---
title: UpContent Reviews
meta_title: 'UpContent Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 293 reviews by the users' company size, role or industry
  to find out how UpContent works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 293
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# UpContent Reviews
**Vendor:** UpContent  
**Category:** [Content Curation Tools](https://www.g2.com/categories/content-curation)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 293
## About UpContent
Build trust and deepen relationships with curated content. A better way to discover, collaborate, and distribute relevant third-party content that helps turn leads into loyal customers. UpContent’s patent-pending technology helps reduce the amount of time spent searching for content by 65% on average and is available both as a standalone application as well as a premier Hootsuite Content Source and Stream. UpContent&#39;s suggestions are used by marketers worldwide to power their social media, email marketing, and website conversion efforts as well as support their original content creation. The technology offers an array of plans that are designed to offer only the features needed at a price-point that fits your budget.



## UpContent Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of UpContent, finding it simple to curate and publish content effectively. (12 reviews)
- Users value the **effective content management** of UpContent, which enhances organization and aligns with marketing goals effortlessly. (9 reviews)
- Users commend the **responsive customer support** of UpContent, ensuring timely and thorough assistance throughout their experience. (8 reviews)
- Users value the **time-saving benefits** of UpContent, simplifying content discovery and enhancing overall efficiency. (7 reviews)
- Users love how UpContent simplifies **content creation** , making it strategic and effective for their marketing goals. (6 reviews)
- Users love the **easy sharing** capabilities of UpContent, streamlining the distribution process across social platforms. (6 reviews)
- Easy Integrations (5 reviews)
- Content Quality (4 reviews)
- Engagement (4 reviews)
- Integrations (4 reviews)

**What users dislike:**

- Users face **content issues** with outdated information and unclear interface, hindering their social media engagement. (6 reviews)
- Users face a **steep learning difficulty** with UpContent, complicating efficient content curation and optimization processes. (4 reviews)
- Users express frustration over **missing features** , citing outdated content and difficulties in finding relevant articles efficiently. (4 reviews)
- Users find the **interface design inconvenient** and the system overall not user-friendly, complicating their experience. (4 reviews)
- Users face a **steep learning curve** with UpContent, making it challenging for those less tech-savvy to navigate. (3 reviews)
- Slow Performance (3 reviews)
- Steep Learning Curve (3 reviews)
- Bug Issues (2 reviews)
- Users report **content management issues** due to unclear concepts and lack of real-time updates, hindering usability. (2 reviews)
- Difficult Customization (2 reviews)

## UpContent Reviews
  ### 1. A great way to supplement content generation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 18, 2023

**What do you like best about UpContent?**

The interface is simple and easy to use. The number of sources that are referenced is above and beyond any other content aggregation service that we have used.

**What do you dislike about UpContent?**

Setup isn't as intuitive as it could be. The UpContent team does a good job, but there should be an easier way for an end user to administer the setup.

**What problems is UpContent solving and how is that benefiting you?**

UpContent is a great option to fill the holes in unique content generation for social media. When we have a slower news day or require something 'generic' for social, UpContent fills that space quickly an deasily.

**Official Response from Scott Rogerson:**

> Thank you for taking the time to share your experience! 

Improving the self-service experience for setting up your account is certainly something our team is actively prioritizing. We'd love to learn more from you on where the steps may have deviated from what you'd have expected. 

Cheers,
Scott




  ### 2. Upcontent : get the news for the sector you want

**Rating:** 3.0/5.0 stars

**Reviewed by:** Ivan C. | Propietario, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 01, 2023

**What do you like best about UpContent?**

I can define a field and just go there to see what news came about that

**What do you dislike about UpContent?**

the distinction between topics and collections is not very straightforward and gave me problems

**What problems is UpContent solving and how is that benefiting you?**

The problem to find content to share online.

**Official Response from Scott Rogerson:**

> Hey Ivan,

Thanks for sharing your experience with UpContent. 

Please let me know if you have any remaining questions regarding the difference between topics and collections. I have also included a link to a video here that I hope will also be of help.

Cheers,
Scott


  ### 3. Ultimate Destination for Content Curation with Great Technical support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 30, 2023

**What do you like best about UpContent?**

Upcontent provides excellent Content Curation support. Their dashboards, Tags , Suggestion are extremely strong and user friendly as well. They pick up good Trendy stuff which gather huge support from users. They have free as well as premium service. Premium service is budget friendly and Is of top notch.Connection to third parties is made easy via email and Zoom .It creates stories in timeline format which makes it look better. I would definitely recommend Upcontent to all who wants to achieve big in online media.

**What do you dislike about UpContent?**

Sometimes The app shows same tag lines multiple times which increases the complexity at times. But with updates they are improving. Some suggestions like Support of multiple languages, Gross statistics of the contents reaching masses and better databases can be improved.  These are minor problems with support i get from Upcontent.

**What problems is UpContent solving and how is that benefiting you?**

Upcontent has helped me getting trendy taglines in one go. It has saved crucial time which I utilise in research purpose for the betterment of my company. Upcontent has one of the best customer support programme and efficient back end team for effective content curation. It has best quality content management and level which helps in great website traffic generation which ultimately helps the company's targets.i would recommend any new user to use it once for experiencing the best content curation for the website and overall.

**Official Response from Scott Rogerson:**

> Thrilled that you've been receiving the support you need. It is one of the areas we hold most dear and continue to invest in. 

We appreciate your recommendation and look forward to continuing to bring new innovations to your curation experience. 

Cheers,
Scott


  ### 4. Newsletter curation made easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Mental Health Care | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 04, 2023

**What do you like best about UpContent?**

It makes curating a professional newsletter tailored to our organisation's needs and specialty easy. The setup was easy, with guided, personalised assistance along the way. Customer service is excellent.

**What do you dislike about UpContent?**

Need an email service, such as MailChimp and a dedicated webpage to run, which added to time and cost.

**What problems is UpContent solving and how is that benefiting you?**

The existing newsletter curation platform, Paper.Li closed down, so we needed to find a reasonably priced and easy to use curation and distribution service for our daily newsletter. Other platforms offered more than we needed and were therefore more expensive. UpContent offered us what we needed at a reasonable price and included excellent customer support throughout the process.

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your experience!

I hope you will be able to leverage your email and webpage for other uses in addition to supporting the sharing of your curated insights. 

Cheers,
Scott 

  ### 5. It requires some good effort in onboarding

**Rating:** 2.5/5.0 stars

**Reviewed by:** Raghav G. | Manager - Integrated Evidence, RWE, Enterprise (> 1000 emp.)

**Reviewed Date:** April 10, 2023

**What do you like best about UpContent?**

It's wide range of sources and quick results ; flexibility with querying search terms, dashboard view with all stories in tiles and preview potentially possible

**What do you dislike about UpContent?**

Compared to paper.li : Poor quality content or bad signal /noise ratio; unwanted irrelevant articles in feed ; require lot of manual work not yet cover all relevant sources

**What problems is UpContent solving and how is that benefiting you?**

Knowledge base and thought leadership on relevant industry topics /niche ; identify articles to post it on social media like LinkedIn etc ; share with clients ;

**Official Response from Scott Rogerson:**

> Hey Raghav,

Thanks for taking the time to share your experience. 

