---
title: UpContent Reviews
meta_title: 'UpContent Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 293 reviews by the users' company size, role or industry
  to find out how UpContent works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 293
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# UpContent Reviews
**Vendor:** UpContent  
**Category:** [Content Curation Tools](https://www.g2.com/categories/content-curation)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 293
## About UpContent
Build trust and deepen relationships with curated content. A better way to discover, collaborate, and distribute relevant third-party content that helps turn leads into loyal customers. UpContent’s patent-pending technology helps reduce the amount of time spent searching for content by 65% on average and is available both as a standalone application as well as a premier Hootsuite Content Source and Stream. UpContent&#39;s suggestions are used by marketers worldwide to power their social media, email marketing, and website conversion efforts as well as support their original content creation. The technology offers an array of plans that are designed to offer only the features needed at a price-point that fits your budget.



## UpContent Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of UpContent, finding it simple to curate and publish content effectively. (12 reviews)
- Users value the **effective content management** of UpContent, which enhances organization and aligns with marketing goals effortlessly. (9 reviews)
- Users commend the **responsive customer support** of UpContent, ensuring timely and thorough assistance throughout their experience. (8 reviews)
- Users value the **time-saving benefits** of UpContent, simplifying content discovery and enhancing overall efficiency. (7 reviews)
- Users love how UpContent simplifies **content creation** , making it strategic and effective for their marketing goals. (6 reviews)
- Users love the **easy sharing** capabilities of UpContent, streamlining the distribution process across social platforms. (6 reviews)
- Easy Integrations (5 reviews)
- Content Quality (4 reviews)
- Engagement (4 reviews)
- Integrations (4 reviews)

**What users dislike:**

- Users face **content issues** with outdated information and unclear interface, hindering their social media engagement. (6 reviews)
- Users face a **steep learning difficulty** with UpContent, complicating efficient content curation and optimization processes. (4 reviews)
- Users express frustration over **missing features** , citing outdated content and difficulties in finding relevant articles efficiently. (4 reviews)
- Users find the **interface design inconvenient** and the system overall not user-friendly, complicating their experience. (4 reviews)
- Users face a **steep learning curve** with UpContent, making it challenging for those less tech-savvy to navigate. (3 reviews)
- Slow Performance (3 reviews)
- Steep Learning Curve (3 reviews)
- Bug Issues (2 reviews)
- Users report **content management issues** due to unclear concepts and lack of real-time updates, hindering usability. (2 reviews)
- Difficult Customization (2 reviews)

## UpContent Reviews
  ### 1. Amazing tool and incredible support!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Fallon B. | COO, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2022

**What do you like best about UpContent?**

UpContent saves us time building our daily newsletter, aggregating content, and the UpContent team is nothing short of incredible at working with my team to make UpContent best for my companies needs.

**What do you dislike about UpContent?**

The requirement to use Zapier and buffer to schedule social media posts.

**What problems is UpContent solving and how is that benefiting you?**

Save time and staff rescouces. In labor time saved it pays for its ten times over.

**Official Response from Scott Rogerson:**

> Thank you for the time in sharing your experience. 

We look forward to continuing to support you and your team!

Cheers,
Scott


  ### 2. Excellent for roundups

**Rating:** 4.5/5.0 stars

**Reviewed by:** Megan B. | Advanced Digital Marketing Strategist and Subject Matter Expert, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2022

**What do you like best about UpContent?**

I use UpContent for weekly blog post roundups and it's a great resource that takes hours away from my work routine. Now I don't need to scour the web for relevant topics, they're right in my dashboard. The team is also super helpful.

**What do you dislike about UpContent?**

Wish it had an export feature directly to Wordpress.

**What problems is UpContent solving and how is that benefiting you?**

Posting consistent blog content about relevant topics.

**Official Response from Scott Rogerson:**

> Thanks very much for taking the time to share your experience, Megan. 

I'd enjoy setting some time with you to see how our current Gallery functionality could be more easily available to your within Wordpress. 

Please let me know your interest/availability for this discussion as this is an area we'd love to improve even further for you. 

Thanks,
Scott


  ### 3. Great for uploading content that relates to your business in a simple way.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Giovanni R. | Research and PR Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 10, 2021

**What do you like best about UpContent?**

The ease of use. Can find a variety of articles pertaining to your niche a castogarize them and add them to your RSS Feed.

**What do you dislike about UpContent?**

It's easy to navigate but the interface could use a little lift, looks a bit oldschool. they can modernize a little bit the look, but that just may be me.

**What problems is UpContent solving and how is that benefiting you?**

Being able to have articles on my blog as I hardly have time to write any. Really helps in putting out content on my site and giving the proper credit where credit is due.

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience, Giovanni! 

We've some exciting UI efforts underway that I look forward to getting your feedback on. 

Thanks for being a part of the UpContent community. 

- Scott

  ### 4. Fantastic RSS Feed Creation and Content Curation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about UpContent?**

What I like best about is the I can create collections of very specific categories. My Categories are not normal business categories too. Affirmations, Astrology,

**What do you dislike about UpContent?**

I dislike that sometimes it is still challenging to create a query granular enough to stop unwanted content from getting into a collection if they could make this easier.

**What problems is UpContent solving and how is that benefiting you?**

I am now spending less time curating quality content for my website and social media accounts so I can spend more time creating more of my digital products and coaching.

**Official Response from Scott Rogerson:**

> Thanks very much for sharing your experience. 

We've some exciting new features that will be available within the next week that should be able to help you more easily restrict the content that is being recommended and leverage those same filters across topics and collections. 

Be on the lookout for Filter Views - and please let us know if you'd be open to setting some time to review them together. 

Cheers,
Scott


  ### 5. Awesome content experience!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Leo N. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 25, 2021

**What do you like best about UpContent?**

Bring me updated content every day, so I can share with my peers and clients. Sharing directly from the page is a fantastic way to speed up my content delivery.

**What do you dislike about UpContent?**

Based on what I have seen so far, I was not able to find any hurdles that would prevent me from sharing and learning through the articles. I really loved this app.

**What problems is UpContent solving and how is that benefiting you?**

The main problem I am solving with UpContent is to have updated and curated content directly on my front page every week. It saves me thousands of hours of searching.

**Official Response from Scott Rogerson:**

> Thanks very much for sharing your experience, Leo! 

Great to hear your use of UpContent not only to find the articles that matter to you, but also the ability to share them with your team and your clients. 

