--- title: Twitter Analytics Reviews meta_title: 'Twitter Analytics Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 226 reviews by the users' company size, role or industry to find out how Twitter Analytics works for a business like yours. aggregate_rating: rating_value: 4.1 review_count: 226 scale: '5' date_modified: '2026-07-13' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Twitter Analytics Reviews **Vendor:** Twitter **Category:** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics) **Average Rating:** 4.1/5.0 **Total Reviews:** 226 ## About Twitter Analytics Measure and boost your impact on Twitter. ## Twitter Analytics Pros & Cons **What users like:** - Users enjoy the **industry-leading tools** of Twitter Analytics, providing valuable insights into interactions and performance. (1 reviews) - Users appreciate the **ease of use** of Twitter Analytics, enjoying its clear insights and user-friendly interface. (1 reviews) - Users appreciate the **top-tier analytics tools** of Twitter Analytics, enhancing their understanding of interactions and performance. (1 reviews) **What users dislike:** - Users are frustrated with **limited analytics** access due to paywall restrictions, hindering their ability to track performance effectively. (1 reviews) - Users are frustrated by the **limited audience reach** of Twitter Analytics, feeling their insights are now nearly useless. (1 reviews) ## Twitter Analytics Reviews ### 1. Easy to use, and gives you all the stats you need. **Rating:** 5.0/5.0 stars **Reviewed by:** Parrish M. | Paid Search Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** June 24, 2021 **What do you like best about Twitter Analytics?** With Twitter analytics I like the break down it gives you of all your analytics. From impressions to page views, I also liked the detailed day to day or month to month view you can access as well. **What do you dislike about Twitter Analytics?** Nothing really. I enjoyed using Twitter analytics to help drive campaigns I ran for Maginnis Howard on Twitter. It also made it easy to show my boss which campaigns worked and which didn't work. **What problems is Twitter Analytics solving and how is that benefiting you?** While at Maginnis Howard I used Twitter Analytics to see how certain Twitter campaigns did. It gave me the opportunity to A/B test campaigns, see which ones succeeded and which ones didn't. It gave me the opportunity to compare campaigns and see which ones I could pull things from for future campaigns. During the pandemic using Twitter was a big way our firm posted updates. Being able to see how many people we were reaching was key to seeing how many people received our firm's updates. ### 2. Analytics that help you boost performance **Rating:** 4.0/5.0 stars **Reviewed by:** Ritik B. | Full Stack Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 29, 2021 **What do you like best about Twitter Analytics?** The best part about Twitter analytics is its real-time dashboard that shows how many impressions plus how much engagement your tweet holds, not only this they automatically compare your current day analytics with analytics one month ago. **What do you dislike about Twitter Analytics?** Twitter only shows the number in analytics, they can also add user snapshots in it so that admins can also view a user snapshot and get more info about their users. **What problems is Twitter Analytics solving and how is that benefiting you?** It is a great marketing tool and I am using it for my companiés account. It helps me with the ideas to boost the tweet. ### 3. Twitter Analytics is a useful, targeted tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2021 **What do you like best about Twitter Analytics?** Using analytics is helpful to determine patterns and data-driven decisions. It also helps determine what type of content performs best. **What do you dislike about Twitter Analytics?** I don't necessarily dislike anything, but I think you have to combine using it with other real-world tools to get the full benefit. **What problems is Twitter Analytics solving and how is that benefiting you?** The biggest thing for me is impressions, because it helps me understand how many people are seeing the post but not fully engaging with it. That allows me to better shape content. ### 4. Twitter Analytics provides a high-level overview of an accounts metrics and performance. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Transportation/Trucking/Railroad | Enterprise (> 1000 emp.) **Reviewed Date:** July 24, 2020 **What do you like best about Twitter Analytics?** The Twitter Analytics user interface is easy to navigate and therefore easy to quickly glean the data and information that I need. **What do you dislike about Twitter Analytics?** What I view as a positive can also be a slight negative. The reporting that Twitter Analytics offers is very high level and does not provide an "advanced analysis" of the account. **Recommendations to others considering Twitter Analytics:** The service is free and provides a high-level overview of the performance of your Twitter accounts. If you want in-depth reporting, I would go with a paid service. **What problems is Twitter Analytics solving and how is that benefiting you?** I use Twitter Analytics to judge the performance of my government agency's Twitter accounts. I use the data and metrics provided to adjust our content strategy if needed to maximize the performance of our Twitter accounts. One benefit has been the ability to track new followers/unfollowers. If I see a negative trend there, I look at other numbers and make adjustments to see if I can get things going back in a positive direction. ### 5. Twitter Analytics **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.) **Reviewed Date:** December 01, 2021 **What do you like best about Twitter Analytics?** Ease of use to effectively see all the tweets about our company and see how the public is perceiving us. and allow us to control that **What do you dislike about Twitter Analytics?** There really isn't much to dislike; the product does what it's supposed to and benefits the company. There isn't much you can ask for. **What problems is Twitter Analytics solving and how is that benefiting you?** When we have an event, we can see the event's social media presence and if it is as successful as we would like it. Also, lets up see the amount of free advertising we obtain ### 6. We get some of our best engagement insights using Twitter Analytics and its tools! **Rating:** 5.0/5.0 stars **Reviewed by:** Jeremy R. | Marketing and Digital Media Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 24, 2021 **What do you like best about Twitter Analytics?** I like the way that everything appears - seeing not just our most engaging content, but the content that we've been tagged in with the greatest engagement. **What do you dislike about Twitter Analytics?** The interface is a little tricky sometimes, but the layout makes it easy to navigate anyways. **What problems is Twitter Analytics solving and how is that benefiting you?** Social media reports, tracking ad spend, and more. ### 7. Useful, but not too detalied **Rating:** 3.5/5.0 stars **Reviewed by:** Marta O. | Customer support agent, Enterprise (> 1000 emp.) **Reviewed Date:** November 06, 2021 **What do you like best about Twitter Analytics?** The information is clearly displayed and not overwhelming, the breakdown sections are useful. **What do you dislike about Twitter Analytics?** I wish the KPIs were more detailed, with a specific distribution (country, age, etc.). **What problems is Twitter Analytics solving and how is that benefiting you?