# Top Free Influencer Marketing Platforms

## How Many Influencer Marketing Platforms Products Does G2 Track?

**Total Products under this Category:** 396

### Category Stats (Aug 2026)

- **Average Rating:** 4.58/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** CreatorDB (+5.56%) - Among all products in this category, CreatorDB recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Influencer Marketing Platforms Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 19,500+ Authentic Reviews
- 396+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Influencer Marketing Platforms
 ![G2 Grid® for Influencer Marketing Platforms plotting products by satisfaction and market presence](https://www.g2.com/categories/influencer-marketing-platforms/grids.png?focus%5B%5D=19813&focus%5B%5D=101035&focus%5B%5D=21056&focus%5B%5D=130113&focus%5B%5D=28276&focus%5B%5D=61006&focus%5B%5D=2814&focus%5B%5D=97128)

Highlighted products: impact.com, Sprout Social Influencer Marketing, Later Influence, Insense, Influential powered by Captiv8, PartnerStack, Meltwater, and HypeAuditor.

Underlying data: [Grid® JSON](https://www.g2.com/categories/influencer-marketing-platforms/grids.json?focus%5B%5D=impact-com&focus%5B%5D=sprout-social-influencer-marketing&focus%5B%5D=later-influence&focus%5B%5D=insense&focus%5B%5D=influential-powered-by-captiv8&focus%5B%5D=partnerstack&focus%5B%5D=meltwater&focus%5B%5D=hypeauditor)

**Sponsored**

### FirstPromoter

Run affiliate, referral, and influencer programs from one platform. Each program type has its own commission logic, white-labeled partner portal, and tracking setup. Your partners see exactly what they earned and why, which keeps high performers in your program. Connects natively to Stripe, Chargebee, Paddle, and other recurring billing platforms. 15 minutes to launch. Join thousands of companies already tracking $30M+ in partner revenue every month with FirstPromoter. Plans start at $49/month with a 14-day free trial.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=681&secure%5Bchosen_at%5D=2026-08-05T10%3A51%3A01Z&secure%5Bdisplayable_resource_id%5D=681&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=681&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=80501&secure%5Bresource_id%5D=681&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Finfluencer-marketing-platforms%2Ffree%3Fopen_modal_url%3D%252Fproducts%252Fupfluence%252Fwishlists%253Fhost_path%253D%25252Fcategories%25252Finfluencer-marketing-platforms%25252Ffree%2526source%253Dcategory&secure%5Btoken%5D=e572048c89ad337afc764c03bb91c0a0f599905c5ce59f4dbf1cbef39bb51c40&secure%5Burl%5D=https%3A%2F%2Ffirstpromoter.com%2F%3Futm_source%3Dg2%26utm_medium%3Dppc&secure%5Burl_type%5D=custom_url)

### [Sprout Social Influencer Marketing](https://www.g2.com/products/sprout-social-influencer-marketing/reviews)

Sprout Social Influencer Marketing is a software designed to help brands and agencies activate and scale influencer programs using data-driven insights. The software provides AI-driven creator discovery, Brand Fit scoring, brand safety reporting, and organized multi-brand workspaces by leveraging semantic search and engagement pattern analysis. It automates workflows from outreach and contract tracking to content approvals and reduces the friction of managing isolated, disconnected influencer campaigns. Sprout Social Influencer Marketing addresses the need for centralized influencer operations by consolidating every phase of the influencer lifecycle, from research and vetting through campaign activation and performance measurement, into a single platform. The software supports global multi-market campaigns, agency client portfolio management, and real-time ROI reporting across reach, engagement, and conversions.

**Average Rating:** 4.3/5.0

**Total Reviews:** 404

#### How Do G2 Users Rate Sprout Social Influencer Marketing?

- **Social Commerce:** 6.2/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 6.8/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 6.3/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Sprout Social Influencer Marketing?

- **Seller:** [Sprout Social](https://www.g2.com/sellers/sprout-social)
- **Company Website:** sproutsocial.com
- **Year Founded:** 2010
- **HQ Location:** Chicago, IL
- **Twitter:** @SproutSocial  
116,252 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=68375f2155e9c11aac20d94bebdf5dde3a64781f7a1b886633878a344b2f77f6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1175268%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,767 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Executive, Social Media Manager
- **Top Industries:** Marketing and Advertising, Public Relations and Communications
- **Company Size:** 45% Medium, 39% Small

#### What Do G2 Reviewers Say About Sprout Social Influencer Marketing?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use and powerful analytics** of Sprout Social Influencer Marketing, enhancing campaign management efficiency.
- Users appreciate the **ease of use and efficiency** of Sprout Social's platform for managing influencer marketing effortlessly.
- Users find Sprout Social Influencer Marketing **easy to use** , facilitating seamless connections with creators and effective project organization.
- Users appreciate the **ease of managing campaigns** with Sprout Social Influencer Marketing, thanks to streamlined workflows and reports.
- Users value the **robust analytics** of Sprout Social Influencer Marketing, enhancing decision-making and efficiency in campaigns.

##### Cons

- Users note the **ineffectiveness of the search function** for researching influencers, leading to difficulties in finding relevant profiles.
- Users experience **inaccuracy in location information** , making it hard to find relevant creators for their campaigns.
- Users find the **search functionality unreliable** , making influencer research difficult and less efficient with Sprout Social.
- Users find the **creator database outdated** , leading to difficulties in finding suitable influencers efficiently.
- Users report **technical issues** including data loss, lagging sites, and slow loading times after recent updates.

#### What Are Recent G2 Reviews of Sprout Social Influencer Marketing?

**["Sprout Social Influencer Management helps me find and vet influencers in an efficient manner."](https://www.g2.com/survey_responses/sprout-social-influencer-marketing-review-11196238)**

**Rating:** 4.0/5.0 stars

_— Susie F._

[Read full review](https://www.g2.com/survey_responses/sprout-social-influencer-marketing-review-11196238)

**["Streamlined, Data-Driven Influencer Discovery with Sprout Social Influencer Marketing"](https://www.g2.com/survey_responses/sprout-social-influencer-marketing-review-12459669)**

**Rating:** 5.0/5.0 stars

_— Whitney W._

[Read full review](https://www.g2.com/survey_responses/sprout-social-influencer-marketing-review-12459669)

#### What Are G2 Users Discussing About Sprout Social Influencer Marketing?

- [What is Tagger Media used for?](https://www.g2.com/discussions/what-is-tagger-media-used-for)

### [HypeAuditor](https://www.g2.com/products/hypeauditor/reviews)

HypeAuditor is a software designed to help brands, agencies, and platforms analyze influencers, verify audience authenticity, and plan influencer marketing campaigns. The software provides influencer discovery, audience demographic analysis, campaign management, and market analysis reports by leveraging AI algorithms that identify behavioral patterns and detect suspicious or fraudulent accounts. It automates campaign tracking and media plan creation and reduces the risk of partnering with influencers who have inauthentic audiences. HypeAuditor addresses the challenge of influencer quality assessment by enabling brands to compare accounts, benchmark competitors, and evaluate influencer marketing landscapes across different countries and niche markets. The software supports campaigns across Instagram, YouTube, TikTok, Twitch, and Twitter with tools for competitor comparison, performance tracking, and AI-powered fraud detection.