I was able to connect with Dylan on our team and it seems you and he had a productive conversation and you now have topics that have corrected for the signal-to-noise ratio you described. 

Mind sharing your experience with this community?

Cheers,
Scott


  ### 6. Kind of hard to figure out at first, but did that job!

**Rating:** 2.5/5.0 stars

**Reviewed by:** Josie T. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2023

**What do you like best about UpContent?**

Ability to add articles to newsletter is a value to our organization

**What do you dislike about UpContent?**

Hard to figure out how to select which stories show up in a newsletter; the suggested descriptions are inaccurate 60% of the time.

**What problems is UpContent solving and how is that benefiting you?**

We want to add value to the membership. This is an added value.

**Official Response from Scott Rogerson:**

> Hey Josie,

Thanks for sharing your experience. Glad to hear that getting curated content to your members is an added benefit for them. 

We'd enjoy the opportunity to connect with you in setting up a configuration where selecting the articles fro your newsletter is easier. 

We also have a number of initiatives underway regarding post text. I look forward to sharing those within you in this summer!

Cheers,
Scott

  ### 7. Excellent customer support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Executive Office | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2023

**What do you like best about UpContent?**

Upcontent provides excellent support. Their software uploads current articles to my website in a manner that gives me the opportunity to engage with prospects.The content is presented in a beautiful professional manner. You will be satisfied with the service and ongoing support.

**What do you dislike about UpContent?**

Overall their product has many upsides as long as the cost doesn't represent a factor.

**What problems is UpContent solving and how is that benefiting you?**

Present content on my website in a reliable manner. The content is presented beautifully. There software is versatile whereby I can generate leads as well.

**Official Response from Scott Rogerson:**

> Thank you for taking the time to share your experience with our product and support team. Excited to read that you are not only able to easily present content to your visitors but are effectively generating leads from your strategy as well. 

We look forward to continuing to support your efforts. 

Cheers,
Scott


  ### 8. Great Customer Service + Easy to use

**Rating:** 4.5/5.0 stars

**Reviewed by:** brittany d. | Growth Lead & Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 25, 2023

**What do you like best about UpContent?**

It makes finding relevant content easy to find. You can filter based on keywords and include negative keywords to reduce unwanted content. The platform is also pretty straightforward and can easily be managed without feeling overloaded with knowledge base articles. However, I find them quick to go through and helpful when in doubt.

**What do you dislike about UpContent?**

-I wish the platform would also pull content from social media channels 
-This could be my problem (new to the platform) or because I'm on a free version. However, I feel that I have to sift through a lot of articles that I would think with my filter settings wouldn't be included in my search

**What problems is UpContent solving and how is that benefiting you?**

I use this as part of the Amplify program with Hootsuite. It makes finding content quick, with the ability to share across social media channels easily.

**Official Response from Scott Rogerson:**

> Hey Brittany,

Thanks for sharing your experience! 

I sent along a video with some updates you can make to your criteria to better filter your search. With UpContent, each line in your topic criteria is searched separately, causing the current setup to bring in a lot of irrelevant results for you. 

This should fix that right up!

Cheers,
Scott


  ### 9. Love that we can control the topics of content and be specific to our audience

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sherry N. | Enterprise (> 1000 emp.)

**Reviewed Date:** March 15, 2023

**What do you like best about UpContent?**

The people have helped answer our questions quickly and ensure we are up and running smoothly. Their input has been valuable, and hearing their ideas when we present an issue or thought.

**What do you dislike about UpContent?**

Nothing specific; still learning a lot about the program

**What problems is UpContent solving and how is that benefiting you?**

They can feed content into Amplify and be target or topic specific. We are testing whether posts in other languages will help our client's experience.

**Official Response from Scott Rogerson:**

> It's such a pleasure working with you and the team, Sherry!

Excited to continue building the program together!

Cheers,
Scott


  ### 10. Great for finding news for my community!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 24, 2023

**What do you like best about UpContent?**

Ease of use, I love how I can also search by date to make sure I don't resue old news articles

**What do you dislike about UpContent?**

Sometimes news articles need an account to access them which then I can not share with my community.

**What problems is UpContent solving and how is that benefiting you?**

I love sharing up to date news in the concussion world and it this allows me to find the information fast and efficiently

**Official Response from Scott Rogerson:**

> Thank you for sharing your feedback. We recently added a filter that allows you to exclude paywalled content from your topic's result set - should you wish to remove recommendations that require an account. 

Please let us know if you'd like assistance finding that option and discussing how best to use it. 

Cheers,
Scott


  ### 11. Best Tool for content management

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nikhil B. | Senior Data Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 16, 2023

**What do you like best about UpContent?**

Excellent Customer Support
Search Customization
Ease of Use
Able to Schedule Updates Periodically

**What do you dislike about UpContent?**

Keyword Search could be more relevant
Other Language support be improved
Information Filtering could be more automatic

**What problems is UpContent solving and how is that benefiting you?**

I was unable to find relevant articles using other tools. But UpContent has kept me updated on the latest news from the web, collecting pages and articles and categorizing them for better sharing with our client websites. Also, by using UpContent's API, we have fetched new data directly into our CMS with a button click and saved it as a new blog post. This tool has saved us a significant amount of time and resources.

**Official Response from Scott Rogerson:**

> Hey Nikhil,

Thanks for taking the time to leave this detailed review. Great to hear we were able to surface the content that mattered to you and were able to integrate with your CMS to make distribution easier. 

Would be great to get your views on where language support could be improved. We'd also love to spend 30 minutes with you to review our new AI-powered smart sort - which considers the articles that resonated with your client's audience in recommending new content. 

Cheers,
Scott


  ### 12. Excellent product and great customer service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Accounting | Enterprise (> 1000 emp.)

**Reviewed Date:** May 19, 2023

**What do you like best about UpContent?**

UpContents ability to source, filter and refine curated topics has been a huge value to our professionals by providing social media content to share and a resource for trending topics to follow. Additionally, their customer service has been very supportive in assisting with topic customization and integrations.

**What do you dislike about UpContent?**

There is nothing to dislike. Even years after working with them, they are still responsive and helpful.

**What problems is UpContent solving and how is that benefiting you?**

We needed relevant thought leadership articles that feed into our advocacy program that was fully automated and did not require a person to review and approve. UpContent has done just that.

**Official Response from Scott Rogerson:**

> Thank you for taking the time to share your experience! Thrilled to read the value your team is receiving from the impressive workflow and strategy you've built within UpContent to bring the curated articles to the tools your teams use most. 

We look forward to continuing to support you for many years to come!