** I've used it as a community manager to explore trends in follower actions and keep track of the growth of the community. ### 8. The software is used to evaluate the performance of individual tweets from its account **Rating:** 4.5/5.0 stars **Reviewed by:** Jordan H. | Software Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** April 14, 2021 **What do you like best about Twitter Analytics?** You can evaluate your tweet performance if you are using Twitter analytics for your posts evaluation and reach information without any cost. You are able to check your tweets evaluation through Twitter analytics on your android mobile with a Twitter account you can easily predict your account performance if you are using Twitter analytics. You reach and impression tells about popularity of your post. **What do you dislike about Twitter Analytics?** It should need to update a brief description for overall analytics of your account that you can evaluate in the best manner. It does not provide the same information that other social evaluation tools provide which makes the user a bit confused. It should also provide the location of people that approaches the post in other ways than their dashboards. **What problems is Twitter Analytics solving and how is that benefiting you?** It makes its users predict the reach, impression, and engagement of a single post from a user account. It is linked to your Twitter account users do not face any other subscription or sign up for Twitter analytic. Everyone can use it with a convenience that makes the user happy and satisfied and they enjoy to use. Its evaluation is easy to understand for everyone and everyone predicts posts performance from the Twitter account. ### 9. Good analytics tool **Rating:** 4.5/5.0 stars **Reviewed by:** Joanna S. | Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** April 11, 2021 **What do you like best about Twitter Analytics?** The ability to use the analyitcs tool without having to pay for the tool. Can use whethr it is a business or personal Twitter as well, and it gives you the last 30 days. Eliminates the need for anayltics through another site if you work for non-profit/low marketing budget. **What do you dislike about Twitter Analytics?** The anayltics could be a bit more detailed,. Twitter Analytics also does not let you do any reports. It is a free anyaltics tool any many times free anaytlics tools don't have reports, but Facebook ads has reports and it would be helpful if this platform did as well. **Recommendations to others considering Twitter Analytics:** It's a good tool. Even if you use other analytics tools, Twitter anayltics is helpful escially because they give impressions as well. It also allows you to go back months, which anayltics tools such as facebook do not (you can only go back 30 days) **What problems is Twitter Analytics solving and how is that benefiting you?** Allows me to have free anayltics tool. The other bonus is that you are able to see the impressions that your tweets gave and things such as top followers. In using other anayltics tools such as hootsuite, you are not able to see impressions, only likes, retweets, and comments. This added tool is espeically helpful if you are building the Twitter account from the groun up. This is a time when you are getting less traction with engagement but known how many impressions your tweets are getting can help you gauge your audience, your content, and your reach. ### 10. Keep track of your tweets **Rating:** 4.0/5.0 stars **Reviewed by:** Su-Wei Y. | Assistant Brand Marketing/Business Development Manager, Enterprise (> 1000 emp.) **Reviewed Date:** April 07, 2021 **What do you like best about Twitter Analytics?** Twitter is one of the major social media channels available with audience from all around the globe. To keep track of your tweets its Impression, engagement and conversion, Twitter Analytics is the best tool available. It allows you to get a deep insight about your tweets with different parameters available as per your requirement. Resonating tweets are highlighted with tweet comparison across entire month. **What do you dislike about Twitter Analytics?** The tool has a very simple interface with limited filtering options available. You cannot separate specific region or time frames to track your impressions and engagements. Deep analytics are also unavailable. The tool should also provide the best performing time of the day for a given account. Recent month report is also unavailable which accessing it from the main dash board. **What problems is Twitter Analytics solving and how is that benefiting you?** The tool is very reliable for low end corporation who doesn’t want to spend extra money on analysis and insights. As the tool is free to use it is available to all users of the platform. The tool doesn’t provides list of best performing tweets over a specific amount of time. Insights are very limited with no deeper analytics report of time and region. The tool does provide month by month comparison of tweets performance. ### 11. Easily Analyze with Twitter Analytics **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** June 29, 2020 **What do you like best about Twitter Analytics?** My favorite feature about Twitter Analytics is how easy the user interface is to read and skim through when trying to make detailed marketing reports for campaigns. Exporting files is so quick and easy and makes a marketing person's life more efficient. **What do you dislike about Twitter Analytics?** The least helpful aspect of Twitter Analytics is you will have to look at it on the desktop because it's not as easily functional on a responsive device. **What problems is Twitter Analytics solving and how is that benefiting you?** I am trying to create reports for my organization's marketing campaigns and track the success of our social media efforts with Twitter Analytics. The benefits of the product allow me to make detailed reports across my social media efforts. ### 12. Bettering your understanding of your audience **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Events Services | Small-Business (50 or fewer emp.) **Reviewed Date:** September 22, 2021 **What do you like best about Twitter Analytics?** I used Twitter Analytics to organically grow a Twitter account for a nonprofit by 50% in one year - from 6000 followers to 9000. The info Twitter Analytics provided about my posts' performance helped me better understand my audience to create more content that mattered to them. It's a detailed dashboard. **What do you dislike about Twitter Analytics?** Twitter could do a better job filtering out bots, which show up in your activity because bots do engage. **Recommendations to others considering Twitter Analytics:** Set it up as soon as possible. **What problems is Twitter Analytics solving and how is that benefiting you?** I used Twitter Analytics to expand an organization's following, influence, and potential membership base. ### 13. Twitter Analytics gives you the info you need **Rating:** 5.0/5.0 stars **Reviewed by:** Toby P. | Assistant Principal, Mid-Market (51-1000 emp.) **Reviewed Date:** December 10, 2020 **What do you like best about Twitter Analytics?** I use it for my school's Twitter feed @GREHCSD. We are a title one school in Hinds County Mississippi. A lot of our parents work during the day so we use social media to help keep them informed. How accessible the information is... you can access it easily and do not have to be a coder or programmer to understand it. Ease of access is so important with any new program. Anyone new to twitter could open this up and understand what information they were trying to share with you. **What do you dislike about Twitter Analytics?