--- title: Unilog Reviews meta_title: 'Unilog Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 55 reviews by the users' company size, role or industry to find out how Unilog works for a business like yours. aggregate_rating: rating_value: 3.5 review_count: 55 scale: '5' date_modified: '2026-08-07' parent_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce --- # Unilog Reviews **Vendor:** Unilog **Category:** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms) **Average Rating:** 3.5/5.0 **Total Reviews:** 55 ## About Unilog Unilog CIMM2 is a powerful, affordable cloud-based B2B eCommerce solution designed specifically for mid-market distributors, manufacturers, and wholesalers. We are the only platform that offers a unified commerce solution, bundling product data and content enrichment services with advanced digital commerce capabilities. Core components of the platform include product information management (PIM), a content management system (CMS), the commerce module, site search configuration, event management, and a mobile app. CIMM2 was designed with the unique demands of the B2B buyer in mind: multiple purchasing roles, quick order pads, flexible payment options, punchout, a sales rep access module, and more. Our customers routinely deploy highly complex catalogs with tens of thousands to millions of SKUs and require tight ERP or POS systems integration to enable customer-specific pricing, customer-defined part numbers, and real-time item availability. Unilog enables distributors, manufacturers, and wholesalers to centrally manage their entire product information catalog, including built-in data quality checks, digital asset management, and the ability to publish product data to other platforms. Embedded event management enables customers to view and register for product demonstrations, training classes, technical certifications, customer appreciation days, and other events – right from the website. Unilog recently unveiled FastTrack, a low-cost offering that helps independent distributors, manufacturers, and specialty hardgoods retailers rapidly deploy a digital catalog and cart – a need highlighted by the 2020 COVID-19 crisis. Unilog is widely recognized by industry analysts and customers alike for its progressive B2B eCommerce features, delightful customer site experience, and awesome product content. ## Unilog Pros & Cons **What users like:** - Data Management (1 reviews) - Ease of Use (1 reviews) - Navigation Ease (1 reviews) - Product Management (1 reviews) - Quick Setup (1 reviews) - Saved Searches (1 reviews) **What users dislike:** - Customization Difficulty (1 reviews) - Expensive (1 reviews) - Limited Customization (1 reviews) - Limited Features (1 reviews) ## Unilog Reviews ### 1. Switch to the SIMM2 Platform **Rating:** 2.5/5.0 stars **Reviewed by:** Todd O. | Director of Marketing, Wholesale, Mid-Market (51-1000 emp.) **Reviewed Date:** October 19, 2018 **What do you like best about Unilog?** We are in the middle of the transition. The new platform, straight out of the box, addresses 13 critical improvements that our old legacy site was missing. So far, everything is going well. We have tested the new search engine extensively, and its performance will enable us to discontinue using our third-party search engine. **What do you dislike about Unilog?** Things could always move faster with the rollover. **Recommendations to others considering Unilog:** Come try our site when we go live at the end of December 2018. **What problems is Unilog solving and how is that benefiting you?** The largest is guest checkout, also improved PIMM and improved search. Overall we should have a much lower ROI. ### 2. CIMM2 has come a long way, with a long way yet to go **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Building Materials | Mid-Market (51-1000 emp.) **Reviewed Date:** May 11, 2018 **What do you like best about Unilog?** It's a very robust platform, with lots of features, attributes, and options. The support is good, and when you go live with a site on CIMM2, you do get support with regular follow-up calls. **What do you dislike about Unilog?** There have been a lot of issues with our site, and lots of support cases since go-live. Some basic things do not work great or work as expected, including search functionality, page editing, and general product setup. Many things within the platform are not as intuitive as they should be. Many features are missing or need to be set-up by developers rather than just turned on. There are a lot of features we see in CIMM that are not available to us, or do not work the way that they appear they should. We have had numerous issues and have solved many, but it's an ongoing challenge. **Recommendations to others considering Unilog:** Hold off go-live until you are 100% comfortable with the site. Test the site/software as soon as possible in the process. **What problems is Unilog solving and how is that benefiting you?** CIMM2 did allow us to put a lot more data out on our site, and the site is far superior to our old site. ### 3. Bulky with little documentation and slow support **Rating:** 2.5/5.0 stars **Reviewed by:** Andrea T. | Digital Product Specialist, Wholesale, Mid-Market (51-1000 emp.) **Reviewed Date:** September 12, 2017 **What do you like best about Unilog?