Cheers,
Scott


  ### 13. Great curated content & thoughtful execution, but seriously lacks integrations

**Rating:** 4.0/5.0 stars

**Reviewed by:** AJ T. | Founder, Digital Marketing Automation Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 26, 2022

**What do you like best about UpContent?**

The content curated by UpContent is some of the best I've come across; however, it does take some fine-tuning and patience at first.

**What do you dislike about UpContent?**

The sources are mainly from "mainstream news sources" and don't include lesser-known blogs, even if it's high-quality content. This can be problematic if you're trying to work with other bloggers in your industry. You'll have to manually add their RSS feed and even then their feed needs to be "vetted" to make sure it's not spam. However, the thing that I dislike the most is that even though their platform is great, their choices for integrations are geared towards the higher end (except for Buffer). For example, there's Hootsuite and Zapier... two of the more/most expensive options in their industry. Why not integrate with Make.com, have webhooks, or integrate with less expensive options like Publer, SocialBee, etc. I realize you can't integrate with everyone, but for the price, I'd like to see webhooks as if you've developed something for Zapier, you've already done most of the work.

**What problems is UpContent solving and how is that benefiting you?**

I want to become a source of information and curate relevant news & blog posts to share on social media, and include them in my newsletter, and website. I'd also like this process to be somewhat automated.

**Official Response from Scott Rogerson:**

> Hey AJ!

Thanks for taking the time to share your experience. 

I am particularly interested in learning more from you about the integrations. We are always looking for more platforms to integrate with (and you named some great ones). Did you have a chance to try the integration using your UpContent collection's RSS feed in order to bring content to Publer or SocialBee? 

Also, there shouldn't be an issue in using the free versions of Hootsuite and Zapier, so I'd appreciate learning of those challenges as well. 

We love the webhook idea and it is something we are actively working on. 

Thanks,
Scott

  ### 14. I like Upcontent, it's a great content curation tool.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Diego C. | Comercializador, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 26, 2022

**What do you like best about UpContent?**

This tool has helped me collect great and relevant content for my niche. The best thing is that I can configure it to show me current or old content, so I have more leeway when it comes to curating content. Another point very much in favor of Upcontent, is the effectiveness of the support. They are responsive and also that the platform includes a lot of supporting documentation.

**What do you dislike about UpContent?**

Some points should be improved. Such as making the parameters for content research a little more intuitive. I have also noticed that in Spanish, the results are not as precise as in English.

**What problems is UpContent solving and how is that benefiting you?**

Upcontent seems to me to be a great tool that you should consider if you are dedicated to creating content as an entrepreneur or as an agency. The collection results are quite good, so you will constantly have good content to curate and publish.

**Official Response from Scott Rogerson:**

> Hey Diego,

Thanks for taking the time to share your experience!

It'd be valuable to connect with you and see how we can further improve the Spanish results. Let me know if that is something you are open to. 

We look forward to continuing to support you. 

Thanks,
Scott


  ### 15. Curate your content with ease

**Rating:** 3.5/5.0 stars

**Reviewed by:** Atis G. | Data Protection Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 28, 2022

**What do you like best about UpContent?**

I can curate - search for and manage - all content I wish to share and reuse in one place. That's very convinient. Integrates also with other tools to make content curation a smooth flow - collect. manage, share.

**What do you dislike about UpContent?**

While not a deal-breaker, there are few things to update:
- usability and UI could bit better; there are things that are not intuitive enough.
- ability to add your RSS links in bulk is not htere
- more integrations would be good

**What problems is UpContent solving and how is that benefiting you?**

With UpContent I can curated content with ease - find and collect, manage (decide what content goes where) and share (to social media, newsletter etc.). Saves me a lot of time every day. You can even create a "set and forget" workflow to keep your social media and newsletters filled with content - both your own and curated.

**Official Response from Scott Rogerson:**

> Hey Atis,

Great to hear that UpContent is becoming your location for collecting, managing, and sharing relevant content!

Thanks for the product improvement suggestions as well. We've some new UI changes that will be launching toward the end of August that I look forward to getting your thoughts on. If there are some specific integrations that would be most valuable for you, please let me know. 

Cheers,
Scott


  ### 16. Content Curation Site Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Nihar T. | Digital marketing manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 11, 2022

**What do you like best about UpContent?**

Find, read and share unique & quality content that's related to my topics & auto generated & suggested content that can be shared over social media & gather attention of target audience.

**What do you dislike about UpContent?**

The algorithm needs more work, even after carefully crafting include & exclude things in my topic, upcontent is still suggesting content that's totally not related

**What problems is UpContent solving and how is that benefiting you?**

We currently don't have a content writer & quality content that's required for our targeted audience on social media is needed & this is partially being fulfilled by Upcontent

**Official Response from Scott Rogerson:**

> Hey Nihar! 

Thanks for taking the time to share your feedback. 

Please look out for an email from our team offering support in ensuring your filters are being interpreted in the way you expected. 

We want to be sure we are getting you only the content you are looking for.

Cheers,
Scott


  ### 17. UpContent is one of the best content management system

**Rating:** 4.0/5.0 stars

**Reviewed by:** Simão A. | QA Automation Engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** February 14, 2023

**What do you like best about UpContent?**

One of the features that sets UpContent apart from other content curation tools is its ability to search for content based on specific keywords and topics, as well as filter results by publication date, content type, and other criteria.

**What do you dislike about UpContent?**

The price is the only issue regarding UpContent

**What problems is UpContent solving and how is that benefiting you?**

With UpContent we manage the distribute content issue with our clients

**Official Response from Scott Rogerson:**

> Hey Simão,

Thanks for taking the time to share your experience. 

I'd be happy to speak with you directly about the subscription cost to see if there is a way we can be supportive of your work and the goals of your clients. 

Please contact me via our live chat feature or by emailing our team. 

Cheers,
Scott


  ### 18. Time-saving, innovative and simple way to strategize your content strategy.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bobby G. | Social Media Account Strategist, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 27, 2022

**What do you like best about UpContent?**

I love the search feature best. It makes finding the best content easy and intuitive for the user.

**What do you dislike about UpContent?**

So far, nothing is a dislike. I've been using this tool for about a week now and enjoying the features.

**What problems is UpContent solving and how is that benefiting you?**

This is saving me time in finding content and getting a quick summary of the articles. Ease of use for allowing me to create RSS feeds to capture content in one stream.

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience, Bobby!

Glad to hear the outbound RSS functionality has been helpful for you. 

We look forward to continuing to support your content curation strategy. 

Cheers,
Scott


  ### 19. Powerful Content Discovery Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dean G. | Communication Coach, E-Learning, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 21, 2021

**What do you like best about UpContent?**

It is very easy to set up and implement. You can add your own content via browser extension. And you can use RSS feed to not only add content to Upcontent but also RSS to send to an email marketing tool.