**Average Rating:** 4.6/5.0

**Total Reviews:** 258

#### How Do G2 Users Rate HypeAuditor?

- **Social Commerce:** 5.0/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 7.6/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 7.2/10 (Category avg: 8.2/10)

#### Who Is the Company Behind HypeAuditor?

- **Seller:** [HypeAuditor](https://www.g2.com/sellers/hypeauditor)
- **Year Founded:** 2017
- **HQ Location:** Indianapolis, US
- **Twitter:** @hypeauditor  
1,485 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=83d4bf237f3a0efbed3b9cd89202944c1aa42199b7fb95b7f516ec9226c4df16&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhypeauditor%2F&secure%5Burl_type%5D=linkedin_company_website)  
69 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO
- **Top Industries:** Marketing and Advertising, Public Relations and Communications
- **Company Size:** 51% Small, 39% Medium

#### What Do G2 Reviewers Say About HypeAuditor?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **effective influencer management** features of HypeAuditor, streamlining connections and enhancing marketing strategies.
- Users love the **ease of use** of HypeAuditor, thanks to its intuitive interface and helpful features.
- Users value the **fast, reliable visibility** HypeAuditor provides into audience quality and engagement across social platforms.
- Users appreciate how HypeAuditor provides **robust influencer data** , simplifying campaign strategies and client communication.
- Users appreciate the **user-friendly interface** of HypeAuditor, enhancing their influencer marketing efforts with ease and efficiency.

##### Cons

- Users express frustration with **poor reporting** , citing a static dashboard and limited data analysis capabilities.
- Users find the **limited analytics** disappointing, especially due to inaccuracy and restrictions on tracking multiple social media accounts.
- Users find **missing features** in HypeAuditor, such as unavailable influencer profiles and limited tracking options, troubling.
- Users find the **pricing for larger plans too expensive** , making it challenging for small-to-medium sized companies to afford.
- Users note the **inaccuracy** in HypeAuditor's data, especially regarding relevance and incorrect country listings.

#### What Are Recent G2 Reviews of HypeAuditor?

**["HypeAuditor’s Robust Influencer Outreach, Database and Comprehensive Reporting"](https://www.g2.com/survey_responses/hypeauditor-review-13174319)**

**Rating:** 5.0/5.0 stars

_— Ozge S._

[Read full review](https://www.g2.com/survey_responses/hypeauditor-review-13174319)

**["Great platform for influencer vetting and campaign analytics"](https://www.g2.com/survey_responses/hypeauditor-review-13128851)**

**Rating:** 4.5/5.0 stars

_— Suyash S._

[Read full review](https://www.g2.com/survey_responses/hypeauditor-review-13128851)

#### What Are G2 Users Discussing About HypeAuditor?

- [How much does hype auditor cost?](https://www.g2.com/discussions/how-much-does-hype-auditor-cost)
- [What software do influencers use?](https://www.g2.com/discussions/hypeauditor-what-software-do-influencers-use)
- [Is HypeAuditor real?](https://www.g2.com/discussions/is-hypeauditor-real) - 2 comments
- [What is a HypeAuditor?](https://www.g2.com/discussions/what-is-a-hypeauditor) - 1 comment

### [Tracknow](https://www.g2.com/products/tracknow-ltd-tracknow/reviews)

Tracknow is a software designed to help businesses launch and manage advanced affiliate marketing programs across multiple partnership models. The software provides affiliate tracking, multi-level marketing support, influencer program management, and iGaming affiliate solutions by leveraging real-time tracking and automated reporting tools. It automates affiliate performance monitoring and fraud detection and reduces the manual overhead of managing large affiliate networks. Tracknow addresses the need for a flexible, scalable affiliate solution by supporting affiliate marketing, MLM structures, influencer programs, and introducing broker programs within a single platform. The software supports a 14-day free trial with no setup fee, 24/7 customer service, and the ability to cancel at any time.

**Average Rating:** 5.0/5.0

**Total Reviews:** 273

#### How Do G2 Users Rate Tracknow?

- **Social Commerce:** 9.2/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 9.2/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 9.3/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Tracknow?

- **Seller:** [Tracknow LTD](https://www.g2.com/sellers/tracknow-ltd)
- **Company Website:** www.tracknow.io
- **Year Founded:** 2022
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f6c7ee74ad97df07ab6978e50afa7f058b856a2ac04b95678ba2e2dad3beb643&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftracknow%2F&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Accountant, Senior Finance Manager
- **Top Industries:** Financial Services, Marketing and Advertising
- **Company Size:** 72% Small, 26% Medium

#### What Do G2 Reviewers Say About Tracknow?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **tracking referrals feature** in Tracknow for its simplicity, efficiency, and insightful analytics.
- Users find Tracknow's **ease of use** refreshing, streamlining processes and enhancing shipment visibility effortlessly.
- Users appreciate the **effective tracking** of discount codes, ensuring affiliates receive proper credit for their sales.
- Users appreciate the **fast onboarding process** , allowing new affiliates to start contributing quickly and efficiently.
- Users appreciate Tracknow's **performance tracking capabilities** , enabling precise monitoring of clicks, leads, and conversions effortlessly.

##### Cons

- Users experience **technical issues** with Tracknow, including crashes, unsupported carriers, and mobile responsiveness problems.
- Users find the **setup process complex** , requiring time and effort to navigate various features and settings.
- Users experience **poor reporting** with Tracknow, finding the dashboard slow and lacking advanced reporting options.
- Users express a desire for more **customization options** in Tracknow to better fit their workflows and branding needs.
- Users find the **difficult learning process** of Tracknow frustrating due to limited documentation and complex feature setups.

#### What Are Recent G2 Reviews of Tracknow?

**["Streamlined Affiliate Management, Needs Mobile Boost"](https://www.g2.com/survey_responses/tracknow-review-12226157)**

**Rating:** 4.5/5.0 stars

_— Shahid Ul I._

[Read full review](https://www.g2.com/survey_responses/tracknow-review-12226157)

**["Effortless Task Management, Highly Recommended"](https://www.g2.com/survey_responses/tracknow-review-12243990)**

**Rating:** 5.0/5.0 stars

_— Mia S._

[Read full review](https://www.g2.com/survey_responses/tracknow-review-12243990)

### [Trackdesk](https://www.g2.com/products/trackdesk/reviews)

Trackdesk is a software designed to help SaaS, e-commerce, trading companies, agencies, and affiliate networks launch, manage, and optimize affiliate, referral, and partner programs at scale. The software provides unlimited affiliate tracking, bulk payout automation, AI-powered analytics, and a Partnership Managers Marketplace by leveraging 100% tracking accuracy across devices, channels, and campaigns and over 900 integrations including Stripe, PayPal, Wise, and Tipalti. It automates tracking, reporting, and affiliate management workflows and reduces the manual effort and cost inefficiencies associated with scaling partner programs. Trackdesk addresses the challenge of platform-imposed growth limits by offering unlimited affiliates, clicks, and conversions with transparent, value-based pricing and no hidden fees. The software supports enterprise-grade security with ISO 27001 certification and GDPR compliance, along with dedicated migration services and customizable reporting dashboards.

**Average Rating:** 4.8/5.0

**Total Reviews:** 334

#### How Do G2 Users Rate Trackdesk?

- **Social Commerce:** 9.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 9.4/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 9.5/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Trackdesk?

