--- title: TruVoice from Corporate Visions Reviews meta\_title: 'TruVoice from Corporate Visions Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 114 reviews by the users' company size, role or industry to find out how TruVoice from Corporate Visions works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 114 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Business Services url: https://www.g2.com/categories/business-services ---

# TruVoice from Corporate Visions Reviews & Provider Details

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With TruVoice from Corporate Visions, you’ll tap into the perspective of your buyers to uncover why your deals end in wins, loses, or no decisions, so you can prioritize the right adjustments today to capture tomorrow’s revenue. When your buyer feedback is automatically collected, compiled, and analyzed with TruVoice, you’ll get comprehensive insights and recommendations around: - Why you’re winning or losing—overall, by segment, or by rep - How you compare to competitors - Which deals were winnable and the specific tipping points - Your sellers’ performance in the skills that influence win rates - Your price position and value perception Inform your go-to-market strategy, sales execution, product development, and customer experience with real-time, unbiased feedback from your buyers.

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Provider Website
TruVoice from Corporate Visions
Seller
[Corporate Visions](https://www.g2.com/sellers/corporate-visions-fc51c5a4-1030-40fa-b3fa-3ce7fa70b6df)
Discussions
[TruVoice from Corporate Visions Community](https://www.g2.com/products/truvoice-from-corporate-visions/discuss)
Languages Supported

English

Services Offered

Win-Loss Analysis, Competitive Analysis , CX Analysis, Churn Analysis, Customer Interviews

Overview by
Jonquille Anderson

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DC

David C.

MGR, MARKET RESEARCH AND COMPETITIVE INTELLIGENCE

Mid-Market (51-1000 emp.)

6/17/2022

"A Total Differentiator for Win/Loss Analysis"

5/5

What do you like best about TruVoice from Corporate Visions?

Have never used a more in-depth solution for obtaining feedback on an opportunity whether it is a win, loss, or no decision. The ability to match a survey with an actual interview with the buyer's perspective is an incredible feature. Then tying this to what the seller thought was the comparison reasons brings a new sense of reality to the overall opportunity picture. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

I would like to see a way to integrate back into the CRM tool against the opportunity record for a more closed loop solution and dashboarding analysis Review collected by and hosted on G2.com.

Recommendations to others considering TruVoice from Corporate Visions:

This is a phenomenal value selling tool and competitive intelligence. I highly recommend this tool Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

The solution helps us improve win/loss ratio, speed up pipelline velocity of opportunities, and helps us in sales and marketing with effective positioning of our solution to the market Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
GC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

7/11/2022

"Helpful sales tool"

4/5

What do you like best about TruVoice from Corporate Visions?

Primary Intelligence’s win-loss feedback provides valuable insights into why we are winning and losing in competitive sales opportunities. The information is very detailed and allows reps to better understand how our actions contribute to winning/losing deals, as well as non-sales-related factors, such as product or support issues that may also impact buyer decisions. This helps me win deals and easily access information that I wouldn't normally have access to. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

Take the time to read through the feedback profiles to really understand what buyers are looking for, from both a sales perspective and from a solution perspective. Using the buyer feedback will give sales teams insights into what they’re doing well and areas they can target for future improvement. Review collected by and hosted on G2.com.

Recommendations to others considering TruVoice from Corporate Visions:

Having a dedicated team member to manage this is vital. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

The win loss program is helping us better understand our buyers’ needs so that we can increase our win rates and grow our market. This has been especially helpful in new markets and segments that we are targeting, as well as for reps that are new to the market or new to our team. There are a lot of competitors and capturing why we win or lose against them is very important for my success as a sales professional. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services")
CI

Verified User in Information Technology and Services

Mid-Market (51-1000 emp.)

