--- title: UpContent Reviews meta_title: 'UpContent Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 293 reviews by the users' company size, role or industry to find out how UpContent works for a business like yours. aggregate_rating: rating_value: 4.4 review_count: 293 scale: '5' date_modified: '2026-08-09' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # UpContent Reviews **Vendor:** UpContent **Category:** [Content Curation Tools](https://www.g2.com/categories/content-curation) **Average Rating:** 4.4/5.0 **Total Reviews:** 293 ## About UpContent Build trust and deepen relationships with curated content. A better way to discover, collaborate, and distribute relevant third-party content that helps turn leads into loyal customers. UpContent’s patent-pending technology helps reduce the amount of time spent searching for content by 65% on average and is available both as a standalone application as well as a premier Hootsuite Content Source and Stream. UpContent's suggestions are used by marketers worldwide to power their social media, email marketing, and website conversion efforts as well as support their original content creation. The technology offers an array of plans that are designed to offer only the features needed at a price-point that fits your budget. ## UpContent Pros & Cons **What users like:** - Users appreciate the **ease of use** of UpContent, finding it simple to curate and publish content effectively. (12 reviews) - Users value the **effective content management** of UpContent, which enhances organization and aligns with marketing goals effortlessly. (9 reviews) - Users commend the **responsive customer support** of UpContent, ensuring timely and thorough assistance throughout their experience. (8 reviews) - Users value the **time-saving benefits** of UpContent, simplifying content discovery and enhancing overall efficiency. (7 reviews) - Users love how UpContent simplifies **content creation** , making it strategic and effective for their marketing goals. (6 reviews) - Users love the **easy sharing** capabilities of UpContent, streamlining the distribution process across social platforms. (6 reviews) - Easy Integrations (5 reviews) - Content Quality (4 reviews) - Engagement (4 reviews) - Integrations (4 reviews) **What users dislike:** - Users face **content issues** with outdated information and unclear interface, hindering their social media engagement. (6 reviews) - Users face a **steep learning difficulty** with UpContent, complicating efficient content curation and optimization processes. (4 reviews) - Users express frustration over **missing features** , citing outdated content and difficulties in finding relevant articles efficiently. (4 reviews) - Users find the **interface design inconvenient** and the system overall not user-friendly, complicating their experience. (4 reviews) - Users face a **steep learning curve** with UpContent, making it challenging for those less tech-savvy to navigate. (3 reviews) - Slow Performance (3 reviews) - Steep Learning Curve (3 reviews) - Bug Issues (2 reviews) - Users report **content management issues** due to unclear concepts and lack of real-time updates, hindering usability. (2 reviews) - Difficult Customization (2 reviews) ## UpContent Reviews ### 1. Exceptional Communication and Support **Rating:** 5.0/5.0 stars **Reviewed by:** Renee S. | Client Services Associate, Small-Business (50 or fewer emp.) **Reviewed Date:** January 05, 2026 **What do you like best about UpContent?** The best part of UpContent thus far has been the clear and authentic communication. It has been so easy to talk with Scott and everyone on the UpContent team, I've always received timely responses, and all my questions are answered thoroughly and with care. The onboarding process has been clear and easy, and we have had Scott to walk our company through every step. **What do you dislike about UpContent?** We are still just beginning our use of UpContent, but thus far I have no complaints. It is a breath of fresh air to actually be cared for and valued as a customer compared to other programs we've used in the past. **What problems is UpContent solving and how is that benefiting you?** We need an affordable method of generating and posting content to our company's social media platforms with options to automate this process to free up our faculty. The program we had been using previously had poor communication and reliability, and it was costing our company to continue overpaying for the lack of service we were receiving. Upcontent has provided a platform for easy use, clear application, and effective marketing that our company has already seen the benefits of and enjoyed as we begin the process of onboarding. ### 2. Effortless Content Discovery for Business Growth **Rating:** 4.5/5.0 stars **Reviewed by:** Abhijeet K. | Digital Marketing Team, Mid-Market (51-1000 emp.) **Reviewed Date:** November 19, 2025 **What do you like best about UpContent?** Upcontent is a software that help us in searching for high quality content for our business. As this is a tool that work like a Search Engine for finding blog posts and articles online and also copy and paste it to our business social media platforms and website just in few seconds. **What do you dislike about UpContent?