- **Seller:** [trackdesk](https://www.g2.com/sellers/trackdesk)
- **Year Founded:** 2022
- **HQ Location:** Prague, CZ
- **Twitter:** @Get\_Trackdesk  
79 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=01cb754e68b15fc938b46c47b5d3bad48ed0cf9d8336c835cb248a5262014381&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftrackdesk%2F&secure%5Burl_type%5D=linkedin_company_website)  
26 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Search Engine Optimization Specialist
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 88% Small, 17% Medium

#### What Do G2 Reviewers Say About Trackdesk?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Trackdesk to be **very user-friendly** , allowing for quick navigation and efficient affiliate management.
- Users value the **accurate performance tracking** of Trackdesk, ensuring reliable conversions and a seamless experience.
- Users value the **intuitive and clean UI** of Trackdesk, which enhances productivity and ensures easy navigation.
- Users value the **easy monitoring of affiliate performance and commissions** with Trackdesk, enhancing campaign efficiency.
- Users appreciate the **clear and insightful analytics** from Trackdesk, making partner performance tracking efficient and time-saving.

##### Cons

- Users find the **poor reporting** functionality limits efficiency, needing more saved views and scheduling options for reports.
- Users find **limited customization** on Trackdesk, particularly in dashboard widgets and partner signup forms, hindering flexibility.
- Users find the **reporting features inadequate** , wishing for more flexibility and customization options in Trackdesk.
- Users feel there is **insufficient information** , particularly for beginners and advanced features, hindering effective software use.
- Users feel that the **in-app guidance and API documentation need improvement** for a better overall experience.

#### What Are Recent G2 Reviews of Trackdesk?

**["Perfect for performance-based partner programs"](https://www.g2.com/survey_responses/trackdesk-review-13085801)**

**Rating:** 4.5/5.0 stars

_— Nuray M._

[Read full review](https://www.g2.com/survey_responses/trackdesk-review-13085801)

**["The Marketplace makes the difference"](https://www.g2.com/survey_responses/trackdesk-review-13085579)**

**Rating:** 5.0/5.0 stars

_— Rizwan A._

[Read full review](https://www.g2.com/survey_responses/trackdesk-review-13085579)

### [Agentio](https://www.g2.com/products/agentio/reviews)

Agentio is a software designed to help performance marketers buy and manage ad reads from top YouTube creators at scale. The software provides creator discovery, campaign bidding, content approval, conversion tracking, and ROAS measurement by leveraging direct integrations with YouTube creators and a streamlined performance marketing workflow. It automates the creator ad buying process and reduces the complexity of sourcing, negotiating, and tracking in-content YouTube integrations. Agentio addresses the challenge of turning creator-led word-of-mouth into a measurable growth channel by connecting brands with high-trust YouTube creators and providing clear attribution for conversion revenue. The software supports performance marketers in running scalable, repeatable creator advertising campaigns with tools for evaluating results and optimizing strategies for higher conversions.

**Average Rating:** 4.9/5.0

**Total Reviews:** 66

#### How Do G2 Users Rate Agentio?

- **Social Commerce:** 6.7/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 7.5/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 9.5/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Agentio?

- **Seller:** [Agentio](https://www.g2.com/sellers/agentio)
- **Company Website:** www.agentio.com
- **Year Founded:** 2023
- **HQ Location:** Brooklyn, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2c5c840a6dc7df5c6022dcfe91eda4467752f2d3ed923d4acb97a3b68b734c86&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fagentio-hq&secure%5Burl_type%5D=linkedin_company_website)  
66 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Talent Manager
- **Top Industries:** Marketing and Advertising, Entertainment
- **Company Size:** 61% Small, 12% Medium

#### What Do G2 Reviewers Say About Agentio?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **intuitive platform** of Agentio, noting its simplicity and efficiency in managing sponsorships.
- Users laud the **excellent customer support** from Agentio, appreciating their sincere engagement and guidance throughout the setup process.
- Users appreciate the **seamless efficiency** of Agentio, streamlining collaboration and enhancing overall project management significantly.
- Users find the **extraordinarily helpful support** from Agentio team essential for successful campaign management and client relations.
- Users appreciate the **time-saving capabilities** of Agentio, streamlining workflows and enhancing campaign efficiency significantly.

##### Cons

- Users find **limited offers** in Agentio frustrating, with inflexible negotiation and quick budget fills hindering opportunities.
- Users express frustration with **negotiation issues** , citing slow response times and potential deal losses during the process.
- Users find Agentio's pricing **expensive** and uncompetitive, limiting opportunities and flexibility for creators seeking better deals.
- Users face **adjustment issues** related to negotiation and communication, affecting deal acceptance and client satisfaction.
- Users find the **negotiation process awkward** and rate offers as low, impacting appeal for securing valuable deals.

#### What Are Recent G2 Reviews of Agentio?

**["A fantastic platform for streamlining negotiation!"](https://www.g2.com/survey_responses/agentio-review-12034136)**

**Rating:** 5.0/5.0 stars

_— Sophie R._

[Read full review](https://www.g2.com/survey_responses/agentio-review-12034136)

**["Streamlined Creator Partnerships with Minimal Learning Curve"](https://www.g2.com/survey_responses/agentio-review-12002583)**

**Rating:** 5.0/5.0 stars

_— Olivia H._

[Read full review](https://www.g2.com/survey_responses/agentio-review-12002583)

### [Afluencer](https://www.g2.com/products/afluencer/reviews)

Afluencer is a software designed to connect brands with influencers, micro-influencers, and creators for social media content partnerships. The software provides brand-to-creator matching and user-generated content facilitation by leveraging a free-to-join marketplace focused on Instagram, TikTok, and YouTube. It automates the partner introduction process and reduces the manual effort of sourcing and vetting content creators for brand campaigns. Afluencer addresses the challenge of finding authentic content partners by enabling brands to post collaboration opportunities and receive applications from aligned creators. The software supports UGC production and organic social posting across major platforms, with a free entry-level plan designed primarily for small businesses.

**Average Rating:** 4.6/5.0

**Total Reviews:** 732

#### How Do G2 Users Rate Afluencer?

- **Social Commerce:** 8.9/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.8/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 8.7/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Afluencer?

- **Seller:** [Afluencer](https://www.g2.com/sellers/afluencer)
- **Year Founded:** 2019
- **HQ Location:** Sacramento, US
- **Twitter:** @afluencerapp  
9,522 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=259f3cef4005bc49e492d8e4d4fb7f0dd920e46426b364db8155116b5f768799&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fafluencer-inc%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Content Creator, Influencer
- **Top Industries:** Apparel & Fashion, Marketing and Advertising
- **Company Size:** 86% Small, 12% Medium

#### What Do G2 Reviewers Say About Afluencer?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Afluencer's platform to be **user-friendly** , making it easy to find and apply for opportunities.
- Users value the **influencer discovery features** of Afluencer, which simplify collaboration and enhance marketing campaigns.
- Users appreciate the **high-quality brand collaborations** available through Afluencer, enhancing their promotional opportunities effortlessly.
- Users love the **efficiency of influencer management** on Afluencer, streamlining collaborations and enhancing campaign effectiveness.
- Users laud the **helpful customer support** of Afluencer, always available to assist with any inquiries.