**What do you dislike about UpContent?**

The tool that is used to filte articles is a bit of a challenge sometimes. Perhaps because their are plenty of categories based on your niche. It would be nice if it suggested categories. And the UI could use some improvement. Other than that it is great!

**What problems is UpContent solving and how is that benefiting you?**

Being able to communicate with my clients in a way that is providing value and content that is relevant to their needs.

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your experience, Dean. Awesome to read that you are getting some good use out of the browser extension. 

We've some work underway regarding filters at the moment and I'll be excited to get your thoughts on it when released. 

Cheers,
Scott


  ### 20. Great for Content Curation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Leon Carlo V. | Startup Solutions Architect, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 26, 2022

**What do you like best about UpContent?**

The topics they present are very relevant. It makes curation a breeze. Plus, the ability to easily present the curated content via email or website immediately adds value for your audience.

**What do you dislike about UpContent?**

Their UX can be improved. Aside from the slide bar at the top to switch between topics and collections, looking for other functionalities is not very easy. They do onboard you though, so that helps.

**What problems is UpContent solving and how is that benefiting you?**

It helps with providing your audience with content through curation. By using UpContent, I need not rack my brain every week to look for relevant content for my audience. Basically, they simplify the process of content curation.

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience - and great to hear that you are leveraging the website and email integrations!

We've some exciting UX changes coming later in August. Looking forward to getting your feedback on those when launched. 

Cheers,
Scott

  ### 21. Useful and powerful way to search for quality content to share

**Rating:** 4.0/5.0 stars

**Reviewed by:** Chris C. | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 22, 2022

**What do you like best about UpContent?**

You can use a powerful query builder to search for content adding in phrases and taking out phrases as you need. The ui is also works well on mobile so you can look for content when ever you have a spare few minutes.

**What do you dislike about UpContent?**

Adding content to topics can be a bit pain as you have to select them and then scroll down to the bottom of the ui to save them. The ability for a on click save would be appreciated.

**Recommendations to others considering UpContent:**

They offer a free trial so give it a a go you have nothing to loose

**What problems is UpContent solving and how is that benefiting you?**

I'm still new to up content so I'm still finding my way fully but the main benefit so far is time. Finding content to share normally takes an age. This task is now done for me and and the integration to hootsuite makes the process seemless

**Official Response from Scott Rogerson:**

> Hey Chris,

Thanks for taking the time to share your experience - and that specific point about needing to scroll when adding a number of items to your collection. It is something our team is now actively looking to find ways to improve. 

Please let us know how we can continue to support you.

Thanks,
Scott


  ### 22. Great curator to fuel my newsletter

**Rating:** 5.0/5.0 stars

**Reviewed by:** Roderick B. | Digital Marketing Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 24, 2022

**What do you like best about UpContent?**

I love the ability to discover great content that I normally wouldn't find just searching on my own.

**What do you dislike about UpContent?**

I'd like more integrations with other automation tools outside of Zapier.  (or just ability to use a webhook.)
I use other platforms to automate things with some new tools and their webhook/integration.

**What problems is UpContent solving and how is that benefiting you?**

I'm able to create an automated Newsletter.  I'm using AI to create a tailored newsletter via rasa.io in conjunction with another tool. Sniply which allows me to add call to actions to all of my UpContent content feeds.

**Official Response from Scott Rogerson:**

> Hey Roderick,

Thanks for taking the time to share your experience! Awesome to read that you are finding content beyond what you'd be able to discover on your own. 

I'd enjoy hearing more about other integrations you'd like to see so that our team can work on prioritizing these initiatives. 

Thanks very much!


  ### 23. Clear and Simple

**Rating:** 4.0/5.0 stars

**Reviewed by:** Marie M. | Transaction Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 02, 2022

**What do you like best about UpContent?**

UpContent takes saves time and finds me what I need without me having to continually do repetitive searches for new or updated content.

**What do you dislike about UpContent?**

I simply do not use the feature to add articles to UpContent. We use Amplify, so I send my articles I find outside of UpContent directly to Amplify.

**What problems is UpContent solving and how is that benefiting you?**

Saving us time which allows us to focus on other things while maintaining  engaged socials.

**Official Response from Scott Rogerson:**

> Thanks, Marie! 

Great to hear of the benefits you are receiving in the discovery of content for your Amplify strategy. 

Should our Google Chrome plugin be of value to make adding articles you find manually directly to Amplify without having to access UpContent or Amplify to so so, we'd be happy to show you how it can work (link also included in this response). 

Thanks!


  ### 24. Great tool for semi-automating the process of curating content and still allowing for a human touch

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 14, 2022

**What do you like best about UpContent?**

Like the ability to really customize sources and then embed the results into my website

**What do you dislike about UpContent?**

Wish the second-tier paid offering allowed for 2 collections and not just 1, particularly if you're running two unrelated content businesses which is not unusual

**What problems is UpContent solving and how is that benefiting you?**

Clients are coming to me to help get the most relevant information in the shortest time possible; UpContent gives me a second-pair of eyes to find good content while allowing me to focus on reviewing and distributing that content with my perspective

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience in customizing your curation filter and leveraging our Gallery functionality for your website. 

Let's connect about your need for an additional collection and see what we can come up with together to find an option that lets you curate how you'd like while fitting into your budget. 

Thanks,
Scott


  ### 25. Its makes content curation super easy.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jack H. | Founder and Data Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 26, 2022

**What do you like best about UpContent?**

Its a huge time saver. It builds trust with my community, helps me be efficient, and keeps my audience engaged. Before it seems burdensome and time consuming now its interesting and it doesnt take a ton of time

**What do you dislike about UpContent?**

NA, I enjoy the platform its easy to use. Initially learning how to use it with a few UI changes happened but the team is responsive and I find it easy to use with a nice UI/ UX.

**What problems is UpContent solving and how is that benefiting you?**

Its a huge time saver. It builds trust with my community, helps me be efficient, and keeps my audience engaged. Before it seems burdensome and time consuming now its interesting and it doesnt take a ton of time

**Official Response from Scott Rogerson:**

> Hey Jack! 

Nothing better to read than of UpContent helping you turn the burdensome and time-consuming into interesting and efficient!

Some new UI changes on the way that I look forward to getting your thoughts on. 

We look forward to continuing to support you. 

Cheers,
Scott


  ### 26. Gave life to my business social media

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nik W. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2022

**What do you like best about UpContent?**

UpContent was super easy to configure. I quickly set up a topic relevant to my business and immediately saw articles and blog posts that were relevant.  At no point was I looking for a help menu or guided tour.

**What do you dislike about UpContent?**

Since UpContent does not directly sync to social media, users must use Buffer as an intermediary.  UpContent should consider directly integrating to social media profiles to avoid dual subscribtions.

**Recommendations to others considering UpContent:**

If you are looking for an inexpensive alternative to a tool like CV Social, this is it.