** Formaking up content work properly we need to create a new keywords for our business so that relevant articles can be found and used during the sales process. Also I found that sometime this software provides articles which are irrelevant and noncredible so all the content should be veryfied if downloaded through upcontent. **What problems is UpContent solving and how is that benefiting you?** For enhancing the value of search engine optimization of my Google my business, we need lots of keywords and proper business articles to be post it on our page and website. So, that our page can be more optimised and more customers reach us and these all things can only be done with the help of upcontent in our business. ### 3. Limited Updates Hinder Effective Social Media Use **Rating:** 3.0/5.0 stars **Reviewed by:** Ivan S. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** August 12, 2025 **What do you like best about UpContent?** I appreciate the ability to find relevant articles on topics like artificial intelligence even if they are not current. The system is quite useful for older information retrieval. I also enjoy being able to select topics and sort them by relevance or publication date. **What do you dislike about UpContent?** {"I find some concepts within the software unclear, such as the difference between collections and topics, which creates confusion and affects usability.","I feel the information provided is outdated, failing to cover the most recent events and topics like those in daily newspapers. This limits my ability to stay relevant on social media.","I am disappointed by the lack of real-time, updated content, especially for topics that should have abundant fresh content, like popular sports teams.","I have to manually select which updates to share on social media due to the lack of current and comprehensive automated suggestions, which slows down my workflow."} **What problems is UpContent solving and how is that benefiting you?** I use the product to find information for social media sharing, but I wish it had more up-to-date content for trending topics, which would streamline scheduling posts and increase relevance. **Official Response from Scott Rogerson:** > Hello Ivan! Thanks for taking the time to leave this feedback. All UpContent topics update 2x per day, so currency shouldn't be a challenge. I'd personally like to take a look at your account and see if there may be some configuration changes we can apply toyour topic criteria to ensure you have better results as those daily newspapers are absolutely part of our index. This is certainly puzzling. Would you please email our team with your account information so we can get this traighened out ASAP? Thanks, Scott CEO, UpContent ### 4. Offering Better Content with UpContent **Rating:** 5.0/5.0 stars **Reviewed by:** Sylvia S. | Senior Digital Content Specialist, Enterprise (> 1000 emp.) **Reviewed Date:** February 05, 2024 **What do you like best about UpContent?** I genuinely appreciate how intuitive UpContent’s interface is—it makes curating high-quality content that aligns with my audience’s interests incredibly easy. It’s a valuable tool that streamlines discovery and helps me consistently deliver relevant, engaging information with efficiency. **What do you dislike about UpContent?** I've noticed some occasional glitches when using UpContent, particularly when switching between different web browsers. I often alternate between Edge and Chrome to maintain functionality, but recently, the platform seems to be crashing more frequently than usual. **What problems is UpContent solving and how is that benefiting you?** UpContent makes curating high-quality content simple and effective. Effortlessly discover, organize, and share valuable insights from trusted, reputable sources—all in one place. With UpContent, you can streamline your curation workflow while boosting both the credibility and engagement of your content. **Official Response from Scott Rogerson:** > Hey Sylvia! Great to read that you are finding the right content for your team to drive their internal engagement and elevate their credibility externally. We enjoy working with you and the team and look forward to continuing to grow together! Cheers, Scott ### 5. Makes Content Curation Easy **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Building Materials | Small-Business (50 or fewer emp.) **Reviewed Date:** January 23, 2025 **What do you like best about UpContent?** Stellar, super fast, friendly and attentive support. Makes content curation easy, I can't imagine doing this manually. Easy implementation on our website and in our apps, and the result looks really good. **What do you dislike about UpContent?** Some issues with things in our RSS feed not showing up. Some interface design issues are inconvenient and don't make sense from an ease-of-use perspective. **What problems is UpContent solving and how is that benefiting you?