##### Cons

- Users feel the **cost is too high** to become a verified user, limiting their opportunities on Afluencer.
- Users express dissatisfaction with the **limited credits** available for micro members, hindering their collaboration opportunities.
- Users express frustration with **geographical limitations** of Afluencer, noting insufficient influencers in key regions like MENA and the UK.
- Users express concern over the **lack of transparency** and misclassification of influencers on Afluencer, impacting their experience.
- Users are frustrated by the **creator issues** , including poor UX design and inaccurate influencer classifications.

#### What Are Recent G2 Reviews of Afluencer?

**["Efficient Platform for Genuine Brand Collaborations"](https://www.g2.com/survey_responses/afluencer-review-12727795)**

**Rating:** 4.5/5.0 stars

_— Afshan F._

[Read full review](https://www.g2.com/survey_responses/afluencer-review-12727795)

**["Best UGC for me and you never regret it"](https://www.g2.com/survey_responses/afluencer-review-12375899)**

**Rating:** 5.0/5.0 stars

_— Joyce Ann D._

[Read full review](https://www.g2.com/survey_responses/afluencer-review-12375899)

#### What Are G2 Users Discussing About Afluencer?

- [What is Afluencer used for?](https://www.g2.com/discussions/what-is-afluencer-used-for) - 7 comments, 1 upvote

### [Lumanu](https://www.g2.com/products/lumanu-lumanu/reviews)

Lumanu is a B2B payments solution enabling companies to pay anyone, anywhere, with zero vendor setups and managed compliance and tax. Designed specifically for the marketing and advertising vendor ecosystem, Lumanu is your Payments Master Vendor that works within your ERP/AP system. Pay your marketing and creative service vendors globally without the burden of traditional vendor setup and tax compliance. Lumanu streamlines payments, ensures tax compliance, maximizes financial controls, and manages vendor onboarding for businesses engaging with external partners (influencers, creators, affiliates, agencies, freelancers, production vendors, etc.). Positioned within the B2B payments software category, Lumanu is purpose-built for finance, procurement, and operations teams at enterprises, agencies, and platforms who manage payments to a large number of external partners. Lumanu consolidates fragmented payment, compliance, and onboarding workflows into a single vendor relationship within a client’s AP or ERP system. Clients fund Lumanu once, and Lumanu acts as the vendor of record, handling all downstream tasks, including identity verification, vendor onboarding, global disbursements, and tax documentation across 200+ countries. Unlike general payout tools (e.g., PayPal, Stripe, Trolley), accounts payable software (e.g., Tipalti, Bill.com), or internal P2P processes (e.g., SAP, Coupa), Lumanu is tailored to the complex, high-velocity demands of the marketing supply chain. It replaces the need for clients to individually manage thousands of one-time or short-term marketing vendors with a scalable, compliant infrastructure purpose-built for distributed vendor ecosystems. Key features include: • Vendor Onboarding & Compliance • KYC/KYB, W8/W9 tax form collection, AML/OFAC/PEP screening • Business and bank account verification • Global Payments • Local payment rails (ACH, SEPA, Visa Direct), Swift, and card payments • Local currency disbursement in over 200 countries • Tax Compliance • IRS 1099 reporting, VAT/GST calculations, e-invoicing • Auto tax withholding and invoice generation • Financial Controls • Segregated Workspaces and Wallets • Approval workflows, custom roles, audit logs • Vendor Experience • Self-serve portal, real-time payment tracking, Instant Pay • Dedicated support for vendors worldwide Lumanu is designed to serve the needs of global brands, agencies, and platforms that require robust control, scale, and compliance in marketing-related payments. By centralizing operations under a single master vendor, Lumanu streamlines global payouts while reducing financial, legal, and operational overhead.

**Average Rating:** 4.7/5.0

**Total Reviews:** 26

#### How Do G2 Users Rate Lumanu?

- **Social Commerce:** 6.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 9.2/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 9.4/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Lumanu?

- **Seller:** [Lumanu](https://www.g2.com/sellers/lumanu)
- **Year Founded:** 2017
- **HQ Location:** New York, NY
- **Twitter:** @LumanuApp  
1,508 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=274d57e0f0c9adbcc57589048703de8b9c2f6fd5afbc3ff18cf9b25aea391b00&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flumanu%2F&secure%5Burl_type%5D=linkedin_company_website)  
26 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 58% Small, 31% Medium

#### What Do G2 Reviewers Say About Lumanu?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Lumanu to be **incredibly easy to use** , streamlining payments and enhancing workflow efficiency effortlessly.
- Users find Lumanu's **efficiency** remarkable, streamlining payments and support for creators while simplifying workflow management.
- Users value the **seamless payment processing** of Lumanu, which enhances efficiency and transparency in their workflows.
- Users love the **payout efficiency** of Lumanu, simplifying payments for creators and improving overall management.
- Users appreciate the **responsive customer support** from Lumanu, ensuring a smooth experience for both brands and creators.

##### Cons

- Users express frustration over the **lack of real-time visibility** in Lumanu's authentication process, hindering their experience.
- Users are frustrated by the **insufficient information** regarding the creator authentication process and fund transfer timelines.
- Users find the **limited access** to real-time authentication status frustrating, impacting their ability to manage funds effectively.
- Users find the **absence of real-time visibility** in Lumanu's payment process frustrating and complicating withdrawals.
- Users dislike the **poor notification system** of Lumanu, finding it difficult to track creators' authentication progress.

#### What Are Recent G2 Reviews of Lumanu?

**["Effortless Payment Processing, No Fees & Quick Setup"](https://www.g2.com/survey_responses/lumanu-review-12729116)**

**Rating:** 5.0/5.0 stars

_— Nae N._

[Read full review](https://www.g2.com/survey_responses/lumanu-review-12729116)

**["Exceptional Influencer Payment Platform with Outstanding Support"](https://www.g2.com/survey_responses/lumanu-review-12482122)**

**Rating:** 5.0/5.0 stars

_— Erick V._

[Read full review](https://www.g2.com/survey_responses/lumanu-review-12482122)

### [Kolsquare](https://www.g2.com/products/kolsquare/reviews)

Kolsquare is Europe’s leading Influencer Marketing platform, that allows brands and agencies to scale Influencer Marketing strategies with a data-driven approach. Our technology enables marketing professionals to fully internalize influencer marketing activities, manage impactful campaigns from A to Z, and drive serious ROI. 🎯 Identify the influencers that truly fit with your brand and reach your audience 😎 Manage all your campaigns and influencer relations in one place with peace of mind 📈 Measure the full performance of your campaigns in real-time and save valuable time creating reports 👀 Benchmark against your competitors and gain valuable insights to stay ahead of the game

**Average Rating:** 4.3/5.0

**Total Reviews:** 93

#### How Do G2 Users Rate Kolsquare?

- **Social Commerce:** 8.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 9.2/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 9.2/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Kolsquare?

