---
title: Trustpilot Reviews
meta_title: 'Trustpilot Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 261 reviews by the users' company size, role or industry
  to find out how Trustpilot works for a business like yours.
aggregate_rating:
  rating_value: 3.4
  review_count: 261
  scale: '5'
date_modified: '2026-07-30'
parent_category:
  name: E-Commerce
  url: https://www.g2.com/categories/e-commerce
---

# Trustpilot Reviews
**Vendor:** Trustpilot  
**Category:** [Review Management Software](https://www.g2.com/categories/review-management-software)  
**Average Rating:** 3.4/5.0  
**Total Reviews:** 261
## About Trustpilot
Trustpilot is a customer review management tool that helps businesses engage and build trust with their customers. Founded in 2007 with a simple yet powerful idea that is more relevant today than ever — to be the universal symbol of trust, bringing consumers and businesses together through reviews. Trustpilot is open, independent, and impartial — we help consumers make the right choices and businesses to build trust, grow and improve. Today, we have more than 300 million reviews and 67 million monthly active users across the globe, with 127 billion annual Trustpilot brand impressions, and the numbers keep growing. We have more than 900 employees and we’re headquartered in Copenhagen, with operations in Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York. Trustpilot provides businesses with the necessary tools to assist with review invitations, onsite widgets, Google Seller Ratings, rich snippet stars, and more, to help stand out where it matters most - in search. Our powerful reporting and analytics also allows brands to boost LTV, conversion rates, and ROI. Sign up for a free account today to experience the power of reviews!



## Trustpilot Pros & Cons
**What users like:**

- Users find Trustpilot&#39;s platform to be **easy to navigate** , facilitating quick access to vital reviews and information. (10 reviews)
- Users value Trustpilot for its **efficient reputation management tools** , streamlining feedback integration and enhancing decision-making. (4 reviews)
- Users praise Trustpilot for its **easy setup** , allowing swift initiation and effective management of feedback processes. (3 reviews)
- Users appreciate the **quick responses** on Trustpilot, valuing its ease of use for learning about products. (3 reviews)
- Users value Trustpilot&#39;s **efficient review management tools** , streamlining feedback integration and automating time-consuming processes. (3 reviews)
- Setup Ease (3 reviews)
- Simple (3 reviews)
- Users appreciate the **user-friendly interface** of Trustpilot, making review management and decision-making process effortless and efficient. (3 reviews)
- Users appreciate the **great dashboard analytics** of Trustpilot, highlighting its ease of use and implementation. (2 reviews)
- Centralized Reviews (2 reviews)

**What users dislike:**

- Users experience **poor customer support** with Trustpilot, facing unclear processes and inadequate assistance during disputes. (10 reviews)
- Users experience **stressful review moderation** with aggressive policies and vague communication, complicating interactions and business reputation. (10 reviews)
- Users feel that **review manipulation** on Trustpilot leads to lost reviews and an overly stressful moderation process. (6 reviews)
- Users find Trustpilot&#39;s pricing to be **excessively high** , especially for basic features and limited review invites. (5 reviews)
- Users face **billing issues** with Trustpilot due to unexpected price hikes and rigid contract renewals, causing financial strain. (2 reviews)
- Delays (2 reviews)
- Users warn about Trustpilot&#39;s **drastic price increases** , feeling trapped by automatic renewals and poor communication. (2 reviews)
- Review Management (2 reviews)
- Small Business Limitations (2 reviews)
- Users experience significant **spam management issues** on Trustpilot, leading to negative consequences for genuine reviews. (2 reviews)

## Trustpilot Reviews
  ### 1. Works well but EXTREMELY expensive. 

**Rating:** 1.5/5.0 stars

**Reviewed by:** Rachael O. | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 20, 2018

**What do you like best about Trustpilot?**

It works like a charm. Everything is automated and the widgets are great. 

**What do you dislike about Trustpilot?**

There are some limitations, especially with widgets (ie: placement on site, etc.). Their support is so/so. And their price is THROUGH THE ROOF, alongside Yotpo and a few other competitors. 

**Recommendations to others considering Trustpilot:**

Be careful when accepting a long term agreement. Make sure you understand ALL the details. 

**What problems is Trustpilot solving and how is that benefiting you?**

Brand management/awareness

**Official Response from Brittany Bono:**

> Hi Rachael,

It's nice to hear you're enjoying the automation and widgets we offer with our service. 

We know what we do comes at a price, but have plans that range from Free to Enterprise to try and fit different businesses budgets. We'll definitely take your comments into consideration to improve for the future.

If there's anything we can do to improve your experience, please email our support team! 

  ### 2. Simple interface, clean design.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Hospitality | Enterprise (> 1000 emp.)

**Reviewed Date:** July 25, 2018

**What do you like best about Trustpilot?**

It's easy to filter and refine searches to address the most important reviews.

**What do you dislike about Trustpilot?**

As an online marketplace, our business is often conflated with those of our users by reviewers, which leads to false/misdirected reviews.

**What problems is Trustpilot solving and how is that benefiting you?**

We're able to build awareness of how our business is perceived broadly, and provide our customers additional assistance when they need it.

**Official Response from Brittany Bono:**

> Hello,

Thanks for the review! It's great to hear you're finding our platform to be easy to use for reviews.

We know that there are a few bad apples that try to spoil the bunch, but our team is here to help out if you come across any issues. If you find that reviews posted for your company aren't meant for your business, you can report those through your business account or contact our Compliance Team.

We're thrilled you're able to build brand awareness and power your business forward with your customer feedback. We hope you continue enjoying your Trustpilot experience!

  ### 3. Solid review platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sam D. | SEVP, Commercial Operations, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 24, 2017

**What do you like best about Trustpilot?**

I went through a few review providers before finding Trustpilot a few years back. It was easy to implement and has been even easier to maintain. Training in our reps in how to use the admin panel and best practices in replying to reviews takes minutes, and adds a great element to the customer service we provide. I've also utilized a few of their on-site tools effectively.

**What do you dislike about Trustpilot?**

No complaints really. I've found their pricing to be fair, and their support to be responsive and helpful. 

**Recommendations to others considering Trustpilot:**

If you are going to use it, get the most out of it as you can. Don't just collect reviews, reply to them. Use this as a customer service tool. 

**What problems is Trustpilot solving and how is that benefiting you?**

Tremendous SEO value and trust factor. 