** We have the need for content curation and distribution and UpContent makes it a much easier and faster process than doing it manually, and the end result looks great and suits our needs well. ### 6. Useful tool to save hours of time **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** August 15, 2025 **What do you like best about UpContent?** UpContent has enabled us to track new emerging trends across multiple industries with sources selected from target geographies and publications. The team uses this regularly saving hours of work. UpContent's team are also responsive to feedback. **What do you dislike about UpContent?** The system required time to set up, but through frequent use the algorithm learns which items are of use / interest. Loading times are sometimes slow, but this is understandable given the large quantities of data. **What problems is UpContent solving and how is that benefiting you?** Sourcing material for media monitoring and client's social media content. ### 7. Essential Tool for Staying Ahead in Software Development News **Rating:** 4.5/5.0 stars **Reviewed by:** Joe C. | Founder @TestGuild, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** December 19, 2024 **What do you like best about UpContent?** I purchased UpContent through an AppSumo deal, and it has quickly become one of the few tools I rely on every week. As someone who creates a weekly news show and newsletter in the software development and testing space, staying on top of the latest industry updates is critical. UpContent makes it incredibly easy to discover, curate, and manage relevant articles without wasting hours sifting through irrelevant content. The tool is intuitive and provides highly relevant suggestions tailored to my niche, helping me keep up with the ever-evolving world of software testing and automation. The integration options also make it seamless to incorporate curated content into my workflow. If you're in a fast-changing industry like tech or software, UpContent is a game-changer. It saves time, ensures you're always informed, and delivers consistent value every single week. Highly recommend it! **What do you dislike about UpContent?** Setting up filters to fine-tune topics can be complex, making it difficult to exclude irrelevant content. This complexity can lead to a less efficient curation process, as users may spend additional time refining their filters to achieve the desired results. **What problems is UpContent solving and how is that benefiting you?** Keeping up with the ever-changing software development and testing industry is a significant challenge. Manually searching for relevant and high-quality news is time-consuming and often leads to information overload or missing key updates. **Official Response from Scott Rogerson:** > This was great to read, Joe! Thanks for taking the time to share your experience and advice, Let us know what additional assistance we can provide in creating your filters to keep the noise to a minimum and ensure the fast-changing industry trends you want to see are always at the top of your recommendations. Cheers, Scott ### 8. A reliable app for sharing Smart Content and delivering relevant industry insights. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** July 30, 2025 **What do you like best about UpContent?** It is a time-saving application with easy integration with other apps, user-friendly, and easy to implement. **What do you dislike about UpContent?** Lack of social listening and pricing is a bit more when integrated with other platforms. **What problems is UpContent solving and how is that benefiting you?** Helped my marketing team to manage and distribute the content flawlessly and integrate with other apps to promote the content in less time and more effectively. ### 9. Great customer Service **Rating:** 4.5/5.0 stars **Reviewed by:** Dennis J. | Research Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** April 29, 2025 **What do you like best about UpContent?** They are very responsive when I've had trouble and always worked out the issue I was having in a very timely manner. It is a neat platform that is pretty intuitive. **What do you dislike about UpContent?** There have been a few times when things either aren't working like they should or I can't see some of the content we've uploaded or some of the channels that I should be seeing. **What problems is UpContent solving and how is that benefiting you?** It gets our content into one place and then allows us to send select content to targeted groups. ### 10. GREAT Support and Product **Rating:** 5.0/5.0 stars **Reviewed by:** Jennifer Slaughter M. | Consultant / Business Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 26, 2024 **What do you like best about UpContent?** Ease of use and FAST support and service. Very easy to curate articles for website or newsletters. **What do you dislike about UpContent?** No real downsides. A glitch here and there like any other products, but they resolve QUICK! **What problems is UpContent solving and how is that benefiting you?