We look forward to continuing to serve you. 

Cheers,
Scott


  ### 6. Good start , has a ways to go

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2022

**What do you like best about UpContent?**

The direction is promising. They use proprietary scoring to determine the content they find 'most sharable' . This could be a good thing.
Competitors? It's a far cry in maturity from ContentStudio in terms of finding content and sharing content.

**What do you dislike about UpContent?**

Being forced to use a 3rd party service to share the content is frustrating , especially when competitors have this down-pat. The owner seems hard set on its current state .

**What problems is UpContent solving and how is that benefiting you?**

Finding content to share seems okay , but filtering and granularity could be better

**Official Response from Scott Rogerson:**

> Certainly disappointed to read that we may not have been a good fit for your needs. As you mentioned, we exist to support the curation efforts of individuals and organizations across a variety of use cases (social sharing only being one). This focus combined with the myriad of technologies out there who do social media management exceptionally well (there is a great category in G2 to explore these further) makes spending any efforts in attempting to achieve parity in social media sharing a poor use of resources. 

Especially when we have so many great partners who are leaders in this space - and integrations natively within their platform (e.g. Hootsuite) or directly connecting with a single click (e.g. Hubspot, Buffer, Lately, etc.). 

Many of these partners also offer their excellent services with dedicated teams on improving social management as a free or low-cost option. 

We'd certainly enjoy the opportunity to support you in honing the topic filtering and granularity to meet your needs, but I'd afraid that if you require the same tool to be discovering and scheduling the content for you, we aren't it. 

However, if you would like to make discovery simple, have the opportunity to share to whatever social media, email management, website CMS, chat tool, intranet page, or other destination - and be able to swap out these distribution tools as your needs grow and evolve, we would appreciate your taking a second look and us seeing how we can best support your goals. 

Thanks,
Scott


  ### 7. Easy to use interface and powerful functionality

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 04, 2022

**What do you like best about UpContent?**

That I can specify the filters I want for me content

**What do you dislike about UpContent?**

There is no security on the gallery urls

**Recommendations to others considering UpContent:**

That know exactly what are type of content are you looking for, to be able to create the proper filter to get the best results.

**What problems is UpContent solving and how is that benefiting you?**

They provides us with more content for our users that we do not need to otherwise create

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your experience. Glad to hear the filtration process is meeting your needs!

While our HTML gallery implementation does provides security through domain authorization, the API call instead would require knowig the specififc UUID for the gallery itself. 

Please let me know if you'd like to discuss how to implement these protective measures for your account. 

Thanks,
Scott




  ### 8. Great for finding content for social media posts

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ryan G. | C, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 08, 2022

**What do you like best about UpContent?**

How easy it is to use and find content for our social media posts.

**What do you dislike about UpContent?**

Nothing, the application is great, no complaints.

**What problems is UpContent solving and how is that benefiting you?**

Coming up with different topics and content to create social media posts from.

**Official Response from Scott Rogerson:**

> Thank you, Ryan! 

We look forward to continuing to support you in achieving your social strategy. 

Cheers,
Scott


  ### 9. Very useful and important service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michael H. | Partner, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2021

**What do you like best about UpContent?**

Upcontent makes it easy to add new content to my website on a daily basis.  It is easy to set up the topics and interest articles relevent to my customer demographics. It always me to choose from many reputable sources, It allows me to add my logo and a message to the preview of the articles. My customers like being able to see interesting articles of information that are not a sales message.  Some of them are evening looking to us as their authoritative resource for relevant information.  An familar place for them to go to find new information. I belive this service provides Brand loyalty amongst my customers.

**What do you dislike about UpContent?**

Not being able to control what the customer sees when they click on an article that I have chosen to show. While we do manage the specific article we choose and I review it prior to posting it, some articles have pop-ups to sign up for them to get articles directly.  It's the nature of the beast and when the article is the most relevant to my customer I still decide to let them see it.

**What problems is UpContent solving and how is that benefiting you?**

the biggest benefit is that my customers are coming back repeatedly to see the new content. They know they are not getting a sales pitch, just information

**Official Response from Scott Rogerson:**

> Thanks very much for sharing this, Michael. I loved this quote, "They know they are not getting a sales pitch, just information". What a great way to build trust with your current and potential customers!

Cheers,
Scott


  ### 10. really a must

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jose Villa Cardoso A. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 06, 2022

**What do you like best about UpContent?**

content updated always and also very interestin

**What do you dislike about UpContent?**

should have more content from local sites

**What problems is UpContent solving and how is that benefiting you?**

lack of ideas and also lack of time

**Official Response from Scott Rogerson:**

> Thank you, Jose! 

If you have a moment, please contact us so we can better understand the local outlets you are missing in your topics. We'd enjoy the opportunity to see if we can resolve this for you. 

Cheers,
Scott


  ### 11. Works

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 07, 2021

**What do you like best about UpContent?**

I like how UpContent finds and collects the articles and other info so well. I also like the shareability filter.

**What do you dislike about UpContent?**

I dislike how I can't see the topics under my account name versus having to select other team members' accounts to see the topics I wanted to see. I dislike that I can't email individual selections or share them directly to social media platforms as I don't want to go through Buffer.

**What problems is UpContent solving and how is that benefiting you?**

The problem I am solving with UpContent is having a service find articles, blogs, etc. on topics I am wanting to share on social media.

**Official Response from Scott Rogerson:**

> Glad to hear you are able to discover the articles you are looking for! 

If you have a moment, I'd enjoy the opportunity to better understand the need for selecting the accounts of other team members as well as the inability to send an article via email or directly to social - as a way does exist to accomplish this - particularly on our mobile interface. 

Looking forward to the opportunity to continue supporting you. 

Thanks,
Scott


  ### 12. Adds value to my blog

**Rating:** 4.5/5.0 stars

**Reviewed by:** Futch . | Educator, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 07, 2021

**What do you like best about UpContent?**

I like the ability to be able to curate a thread of relevant research and news for students that are new to the topics I'm teaching.

**What do you dislike about UpContent?**

It wasn't easy to understand how to set things up initially, but I figured it out.

**What problems is UpContent solving and how is that benefiting you?**

Rounding out my blog with curated content instead of having to rely on only my content.

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience. Awesome to hear how you are leveraging UpContent to enrich the experience for your students. 

Please contact us at any time to assist with questions you have. 