**What problems is UpContent solving and how is that benefiting you?**

My business social media page was mostly empty with few updates.  Using UpContent, I am able to quickly fill it with relevant material.  This has boosted my page visibility, makes my business appear to be far more active, and has driven more leads.  I am not experiecing a lot of on-platform interaction (i.e. likes and comments) but I am seeing click through.

**Official Response from Scott Rogerson:**

> Hey Nik! 

Great to hear about the smooth process in discovering the articles that resonated and the click-throughs you are experiencing - certainly showing that you are providing valuable information to your audience!

As you mentioned, Buffer is certainly one option for scheduling to social media, but if you have another favorite you use for your original posts rather than curated, we can likely integrate there as well so you don't have duplication in your technology stack. 

Please let us know how we can help you navigate this!

Thanks!


  ### 27. Great support and service!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kawan K. | O, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2021

**What do you like best about UpContent?**

Dylan has been very helpful in the whole process while using Upcontent. The software is great as it allows streaming of relevant content to all platforms of your choice. Easy to use!

**What do you dislike about UpContent?**

At this point there's nothing I don't like. The platform makes it easy to use by pulling all relevant articles on topics you choose to push to your channels.

**Recommendations to others considering UpContent:**

Talk to Dylan, he's got many skills with the ability to help on other platforms to integrate Upcontent. This is the best customer service in the industry.

**What problems is UpContent solving and how is that benefiting you?**

Providing information and relevant content to all subscribers. Instead of taking hours to search the web, Upcontent pulls it for you and automatically connects it to your website and apps.

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your experience, Kawan. 

I know I speak for Dylan when I share our appreciation for the opportunity to support you. 

Cheers,
Scott


  ### 28. Have used UpContent directly and indirectly through a client...very useful and helpful!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Thomas R. | Director Sales / AI , Small-Business (50 or fewer emp.)

**Reviewed Date:** July 08, 2022

**What do you like best about UpContent?**

Allows me to quickly find and parse content for social posting and sharing

**What do you dislike about UpContent?**

It's another aggregator in a busier field of options but one of the easiest to use and hone for target markets

**Recommendations to others considering UpContent:**

For the purposes of curating content for your organization and teams, the best tool available!

**What problems is UpContent solving and how is that benefiting you?**

It's another aggregator in a busier field of options but one of the easiest to use and hone for target markets

**Official Response from Scott Rogerson:**

> Hey Thomas!

Thanks for sharing your experience and the ability to hone the content you need for yourself and your client!

Looking forward to continuing to find ways to work together. 

Cheers,
Scott


  ### 29. There's a good variation of content from wide variety for sources.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brandon U. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 05, 2022

**What do you like best about UpContent?**

The content is curated for the major social media platforms and requires very little modification to be post-ready.  The images used are always relevant and of good quality.

**What do you dislike about UpContent?**

The process of creating topics can be clunky during the setup - once you have topics that work for you, it's fine... but finding the right query can be a challenge.

**What problems is UpContent solving and how is that benefiting you?**

UpContent saves our company time doing content curation by providing relevant information and images in an easy UI.  It integrates seamlessly with Hootsuite, which makes scheduling a month worth of valid content easy.

**Official Response from Scott Rogerson:**

> Hey Brandon! 

Glad to hear you are saving time while also finding relevant content and taking advantage of our partnership with Hootsuite!

We hear you on topic creation and are actively experimenting with some new ways to approach this challenge without limiting your ability to be specific in what you wish to find. 

I'd welcome your thoughts. 

Cheers,
Scott


  ### 30. Curation made easy for the rest of us with UpContent

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shari B. | Entrepreneur, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about UpContent?**

It is choosing a topic and getting results immediately that can be used in various ways depending on your market. I love that it now integrates with my email list scheduler, which reduces a few more steps in the process.

**What do you dislike about UpContent?**

There isn't much to dislike if you're using it for content curation. I was not fond of it, but that was because I had to learn how to use it to its full potential.

**Recommendations to others considering UpContent:**

This is a great way to test and curate content to see what resonates with your audience without having to create your own content every time.

**What problems is UpContent solving and how is that benefiting you?**

Finding related articles and content for my newsletter has been faster, I'm getting relevant information to my niche and that makes me a better coach and support to my clients.

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience, Shari! We appreciate your taking the time to explore how you could leverage UpContent best for your goals and I am thrilled to hear that it is performing well for you. 

More great things to come!

Cheers,
Scott


  ### 31. Great for content curation, make it easier to source news

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2022

**What do you like best about UpContent?**

I like that you can organize your content better than with any other platform. You can add new sources and add your favorite ones. Easy to use and easy to filter.

**What do you dislike about UpContent?**

I would like to have a more visually appealing design, I find the text size a bit small.

**What problems is UpContent solving and how is that benefiting you?**

Having fresh articles and news.

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your perspective!

We'd enjoy the opportunity to connect with you to get your thoughts on design changes and to show you where you can make text size adjustments to make your curation experience more enjoyable (especially on the eyes!). 

Cheers,
Scott


  ### 32. I love how easy it is to use UpContent.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Bobby D. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 12, 2022

**What do you like best about UpContent?**

Ease of use.  I like that I can select only articles with media.

**What do you dislike about UpContent?**

Video doesn't seem to come through that well.  I also wish I could limit articles to specific geography more easily.

**What problems is UpContent solving and how is that benefiting you?**

I use UpContent for thought leadership.  It collect articles for me to read on topics I am interested in and I can easily share those that resonate with me.

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience, Bobby. 

Please let us know if you'd be open to our team taking a look to help you better focus on specific geography, as we'd love to assist. 

Cheers,
Scott

  ### 33. Content Curation Time Saver

**Rating:** 5.0/5.0 stars

**Reviewed by:** Fred V. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2022

**What do you like best about UpContent?**

You can't help but like it when relevant content on topics you want to keep up to date on is automatically curated to your specific keywords and topics.

**What do you dislike about UpContent?**

It could use more content collection options similar to feedly.

**What problems is UpContent solving and how is that benefiting you?**

Sending me relevant content on topics I want to keep on top of.

**Official Response from Scott Rogerson:**

> Thanks for this feedback, Fred. Great to hear you've been seeing relevance in the content recommended. 

I'd enjoy learning more about the collection options you'd be interested in leveraging. Please send along and email or open a chat to add some color to this. 

I'm keenly interested in what you have in mind. 

Cheers,
Scott


  ### 34. Super Terrific Service on ALL Levels!

**Rating:** 5.0/5.0 stars

**Reviewed by:** 🌟 Cindy S. | President, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 25, 2021

**What do you like best about UpContent?**

UpContent is a super easy service to use, with so many beneficial features. I love it.   They regularly schedule meetings to answer questions and point out new features; by doing this, they ensure your success and your use of their service to the fullest. I like the personal service; it sets apart companies who will be around for the long term.  I can't say enough nice things, the service works as advertised and even provides more.

**What do you dislike about UpContent?**

I have not found anything not to like with UpContent.  100% satisfied.