**Official Response from Brittany Bono:**

> Hi Sam,

Thanks for the review - we're so happy to hear you found Trustpilot! We try to make our platform as user-friendly as possible and are thrilled to hear your team is finding it easy to use.

We definitely agree with responding to reviews for your company and taking that feedback from the reviews to power your business forward. We're here to create better experiences for both companies and consumers and are so happy that you're finding our platform to be useful. 

We hope you to continue loving your Trustpilot journey! 

  ### 4. Great tool for reviews

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Furniture | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2018

**What do you like best about Trustpilot?**

Trustpilot is easy to use; after a few months we had it fitted as a part of our system so we are now regularly asking our customers to review our service.

**What do you dislike about Trustpilot?**

Most of our customers have never heard of Trustpilot

**What problems is Trustpilot solving and how is that benefiting you?**

We are improving our on line presence.  We are also hearing about issues we might not have otherwise

**Official Response from Brittany Bono:**

> Hi there,

Thanks for the feedback! We're so happy to hear you're improving your online presence and upping your customer service game with Trustpilot reviews. We're here to bring consumers and companies together and are thrilled that you're creating better experiences with your customer feedback.

There are big things coming to get our name out there even more so stay tuned! Please don't hesitate to contact us in the future with any questions or concerns.



  ### 5. Trusted Reviews

**Rating:** 4.0/5.0 stars

**Reviewed by:** Madhushi F. | Senior Content Writer, Animation, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 27, 2017

**What do you like best about Trustpilot?**

The feedback which is left by customers helps one in deciding purchasing of goods from websites and if they are trusted or not. Short reviews and feedback by customers are very helpful in making decisions.
We could also review about the websites we like. 

**What do you dislike about Trustpilot?**

Well, nothing much in particular. The site may not stand true always as there are instances where certain websites do pay people to review posts. Thus it might not be a true reflection of what it ought to be. Also there could be bias which could have a negative impact. 

**Recommendations to others considering Trustpilot:**

You may check this site out if you are planning to buy products from a site for its online reputation and feedback from clients

**What problems is Trustpilot solving and how is that benefiting you?**

I would generally check about the validity of a site by comparing with the customer feedback given and if I should go ahead with purchase. 

**Official Response from Trustpilot Team:**

> Hi Madhushi,

Thanks for the review!

One thing I did want to address is that it's a serious violation to pay for (or incentivize in any way) positive reviews. Our compliance team strictly enforces this, regularly investigating people and services offering positive reviews in exchange for compensation. Those found in violation are subject to penalties, including removal from the Trustpilot platform regardless of whether or not they are a paid customer. 

In addition, Trustpilot's technology, including advance algorithms, are constantly on the search for fake reviews. 

For more information on now we combat fake reviews, please follow this link: https://www.trustpilot.com/trust/combating-fake-reviews.

We appreciate you taking the time to leave a review on Trustpilot! Don't hesitate to reach out if we can be of assistance. 

  ### 6. A solid platform for collecting reviews

**Rating:** 4.5/5.0 stars

**Reviewed by:** Cameron F. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2017

**What do you like best about Trustpilot?**

I love how I can tag reviews. It makes it easy to keep track of the main issues as well as what we're doing the best.  I also really like the email notifications-- it gives me peace of mind knowing that I am always aware of any new reviews that come in. 

**What do you dislike about Trustpilot?**

I don't like how I am not notified when a customer responds to a reply that I left on their review. It will only alert me if they update their review.   

**Recommendations to others considering Trustpilot:**

Do it! It's a very user friendly. While they are missing a couple features I would like to see, I am confident that they will only continue to improve. 

**What problems is Trustpilot solving and how is that benefiting you?**

I am aware of what the customers love and hate about our product, which is very useful in determining what needs to be changed. 

**Official Response from Trustpilot Team:**

> Hi Cameron!

Thanks for leaving Trustpilot a review! Glad to hear our tools are proving to be effective for you.

Regarding your issue with notifications, we will relay this over to our tech team. In addition, please reach out to our support team or your customer success manager as we may be able to rectify this for you. Let's see if we can find a resolution :)

Thank you!

  ### 7. Frustrated with reporting and compliance process

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 05, 2017

**What do you like best about Trustpilot?**

I like that the process of collecting reviews is simple and they are easily sorted in the dashboard.

**What do you dislike about Trustpilot?**

1. I wish that there were the ability to save a signature that would auto-populate when responding to customer reviews.  This would eliminate copying and pasting our business signature and contact info on each response.  

2. It would be extremely helpful to be notified when a customer responds to their review. Without notification it's hard to know when customers have replied to review responses we've sent.

3. TrustPilot's options for reporting reviews are limited and oftentimes do not have the option we need. In most cases, the compliance team determines that the reported review doesn't "contravene their rules for the reasons it was reported" -- but that is because they do not provide options for reporting all types of reviews. 

For positive service reviews that the customer accidentally awards a 1 star review, we are left to either have the reviewer go and update their review (which we ALWAYS try to facilitate) or the investigation is closed and we are negatively impacted by the erroneous review. TrustPilot can conveniently "take a neutral stance" because this particular case doesn't contravene their user guidelines or reporting reasons- because these particular reviews are not addressed in the guidelines or reporting options.

Another example that we have run into is that we receive several fraudulent online orders on a daily basis, and while we only have a handful of negative reviews as a result, we do not feel that we should be penalized for orders that are not legitimate. The people who submit these reviews used another person's card fraudulently, the payment was disputed by the cardholder, the funds were returned to the card, the order was canceled, and yet we have no control over the review process on Trustpilot. We've been informed that the only way to remove these types of reviews is to provide a police report or documentation from a government agency. 

We are dumbfounded that Trustpilot is unwilling to accept documentation from a well-known, reputable and trusted payment processor as proof that these transactions and orders were processed fraudulently. We do not submit police reports for these fraudulent transactions as many orders are small dollar amounts, frankly, we do not have the time to do so, and ultimately nothing would come of it.

Ultimately, our greatest complaint is that the user guidelines and reporting options are extremely limited. We feel that our options for recourse are basically nonexistent and our overall rating is being negatively impacted because of it.

3. The responses we receive from the compliance team seem like a copy, paste, auto-response. We're not looking for something overly personable, but feel like our concerns are being addressed by a robot.