Cheers,
Scott


  ### 13. So helpful to find industry content!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alex H. | PR Content Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 02, 2021

**What do you like best about UpContent?**

In a world overwhelmed with content, UpContent makes it easy for our agency to find content to share about all of our clients' specific industries and share it quickly.

**What do you dislike about UpContent?**

There is a learning curve to how to create topics and collections and how that translates to sharing on websites and social media. However, once you have the process down it's very helpful!

**Recommendations to others considering UpContent:**

Scott and the UpContent team are wonderful and extremely helpful when learning the platform and setting up new accounts.

**What problems is UpContent solving and how is that benefiting you?**

We spend much less time scanning the web for news and articles related to our clients' industries. We can create a topic and find top articles and share them on a client website and social media in minutes.

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share this, Alex! We enjoy working with you and the team and look forward to continuing to assist you and your clients. 

Cheers,
Scott


  ### 14. Great tech, solid integrations, amazing people

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adam C. | VP, Product, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2021

**What do you like best about UpContent?**

UpContent is a very easy platform to use with solid built-in integrations that you can take advantage of. Their developers continually release new features that only increase the product value that is received. It does a great job of curating quality third-party content for us.

**What do you dislike about UpContent?**

It's not really UpContent's fault, but building search queries is notoriously difficult. It's tough to cast a net that's wide enough but not too wide. UpContent allows you to build your own queries through their platform, but they're always available to help as well.

**Recommendations to others considering UpContent:**

You won't be disappointed. It's changed the way we find third-party content in such an important way.

**What problems is UpContent solving and how is that benefiting you?**

We're active on social media, which means we have to post to social media on a regular basis. We know it's unwise to continually share self-serving content to our audience, so we try to find third-party content that supports our main goals. It's tough to find third-party content that's "share-worthy" for social networks without a platform like UpContent. UpContent helps us curate quality content that fits our market, and we share it with our audience to help educate them. We save tons of time using UpContent by replacing janky Google Alerts that don't tend to warrant good quality results without significant digging. We don't have to hunt and peck near as much as we used to.

**Official Response from Scott Rogerson:**

> Hey Adam, 

Thanks for sharing this awesome summarization of your approach to content on social. I know a number of readers will benefit - I particularly liked the use of "janky" ;).

We feel you on the building of appropriate queries and filters and are always here to help you and your team find the balance that is best for you. 

Cheers!
Scott


  ### 15. Simply Incredible Customer Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 10, 2022

**What do you like best about UpContent?**

Provides a great product for content / articles which we were looking for.

What I didnt expect was for Scott to go out of his way to help me integrate the product with the site

**What do you dislike about UpContent?**

Nothing - it does what it says it does which is great

**What problems is UpContent solving and how is that benefiting you?**

We needed some additional  3rd party articles for our site to round out our content strategy

**Official Response from Scott Rogerson:**

> Thanks very much for sharing your experience with both the technology and working with our team. 

We look forward to continuing to support you!

Cheers,
Scott



  ### 16. UpContent provides competitively relevant material and is fun and easy to use!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 04, 2020

**What do you like best about UpContent?**

We use UpContent to find articles that reinforce our company's culture and showcase our mission from a new angle. It has significantly increased readership and interest in our company's newsletter.

**What do you dislike about UpContent?**

We have not found any "downside" to using UpContent. Whenever we have had a question or glitch, the customer service team not only guided us to the best solution right away, but also took time to continue to learn about our company and it's specific needs, AND the staff was efficient and friendly throughout.

**Recommendations to others considering UpContent:**

Embolden your company with UpContent - there is nothing else like it!

**What problems is UpContent solving and how is that benefiting you?**

UpContent provides credibility, creates interest, keeps community members on our site longer and therefore empowers and uplifts our organization by strengthening connections between parties.

**Official Response from Scott Rogerson:**

> Thanks so much for sharing your experience! Great to hear that our team was able to efficiently solve your challenges and support your goals. We look forward to continuing our work together. 

Cheers,
Scott


  ### 17. Organizer your content

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 07, 2022

**What do you like best about UpContent?**

Quickly organize your content allowing you to have more control of what you post and even how often

**What do you dislike about UpContent?**

There's nothing I dislike at the moment.

**What problems is UpContent solving and how is that benefiting you?**

Organize content, it can be a messy process doing it in spreadsheets

**Official Response from Scott Rogerson:**

> Spreadsheets are indeed messy! Glad to read that you are having a great experience with UpContent. Please don't hesitate to reach out to our team if we can ever by of help. 

Thanks,
Scott


  ### 18. Awesome!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kat R. | Account Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 11, 2021

**What do you like best about UpContent?**

I like the customer service and appreciate the quick response times

**What do you dislike about UpContent?**

Nothing! I think the product is set up really well

**What problems is UpContent solving and how is that benefiting you?**

I'm solving workflow problems with Hootsuite Amplify and pushing quality content to ambassadors

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your perspective, Kat! 

Awesome to hear of the success you are having and the responsiveness you are getting from our team. 

We look forward to continuing to support you!

Cheers,
Scott


  ### 19. I really enyoy all the time it saves!!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alexandre C. | Web developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 09, 2021

**What do you like best about UpContent?**

It allows you to make your own queries and find exactly the right articles you are looking for in no time. After that you can share those pieces on content on any platform you want.

**What do you dislike about UpContent?**

The user interface on the account page could be more intuitive.

**What problems is UpContent solving and how is that benefiting you?**

Finding relevant and good quality content to share on my website.

**Official Response from Scott Rogerson:**

> Hello Alexandre! 

Thanks for taking the time to share your experience - particularly around being able to customize your own queries rather than having to hunt through categories. 

We'll be making a number of interface improvements in the coming months that I look forward to getting your thoughts on. 

Thanks,
Scott


  ### 20. Getting  to the good stuff

**Rating:** 3.5/5.0 stars

**Reviewed by:** Bryan C. | Member, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 07, 2021

**What do you like best about UpContent?**

I like best the filtering capabilities and the ease and usability of posting to my peers and professional colleagues

**What do you dislike about UpContent?**

I don't like some of the limitations for filtering topics that go beyond boundaries for curated content

**What problems is UpContent solving and how is that benefiting you?**

I am able to determine a more efficient process and larger content spectrum for setting information relevant to a wider audience

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your perspective, Bryan! Please let us know how we can be of help in addressing some of those boundaries you mentioned. 