5/19/2022

"Primary intelligence"

4/5

Describe the project or task TruVoice from Corporate Visions helped with:

PI helps me to gain better insight on my win or loss opportunities. Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

They are detailed and direct interaction with the buyer / decision maker is the key for gathering the right type of feedback. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

Still learning more about them but so far everything seems to be good, but Contacting all of the decision makers instead of one would help us further our understanding. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Sales insight to improve sales strategies and get clients feedback on why we lost or won a deal. Primary intelligence has the right toolset to collect clients feedback in a timely manner. Review collected by and hosted on G2.com.

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10/24/2022
Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
PC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

7/6/2022

"Great insights and support"

5/5

What do you like best about TruVoice from Corporate Visions?

Love the filters and the ability to dive into verbatims of the collected responses/interviews. We also receive amazing support and get quick responses to all of our questions or issues. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

I wish we could build a custom dashboard that would stay in place and update as those criteria were met. Being able to come in and have a one-glance view of the main items we're filtering for would be really nice. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Gives us a great view into why we win and lose deals with enough detail that we can derive real meaning from the responses we receive. PI provides nice data visualizations and filters so that you can get the information you want and don't have to export to a data viz program if you don't want to. This helps convey high-level win/loss information to our sellers without a lot of effort on their part while allowing the competitive/market intelligence teams to dive deeper. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

RV

Rahul V.

Sr. Manager, Win Loss Analytics

Mid-Market (51-1000 emp.)

7/23/2020

"Valuable insights into customer's buying decisions"

4.5/5

Describe the project or task TruVoice from Corporate Visions helped with:

We hired Primary Intelligence to help understand what's important to our buyers, and equally important were insights into our customers decision-making process and view of competition. The goal was to understand areas we need to focus as a company to drive improved win-rates. Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

Very detailed and action-oriented customer feedback is provided. Their ability to go through the buying process and gain insights that you would not have known otherwise is good. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

To analyze customer feedback and gain insights into survey questions, one would require data to port it into their BI environment. Primary Intelligence currently has export functionality, but lacks plug-in or EDI services which might be on their product roadmap. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Gaining insights into customers' buying process and selection criteria while choosing workplace management tools. We reviewed some initial insights and customer feedback is promising. We are in the process of encompassing additional products aligned to our product strategy and hope to capture voice of the buyer. Review collected by and hosted on G2.com.

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Response from Nick Siddoway of TruVoice from Corporate...

[Editedit](https://www.g2.com/survey_responses/truvoice-from-corporate-visions-review-4313052/official_response/edit)

Thank you for sharing! Glad you are finding value in the insights. We are working on the data port request...coming soon!

3/21/2022
Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Lindsay D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lindsay D.")
LD

Lindsay D.

Proposal Manager / Project Analyst

Small-Business (50 or fewer emp.)

5/6/2021

"We are in the beginning stages of a contract with Primary Intelligence - so far so excellent."

4/5

Describe the project or task TruVoice from Corporate Visions helped with:

Win/loss analysis Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

They provide excellent communication and support. They have gone above and beyond to make sure we see the value in the service they are providing, and have been in touch regularly to provide add-on support. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

It has not been 100% clear who main PoC is. We have had several different points of contact, all who have been helpful and excellent in their own right, but that could be confusing. It would be good to clarify who is lead of what aspect. Review collected by and hosted on G2.com.

Recommendations to others considering TruVoice from Corporate Visions:

Try them out! They are excellent at being attentive to and tailoring their services to your specific needs. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

We are solving our need to increase our win rate and understand our customer base, why we win deals and why we lose. WE are already receiving insightful feedback through the customer interview process. Review collected by and hosted on G2.com.

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3/21/2022
Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
PM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

6/17/2022

"Awesome sales coaching tool and great service"

4.5/5

What do you like best about TruVoice from Corporate Visions?

The 'Outcome Reasons' feature is a personal favorite of mine. Having the ability to walk my sellers though where they win and lose on specific deals in 1:1 meetings is quite valuable. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

Robust platform that offers extensive reporting capabilities. Definitely takes time to understand it and use it effectively. Luckily our main POC, Ralph, is always willing to go above and beyond on our bi-weekly walk throughs. Review collected by and hosted on G2.com.