**Recommendations to others considering Trustpilot:**

TrustPilot has been great for our company to collect reviews, but we've experienced some major frustration in the reporting and compliance process. While I would still recommend TrustPilot based on their review collection and the positive impact our excellent rating has had for our company, I am far from satisfied with the review reporting guidelines, options and compliance team. 

**What problems is Trustpilot solving and how is that benefiting you?**

We are pleased with the ability to collect reviews from our customers and have our positive rating be visible online. Social proof works wonders! Our reviews have also been a great way for us to get to know our customers and see what we're doing well and what we can improve upon. 

**Official Response from Trustpilot Team:**

> Hi there,

We're so sorry to hear about your frustrating experience thus far! Let's see if we can try and get some of this resolved.

At Trustpilot, one of our main goals is to make sure authentic reviews - positive or negative - remain on the platform and published for all to see. That said, there are times when it's necessary for a business to report a review for our compliance team. See here for our reasons for review reporting: https://support.trustpilot.com/hc/en-us/articles/207312357-For-which-reasons-can-companies-report-reviews-

Based on your feedback, you obviously have some legitimate reasons for reporting some reviews. Apologies that the process hasn't gone as smoothly as we would hope. We'd be happy to relay this feedback to both our compliance and support teams. 

In the mean time, please feel free to write an email to our support team and reference this G2 interaction so that we can escalate these issues and aim to get them resolved ASAP.

Thanks!

  ### 8. The Flaw of Trust Pilot

**Rating:** 0.5/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 05, 2017

**What do you like best about Trustpilot?**

Nice Dashboard. Lots of marketing widgets and tools.

**What do you dislike about Trustpilot?**

The flaw with Trust Pilot is how the User Guidelines are written. When reading the guidelines there doesn't appear to be any red flags. The problems persist when the User Guidelines are actually applied to a high volume e-commerce business. What you end up with is several circumstances that the guidelines don't specifically mention. If they're not mentioned in the User Guidelines, the compliance team is trained to ignore them as if the issue doesn't exist. In other words: When disputing a negative review, Trust Pilot makes you choose a pre-determined "multiple choice" reason for the dispute. If the reason is not listed the compliance team will do nothing, as they are trained. To solve this problem Trust Pilot either needs to update the User Terms and agreement or give their Compliance team some wiggle room for the "grey area". We've been with Trust Pilot for a year and nothing has been done to change the flaw in their system because Trust Pilot doesn't see it as a problem.  On a side note, my company has a 9.6 rating so this is not a rant due poor reviews about our Company. The frustration comes from knowing that if the "garbage reviews" were stripped from our account, we'd be at a 9.8, near perfect.  An example of the flaw of Trust Pilot: When we discover a customer has used a stolen credit card we cancel the order and refund the card marking the order as fraudulent within our payment processor. In the event that the fraudulent customer leaves a negative review, Trust Pilot refuses to remove the review without a police report or another government agency. Documentation from a well known, reputable CC processor such as Paypal is not sufficient.  A police report for each incident would consume hours of our day and as anyone in e-commerce knows, the police reports fall on deaf ears. Not to mention we catch 99% of fraud and never ship the product so technically we have not lost with the exception of the negative Trust Pilot Review that area not disputable. This is 1 of many scenarios we've encountered with Trust Pilot. 

**Recommendations to others considering Trustpilot:**

I'm currently looking for a better solution. Aside from their strict and unreasonable guidelines the product feature portion of the reviews is also limiting. They do not allow a product to be reviewed in multiple categories, a customer either likes it or does not like it. 

**What problems is Trustpilot solving and how is that benefiting you?**

When comparing Trust Pilot to other review platforms, Trust Pilot does not have an advantage, doesn't solve any problems particularly, and offers no exclusive benefits compared to other review collection sites. 

**Official Response from Brittany Bono:**

> Hello,

Thanks for the feedback - we're so happy to hear you liked our dashboard and appreciated our range of marketing assets and tools.

We've tried to be as clear as possible in our User Guidelines and apologize for any confusion in the way they were applied to reviews left for your company. Our Compliance Team is trained to handle these types of cases, but there's always room for improvement so we'll be sure to pass along your feedback.

We definitely want to make things right! Please feel free to follow up with our Compliance Team about any review you think goes against our guidelines. 

And as always, please don't hesitate to contact your Customer Success Manager or our Support Team with any further questions or concerns. 

  ### 9. TP is a great site for lreviews from customers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Enterprise (> 1000 emp.)

**Reviewed Date:** September 11, 2018

**What do you like best about Trustpilot?**

The easiest way to get a customers account information in order to fix the situations that the customer is having issues with. 

**What do you dislike about Trustpilot?**

Bogging down the computer when logged in. 

**Recommendations to others considering Trustpilot:**

I would recommend to any company that would like to know from there customers how the business is doing. 

**What problems is Trustpilot solving and how is that benefiting you?**

Customer Service, Operational issues. More training for employees

**Official Response from Brittany Bono:**

> Hi there,

Thanks for the feedback. It's great to hear you're using the feedback collected on Trustpilot to power your business forward. 

We apologize if our site made other search functions slower on your browser. We've passed along your feedback to our Development Team to look into improving. Please don't hesitate to reach out in the future with any questions or concerns!

  ### 10. Great company to easily get customer reviews!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Denise C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 17, 2018

**What do you like best about Trustpilot?**

Trustpilot makes it so easy to secure customer reviews. The system is simple to use. Support is excellent. Getting those coveted Google orange stars was a huge win. They delivered on what they promised. I highly recommend them.

**What do you dislike about Trustpilot?**

There isn't anything I dislike. But, in addition to reviews posted on Trustpilot, you do still need to get other reviews on Facebook, Google MyBusiness and Yelp to round out your digital reviews profile.

**What problems is Trustpilot solving and how is that benefiting you?**

The reviews further boost our SEO program. The Google orange stars are a big win in influencing our Google search ranking.

**Official Response from Brittany Bono:**

> Hi Denise,

Thanks for taking the time to leave us a review. It's great to hear that we've made it easy to secure customer reviews and have boosted your SEO. We hope you continue enjoying your Trustpilot experience and powering your business forward with reviews!