Cheers,
Scott


  ### 21. Great product, a real time saver

**Rating:** 5.0/5.0 stars

**Reviewed by:** Charles W. | Director of Strategic Partnerships, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2021

**What do you like best about UpContent?**

Great platform to curate your content and you can build emails within the platform which is a real time saver.  Scott is very involved and the UpContent team goes above and beyond to help you get started.

**What do you dislike about UpContent?**

Nothing, every issue or question we have has been answered by their team in a timely manner.

**Recommendations to others considering UpContent:**

If you are a smaller organization or a limited in resources, UpContent can free up a considerable amount of time so your team can tackle other issues.

**What problems is UpContent solving and how is that benefiting you?**

Finding the right relevant and recent content for our subscribers.  UpContent has saved dozens of hours monthly and cut down on the resources needed internally to review and approve content.

**Official Response from Scott Rogerson:**

> Hey Charles,

Thanks for sharing your experience!

It's been awesome working with your team and fantastic to hear not only about the time savings but the results as well. 

Cheers,
Scott




  ### 22. Super Easy to Use!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 07, 2021

**What do you like best about UpContent?**

It's really easy to distribute content to our partner platforms.

**What do you dislike about UpContent?**

The menu could be a little more user-friendly/ visually appealing.

**What problems is UpContent solving and how is that benefiting you?**

time-consuming process of finding credible content for our brand. With Upcontent, I can simply input a few keywords to start doing the research for me.

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your thoughts! I'd enjoy getting your perspective on how to improve the menu to make it more appealing for you. 

Cheers,
Scott


  ### 23. Great stuff!!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jon M. | H, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 02, 2021

**What do you like best about UpContent?**

It helps gain more leads. I Definitely would recommend it.

**What do you dislike about UpContent?**

Nothing really, maybe a little bit confusing to operate at first.

**What problems is UpContent solving and how is that benefiting you?**

Finding more leads.

**Official Response from Scott Rogerson:**

> Thanks for sharing, Jon! 

Glad to hear UpContent is helping with your lead generation efforts. 

Please let us know if there are any questions we can help with in navigating the tool. 

Cheers,
Scott


  ### 24. LOVE UpContent

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alanna J. | Partner, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 11, 2021

**What do you like best about UpContent?**

I love that UpContent cuts the time down on finding curated content. I can easily add Sniplys and I can have my UpContent collections feed right into my SocialBee categories for easy posting on social. We also have a feed that sends "What we're reading" stuff to our website. Seriously, this tool is awesome and so is Scott Rogerson! They are always quick to respond and get things resolved if something goes wrong.

**What do you dislike about UpContent?**

Sometimes I have to get help getting my topics set up so that I get the most articles pulling in as possible. But Scott is always eager to help me get it figured out.

**Recommendations to others considering UpContent:**

If you are looking to curate content, this is a great tool. It will cut your time down, and they have many different ways to use it to help you be more efficient in your activities.

**What problems is UpContent solving and how is that benefiting you?**

Cuts down on time for finding curated content. It's such a simple tool to use and it really does make content curation fast and easy.

**Official Response from Scott Rogerson:**

> Thanks so much for sharing this, Alana! 

The ability to help you not only find what you are looking for, but get it to the channels you use for distribution is critical. 

Looking forward to continuing to work together. 

Cheers,
Scott


  ### 25. Content discovery

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** February 09, 2022

**What do you like best about UpContent?**

the ability to filter by tags and sources. discover and share content easily

**What do you dislike about UpContent?**

the display is small and not comfortable to work with over time (scroll). need more filters to refine results

**What problems is UpContent solving and how is that benefiting you?**

content discovery

**Official Response from Scott Rogerson:**

> Hello! 

Thanks for sharing your experience. 

I'd certainly like to know more about the display you are using. I have a feeling you may be referring to our Stream within Hootsuite? 

If so, I've included a link below that will show you how to easily navigate to our Content Source (also in Hootsuite), which will provide you far more real estate ti work with. 

Mind giving it a look and letting me know your thoughts?

Thanks!
Scott


  ### 26. Great tool for gathering content, both passively and actively!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Darnell F. | Senior Engineering Account Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 20, 2021

**What do you like best about UpContent?**

added sources can be automatically scanned
I can find a random blog/source and add that individually

**What do you dislike about UpContent?**

can't add sources that are behind a paywall from sites that I subscribe to

**Recommendations to others considering UpContent:**

Ensure you have a goal in mind as to what you want to accomplish
communicate those goals with the upcontent team, the tool can be overwhelming and so let their experts help guide you

**What problems is UpContent solving and how is that benefiting you?**

upcontent is helping our marketing team gather interesting articles from an engineering/technical perspective
prior to getting access to upcontent, our marketing team was sharing content that was super high level and not very valuable to our target audience

**Official Response from Scott Rogerson:**

> Thanks very much for taking the time to share your thoughts, Darnell! 

We love to see how you and your team has been leveraging UpContent to highlight your team's expertise and become an even greater resource for your customers and prospects. 

We look forward to continuing to work with you!

Cheers,
Scott


  ### 27. Best and Affordable Content Curation Software

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 05, 2021

**What do you like best about UpContent?**

Getting the easiest way to access industry-leading content is what I like most about Upcontent. As I marked they use the best and most capable search engine to find relevant content for every industry and niche.

**What do you dislike about UpContent?**

The platform should look for constant enhancements to make it more beautiful and accessible.

**What problems is UpContent solving and how is that benefiting you?**

I am finding the most relevant content in no time. It saves a lot of time. Also, it's helping me to distribute and get extra visibility to my content.

**Official Response from Scott Rogerson:**

> Awesome to read your experience discovering the articles that matter to you across industry areas and niches. 

Would love to hear some of your thoughts on the accessibility and aesthetics of the platform. Please send us a note anytime!

Cheers,
Scott


  ### 28. UpContent helpful news curator!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 03, 2021

**What do you like best about UpContent?**

It saves me time finding content to post to social media and use for thought leadership posts.

**What do you dislike about UpContent?**

I wish there was an option to easily summarize content beyond just the headlines, etc.

**What problems is UpContent solving and how is that benefiting you?**

Curating social media posts is faster and easier.

**Official Response from Scott Rogerson:**

> Hello! 

Thanks for taking the time to share this with us. 

We've recently added a way to summarize the content without having to share only the headline of the article. We call these "Intelligent Abstracts". 

You can find more in the link I included below. 

