CW

Carsten W.

Digital Transformation Manager

Telecommunications

Enterprise (> 1000 emp.)

7/7/2016

"The best media monitoring tool in benchmarks and in daily use"

4.5/5

What do you like best about Ubermetrics Delta?

Creating search queries is easy to accomplish both with and without the assistant. Furthermore, one can create the queries, especially without the assistant, with a very high level of detail. This allows for both extensive and in-depth results, providing comprehensive media monitoring for various applications. Review collected by and hosted on G2.com.

What do you dislike about Ubermetrics Delta?

The filter function within the results unfortunately cannot be saved, so for complex evaluations, the filter criteria have to be set up anew each time. Alternatively, one could consider the filter criteria directly when creating the search queries, which, however, leads to needing more queries than actually necessary. The ability to mark certain authors or sources, rank them, or generally manage them in a management system would be very desirable. However, this wish should rather be directed towards a social media management system. Review collected by and hosted on G2.com.

What problems is Ubermetrics Delta solving and how is that benefiting you?

Ubermetrics Delta enables the creation of detailed media analyses for companies, brands, products, and topics. Ubermetrics Delta is used to provide our clients with a comprehensive picture of discussions in the social web about their market, competitors, and products. This includes, among other things, the comparison of buzz (= total mentions) with the competition. In the editorial department, Ubermetrics Delta is used to show editors the latest and most viral posts and sources from the web. In doing so, authors and influencers as well as the sentiment on selected topics are naturally identified and evaluated. Review collected by and hosted on G2.com.

CX

Calvin Loan X.

Senior Information Technology Analyst

Small-Business (50 or fewer emp.)

5/27/2016

"Using UberMetrics for sentiment analysis and comparison."

5/5

What do you like best about Ubermetrics Delta?

Ubermetrics is extremely intuitive, easy to use and contains detailed help guides for Boolean queries and other advanced filtering tool. The platform makes it easy to categorize search results and allow ease of update and comparison. The reporting tool is really great too since it can be customized based on what is needed or from a pre-designed template. Awesome stuff. Review collected by and hosted on G2.com.

What do you dislike about Ubermetrics Delta?

Some niche features like API plug-in are a bit more difficult to configure than the general search function (i.e. Twitter API). That's expected, but the the support team at Ubermetrics was very helpful. Review collected by and hosted on G2.com.

Recommendations to others considering Ubermetrics Delta:

If you need an easy to use platform which can search a multitude of information sources and generate clean reports that has great sentiment analysis and metrics - give Ubermetrics a try! Review collected by and hosted on G2.com.

What problems is Ubermetrics Delta solving and how is that benefiting you?

The business problems we are trying to solve involves analyzing the general sentiment of Deutsche Telekom, its products and the comparison with its competitors. The benefits of having reporting by date (week over week, month over month) is extremely useful and a great measure for understanding the immediate effect or a product release. Review collected by and hosted on G2.com.

TN

Tom N.

Social Media Koordinator

Internet

Enterprise (> 1000 emp.)

4/22/2016

"Almost like tailor-made"

5/5

What do you like best about Ubermetrics Delta?

The user interface is visually very appealing - practically "state-of-the-art". Accordingly, it is enjoyable to work with. The search agents can be easily set up and managed. The help section is also clearly organized, and you can quickly find the relevant answers, if you even need to use the help at all. Because the direct line to the customer advisor from uberMetrics is much faster and very reliable. You always receive qualified feedback in the shortest time. Recently, we had a dual student in our department for three months. I assigned her, among other things, the maintenance of the search agents and the creation of the monthly reports. A brief introduction was sufficient, and she could start immediately. The tool was almost self-explanatory for her as well - even though she had never worked with a social media monitoring solution before. Review collected by and hosted on G2.com.

What do you dislike about Ubermetrics Delta?

