--- title: Unlayer Reviews meta\_title: 'Unlayer Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 57 reviews by the users' company size, role or industry to find out how Unlayer works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 57 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- ### Unlayer Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users appreciate the **ease of use** of Unlayer, allowing quick and efficient design of professional emails. [(24 mentions)](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2089995&qs=pros-and-cons#reviews) Users love the **easy-to-use templates** from Unlayer, simplifying the creation of professional and mobile-friendly emails. [(19 mentions)](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2089931&qs=pros-and-cons#reviews) Users praise the **easy and fast email creation** with Unlayer's intuitive drag-and-drop builder and creative control. [(17 mentions)](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2089946&qs=pros-and-cons#reviews) Users love the **smooth drag-and-drop editor** of Unlayer, making email design quick and effortless while ensuring professional results. [(14 mentions)](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2089903&qs=pros-and-cons#reviews) Users love the **ease of creation** with Unlayer, making beautiful emails simple and enjoyable, regardless of skill level. [(13 mentions)](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2230280&qs=pros-and-cons#reviews) Users find Unlayer to be **expensive** , especially due to necessary paid plans for basic features and add-ons. [(6 mentions)](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2089962&qs=pros-and-cons#reviews) Users note the **limited features** in Unlayer's free version, which can restrict flexibility and customization options. [(6 mentions)](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2090007&qs=pros-and-cons#reviews) Users find the **limited customization** options in Unlayer restrictive, wishing for more flexibility in design. [(5 mentions)](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2230301&qs=pros-and-cons#reviews) Users find the **missing features** of Unlayer limit customization and complicate their design and version management processes. [(5 mentions)](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2230322&qs=pros-and-cons#reviews) Users criticize the **high add-on costs** of Unlayer, feeling they limit functionality and increase overall expenses. [(3 mentions)](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2319506&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Unlayer ##### 1. Ease of Use Users appreciate the **ease of use** of Unlayer, allowing quick and efficient design of professional emails. [ See 24 mentions ](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2089995&qs=pros-and-cons#reviews) See Related User Reviews SC Shantanu C. Small-Business (50 or fewer emp.) 5.0/5 "Unlayer Makes Email Design Fast, Easy, and Feature-Rich" What do you like about Unlayer? Unlayer stands out for its smooth learning curve and quick, easy-to-use tools, making it simple to implement even without technical expertise. With fr ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Powerful Customizable Email Embedding" What do you like about Unlayer? The drag-and-drop editor is incredibly intuitive, making it easy for non-technical users to create polished, professional emails without any coding kn ##### 2. Templates Users love the **easy-to-use templates** from Unlayer, simplifying the creation of professional and mobile-friendly emails. [ See 19 mentions ](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2089931&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Powerful Customizable Email Embedding" What do you like about Unlayer? The drag-and-drop editor is incredibly intuitive, making it easy for non-technical users to create polished, professional emails without any coding kn SK Sarita K. Mid-Market (51-1000 emp.) 5.0/5 "User-Friendly Drag-and-Drop Editor for Quick, Professional Emails" What do you like about Unlayer? The drag-and-drop editor is very user-friendly, the templates are flexible, and the design elements are easy to customise. It makes creating professio ##### 3. Simple Users praise the **easy and fast email creation** with Unlayer's intuitive drag-and-drop builder and creative control. [ See 17 mentions ](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2089946&qs=pros-and-cons#reviews) See Related User Reviews SC Shantanu C. Small-Business (50 or fewer emp.) 5.0/5 "Unlayer Makes Email Design Fast, Easy, and Feature-Rich" What do you like about Unlayer? Unlayer stands out for its smooth learning curve and quick, easy-to-use tools, making it simple to implement even without technical expertise. With fr ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Powerful Customizable Email Embedding" What do you like about Unlayer? The drag-and-drop editor is incredibly intuitive, making it easy for non-technical users to create polished, professional emails without any coding kn ##### 4. Drag Users love the **smooth drag-and-drop editor** of