- **Seller:** [Kolsquare](https://www.g2.com/sellers/kolsquare)
- **Company Website:** www.kolsquare.com
- **Year Founded:** 2018
- **HQ Location:** Paris, FR
- **Twitter:** @kolsquare  
1,529 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1b7180f3603d6af4a08cda5fcb7830ac96ba0c7c475f68b9076b0719f5814260&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fkolsquare&secure%5Burl_type%5D=linkedin_company_website)  
153 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Apparel & Fashion
- **Company Size:** 49% Small, 17% Medium

#### What Do G2 Reviewers Say About Kolsquare?

_AI-generated summary from verified user reviews_

##### Pros

- Users highly value the **ease of use** of Kolsquare, finding it intuitive and convenient for managing campaigns.
- Users love the **effective campaign management** features of Kolsquare, simplifying influencer collaboration and performance tracking.
- Users value Kolsquare for its **user-friendly interface and accessible support** , along with insightful influencer analytics.
- Users appreciate the **reliable functionality** of Kolsquare, enjoying seamless influencer discovery and management features.
- Users appreciate the **powerful analytics** features of Kolsquare, enabling effective tracking and insightful reporting.

##### Cons

- Users find the **insufficient information** on content performance and processes frustrating, hindering effective influencer engagement.
- Users find **poor reporting** on Kolsquare, citing issues with content visibility and limited customization options.
- Users report **inaccuracies in data** like ER% and missing KOL profiles, leading to confusion in usage.
- Users frequently encounter **search functionality issues** that hinder effective use and accurate results in Kolsquare.
- Users report that the **complexity** of Kolsquare makes it challenging to manage campaigns and collaborate effectively.

#### What Are Recent G2 Reviews of Kolsquare?

**["Revolutionized Our Influencer Monitoring Process"](https://www.g2.com/survey_responses/kolsquare-review-12404497)**

**Rating:** 5.0/5.0 stars

_— Anni N._

[Read full review](https://www.g2.com/survey_responses/kolsquare-review-12404497)

**["Easy and Effective for Influencer Management"](https://www.g2.com/survey_responses/kolsquare-review-12331438)**

**Rating:** 4.0/5.0 stars

_— BricoDepôt E._

[Read full review](https://www.g2.com/survey_responses/kolsquare-review-12331438)

### [Influencity](https://www.g2.com/products/influencity/reviews)

Influencity is an AI-powered, enterprise-grade Influencer Marketing solution with Social Media Management and Social Listening tools designed to act as centralized hub for marketing teams. Our technology stack includes 60+ features that help agencies and brands customize their workflows and successfully execute end-to-end influencer campaigns. Influencity allows you to: 1. Find the perfect creators in secs. Discover your ideal fit using a massive 350M global database of vetted profiles across Instagram, TikTok and YouTube. You can use advanced filters to pinpoint creators based on precise criteria like lookalike audience and demographics, engagement rates, brand affinity, authenticity and more. You can also try our AI Discover Assistant to fill in the right filters for a successful search. 2. You can store and organize your creators in a fully customized database. This allows you to add custom fields, log specific context information, and keep your entire team aligned on the status of every creator relationship. 3. You can reach out to creators via automated email sequences or in bulk. If you do not want to write the same email a 100 times, the platform provides AI assistance, reusable templates, and personalization tokens to ensure mass outreach still feels highly tailored to each receiver. You can also track exactly who opened and read your messages. 4. You can manage campaigns from start to finish, beginning with the creation of alluring briefs that house all the essential information your creators need. You can automate sequences within the campaign flow to keep everything moving smoothly without manual nudging. Instead of solely doing outbound search, you can set up branded onboarding forms to share public casting calls or invite specific creators. This ensures that only the influencers who fulfill your exact requirements make it onto your final vetting list. 5. You can negotiate rates directly within the dashboard and use a collaborative space to review and approve content. Once the campaign is live, the platform automatically tracks deliverables and captures content, including ephemeral formats like Instagram Stories. 6. You can get your influencers paid no matter where they are located. The platform allows you to process multi-currency bulk payments in one consolidated invoice, handling the transaction natively. 7. Generate highly customized, visual-first reports that showcase your performance metrics, and overall campaign success to stakeholders. Decide what you want to share and what you don't. 8. Beyond influencers, you can schedule and approve your own brand's or client's content using a collaborative calendar, manage a unified social inbox, run ads, create link-in-bios or view your channels analytics while also monitoring competitors and consumer conversations to spot market trends.

**Average Rating:** 4.5/5.0

**Total Reviews:** 280

#### How Do G2 Users Rate Influencity?

- **Social Commerce:** 7.4/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 8.3/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 7.4/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Influencity?

- **Seller:** [Influencity](https://www.g2.com/sellers/influencity)
- **Company Website:** influencity.com
- **Year Founded:** 2014
- **HQ Location:** Madrid, ES
- **Twitter:** @InfluencityES  
4,154 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b994c12dca7d8277bdb1d04258ccc05686fb2b9f9e6121983eb7d67c7fe788f5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finfluencity%2Fabout&secure%5Burl_type%5D=linkedin_company_website)  
42 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Social Media Manager, CEO
- **Top Industries:** Marketing and Advertising, Public Relations and Communications
- **Company Size:** 67% Small, 27% Medium

#### What Do G2 Reviewers Say About Influencity?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Influencity, finding it user-friendly and efficient for managing influencer campaigns.
- Users value Influencity for its **comprehensive data and ease of use** , making influencer management straightforward and effective.
- Users praise Influencity for its **effective influencer management** , facilitating successful campaigns with in-depth analysis and easy setup.
- Users find Influencity to be **intuitive and user-friendly** , enhancing their experience in managing influencer campaigns effectively.
- Users enjoy the **user-friendly interface** of Influencity, appreciating its simplicity and effectiveness in campaign management.

##### Cons

- Users find the **complexity of the interface** challenging initially, but support helps ease the transition.
- Users experience **technical issues** with Influencity, such as slow loading times and frequent error messages during AI function use.
- Users note **limitations in profile analysis** , affecting metrics and integration with other tools, hindering a seamless experience.
- Users notice **inaccuracy in filters** , impacting their ability to find genuine influencers amidst bot accounts.
- Users face **limited influencer search options** and other functionality issues, which detracts from their overall experience.

#### What Are Recent G2 Reviews of Influencity?

**["Insightful but Needs Data Accuracy Improvement"](https://www.g2.com/survey_responses/influencity-review-13159226)**

**Rating:** 4.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/influencity-review-13159226)

**["Comprehensive and Transparent Influencer Marketing Tool"](https://www.g2.com/survey_responses/influencity-review-13134567)**

**Rating:** 4.0/5.0 stars

_— Faraz B._

[Read full review](https://www.g2.com/survey_responses/influencity-review-13134567)

#### What Are G2 Users Discussing About Influencity?

- [What is Influencity used for?](https://www.g2.com/discussions/what-is-influencity-used-for) - 1 comment