**Recommendations to others considering UpContent:**

Buy it!  You won't regret it.

**What problems is UpContent solving and how is that benefiting you?**

I can provide up to date information to my website visitors, social media posts, and email marketing campaigns

**Official Response from Scott Rogerson:**

> Thanks very much for taking the time to share your experience, Cindy! Doing all we can to ensure your success is a key tenant for how we want to build our relationship with you, and all of our customers. Glad to hear it is translating into your experience. 

We look forward to the continued opportunity to support you!

Cheers,
Scott


  ### 35. A content curators dream tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alex P. | Chief Information Officer (CIO), Small-Business (50 or fewer emp.)

**Reviewed Date:** December 07, 2021

**What do you like best about UpContent?**

Upcontent has extremely powerful filtering options, making sure the content you want is the content you get. No more scrolling through google, or setting up janky alerts in the hopes of finds some good content to show your users, Upcontent has you covered.

**What do you dislike about UpContent?**

The Ui looks a little dated, but still easy to find your way around. Nothing a bit of TLC and a touch of paint could not fix. Also, it would be nice to have more options in how the galleries / embeds look in regards to sytling.

**Recommendations to others considering UpContent:**

If you value your time and sanity, it is a fantastic purchase.

**What problems is UpContent solving and how is that benefiting you?**

It is a time saver. It solves the problem of not knowing what content to post on social, in your blog, and your email bulletins. What's more, it works extremely well with other programs, such as Rasa.io, a software for creating user custom emails through RSS - together they are A DREAM TEAM.

**Official Response from Scott Rogerson:**

> LOVE this review, Alex! Thanks for sharing your experience - and be on the lookout for some UI changes in the near future!

Thanks,
Scott


  ### 36. UpContent saves me time as a content marketing strategist and creator.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Susan H. | Healthcare/Technology Content Marketing Strategy, Writer & Editor, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 07, 2021

**What do you like best about UpContent?**

My favorite features are how easy it is to get started, create robust searches, and put together content deliverables. Plus, I can add my own content resources for my clients or other research sources. Lastly, my client's team can take my content recommendations and run with creating the emails and posts to promote the content. Customer service is amazing and fast!

**What do you dislike about UpContent?**

I wish I could get more timely, Google results. Only downside is that I have to take time to curate out a lot of fluff. Many times, I need to include my own resources to round out their research.

**Recommendations to others considering UpContent:**

Be clear on your goals and tap into the expertise at UpContent to think through how best to use the platform for your needs. Really USE them. It will save you a lot of ramp up time.

**What problems is UpContent solving and how is that benefiting you?**

I can review/create timely research and knowledge nuggets that my client can review/approve and their team can run with creating content deliverables. We probably save 4-6 hours or more a month across the marketing team for creating our 4 monthly eblasts.

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience in such detail, Susan! I'd enjoy getting your thoughts about the best ways to support the discovery of more results that meet your time sensitivity. 

Looking forward to continuing to support you and your team's goals!

  ### 37. UpContent gives thought leaders the edge they need to consume and disseminate important content!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lou C. | Senior Cloud Subject Matter Expert, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 07, 2022

**What do you like best about UpContent?**

How I can get content tailored exactly to my industry and products that I then can push to my social media and websites.

**What do you dislike about UpContent?**

There is not much to dislike about this platform, it covers a lot of integrations with CRM Platforms like HubSpot, Zapier, Buffer and others.

**Recommendations to others considering UpContent:**

This is a great platform to curate content and showcase thought leadership, the customizations are also highly beneficial.

**What problems is UpContent solving and how is that benefiting you?**

Keeping content ever-green on our website and demonstrating thought leadership on social media. Massive time savings, easy to organize and queue up content.

**Official Response from Scott Rogerson:**

> Hey Lou,

Thanks for sharing your thoughts. Great to hear you are getting value out of our approach to integrations. 

We look forward to continuing to support you!

Cheers,
Scott

  ### 38. If you want an easy way to curate content this is for you!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Nathan S. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2021

**What do you like best about UpContent?**

The method that they scrape sources is excellent. I always find better quality content than I would with competing products. 

The ability to display the content you curated on your website through customizable cards is pretty cool.

I haven't tried to create a curated newsletter yet, but Upcontent shows it as a feature so i'm excited to try it out soon. Hopefully it will be a new way to aquire new customers. 

 It is especially helpful for people who are looking for content that is relevant to their niche. I also like that you can create a customizable feed of curated content. This is perfect for people who want to stay up-to-date on the latest news in their industry.

**What do you dislike about UpContent?**

The price is very high is you want RSS integrations and Custom website integration. These features should be included on the lower plan, if that were the case the price would be very reasonable.

**What problems is UpContent solving and how is that benefiting you?**

I'm using to to find quality content from other websites to use in social media posts, curate content for my blog, keep up-to-date on industry happenings, and I plan to use it to start a curated newsletter.

**Official Response from Scott Rogerson:**

> Hey Nathan! 

Thanks for taking the time to share your experience. Fantastic to see that the quality of what you are discovering with UpContent and how you can present it to your audience is meeting your expectations! 

Please let us know if it would be helpful to ensure you are getting the most from your current subscription! 

Cheers,
Scott


  ### 39. UpContent provides the edge we need for Content

**Rating:** 4.5/5.0 stars

**Reviewed by:** Andrew L. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 01, 2021

**What do you like best about UpContent?**

What I most like is the flexibility of search, allowing my team to hone in on the exact content stories that are relevant to our client audiences. I also appreciate the effort made in providing integration with other tools like Hootsuite, so we are not jumping back and forth from screen to screen. I also love the tutorials - all very helpful!

**What do you dislike about UpContent?**

So far, I have not found anything that I do not like. While there are always opportunities for the simplification of interfaces, with the complexity of the software, I think that they have done a pretty good job of placing everything in a place where it can be easily located.

**What problems is UpContent solving and how is that benefiting you?**

We used to have issues with retweeting the same content that everyone else posted or creating exciting ideas day after day. Not we have lots of content that we can use or jump off from to produce our content.

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience, Andrew! 

Great to hear of the success you've had. 

We look forward to continuing to support your efforts and would love to hear your view on areas where further interface simplification can be accomplished. 

Cheers,
Scott


  ### 40. Really great concept, user experience could be better

**Rating:** 3.5/5.0 stars

**Reviewed by:** Alicia M. | Web Designer | Consultant | Agency Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2022

**What do you like best about UpContent?**

I like the concept that I can find relevant material to share on my social media feeds and not create original content.

**What do you dislike about UpContent?**

I wouldn't say I like how the dashboard is set up. It's all over the place, and it's often hard to find the original source material. I sometimes need the content source because I need the thumbnail picture from it for SEO purposes.

**What problems is UpContent solving and how is that benefiting you?**

Upcontent helps me speed up the process of finding and sharing relevant content to my social media feeds and website.