Unlayer, making email design quick and effortless while ensuring professional results. [ See 14 mentions ](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2089903&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Powerful Customizable Email Embedding" What do you like about Unlayer? The drag-and-drop editor is incredibly intuitive, making it easy for non-technical users to create polished, professional emails without any coding kn SK Sarita K. Mid-Market (51-1000 emp.) 5.0/5 "User-Friendly Drag-and-Drop Editor for Quick, Professional Emails" What do you like about Unlayer? The drag-and-drop editor is very user-friendly, the templates are flexible, and the design elements are easy to customise. It makes creating professio ##### 5. Ease of Creation Users love the **ease of creation** with Unlayer, making beautiful emails simple and enjoyable, regardless of skill level. [ See 13 mentions ](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2230280&qs=pros-and-cons#reviews) See Related User Reviews SC Shantanu C. Small-Business (50 or fewer emp.) 5.0/5 "Unlayer Makes Email Design Fast, Easy, and Feature-Rich" What do you like about Unlayer? Unlayer stands out for its smooth learning curve and quick, easy-to-use tools, making it simple to implement even without technical expertise. With fr ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Powerful Customizable Email Embedding" What do you like about Unlayer? The drag-and-drop editor is incredibly intuitive, making it easy for non-technical users to create polished, professional emails without any coding kn ### 5 Cons or Disadvantages of Unlayer ##### 1. Expensive Users find Unlayer to be **expensive** , especially due to necessary paid plans for basic features and add-ons. [ See 6 mentions ](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2089962&qs=pros-and-cons#reviews) See Related User Reviews ![Marco K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marco K.") MK Marco K. 3.0/5 "Convenient SaaS for Email Templates and Landing Pages, but setup was a bit challenging" What do you dislike about Unlayer? I found the newly introduced plans for Unlayer unsatisfactory as they did not offer significantly more benefits compared to the higher cost. In fact, ![達也 .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "達也 .") 達 達也 . Mid-Market (51-1000 emp.) 3.5/5 "Security of S3, and Preview mode" What do you dislike about Unlayer? We want: - Preview-only mode - Present version of Unlayer have a feature to show preview at first rendering, but user can exit from preview mode ##### 2. Limited Features Users note the **limited features** in Unlayer's free version, which can restrict flexibility and customization options. [ See 6 mentions ](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2090007&qs=pros-and-cons#reviews) See Related User Reviews SK Sarita K. Mid-Market (51-1000 emp.) 5.0/5 "User-Friendly Drag-and-Drop Editor for Quick, Professional Emails" What do you dislike about Unlayer? Some features are missing and a few custom edits take extra efforts. ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 4.0/5 "Intuitive Drag-and-Drop Editor, But Version Control Needs Improvement" What do you dislike about Unlayer? While Unlayer is great for building quickly, managing version control and tracking small design edits can be tricky — especially when multiple team me ##### 3. Limited Customization Users find the **limited customization** options in Unlayer restrictive, wishing for more flexibility in design. [ See 5 mentions ](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2230301&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Powerful Customizable Email Embedding" What do you dislike about Unlayer? The styling customization options can feel a bit limited in certain areas, and it would be nice to have more granular control over the mobile view. It SK Sarita K. Mid-Market (51-1000 emp.) 5.0/5 "User-Friendly Drag-and-Drop Editor for Quick, Professional Emails" What do you dislike about Unlayer? Some features are missing and a few custom edits take extra efforts. ##### 4. Missing Features Users find the **missing features** of Unlayer limit customization and complicate their design and version management processes. [ See 5 mentions ](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2230322&qs=pros-and-cons#reviews) See Related User Reviews SC Shantanu C. Small-Business (50 or fewer emp.) 5.0/5 "Unlayer Makes Email Design Fast, Easy, and Feature-Rich" What do you dislike about Unlayer? Rounded corner support is missing in some elements which makes it harder to match modern design styles perfectly. SK Sarita K. Mid-Market (51-1000 emp.) 5.0/5 "User-Friendly Drag-and-Drop Editor for Quick, Professional Emails" What do you dislike about Unlayer? Some features are missing and a few custom edits take extra efforts. ##### 5. Add-On Costs Users criticize the **high add-on costs** of Unlayer, feeling they limit functionality and increase overall expenses. [ See 3 mentions ](https://www.g2.com/products/unlayer/reviews?filters%5Bsentiment_snippet%5D=2319506&qs=pros-and-cons#reviews) See Related