### [Modash](https://www.g2.com/products/modash/reviews)

Modash is the influencer marketing platform that powers end-to-end creator partnerships for brands on Shopify. With eyes on 380+ million social profiles (yea, you read that right), in-house teams find perfect influencers and creators, send outreach, negotiate deals, pay out affiliates, and collect content – all in one place. No spreadsheet chaos. No scattered workflows. No more wondering if that creator with the perfect aesthetic actually delivers results. Modash tools are built for consumer brands that see creator partnerships as a crucial piece of their marketing puzzle, not just a trendy add-on. How you’ll use Modash: - Discovery & Analysis: Find any creator on Instagram, TikTok, and YouTube. Evaluate their audience, performance, and content before you contact them. - Relationship and email management: Create lists, add tags and statuses, and keep track of what’s happening in your pipeline. Manage your email with templates, performance metrics, and insights to personalize messages quickly. - Campaign tracking and management: Create and track promo codes, links, and QR codes. Set up and run gifting and affiliate campaigns. Capture content and track performance metrics, including ROI. Bonus? Influencers do not have to sign up or authenticate for Modash to keep eyes on them. - Payments: Modash takes over all your invoicing, accounting, and tax tasks. - API: Build custom workflows & products with an extensive dataset, including 250M+ influencers. Whatever you need the data for, our API is flexible, versatile, and simple. Born in 2018, Modash has grown into a 80+ strong, remote-first company with roots stretching from across Europe to Toronto, Canada. Founded by Avery Schrader and Hendry Sadrak, Modash secured $12 million in funding in 2024 to make creator partnerships more powerful and less painful for growing ecommerce brands. +2,600 brands like Stanley 1913, Mont Blanc, Birkenstock, Victoria’s Secret, and Farfetch run influencer partnerships with Modash. You, too, can try Modash for free now!

**Average Rating:** 4.9/5.0

**Total Reviews:** 19

#### How Do G2 Users Rate Modash?

- **Social Commerce:** 3.3/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 4.4/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 6.8/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Modash?

- **Seller:** [Modash.io](https://www.g2.com/sellers/modash-io)
- **Year Founded:** 2018
- **HQ Location:** Tallinn, EE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8e2a095fc3de0e4f2047ab9c80ea7ca7252379fd6e2a53dd6ffb390b878fcb89&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmodash&secure%5Burl_type%5D=linkedin_company_website)  
123 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 63% Small, 26% Medium

#### What Do G2 Reviewers Say About Modash?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** with Modash, simplifying influencer management and streamlining workflows effectively.
- Users love the **effortless influencer discovery** with Modash, enhancing their marketing strategies and partnerships significantly.
- Users appreciate the **frequent software updates** from Modash, enhancing functionality and adapting to user needs impressively.
- Users praise Modash for its **effective campaign management** , integrating all influencer needs seamlessly in one platform.
- Users appreciate the **streamlined partnership process** of Modash, enhancing collaboration and efficiency in influencer marketing.

##### Cons

- Users note that the **slow loading** times occasionally detract from the overall experience but remain manageable.
- Users find the **complexity of exporting campaigns and leads** a hindrance, wishing for simpler processes.
- Users find the **content management features lacking** , particularly in terms of simplicity for exporting campaigns and leads.
- Users find the **dashboard issues** in Modash problematic, as contracting remains manual and cumbersome outside the platform.
- Users note the **inaccuracy in estimated reach** for Instagram stories, highlighting a need for improvement in this beta feature.

#### What Are Recent G2 Reviews of Modash?

**["Campaign Tracking That Speeds Up Reporting and Improves Workflow"](https://www.g2.com/survey_responses/modash-review-12935411)**

**Rating:** 4.5/5.0 stars

_— Leslie C._

[Read full review](https://www.g2.com/survey_responses/modash-review-12935411)

**["The influencer tool that actually fits an integrated comms workflow"](https://www.g2.com/survey_responses/modash-review-12640391)**

**Rating:** 4.5/5.0 stars

_— Georg L._

[Read full review](https://www.g2.com/survey_responses/modash-review-12640391)

### [Upfluence](https://www.g2.com/products/upfluence/reviews)

The #1 Influencer Marketing Platform for E-commerce brands on Amazon, Shopify, Magento, BigCommerce, and WooCommerce to run creator programs that sell. Fully integrated with all leading e-commerce solutions and the only influencer platform to natively integrate with Amazon, Upfluence empowers today’s marketers and e-commerce brands to increase sales through creators and affiliate partnerships, with ZERO fees taken from sales generated to maximize your ROI. Recruit creators and affiliates in multiple ways, scale your campaigns through automation and workflows, and simplify your payments - all in one end-to-end platform.

**Average Rating:** 4.6/5.0

**Total Reviews:** 140

#### How Do G2 Users Rate Upfluence?

- **Social Commerce:** 8.9/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 9.2/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 9.1/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Upfluence?

- **Seller:** [Upfluence](https://www.g2.com/sellers/upfluence)
- **Year Founded:** 2013
- **HQ Location:** New York
- **Twitter:** @Upfluence  
1,847 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c26d9def5c9c8a58cd07fda9e5c7d82c2e2119d148bf4896f59ba70ede969ce&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2956735%2F&secure%5Burl_type%5D=linkedin_company_website)  
121 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Consumer Goods
- **Company Size:** 68% Small, 21% Medium

#### What Do G2 Reviewers Say About Upfluence?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **seamless integration and efficient campaign management** Upfluence offers, significantly enhancing outreach and scaling efforts.
- Users commend the **responsive customer support** of Upfluence, highlighting the helpfulness and efficiency of the team.
- Users value the **sales increase** capabilities of Upfluence, benefiting from improved tracking and effective influencer outreach.
- Users appreciate the **excellent communication support** from Upfluence, enhancing their campaign onboarding and management experience.
- Users find the **customer service and onboarding support** exceptionally helpful, enhancing their overall experience with Upfluence.

##### Cons

- Users find the **initial complexity** of Upfluence challenging, requiring significant time and training for an average business to navigate.
- Users face **authentication issues** with Upfluence, as invite emails may be misdirected, causing delays in access.
- Users suggest that while the UI is mostly user-friendly, there are areas that require **improved efficiency**.
- Users find the **limited data options** hinder efficient automation and invoicing processes within Upfluence.
- Users desire **more automation options** in Upfluence, specifically for invoicing and email flows, limiting efficiency.

#### What Are Recent G2 Reviews of Upfluence?

**["Effortless Sourcing and Seamless Outreach Tool"](https://www.g2.com/survey_responses/upfluence-review-11962448)**

**Rating:** 5.0/5.0 stars

_— James A._

[Read full review](https://www.g2.com/survey_responses/upfluence-review-11962448)

**["Facilitate the Search and Segmentation of Influencers"](https://www.g2.com/survey_responses/upfluence-review-12724196)**

**Rating:** 4.0/5.0 stars

_— Marcelo N._

[Read full review](https://www.g2.com/survey_responses/upfluence-review-12724196)

#### What Are G2 Users Discussing About Upfluence?

- [What is influencer marketing platform?](https://www.g2.com/discussions/upfluence-what-is-influencer-marketing-platform) - 1 comment
- [What is influencer marketing platform?](https://www.g2.com/discussions/what-is-influencer-marketing-platform)
- [How can I find influencers for free?](https://www.g2.com/discussions/upfluence-how-can-i-find-influencers-for-free) - 1 comment
- [How can I find influencers for free?](https://www.g2.com/discussions/how-can-i-find-influencers-for-free)
- [How do you use Upfluence?](https://www.g2.com/discussions/upfluence-how-do-you-use-upfluence)