** I feel like some of the retweeted or amplified data isn't always accurate. I wish there was a way for twitter analytics to show you the most popular analytic info and then explain why ppl use that particular piece of information. **What problems is Twitter Analytics solving and how is that benefiting you?** I have been able to pinpoint the best times to share content and to have it amplified. Before I was sharing at random. Now I know when to share and what types of posts get more interaction. For example most posts with only text barely get engaged with. Pics and text increases engagement. Short videos with text get the most engagement. So to ensure parents are seeing our posts we try to include videos as much as possible. ### 14. Twitter Analytics Review **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) **Reviewed Date:** May 01, 2021 **What do you like best about Twitter Analytics?** I think there is a lot of potential and people that have their own businesses may find it useful. There are definitely features that could be explained more on the free version, but it's still useful to see your impact on social media during certain projects or campaigns. It would be worth it to invest in this if that is the goal: to reach many people and learn how to **What do you dislike about Twitter Analytics?** The free, vague version gives you really nothing. Just a raw number. I think it's not very helpful except for maybe a self esteem boost. But there are obviously options to pay and that's where the money would come in and make the experience better for the user. The full version provides more of a look into the details of interface with viewers, which is good. **What problems is Twitter Analytics solving and how is that benefiting you?** I like to see our impact on social media. Some projects require social media exposure and this can help gauge your impact if you have something to compare ### 15. Delighted Twiter Analytics User **Rating:** 5.0/5.0 stars **Reviewed by:** Thomas M. | Credit Controller, Small-Business (50 or fewer emp.) **Reviewed Date:** September 06, 2021 **What do you like best about Twitter Analytics?** It gives me real time statics that guide my ads creations, targeting and retageting **What do you dislike about Twitter Analytics?** So far impressive no issues as yet, loving audience segmentation **What problems is Twitter Analytics solving and how is that benefiting you?** Being in Digital markting, Twitter analytics informs my ads and campaigns. I ca pick and promote or discontinue non performing ads and campaigns ### 16. A free option to start with analytics on Twitter **Rating:** 2.5/5.0 stars **Reviewed by:** Romain V. | International Communications, Enterprise (> 1000 emp.) **Reviewed Date:** November 17, 2020 **What do you like best about Twitter Analytics?** The advantage of Twitter analytics is that it is free and available to anyone with a Twitter account. In a way, it is the perfect introduction to the world of analytics for users who do not need to in-depth KPIs. **What do you dislike about Twitter Analytics?** The functionalities are pretty bare-bone and will not replace a proper analytics platform. For instance, you can look at your stats on a monthly basis but do not have the ability to get averages for a different timeframe (quarterly, yearly). It is also frustrating you can't go any deeper for the metrics provided. The platform shows how many mentions you received but does not provide an easy way to see them. **What problems is Twitter Analytics solving and how is that benefiting you?** Twitter Analytics is a good solution for individual users or small businesses who do not want to pay for an analytics solution. It does provide data that is not available otherwise (impressions, profile visits, etc.) that can help assess how successful your Twitter strategy is. ### 17. Twitter Analytics is a simple, effective tool for analyzing your twitter performance. **Rating:** 3.5/5.0 stars **Reviewed by:** Jonathan S. | Social Media Manager/ Digital Content Producer, Mid-Market (51-1000 emp.) **Reviewed Date:** June 23, 2020 **What do you like best about Twitter Analytics?** The thing I like best is the summary review you see for each month right away. It gives you basic insights upfront while also with just a few short clicks allows you to get further in the details of your analytics. That allows me to get a quick snapshot of what our twitter is doing and be able to send this information up the line. Administrators who don't need the deep dive can appreciate the simple information like follower growth, mentions, impressions, and engagements. **What do you dislike about Twitter Analytics?** I dislike when you go into each month's details that it does not offer the full analytics there as well. What you see on summary is not found in the full analytics. It would be helpful to see all the statistics when you click on the full month's view. I also dislike the fact that information i get from here is different than what I get from other social media tools we use to get our analytics. It seems they never added up. **Recommendations to others considering Twitter Analytics:** It's a simple, free tool to get immediate analytics from Twitter. **What problems is Twitter Analytics solving and how is that benefiting you?** I'm able to solve my monthly analytics reports from Twitter Analytics such as impressions, reach, engagements, follower data and other helpful information like that. Also if I promoted any tweets, you can find that information as well when you download the excel. It's great for basic analytics as well as a deep dive if they is what you are looking to do. I find the benefit to get the analytics straight from the source. ### 18. Free analytics tool to monitor your Twitter performance **Rating:** 5.0/5.0 stars **Reviewed by:** Irina D. | Web Content Mannagement Specialist / Marketing email coordinator , Small-Business (50 or fewer emp.) **Reviewed Date:** September 18, 2020 **What do you like best about Twitter Analytics?** It is a free analytics tool, user friendly and simple to master. You can see your monthly performance right via dashboard or you can dig dipper into the daily statistics. You can see your tweets and replies performance in real-time (just need to refresh the page). **What do you dislike about Twitter Analytics?** It would be nice to have more demographics/tech/location data on users engaging with your content (similar to what Google Analytics provides). It also would be nice to separate organic vs paid engagements as well as have some means of data export. **Recommendations to others considering Twitter Analytics:** Twitter Analytics is a very easy tool to use. I highly recommend implementing it for getting metrics on Tweet performance, especially over time. It is a great aid for establishing benchmarks and monitoring your followers experience. **What problems is Twitter Analytics solving and how is that benefiting you?** With Twitter Analytics I can instantly see which of my posts were successful and I also can figure out influencers (by seeing comments to which person gave me more interactions). I can see what type of the content is more engaging, which topics, and even what tags attract audience. I am not using Twitter for business right now, but even my personal gal - to get more friends/followers - is on track now thanks to this tool. ### 19. Making content fly **Rating:** 4.0/5.0 stars **Reviewed by:** Preston P. | Marketing Axepert, Small-Business (50 or fewer emp.) **Reviewed Date:** March 23, 2021 **What do you like best about Twitter Analytics?