Recommendations to others considering TruVoice from Corporate Visions:

I'd love a monthly review in email format that provides updates on my team's performance on Primary Intelligence with high-level information on the types of profiles we have received. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Primary Intelligence helps our company gather granular insights on why we win or lose specific deals. Prior to leveraging their software, it was a challenge for us to gather such detailed client feedback. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services")
EI

Verified User in Information Technology and Services

Enterprise (\> 1000 emp.)

7/18/2022

"Listen deeply to the customer voice with Primary Intel"

4.5/5

What do you like best about TruVoice from Corporate Visions?

The professional interviewers & analysts made such a difference to the whole process. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

We could perhaps have more flexibility in the questionnaire. At places, it felt a bit longish. But maybe that was required for the kind of insights we derived. Review collected by and hosted on G2.com.

Recommendations to others considering TruVoice from Corporate Visions:

A must have platform that provides unbiased feedback from clients with deep analysis and insights Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

We are a large enterprise dealing with global clients spanning more than 100 countries. While we were doing win-loss analysis internally, we lacked direct feedback from the client. So we wanted to see how we could source this and use the intel for our improvements. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services")
PI

Verified User in Information Technology and Services

Enterprise (\> 1000 emp.)

6/14/2022

"Verbatim Insights from Customers"

4.5/5

What do you like best about TruVoice from Corporate Visions?

I appreciate the analysis the team does. The interviews can be pretty rigorous so the analytics team helps to extract the essence of the customer's voice. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

The platform produces a high volume of data but it's sometimes difficult to see the forest through the trees. There are some helpful data-driven visuals but I'd love a bit more to more easily present real-time findings and strategic insights. Review collected by and hosted on G2.com.

Recommendations to others considering TruVoice from Corporate Visions:

There is a fair amount of work to define your survey discussion guide & select interview targets. Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

We are using PI to capture insightful Customer Experience data and interviews to help us identify expansion opportunities, capture potential churn risks and recruit customer advocates. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Health, Wellness and Fitness](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Health, Wellness and Fitness")
MH

Verified User in Health, Wellness and Fitness

Enterprise (\> 1000 emp.)

3/7/2022

"High value of Primary Intel Win/Loss"

5/5

Describe the project or task TruVoice from Corporate Visions helped with:

We partner with Primary Intel for Win/Loss. Review collected by and hosted on G2.com.

What do you like best about TruVoice from Corporate Visions?

Primary Intel has helped us and our senior leaders gain deep insight into why we win, why we lose, and high-priority opportunities to improve our market position and customer satisfaction. It is a pleasure working with our CSM, who takes time to conduct discovery, address our questions, analyze our customer feedback, and guide insightful conversations. Our internal stakeholders have learned a tremendous amount from our Win/Loss insights and act on this feedback to move the needle. Review collected by and hosted on G2.com.

What do you dislike about TruVoice from Corporate Visions?

We are in the earlier stages of our partnership with Primary Intel, and therefore, our collaboration has been primarily operational (e.g., launching the program, setting up integrations). These steps are necessary, so not something we "dislike," but they limit the time we can spend on strategic discussions. In the future, we hope to take our partnership in a more strategic direction (e.g., elevate the application of Win/Loss insights to inform long-term, strategic business decisions). Review collected by and hosted on G2.com.

What problems is TruVoice from Corporate Visions solving and how is that benefiting you?

Improve competitive differentiation; Inform product roadmap; Optimize pricing; Improve sales processes; Drive new business and renewals; Understand customer value drivers Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

## Questions about TruVoice from Corporate Visions? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

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GU

Guest User

How has TruVoice supported your sales enablement efforts, and what features do you find most valuable?

0 Upvotes

0

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 ![Abhishek K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Abhishek K.")
AK

Abhishek Kumar
•
Last activity almost 5 years ago

What’s best way to get battle card

1 Upvote

1

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##### Pricing

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