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# TruVoice from Corporate Visions Reviews & Provider Details

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With TruVoice from Corporate Visions, you’ll tap into the perspective of your buyers to uncover why your deals end in wins, loses, or no decisions, so you can prioritize the right adjustments today to capture tomorrow’s revenue. When your buyer feedback is automatically collected, compiled, and analyzed with TruVoice, you’ll get comprehensive insights and recommendations around: - Why you’re winning or losing—overall, by segment, or by rep - How you compare to competitors - Which deals were winnable and the specific tipping points - Your sellers’ performance in the skills that influence win rates - Your price position and value perception Inform your go-to-market strategy, sales execution, product development, and customer experience with real-time, unbiased feedback from your buyers.

* * *

Provider Website
TruVoice from Corporate Visions
Seller
[Corporate Visions](https://www.g2.com/sellers/corporate-visions-fc51c5a4-1030-40fa-b3fa-3ce7fa70b6df)
Discussions
[TruVoice from Corporate Visions Community](https://www.g2.com/products/truvoice-from-corporate-visions/discuss)
Languages Supported

English

Services Offered

Win-Loss Analysis, Competitive Analysis , CX Analysis, Churn Analysis, Customer Interviews

Overview by
Jonquille Anderson

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 ![Verified User in Professional Training & Coaching](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Professional Training & Coaching")
GP

Verified User in Professional Training & Coaching

Mid-Market (51-1000 emp.)

12/6/2020

"A really insightful tool to drive sales effectiveness"

5/5

Describe the project or task TruVoice from Corporate Visions helped with:

We leveraged Primary Intelligence to support automated win/loss analysis and better understand how and why conversion rates differ across sellers as well as different types of deals. Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

The org, our managers and individual reps get great value from the customer feedback without adding any administrative burden to the team. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

The standard win/loss surveys are a little long, will work with PI to shorten in future deployments. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Onboarding is easy, the Primary Intelligence team is awesome and the platform's impact was immediate. Getting regular customer-back insights on our sales process execution, buyer enablement, market positioning and competitive differentiation has had a significant impact on our business. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Seller invite

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
TC

Verified User in Computer Software

Enterprise (\> 1000 emp.)

3/16/2021

"They help greatly with our Voice of the Buyer program"

5/5

Describe the project or task TruVoice from Corporate Visions helped with:

Genesys voice of the buyer program Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

The verbatims and insights from the interviews, cohesively communicated. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

the limited number of interviews we have Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Getting insights from customers through an unbiased lens - both with those who decided to partner with us and those who didn't. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Jacob F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jacob F.")
JF

Jacob F.

Mid-Market (51-1000 emp.)

7/3/2020

"Excellent tool, well worth the cost"

5/5

Describe the project or task TruVoice from Corporate Visions helped with:

We purchased Primary Intelligence for win/loss analysis of our sales process. This can be a tricky task to accomplish with a CRM alone (we use Salesforce). Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

Common-sense assembly of Salesforce and other data in a clean view. Salesforce has relatively robust reporting, but to have exactly what you need, joined with other relevant data, is immensely helpful. You could hire an analyst to gather and process this data regularly, or you can use this product at a much lower cost, and get real-time, on-the-fly results. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

So far we do not dislike anything about Primary Intelligence. Review collected by and hosted on G2.com.

Recommendations to others considering TruVoice from Corporate Visions:

This is a low-cost, high-impact SaaS product -- I highly recommend giving it a try. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

We are solving the problem of empirically -- to the extent possible -- analyzing win/loss data, vs the traditional shoot-from-the-hip anecdotal approach. Review collected by and hosted on G2.com.

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Response from Nick Siddoway of TruVoice from Corporate...

[Editedit](https://www.g2.com/survey_responses/truvoice-from-corporate-visions-review-4288123/official_response/edit)

Jacob, thanks for the feedback. It's great to learn about the benefits you are receiving, and the value of the automated win loss solution. Thank you for the recommendation!

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Ryan D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ryan D.")
RD

Ryan D.

Mid-Market (51-1000 emp.)

6/9/2020

"Very thorough and responsive"

4/5

Describe the project or task TruVoice from Corporate Visions helped with:

They helped us to put together a semi automated survey process in order to get feedback on deals we won and lost. Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

They are very quick to respond to any question or issue. Additionally, they were very thorough when it cam to Training me as an Admin as well as training out sales team in how to send out surveys and understand the results. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

I don't think we are getting as much feedback as we thought we would. Some of that could be our fault, for having too many questions in the survey. It could also be that people are a little surveyed out. Review collected by and hosted on G2.com.

Recommendations to others considering TruVoice from Corporate Visions:

This is a very flexible and mature product for gathering and analyzing market feedback. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

We are getting a better understanding of why we are winning and losing deals... and in some cases why our competitors are beating us. Review collected by and hosted on G2.com.