  ### 11. Trustpilot = Very Helpful

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Airlines/Aviation | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 12, 2018

**What do you like best about Trustpilot?**

Trustpilot is straightforward and user-friendly. It accomplishes exactly what it is made to.

**What do you dislike about Trustpilot?**

There should be more options of ways to categorize the reviews / split them up.

**What problems is Trustpilot solving and how is that benefiting you?**

We are solving reviews of our customer service and business as a whole.

**Official Response from Brittany Bono:**

> Hi there,

Thanks for the feedback. We're so happy to hear you're improving your customer service and business as a whole by listening to your customers on Trustpilot.

We definitely  will pass over your feedback regarding categorizing reviews to our Development and Product teams. We hope you'll continue to create ever-improving experiences for everyone with Trustpilot reviews! 

  ### 12. Easy program to use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 25, 2018

**What do you like best about Trustpilot?**

Trustpilot has been a great way for our company to obtain good and not so good reviews.  Easy way for us to share on all types of media.

**What do you dislike about Trustpilot?**

Wish it could be sent over to Google and/or other forms of reviews instead of asking a customer to fill out multiple reviews in different locations

**What problems is Trustpilot solving and how is that benefiting you?**

Reviews shows the company were we exceed and where we need to do some work.

**Official Response from Brittany Bono:**

> Hi there,

Thanks for the review. We love hearing that you're enjoying collecting customer feedback on our platform. 

We'll definitely take your feedback into consideration regarding reviews on other sites. We hope you continue to create ever-improving experiences for everyone with Trustpilot!

  ### 13. Simple to use, trusted platform, dependable

**Rating:** 5.0/5.0 stars

**Reviewed by:** Whitney T. | Social Media Coordinator, Consumer Goods, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 10, 2017

**What do you like best about Trustpilot?**

I like the ease of exporting the reviews for other purposes beyond the Trustpilot website itself. Also the ease of responding to reviews is great. Often you want to notice the lower ratings and respond asap, and Trustpilot makes that very simple to do. 

**What do you dislike about Trustpilot?**

Nothing has bothered me so far! I think anyone who has reviewed products will intuitively understand the platform when looking at reviews for their company.

**What problems is Trustpilot solving and how is that benefiting you?**

We seek to solve customer dissatisfaction with the purchase experience and product experience. Trustpilot helps us receive and respond to feedback in the most efficient and organized way. Also customers recognize this platform for reviews and we get a high yield of reviews for the number of purchases on our site.

**Official Response from Trustpilot Team:**

> Hi Whitney!

Wow, we're blushing :) 

Thanks for the great feedback. Let us know if there's anything we can do to make your experience even better.

  ### 14. Great system for user reviews

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 25, 2018

**What do you like best about Trustpilot?**

We can automate requesting reviews and as a 3rd party platform, reviews listed here are trusted.

**What do you dislike about Trustpilot?**

I don't dislike anything about TrustPilot, it's a great tool

**What problems is Trustpilot solving and how is that benefiting you?**

Hearing from our consumers 

**Official Response from Brittany Bono:**

> Hi there,

Thanks for the review. We're happy to hear you're enjoying getting feedback from your customers on Trustpilot - we're here to  bring people and companies together to create ever-improving experiences for everyone.

We hope you continue enjoying your Trustpilot experience!

  ### 15. Great for potential customers

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 11, 2018

**What do you like best about Trustpilot?**

Customers are able to get a glimpse at what our program has done for others

**What do you dislike about Trustpilot?**

The overall look of it is kind of childish.  Could look sleeker and more professional. 

**What problems is Trustpilot solving and how is that benefiting you?**

Benefits are that conversation happen when potential customers read out great reviews.  

**Official Response from Brittany Bono:**

> Hi there,

Thanks for the review! It's great to hear you're enjoying displaying reviews to your customers and potential new customers to power your business forward.

We upgraded our look and find that it's more fitting with our service, but will definitely pass along your feedback to our Product Team. We hope you continue enjoying your Trustpilot experience! Please feel free to contact our team with any future questions, comments, or concerns.

  ### 16. Casual User

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Education Management | Enterprise (> 1000 emp.)

**Reviewed Date:** September 11, 2018

**What do you like best about Trustpilot?**

It is easy to use the platform and they provide additional support in actually utilizing the reviews it collects in a marketing setting. 

**What do you dislike about Trustpilot?**

The feature to tag your reviews for common themes (should be easier, less case sensitive etc) 

**What problems is Trustpilot solving and how is that benefiting you?**

Sharing customer testimonials 

**Official Response from Brittany Bono:**

> Hello,

Thanks for the review! It's always great to hear that our customers are finding our platform easy to use.

We'll definitely pass along your feedback regarding our tagging feature to our Product Team. We hope you'll continue to enjoy collecting reviews with Trustpilot!

  ### 17. Reliable, efficient, accommodating 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jessica M. | Brand Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 10, 2018

**What do you like best about Trustpilot?**

the technical team or account managers are always able to quickly address concerns. Been with them for over 3 years and I love how easy they make it to partner with them. Finally, our brand is shown off to the public in a trustworthy way.

**What do you dislike about Trustpilot?**

As with any product, there are bugs but their technical team is always there to find a quick workaround or solution

**What problems is Trustpilot solving and how is that benefiting you?**

Working on our brand reputation, customer outreach, customer trust. All of these are dramatically helped thanks to our partnership with Trustpilot 

**Official Response from Brittany Bono:**

> Hi Jessica,

Thanks for taking the time to leave us a review. We're so happy to hear that you've been enjoying being on board with Trustpilot for over 3 years! 

We know our site isn't perfect but our development team is always working to improve bugs or site delays on our platform. We hope you continue to power your business forward with Trustpilot reviews.

Here's to the next 3 years (and hopefully more)!

  ### 18. Solid platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chris J. | Senior Manager - Email Marketing, Financial Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 14, 2017

**What do you like best about Trustpilot?**

The platform is very easy to use. The integrations and image generator are essential features that helps to easily display reviews where applicable.

**What do you dislike about Trustpilot?**

I dislike the inability to send invitations at a scheduled date/time. Email performance metrics are not available, so it's unknown how each invitation campaign performs. 

**Recommendations to others considering Trustpilot:**

Trustpilot is a solid partner to help your company gain better customer insights. Because it's a third-party platform, customers are more honest and candid with their reviews.

