--- title: Twilio SendGrid Email Marketing Campaigns Reviews meta_title: 'Twilio SendGrid Email Marketing Campaigns Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 325 reviews by the users' company size, role or industry to find out how Twilio SendGrid Email Marketing Campaigns works for a business like yours. aggregate_rating: rating_value: 4.0 review_count: 325 scale: '5' date_modified: '2026-08-11' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Twilio SendGrid Email Marketing Campaigns Reviews **Vendor:** Twilio **Category:** [Email Marketing Software](https://www.g2.com/categories/email-marketing) **Average Rating:** 4.0/5.0 **Total Reviews:** 325 ## About Twilio SendGrid Email Marketing Campaigns Simplify the way that you drive customers engagement and achieve your business goals with SendGrid Marketing Campaigns! Enjoy powerful, yet straightforward segmentation, flexible and frustration-free campaign editing, and industry-leading deliverability—all powered by the leading email service provider trusted by over [80,000 customers](https://sendgrid.com/customers/?extID=128039&channel=sponsorship&camp=review-sites&pub=g2crowd&place=profile&creative=mc&utm_medium=sponsorship&utm_source=g2crowd) globally, including Airbnb, Spotify and Uber. We help marketers like you send with confidence by providing: :: MORE EFFICIENT EMAIL BUILDING Our campaign building process is free from frustrating, rigid step-by-step wizards that slow you down. Choose-your-path editing options save you time, whether you prefer code, design or a mix of both. The result? More time to focus on what matters most to your marketing goals. :: EASY, HIGH-IMPACT SEGMENTATION & PERSONALIZATION Sending relevant, personalized email that drives results is easier than ever. Our intuitive, clean UI makes it clear who you’re targeting, and personalizing campaign subject lines and content is as easy as dreaming up the custom fields you want to import. :: INTUITIVE, IMPACTFUL EMAIL TESTING Make smart, data-driven decisions without getting lost in data overload. We bring the most important campaign stats front and center so you can quickly gauge performance and iterate When it’s time to dig deeper, take advantage of robust email activity data, inbox and geography insights and more. :: PROVEN DELIVERABILITY & SCALE Choosing Marketing Campaigns means choosing the proven scale, deliverability and expertise of SendGrid. Getting your messages to the inbox is at the core of everything we do; it’s why we’re trusted by today’s fastest growing brands. Upgrade to 24/7 support and expert services to bring your email program to new heights. ## Twilio SendGrid Email Marketing Campaigns Pros & Cons **What users like:** - Users appreciate the **intuitive dashboard** of Twilio SendGrid, facilitating a simple and efficient email campaign creation process. (9 reviews) - Users appreciate the **easy creation** of email campaigns with Twilio SendGrid, thanks to its intuitive dashboard and templates. (6 reviews) - Users love the **intuitive dashboard** of Twilio SendGrid, making email campaign management simple and effective. (6 reviews) - Users value the **intuitive and user-friendly interface** of Twilio SendGrid, simplifying campaign creation and management. (6 reviews) - Users value the **intuitive dashboard** of Twilio SendGrid, finding it easy to use and effective for email campaigns. (4 reviews) - Users appreciate the **user-friendly email creation** process of Twilio SendGrid, facilitating effective marketing campaigns. (4 reviews) - User-Friendly Interface (4 reviews) - User Interface (4 reviews) - Users value the **easy-to-understand analytics** of Twilio SendGrid, enhancing their email marketing campaign performance tracking. (3 reviews) - Users love the **easy API integration** of Twilio SendGrid, enabling seamless campaign and transactional email management. (3 reviews) **What users dislike:** - Users find Twilio SendGrid Email Marketing Campaigns lacking **critical features and flexibility** , leading to a complicated and frustrating experience. (4 reviews) - Users find the **email functionality lacking** due to limited features, inconvenient dashboards, and mobile design issues. (3 reviews) - Users find Twilio SendGrid Email Marketing Campaigns to be **expensive** , with costs escalating over time for small businesses. (3 reviews) - Users find the **limited features** of Twilio SendGrid insufficient for advanced marketing needs and automation complexities. (3 reviews) - Users find the **unclear information** and convoluted processes of Twilio SendGrid frustrating and detrimental to user experience. (3 reviews) - Users find the **dashboard issues** frustrating, mentioning challenges with data format and retention affecting usability. (2 reviews) - Users find it **difficult to navigate and utilize hidden features** , leading to a frustrating and convoluted experience. (2 reviews) - Users express frustration over **unreliable email delivery and unresponsive customer service** that undermined their marketing campaigns. (2 reviews) - Users find Twilio SendGrid's **email management convoluted and restrictive** , complicating tasks like adding and deleting contacts. (2 reviews) - Inadequate Reporting (2 reviews) ## Twilio SendGrid Email Marketing Campaigns Reviews ### 1. SendGrid Review **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.) **Reviewed Date:** May 10, 2021 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** Liked that it integrated with Salesforce and FormTitan easily **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** It was a pain to get all the configuration locked in. There was a lot of prework to do it well. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Sending email campaigns to clients and customers is the main thing. The customizations and price point are the main things with nonprofits. ### 2. I owe them $600 **Rating:** 0.0/5.0 stars **Reviewed by:** Asif K. | Corporate Communications & Social Media Team Leader, Enterprise (> 1000 emp.) **Reviewed Date:** January 19, 2021 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** It looks like a sophisticated tool for first sight. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** It's not compatible with my email templates. I've canceled my subscription but they continue charging me for 6 to 7 months, when I reach them they promise to fix that and refund me, but they again charged me after that, so, I just gave up and canceled my credit card to end this. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Fix your billing system ### 3. Sendgrid: for emails of any complexity **Rating:** 4.5/5.0 stars **Reviewed by:** Daniel J. S. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 15, 2020 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** The Sendgrid system has its own filter to verify which messages have been marked as spam by customers, and which have had a successful flow. This tool seems very necessary to us to have accurate information on which types of clients we should focus on professionally. It is a completely valid way to define the target audience and be guided by their online consumption habits. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** With Sendgrid we cannot archive emails. The software is limited to only sending the campaigns and creating routes for them, without allowing us to save the information that we have already sent, which forced us to opt for a storage platform on the web and which is also problematic due to the fact that Sendgrid not so good at integrating with external software. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** For managing many email marketing models Sendgrid is clearly the best that can be found on the web. We also liked Sendgrid for its section to configure the data of each subscriber within the company, so in this area it is highly recommended. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Creating reports about our marketing traffic is beneficial in many ways, starting with the fact that it is the most viable way of knowing how dynamic the content is that we decide to let into our campaigns. Sendgrid is absolutely efficient when it comes to managing questionnaires within emails (or at least, small questionnaires) and to carry out quality controls of each of the stages in which communication with all clients enters. ### 4. The only trusted one to use **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** April 23, 2021 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** The graphs show the result of the campaign. The mail always sent to the inbox folder **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** The campaign prices needed to get lower. Need more variety to target audiences. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** An account responsible for sending all mail with apis and send marketing campaign to specific audiences to market a product and reach them ### 5. Simple yet powerful marketing platform **Rating:** 4.5/5.0 stars **Reviewed by:** Prateek S. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 03, 2020 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** Sendgrid marketing campaign is a very powerful and robust marketing solution that helps us in sending bulk emails to our customers. We can easily create an intuitive and interactive marketing template through SendGrid visual template designer and send it to our marketing lists. Creating a marketing template through visual design is very easy and it creates very interactive and intuitive templates. Importing bulk contacts to our list is very easy and we can upload contact from various methods like from CSV file and database. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** There is a lot of limitation when it comes to getting a custom unsubscribe page for the users as the SendGrid provides its default unsubscribe page which is not intuitive in design. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We use Sendgrid Marketing campaigns for sending campaigns to our customers and utilize Sendgrid API for creating lists, adding contacts to list and schedule campaigns. Sendgrid is a lot flexible and powerful marketing solution than other marketing email providers in the market. Sendgrid is the perfect and affordable email marketing solution that is capable of sending our marketing campaigns to our customers without any issues. ### 6. Run and never look back! Worst company in the world! **Rating:** 0.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) **Reviewed Date:** September 04, 2020 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I have used their service for 2 years and had limited issues until 2 weeks ago **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** Where do I begin. First my sendgrid account was hacked and I reached out to their company for 2 WEEKS! No one in the company give a damn or cared to solve my urgent issue. All my company email was shut down and I could not email my clients. Worse, I got billed $2896! Yes. $2k from my account and I reached out to billing services, no one responded. I had to shut down my credit card immediately and file a complaint against their company. Still waiting for a resolution. please do yourself a favor, DO NOT WORK WITH THIS COMPANY. THEY charge your credit card non stop and has the WORST, I MEAN THE WORST CUSTOMER SERVICE ON THE PLANET. No one picks up the phones, no live chat and if your account gets hacked, good luck with that...dont work with them, you will regret it! Worst company for email server out there. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** DO not use this software. I will not recommend it to my enemies. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** STMP server ### 7. Easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** April 27, 2021 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** Easy to set up templates and trigger them through APIs **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** It works fine for the limited use I've had for Twilio **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Sending emails/SMS to clients for reminders ### 8. Good and efficient product **Rating:** 4.5/5.0 stars **Reviewed by:** Harrison B. | Membership Director, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2020 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** Sendgrid is reasonably priced and does exactly what it promises to do **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** Clunky interface makes setting up templates a bit difficult **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Easily communicating with our members, and the product gives us the ability to see open rates, clicks, and other useful information ### 9. Super email marketing with fair pricing model **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** March 04, 2020 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** SendGrid has some very nice email design templates that cover a wide spectrum of marketing and outreach campaign needs. It's relatively easy to change information and add our photos to the templates. The emails often appear perfectly email programs. They fit all the information in the screens in a snug way that doesn't waste or leave too much space. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I don't think getting good conversion rates is something you can always expect right from the start with SendGrid. You'll often have to adjust a few things and try out different wording and formatting to see what works best over a period of time. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We use SendGrid Marketing Campaigns to send out and manage our email campaigns for marketing and standard business notifications. We receive in-depth analytics compared to many other email platforms that only touch on the surface. We can fit our budget with more control since pricing is based on the amount contacts added. ### 10. Great email marketing platform. **Rating:** 4.0/5.0 stars **Reviewed by:** Giorgia K. | Enterprise (> 1000 emp.) **Reviewed Date:** January 03, 2020 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** It is very easy to start a campaign, the editor enables you to create your own templates, prepare e-mails and see progress reports. Integration into other systems that send transactional emails automatically is also simple, the documentation given is complete and does not take long to be produced. It also provides distribution logs for support teams-particularly for transactional emails, such as password retrieval, etc. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** Right now I can't think of a bad experience. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** If you have a choice to unsubscribe in all newsletters, it will not only help people who want to stop receiving your emails, it will also help you stay out of trouble since it is needed in certain countries. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** SendGrid was a strong online tool for developing and sending e-mails. For various places there are lots of coding specifications and e-mail policies that allow SendGrid to handle much of the technical details while concentrating on e-mail content and sending strategy. ### 11. Don't be fooled. This is not Marketing Automation **Rating:** 0.0/5.0 stars **Reviewed by:** Bill F. | Principal and Founder, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** October 07, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** To be honest I have not found anything to like. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** They are trying to build out an automation feature set but what they've got so far is way too limited to justify calling it marketing automation. It's barely functional for anything more than sending simple emails to large lists, and even then the feature set makes this product extremely limited and frustrating to work with. List management features are rudimentary and lack capability. The email authoring tools are buggy. The reporting is only good at an aggregate level. Want to know which links were clicked in the email you just sent? Sorry-- it only tells you that links were clicked. Anyone who's worked with a more capable product will find this product maddening in it's lack of sophistication. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** This product really has a very basic feature set and what it lacks really hinders its functionality. Reporting on the basis of individual emails is only at an aggregate level, there's no drill down. There's no reporting at the individual recipient level. List segmentation is only available for single send emails, which cripples the functionality of the automated drips. The automated drips have no control over send other than lag time between emails-- no functionality to tag or segment responses, no ability to do anything after the send sequence is over. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Working with a client trying to send some emails to a large list. He assumed that since Sendgrid is high volume that that it somehow was feature rich as a standalone sending platform. ### 12. SendGrid: The best email marketing. **Rating:** 4.0/5.0 stars **Reviewed by:** Rohit D. | Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** December 16, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** SendGrid has been very efficient in boosting marketing campaigns. You can add or delete contacts very easily and connect them to the database. It is very efficient to schedule email delivery so as not to activate spam filters. Its ability to track is surprising, being able to track the activities of people who receive emails. It has a large number of pre-built email templates which are easy to modify or you can create new ones thanks to its drag-and-drop email generator. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I think your most obvious problem is that your transactional emails lack some features that may be necessary, such as web links for email and cancellation of the native subscription. And although there is a solution for both cases, it can represent a small challenge. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** SendGrid is highly recommended to display statistics in emails, very suitable for companies that want to automate their incorporation processes, with transactional emails. It is very easy in terms of configuration, implementation, administration, profitability and has a very fair price. It is undoubtedly the best platform to create and send beautiful email marketing campaigns and even better is API, which is top notch and offers many capabilities. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** In our company we required software that was affordable, but not only to store and manage contacts, but also to send email campaigns, with SendGrid we found the solution. It has been very easy to use and offers robust features that allow us to keep multiple lists. SendGrid has been the tool that has given the solution to our marketing team as it helps us prepare and deliver emails and company newsletters to our customers. With SendGrid we have everything in one place. ### 13. A bulk email marketing service that is well-rounded **Rating:** 4.5/5.0 stars **Reviewed by:** Kerry T. | Business Development Associate, Mid-Market (51-1000 emp.) **Reviewed Date:** November 11, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** SendGrid is generally flexible when it comes to our needs for emails and contacts. The pricing adjust based on the type of volume we expect. I really like the creation and editing features that SendGrid provides for all account holders. We can quickly get an email created, or at least on the right track, with one of their many email templates. I like how we can get feedback on the number of opens and clicks that occur. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** Though I appreciate the pricing being flexible, I would also like to see a more fixed option that is along the same lines as the pricing in other email services like iContact or Mailchimp. I have been mostly pleased with SendGrid though. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** Since the pricing is quite flexible, you should probably start off with a lower plan and just send to a smaller group of contacts to see how they respond to your email campaigns. You can also get more experience with using SendGrid before expanding to more contacts. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** SendGrid has been a solid online solution for us to create and send emails. There are tons of coding requirements and email policies for various locations, so we can rest more easily by letting SendGrid handle most of the technical details while we focus on the email content and sending strategies. ### 14. Cheaper than most Email Sequencers **Rating:** 5.0/5.0 stars **Reviewed by:** Asa H. | Private Piano Teacher, Small-Business (50 or fewer emp.) **Reviewed Date:** June 30, 2020 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** Sendgrid was the perfect software for getting started on email marketing. Cheaper than most email services. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** Sendgrid’s prices increase quickly by increasing contacts. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** I have been able to start email marketing while on a budget. ### 15. A great email platform that helps maintain a professional image **Rating:** 4.5/5.0 stars **Reviewed by:** Hanna Y. | Senior Producer, Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I like that SendGrid can help is us create and deliver sharp and professional marketing emails for weekly or monthly promotional campaigns. We can load new contacts easily or connect them to our website database to add and remove contacts more seamlessly. I like that we can use SendGrid to view metrics and analytics that help us refine our promotions and offers to our existing contact base or new leads. The email design tools are mostly easy to use with drag and drop features. We can also fill in content in preset fields. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I have had a mostly positive experience with SendGrid so far. It's a bit more costly than using a custom-built or more manual type system, but the productivity it provides for us is worth the cost. It might not be worth it for smaller companies or if there aren't that many emails to be sent on a regular basis. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** Aside from the ability to send out marketing emails to large groups, you can also benefit from SendGrid's usage data, which can help you account for email activities. The data can be leveraged for more general marketing campaigns. I would recommend SendGrid for is many email management features. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** SendGrid has given us the ability to automate many of our regular emailing needs. We can use the simple design tools, along with an email template, to craft emails that fit our branding and marketing design needs. We have not experienced many problems with email deliverability. Having our emails delivered through SendGrid greatly ensures our contacts will receive updates and promotional content a timely manner. ### 16. Distribute your marketing emails on a large scale with SendGrind **Rating:** 4.0/5.0 stars **Reviewed by:** Sean C. | Computer Engineer, Food & Beverages, Mid-Market (51-1000 emp.) **Reviewed Date:** August 02, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I like how SendGrind is easy to manage and configure, it allows me to give a more organized look to my client directory and classify them into different types. Thanks to this tool my online marketing campaigns are much more effective since it guarantees me that increasing the opening rate of my sent emails, when you get your message to the inbox you will get an impact due to its delivery technology and the defense of the Service provider will help you get there. It really is an intuitive, fast and more important software that is easy to master in order to take advantage of the need to meet any need. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** At the beginning it is a bit of getting used to the tool due to its complexity, I would also like to add more templates to use and add them to the website and give it a more personalized and unique look to make the website more striking. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** I recommend it if you want to visualize positive results regarding email marketing in a short period of time. It will help you greatly save your time and increase the reception of your customers. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Since we have implemented it in the company, it is easier for us to cover the needs of our customers by analyzing each other's reaction after sending them a campaign. Now we find it less difficult to make the right decisions regarding the management of email marketing. It helps us remarkably to save a good amount of time invested in different tasks. ### 17. Shows Its Strength With Mass Mailing. **Rating:** 4.5/5.0 stars **Reviewed by:** Andy N. | Senior Engineering Manager, Enterprise (> 1000 emp.) **Reviewed Date:** November 18, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** For on-board emails, registration confirmations, alerts etc, we use SendGrid. We appreciate the information when we search the email delivery status. The incorporation into different apps and programming languages is also straightforward. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** In some surprising ways, apps can be constrained. Multiple software features are not included in the basic plans. The most important problem is documentation. There are also other features missing in emails like fast integrated withdrawal. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** You don't have anything to lose, the basic packages are free and cost only when you send a large number of emails. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** For your company, from the smallest applications to the biggest companies, Sendgrid is prepared. Transactional emails are filtered very well and are very easy to integrate into your workflow. Templates are available and can be versioned. ### 18. There are a wealth of design templates we can use to create emails **Rating:** 4.0/5.0 stars **Reviewed by:** Kelly H. | Account Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** September 29, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** The thing I like the most is the quality of the email template designs. There are a large number of them and they are all typically very high quality with good compatibility with many email client software our recipients may use. Using SendGrid Marketing Campaigns is general pretty straightforward for us. When we first joined and started using SendGrid, they did a good job of explaining how things work and how to get campaigns started. I like that they have sign up forms that we can use to automatically add new contacts to our e-mail distribution lists. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I think that some email campaigns occasionally have trouble getting through to the recipients' primary email inbox. Even though there are tools that we can use to improve our chances of getting past promotional and spam email boxes, we are often getting reports that our emails don't get through. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** I would gladly go with SendGrid Marketing Campaigns compared to other email marketing platforms since it is largely more professional visually and you can customize the look of the emails more than certain popular platforms like MailChimp and Constant Contact. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We have used SendGrid Marketing Campaigns as an efficient and automated email marketing platform. For us, SendGrid is more of a professional platform compared to other more consumer-level software at a similar price level, but the usability of the software is just as easy as any other email management software I have seen. We can send thousands of emails without having to focus on the details of spam policies and other email regulations. ### 19. "SendGrid is a super online email marketing application" **Rating:** 4.0/5.0 stars **Reviewed by:** MOHIT G. | Social Media Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** It is extremely helpful for delivering promotion emails for all kinds of company. It quick, trustworthy and simple to use application. You don't have specialized know-how for making use of this software. No technological expertise is needed. It offers pre-built web templates which we only would need to alter and our e-mail is prepared. There are numerous web templates readily available which are simple to personalize. Drop and drag is a superb characteristic. Importing contacts is extremely simple even we can easily segment the contacts. Additionally, it enables to evaluate e-mails prior to we send out to the customers. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I've nothing to say regarding the drawback of SendGrid. Occasionally when you unexpectedly add more contacts over the limit of your package, your adding limit may exceed and your company might get more bills from SendGrid. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** Undoubtedly I suggest making use of this software for ones marketing promotions. It truly saves time while increasing client response. For those who have a large listing of customers, and various segments inside it, Sengrid is actually an application to suit your needs. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Within our organization, we're making use of SendGrid for transmitting translational email messages to the contacts. It may also help in making e-mail layouts. This really is an excellent program to reach to clients. It will help to evaluate the person behavior right after transmitting the campaigns. It's very helpful for creating suitable choices for e-mail marketing. It contributes greatly to save lots of time ### 20. SendGrid Stands tall in this segment **Rating:** 4.5/5.0 stars **Reviewed by:** Praneeth K. | Business Development Executive , Small-Business (50 or fewer emp.) **Reviewed Date:** June 23, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** SendGrid is easiest of tools to setup the marketing campaigns and the best part of SendGrid is absence of 2-step verification which any marketer would love amidst of GDPR norms. The delivery rate in SendGrid is on higher side when compared to leading players in this market. We were pleased by the open rate and the responses which we achieved through SendGrid till date. This platform came to our rescue when others failed us with the advent of new norms which demands opt-in from the receiver's side. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** Though SendGrid has got all bell and whistles for email campaigns, it doesn't have email template builder which is as flexible when compared with other players. The most irritating thing of SendGrid is it doesn't allow you to upload any document as attachment nor have a cloud space to upload and share the link. Free trial period is given only one for one month which I feel is not enough to assess the tool completely,this should have been atleast 2 months in my observation. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** SendGrid is versatile tool to send marketing emails at affordable price. I'm amazed by the delivery rate which is the unique selling proposition of this platform. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** SendGrid helps us to send across our marketing emails globally at desired time. When it comes to monetary model, it is one of the most affordable service among the competitors. ### 21. We can send emails out to many users without a ton of time and effort **Rating:** 4.0/5.0 stars **Reviewed by:** Bradley W. | Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** August 25, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I think that the email templates are something that are outstanding about SendGrid Marketing Campaigns. Not only are they professional, but they are designed well for different types of email clients and devices. It's very common for mobile users to be a larger part of marketing these days since many people are reading email and doing work in general on their mobile devices, so it's great that many of these emails we make through SendGrid are suitable for mobile devices. Also, the ability to create sign up forms where people can automatically be added to our contact lists is a great feature of SendGrid. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I haven't run into many problems when using SendGrid, so it's hard to point out anything significantly negative. I think it can be a bit harder to implement than some other email solutions like Constant Contact or Mailchimp though. SendGrid has more configuration options, so that can possibly make things more complicated for some users. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** I believe that SendGrid is suitable for most businesses, but you should definitely look at some other options if cost is an issue. You might be able to find similar email services for a lower cost that can do many of the same things that SendGrid does. You can go wrong with SendGrid though if the added marketing expense isn't an issue. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Our SendGrid marketing campaigns give us a doorway to new customers and doesn't require a huge amount of human resources to keep it going on a daily basis. We can add sign up widgets to our website that can automatically connect to our SendGrid account and email contact list. The ease of management has been a big benefit as well as the large amount of contact information that we acquire through the widgets and forms. ### 22. Marketing made easy! **Rating:** 4.5/5.0 stars **Reviewed by:** Arbaz N. | Engagement Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** October 01, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** Sendgrid is one of the most user friendly tools available in the market. The multiple features such as different templates and analytics post campaign are very useful. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** The UI breaks down a lot of times. The overall pricing is also a little on the higher side. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Sending out bulk emails to our customers and other potential leads has been made easy by using this platform. The analytics shared has lead us to change certain campaign and also derive out value of a certain subject line. ### 23. A cloud based email service helps in sending bulk Emails.. **Rating:** 4.5/5.0 stars **Reviewed by:** John S. | Senior Account Executive, Financial Services, Mid-Market (51-1000 emp.) **Reviewed Date:** August 27, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I created a Sendgrid account for my company and it really continued to work great. We are using SendGrid for transactional emails like welcome mails, notifications, important information, advertisements and marketing campaigns. Through just one single mail you can easily send mails to huge number of customers in just one click. Creating your templates and uploading is also very helpful. It is really suitable and helpful for startups. Sendgrid is extremely intuitive. When you send emails through Sendgrid there are less chance of it being it move to spam. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I can't able to see the date and time in which the email address unsubscribed from the clients. Also there are some issues with the basic version. In pro version also there are some limits. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We are using SendGrid as a tool for sending transactional mails. ### 24. Smoothly automates many of our daily marketing and business communications **Rating:** 4.5/5.0 stars **Reviewed by:** Emery D. | Digital Marketing Strategist, Mid-Market (51-1000 emp.) **Reviewed Date:** July 27, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** SendGrid has an exceptional delivery capacity rate, I have never had a problem with the delivery of emails. I want to take the opportunity to say that it is extremely simple to use. In addition to this the SendGrid API allows you to integrate transactional email in the customized way you want. This allows you to make the emails sent very personalized. The price structure is beneficial for those who start with a low budget. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** It is important to note that the templates SendGrid contains are not many, therefore it is a bit difficult to customize. I could see that the navigation to the Billing or Account section is a bit difficult; This is something that makes me thoughtful because the processes in other sections are clean. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** I'm not really sure there's a place where SendGrid is not useful. The API offerings can offer you many further capabilities, so if you are developing custom software and need to send emails, it is worth putting SendGrid at the top of the list. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** SendGrid is considerably useful with the automatic sending of email when one goes through the moments of promotion of new prices, products, appearance of networks. It is quite easy to configure and perceive when there is an error in the mail for which it has not been sent to a client. It provides a set of solutions ready to help with our marketing activities; The technical capabilities and documentation provided by SendGrid are among the best I have found. ### 25. Excellent simple transactional email service **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** November 04, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** This was the first transactional email service I’ve had any luck with, it’s a massive upgrade from mailchimp, which I was using before. Substitutions allow me to send out bulk emails with personalization, totally streamlined my workflow. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I wish that the unsubscribe options were more customizable. Right now the only option I can find is to add an unsubscribe button, and if someone hits it by accident there’s no way to resubscribe them and send necessary transactional information. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** The problem of how to send out personalized emails without having to rewrite and reformat each one by hand. ### 26. Never had such a poor experience **Rating:** 0.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** September 01, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I thought I would like the features and simplicity but the platform is flawed **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** Beware of their billing system. they claim you are allowed say 5k contacts but this is on a monthly billing cycle so if you make a mistake on set up and upload a fresh list and deleted the old contacts to zero they still include these in your quota. The quota is based on all activity NOT your quota.Also, nothing works. After two weeks I still could not view my uploaded contacts to manage bounces as per best practice. Support is also useless. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** Do not recommend. Seriously! **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** None. Sendgrid has not worked at all, platform disruption issues, key features not working and Sedgrid has delayed two campaigns and cost me time, resources and money. ### 27. Low cost tool for creating email marketing campaigns with automation **Rating:** 4.5/5.0 stars **Reviewed by:** Yvonne P. | Lead Designer, Mid-Market (51-1000 emp.) **Reviewed Date:** July 11, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I like the way in which the post templates in SendGrid are integrated and the methods of using the API, in which it is very easy to indicate the necessary parameters for sending emails. It's very easy to integrate SendGrid with other services to extend its capability and functionality. The email builder user interface is really amazing and its very easy to design when we start out with an email template. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** The reporting tools in SendGrid have changed drastically in the last year and a half or so. Though I like some of the changes SendGrid has made, the amount of data is reduced to only three days. I know it costs a lot of money to keep large amounts of data for clients, but I would like to look at data for at least one or two weeks for a product that I pay for every month. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** Data sensitivity will be check again and every time you move data through builtin provided format. Further, this is very to manage it. We will look forward better solution for this. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** SendGrid is considerably useful with the automatic sending of email when one goes through the moments of promotion of new prices, products, appearance of networks. It is quite easy to configure and perceive when there is an error in the mail for which it has not been sent to a client. SendGrid provides a set of solutions ready to help with our marketing activities. The technical capabilities and documentation provided by SendGrid are among the best I have found. ### 28. A top-level transactional email platform that's worked well for us **Rating:** 4.5/5.0 stars **Reviewed by:** Gabriel S. | Marketing Strategist, Mid-Market (51-1000 emp.) **Reviewed Date:** April 16, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I like being able to send personalized emails with SendGrid Transactional templates. We just provide the name attribute which comes very handy to send emails. For this purpose, I have used SendGrid Python APK. It gives a lot of analytics as well like whether the mail has been opened or clicked or went into spam. Tracking the mail was also super easy from SendGrid. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** The Python documentation of SendGrid is very poor. The Github repo contains consider the number of issues also. I have to build and customize the Python code on my own. I think Sendgrid should give more time to resolve these issues. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** If you are looking for the transactional Email service provider, Email management go for SendGrid. It contains free tier for certain limits after that the cost is not much as compared to other options available. But if you want to go for full marketing campaigns you should look for other options. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We've benefited from SendGrid's easy implementation. The delivery rates have been high and we can create quality emails with much effort by using email templates. The email design tools are actually quite intuitive and easy to use, so when we need to make edits, it isn't much trouble for us to go in and make them. We have greater service satisfaction since our emails help to keep people more in the loop with initial information that they can follow up on if needed. ### 29. Reliable and very easy to use email marketing tool **Rating:** 5.0/5.0 stars **Reviewed by:** Alejandro C. | CEO & Founder, Education Management, Small-Business (50 or fewer emp.) **Reviewed Date:** March 08, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I like the way you can create segments on contacts lists based on many factors and rules. It is very easy to set up and very helpful when you have a big contact list with different types of clients in it. You can use "and" "or" rules to add more personalization to the segments. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I find the way to add contacts quite difficult for a person that doesn't work with CSV formats or that doesn't know how to transform a list that is in columns to a CSV that can be read by Sendgrid. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** If you have a big list of users, and different segments in it, Sengrid is a tool for you. The value for what you pay in terms of number of emails you can add and emails sent in their different plans is very good. The template builder is easy and very straight forward to use. Just drag and drop, and fill in the blanks. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** I have many types of clients and users in my platform and being able to segment them into smaller groups and targets is great. It is also not expensive for the number of features and contacts I can have compared to similar tools, plus we also use it for our automated email service so it's a one-stop show for us. ### 30. Makes our email campaigns much more efficient **Rating:** 4.0/5.0 stars **Reviewed by:** Derrick B. | Senior Producer, Mid-Market (51-1000 emp.) **Reviewed Date:** March 08, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** SendGrid has tools that allow us to optimize our bulk emails in many ways. They have professional design tools and templates that we can use to create and edit very sharp and engaging emails. Their system helps to boost our chances of emails actually getting through to recipients. Though it was a bit confusing for me to use at first, I ultimately didn't need an advanced technical background in programming or computing to use it effectively. There are many handy online guides to help me through tricky steps. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** The pricing to expand our sending capacity was a bit on the high end. We have to manage our contacts and sift through our leads to make sure we have the best chances for conversion. Getting started was a bit intimidating and it took me a while to really get a hang of using SendGrid. It wasn't too bad, but I would say that it was more complicated than using lots of other marketing software I've tried. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** I would say that SendGrid is a great choice for email marketing optimization. I'd recommend starting out with one of their templates to get an idea of the general formatting that is presumably effective. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** SendGrid has helped to increase conversion rates of our marketing campaigns. They provided us with solid and comprehensive analytical data to give us a thorough understanding of user activity and backgrounds. We can use much of the data to help refine our digital and traditional marketing campaigns and optimize the email formats of future email blasts. ### 31. An overall solid digital marketing platform **Rating:** 4.5/5.0 stars **Reviewed by:** Charles G. | Associate Account Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** March 04, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** The best thing about SendGrid is its user-friendly interface and effectiveness for creating campaigns for our customers. You can make everything according to your customers’ preferences and create the most suitable and interesting email campaigns. Also, the software is powerful enough to cope with various tasks at the same time and is easy to set up. We could basically start working immediately. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** The biggest negatives are that there are some confusing issues with email design. The emails often don't look the same in edit mode, the preview mode and after sending them out via an email campaign. Moreover, SMTP integration is a quite complicated procedure. Despite the robust design, it takes some time and knowledge to use effectively, so it can basically be difficult for the beginners to manage right away. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** I strongly feel that SendGrid is an effective platform for email marketing. I would definitely recommend this software for people who are connected to marketing. It is a great tool for the creation of effective and successful email campaigns. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** SendGrid is a multi-functional service that has really helped us with email marketing. We are provided with many important tools for emailing like real-time analysis, reputation monitoring and more. We've benefited from SendGrid's main purposes, which are to improve and simplify email marketing and organize general business processes. ### 32. SendGrid **Rating:** 3.5/5.0 stars **Reviewed by:** Rita K. | Admin, Small-Business (50 or fewer emp.) **Reviewed Date:** November 07, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I like that there is a free version that allows you to send email campaigns to multiple contatcs **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I dislike that the editing portion is a little lacking. I wish there was more customization in terms of template and design of the campaign itself **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** None **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We can now easily upload contacts and send without a problem, unlike Mailchimp ### 33. Great way to send well designed marketing emails. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Fund-Raising | Mid-Market (51-1000 emp.) **Reviewed Date:** May 02, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I like the tracking of open rates and click rates. I also like that they allow you to do A/B testing and it auto selects the better performing one. The other thing I like is that there is an option to switch to code mode, for a more customized approach. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** There is a lot to learn if you are new. One of the things I think can be improved is that you have to choose a template or code mode.... but you can't go back and forth. Also, some of the A/B testing is done automatically, but you don't have 100% control **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** This is a great platform for sending and managing marketing campaigns. It will take some time to familiarize yourself with what it can do. Ultimately a great product with great visibility of stats. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Communicating with current customers. Sending surveys to customers. Also we use it to communicate weekly updates for internal employees. We can tell who opened the email, so we know how effective an email campaign is. ### 34. Being able to trust your email provider is key to your success **Rating:** 4.5/5.0 stars **Reviewed by:** Allie K. | Sr. Marketing Manager, Brand & Retail, Internet, Mid-Market (51-1000 emp.) **Reviewed Date:** February 19, 2019 ### 35. Easy to use Email Marketing Software **Rating:** 5.0/5.0 stars **Reviewed by:** Jyothika J. | Social Media Coordinator, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** February 03, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** It is a very simple software which helps in growing business. I includes number of features which helps out in providing best layouts according to our interests. It also provides free trials which includes all the needed features, makes the beginners understand more about its usage. It include different templates and also plenty of tools. It contains a dashboard which is a percentage bar for measuring our reputation which is updated daily. It is very useful in sending mails in bulk in single click. And one more thing is it has features like can be viewed in mobile view, PC and also done through coding. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I don't have much of the negatives to come with, the only thing is sometimes it shows technical errors like when I click send campaign button it won't immediately move to the campaign page and shows its status of scheduling like whether the campaign has send or not. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** I would 100% recommend this software mainly for small business people to grow their business. Like it helps them to present their business requirements and all features in a well mannered way. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** In our company it helped us in reaching many business connections for our business growth. It is actually a easy way of reaching people around and presenting our business in an easy and understandable way. One of the main advantage of this software is sending it in bulk to different emails. And also I could view my percentage bar which helps me in knowing the amount of mails send and those ones bounced. ### 36. GREAT SERVICE WITH EASY TO USE **Rating:** 5.0/5.0 stars **Reviewed by:** TM M. | CTO, Small-Business (50 or fewer emp.) **Reviewed Date:** September 15, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** Very accurate details of mails sent info, which help us to know more about our members activities. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** reports only for 3 days is the issue :) so I hope they will give us 7 days in future **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** Very good rate and super cool interface to understand **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Long term issues like how accurately our membership get the messages More insight info of our messages with old once remains in our account is supers ### 37. Smooth to use, pricing friendly, would love a better drag and drop editor **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.) **Reviewed Date:** March 30, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** We like the way pricing is built out and the ease of uploading and managing contacts. We're very excited about Ads programs and automation. VERY excited for automation, we very much need the ability to set up drips without engineers. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** We have a great need to be able to set up drips without having to bring in our engineers or use a tool like Zapier. We'd like to see more integrations with marketing tools. Mail Chimp is integrated with most everything, we'd like to see Sendgrid grow to that point. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** It has a very flexible API for your engineering team. They are headed in the right direction for those that aren't too tech savvy. I believe there will be more integrations in the future. We're trying it out with Landing Lion right now. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We are using it to keep constant touch points. It's been great for getting product visibility out there on a weekly basis. ### 38. Mid level option **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.) **Reviewed Date:** August 22, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** Integration with my company’s software makes sending email marketing a breeze. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** Not as easy to important contacts. Wish this area was better. (Hard from contactually to send grid) **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** It requires a bit for finessing than constant contact or mailchimp which in my opinion are FAW R EASIER SOLUTIONS! But it integrates well with my company’s software and I’ve adjusted (I’m pretty tech savvy) **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Staying in touch with friends family and clients ### 39. Great service for a great price **Rating:** 5.0/5.0 stars **Reviewed by:** Matt P. | Interactive Media Director, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** November 19, 2018 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** SendGrid delivers email better than any other vendor we've used for less than half of the price. We were easily able to integrate our current services and get set up very quickly. We've also been able to improve our deliverability, understand the issues we're facing with specific providers, and use tools to improve the quality of the messages and content that we're sending out. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** The UI isn't as idiot-proof as some of the other services, but we're able to easily figure things out, walk clients through the dashboard, and see all of our metrics. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** SendGrid is an awesome provider. It's a little more hands on, but you're able to do so much more than with a lot of other providers. I'm excited to see what comes of their new partnership with Twilio. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We're able to easily deliver our clients message to as much of their audience as is possible. We've been able to build a good relationship and decrease our spam complain rate while increasing deliverability. ### 40. Great emailing site. **Rating:** 4.5/5.0 stars **Reviewed by:** Dara R. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** November 17, 2018 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** SendGrid is a great emailing site. I've been using them for almost 3 years now. I love the way you can track the open and clicks for each email campaign you send. I also love the way you can customize the design of the emails. Unlike MailChimp where you can't change the columns. With SendGride, I'm able to add columns anywhere I want and I don't feel limited in the design options **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I wish there was a way to mass remove people who unsubscribe from the list instead of removing them one by one. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** Great product. I've worked with other email programs and by far I like this on the best. Once you get a campaign setup that you like, you can duplicate that campaign, make changes and send for another campaign. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** I needed to be able to send emails for specials, new products and updates to my clients. SendGride offers a great solution for this. Once my email list got so big, my old email program couldn't handle it. That is when I was on a search for a new solution. ### 41. Sendgrid: The CONS outweigh the PROS for the inexperienced marketer. **Rating:** 1.5/5.0 stars **Reviewed by:** Verified User in Computer Networking | Small-Business (50 or fewer emp.) **Reviewed Date:** January 29, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** The best thing Sendgrid has going for it as a bulk mailer is that you can import a large list of contacts without much fuss or refusal like other well known auto responders. Also, it is free to use for sending a limited number of emails/month that you send, which is a nice benefit. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** In my opinion, setting up a basic email marketing campaign is too complicated unless you have a great deal of experience. The tutorial videos are generally vague and I haven't found their support to be of much help in explaining sections I didn't understand. And beware of their Acceleration Program. They completely lack follow through on this program's benefits and promises. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** They stress deliverability, which is a huge benefit over most other emailing software sites. But there again, if you lack a solid background in sending engaging emails, it can be quite frustrating and time consuming. ### 42. Reliable marketing campaigns that land in the InBox **Rating:** 5.0/5.0 stars **Reviewed by:** Kathy K. | CTO | Co-Founder, Internet, Small-Business (50 or fewer emp.) **Reviewed Date:** March 08, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** SendGrid emails are easy to set up, they help manage our domain reputation so that the emails land in a person's inbox, and we can easily program emails to deliver through an API. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I would like to see a more robust email template editor. It's finicky and the HTML it generates is verbose. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** Use the API Libraries provided by their team **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We send all our transactional emails to our health plan members and employers through this platform. We can easily see who received our emails, clicks, opens, etc. ### 43. User friendly, cost-effective, and the best option for our small business! **Rating:** 5.0/5.0 stars **Reviewed by:** Stacy B. | Director of Marketing & Social Media, Small-Business (50 or fewer emp.) **Reviewed Date:** November 19, 2018 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** The design editor used to create marketing campaigns is very user friendly, and for the options that our small business was looking for, SendGrid offers the best pricing! It is also very handy that we can pay for what we need since our email volume varies from month to month. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** I wish there was a more robust preference center integrated with SendGrid that could monitor user preferences in terms of how much email they'd like sent and what lists they'd like to be on. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** SendGrid offers a lot of documentation to assist with setup and learning, so make good use of it! **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We've been able to send a wide variety of marketing campaigns and create some awesome-looking templates! Monitoring the success of the campaigns is easy with the metrics displayed directly in the campaign view. ### 44. Doesn’t it’s job but cumbersome to use **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Education Management | Enterprise (> 1000 emp.) **Reviewed Date:** April 23, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I like that if you want to do a simple campaign, there aren’t a lot of options to mess with. It can be simple and straightforward. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** Customization is very difficult. The software has limited options that are difficult to work around. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** If you want something simple and automated, this works. But if you want something you can customize or your projects are more than very simple, I would recommend other software. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We use it for campaigns to communicate with participants in various projects we run. It helps automate some of the very large email lists. ### 45. Not as easy as Mail Chimp **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Publishing | Small-Business (50 or fewer emp.) **Reviewed Date:** April 06, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** I like that there are templates to create formatted e-blasts. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** It was not as user-friendly for me. I found to design each email, it took more effort to figure out how to compose a message. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** Dumb it down a little visually, a lay person should be able to use it if you want it to be as simple as mail chimp **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We used this primarily to save money but it's easy to go over your plan and have to pay extra. there is ease of use going up and down in the plans though, you are not locked in with a contract. ### 46. Sendgrid rocks **Rating:** 4.5/5.0 stars **Reviewed by:** Brad Emery C. | Head of HighChloeCloud - GLASS - Hong Kong 🇭🇰, Small-Business (50 or fewer emp.) **Reviewed Date:** March 10, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** The interface is easy to use and you can pull the HTML out for use later e.g. we put our campaigns up on our website archive. The help team is fantastic and they cannot do enough to help **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** No complaints - any issues get resolved quickly **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** Its easy, effective, and inexpensive **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We use Sendgrid internally to notify us of new sales and user activity. We also use it for email marketing, and for our bi-monthly newsletter ### 47. Great Experience using Marketing Campaign from Send Grid **Rating:** 5.0/5.0 stars **Reviewed by:** Agustin S. | Owner, Market Research, Small-Business (50 or fewer emp.) **Reviewed Date:** March 08, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** We have been using Send Grid for 5 years now, we are very pleased with servives and specially with opportunity to keep increasing our lead pipeline with marketing campaigns. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** nothing to complain about it. It is very user friendly and have a lot of KPI to understand what is going on. We will continue that partnership for a long time! **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** go for it, no problems ahead! **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** we use it for lead generation with great results. ### 48. Developer Friendly Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** March 08, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** SendGrid is an API-first product. The documentation is very solid, and the API is well thought out. I'm a huge fan of SendGrid's metrics and reporting. It makes it much easier to track down delivery issues. Reputation monitoring per IP is also really helpful. And for programmers who might not be well versed on the ins and outs of deliveries, SendGrid's learning resources are concise and helpful. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** There's honestly nothing that bugs me about the platform. We send close to a quarter million emails a month, so I'm a relatively high volume user. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** SendGrid is the 800lb gorilla in the market. And the position is well-deserved. I'd recommend SendGrid for handling transactional and marketing needs. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** We aren't using SendGrid marketing campaigns. Instead, we're taking advantage of an integration between our CRM and SendGrid, and our CRM is using SendGrid to send all drip campaign emails. The benefits are scalability, making use of SendGrid's suppression list to make sure we don't send to anyone who's opted out, and being able to see deliverability in the aggregate and also at the individual message level. ### 49. Works for beginners to advanced. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** August 28, 2019 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** Statistics, user analytics, ever evolving to changing times. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** Bulk mailers take more time to be delivered against Peers. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** Integration with SMTP. Quite easy and cost efficient. ### 50. Good mass email delivery tool, and getting better. **Rating:** 4.0/5.0 stars **Reviewed by:** Doug W. | Technology Advisor, Mid-Market (51-1000 emp.) **Reviewed Date:** September 18, 2018 **What do you like best about Twilio SendGrid Email Marketing Campaigns?** SendGrid is developing more features that make them better. When we first signed up a couple years ago, we had to jimmy-rig a way to dynamically adjust the number of rows in an email (such a an invoice with multiple line items). We embedded a whole HTML table into a single substitution tag. It worked, but it's not what it was meant for. But they recently released a new feature called Dynamic Templates that solves this exact problem. That is an example of their continued focus on bettering their product. They are the kind of people you want to partner with when choosing who to trust with such a crucial part of your business, and what tool to build into your application. **What do you dislike about Twilio SendGrid Email Marketing Campaigns?** If you don't purchase a dedicated sending IP address, you get randomly pooled in with other senders. This by itself is okay since I choose not to pay for the dedicated IP. What would be great is if SendGrid would look at your particular sending reputation contribution and experience and "graduate" you up to a pool of customers who also have an excellent sending reputation contribution. This way you can work your way into a pooled IP with a better reputation - reward the good apples. Similarly, they could offer a Transactional Email only type of account with no access to the Marketing emails section. Transactional Email has high open rates and should have extremely high deliverability. Pooling these similar customers on the same shared IP address would help the overall shared sending reputation. **Recommendations to others considering Twilio SendGrid Email Marketing Campaigns:** For a premium in transactional deliverability rates and template creator quality, also try Elastic Email. **What problems is Twilio SendGrid Email Marketing Campaigns solving and how is that benefiting you?** With SendGrid, our application can send email as fast as our server creates them. ## Twilio SendGrid Email Marketing Campaigns Discussions - [ood softwear or email marketing plateform](https://www.g2.com/discussions/ood-softwear-or-email-marketing-plateform) - 1 comment, 1 upvote - [Is anyone having issues with Sendgrid](https://www.g2.com/discussions/15540-is-anyone-having-issues-with-sendgrid) - 1 comment, 1 upvote - [How can we integrate with Facebook leads ads ?](https://www.g2.com/discussions/12658-how-can-we-integrate-with-facebook-leads-ads) - 1 comment, 1 upvote - [Does Marketing Campaigns offer access to free email templates?](https://www.g2.com/discussions/beautifully-responsive-templates) - 1 comment, 1 upvote - [Does Marketing Campaigns support both WYSIWYG, visual drag and drop editing as well as options for HTML code?](https://www.g2.com/discussions/design-vs-code-editing) - 1 comment, 1 upvote - [View Twilio SendGrid Email Marketing Campaigns pricing details and edition comparison](https://www.g2.com/products/twilio-sendgrid-email-marketing-campaigns/reviews?page=4&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+14%3A28%3A38+-0500&secure%5Bsession_id%5D=17ce836c-e4a4-4026-9dd8-77354ed98f2f&secure%5Btoken%5D=c35a5a5b6937a39889ca40b96270f281c0041fc5781e04f2362d18cfdb3cae45&format=llm_user) ## Twilio SendGrid Email Marketing Campaigns Integrations - [Amazon Pinpoint](https://www.g2.com/products/aws-amazon-pinpoint/reviews) - [Kimola](https://www.g2.com/products/kimola/reviews) - [WordPress.org](https://www.g2.com/products/wordpress-org/reviews) - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) ## Twilio SendGrid Email Marketing Campaigns Features **Email Marketing** - Email and Mobile Preview - Manage Email Lists - High-Volume Sending - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses - Multi-user Account - Surveys **Diagnosis** - IP Address - Domains - Content - Policy Compliance **Templates** - Text and Themes - Stock Images - Proofing - Mobile Responsive **Platform Basics** - Editing Platform - Spam Filter Testing - A/B Testing - Deliverability Testing - Design Testing **Tracking** - Processing Time - Placement - Open Rate - Time to Open - Alerts **Edit** - Pre-Made - Build - HTML **Platform Data** - Performance - Dashboard - Analytics **Reporting** - Campaign Performance - Domain Reputation - Brand Reputation - Blacklist and Whitelist **Logistics** - Analytics - Issues - Integrations - Shareable Link **Agentic AI - Email Testing** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Email Deliverability** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Reporting & Analytics** - A/B Testing - Basic Reporting **Agentic AI - Email Template Builder** - Autonomous Task Execution - Cross-system Integration **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Agentic AI - Email Marketing** - Autonomous Task Execution - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Cross-system Integration **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - CRM Integration - E-Commerce Integration - Third-Party Integrations **Additional Functionality** - Personalization - Autoresponders - Customer Segmentation - Newsletter Management - AI Copilot - WYSIWYG Editor - Engagement Tracking - Preview Functionality - Email Tracking - Email Campaign Management - Landing Pages/Web Forms - Customizable Branding - Lead Capture - Mobile Optimization - Customer Journey Mapping - ROI Tracking - Activity Dashboard - Customizable Fields - Reporting/Analytics - Click Tracking - List Management - GDPR Compliance - Subscriber Management - Email Sequences - Campaign Scheduling - Event Triggered Actions - Multi-Language - Template Management - Customizable CTAs - Real-Time Analytics - Dynamic Content - CAN-SPAM Compliance - Multi-Channel Marketing - HTML Editor - Contact Management - Drip Campaigns - Campaign Analytics - Product Recommendations - Image Library - Workflow Automation ## Top Twilio SendGrid Email Marketing Campaigns Alternatives - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - 4.5/5.0 (2,481 reviews) - [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews) - 4.3/5.0 (12,675 reviews) - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,243 reviews)