping businesses optimize their onboarding flows and identify areas for improvement.”_ -[Onur N., UserGuiding Review](https://www.g2.com/products/userguiding/reviews/userguiding-review-10796423)

#### Cons: Where Many Platforms Fall Short

- **Limited or uneven analytics:** While most DAPs offer some reporting, users often feel it’s not deep or consistent enough across features.

_“We don't have access to the same analytics functionality in our launchpads - which would be nice to have.”_- [Lucas K., Appcues Review](https://www.g2.com/products/appcues/reviews/appcues-review-11103993)

- **Technical complexity:** While many tools claim to be no-code, users find that advanced features still require IT support or come with a learning curve.

_“I graded Whatfix with 8 out of 10 on a satisfaction scale. While I appreciate the solution's analytics and real-time guidance, I dislike the very technical aspect of the process. It often requires IT support and cannot be completely standalone. From content creation with separators to analytics, it demands more learning by doing than I would prefer, given other business priorities.”_- [Helena D., Whatfix Review](https://www.g2.com/products/whatfix/reviews/whatfix-review-11103152)

- **Lack of templates:** Some users feel overwhelmed when getting started, especially if the platform lacks pre-built templates or intuitive flows.

_“It takes time to learn the flow creation process. Not enough pre-made templates to get an idea of how a flow should look.”_-[](https://www.g2.com/products/appcues/reviews/appcues-review-11106688)[Isaiah F., Appcues Review](https://www.g2.com/products/appcues/reviews/appcues-review-11106688)

### My Expert Takeaway on Digital Adoption Platforms in 2025

One of the most useful patterns I’ve seen in reviews is how digital adoption platforms evolve over time. They might start as onboarding tools, but the real value kicks in later, when teams use them to address recurring issues like support bottlenecks, unclear workflows, or underused features. What begins as a setup solution quickly becomes an ongoing support system that helps users navigate the product without always relying on engineering.

The numbers reflect that sustained value: a **4.66 average rating** , **6.28/7 for ease of use** , **6.6/7 for support** , and a **9.3/10 likelihood to recommend**. That’s impressive, especially for tools designed to run in the background.

I’ve seen these platforms work best in fast-changing environments, SaaS, IT, and healthcare, where the pace of product updates makes traditional training hard to keep up. When users need help, they need it in the product, in real time.

That said, digital adoption works best when it’s treated as an ongoing system, not a one-time setup. The more teams invest in keeping guidance relevant and responsive, the more impact they see on user satisfaction, support load, and product engagement.

[Jaya Bordoloi](https://learn.g2.com/author/jaya-bordoloi)