**What problems is Trustpilot solving and how is that benefiting you?**

We use TrustPilot to follow up with customers who recently have taken a loan with us. We ask for their feedback regarding the loan product. We review their responses for insights on how to improve our product.

**Official Response from Trustpilot Team:**

> Hi Chris,

There's nothing we love more than a 5-star review! Thanks for the kinds words.

Heard loud and clear on the email metrics and email distribution times. We'll relay this insight over to our tech and product team so it can be considered for future updates!

  ### 19. Simple and compelling but can be pricey

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sean T. | Head of Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 30, 2018

**What do you like best about Trustpilot?**

I like that for free trustpilot can publicly demonstrate how good your business is.

**What do you dislike about Trustpilot?**

To make money they charge businesses but they seem to charge a lot if you want some features I would consider basic.

**Recommendations to others considering Trustpilot:**

Don't pay for the very top product as it doesn't seem like good value.

**What problems is Trustpilot solving and how is that benefiting you?**

Trustpilot allows us to show off how good our service is, on a platform that is trusted by consumers as it's independant.

**Official Response from Brittany Bono:**

> Hi Sean,

Thanks for taking the time to leave us a review! We're happy to hear you've found our free plan to be useful in showing how good your business is.

We know what we do comes at a cost, but we try to fit the needs of all size businesses with plans ranging from Free to Enterprise. However, we'll definitely take your feedback into consideration to improve upon in the future.

We're here to help create ever-improving experiences for both businesses and consumers and are thrilled that Trustpilot allows your company to show off your great service. We hope you continue enjoying your Trustpilot experience. Please don't hesitate to contact our Support Team with any future questions or concerns! 



  ### 20. Great way to share feedback from customers. 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Carl L. | Customer Insights Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 30, 2017

**What do you like best about Trustpilot?**

Trustpilot is a great way for the business to ask clients to leave feedback about using their services. Easy to invite people to leave feedback and helps us drive more traffic to our website too.

It's really easy to display all of your positive feedback on your own website too.

**What do you dislike about Trustpilot?**

Trustpilot works closely with Google to add their stars into their search results. Problem is Trustpilot don't have a clear contact at Google for when problems arise. 

You also need 150 reviews in a 12 month period for reviews to appear in a google search.This is down to Google and not trustpilot. 

**Recommendations to others considering Trustpilot:**

See that it works for your business and you can get enough reviews for the Google rankings if that's what you're after. Overall it can be quite an expensive service but they do have many different packages for different business sizes or uses so the price can be brought down. 

**What problems is Trustpilot solving and how is that benefiting you?**

Trustpilot lets us know what our clients love about our business and what we need to improve. It's great for people looking to use our services too. 

**Official Response from Trustpilot Team:**

> Hi Carl,

Thanks for the feedback! Much appreciated.

As you know, Trustpilot is an official Google Review Partner (for more information, see here: https://support.google.com/adwords/answer/2375474?hl=en). While we enjoy a great partnership with Google - they source customer feedback from Trustpilot, among other independent sources - certain aspects of Search Engine Results Pages (SERPs) are left entirely to Google.

You are accurate in your assessment. From Google: 

"In most cases, seller ratings only show when a business has 150 unique reviews and a composite rating of 3.5 stars or higher."

The good news is Trustpilot's customer success team is here to help you reach that goal and will work with you to achieve your goals.

If you ever have any questions or need additional info, please don't hesitate to reach out to our support team or contact your customer success manager.

Thanks!

  ### 21. Great Platform with Amazing results

**Rating:** 5.0/5.0 stars

**Reviewed by:** Steven S. | E-Commerce Production Assistant, Printing, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 21, 2017

**What do you like best about Trustpilot?**

Compared to other review platforms, TrustPilot has helped cultivate rich, meaningful reviews from our customers. The reviews we receive now are more then just a star rating, but rather a testimonial of the customer's buying experience. That's valuable to our future customers.

**What do you dislike about Trustpilot?**

As of this review, I do not have any complaints. Their customer support has been A+ from Day 1, and their integration is very user/developer friendly.

**Recommendations to others considering Trustpilot:**

I'd recommend making the switch to TrustPilot.

**What problems is Trustpilot solving and how is that benefiting you?**

TrustPilot provided a constant stream of reviews to Google and Bing for our Ad campaigns.

**Official Response from Brittany Bono:**

> Hi Steven,

We're so happy to hear you've seen the value of Trustpilot and are enjoying your experience! Please don't hesitate to contact our Support Team or your Customer Success Manager if you come across any questions or feedback in the future.

We hope you continue powering your business forward and building confidence in your current customers and potential new customers with Trustpilot reviews! 

  ### 22. Great Way to Collect Customer Feedback

**Rating:** 5.0/5.0 stars

**Reviewed by:** Steven S. | eCommerce Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 10, 2017

**What do you like best about Trustpilot?**

The set up was easy and the reviews just seem to flow in. Most reviews are very positive but we do receive negative reviews that help us improve our service. Each review is tied to an order so we can easily address customer concerns.

**What do you dislike about Trustpilot?**

I honestly can't think of anything. We receive reviews daily and they are easy to respond to. 

**Recommendations to others considering Trustpilot:**

I'm not familiar with other review services, but Trust Pilot is fantastic. 

**What problems is Trustpilot solving and how is that benefiting you?**

We've gained seller ratings in Adwords
We see problems with our website and business from the feedback we receive in reviews and are able to address them.
We save angry customers by responding to their reviews.

**Official Response from Brittany Bono:**

> Hi Steven,

Thanks for the feedback! We're so happy that getting Trustpilot setup was easy and that the reviews are flowing in - that's what we like to hear!

We hope you continue loving your Trustpilot experience and please don't hesitate to reach out with any future questions or concerns.

  ### 23. Good website

**Rating:** 4.0/5.0 stars

**Reviewed by:** Maria R. | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 12, 2018

**What do you like best about Trustpilot?**

Great product overall. No complaints as this has helped our business succeed.

**What do you dislike about Trustpilot?**

None to mention. Currently happy with the product.

**What problems is Trustpilot solving and how is that benefiting you?**

Customer engagement and satisfaction ratings

**Official Response from Brittany Bono:**

> Hi Maria,

Thanks for sharing your feedback with us! It's great to hear Trustpilot has helped your business succeed and that you're happy with the service. 

Please don't hesitate to contact your Customer Success Manager or our Support Team if you come across any questions or concerns in the future!