** Seeing which pieces of content do well, analyzing trends, and being able to sum up reach and engagements from one source. **What do you dislike about Twitter Analytics?** All browser based with no dedicated desktop app available. Also sometimes metrics are missing or not up to date. **What problems is Twitter Analytics solving and how is that benefiting you?** Providing real world data with how content is interacted with on Twitter. ### 20. Very average compared to other analytics platforms **Rating:** 3.0/5.0 stars **Reviewed by:** Nina S. | Digital Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** November 17, 2020 **What do you like best about Twitter Analytics?** I like that I don’t have to sign into another program to obtain analytics, everything comes from within the Twitter world. Also, unlike many external platforms, Twitter can give me too keywords from my follower base, which is better than what most can provide! Also another plus is that the platform is free. **What do you dislike about Twitter Analytics?** I dislike the way the platform is designed. It’s very difficult to navigate and as far as tracking the data from my tweets, I’ve found many external platforms can give me a clearer picture of what’s going on. Facebook / Instagram comparatively give loads more information from within their platform. It also assured that people will not leave their platform to login through a third party provider. As someone that manages many high profile accounts, this is ideal. The less places I have to be logged in, the better for the safety and security for the accounts **Recommendations to others considering Twitter Analytics:** I would recommend it if you are wanting a basic overview of analytics, but you will definitely need to use an external analytics platform through a third party if you want an in-depth look at your account’s performance. **What problems is Twitter Analytics solving and how is that benefiting you?** Social media is hard to quantify without analytics. By having access to these numbers and data points, I am able to prove to my supervisors how well a project is going in a way they can understand. Tracking engagement any other way is a crapshoot. Also, it’s great info to show to external partners whether I am meeting with someone to show them what our clients have to offer, or am showing them data for a campaign that has already happened / is in process. ### 21. Twitter Analytics Review **Rating:** 4.0/5.0 stars **Reviewed by:** Kendra W. | Media Relations Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** September 08, 2020 ### 22. Great dashboard with easy to understand data for decisions **Rating:** 4.5/5.0 stars **Reviewed by:** Omar M. K. | Director of Growth Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** October 02, 2020 **What do you like best about Twitter Analytics?** The dashboard is very straight forward and easy to use. One thing that is a pain in facebook is the dashboard has a lot of features/toggles. The dashboard is a lot easier to view and manage in Twitter. I think there's something to having a simple dashboard. The other thing is I can see specific trends with hashtags which helps a lot with targeting **What do you dislike about Twitter Analytics?** Whats tough is you cant make lists and save targeting criteria. You have to recreate each time so when you have a lot of tags its a pain. **What problems is Twitter Analytics solving and how is that benefiting you?** My focus is B2B specifically in healthcare. Twitter analytics help understand what people are stopping to quickly engage with. These rapid tests allow me to focus on where we should place more budget for content creation. ### 23. Good but limited functionality **Rating:** 3.5/5.0 stars **Reviewed by:** Melissa D. | Social Media Director, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2020 **What do you like best about Twitter Analytics?** Very easy to use, UI is very user-friendly, good for snapshot data. **What do you dislike about Twitter Analytics?** Lack of robust functionality. It would be nice if there were more ways to customize data or to dig into the native analytics. **Recommendations to others considering Twitter Analytics:** While it's nice to have native data from Twitter, there's a distinct lack to the depth of the data you can extract. Also, the platform has limited functionality, so we'd recommend using it as a complement to other solutions. Doing so will allow you to form a more complete picture. **What problems is Twitter Analytics solving and how is that benefiting you?** The platform is good for quick-hit data. Because of the lack of robust functionality, we've found it's best when used to complement other solutions - in our case, Sprout Social. ### 24. Twitter Analytics Review **Rating:** 3.5/5.0 stars **Reviewed by:** Seth P. | Social Media Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** October 17, 2020 **What do you like best about Twitter Analytics?** I appreciate the fact that the data is broken down pretty easily and makes it simple to understand even if someone is not normally accustomed to looking at analytics from a website or social media page. It's pretty user friendly. **What do you dislike about Twitter Analytics?** The further back you go in the history of your tweets, the less specific I find the data is. For instance, if you look at impressions from months ago, it doesn't always give a completely accurate assessment of impressions, reach, or engagement on tweets. It's more an average versus hard numbers which I found to be somewhat problematic. **What problems is Twitter Analytics solving and how is that benefiting you?** I have shown to our leaders that our Tweets are being seen by individuals from across our industry and it's a worthwhile use of our resources, even if we can't always give it the attention that it probably needs/requires. It's also a great way to respond to people instantly/connect them with the correct department when they are not happy with us. ### 25. gets the job done **Rating:** 4.0/5.0 stars **Reviewed by:** sam s. | content editor, Small-Business (50 or fewer emp.) **Reviewed Date:** November 20, 2020 **What do you like best about Twitter Analytics?** It's great to have all my info in one spot. Being able to change the search parameters and compare top tweets all time to current is super helpful in navigating twitter. The top highlights are by far my favorite part. **What do you dislike about Twitter Analytics?** Instead of saying you earned 1.4k impressions just give the whole number. I track our impressions in a document and by far having to total the past week is a minor inconvenience. **What problems is Twitter Analytics solving and how is that benefiting you?** Seeing what works and what doesn't work for our followers. Social is all about being seen and showing the right info, ### 26. Get better insights to your brand **Rating:** 3.5/5.0 stars **Reviewed by:** Hisham B. | Project Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 21, 2020 **What do you like best about Twitter Analytics?** I like how it makes it easy to read these information out of every tweet I make, giving me the needed info on how much impressions i got, how many people are interacting with my tweets, which helps to make good decisions. **What do you dislike about Twitter Analytics?** this statistics should be available on the account page itself, I don't like how I need to go to another portal to get this information. **Recommendations to others considering Twitter Analytics:** no business man wants to neglect data, and I believe everyone should ask for this type of info to help them grow. **What problems is Twitter Analytics solving and how is that benefiting you?