**Official Response from Scott Rogerson:**

> Hey Alicia!

Thanks for taking the time to share your experience. 

I'd love to find some time together to better understand your workflow and see how we could improve your experience. 

This is a key initiative for us at present and I know your perspective will be valuable. 

Thanks,
Scott


  ### 41. Excellent way of building authority fast through content

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dr Christie M. | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 24, 2022

**What do you like best about UpContent?**

Extremely easy to use, with their selection of articles frequently updated so I can share high-quality information quickly to my network.

**What do you dislike about UpContent?**

Nothing, it is a great product, although I do need to upgrade my plan to add more topics. However, you can change your topic selection which I really liked.

**Recommendations to others considering UpContent:**

You can start for free, and you are not locked into using a certain topic forever which is really nice

**What problems is UpContent solving and how is that benefiting you?**

I have been able to quickly share relevant industry information to my network

**Official Response from Scott Rogerson:**

> Thank you for sharing this experience!

Please let us know how we can help you in evaluating the subscription option that would be best for your needs. 

Looking forward to continuing to support you. 

Thanks,
Scott



  ### 42. Fantastic service offering

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 05, 2022

**What do you like best about UpContent?**

UpContent has a vast selection of content topics to pull from. Whatever subject matter you're looking for, chances are good you'll find what you need.

**What do you dislike about UpContent?**

I don't see any down side to using UpContent. It's reasonably priced, they have great service, and it does what it promises to do.

**What problems is UpContent solving and how is that benefiting you?**

Searching for content using Google search or other search engines is time consuming. And it can be difficult to filter out junk. UpContent always delivers high quality, relevant content.

**Official Response from Scott Rogerson:**

> Thanks for sharing your experience! 

Awesome to hear you are able to find the diversity of content you are looking for. 

"It does what it promises to do", is a fantastic compliment. 

Cheers,
Scott


  ### 43. Very user friendly and fantastic customer service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kristi A. | Vice President, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 02, 2022

**What do you like best about UpContent?**

Personalized support and assistance from UpContent staff to ensure our company is able to utilize the technology in the ways that best support our goals.

**What do you dislike about UpContent?**

So far, UpContent has every feature we are looking for in a content curation technology company.

**What problems is UpContent solving and how is that benefiting you?**

We need an easy way to access content from a variety of sources that are of interest to our members.  The ease of use and integrations to our social media platforms make the process easy to manage.

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your experience, Kristi!

We look forward to continuing to support you and your team in this exciting initiative. 

Cheers,
Scott


  ### 44. Great content in less time

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Mining & Metals | Enterprise (> 1000 emp.)

**Reviewed Date:** April 07, 2022

**What do you like best about UpContent?**

Ability to design your own criteria for the content you want. Many options are available in terms of choice of filters. Easy to use and get going. I use up content in collaboration with Hootsuite.

**What do you dislike about UpContent?**

More premium websites and news sources to be used or available as filter group. No of topic to be increased for content creaters. Visual can be made more user friendly.

**Recommendations to others considering UpContent:**

Sure

**What problems is UpContent solving and how is that benefiting you?**

I am increasing awareness towards climate change which is affecting everyone irrespective of country, society, culture. It keeps me and my audience up to date with current changes in climate.

**Official Response from Scott Rogerson:**

> Great to hear of your use of UpContent and the benefits you are seeing in leveraging our partnership with Hootsuite. 

We look forward to bringing you further improvements in user experience soon!

Thanks,
Scott


  ### 45. So far so good

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Insurance | Enterprise (> 1000 emp.)

**Reviewed Date:** August 12, 2022

**What do you like best about UpContent?**

The fact that the platform has a lot of custom features.

**What do you dislike about UpContent?**

There might be too many steps to take to set up content.

**What problems is UpContent solving and how is that benefiting you?**

Helping us save time on finding 3rd party content.

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your early experience. 

I certainly understand your commentary regarding the steps involved but I hope you are also seeing the commensurate benefit in the specificity you can apply in terms of what content you wish to see and make available to your team. 

Thanks,
Scott

  ### 46. Unsung Gem!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alex H. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 14, 2021

**What do you like best about UpContent?**

As a startup eCommerce company struggling to identify cost-efficient and effective tools to help us grow, I have discovered just how wonderful, useful, and time-saving upContent has proven as a tool for placement within our kitbag. upContent helps businesses provide a fresh & modern approach to the traditional customer interface, enabling us the ability of reaching a broader customer base by providing targeted content of interest from wide-reaching resources which, in turn, helps drive traffic to our website. Having such an easy ability to curate information via news sources and RSS blogs into collected content, organized by targeted interest areas allows us to share fresh information within our newsletters for readers and on our website for customers to read.  In terms of customer service, the upContent team has been extremely helpful and FAST when we needed to reach out for help.

**What do you dislike about UpContent?**

From our use, we haven't identified an area we would classify as "dislike."  We identified a few "Wish List" items, such as the desire for more "Collection" groups than allowed within our subscription classification and the ability for easy newsletter integration included within the terms of our subscription.  But, even in reading these "wish list" items, these are trivial for the ability upContent provides us.

**Recommendations to others considering UpContent:**

In my opinion, this is a great resource for any company struggling with making content more accessible and appealing. The service couldn't be easier to use; I highly recommend it!

**What problems is UpContent solving and how is that benefiting you?**

Connecting with our base as we seek to launch a new eCommerce business and drive traffic to our website.  Sharing other's content with our base helps provide both credibility and fresh insight in those areas we determined as the foundation for our existence and the customer's reason for why they would want to support our efforts.

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share this detailed experience, Alex!

Fantastic to reach that you've been able to leverage the curated article you surface via UpContent to not only build credibility but also drive traffic back to your site for deeper engagement. 

We'd love for you to experience the email integration capabilities, please send us a note, and let's see if we can find a subscription level that can meet your needs and budget. 

Looking forward to continuing to support you!

Thanks,
Scott

  ### 47. Integration unclear

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** October 28, 2022

**What do you like best about UpContent?**

Lots of news to access and sort through .

**What do you dislike about UpContent?**

Integration with Hootsuite unclear - don't know what's going through until in Hootsuite app

**What problems is UpContent solving and how is that benefiting you?**

Sourcing of third party content for ambassadors

**Official Response from Scott Rogerson:**

> Thanks for taking the time to share your experience and the lack of clarity in what is making its way from UpContent to Hootsuite for your team to share. 

This integration is done via the collections within your UpContent account. Collections can be associated with specific Amplify topics so that when an article is added to a collection it automatically appears for your team to share via Hootsuite Amplify. 

Requirements for what articles are added to the collection and what your ambassadors can do with the article in Amplify can be set for each collection specifically. 

The below URL provides additional information and a video, but our team is always happy to connect and answer your specific questions as well. 

We look forward to hearing from you. 