  ### 24. Good site for getting customer feedback

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Construction | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 12, 2018

**What do you like best about Trustpilot?**

The fact that they will reach out to the customers on my behalf

**What do you dislike about Trustpilot?**

Although the service is effective, I wish it was able to increase the percentage of respondents.

**What problems is Trustpilot solving and how is that benefiting you?**

The lack of customer reviews. We live in a rural area and people just don't leave online reviews where we live. Trustpilot has been successful in getting some online reviews for my company. 

**Official Response from Brittany Bono:**

> Hi there,

Thanks for the feedback! It's great to hear Trustpilot has been able to help your company collect customer reviews.

If you're ever looking for tips and tricks to collect more reviews, please don't hesitate to contact your Customer Success Manager.

  ### 25. All Your Business Reviews in One Place‎, even in Google Ads

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 28, 2017

**What do you like best about Trustpilot?**

My travel operator client decided to use this platform to keep their reviews in one place and to showcase their star ratings on Google Ads. We especially like the consumer verification process and the personalized invites you can send to your customers directly from TrustPilot.

**What do you dislike about Trustpilot?**

My only bad experience was that I submitted a ticket once and I had to follow up several times to get answers. I have no other complaints.

**Recommendations to others considering Trustpilot:**

Trustpilot is only effective with a strong marketing plan around garnering reviews. Be sure to reach an internet marketing consultant like myself or contact TrustPilot's support for help in maximizing your reach to customers.

**What problems is Trustpilot solving and how is that benefiting you?**

We have been able to feature the star-ratings on our Google Ads and have a one-stop embed solution to add reviews on my client's website and email marketing templates.

**Official Response from Trustpilot Team:**

> Hi there!

Thanks for your review of Trustpilot! So glad to hear things are going well.

Sorry to hear about your support experience. From time to time we do get bogged down - we strive for perfection, but mistakes do happen! Appreciate the feedback. 

If you'd like, please reply with your support ticket number so we can investigate the hold up and improve your next support experience.

Thanks!

  ### 26. Building trust in the www is hard but key to stainable growth

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sonja L. | Director International, Internet, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 28, 2017

**What do you like best about Trustpilot?**

The platform is easy to use, widgets and snippets are easy to implement and getting real time feedback from your customer is priceless. The reports are accessible and easy to customize. Customer Service @Trustpilot is responsive and a great partner in solving issues.

**What do you dislike about Trustpilot?**

I would appreciate if there were different price options, flexible packages to pick from.

**What problems is Trustpilot solving and how is that benefiting you?**

Building trust - Third party review sites and customer reviews (kind of like word of mouth) are one of the most powerful tools.  
Customer insights - Good or bad...you can learn from every review to improve your product...customer centric.

**Official Response from Trustpilot Team:**

> Hi Sonja!

Thanks for the glowing review. We appreciate it!

As a reminder, Trustpilot indeed offers multiple tiers of service (and pricing) to choose from. If you want to explore them further, check out a full rundown of our plans here:

https://us.business.trustpilot.com/plans

If there's anything else we can do to help, don't hesitate to let us know!

  ### 27. Easy to use platform and great service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 20, 2017

**What do you like best about Trustpilot?**

Their platform makes it very easy to respond to clients and to track what is coming in. The ability to set different alerts for a 5 star review versus a 1 star helps us to route the comment to the correct person. We had one minor glitch with the notifications not coming through to us, but a quick live chat resolved the issue. 

**What do you dislike about Trustpilot?**

I have no major concerns with their product, platform, or service. There are a couple nit-picky things I could bring up, but they are more of a personal preference than an issue with their system. All in all things are very good.

**What problems is Trustpilot solving and how is that benefiting you?**

The two main benefits I've seen is the SEO improvements this has brought us, and how easy it has been for our members to leave us additional feedback. 

**Official Response from Brittany Bono:**

> Hello,

Thanks for the review. Great to hear you're finding our platform easy to use and that we helped improved your SEO. 

We definitely value your feedback so please feel free to share any suggestions or comments with our Support Team or your Customer Success Manager.

We hope you continue upping your company's game with Trustpilot reviews and features!

  ### 28. Easy to use and integrate

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2017

**What do you like best about Trustpilot?**

TrustPilot has a platform that is easy to navigate and has many great options for collecting reviews from customers.  It's easy to integrate and set up invites in a few capacities and has been instrumental in helping our company gain reviews.

**What do you dislike about Trustpilot?**

The review count and display does not take into account repeat customers - in our industry of financial services, customer come back for new loan products and should have their repeat reviews posted  and counted as they are new "purchases" and new experiences that can be verified.

**What problems is Trustpilot solving and how is that benefiting you?**

Feedback on processes and experience with us and our partners is one benefit.  Customers don't always provide this and the platform allows for honest feedback which is helpful as we try to improve our customer experience throughout their life cycle working with us.

**Official Response from Trustpilot Team:**

> Hi there,

Thanks for the great review!

Your insights regarding return/repeat customers are valuable. Point well taken. 

We'll relay this over to our product team for consideration. We're willing to bet other companies might find this valuable as well.

Thanks again!

  ### 29. Trustpilot for Ecommerce

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Building Materials | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 20, 2017

**What do you like best about Trustpilot?**

We always strive for a great customer experience and I find Trustpilot keeps us internally on our toes and accountable. It builds energy reviewing and sharing the positive reviews and elevates goals.

**What do you dislike about Trustpilot?**

Unreasonable customers who may have not followed all the available channels concerning a potential issue. There is little protection for the seller here for unreasonable responses - while we've personally re-engage to satisfy them with a positive end-result - there is no protection. Besides that pricing options.

**What problems is Trustpilot solving and how is that benefiting you?**

Our prime goal was to get feedback and engage and improve listing and shopping feed benefits. I believe we are still building on some of them, but as I said in what I like best - we realize this extra accountability keeps us sharp to the task at hand.

**Official Response from Trustpilot Team:**

> Thank you for the review! We are so pleased to hear your experience with Trustpilot has been a positive one.

As a reminder, you can report reviews if you find them to be in violation of Trustpilot's terms and conditions. A reported review will be thoroughly investigated by our Quality and Compliance team and will be permanently removed if, among other things, the review uses personal identifiable information (names, contact information), uses foul language, is defamatory, etc. You can also report a review if you are unsure of its authenticity; Trustpilot's Q&C team will reach out to the reviewer for verification of their experience via a receipt, reference number, purchase order or the likes.