** Managing my ads responses and statistics, make better decisions on which ad to keep or which to loose. ### 27. Provides you with a comprehensive report on your followings and particular tweets. **Rating:** 4.5/5.0 stars **Reviewed by:** Rui Q. | Software Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** December 01, 2020 **What do you like best about Twitter Analytics?** It suits way too well. The one thing I like best is that it is a straightforward platform for newcomers, including comprehensive demographic statistics and built-in promotional resources for the viewer. And also, it is the winner for me because it is all free. **What do you dislike about Twitter Analytics?** One thing that I feel uncomfortable about is that most data records will only cover 3 months. More comprehensive data reporting would be expected for most businesses. **What problems is Twitter Analytics solving and how is that benefiting you?** It is usually a fantastic source of assistance or help. The tool also includes general trend knowledge from Twitter, including hot trends, activities, athletics, movies, and more. This tool includes the opportunity to specifically advertise Tweets relevant to each of these subjects and the opportunity to aim by objective. ### 28. A neat and tidy analytics report for all your tweets **Rating:** 4.5/5.0 stars **Reviewed by:** CA Jigar S. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 14, 2020 **What do you like best about Twitter Analytics?** Twitter analytics gives you last 28 days data by default. It includes everything that I need to know about my audience in any given time frame. I discover my tweet's reach and engagements. Above all, the best part is I get to know that which tweet brought me maximum number of followers so that I can focus on that genere. **What do you dislike about Twitter Analytics?** I think more information about the followers data should be provided. Say for instace what hashtags are my followers following or which regin do they belong to. **Recommendations to others considering Twitter Analytics:** Twitter Analytics doesn't get enabled by default when you set up a twitter account. You must go to Twitter Analytics after setting up the account. Once done, you are ready to see what wonders are your tweets creating. I would definitely recommend using Twitter Analytics to every Twitter user. **What problems is Twitter Analytics solving and how is that benefiting you?** I usually tweet about accounting trends and with Twitter Analytics I come to know about what type of content is performing well in my field. Twitter Analytics works best for statistical analysis of my tweets. ### 29. Easy to use interface **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2020 **What do you like best about Twitter Analytics?** I really like the home page, which summarizes top tweets and best performing posts. I also like that you can look at organic vs promoted. This view is easy to digest and the platform overall is very easy to use and understand, it gives us simple ways to show our client the performance and helps to prove out the importance of good content. **What do you dislike about Twitter Analytics?** So far there hasn't been much that I don't like about the platform. The only thing I can think of is that it may be helpful if there were more filtering options available to slice and dice the data in different ways. **What problems is Twitter Analytics solving and how is that benefiting you?** Twitter analytics is helping us to better serve our clients by getting a better understanding of what content is performing the best and what their customers are interested in engaging with and seeing more of. ### 30. Twitter Analytics Gets It **Rating:** 4.0/5.0 stars **Reviewed by:** Sarah B. | Executive Director, Small-Business (50 or fewer emp.) **Reviewed Date:** September 21, 2020 **What do you like best about Twitter Analytics?** You can get a lot of great information from the Twitter analytics program. One of the most useful portions is how the program shows you your trends in followers over different time periods, with a lot of great visual graphs to make it easy to understand. Along with a great visual overview of your follower growth, Twitter Analytics also provides some interesting demographics. The most helpful category of demographics we can look at is “Interests” which is split into two sub-categories, “Most unique interests” and “Top interests”. **What do you dislike about Twitter Analytics?** There are parts of Twitter analytics that I wish made it a little more easy to share and promote what our nonprofit is up to with audience members that might really appreciate the work that we are doing. It's more of a program that really explores the details of how you were performing, rather than specifically helping you perform better. **Recommendations to others considering Twitter Analytics:** Twitter analytics is a really great program if you're interested in sharing the trends that your social media has with board members or stakeholders that want to lift up your mission. I think it's a great program to try out and I have been pleasantly surprised by the way that it has helped us craft our voice in order to better serve our community. **What problems is Twitter Analytics solving and how is that benefiting you?** Twitter analytics doesn't necessarily help you gain followers, but there are telltale signs In how to more specifically reach people that are interested in your platform. If a large percentage of your followers come from irrelevant backgrounds, your industry-specific content will likely fall flat. ### 31. Great Tool for Social Media Reporting **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Environmental Services | Small-Business (50 or fewer emp.) **Reviewed Date:** September 15, 2020 **What do you like best about Twitter Analytics?** Twitter Analytics is super easy to use and provides information that is easy to understand. The platform also provides analytics we need in a way that is easy to pull for reporting. Since it is built into Twitter, this platform is also super easy to access. I really like that aspect of it. Twitter Analytics is definitely a convenient and useful tool for gathering insights. This is a user-friendly platform. It takes little-to-no training to learn how to use Twitter Analytics. One can simply go into the platform and easily pull the needed information. It is extremely helpful for gathering and pulling key metrics needed to report back to the client on Twitter posts and engagement. **What do you dislike about Twitter Analytics?** While I really do like this platform, it is unfortunate that it does not offer separate engagement analytics for organic versus paid tweets. It would be nice to separate those out when pulling reports. It would also be nice if this platform could show side-by-side comparisons for months in different years or one month to the next or one year to another. This would make Twitter reporting just a little bit easier. I suppose another downside would be that it only works for Twitter. It would be nice to have a platform that pulls useful analytics for all the major social media platforms in one place. **Recommendations to others considering Twitter Analytics:** Twitter Analytics is a super easy platform to use. Highly recommend implementing it for your organization for pulling metrics on Tweet performance, especially over time. I would recommend pulling reports at least quarterly, if not monthly. This is a great platform for establishing benchmarks and see what works (and what doesn't) for engaging your followers. **What problems is Twitter Analytics solving and how is that benefiting you?