--- title: Positive User Reviews meta_title: 'Positive User Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 51 reviews by the users' company size, role or industry to find out how Positive User works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 51 scale: '5' date_modified: '2026-06-30' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Positive User Reviews **Vendor:** Positive User **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.3/5.0 **Total Reviews:** 51 ## About Positive User Part of Positive’s digital marketing ecosystem, Positive User is the customer engagement platform built to bridge the gap between tools that are too limited for growth and platforms that are too complex and expensive. One platform. Every channel. One customer profile. Email, SMS, WhatsApp, web push, in-app, chat, landing pages, CRM, and automation: what five different vendors usually sell you, working from a single login. Marketing, sales, and customer service teams across Europe use Positive User to orchestrate the full customer journey, from first contact to loyalty, without technical barriers. What makes us different: -Clean and intuitive by design: drag-and-drop builder, ready-made automation scenarios, and onboarding AI who do the heavy lifting with you - Powerful enough to scale without limits: advanced workflows, granular segmentation and behavioral triggers -AI-native from day one: Uma, our always-on AI assistant, is embedded directly in your workflow so you can access data and uncover insights in natural language, instantly -Built and hosted in Europe: 100% European infrastructure, teams, and data governance, under European law -Human at the core: multilingual support, local teams, and strategic guidance from people who know your market Our team consists of people who always reach out for more and don’t understand the meaning of the word ‘impossible’. Trusted by 100,000+ businesses across Europe. From independent founders to companies serving millions of customers. To learn more visit: https://user.com/ ## Positive User Pros & Cons **What users like:** - Users love the **automation capabilities** of User.com, streamlining customer engagement and making campaign setup quick and easy. (3 reviews) - Users love the **streamlined automation features** of User.com, enhancing efficiency and simplifying marketing tasks effortlessly. (3 reviews) - Users find the **ease of use** of User.com remarkable, enabling efficient setup and seamless marketing integration. (3 reviews) - Users find **easy implementation** of User.com enhances their marketing efforts, allowing quick setups and seamless integration of features. (3 reviews) - Users commend the **easy setup** of User.com, appreciating its straightforward onboarding and quick integration process. (3 reviews) - Efficiency (3 reviews) - Users love the **powerful email marketing automation** offered by User.com, which simplifies campaign management and enhances engagement. (3 reviews) - Integrations (3 reviews) - Marketing Automation (3 reviews) - Quick Setup (3 reviews) **What users dislike:** - Users find the **automation complexity** a challenge, particularly with advanced branching and setup, impacting user experience. (3 reviews) - Users face **automation issues** due to limited branching and trigger options, complicating complex customer journey setups. (2 reviews) - Users experience **occasional glitches** in email delivery and integration issues that disrupt workflow efficiency. (2 reviews) - Users find the **learning curve steep** for User.com, especially with complex features and automation setups. (2 reviews) - Users find the platform's **limited customization** restricts advanced automation and complex workflow capabilities for optimized customer journeys. (2 reviews) - Workflow Issues (2 reviews) - Bug Issues (1 reviews) - Complex Features (1 reviews) - Complexity (1 reviews) - Users note that the **complex setup** of User.com can be challenging without technical knowledge, despite helpful support. (1 reviews) ## Positive User Reviews ### 1. Smooth and reliable. Clear marketing automation at fingertips. **Rating:** 4.5/5.0 stars **Reviewed by:** Rafał R. | Director of New Product Development, Investment Management, Small-Business (50 or fewer emp.) **Reviewed Date:** January 09, 2017 **What do you like best about Positive User?** Simplicity of use and drag and drop interface **What do you dislike about Positive User?** Still a relatively small base of knowledge **What problems is Positive User solving and how is that benefiting you?** Getting the right content to the right customers ## Positive User Discussions - [Can you help me with the setup?](https://www.g2.com/discussions/can-you-help-me-with-the-setup) - 1 comment, 1 upvote - [What does User.Com do?](https://www.g2.com/discussions/what-does-user-com-do) - 1 comment - [Is User com good?](https://www.g2.com/discussions/is-user-com-good) - 1 comment - [View Positive User pricing details and edition comparison](https://www.g2.com/products/positive-user/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-07+00%3A50%3A35+-0500&secure%5Bsession_id%5D=f3338263-79cf-430f-8991-8e9ebe4bb48c&secure%5Btoken%5D=acefd6f8d8f544eee63065d8eb3642c6f9b6516b2cdc04c6415727d07099aac5&format=llm_user) ## Positive User Integrations - [Facebook](https://www.g2.com/products/facebook/reviews) - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews) - [Shopify](https://www.g2.com/products/shopify/reviews) ## Positive User Features **Sales Force Automation** - Contact & Account Management - Opportunity & Pipeline Mgmt. - Task / Activity Management - Territory & Quota Management - Desktop Integration - Product & Price List Management - Quote & Order Management - Customer Contract Management **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Marketing Automation** - Email Marketing - Campaign Management - Lead Management - Marketing ROI Analytics **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Campaigns** - Customize - Scheduling - Retarget - Segmentation - Triggered Notifications **Generative AI** - AI Text Generation - AI Text Summarization - AI Text-to-Speech **Agentic AI - Visitor Identification** - Cross-system Integration **Customer Support** - Case Management - Customer Support Portal - Knowledge Base - Call Center Features - Support Analytics **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Online Behavior Tracking - Automated Alerts and Tasks - CRM Lead Integration **Communication** - Pop-up Chat - Notifications - Targeted Emails - In-App Messaging - Co-Browsing **Analytics** - Campaign Performance - Audience Insights **Reporting & Analytics** - Reporting - Dashboards - Forecasting **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting ** Internal Use** - Customization - Conversation Archiving - Lead Development - Knowledge Base - Team Inbox - Customer Profiles **Optimization** - A/B Testing - Personalization - Rich Notifications - Integrations **Mobile & Social** - Social Collaboration Features - Social Network Integration - Mobile User Support **Social** - Social Listening - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising **Agentic AI - Push Notification** - Autonomous Task Execution - Adaptive Learning - Proactive Assistance **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Document & Content Mgmt. - Performance and Reliability - Output Document Generation **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation **Generative AI** - AI Text Generation **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - CRM** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications ## Top Positive User Alternatives - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,165 reviews) - [Fin](https://www.g2.com/products/fin/reviews) - 4.5/5.0 (3,710 reviews) - [Manago AI](https://www.g2.com/products/manago-ai/reviews) - 4.4/5.0 (298 reviews)