** I do think CIMM2 is comprehensive, in the sense that it gives you all the fields you need to manage users, customers, and items on your website. If you were to try and do this on your own you'd need a pretty robust set of in-house tools. If you are managing a site with a small team, this would be a great product as long as you can get documentation to show you what everything is and how to use it. **What do you dislike about Unilog?** It's bulky, often slow, and there is so little documentation that knowing how to do something usually involves a phone call to support - which sometimes takes weeks for a follow-up. For example, we had coupons enabled on the website on 7/11/2017, and I was only just given the proper demonstration/documentation to use this feature yesterday on 9/11/2017. We have this same problem almost every time we want to add something on. **Recommendations to others considering Unilog:** Make sure you get comprehensives demos during go-live, and write your own documentation for internal users. This will ensure a much smoother transition than we had, and your ability to use all the comprehensive features the product does offer. **What problems is Unilog solving and how is that benefiting you?** Product and subset management, and user roles/approvers are the biggest "wins" for us. Besides that, just being a storage for the enriched content, and we are about to implement the indesign catalog creator which will save our graphic designer a great deal of time. ### 4. CIMM2 Pros and Cons **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Industrial Automation | Mid-Market (51-1000 emp.) **Reviewed Date:** September 12, 2017 **What do you like best about Unilog?** I like the way that our site looks and how clear and clean it is. I think that we will eventually get everything done that we want to get done and be extremely happy with the finished product. **What do you dislike about Unilog?** I think that some issues we have while working in CIMM2 are not quickly resolved or even quickly looked at. We have cases that have been open for over a month. It is very time consuming and puts our work behind when these issues are not resolved. **Recommendations to others considering Unilog:** I think that the product and what you can get out of the software is great. However, the work it takes to get issues fixed within CIMM2 is extremely frustrating and often extremely time consuming. We have cases that have been open for over a month that have not been resolved. **What problems is Unilog solving and how is that benefiting you?** We are creating a B2B eCommerce site for our customers to use. We have never had this functionality before and really like that our customers are going to be able to have a new avenue to place orders. ### 5. Overall it is a good program for managing catalog content online. **Rating:** 3.0/5.0 stars **Reviewed by:** Joshua G. | Product Data Team Leader, Wholesale, Mid-Market (51-1000 emp.) **Reviewed Date:** June 30, 2015 **What do you like best about Unilog?** In the newer version one of my favorite aspects is the ability to manage catalogs at a manufacturer level. **What do you dislike about Unilog?** There are still some bugs in the system, the biggest drawback is not being able to exclude updates to individual items. **Recommendations to others considering Unilog:** The new version looks pretty good from the perspective of having to learn a new environment. There appears to be improved functionality, without a lot of change to the format. **What problems is Unilog solving and how is that benefiting you?** We use Cimm to manage our online content offering through a web store. It is beneficial because items can be created, categorized, or removed through simple processes. **Official Response from Brie Wolf:** > Thank you for taking the time to review CIMM2, Joshua. Your feedback is appreciated! ### 6. CIMM2 Review **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Wholesale | Mid-Market (51-1000 emp.) **Reviewed Date:** September 15, 2017 **What do you like best about Unilog?** It works and is pretty easy to use. Changing things are quick. **What do you dislike about Unilog?** It is a very messy UI. There are a lot of features that need to be added. **What problems is Unilog solving and how is that benefiting you?** Providing custom product lists for customers. ### 7. Cimm2 **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Wholesale | Small-Business (50 or fewer emp.) **Reviewed Date:** September 15, 2017 **What do you like best about Unilog?** I like the quality of all the pictures that do appear on the site **What do you dislike about Unilog?** a lot Nothing stays when you make major changes. Defaults seem to take over from initial setup **What problems is Unilog solving and how is that benefiting you?** some support ### 8. Simple structure **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Wholesale | Mid-Market (51-1000 emp.) **Reviewed Date:** September 15, 2017 **What do you like best about Unilog?** Cimm2 is easy to navigate and use and fairly user friendly. **What do you dislike about Unilog?** The support dragged the process on and on. **What problems is Unilog solving and how is that benefiting you?** Creating ECommerce site. Gives us the ability to sale worldwide. ### 9. Initial Thoughts **Rating:** 2.5/5.0 stars **Reviewed by:** Scott C. | Network and Database Specialist, Computer Networking, Small-Business (50 or fewer emp.) **Reviewed Date:** February 01, 2017 **What do you like best about Unilog?