** Twitter Analytics helps us provide real-time engagement reports to our clients. It is a very convenient platform for social media reporting. It helps us provide useful insights to our clients on how to engage and connect with their target audiences. It is also user-friendly. It is simple to use and easy to find information. It is a real time-save compared to pulling information and analyzing it by hand. It is also great because it provides insights on both paid and organic tweets. ### 32. Twitter Analytics **Rating:** 4.0/5.0 stars **Reviewed by:** Amber B. | Digital Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** June 29, 2020 **What do you like best about Twitter Analytics?** It's easy to set up and has really useful tips and instructions to help you monitor your ads. You can view them on desktop and on mobile so keeping an eye on your ads is easy on the go from anywhere - not just the office. It's also helpful just to look into your followers interests (without running any ads) to see what your target audience is and what other things they are interested in **What do you dislike about Twitter Analytics?** It's pretty simple and doesn't have really defined metrics like for example Facebook ads. This is because the as targeting isn't as precise and detailed. **Recommendations to others considering Twitter Analytics:** Read into the tip and tricks to really make the most out of your analytics and make sure you understand what your analytics mean so you can make appropriate changes to your marketing strategy based on your findings **What problems is Twitter Analytics solving and how is that benefiting you?** It's really easy to see which audiences are working well and achieving your goals and which aren't working. This makes managing your ROI so much easier from a marketing management perspective. ### 33. Clutter-free KPI driven analytics tool. **Rating:** 4.5/5.0 stars **Reviewed by:** Prashakth K. | Senior Executive - Digital/Corporate Marketing, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** July 23, 2020 **What do you like best about Twitter Analytics?** - Displays the month-wise breakdown of Tweets Summary - Shows analytics breakdown for individual tweet activity, top tweets, promoted tweets, a video activity which let us know what type of tweet is performing the best. - Gives 28-day performance summary with change over the previous period **What do you dislike about Twitter Analytics?** - Twitter has not promoted its analytics tool much. Users need more awareness of this tool. - Doesn't have good advanced visual reporting formats like charts, pie-graphs etc **What problems is Twitter Analytics solving and how is that benefiting you?** - I am able to understand how my tweets are affecting/ enhancing my & my company's profile on Twitter - I am able to distinguish what type of tweets resonate and what type of tweets doesn't resonate with my target audience - I can benchmark my twitter performance of the current month with past months ### 34. Twitter analytics doesn't stack up to other ad platforms **Rating:** 3.5/5.0 stars **Reviewed by:** Emmanuel F. | Director of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** June 29, 2020 **What do you like best about Twitter Analytics?** The super simplified layout makes it easy to find basic analytical stats very quickly. Great per post breakdown of views and engagement. This really allows you to see how effective certain posts are in comparison to others. **What do you dislike about Twitter Analytics?** Not enough options to review advanced analytical advertising stats. Facebook and Google have many more options and go way deeper into giving you more insights about your marketing efforts. Plus, Twitter's targeting options are lacking as well. **Recommendations to others considering Twitter Analytics:** Don't expect the depth of analytics you get from Facebook and Google. If you want to create an ad campaign that not based on a tailored list, their search criteria are lacking. **What problems is Twitter Analytics solving and how is that benefiting you?** Allow our agency to see how effective our Twitter marketing and social posting is. Plus, it's great for reporting post reach and engagement to clients that employ us for managed social media. ### 35. All the data you want! Right where you want it! **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Construction | Enterprise (> 1000 emp.) **Reviewed Date:** October 13, 2020 **What do you like best about Twitter Analytics?** I found the interests data to be especially exciting, as it can definitely give you some deeper insight about your audience and could even generate ideas for creating relevant content that your followers would be likely to enjoy. **What do you dislike about Twitter Analytics?** Could use more follower data! The follower data in the new Twitter analytics is great, but while we’re at it, why not add even more info about followers? What hashtags are my followers using? Which of my followers are the most active? **What problems is Twitter Analytics solving and how is that benefiting you?** The exported table data includes the full tweet text, the tweet permalinks, plus extra goodies like hashtag clicks and app opens really helps me to get a 30,000 foot view of what’s really going on and helps with promoted metrics for advertisers. ### 36. It works well for just twitter **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 17, 2020 **What do you like best about Twitter Analytics?** I like that Twitter Analytics helps you see how your posts are engaged with, giving greater insight to how you can maximize Twitter's potential for your business. **What do you dislike about Twitter Analytics?** Obviously, this is just used for Twitter. I find it more useful to use a comprehensive platform to show relationships between your social channels. **Recommendations to others considering Twitter Analytics:** If you are looking to solely track your Twitter engagements, this works perfectly. However, if you want to see how your Twitter correlates with other social, you're better off using a comprehensive tool. **What problems is Twitter Analytics solving and how is that benefiting you?** My team uses Twitter Analytics to audit our Twitter feed and audience. It's a clear-cut platform that gives focused results. ### 37. Important tools for tracking engagement **Rating:** 5.0/5.0 stars **Reviewed by:** Kevin B. | President, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2020 **What do you like best about Twitter Analytics?** Twitter has a lot of built-in tools that help social media experts monitor and track various levels of engagement for their posts. In-depth reporting helps to create and tweak strategies. **What do you dislike about Twitter Analytics?** I haven't found any issues with the tools, and they update/maintain them regularly. **What problems is Twitter Analytics solving and how is that benefiting you?** The tools that they offer help me to see what is generating engagements, and allows me to focus my time on the type of posts / times of the day that are the most successful for our campaigns. ### 38. General Twitter Analytics for Business **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 22, 2020 **What do you like best about Twitter Analytics?** Has most of the basic analytic features of other social media platforms like LinkedIn and Facebook. It's nice to be able to see the segmented audiences specific to Twitter. **What do you dislike about Twitter Analytics?