User Reviews ![Marco K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marco K.") MK Marco K. 3.0/5 "Convenient SaaS for Email Templates and Landing Pages, but setup was a bit challenging" What do you dislike about Unlayer? I found the newly introduced plans for Unlayer unsatisfactory as they did not offer significantly more benefits compared to the higher cost. In fact, ![Sam W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sam W.") SW Sam W. Mid-Market (51-1000 emp.) 4.0/5 "Intuitive and flexible email builder" What do you dislike about Unlayer? A lot of the features(including simple ones) require paid plans, which can get expensive. For example, you can create custom display conditions on on ## Top-Rated Alternatives [ ![RGE Studio](https://images.g2crowd.com/uploads/product/hd_favicon/e6d309bb9b676c9e655c0b28b7645066/rge-studio.svg "RGE Studio") RGE Studio 4.7/5(349) ](https://www.g2.com/products/rge-studio/reviews) [ ![Stripo.email](https://images.g2crowd.com/uploads/product/hd_favicon/1533550539/stripo-email.svg "Stripo.email") Stripo.email 4.8/5(170) ](https://www.g2.com/products/stripo-email/reviews) [ ![Klaviyo](https://images.g2crowd.com/uploads/product/hd_favicon/b6df098261e7029181e27856a1b3934b/klaviyo.svg "Klaviyo") Klaviyo 4.6/5(1,360) ](https://www.g2.com/products/klaviyo/reviews) [ View All Alternatives ](https://www.g2.com/products/unlayer/competitors/alternatives) JK Jared K. CEO 9/6/2022 "Not reliable enough to be used in production. Significant down time and outages." 0/5 What do you like best about Unlayer? On the face of it, it has the core basic functionality that you would expect to have from an email builder. Review collected by and hosted on G2.com. What do you dislike about Unlayer? Not reliable enough to be used in production. Product goes down unexpectedly on a regular basis. Critical bugs go unaddressed for weeks/months. Poor response from their customer support team. Review collected by and hosted on G2.com. What problems is Unlayer solving and how is that benefiting you? This email builder was a solution that we were excited by, however it's unfortunately not worked out the way we expected. While it has good basic functionality, it's not reliable enough to be used in production. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Daniel D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniel D.") DD Daniel D. Marketing Mid-Market (51-1000 emp.) 7/28/2022 "Great HTML Email Builder for those who aren't the best at working with HTML" 5/5 What do you like best about Unlayer? The ability to create html emails without coding Review collected by and hosted on G2.com. What do you dislike about Unlayer? They don't have many templates to start from Review collected by and hosted on G2.com. What problems is Unlayer solving and how is that benefiting you? Gives us a centralized email builder that we can use to create the HTML for the various email platforms we use. Review collected by and hosted on G2.com. Show More Response from Warisha Nasir of Unlayer [Editedit](https://www.g2.com/survey_responses/unlayer-review-6828972/official_response/edit) We're glad to hear that you find Unlayer helpful for creating HTML emails without coding! Current UserValidated ReviewerIncentivizedSource: G2 invite ![Chandan S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Chandan S.") CS Chandan S. Automation and Engagement Mid-Market (51-1000 emp.) 6/21/2021 "Now Create beautiful Responsive emails, easily with Unlayer Studio" 4.5/5 What do you like best about Unlayer? Unlayer Studio is an excellent platform to create email templates and pages using the drag and drop feature. We can save time using this instead of typing code from scratch. Unlayer Studio supports creating dynamic content within one email. Review collected by and hosted on G2.com. What do you dislike about Unlayer? Nothing to dislike about Unlayer Studio. If they can add few more features like Export toESPs and edit campaign would be great. Review collected by and hosted on G2.com. What problems is Unlayer solving and how is that benefiting you? At Borderless Access, We are using Unlayer Studio drag and drop feature for creating email temaplates and landing pages. We can share designed templates with our team members and they can share their comment within the template for improvements. Review collected by and hosted on G2.com. Show More 6/27/2021 Current UserValidated ReviewerIncentivizedSource: G2 invite NK Nitya K. Senior Executive : Email Marketing Small-Business (50 or fewer emp.) 6/18/2021 "Now Creating Responsive Email template is much easier with Unlayer Studio" 4/5 What do you like best about Unlayer? Unlayer Studio is the best tool for creating HTML responsive email templates for our subscribers. We are using their Drag and drop feature to build all these templates. We can make different projects, folders, templates and save in our account. We don’t need to save our template every time unlayer studio Autosave capability is excellent. Unlayer studio is precisely the tool that I was looking for. Review collected by and hosted on G2.com. What do you dislike about Unlayer? I