Please let us know how we can be of further help. I hope this improves your experience!

Cheers,
Scott


  ### 29. Financial advisor

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 04, 2021

**What do you like best about UpContent?**

automation email sending is a good feature. Also The support.

**What do you dislike about UpContent?**

Noting to explain as I am not still using all capacities.

**What problems is UpContent solving and how is that benefiting you?**

sending articles to my social media.

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience!

Cheers,
Scott


  ### 30. Saves me hours, quality content, love the integrations

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sarah L. | Owner & Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 04, 2021

**What do you like best about UpContent?**

I've been using UpContent since it was first launched and I can't imagine doing social and news content aggregation without it. The integration with publishing tools like Hootsuite was a game changer for me - so efficient and easy.

**What do you dislike about UpContent?**

I don't have any downsides to call out. Over the years, the team has paid close attention to customer feedback and the incremental improvements they made in response are perfect.

**Recommendations to others considering UpContent:**

Get your queries set up correctly early on and the service will do all the work for you!

**What problems is UpContent solving and how is that benefiting you?**

Content aggregation takes a ton of time. RSS feeds are cumbersome and not as easy to search for relevance. We save time and effort and deliver better news reports and social re-shares using the tool.

**Official Response from Scott Rogerson:**

> Thanks for this, Sarah! It's been fantastic having you as a customer and provider of awesome feedback. 

I am thrilled to hear that we have been able to continue meeting your needs over the years. 

Looking forward to the opportunity to serve you for many more to come. 

Cheers,
Scott


  ### 31. Content Curation for Pros

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 23, 2021

**What do you like best about UpContent?**

The user interface of UpContent is well laid out and easy to navigate, and that isn't even the technology piece. The ability to set up topics to look for, and tag and publish the content to your channels is seamless and well put together. The amount of time I save using this tool, each week, is amazing! The connection to HubSpot is very convenient too!

**What do you dislike about UpContent?**

One of the downsides of using UpContent is the consistency of finding content. For instance, the amount of content I find for one account is better or more prevalent than another. This has to do with the topics I would be looking for, but some keywords yield more accurate results than others.

**What problems is UpContent solving and how is that benefiting you?**

I am looking for more current and relevant content to share with my clients, as well as source new topics for our own content creation. UpContent also saves me time in using Google Searches to find these articles, since it aggregates the data based on my inputs for keywords I am looking for. Some of the benefits I am realizing are time savings, as well as sourcing articles I may not have been able to find on my own with manual searches.

**Official Response from Scott Rogerson:**

> Thank you very much for sharing this perspective. It is great to read that you are both saving time and sourcing articles that may not have appear even with a manual "hunt". 

Please leverage our team if we can be of help in focusing on that account where results seem to be less prevalent to see if we can help in making some criteria adjustments. 

We appreciate your being a part of the UpContent community. 

Cheers,
Scott


  ### 32. It's super user friendly and the CEO is great to work with!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Catherine C. | Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 23, 2021

**What do you like best about UpContent?**

The user interface is amazing, and if you have a question, Scott is on it so quickly to help resolve it.

**What do you dislike about UpContent?**

As of right now,  I don't have anthing that I dislike about it.

**Recommendations to others considering UpContent:**

Do it!

**What problems is UpContent solving and how is that benefiting you?**

We're starting to utilize UpContent for our newsletters and automation - it's been great!

**Official Response from Scott Rogerson:**

> Thanks very much for taking the time to share your thoughts, Catherine! 

Awesome to hear you've enjoyed the experience. We look forward to continuing to support you. 

Cheers,
Scott


  ### 33. Upcontent provides excellent content, support, and more.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jake N. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 04, 2020

**What do you like best about UpContent?**

The functionality and the support from the staff. Upcontent provides thousands of pieces of content to share, and makes it easy to share with our audience. And should we run into new updates on WordPress or some other unforeseen issue, the staff are immediate in their response and incredibly helpful.

**What do you dislike about UpContent?**

Adding galleries to your WordPress site can occasionally be a bit tricky, however that tends to be more of a WordPress issue than an Upcontent issue.

**Recommendations to others considering UpContent:**

If you are interested in using Upcontent, I would recommend watching their instructional videos. They are incredibly useful and provide a wealth of knowledge.

**What problems is UpContent solving and how is that benefiting you?**

With Upcontent, we're able to find relevant content to share with our community and with potential clients. We can show that our company is on the pulse of the latest news in our field, and provide confidence to potential clients as experts in our field.

**Official Response from Scott Rogerson:**

> Thanks, Jake! 

Great to hear that our support and instructional videos are helpful to you. 

We look forward to continuing to work with you in showcasing your expertise. 

Cheers,
Scott

  ### 34. Valuable Asset to MarketingTeam.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Satheesh A. | Digital Marketing Lead, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 17, 2020

**What do you like best about UpContent?**

There are many things I like in UpContent, One of the best things is that they get fresh content for the topics you search for. Save the search as topics for future reference. re-use the search topics, customize the searches.

Every time I search for a (saved)topic, UpContent always surprised me with the fresh content.

Advance search options which enables to filter the searches with non wanted terms.

Their Support team is led by their CEO himself. He himself responds to every question I had initially.

**What do you dislike about UpContent?**

The collections are limited to 3 for the plan I was in. We wanted more collections. but that is their business model. Cannot do much about it.

Invoices are generated on time and 3 automated reminders are scheduled.

Payment method is stored on account, but not visible to even when I log in as Administrator. We requested CEO that we prefer paying invoices than auto-debit from payment methods. He gladly accepted.

**Recommendations to others considering UpContent:**

Content curation is apt. 
You get every type of content you always wanted for.
Team effort will be reduced by a huge number.
Content Distribution is What I have not used yet.

**What problems is UpContent solving and how is that benefiting you?**

Content freshness is what we as marketing team always looked for. Prior to Upcontent, my team spent a lot of time searching for relevant and fresh content. since it is an ongoing task, we have manually spent a lot of time in research. 

Once we bought the services of UpContent, the effort is reduced drastically, with the search options, saves(as topics), multiple functions to share from within the application itself. Our marketing team could focus on other activity in place of the content research and shortlisting. 

We have not yet used the content distribution from the tool, but we have setup all the requirement for distribution activity. Maybe, in the future we might be using the distribution feature as well.

**Official Response from Scott Rogerson:**

> Satheesh,

Thanks for taking the time to leave such a thorough review. We really appreciate it. 