** Doesn't really provide much value aside from the basic information you would get from other social platforms or even Google Analytics. Really looking for more in-depth analysis of audiences and more segmentation features. **Recommendations to others considering Twitter Analytics:** I would suggest obviously using Twitter analytics, but also another social analytic platform to measure results and be able to make real decisions on future ad and organic campaigns. Using this platform alone does not garner enough audience results to be able to make detailed decisions for future targeted campaigns. **What problems is Twitter Analytics solving and how is that benefiting you?** We're able to achieve more relevant Twitter ad campaigns to a targeted audience as opposed to operating in the dark. But again, I do wish there was further analysis of these audiences aside from basic demographic information. ### 39. Sweet, actionable statistics **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Religious Institutions | Mid-Market (51-1000 emp.) **Reviewed Date:** July 28, 2020 **What do you like best about Twitter Analytics?** We use Twitter Studio and access analytics via Studio. I love the fact that Twitter's analytics are natively integrated into the platform, have extensive details about top tweets per month, top influencers, and detailed statistics about who is talking about you. You get, at your finger-tips, some of the powerful details you'll get in commercial applications. **What do you dislike about Twitter Analytics?** The biggest downer with Analytics is searching and drilling down into details. You "get what you get." For those organizations that require slicing and dicing the data a certain way, Analytics won't do the trick and you'll need to supplement it. I also wish that we could do comprehensive analytics for a 365 day period. I also wish that we could get details on positive/negative engagements on posts. That's the major downside of the tool **Recommendations to others considering Twitter Analytics:** It's great—in fact superior as a basic package when you use it through Twitter Studio. Be prepared to supplement it with something else when you outgrow its features and stock reports. If you need to understand user sentiment about your tweets—positive or negative engagement—then you'll need to supplement another tool from the start. **What problems is Twitter Analytics solving and how is that benefiting you?** We're able to quickly see top tweets, engagements, and engagement rate, follower growth. This allows us to see which tweets have been the most engaging at a glance and which influencers or followers are making a difference. ### 40. Good, High-Level Analytics **Rating:** 4.5/5.0 stars **Reviewed by:** Laura K. | Communications Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** September 15, 2020 **What do you like best about Twitter Analytics?** I like that I can get a quick "snapshot" of my twitter analytics and insights. **What do you dislike about Twitter Analytics?** One small thing, that the first insights you see are hard set on the last 28 days (impressions, engagements, etc.) and that they don't correlate with the last month. I wish you could edit those dates to get the correct numbers right away. **What problems is Twitter Analytics solving and how is that benefiting you?** We get to see what our clients/customers are interested in so we can target them better. It helps get our company's name out there (virtually) and gain more attention. ### 41. Twitter Analytics saving you time **Rating:** 5.0/5.0 stars **Reviewed by:** gigi f. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 22, 2020 **What do you like best about Twitter Analytics?** I like that i can check how a tweet is performing thanks to this awesome tool, and i don't have to go to another platform for it **What do you dislike about Twitter Analytics?** That it just let me see one tweet , each tweet i have to check and i'd like to see how all of them are performing at once **What problems is Twitter Analytics solving and how is that benefiting you?** When you do a campaign , you need to see if it's performing well, in order to continue along with it or to finish with it. ### 42. Reasonably easy to use and very useful **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2020 **What do you like best about Twitter Analytics?** I appreciate the usability and ease of access of the software. I also think that you get a good range of data that is helpful when planning online marketing strategies. **What do you dislike about Twitter Analytics?** Some of the metrics have different names to that of similar marketing tools, so can be confusing at first. The support could be better also. **Recommendations to others considering Twitter Analytics:** Ensure that you get a good understanding of digital marketing metrics so you can fully understand what the information being shown to you means and are able to interpret is effectively **What problems is Twitter Analytics solving and how is that benefiting you?** I am getting a better analysis of user engagement across twitter and am able to implement that into my ongoing marketing strategy, so far it has had significant positive implications. I have also been able to tailor my targeting on Twitter more specifically so that I am spending my marketing budget as efficiently as possible. ### 43. My take on Twitter analytics **Rating:** 4.5/5.0 stars **Reviewed by:** Hendrico V. | Marketer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 02, 2020 **What do you like best about Twitter Analytics?** Well, i manage a few business pages and data is always a great way to understand your audience and Twitter analytics provides me with an overview of how my content, pages are performing as well as what y target audience enjoy and how they interact with my pages. **What do you dislike about Twitter Analytics?** For starters, the dashboard or way they display the information could be packaged a bit better and also their integration with third party software such as Hootsuite for example could be a bit better as well. **Recommendations to others considering Twitter Analytics:** I would recommend Twitter analytics to users to an extend cause they don't really offer that much so if you looking for more in dept info of your accounts then this offers not that much. **What problems is Twitter Analytics solving and how is that benefiting you?** I get to see what content works and how i can improve by either using different imagery, content and even hashtags. It helps the team better understand what works and what does not so we can improve and adjust our strategy each month. ### 44. The Twitter analytic allows to access a detailed report on my followers and individual tweets **Rating:** 4.0/5.0 stars **Reviewed by:** Happy A. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 09, 2020 **What do you like best about Twitter Analytics?** Its gives me to better understand to measure the traffic of my audience and how my post is performing and that I love this feature because it is for free **What do you dislike about Twitter Analytics?** Maybe it should not have the turn off feature, it should be always active **Recommendations to others considering Twitter Analytics:** It is time to know how your business content is performing using twitter analytic, joint now, **What problems is Twitter Analytics solving and how is that benefiting you?** It is helping me how best I can form my twitter content to gain more audience and traffic ### 45. Second to Facebook, but displays valuable information **Rating:** 4.0/5.0 stars **Reviewed by:** James C. | Director of Communications and Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** July 29, 2020 **What do you like best about Twitter Analytics?