found unlayer studio challenging to create dynamic email templates. Unlayer studio interface is outdated. Must introduce timers and calendars. Review collected by and hosted on G2.com. Recommendations to others considering Unlayer: I am using unlayer studio in my current organization. I went for Unlayer studio after comparing it with its competitors, and it has outperformed. I recommended using it. It is easy to use, excellent support, and comes with plenty of integration. Review collected by and hosted on G2.com. What problems is Unlayer solving and how is that benefiting you? Unlayer Studio is one of the best tool I have ever used. It makes your email template designing work a lot easier. Without knowledge of HTML coding, we can create beautiful email templates using this tool. Unlayer studio has an excellent support team that will respond to you for all your query. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Chhaya S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Chhaya S.") CS Chhaya S. Marketing Manager Small-Business (50 or fewer emp.) 6/15/2021 "Best Drag and Drop tool for designing Responsive Email Templates" 4/5 What do you like best about Unlayer? Unlayer Studio offers more than 500+ non-coding responsive email templates. We to select any template which fits for our requirements and quickly customize as per our campaigns. All for free! Choose, edit, and send! Premium templates and advanced tools are available for subscribers. Review collected by and hosted on G2.com. What do you dislike about Unlayer? There is nothing to dislike about Unlayer Studio. They provide excellent customer support. The pricing is also pocket-friendly. Review collected by and hosted on G2.com. What problems is Unlayer solving and how is that benefiting you? We are using unlayer studio for creating email templates. With unlayer studio we can create responsive emails with excellent design flexibility with little effort. We can save custom templates and blocks and can use them whenever required. We can Insert merge tags, unsubscribe links, and other special links compatible with mailchimp and hubspot. We can add new users and set their roles to control what they can and cannot do like disallowing edits to portions of a message, preventing asset removal, or restricting access to specific clients. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Suraj G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Suraj G.") SG Suraj G. Panal Building Executive Mid-Market (51-1000 emp.) 6/29/2021 "Designing mobile responsive template from scratch is much easier with Unlayer Studio" 4/5 What do you like best about Unlayer? We can create email templates and pages without Html and CSS skills using Unlayer Studio. We can save templates, can check the quality by sending test mails, can share draft templates within our team for feedback and improvements. Review collected by and hosted on G2.com. What do you dislike about Unlayer? A spam checker is missing. Since it doesn't support AMP HTML, we cannot create a dynamic template. Rest all features are excellent. We can insert timers and videos using Unlayer Studio. Review collected by and hosted on G2.com. Recommendations to others considering Unlayer: Using this tool, you can create Mobile responsive email templates and pages without any coding skills. Review collected by and hosted on G2.com. What problems is Unlayer solving and how is that benefiting you? An an Campaign Specialist, I had to create and design plenty of email templates everyday. Coding and email template from scratch takes lot of time. I am using Unlayer Studio for creating all this templates using their drag and drop features and saving plenty of time. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Anirudh K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Anirudh K.") AK Anirudh K. Accountant Small-Business (50 or fewer emp.) 11/30/2021 "Good product, but not up to the mark" 3.5/5 What do you like best about Unlayer? Ease of the drag and drop features to construct templates & campaigns Review collected by and hosted on G2.com. What do you dislike about Unlayer? The platform is not the easiest to navigate. I had to contact support to cancel my subscription as there was no easy way to do that on the dashboard. Review collected by and hosted on G2.com. Recommendations to others considering Unlayer: Start by create templates & blocks. It'll be easy to reuse these. Review collected by and hosted on G2.com. What problems is Unlayer solving and how is that benefiting you? Craft compelling mailers & campaigns Review collected by and hosted on G2.com. Show More Response from Warisha Nasir of Unlayer [Editedit](https://www.g2.com/survey_responses/unlayer-review-5163891/official_response/edit) Thank you for your feedback. We're happy to hear that you found our drag and drop features helpful for creating templates and campaigns. We apologize for the difficulty you faced in navigating the platform and canceling your subscription. We will take your recommendations into consideration for improving our user interface. 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