We've thrilled to hear that we could accommodate your curation and administration needs, and we look forward to taking the next step toward distribution when you strategy dictates it. 

Love to see that we've saved your team time from the manual research efforts and allowed them to reinvest it where they can deliver even more value. 

Cheers,
Scott


  ### 35. Does what it should at a good price.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 20, 2021

**What do you like best about UpContent?**

Upcontent is straightworward: it allows us to look for interesting content in our niche and share it within the team. It works well, and in our team everybody enjoys working with it.

**What do you dislike about UpContent?**

It shows too many press releases - it would be great if in the future, they could be filtered out.

**Recommendations to others considering UpContent:**

Try it out. The value for money with UpContent is amazing.

**What problems is UpContent solving and how is that benefiting you?**

The issue we had is that we needed to find interesting, industry relevant content and save time while doing it. UpContent allows us to find content in a collaborative way!

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your experience! Absolutely love to hear about the team collaboration occurring in your use of UpContent. Awesome way to get the true curated perspective of your organization. 

We've some interesting developments coming this summer regarding your filtering question. In the meantime, you can leverage source filtering or we can work with you to make some adjustments to your criteria and filter this content out. 

Please let us know if we can assist!

Cheers,
Scott


  ### 36. Incredible team, that really helps your organization curate better marketing content

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Luxury Goods & Jewelry | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 21, 2021

**What do you like best about UpContent?**

The team at Upcontent is absolutely amazing. They are very helping, and especially on personalizing their recommendations to the brands goal and needs. As a organization that is new to this work of personalized content, it's been truly increndible to see how fast we've reach our goals with Upcontent's support

**What do you dislike about UpContent?**

Would love to see a klaviyo integration in the near future :-)

**What problems is UpContent solving and how is that benefiting you?**

Certainly our content marketing, and making our social media feeds much more engaging with better content. The ability to search for interesting articles so quickly is such a game changer.

**Official Response from Scott Rogerson:**

> Thanks so much for sharing this! 

Awesome to see how we've be able to assist you in reaching your goals - and we look forward to continuing to support you and you go even further. 

A Klaviyo integration is a great idea. I'd love to find some time to connect and hear how you'd like that to work. 

Cheers,
Scott


  ### 37. Staying in the know

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Enterprise (> 1000 emp.)

**Reviewed Date:** June 29, 2021

**What do you like best about UpContent?**

It helps to find articles published on various topics and share those articles in a team instead of searching individually.

**What do you dislike about UpContent?**

It can take a bit to learn how to set up the search criteria, but the company helps quite a bit to bring you up to speed.

**What problems is UpContent solving and how is that benefiting you?**

I was having difficulty setting up an ongoing search, but the UpContent team helped me. It is easy to see trends and articles in one area.

**Official Response from Scott Rogerson:**

> Thank you for taking the time to share your experience! Glad we could be of help in honing the criteria to your needs. 

Cheers,
Scott


  ### 38. Master of Content Creation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Katherine D. | Business Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 25, 2021

**What do you like best about UpContent?**

Onboarding and support. Ease of topic types for content creation.

**What do you dislike about UpContent?**

Lack of intuitive workflow. Would be great if a video walkthrough or triggered prompts in getting started. On the flip side, their knowledge base of articles and answers help at crunch time.

**What problems is UpContent solving and how is that benefiting you?**

Expert knowledge to support my consulting services.

**Official Response from Scott Rogerson:**

> Thanks very much for sharing this, Katherine. 

Love the ideas of some video walkthroughs right from the start - rather than needing to find those in our Learn library. Will be sure to bring that back to the team.

Cheers,
Scott


  ### 39. Awesome source of content inspiration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 04, 2021

**What do you like best about UpContent?**

Easy to find content for my industry using the app.

**What do you dislike about UpContent?**

I use it with the Hootsuite integration and don't have any negative feedback. It works well for me!

**What problems is UpContent solving and how is that benefiting you?**

I am finding relevant articles to share on social media.

**Official Response from Scott Rogerson:**

> Great to hear of your experience - especially via our partnership with Hootsuite! 

Love that you are using it to both share and inspire your content strategy. 

Please let us know if we can ever be of assistance. 

Cheers,
Scott


  ### 40. I've been utilizing UpContent for the past 9 months and it has cut my work processes in half.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kellyn L. | Content Marketing Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 25, 2021

**What do you like best about UpContent?**

I like how I can directly post to social media from UpContent.

**What do you dislike about UpContent?**

It is difficult to narrow the search to find exactly what you want because UpContent sources a broad reach of content.

**What problems is UpContent solving and how is that benefiting you?**

Social Media content curation, processes, workflow automation, etc.

**Official Response from Scott Rogerson:**

> Thanks for sharing this, Kellyn! 

We're always happy to support you in further narrowing the search criteria to help get to the niche's you are after. 

Awesome to hear you have more time to spend on other strategic areas!

Cheers,
Scott



  ### 41. Superb tool for expanding brand awareness, nurturing leads and driving website traffic

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 04, 2021

**What do you like best about UpContent?**

UpContent provides a steady source of valuable content to curate. This is a valuable addition to our content marketing program. In addition, you can use the Snip.ly functionality to add a CTA to every piece of content you share.  This is a game-changer for companies that don't have the internal resources to generate 100% new content, and want to maintain a regular cadence of social posting.

**What do you dislike about UpContent?**

The interface requires a bit of a learning curve, but the UpContent support team has been incredibly responsive in this regard.

**Recommendations to others considering UpContent:**

Don't skip on the training and onboarding. Do add RSS feeds for resources that you find valuable.

**What problems is UpContent solving and how is that benefiting you?**

We can now share carefully selected content from other sources with a CTA that drives traffic to our landing page.  What more can you ask for?

**Official Response from Scott Rogerson:**

> Love to hear this! We have also seen great benefit from our customers who've been able to spend a few minutes with our team to translate their workflow into their UpContent configuration. 

Your ability to tie curated content via social to landing page traffic is fantastic. 

Cheers,
Scott


  ### 42. Excellent content collector!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 04, 2021

**What do you like best about UpContent?**

UpContent finds great content from sources I would not otherwise know about. The more variety of high quality content UpContent brings to me, the more well rounded (and frankly, better) content I can share with my audience.

**What do you dislike about UpContent?**

No major complaints! Occasionally, some content comes through that isn't exactly what I wanted but it's very few and far between and I could probably prevent it by spending a little time working on filters. But, it's so rare that I don't bother!