Currently, there is nothing about uberMetrics that we could dislike. We are completely satisfied with both the tool and the excellent service. Review collected by and hosted on G2.com.

What problems is Ubermetrics Delta solving and how is that benefiting you?

We monitor our umbrella brand, our sales brand, and our event brands with uberMetrics. Currently, the sole focus is on establishing a kind of early warning system that provides us with a quick overview of which social media channels are discussing our brands and in what tones. In the further development stages of our social media strategy, we will also use uberMetrics to identify relevant industry trends and influencers. Campaign monitoring will also take on a greater role. Review collected by and hosted on G2.com.

KK

Klaus K.

Managing Partner

Computer Software

Small-Business (50 or fewer emp.)

7/8/2016

"Recommended Partner"

5/5

What do you like best about Ubermetrics Delta?

The first thing that convinced us about the uberMetrics solution is the manual customizability. This is not limited to the visual part, but also extends to the complete reporting. With their distribution analysis, it is no longer a problem for us to determine the organic reach of an article, post, or message. Both our responsible sales representative and the support team are always available for inquiries. Additionally, with the uberMetrics solution, creating individual search agents is easy and straightforward. This makes working with this tool easier for us and saves time for those who work with it. Review collected by and hosted on G2.com.

What do you dislike about Ubermetrics Delta?

Currently, there is no feature we are not satisfied with. Review collected by and hosted on G2.com.

AB

Amélie B.

Trainee

Marketing and Advertising

Mid-Market (51-1000 emp.)

7/5/2016

"Practical tool, very good service"

4.5/5

What do you like best about Ubermetrics Delta?

The tool is very practical for monitoring and easily evaluating a specific topic or brand. The user interface is largely self-explanatory and thus intuitive to use. Review collected by and hosted on G2.com.

What do you dislike about Ubermetrics Delta?

A retrospective / retrospective search is unfortunately only possible to a limited extent. Review collected by and hosted on G2.com.

Recommendations to others considering Ubermetrics Delta:

It is very important to set up searches as early as possible so that the desired data can be collected. Retrospective searches are otherwise not complete, especially in the print sector. Review collected by and hosted on G2.com.

What problems is Ubermetrics Delta solving and how is that benefiting you?

With the support, despite the difficulties in reverse search, we received a good first impression in media coverage. The detailed and quick evaluation served as a basis for important communicative decisions. Review collected by and hosted on G2.com.

RZ

Robert Z.

Werkstudent - Brand Management

Consumer Electronics

Mid-Market (51-1000 emp.)

7/27/2016

"Great tool with easy operation"

4.5/5

What do you like best about Ubermetrics Delta?

Creating search queries is very easy, and the results provided are very precise depending on the configured search query. Review collected by and hosted on G2.com.

What do you dislike about Ubermetrics Delta?

Some additional criteria need to be integrated, with which the search results obtained can be sorted according to their media relevance. The "virality index" is not always helpful and should include more criteria (for example, YouTube views). Review collected by and hosted on G2.com.

BK

Berkant K.

Owner Ceo

Marketing and Advertising

Small-Business (50 or fewer emp.)

2/7/2016

"Hashtag monitoring as part of the anniversary campaign"

4.5/5

What do you like best about Ubermetrics Delta?

It's the depth of data we needed for measuring. All the platforms and mediums where we got data were important to see what we have done, what we didn't, and what the users have contributed during that time. The feature to search back in time is wonderful for getting initial responses for future planning, to see what was done, and what can be done. The visual graphics make it easy for everyone to understand what is going on in that tool. Review collected by and hosted on G2.com.

What do you dislike about Ubermetrics Delta?

As we started with the tool, we missed some features but now, they are included, especially the social visibilities and social shares of content. Now, we are very happy about this improvement. Review collected by and hosted on G2.com.

Recommendations to others considering Ubermetrics Delta:

It's the roadmap that makes the tool good. There is an experienced team behind it, so you are able to bring your own needs to implement in it. Review collected by and hosted on G2.com.

