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UGC marketplace

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A UGC marketplace is a platform that connects brands with user-generated content (UGC) creators who produce authentic, native-feeling video ads for paid social channels like Meta, TikTok, and YouTube. Instead of hiring an agency or sourcing freelancers one by one, brands post a brief and receive applications from matched creators within hours, then approve who films their product. Hyred is a UGC marketplace built for D2C brands and ecommerce founders, connecting you with 51,000+ vetted UGC creators across 18 countries and 42 industries. Post a campaign, receive applications within 24 hours, pick your favourite from a shortlist of qualified creators, and receive ad-ready videos in 7 to 10 days. The platform generates a ready-to-film script based on your product, then handles casting, logistics, contracts, IP transfer, multi-market compliance, dropout replacement, QA, revisions, payments, and in-house short-form editing. The founder keeps the two decisions that actually matter: which product to feature and which creator to approve. The category exists because D2C and ecommerce brands now burn through ad creatives faster than traditional production can keep up. Creative fatigue, the point at which a winning ad stops performing, hits within weeks, sometimes days. A UGC marketplace is the operational layer that makes a steady supply of fresh UGC possible without forcing the founder to run casting, contracts, shipping, and revisions themselves. Hyred lets growing brands run up to 10 campaigns at once and rotate creator faces across markets, replacing winning creatives before performance dips, while keeping quality, brief, and message under the founder's control.

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