** The best thing about this service is it's "highlights" page where you can see your growth in followers, likes, impressions, etc. **What do you dislike about Twitter Analytics?** It becomes clear nearly immediately that once you attempt to view more detailed demographic data that Twitter does not have as much control over who specifically views your content in the same way that Facebook does. Random impressions outside of the targeted demographic are common and often near 10%. **What problems is Twitter Analytics solving and how is that benefiting you?** We are using this to view our page growth on Twitter, to view our reach, and to view the changes to our content and reach over time specifically. ### 46. Good first party analytics when you download it - lacking in follower/audience data **Rating:** 4.0/5.0 stars **Reviewed by:** Janet W. | Digital Marketing & Operations Manager | B2B & B2C Technology & Coding (Education), Small-Business (50 or fewer emp.) **Reviewed Date:** June 24, 2020 **What do you like best about Twitter Analytics?** There is a lot of rich data when you download it to excel/CSV. The ability to trend data and see it visually on their graphics is helpful. **What do you dislike about Twitter Analytics?** Demographic and audience data is lacking, as well as overall follower #'s. At one point they weren't even showing my new follower numbers for about 2 months, until it got fixed. **Recommendations to others considering Twitter Analytics:** Be sure to dowload the excel/CSV files of rich data from Twitter Analytics, the basic dashboard doesn't give you the full picture of your tweets or audience. **What problems is Twitter Analytics solving and how is that benefiting you?** Getting a full accurate picture of reach by downloading impressions from ALL tweets, including retweets and comments, which can only be done through analytics (individual post data won't show it). ### 47. Good Overview For the Month But Fewer Details Than Other Similar Social Platforms **Rating:** 3.0/5.0 stars **Reviewed by:** Maddy E. | Digital Marketing Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** June 29, 2020 **What do you like best about Twitter Analytics?** I like that Twitter Analytics allows you to see some big picture analytics at a glance - it makes it easy to look and see what has resonated with your followers each month and over time. It's easy to see what has been successful so that you can duplicate that or present it to management who are looking for success stories. **What do you dislike about Twitter Analytics?** I dislike that it's much more difficult with Twitter Analytics to dive in deeply to review the numbers. It's nowhere near as robust of a platform as Facebook Analytics is. There isn't a quick and easy way to import the numbers into a spreadsheet to do comparisons. Whereas I don't feel the need to use third party tools to analyze Facebook analytics, I do think that using a third party tool to accompany Twitter Analytics is necessary. **Recommendations to others considering Twitter Analytics:** If you need pretty basic numbers, Twitter Analytics is going to be enough for you. If you really need to track numbers and dig into them over time, I recommend using a third party tool. **What problems is Twitter Analytics solving and how is that benefiting you?** In my current role and at my current employer, Twitter is less important so I have used Twitter Analytics for all of my statistical monitoring purposes. In other positions where I was working in news, Twitter was a much more important element of the strategy so I needed third party tools in order to successfully analyze the statistics coming from the platform. I have been able to use Twitter Analytics alone to tell success stories, monitor how campaigns are performing, and report on how our tweets are resonating with our audience. Twitter Analytics has a good high level view of the basic information you need in order to report out. ### 48. Great tool for Twitter tracking and to boost engagements **Rating:** 4.5/5.0 stars **Reviewed by:** Ashley G. | Head of Digital, Small-Business (50 or fewer emp.) **Reviewed Date:** June 24, 2020 **What do you like best about Twitter Analytics?** The simple interface. It is very easy to understand what has gone well on Twitter, but also allows you to dive into the insights of individual tweets across a certain period. **What do you dislike about Twitter Analytics?** Nothing! It is pretty much the perfect tool to track on Twitter **Recommendations to others considering Twitter Analytics:** 100% worth your time in using! Such a sleek and simple tool to use! **What problems is Twitter Analytics solving and how is that benefiting you?** Our goal is to boost our social media followers, engagement and traffic - and the Twitter Analytics tool allows you to do all of this is one place! We've seen a big increase in engagements, as we're starting to understand what our audience wants to hear on Twitter, as every platform is different! ### 49. Twitter Analytics - A Free Tool with Great Functionality **Rating:** 4.5/5.0 stars **Reviewed by:** Sarah B. | Marketing Programs Manager, Enterprise (> 1000 emp.) **Reviewed Date:** September 15, 2020 **What do you like best about Twitter Analytics?** I love that it's built in to Twitter and is FREE. It also has a much nicer UI than other social media analytics platforms **What do you dislike about Twitter Analytics?** I wish that it was easier to export data and also have more specified time fields (ie two months ago, three months ago, etc.) **Recommendations to others considering Twitter Analytics:** N/A **What problems is Twitter Analytics solving and how is that benefiting you?** We're able to see what kind of interaction our content is getting, our viewer trends, etc. ### 50. Twitter Analytics Review **Rating:** 5.0/5.0 stars **Reviewed by:** Omer U. | Digital Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2020 **What do you like best about Twitter Analytics?** Detailed analytical data given on each tweet. Ability to see top tweets. **What do you dislike about Twitter Analytics?** Would like to see more relevant data based on geography. **What problems is Twitter Analytics solving and how is that benefiting you?** The ability to see more metrics based on each tweet and the ability to improve tweet performances by seeing which ones perform better. ## Twitter Analytics Discussions - [Can I export this data to Google Data Studio (for free potentially)?](https://www.g2.com/discussions/32086-can-i-export-this-data-to-google-data-studio-for-free-potentially) - 1 comment, 2 upvotes - [View Twitter Analytics pricing details and edition comparison](https://www.g2.com/products/twitter-analytics/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-15+05%3A57%3A37+-0500&secure%5Bsession_id%5D=9c46b2bd-c40f-49ee-bc13-565763a56640&secure%5Btoken%5D=6ad1a846273faca6c17b456b9c79b15d0e5fc7c6ec3218ae8e86c7c3cffe3e3e&format=llm_user) ## Twitter Analytics Features **Social Analytics** - Competitor Analysis - Follower Analysis - Post Performance - Paid Campaign Tracking - Attribution - Hashtag Analytics - Sentiment Analysis **Reports & Dashboards** - Report Customizability - Report Exporting - Scalability - White Label **Agentic AI - Social Media Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Twitter Analytics Alternatives - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) - 4.3/5.0 (7,295 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) - 4.4/5.0 (6,395 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) - 4.0/5.0 (959 reviews)