**Recommendations to others considering UpContent:**

If you're looking to automatically find high quality content, look no further!

**What problems is UpContent solving and how is that benefiting you?**

UpContent helps me to find great content from sources I don't know about. Myself, and my audience, both enjoy a wide variety of content and they provide that to me automatically. Saves me lots of time!

**Official Response from Scott Rogerson:**

> So great to hear this. Thank you!

If that less than lovely content starts to come by more often, please don't hesitate to contact us. We'd love to help. 

Cheers,
Scott


  ### 43. One stop shop foe all your content curation!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Azdean E. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 04, 2021

**What do you like best about UpContent?**

Scott helped us set different up topics related to our industry, so it's easy for us to pick whatever subject we want to post in our social media platforms, also like the sniply integration and the amazing benefits that come with it, not to mention the automatic website posts and the newsletters.

**What do you dislike about UpContent?**

I haven't run into this issue yet, so far so good.

**Recommendations to others considering UpContent:**

Amazing team to work with.

**What problems is UpContent solving and how is that benefiting you?**

When we share content from other sources, with Sniply CTA we can direct the readers to our website/blog/landing pages.

**Official Response from Scott Rogerson:**

> Great to hear that the topics have continued to perform for you and that the ability to drive traffic from curated articles is showing success as well!

It's been great working with you. Looking forward to a long relationship to come. 

Cheers,
Scot


  ### 44. Best tool for 3rd Party Content Curation!!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** December 11, 2020

**What do you like best about UpContent?**

UpContent is an incredible tool for being able to pull in third-party content based on keyword search. Think of Google Search and a Social LIstening tool had a baby. UpContent is extremely easy to use and setting up the search queries is very simple to figure out. It helps me pull in the most relevant content to share to my social pages and website when I am tapped out of in-house content. What is amazing is that when I share third-party content, UpContent has an integration that allows me to put a third-party call-to-action overlay which helps drive website traffic and lead gen on the content I share.

**What do you dislike about UpContent?**

Don't have too much bad to say about UpContent. The tool is extremely fair priced for what it provides me in time-saving, analytics, and web-traffic/lead gen. It does what it is supposed to do.

**What problems is UpContent solving and how is that benefiting you?**

Before using UpContent it would take me a few hours to source relevant content that I wanted to share on my social pages to help fill my content-pipeline. The real issue that I was experiencing is that I was never able to understand if the third-party content that I shared was eventually driving web traffic or leads. With UpContent I source better content in a third of the time and am able to not only drive more web traffic and leads but I can get the analytics to show it!

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience. That is one good looking baby! 

While it is always great to hear about the time savings, the lead generation you are seeing from using UpContent makes our day. 

We look forward to continuing to work with you. Thanks for being a part of the UpContent community. 

Cheers,
Scott


  ### 45. Instant results, responsive support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Charlotte C. | Niche Marketing Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 14, 2021

**What do you like best about UpContent?**

Within the first 2 weeks of using UpContent, the impact on my metrics is unmistakable. It's so easy to use once it's calibrated and can truly save hours of time in populating daily scheduled posts. As a bonus, UpContent's customer support is unreal! They have been available and helpful thought the whole optimization process!

**What do you dislike about UpContent?**

I wish it identified posts that have been pulled.

**What problems is UpContent solving and how is that benefiting you?**

I am now easily able to keep up with a daily posting schedule. As a side benefit, skimming the topics is doing wonders for my overall economic awareness.

**Official Response from Scott Rogerson:**

> This is amazing to see, Charlotte! Thanks for sharing your experience. 

We look forward to continuing to support you and your clients in further optimizing their digital presence 

Cheers,
Scott


  ### 46. Relevant, qualified automated content at your fingertips

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nannette S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 24, 2020

**What do you like best about UpContent?**

I'm always a fan of saving time when it comes to producing content and UpContent saves our team at least 10-20 hours per month.  But most important, the content is relevant and pre-qualified so we can easily leverage it on a variety of platforms - from our social, to website, blog and more.

**What do you dislike about UpContent?**

Integration with my social media software would be a huge bonus

**Recommendations to others considering UpContent:**

Be sure and give UpContent consideration to help solve your content marketing needs.   They are a very hands on company who truly care about being a value-added vendor.

**What problems is UpContent solving and how is that benefiting you?**

It solves the problem of wasting time sourcing relevant, credible articles.  Increased time for other priority tasks.

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience, Nannette! Love to see that 10-20 hour savings. 

We look forward to continuing to collaborate with you, and getting that connection to your social media software addressed ;) !

Cheers,
Scott

  ### 47. Great Content Sharing Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marc S. | Of Counsel, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 17, 2020

**What do you like best about UpContent?**

We can share articles that we think are relevant and timely with our audience quickly and easily. Driving traffic to our site is critical and we use UpContent to have new fresh content on our home page and within our site to help be a value add to our audience.

**What do you dislike about UpContent?**

We've lost connectivity from wordpress before and it takes some steps to get reconnected.  Scott is highly responsive and helped us but it took our web developer to ensure we could display content again.

**What problems is UpContent solving and how is that benefiting you?**

We don't always want to just push articles through social channels and we like to have fresh content on our site and UpContent gives us that ability.

**Official Response from Scott Rogerson:**

> Hey Marc, 

Thanks for sharing your perspective and use case. We've enjoyed working with you and your team for the past few years. 

That was certainly a peculiar challenge with your site configuration, but glad we were able to get all rectified. 

Looking forward to continuing the relationship. Big fan of what you are doing. 

Cheers,
Scott



  ### 48. Extremely helpful in explaining the product.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Human Resources | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2020

**What do you like best about UpContent?**

I like that UpContent curates the content you are looking for and you can choose how recent of content you want to see. That's important to our company to make sure we share the most recent news in our industry.

**What do you dislike about UpContent?**

I wish that I didn't have to go through Buffer to push out my posts. And right now we are using Blogger for blogs and Constant Contact for emails. It would be much simpler and streamlined of a process if we could curate content all from one place into social media and our email and blog channels. It would also be nice to have a history of what we've posted.

**What problems is UpContent solving and how is that benefiting you?**

UpContent does save time. We don't have to Google for content in our industry. It takes care of our social media postings very nicely. And it's one place we can store or stage content for future postings.

