---
title: Twitter Analytics Reviews
meta_title: 'Twitter Analytics Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 226 reviews by the users' company size, role or industry
  to find out how Twitter Analytics works for a business like yours.
aggregate_rating:
  rating_value: 4.1
  review_count: 226
  scale: '5'
date_modified: '2026-08-09'
parent_category:
  name: Social Media Marketing
  url: https://www.g2.com/categories/social-media-marketing
---


# Twitter Analytics Reviews
**Vendor:** Twitter  
**Category:** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics)  
**Average Rating:** 4.1/5.0  
**Total Reviews:** 226
## About Twitter Analytics
Measure and boost your impact on Twitter.



## Twitter Analytics Pros & Cons
**What users like:**

- Users enjoy the **industry-leading tools** of Twitter Analytics, providing valuable insights into interactions and performance. (1 reviews)
- Users appreciate the **ease of use** of Twitter Analytics, enjoying its clear insights and user-friendly interface. (1 reviews)
- Users appreciate the **top-tier analytics tools** of Twitter Analytics, enhancing their understanding of interactions and performance. (1 reviews)

**What users dislike:**

- Users are frustrated with **limited analytics** access due to paywall restrictions, hindering their ability to track performance effectively. (1 reviews)
- Users are frustrated by the **limited audience reach** of Twitter Analytics, feeling their insights are now nearly useless. (1 reviews)

## Twitter Analytics Reviews
  ### 1. Twitter Has Issues

**Rating:** 0.0/5.0 stars

**Reviewed by:** Chris S. | Managing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 19, 2022

**What do you like best about Twitter Analytics?**

It is a free mobile up that you can customise your experience. I have used it for 12 years

**What do you dislike about Twitter Analytics?**

The total lack of support and help with trolls that immediately open accounts when suspended - one character 36 times so far with 15 current multiple

**Recommendations to others considering Twitter Analytics:**

I would not recommend this for any user that expects quality.
Twitter have a shocking support system

**What problems is Twitter Analytics solving and how is that benefiting you?**

I'm able to gauge the quality of a tweet and the reach. I need to weigh up pictures v video

  ### 2. Fine for a Snapshot, But Don't Try to Dig Deeper 

**Rating:** 1.0/5.0 stars

**Reviewed by:** Rainee T. | Digital Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 19, 2017

**What do you like best about Twitter Analytics?**

If I'm looking for a quick snapshot of how my brand's Twitter is performing, Twitter Analytics is somewhat useful. The UX design is simple and clean, and it's nice to see what our top performing posts have been over a given month. 

**What do you dislike about Twitter Analytics?**

Twitter Analytics is not at all robust (and worse, not easily exportable). If you want to get into the details of what's going on on your Twitter account, you'll have to get your analytics from a paid service. Twitter Analytics isn't half of what Facebook Insights was even 5 years ago. 

**Recommendations to others considering Twitter Analytics:**

It's a free feature of Twitter, so if you don't need much, it's a great tool! But if you're trying to do any sort of deeper dive into what's working on your brand page, you'll have to look elsewhere. 

**What problems is Twitter Analytics solving and how is that benefiting you?**

Honestly, Twitter Analytics is a bit of a bust. I can't say it alone is solving any real business problems for us as we have to have a separate analytics tool. It's something I check in on every now and then to see the "greatest hits" on our page. 


## Twitter Analytics Discussions
  - [Can I export this data to Google Data Studio (for free potentially)?](https://www.g2.com/discussions/32086-can-i-export-this-data-to-google-data-studio-for-free-potentially) - 1 comment, 2 upvotes

- [View Twitter Analytics pricing details and edition comparison](https://www.g2.com/products/twitter-analytics/reviews?filters%5Bnps_score%5D%5B%5D=1&section=pricing&secure%5Bexpires_at%5D=2026-08-12+12%3A33%3A41+-0500&secure%5Bsession_id%5D=06426056-96f1-4711-97c4-6f4ba1c7386e&secure%5Btoken%5D=138efc4dea8034e369180c8db6a0ee91da8136afbd5b547dbff10d48eca46bd6&format=llm_user)

## Twitter Analytics Features
**Additional Functionality**
- Customer Segmentation
- Conversion Tracking
- Post Scheduling
- Automated Scheduling
- Content Management
- Campaign Planning
- Content Library
- Multi-Channel Management
- Campaign Management
- Trend Analysis
- Drag & Drop
- Activity Dashboard
- Customizable Reports
- Multi-Channel Marketing
- Social Promotion
- Data Import/Export
- Contact Management
- Social Media Monitoring
- A/B Testing
- Generative AI
- Customizable Branding
- Email Marketing
- Automated Publishing
- Image Library
- AI Copilot
- Tagging
- Campaign Analytics
- Reporting/Analytics
- Keyword Filtering
- Customizable Templates
- Real-Time Data
- Workflow Management
- Calendar Management
- Data Visualization
- Multi-Campaign
- Social Media Integration
- Multi-Account Management
- Commenting/Notes
- Engagement Tracking
- Third-Party Integrations
- Performance Metrics
- Click Tracking

**Social Analytics**
- Competitor Analysis
- Follower Analysis
- Post Performance
- Paid Campaign Tracking
- Attribution
- Hashtag Analytics
- Sentiment Analysis
- Lead Attribution
- Real-Time Analytics
- Visual Analytics
- Reporting/Analytics
- Campaign Analytics
- Keyword Tracking
- Influencer Tracking
- Activity Tracking
- Engagement Tracking
- Trend Analysis

**Reports & Dashboards**
- Report Customizability
- Report Exporting
- Scalability
- White Label
- Customizable Reports

**Agentic AI - Social Media Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Social Media Integration
- Third-Party Integrations

**Additional Functionality**
- Generative AI
- Benchmarking
- Content Library
- Charting
- Dashboard
- Multi-Channel Management
- Dashboard Creation
- AI Copilot
- Automated Scheduling
- Multi-Channel Data Collection
- Activity Dashboard
- Performance Metrics
- Calendar Management
- Commenting/Notes
- Social Media Monitoring
- Workflow Management
- Post Scheduling
- @mentions
- Multi-Channel Marketing
- Tagging
- Data Import/Export
- Data Visualization
- Monitoring
- Access Controls/Permissions
- Competitor Monitoring
- Search/Filter
- Customizable Branding
- Real-Time Data
- Real-Time Monitoring
- Social Promotion
- Social Advertising
- Content Management
- Reporting & Statistics
- Real-Time Reporting
- Campaign Scheduling
- Social Performance Management
- Campaign Management
- API

## Top Twitter Analytics Alternatives
  - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) - 4.3/5.0 (7,369 reviews)
  - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) - 4.4/5.0 (6,806 reviews)
  - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) - 4.0/5.0 (959 reviews)