### [SARAL](https://www.g2.com/products/saral/reviews)

SARAL is a simple and user-friendly Influencer Marketing Operating System designed with emerging DTC brands in mind. We know managing influencer programs can feel overwhelming, juggling spreadsheets, tracking metrics manually, and trying to build relationships that actually deliver results. That’s why SARAL exists: to make influencer marketing simpler and more impactful. Here’s how SARAL works in just a few steps: 1. Find influencers: Quickly discover creators anywhere in the world. SARAL provides detailed metrics, audience insights, and contact info to help you connect with the right influencers for your brand. 2. Streamline outreach: Send personalised outreach campaigns at scale, saving time while ensuring authentic communication. 3. Build relationships: Develop long-term relationships with influencers, moving beyond one-off collaborations to create meaningful partnerships. 4. Track sales: Provide affiliate links and monitors performance, so you can see exactly how each influencer contributes. 5. Track UGC: Leverage SARAL’s social listening tools to automatically monitor user-generated content, ensuring you never miss valuable mentions or opportunities to engage. On top of simplifying influencer management, SARAL also supports your strategy with unmatched support. Our team is here to guide you in structuring your program for maximum impact, ensuring every step aligns with your goals. SARAL eliminates the need for tedious manual processes, giving you hours back each week to focus on growing your brand. Instead of wasting time on tasks that don’t move the needle, you’ll be able to prioritise strategy, creativity, and profitability. If you’re ready to leave spreadsheets behind and take your influencer marketing to the next level, let’s chat. Book a meeting with our team to see if SARAL is the right fit for your needs.

**Average Rating:** 4.8/5.0

**Total Reviews:** 56

#### How Do G2 Users Rate SARAL?

- **Social Commerce:** 7.2/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 5.0/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 8.0/10 (Category avg: 8.2/10)

#### Who Is the Company Behind SARAL?

- **Seller:** [Saral](https://www.g2.com/sellers/saral)
- **Year Founded:** 2022
- **HQ Location:** Mumbai, Maharashtra
- **Twitter:** @getsaral  
785 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e50084029edffc885e680ba30da09f23f135839878d7df80e0b7ea8c6e887899&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgetsaral%2F&secure%5Burl_type%5D=linkedin_company_website)  
41 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Health, Wellness and Fitness, Food & Beverages
- **Company Size:** 89% Small, 11% Medium

#### What Do G2 Reviewers Say About SARAL?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **excellent customer support** of SARAL, highlighting timely assistance and user-friendly onboarding.
- Users find SARAL to be extremely **easy to use** , facilitating smooth communication and efficient integrations.
- Users love the **all-in-one influencer management** capabilities of SARAL, simplifying outreach and enhancing campaign effectiveness.
- Users find SARAL's **extremely helpful support** invaluable, assisting them effectively throughout onboarding and platform use.
- Users appreciate the **time-saving capabilities** of Saral, streamlining influencer management and enhancing productivity.

##### Cons

- Users report **technical issues** with SARAL, including bugs and difficulties in training the AI SIA feature.
- Users feel the absence of a **campaign overview page** hinders easy access to product briefs for influencers.
- Users find SARAL **expensive** compared to competitor brands offering similar services, impacting overall value perception.
- Users find the **initial complexity** of SARAL challenging, making it hard to utilize effectively.
- Users note a **learning curve** when migrating from other platforms, but support is readily available to assist.

#### What Are Recent G2 Reviews of SARAL?

**["The ONE platform that streamlined our entire influencer marketing workflow!"](https://www.g2.com/survey_responses/saral-review-12876754)**

**Rating:** 5.0/5.0 stars

_— elyza F._

[Read full review](https://www.g2.com/survey_responses/saral-review-12876754)

**["Easy to Use and the Best Tool for Finding New Creators"](https://www.g2.com/survey_responses/saral-review-12762088)**

**Rating:** 5.0/5.0 stars

_— Tamsin E._

[Read full review](https://www.g2.com/survey_responses/saral-review-12762088)

### [Tiger Finder](https://www.g2.com/products/tiger-finder/reviews)

Tiger Finder is an AI-powered influencer discovery platform for TikTok. It helps marketing teams find and shortlist creators for brand campaigns, cutting research time by about 10x compared to traditional workflows. The software searches a database of 5M+ TikTok profiles using semantic search and visual content analysis. Tiger Finder is built for marketing agencies running campaigns across multiple clients, as well as in-house brand teams and social media managers focused on TikTok. Users type what they need in plain language, such as "beauty creators in France with high engagement." Tiger Finder then returns ranked matches based on the visual content creators publish, their audience data, and engagement signals. Most other tools rely on bio keywords, hashtags, and follower counts, while Tiger Finder looks at what creators actually show in their visual content. Tiger Finder is built by YouScan, a social listening company that has tracked social media content since 2009. YouScan's enterprise clients include Samsung, Coca-Cola, McDonald's, and Vodafone. Core features: - Natural language search across 5M+ TikTok creators, with ranked results in seconds. - Visual AI that finds creators by the themes, products, and aesthetics in their videos. - Contact filters that surface creators with public email addresses for direct outreach. - List tools for organizing creators by campaign, client, brand, or market. - Side-by-side comparison views for building shortlists. Tiger Finder has a free tier with 10 searches per month and 24 results per search. The Tiger's Friend plan costs $99 per month and includes unlimited searches and 100 results per search, with 17% off on annual billing. No credit card is needed to start with the free tier.

**Average Rating:** 4.9/5.0

**Total Reviews:** 12

#### How Do G2 Users Rate Tiger Finder?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Tiger Finder?

- **Seller:** [YouScan](https://www.g2.com/sellers/youscan)
- **Company Website:** www.youscan.io
- **Year Founded:** 2010
- **HQ Location:** Kyiv, Kyiv City
- **Twitter:** @YouScan\_io  
441 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a0672b1309b31065f60c6ef8b85793c01d831a362043c9070d90ee72c0e3828e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F525639%2F&secure%5Burl_type%5D=linkedin_company_website)  
96 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 25% Medium

#### What Are Recent G2 Reviews of Tiger Finder?

**["Tiger Finder finds the right creators in seconds"](https://www.g2.com/survey_responses/tiger-finder-review-13158602)**

**Rating:** 4.5/5.0 stars

_— Solomia H._

[Read full review](https://www.g2.com/survey_responses/tiger-finder-review-13158602)

**["Influencer research tool that saves your time"](https://www.g2.com/survey_responses/tiger-finder-review-13181963)**

**Rating:** 4.5/5.0 stars

_— Alex O._

[Read full review](https://www.g2.com/survey_responses/tiger-finder-review-13181963)

### [Storyclash by Kolsquare](https://www.g2.com/products/storyclash-by-kolsquare/reviews)

Storyclash has been acquired by Kolsquare, Europe’s leading influencer marketing technology and a certified B Corp. Storyclash is the Influencer Marketing Platform that uses an unique AI-powered content technology to help brands & agencies scale their creator programs. Discover authentic creators, measure the impact of your campaigns and manage all your data in one place. Fast-growing DTCs like Wild, KoRo or Athletic Greens, as well as large, established companies like Vodafone, Lululemon or Kaufland use Storyclash to get more out of their influencer marketing.