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Response from Nick Siddoway of TruVoice from Corporate...

[Editedit](https://www.g2.com/survey_responses/truvoice-from-corporate-visions-review-4257013/official_response/edit)

Thank you for the feedback Ryan. You have been a pleasure to work with and happy that you and your sales teams have enjoyed the training. more to come!

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

JD

Jason D.

Enterprise (\> 1000 emp.)

7/6/2020

"Director, Market Intelligence"

4.5/5

Describe the project or task TruVoice from Corporate Visions helped with:

Primary Intelligence was an integral partner in our win/loss analysis program. Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

The people at Primary Intelligence genuinely want to help us understand why we win and why we lose, and bring innovative ways to gather the feedback we need to get a clear picture. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

I would like to see Primary Intelligence personalize the outreach emails more as I believe it would generate a higher response rate. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Primary Intelligence is helping us build relationships with our customers and even build relationship with clients who we were not successful at earning their business. They also empower and increase the confidence in our sellers, as they hear/read the feedback directly. It also enabled us to refine our offerings to fit the needs of the market. Review collected by and hosted on G2.com.

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Response from Nick Siddoway of TruVoice from Corporate...

[Editedit](https://www.g2.com/survey_responses/truvoice-from-corporate-visions-review-4289842/official_response/edit)

Thank you for sharing Jason. I'm glad that you too have experienced the genuine concern we have for each of our customers' success. Great to hear that these insights have helped your sales team feel more confident in their deals and also helped refine your offerings to adapt to shifts in the market - congrats!

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
TC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

7/24/2020

"Excellent insights and value"

4.5/5

Describe the project or task TruVoice from Corporate Visions helped with:

Primary Intelligence supports our win/loss program. Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

Provides excellent insights into the buying process. The professional team at Primary Intelligence is able to drive insights with both qualitative and quantitative data from a win/loss program. The dashboard analytics and reporting offered by Primary Intelligence is excellent. It is extremely helpful to be able to have all of our survey data in one dashboard that can then be rolled up or analyzed across a number of different variables. Being able to provide our sales team with access to their own data and feedback on the buying and selling process is extremely valuable. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

Initially it was challenging to scale the program but Primary Intelligence has since added new offerings to support a wider variety of use cases and opportunities to gather buyer insight. Review collected by and hosted on G2.com.

Recommendations to others considering TruVoice from Corporate Visions:

The team at Primary Intelligence is very seasoned and easy to work with. They can customize a program to your needs and scale. I would recommend leveraging them for an initial pilot to gain your own perspective and see how you can scale this program for your organization. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Gathering insight on the buying process from via a win/loss program. The methodology and process secures a good percentage of interviews and surveys that allow us to capture information to support our sales and marketing programs. It can often be challenging and time consuming to manage a win/loss program internally, especially with a higher volume of deals. Primary Intelligence does the heavy lifting which gives our team more time to leverage the information for strategic insights. Review collected by and hosted on G2.com.

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Response from Nick Siddoway of TruVoice from Corporate...

[Editedit](https://www.g2.com/survey_responses/truvoice-from-corporate-visions-review-4312597/official_response/edit)

Thank you for taking the time to provide feedback. We are pleased to hear you love our quality, dashboards, and working with the team. As you stated, with "traditional" win loss analysis, scaling can be a challenge. But it sounds like you seeing many benefits to our new features and approach that are designed to make scaling easy and cost effective. Many more innovations to come!

Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
GC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

1/27/2021

"review PI"

4/5

Describe the project or task TruVoice from Corporate Visions helped with:

customer win loss interviews Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

I liked the depth of insight provided and the software tools used to navigate the results Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

There was a lack of clarity in how survey results were used vs. phone interviews to arrive at each interview result Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Understanding what drives churn in our business- early days, we are just socializing results Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Ashley O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ashley O.")
AO

Ashley O.

Manager, Market & Competitive Research

Enterprise (\> 1000 emp.)

3/11/2020

"Primary Intelligence has been a great vendor to work with an excellent tool."

5/5

Describe the project or task TruVoice from Corporate Visions helped with:

Primary Intelligence is helping us with our Win/Loss Program and providing a realtime data analytics dashboard for our Win/Loss quantitative and qualitative survey data from clients. PI's dashboard is giving us the tools to provide realtime results to our sales organization which will in turn assist them in increasing their win rates by making changes to their sales tactics based on client feedback in realtime. Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

I like the ease of working with the Primary Intelligence staff and the dashboard analytics. It is extremely helpful to be able to have all of our survey data in one dashboard that we can quick analyze and provide trends on. It is also very useful to give our sales folks realtime access to their own data and feedback from their clients on their performance in a sales cycle. One of the largest projects we have worked on with Primary Intelligence was importing almost three years worth of historical Win/Loss data and mapping the old survey/interview data to the new Primary Intelligence survey/interview requirements - Primary Intelligence was able to successful accomplish this project. Instead of starting with a blank dashboard we were able to import roughly 1200 previously reviewed deals dating back to 2016. This was not an easy task, but Primary Intelligence accomplished it and in a very reasonable time frame. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

There is nothing that I truly dislike about Primary Intelligence . I think they have been handling this unique project VERY well! The staff has worked extremely hard to accommodate our internal procedures and processes. They were willing to make compromises and create new functions and features within their dashboard to meet our needs. We have certainly been a challenging customer, but the changes and enhancements being made have proven to be beneficial for all. Review collected by and hosted on G2.com.