What problems is Ubermetrics Delta solving and how is that benefiting you?

With that tool, we were able to measure the results of our campaign, allowing us to evaluate them easily. During that time, we also identified our campaign's influencer. Additionally, we could decide from our data-driven marketing strategies whether to run the campaign again, which was a crucial question for next year's planning. For me, as an administrator, it was easy to adapt my team to the tool's environment, enabling me to assign tasks to them to create understandable reports for us, the customer, and the lead agency. This way, we could measure the campaign's success. As a marketer, I could see additional benefits, such as strategy planning for next year, which was the biggest advantage. Review collected by and hosted on G2.com.

UR

Verified User in Research

Enterprise (> 1000 emp.)

7/5/2016

"Employing social media metrics as an informational source of a brand’s customer-based brand equity"

5/5

What do you like best about Ubermetrics Delta?

In accordance with previous reviewers, ubermetrics is extremely intuitive and easy to use. We primarily draw on ubermetrics to source data on social media content that is created by users to share information and/or opinions regarding corporate brands with other users, so called user-generated content (UGC). The scope of UGC data and its initial preparation as provided by ubermetrics is really impressive and to the best of our knowledge unparalleled. For instance, we gathered UGC data from various online media channels on six brands from the telecommunication and automotive industry dating back in time up to three years. The single content is further equipped with additional, descriptive information such as its URL, the type of media channel it has been posted to, its virality, and a sentiment score of either +1 (positive), 0 (neutral), or -1 (negative), to name just a few. With these additional information, ubermetrics customers are able to delve deeper into analyzing the large body of UGC and thus get a better understanding of its emergence and explore its impact on measures of corporate financial performance as in our case, for instance. Apart from our project, a really cool feature is the dashboard, which is easily adaptable to the user’s individual informational needs. Finally, we’d like to laud ubermetrics for its outstanding customer care: our questions regarding the provided data and the underlying process of crawling websites for brand-related content were answered immediately and to our fullest satisfaction by ubermterics’ staff. Review collected by and hosted on G2.com.

What do you dislike about Ubermetrics Delta?

Actually, there is nothing we disliked about ubermetrics. We are looking forward to the international expansion of ubermetrics’ online media coverage which may fairly take another while though. Review collected by and hosted on G2.com.

What problems is Ubermetrics Delta solving and how is that benefiting you?

In the course of our research project at the chair of marketing and innovation management at the Georg-August-University Goettingen, we employed ubermetrics to source social media content that is created by users to share information and/or opinions regarding corporate brands with other users and refered to as user-generated content (UGC). The project aims at investigating the nexus between social media metrics such as daily volume of UGC, daily valence of UGC (i.e. sentiment), and daily virality of UGC as provided by ubermetrics, and corporate financial performance. Review collected by and hosted on G2.com.

JL

Julius L.

Head of Sales

Human Resources

Small-Business (50 or fewer emp.)

4/26/2016

"Best monitoring tool ever"

4.5/5

What do you like best about Ubermetrics Delta?

Great analytics and wide monitoring sources. I especially like that I get a daily report which shows our media activities compared to our competitors Review collected by and hosted on G2.com.

What do you dislike about Ubermetrics Delta?

Needs a bit of time to set up everything, but customer support is really helpful, thanks for the webinar you did :) Review collected by and hosted on G2.com.

NW

Nina W.

Social Media Projectmanager

Events Services

Mid-Market (51-1000 emp.)

6/1/2016

"Gret tool & great people! :-) "

4.5/5

What do you like best about Ubermetrics Delta?

- innovative

- easy to use

- daily reporting / individual reports

- great service Review collected by and hosted on G2.com.

What do you dislike about Ubermetrics Delta?

It needs some time to get along with the tool at first, cause of the many options you have, but I don't think that this is a real dislike- you just need some time....! Review collected by and hosted on G2.com.