** Making the ease of curating content for weekly newsbriefs SUPER simple! **Official Response from Scott Rogerson:** > Glad to hear we can make the news briefs a breeze for you! Removing friction in sharing your expertise with your audience is a top priority for our team. Always happy to support the continued growth of your content intelligence strategy! ### 11. Great platform to collect content **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** February 01, 2024 **What do you like best about UpContent?** Ease of choosing content and publishing. **What do you dislike about UpContent?** The amount of articles can be a bit overwhelming. **What problems is UpContent solving and how is that benefiting you?** It's helping us position Copyright Agency as a reliable source of information when it comes to copyright. **Official Response from Scott Rogerson:** > Thank you for your kind words! We're thrilled to hear that you find UpContent intuitive and our customer service top-notch. We appreciate your feedback about sorting by publication. We are discussing this with our team, but also hope that our Filter Views capabilities can assist in the interim. It's great to hear that UpContent is helping you position Copyright Agency as a reliable source of information on copyright. If you have any more suggestions or feedback, please feel free to reach out. We're here to help! Cheers, Scott ## UpContent Discussions - [Is it possible to embed the curated content on our site?](https://www.g2.com/discussions/26577-is-it-possible-to-embed-the-curated-content-on-our-site) - 2 comments, 1 upvote - [How do you recommend we find some the tips and tricks that you'd point us to to get the absolute most out of our UpContent subscriptions? What resources can you point us to for finding more information?](https://www.g2.com/discussions/26398-how-do-you-recommend-we-find-some-the-tips-and-tricks-that-you-d-point-us-to-to-get-the-absolute-most-out-of-our-upcontent-subscriptions-what-resources-can-you-point-us-to-for-finding-more-information) - 1 comment, 1 upvote - [Can I use this for several different audiences](https://www.g2.com/discussions/25994-can-i-use-this-for-several-different-audiences) - 1 comment, 1 upvote - [I would like to source articles for my website using WordPress. Is this possible?](https://www.g2.com/discussions/25602-i-would-like-to-source-articles-for-my-website-using-wordpress-is-this-possible) - 1 comment, 1 upvote - [Finding the best content can be hard. Do you provide support?](https://www.g2.com/discussions/support-70f0132a-651f-4213-9d9a-7afd218cedba) - 1 comment, 1 upvote - [View UpContent pricing details and edition comparison](https://www.g2.com/products/upcontent/reviews?filters%5Bsentiment_snippet%5D=1885258&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+16%3A21%3A07+-0500&secure%5Bsession_id%5D=b81f4e7d-e433-4157-bec0-3299422adc33&secure%5Btoken%5D=17e2b5ae07178a535d7182d02e924ecd5a0a4a1f99f5dadd0826e309f8d0d4a0&format=llm_user) ## UpContent Integrations - [Buffer](https://www.g2.com/products/buffer/reviews) - [Constant Contact](https://www.g2.com/products/constant-contact/reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) - [Hootsuite Amplify](https://www.g2.com/products/hootsuite-amplify/reviews) - [Salesforce Marketing Cloud Suite](https://www.g2.com/products/salesforce-marketing-cloud-suite/reviews) - [Yext Relate](https://www.g2.com/products/yext-relate/reviews) ## UpContent Features **Content Creation** - Content Curation - Content Management - Campaign Management - SEO Management - Workflow Management - Template Management **Content Discovery** - Query Builder - Content Sources - Content Suggestions - Multimedia Support **Content Creation** - Content Management **Agentic AI - Content Experience Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Content Distribution** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Optimization** - SEO - A/B Testing - Dashboards & Reporting - Audience Targeting - ROI Reporting **Content Curation** - Collaboration - Content Management - Customization - Analytics and Reporting **Optimization** - ROI Reporting **Logistics** - Customizable Templated Workflows - Internal Communication - Editing and Approval Tools - Distribution Features - Social Media Integration - User, Role, and Access Management - Approval Process Control **Content Distribution** - Social Media - Email Marketing - Blogs/Websites - Integrations - SEO **Planning** - Collaborative Editorial Calendars / Scheduling Content **Agentic AI - Content Curation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Additional Functionality** - Alerts/Notifications - Publish Scheduling - Email Marketing - Content Library - Conversion Tracking - Generative AI - AI Copilot - Social Promotion - Data Visualization - Editorial Calendar - Drag & Drop - Campaign Analytics - Campaign Planning - Multi-Channel Campaigns - Engagement Tracking - Customizable Templates - Reporting & Statistics - Customizable Branding - Categorization/Grouping - Data Import/Export - Filtering - Activity Tracking - Social Media Monitoring ## Top UpContent Alternatives - [ContentStudio](https://www.g2.com/products/contentstudio/reviews) - 4.6/5.0 (345 reviews) - [Foleon](https://www.g2.com/products/foleon/reviews) - 4.7/5.0 (181 reviews) - [RELAYTO AI](https://www.g2.com/products/relayto-ai/reviews) - 4.7/5.0 (455 reviews)