However, reporting an authentic review simply because it is negative is not allowed. In such cases, these reviews will be reinstated/republished on Trustpilot if they are not found to be in violation of Trustpilot's terms and conditions. For more information on flagging, please follow this link:  https://www.trustpilot.com/trust/combating-fake-reviews

Please email our support team if you have any additional questions :)

  ### 30. Great platform to solicit and manage reviews for our business

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in E-Learning | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 12, 2018

**What do you like best about Trustpilot?**

It's ease of use and simplicity.  Trustpilot makes it easy to solicit and then post reviews to our site.

**What do you dislike about Trustpilot?**

Limited integrations.  I wish there were more/easier ways to solicit reviews.

**What problems is Trustpilot solving and how is that benefiting you?**

We turned to Trustpilot to help us manage our customer reviews and then feed the results into Google search results.

**Official Response from Brittany Bono:**

> Hello,

Thanks for the feedback! We're so happy you've found Trustpilot to be easy to use and publish reviews on your website. 

There's always room for improvement, so we've passed along your comments to our Product Team to look into further. We value your feedback, so please don't hesitate to contact your Customer Success Manager or our Support Team with any other questions, comments, or concerns you have about our service.

We hope you'll continue enjoying collecting reviews with Trustpilot!

  ### 31. Great ROI, Easy To Use, Knowledgeable Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adriel H. | Chief Operating Officer, Financial Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2017

**What do you like best about Trustpilot?**

The ease of use, and the amazing follow up from team members! 

**What do you dislike about Trustpilot?**

I sometime receive too many emails in a week from different people within the organization but all have different tips and tricks (so it's obnoxious at times but informative so it balances out).

**Recommendations to others considering Trustpilot:**

Push reviews heavily always, the benefit of having reviews is tremendous. Put Trustpilot on your site, in your signature, on ads, everywhere. 

**What problems is Trustpilot solving and how is that benefiting you?**

The problems that have been solved by Trustpiilot are mainly the lack of positive social presence. Too new to have noticed major benefit but I see the potential. 

**Official Response from Brittany Bono:**

> Hi Adriel,

Thanks for taking the time to leave a review. We're so happy to hear you share the same passion for the power of reviews!

We definitely don't want to overwhelm your inbox with emails, so we've let our team know of your comments so we can improve email contact on our end. We hope you continue enjoying your Trustpilot experience and upgrading the world with reviews!

  ### 32. Very helpfull 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 10, 2018

**What do you like best about Trustpilot?**

We love that Trust Pilot gives our customers a platform to let us know how we can improve. The user interface is very easy for our customers to explain their issues to us in a way we can quickly address.

**What do you dislike about Trustpilot?**

There have been a few instances where many reviews from our customers were not being recorded. This took some time to correct but no issues since. 

**Recommendations to others considering Trustpilot:**

A great tool to know exactly what your customer is thinking about your company and service

**What problems is Trustpilot solving and how is that benefiting you?**

We are solving many issues ranging from damaged items, missing packages to the overall customer experience. 

**Official Response from Brittany Bono:**

> Hi there,

Thanks for taking the time to leave us a review. It's great to hear your customers are finding it easy to share their experiences on our platform. 

In regards to your comment about some customers not being able to leave reviews - we're so sorry for any trouble. It's definitely not our intention to make this a difficult process. Please feel free to direct anyone having trouble posting reviews to our Support Team so we can lend a hand.

We hope you'll continue collecting feedback on Trustpilot and powering your business forward!

  ### 33. Best access

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consumer Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 29, 2017

**What do you like best about Trustpilot?**

The system allows us to get the most accurate time information regarding our products and services

**What do you dislike about Trustpilot?**

The system has set parameters and fails to allow for the one off. I understand having set rules but there should be flexibility with the individual rating. 

**Recommendations to others considering Trustpilot:**

Yes I would recommend Trustpilot to other companies. It is a great tool to confirm the overall performance of the company. It also gives you the information necessary to improve in areas where you may be deficient. Because you are receiving the information in real time it allows you to make adjustments accordingly and see the improvements right a way! Trustpilot is a great tool for any company in the customer service industry!

**What problems is Trustpilot solving and how is that benefiting you?**

Make sure our guest have the best customer service experience all around. I have realized that the e commerce piece works well with our customer service experience the guest receives with speaking directly with someone.

**Official Response from Trustpilot Team:**

> Hi there,

Thanks for the feedback - much appreciated!

Not quite sure what you mean by "set parameters." If you can elaborate what you mean by this and accommodating for the "one off," we'd be happy to take a stab at resolving the issue or, at the very least, relaying your feedback to our product team for consideration. 

Please do let me know if you're inclined. We'd love to help! In the mean time, we're glad you're finding Trustpilot to be an effective tool!

  ### 34. Using Trust Pilot

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jeff R. | Chief Executive Officer, Management Consulting, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 27, 2018

**What do you like best about Trustpilot?**

It's easy to search for the information that I need

**What do you dislike about Trustpilot?**

Not enough marketing going on in the US - I didn;t hear about it fast enough

**What problems is Trustpilot solving and how is that benefiting you?**

Trying to find the right software to use

**Official Response from Brittany Bono:**

> Hi Jeff,

Thanks for leaving us a review! We're so happy you've found our platform to be easy to use and helpful. We know we're not perfect, but are working on even more brand awareness everywhere to show everyone that we're the world's most powerful review platform.

We hope you continue enjoying your Trustpilot experience and please don't hesitate to reach out in the future with any questions or concerns!

  ### 35. Great service to keep on top of Customer feedback and reviews

**Rating:** 4.5/5.0 stars

**Reviewed by:** Aurelio A. | Operations Associate, Financial Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 15, 2017

**What do you like best about Trustpilot?**

Trustpilot makes it easy to respond to customers in a timely manner which allows us to resolve customer issues in a timely and professional manner. 



**What do you dislike about Trustpilot?**

The emails sent to customers could stand to be updated to look appealing. It would be great to have the ability to customize emails.

**What problems is Trustpilot solving and how is that benefiting you?**

We use the Trustpilot platform to resolve customer issues as well as use information gathered from their analytics to help boost our CSat.