Cheers,
Scott


  ### 48. New to UpContent but Enjoying the Experience

**Rating:** 3.0/5.0 stars

**Reviewed by:** Lauren F. | Digital Marketing Strategist, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2021

**What do you like best about UpContent?**

I like how this tool saves time when it comes to sourcing content. We provide internal teams with both branded content and non-branded to share on their networks, with the latter being more difficult and time-consuming to find. Having UpContent takes removes time spent searching out of the equation with a surplus of third-party content available every day.

**What do you dislike about UpContent?**

Not much so far. There are many bells and whistles and cool features included, and finding out what those are and how to use them can be a bit cumbersome but by no means negative.

**Recommendations to others considering UpContent:**

Pay attention to the training the team provides! It's easy to use if you know what you are doing but not super intuitive without formal instruction.

**What problems is UpContent solving and how is that benefiting you?**

Sourcing third-party and the best industry-related content on the web in just a few minutes/clicks. This has helped us equip our internals teams to help them share content and build their personal brand.

**Official Response from Scott Rogerson:**

> Thanks very much for sharing your thoughts with us, Lauren. 

Please let me know how we can improve your experience further as three of five starts is not the experience we want you to be having! 

Looking forward to continuing to support you and the team.

Cheers,
Scott




  ### 49. Highly underrated software - very useful!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Publishing | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 09, 2021

**What do you like best about UpContent?**

It's a cliche, but it does what it's meant to do, and it does it well. Developers are very friendly and even helped by explaining a good workaround for getting more "categories" than we would otherwise have for our account.

**What do you dislike about UpContent?**

So far I can't think of anything that I dislike, certainly nothing important. I guess, if anything, I'd like more news sources but it's not as if it's lacking now. Sometimes maybe it seems there aren't thumbnail images when there should be?

**What problems is UpContent solving and how is that benefiting you?**

Getting content! We generate our own content but that's time-consuming, obviously. When I first saw UpContent I wondered why on earth I'd want to promote other people's content but then I realised the benefits to our users of hand-chosen curated content. This allows us to easily find, curate, and publish links (with thumbnails, title, summary etc) to quality content. A great benefit to everyone.

**Official Response from Scott Rogerson:**

> Thanks very much for sharing your experience! We're glad we were able to find a way to meet your goals with UpContent at a subscription level that met your needs. 

Awesome to read the benefits you are realizing with true curation!

Thanks,
Scott


  ### 50. A helpful tool for social media managers

**Rating:** 3.5/5.0 stars

**Reviewed by:** Lara P. | Community Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2021

**What do you like best about UpContent?**

Set up is easy and you can really drill down in the filters to find the content that is most relevant for your business. The UI is pretty straight foward.

**What do you dislike about UpContent?**

The free plan is limited to one topic so it is enough to experiment with the tools but not enough to really reap the benefits. Also, I find that sometimes a lot of the results are around a specific, not always relevant topic, but perhaps I just need to spend more time with the filters when creating a topic.

**What problems is UpContent solving and how is that benefiting you?**

I'm trying to find relevant, educational content to share on our social media channels.

**Official Response from Scott Rogerson:**

> Hey Lara! 

Thanks for taking the time to share your perspective. We'd certainly enjoy setting some time with you to adjust your criteria to ensure greater relevance with what you are looking for. 

Feel free to contact us via chat or by email (success {at} upcontent.com).

Thanks,
Scott


## UpContent Discussions
  - [Is it possible to embed the curated content on our site?](https://www.g2.com/discussions/26577-is-it-possible-to-embed-the-curated-content-on-our-site) - 2 comments, 1 upvote
  - [How do you recommend we find some the tips and tricks that you&#39;d point us to to get the absolute most out of our UpContent subscriptions? What resources can you point us to for finding more information?](https://www.g2.com/discussions/26398-how-do-you-recommend-we-find-some-the-tips-and-tricks-that-you-d-point-us-to-to-get-the-absolute-most-out-of-our-upcontent-subscriptions-what-resources-can-you-point-us-to-for-finding-more-information) - 1 comment, 1 upvote
  - [Can I use this for several different audiences](https://www.g2.com/discussions/25994-can-i-use-this-for-several-different-audiences) - 1 comment, 1 upvote
  - [I would like to source articles for my website using WordPress. Is this possible?](https://www.g2.com/discussions/25602-i-would-like-to-source-articles-for-my-website-using-wordpress-is-this-possible) - 1 comment, 1 upvote
  - [Finding the best content can be hard. Do you provide support?](https://www.g2.com/discussions/support-70f0132a-651f-4213-9d9a-7afd218cedba) - 1 comment, 1 upvote

- [View UpContent pricing details and edition comparison](https://www.g2.com/products/upcontent/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-07-18+03%3A38%3A17+-0500&secure%5Bsession_id%5D=0065a9fd-8219-425e-b12d-951ccb9840ff&secure%5Btoken%5D=a70ce290cc4c11f73945ae4051fdef02eb65252691e3bfa32a1b275c8cbc782d&format=llm_user)
## UpContent Integrations
  - [Buffer](https://www.g2.com/products/buffer/reviews)
  - [Constant Contact](https://www.g2.com/products/constant-contact/reviews)
  - [Hootsuite](https://www.g2.com/products/hootsuite/reviews)
  - [Hootsuite Amplify](https://www.g2.com/products/hootsuite-amplify/reviews)
  - [Revenue Hub](https://www.g2.com/products/revenue-hub/reviews)
  - [Salesforce Marketing Cloud Suite](https://www.g2.com/products/salesforce-marketing-cloud-suite/reviews)
  - [Yext Relate](https://www.g2.com/products/yext-relate/reviews)

## UpContent Features
**Content Creation**
- Content Curation
- Content Management

**Content Discovery**
- Query Builder
- Content Sources
- Content Suggestions
- Multimedia Support

**Content Creation**
- Content Management

**Agentic AI - Content Experience Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Content Distribution**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Optimization**
- SEO
- A/B Testing
- Dashboards & Reporting
- Audience Targeting
- ROI Reporting

**Content Curation**
- Collaboration
- Content Management
- Customization
- Analytics and Reporting

**Optimization**
- ROI Reporting

**Logistics**
- Customizable Templated Workflows
- Internal Communication
- Editing and Approval Tools
- Distribution Features
- Integrations & APIs
- User, Role, and Access Management

**Content Distribution**
- Social Media
- Email Marketing
- Blogs/Websites
- Integrations
- SEO

**Planning**
- Collaborative Editorial Calendars / Scheduling Content

**Agentic AI - Content Curation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

## Top UpContent Alternatives
  - [ContentStudio](https://www.g2.com/products/contentstudio/reviews) - 4.6/5.0 (344 reviews)
  - [Foleon](https://www.g2.com/products/foleon/reviews) - 4.7/5.0 (180 reviews)
  - [RELAYTO AI](https://www.g2.com/products/relayto-ai/reviews) - 4.7/5.0 (454 reviews)