**Average Rating:** 4.4/5.0

**Total Reviews:** 102

#### How Do G2 Users Rate Storyclash by Kolsquare?

- **Social Commerce:** 4.8/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 6.2/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 5.8/10 (Category avg: 8.2/10)

#### Who Is the Company Behind Storyclash by Kolsquare?

- **Seller:** [Storyclash](https://www.g2.com/sellers/storyclash)
- **Year Founded:** 2014
- **HQ Location:** Linz, Upper Austria, Austria
- **Twitter:** @Storyclash  
483 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=12fe518ccd9623c075f25e91242b34f9a67b1b15b67e69638f1a3d3fa2703c2d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10970775&secure%5Burl_type%5D=linkedin_company_website)  
41 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Consumer Goods
- **Company Size:** 74% Small, 24% Medium

#### What Do G2 Reviewers Say About Storyclash by Kolsquare?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **intuitive UX/UI** of Storyclash, making navigation and workflow impressively smooth and efficient.
- Users love the **intuitive design** of Storyclash, praising its effortless navigation and helpful information accessibility.
- Users value the **efficient campaign management** features of Storyclash, enhancing their workflow and simplifying influencer collaboration.
- Users find the **AI support and campaign tracking** of Storyclash extremely helpful for managing their marketing efforts.
- Users appreciate the **intuitive interface** of Storyclash, enabling effortless navigation and streamlined content discovery.

##### Cons

- Users find the **inaccuracy of metrics** in Storyclash affects reporting reliability and overall experience negatively.
- Users find the **limited creator pool** of Storyclash frustrating, impacting their ability to discover diverse talent effectively.
- Users find that **content visibility and reporting reliability issues** hinder the overall effectiveness of Storyclash.
- Users find **creator availability limited** , often needing to manually verify brand fit and quality for smaller creators.
- Users report **data inaccuracy** issues with Storyclash, affecting the reliability of statistics and post tracking.

#### What Are Recent G2 Reviews of Storyclash by Kolsquare?

**["Strong influencer research tool with top support – UX & messaging still have room for improvement"](https://www.g2.com/survey_responses/storyclash-by-kolsquare-review-12112535)**

**Rating:** 4.0/5.0 stars

_— Jenny A._

[Read full review](https://www.g2.com/survey_responses/storyclash-by-kolsquare-review-12112535)

**["The iPhone of the Influencer Marketing Softwares"](https://www.g2.com/survey_responses/storyclash-by-kolsquare-review-11876174)**

**Rating:** 5.0/5.0 stars

_— Ina K._

[Read full review](https://www.g2.com/survey_responses/storyclash-by-kolsquare-review-11876174)

### [SocialBook](https://www.g2.com/products/socialbook/reviews)

Finding influencers who can increase sales and deliver results is the main goal of any brand! Don’t hire influencers that have no influence, use SocialBook. SocialBook is an extremely powerful, end-to-end influencer marketing management software tool. With SocialBook you can do the following: 1) Search a real-time database of over 3 million influencers from YouTube, Instagram, and Twitch. 2) Verify influencers by checking the most in-depth and accurate data to make sure they are real. 3) Easy reach out to influencer by bulk email or bulk direct messages 4) Manage the campaign toward your KPIs. 5) The payout system makes your life easy. 6) Social Listening to monitor all your competitors to win the market share.

**Average Rating:** 4.7/5.0

**Total Reviews:** 137

#### How Do G2 Users Rate SocialBook?

- **Social Commerce:** 9.5/10 (Category avg: 7.8/10)
- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.1/10)
- **Influencer Whitelisting:** 9.6/10 (Category avg: 8.0/10)
- **Influencer Compensation:** 9.5/10 (Category avg: 8.2/10)

#### Who Is the Company Behind SocialBook?

- **Seller:** [SocialBook](https://www.g2.com/sellers/socialbook)
- **Year Founded:** 2019
- **HQ Location:** Foster City, CA
- **Twitter:** @Boostinsider  
1,604 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4f4d1f327095aa03bb21c772db0e76214a7afd4fa616bb79084ad5f338b6bfe1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsocialbook-io%2F&secure%5Burl_type%5D=linkedin_company_website)  
32 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Virtual Assistant
- **Top Industries:** Marketing and Advertising, Apparel & Fashion
- **Company Size:** 58% Small, 40% Medium

#### What Are Recent G2 Reviews of SocialBook?

**["Best Influencer Marketing Platform To Increase Business Awareness"](https://www.g2.com/survey_responses/socialbook-review-9226665)**

**Rating:** 5.0/5.0 stars

_— Nafees B._

[Read full review](https://www.g2.com/survey_responses/socialbook-review-9226665)

**["THE COMPLETE INFLUENCER MARKETING SOLUTION"](https://www.g2.com/survey_responses/socialbook-review-9111952)**

**Rating:** 5.0/5.0 stars

_— Angel C._

[Read full review](https://www.g2.com/survey_responses/socialbook-review-9111952)

#### What Are G2 Users Discussing About SocialBook?

- [What is SocialBook used for?](https://www.g2.com/discussions/what-is-socialbook-used-for) - 1 upvote

- ‹ Prev‹ Prev
- 1
- [2](/categories/influencer-marketing-platforms/free?open_modal_url=%2Fproducts%2Fupfluence%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%252Ffree%26source%3Dcategory&order=g2_score&page=2#product-list)
- [3](/categories/influencer-marketing-platforms/free?open_modal_url=%2Fproducts%2Fupfluence%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%252Ffree%26source%3Dcategory&order=g2_score&page=3#product-list)
- [4](/categories/influencer-marketing-platforms/free?open_modal_url=%2Fproducts%2Fupfluence%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%252Ffree%26source%3Dcategory&order=g2_score&page=4#product-list)
- [5](/categories/influencer-marketing-platforms/free?open_modal_url=%2Fproducts%2Fupfluence%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%252Ffree%26source%3Dcategory&order=g2_score&page=5#product-list)
- …
- [7](/categories/influencer-marketing-platforms/free?open_modal_url=%2Fproducts%2Fupfluence%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%252Ffree%26source%3Dcategory&order=g2_score&page=7#product-list)
- [8](/categories/influencer-marketing-platforms/free?open_modal_url=%2Fproducts%2Fupfluence%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%252Ffree%26source%3Dcategory&order=g2_score&page=8#product-list)
- [Next ›Next ›](/categories/influencer-marketing-platforms/free?open_modal_url=%2Fproducts%2Fupfluence%2Fwishlists%3Fhost_path%3D%252Fcategories%252Finfluencer-marketing-platforms%252Ffree%26source%3Dcategory&order=g2_score&page=2#product-list)

Spotlight Categories

[Electronic Data Interchange (EDI) Software](https://www.g2.com/categories/electronic-data-interchange-edi)

[Auto Dialer Software](https://www.g2.com/categories/auto-dialer)

[Lead Intelligence Software](https://www.g2.com/categories/lead-intelligence)

[E-commerce Fraud Protection Software](https://www.g2.com/categories/e-commerce-fraud-protection)

[SaaS Backup Software](https://www.g2.com/categories/saas-backup)

Similar Categories

- [Other Social Media](/categories/other-social-media)
- [Social Media Analytics](/categories/social-media-analytics)

- [Social Media Listening Tools](/categories/social-media-listening-tools)
- [Social Media Management](/categories/social-media-mgmt)

- [Social Media Suites](/categories/social-media-suites)

[Browse Influencer Marketing Platforms Themes](/categories/influencer-marketing-platforms/themes)