Recommendations to others considering TruVoice from Corporate Visions:

Primary Intelligence is an excellent vendor to work with. They demonstrate the willingness to be flexible and accommodate your firm's internal processes. The staff is very knowledgeable and responsive as well. They are dedicated to seeing your Win/Loss program succeed and grow. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

They have helped automate our data analytics, provide realtime access to our sales organization and increase the number of deals evaluated in the Win/Loss program for surveys and interviews. Sales managers will now have the capabilities to monitor their sales reps performance and have access to ongoing feedback which will allow them to provide more constructive coaching moments to help their sales teams flourish and win more business. The competitor battlecards will be a significant advantage for sales as they can actively review their competitors' strengths and weaknesses and restructure their sales strategy in an ongoing RFP process to give them a better chance of closing the deal. Review collected by and hosted on G2.com.

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Response from Nick Siddoway of TruVoice from Corporate...

[Editedit](https://www.g2.com/survey_responses/truvoice-from-corporate-visions-review-4145844/official_response/edit)

Ashely, thank you for this feedback. It has been a honor partnering with you and the team. We've appreciated your ongoing input that has helped us shape some of our new features and direction. Many more successes to come!

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

KV

Kent V.

Small-Business (50 or fewer emp.)

6/30/2020

"We love the tools and people at Primary Intelligence!"

5/5

Describe the project or task TruVoice from Corporate Visions helped with:

Primary Intelligence gives you the right data to make informed decisions. In your gut, you may feel you have a problem with a team member or client but the PI team finds and provides the information we need to make informed decisions and changes. Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

Their years of experience and integrity! Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

There is nothing, we just wish we had done this sooner! Review collected by and hosted on G2.com.

Recommendations to others considering TruVoice from Corporate Visions:

I have personally known Nick Siddoway for well over a decade and cannot say enough good things about doing business with him and Primary Intelligence. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Closing more deals! Review collected by and hosted on G2.com.

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Response from Nick Siddoway of TruVoice from Corporate...

[Editedit](https://www.g2.com/survey_responses/truvoice-from-corporate-visions-review-4282029/official_response/edit)

Kent, thank you for the kind words. It's a true pleasure knowing you!

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
GC

Verified User in Computer Software

Enterprise (\> 1000 emp.)

2/27/2020

"Marketing & Competitive Intelligence"

5/5

Describe the project or task TruVoice from Corporate Visions helped with:

Win Loss Program to improve win rates, better understand why we win or loss clients, increase deal sizes. Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

Great partnership, easy to work with, deliver what was discussed, understanding business need and pains , before the program actively start, great experience and knowledge, really good and user friendly True Voice platform.

Very high level of engagement before and during the project from all levels of the company.

High level of awareness and familiarity with the project details, challenges and maximum customer satisfaction. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

What we ordered, we received. And even more. There is nothing to dislike. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Why prospects buy or do not buy our solutions.

What was the main thing they do evaluate the most on our work and what they dislike the most.

What we can improve based on the results of the program.

Which processes we need to improve and which processes were positive for our client and we can use as a good example in the following deals.

Is there something we've missed going true the sells process.

How we perform against competitors according to our customers - this was one of the most important areas we've got really good information. Review collected by and hosted on G2.com.

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Response from Nick Siddoway of TruVoice from Corporate...

[Editedit](https://www.g2.com/survey_responses/truvoice-from-corporate-visions-review-4130592/official_response/edit)

Thank you for sharing! Glad to hear your experience has been superior from day 1; we appreciate the opportunity to partner with you and drive your success.

Validated ReviewerSource: Organic

## Questions about TruVoice from Corporate Visions? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about TruVoice from Corporate Visions
](https://www.g2.com/products/truvoice-from-corporate-visions/discussions/new)

GU

Guest User

How has TruVoice supported your sales enablement efforts, and what features do you find most valuable?

0 Upvotes

0

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Join the conversation
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 ![Abhishek K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Abhishek K.")
AK

Abhishek Kumar
•
Last activity almost 5 years ago

What’s best way to get battle card

1 Upvote

1

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##### Pricing

Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more.

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