**Official Response from Scott Rogerson:**

> Thanks for sharing your thoughts! Glad to hear that UpContent has helped you to achieve your goals in informing your audience. 

If your schedule allows, we'd enjoy reviewing with you how you can share to social, approve articles for an email campaign, and bring those articles to your website without having to manually access the tools you mentioned. 

We look forward to receiving your message, and scheduling some time together. 

Thanks again,
Scott

  ### 49. Terrific Content Curation and Knowledge Sharing Solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stacy J. | Co-Founder and Managing Director, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 08, 2020

**What do you like best about UpContent?**

I love embedding curated content on my website. I love the Sniply integration with those curated items. Using my curated feed with my social media platform makes sharing super easy. Additionally, you can use your different collections in a variety of ways -- one for staging, one for display on your website, another for tracking competitor or client stories. Love it!

Additionally, the team at UpContent is awesome and super helpful!

**What do you dislike about UpContent?**

Not sure. It's a pretty great tool. I think sometimes maybe the filters can be a little tricky to get "just right" for what you want to pull in. However, that's maybe more of a user (me) problem than a software issue. With that said, the team at UpContent always helpful if you need support.

**Recommendations to others considering UpContent:**

Take full advantage of UpContent's integrations. That makes this platform go way beyond a place where you review content for sharing. 

Consider inviting other departments to use it. You could easily turn a collection into a thought leadership content hub for your sales team. You can create one for your SMEs so they can stay on top of industry news.

Think outside of the box -- this tool can help you solve several problems when it comes to information you can gather and distribute to your team and customers.

**What problems is UpContent solving and how is that benefiting you?**

Time savings -- a reduction in time we would have normally spent looking for content to share on social media/our site.

Productivity -- an increase in productivity with social media marketing because we can focus on writing great original posts and developing thoughtful comments to share with curated content. We use collections to help us with curating content for clients. 

Visits to website/engagement on-site -- using Sniply in combination with the content we curate has helped increase visibility of our podcasts and listens on the website.

**Official Response from Scott Rogerson:**

> Wow, Stacy! This is so great to see. Love those recommendations - and glad they are fruitful for you. Cheers!

  ### 50. Up your content game with UpContent

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 12, 2021

**What do you like best about UpContent?**

UpContent has streamlined and simplified the process of identifying the latest news and conetent on specific topics and then provides a guide on its virality.

**What do you dislike about UpContent?**

Doesn't integrate natively with every social media managment platform.

**What problems is UpContent solving and how is that benefiting you?**

Serving my community with addditional and relevant infomraiton to thier careers and businesses.

**Official Response from Scott Rogerson:**

> Thank you for sharing these thoughts! 

We'd love to hear what social media management platform you'd like to see a native integration! 

Feel free to contact me directly. I look forward to discussing it. 

Cheers,
Scott



## UpContent Discussions
  - [Is it possible to embed the curated content on our site?](https://www.g2.com/discussions/26577-is-it-possible-to-embed-the-curated-content-on-our-site) - 2 comments, 1 upvote
  - [How do you recommend we find some the tips and tricks that you&#39;d point us to to get the absolute most out of our UpContent subscriptions? What resources can you point us to for finding more information?](https://www.g2.com/discussions/26398-how-do-you-recommend-we-find-some-the-tips-and-tricks-that-you-d-point-us-to-to-get-the-absolute-most-out-of-our-upcontent-subscriptions-what-resources-can-you-point-us-to-for-finding-more-information) - 1 comment, 1 upvote
  - [Can I use this for several different audiences](https://www.g2.com/discussions/25994-can-i-use-this-for-several-different-audiences) - 1 comment, 1 upvote
  - [I would like to source articles for my website using WordPress. Is this possible?](https://www.g2.com/discussions/25602-i-would-like-to-source-articles-for-my-website-using-wordpress-is-this-possible) - 1 comment, 1 upvote
  - [Finding the best content can be hard. Do you provide support?](https://www.g2.com/discussions/support-70f0132a-651f-4213-9d9a-7afd218cedba) - 1 comment, 1 upvote

- [View UpContent pricing details and edition comparison](https://www.g2.com/products/upcontent/reviews?page=3&section=pricing&secure%5Bexpires_at%5D=2026-07-21+03%3A34%3A38+-0500&secure%5Bsession_id%5D=b62b1b0f-6985-487e-bc11-92a3c97d877f&secure%5Btoken%5D=9fa3311835a654f928b722c60e203985999d943ede45272e33f129c32cbeb46a&format=llm_user)
## UpContent Integrations
  - [Buffer](https://www.g2.com/products/buffer/reviews)
  - [Constant Contact](https://www.g2.com/products/constant-contact/reviews)
  - [Hootsuite](https://www.g2.com/products/hootsuite/reviews)
  - [Hootsuite Amplify](https://www.g2.com/products/hootsuite-amplify/reviews)
  - [Revenue Hub](https://www.g2.com/products/revenue-hub/reviews)
  - [Salesforce Marketing Cloud Suite](https://www.g2.com/products/salesforce-marketing-cloud-suite/reviews)
  - [Yext Relate](https://www.g2.com/products/yext-relate/reviews)

## UpContent Features
**Content Creation**
- Content Curation
- Content Management

**Content Discovery**
- Query Builder
- Content Sources
- Content Suggestions
- Multimedia Support

**Content Creation**
- Content Management

**Agentic AI - Content Experience Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Content Distribution**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Optimization**
- SEO
- A/B Testing
- Dashboards & Reporting
- Audience Targeting
- ROI Reporting

**Content Curation**
- Collaboration
- Content Management
- Customization
- Analytics and Reporting

**Optimization**
- ROI Reporting

**Logistics**
- Customizable Templated Workflows
- Internal Communication
- Editing and Approval Tools
- Distribution Features
- Integrations & APIs
- User, Role, and Access Management

**Content Distribution**
- Social Media
- Email Marketing
- Blogs/Websites
- Integrations
- SEO

**Planning**
- Collaborative Editorial Calendars / Scheduling Content

**Agentic AI - Content Curation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

## Top UpContent Alternatives
  - [ContentStudio](https://www.g2.com/products/contentstudio/reviews) - 4.6/5.0 (344 reviews)
  - [Foleon](https://www.g2.com/products/foleon/reviews) - 4.7/5.0 (180 reviews)
  - [RELAYTO AI](https://www.g2.com/products/relayto-ai/reviews) - 4.7/5.0 (454 reviews)