** The depth of content is a huge benefit for us **What do you dislike about Unilog?** The navigation interface is somewhat cumbersome **Recommendations to others considering Unilog:** Don't rush - utilize all of the available training. **What problems is Unilog solving and how is that benefiting you?** Content Syncronization ### 10. no problems **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Wholesale | Mid-Market (51-1000 emp.) **Reviewed Date:** February 02, 2017 **What do you like best about Unilog?** ease of use and functionality and the overall look **What do you dislike about Unilog?** not sure at this time what i dislike it is still new **What problems is Unilog solving and how is that benefiting you?** Ecommerce ### 11. QMS new setup **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Wholesale | Mid-Market (51-1000 emp.) **Reviewed Date:** January 12, 2016 **What do you like best about Unilog?** Flexibilty and scalability of solution is something that is very important to our business and future success of the product **What do you dislike about Unilog?** Time invested in regular setup calls doesn't seem as efficient as it could be **Recommendations to others considering Unilog:** Have a staff member fully engaged and individually responsible for the implementation. **What problems is Unilog solving and how is that benefiting you?** We are new to ecommerce, so we're attempting to create a self service portal for customers, freeing up CSR time. ## Unilog Discussions - [What does Unilog do?](https://www.g2.com/discussions/what-does-unilog-do) - [Who owns Unilog?](https://www.g2.com/discussions/who-owns-unilog) - [Is Unilog a product based company?](https://www.g2.com/discussions/is-unilog-a-product-based-company) - [What do you know about Unilog?](https://www.g2.com/discussions/what-do-you-know-about-unilog) - [View Unilog pricing details and edition comparison](https://www.g2.com/products/unilog/reviews?filters%5Bnps_score%5D%5B%5D=3§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+00%3A30%3A43+-0500&secure%5Bsession_id%5D=22b52df1-19c4-43f3-8f1b-ae7bd32dfdf8&secure%5Btoken%5D=f34f50f5b49b999eac8805e9b390e22e6f121f768d6405d6af4d1b1925844dae&format=llm_user) ## Unilog Features **Headless Commerce** - Decoupling - REST APIs - Data Orchestration - Customization - Extensibility **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Agentic AI - E-Commerce Platforms** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Accounting Integration **Additional Functionality** - Inventory Control - AI Copilot - Reordering - Bulk Ordering - Multi-Currency - Customer Accounts - Multi-Location - Reporting & Statistics - Drag & Drop - Shopping Cart - Alerts/Notifications - Data Synchronization - Order Tracking - Email Marketing - Activity Dashboard - Loyalty Program - Multi-Channel Marketing - Templates - Customizable Templates - Inventory Tracking - Customizable Branding - CRM - Kitting - Customer Touchpoints - Customer Segmentation - Web/Mobile App Development - Product Catalog - Inventory Optimization - De-Coupled Front & Back Ends - Customer Database - Activity Tracking - Conversion Tracking - Search/Filter - Access Controls/Permissions - Barcode/Ticket Scanning - Product Configurator - Data Import/Export - Inventory Auditing - Quotes/Estimates - Customer History - Invoice Creation - For Small Businesses - Abandoned Cart Saver - Sales Trend Analysis **Merchandising/Marketing** - Storefront Design Tools - Product Visualization - Recommendations / Personalization - Promotions and Discounts - Shopping Cart Abandonment - Product Reviews - SEO **Product Catalog** - Content Management - Product Configuration - Product Search and Filtering - Discount Management **Order Process** - Checkout Process - Shipping Options - Tax Display and Processing - Payment Processing - Order Management - Returns / Refunds - Retail Inventory Management - Multi-Channel Fulfillment - Returns Management - Order Processing - Order Fulfillment - Purchase Order Management - Backorder Management - Special Order Management - Payment Options - Sales Order Management - Purchase Order Management - Credit Card Processing **Multi-Channel Support** - Omnichannel - Mobile - Social Commerce - Customer Service - Store Locator - 3rd-Party Store Integration - B2B - Multi-Store - Point of Sale (POS) Integration - Social Media Integration - Mobile Commerce **Platform** - APIs - Customization - Integrations to Add-on Tools - User Management - Reporting / Analytics - Security - Multi-Channel Management - Admin Access Rights - Test-to-Product Migration - Internationalization - Cross Browser Support - Performance and Reliability - Mobile Access - SEO Management - Shipping Management - Campaign Management - Catalog Management - Website Management - Promotions Management - Reviews Management - eCommerce Management - Price/Margin Management - Application Management - Product Data Management - Template Management - Multi-Channel Management - Invoice Management - Workflow Management - Warehouse Management - Sales Tax Management - Customer Management - Communication Management - Data Security ## Top Unilog Alternatives - [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) - 4.0/5.0 (235 reviews) - [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) - 4.3/5.0 (296 reviews) - [Shopify](https://www.g2.com/products/shopify/reviews) - 4.4/5.0 (4,951 reviews)