**Official Response from Trustpilot Team:**

> Hi Aurelio,

Thanks for the feedback!

Heads up - our invitation templates are actually optimized to get the best return on your review invitations. We've tested hundreds, and the current template provides better results!

That said, upgrading to one of our higher service tiers will allow you to customize your invite templates. Though you just missed our Black Friday/Cyber Monday upgrade special, I'm willing to bet if you mention it to your customer success manager you'll get the deal anyway :) Just direct them to this G2 Crowd posting.

Thanks, Aurelio!

  ### 36. Great way to interact with reserved clients!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Annamarie  S. | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 10, 2017

**What do you like best about Trustpilot?**

I like that we are able to reply to our reviews to clarify any confusion and offer solutions to any issues we were not made aware of initially.

**What do you dislike about Trustpilot?**

Nothing that I have come across so far! 

**Recommendations to others considering Trustpilot:**

Try to respond to clients reviews within 3 business days if you hope to achieve some dialogue.  

**What problems is Trustpilot solving and how is that benefiting you?**

Gives us a great chance to  clear up any misunderstandings and gives a second chance to the business and client relationship. 

**Official Response from Trustpilot Team:**

> Hi Annamarie!

Thanks for the kind words...we're blushing :)

  ### 37. Trustpilot provides an intuitive way to collect and showcase reviews

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 17, 2018

**What do you like best about Trustpilot?**

Provide several integration options and customizations

**What do you dislike about Trustpilot?**

Communication on platform changes can be confusing

**What problems is Trustpilot solving and how is that benefiting you?**

Getting and displaying customer reviews.  Content, conversion, and SEO benefits

**Official Response from Brittany Bono:**

> Hello,

Thanks for taking the time to leave us a review. We're so happy you've enjoyed our integration options, conversion rates from reviews, and SEO benefits.

It's never our intention to confuse anyone with changes on the platform, so we've taken your feedback and passed it along to our team to improve upon. If you're ever unsure of anything on site in the future, please don't hesitate to contact your Customer Success Manager or our Support Team - we're always here to lend a hand!

We hope you'll continue powering your business forward with Trustpilot reviews!

  ### 38. Expensive service, but very easy to use and maintain.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Utilities | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 05, 2018

**What do you like best about Trustpilot?**

Trustpilot has a very simple process in regards to requesting reviews from customers.

**What do you dislike about Trustpilot?**

They are somewhat unclear/vague about certain milestones that need to be met or maintained to receive certain benefits. 

**Recommendations to others considering Trustpilot:**

While certain guidelines are vague, reps are in constant contact and willing to answer questions. I've spoken to them about certain vague statements in their ToS and they've agreed that some re-wording needs to happen. Very flexible people, definitely willing to work with their customers.

**What problems is Trustpilot solving and how is that benefiting you?**

See above, maintaining a certain amount of reviews to receive certain benefits, i.e. x amount of reviews on a rolling MoM to get stars in serps.

**Official Response from Brittany Bono:**

> Hi there,

Thanks for taking the time to share your experience with us! It's great to hear that you're finding our service easy to use.

We know we're not perfect, but we try to relay any messages about review milestones to all of our customers in a timely manner. We'll definitely look into making this process better for the future and appreciate your feedback on this matter. 

Our team's always here to help, so if you do have any other questions or concerns that you'd like to chat about further, please don't hesitate to contact our Support Team or your Customer Success Manager.

  ### 39. Great Tool with an easy user experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Transportation/Trucking/Railroad | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 19, 2017

**What do you like best about Trustpilot?**

Trust Pilot is a very simple tool that is use-friendly. I have used it to provide my team with insights on consumer interaction with our brand.

**What do you dislike about Trustpilot?**

Sometimes the updates I recieve are delayed but this far it is a negligible issue.

**Recommendations to others considering Trustpilot:**

Try this tool out it is very useful if you sell a consumer-facing product.

**What problems is Trustpilot solving and how is that benefiting you?**

Trust Pilot makes it much easier to manage the consumer lifecycle and understand where we can improve our services. Thus far it has been a very useful tool.

**Official Response from Trustpilot Team:**

> Thanks so much for the feedback! Glad you are enjoying Trustpilot so far. If there's anything we can ever do to help, don't hesitate to reach out to our support team or your customer success manager :)

  ### 40. A good tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in E-Learning | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 15, 2017

**What do you like best about Trustpilot?**

Trustpilot reviews allow our students to let us know what is working and what they would like to see changed or added to our curriculum. The analytics give us a handy snapshot of the number of invitations sent, reviews received, and overall Trustscore.

**What do you dislike about Trustpilot?**

Adding product reviews to extra domains comes with a fairly substantial cost increase to one's contract.

**What problems is Trustpilot solving and how is that benefiting you?**

We have been able to categorize both student compliments and their desires for additional services. This has allowed us to get a clearer picture of potential areas where we may want to expand our curriculum.

**Official Response from Trustpilot Team:**

> Hi there,

Thanks for the great review! Glad to hear your experience has been a positive one.

We appreciate the feedback on product domains and pricing. We'll be sure to relay that to our commercial team, which constantly evaluates pricing and product tiers.

  ### 41. Not impressed

**Rating:** 0.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 05, 2018

**What do you like best about Trustpilot?**

The promises we were sold were great in theory:  Ease of use, integration, the promise of this working well and the idea is actually great.

**What do you dislike about Trustpilot?**

Everything.   The reality of this is it's super akward for customers, only displays the worst reviews, tough to integrate, locked into year long contract you can't cancel, it was literally zero value added for $299/month, ouch!!!

**Recommendations to others considering Trustpilot:**

Just say no.

**What problems is Trustpilot solving and how is that benefiting you?**

Non, it's a mess and it didn't help us at all.  

**Official Response from Brittany Bono:**

> Hello,

Thanks for the feedback and we're sorry you didn't see the value that Trustpilot has to offer. 

We display all reviews, positive or negative, on our site as long as they're following our guidelines. We try to make our dashboard as easy to use as possible, but understand that it may be difficult for some. We've let our team know of your comments for future improvements to our platform. 

If there's anything we can do to improve your experience with Trustpilot, please let us know!

  ### 42. Trustpilot is a life-saver 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 28, 2017

**What do you like best about Trustpilot?**

Review invitations and templates, human help, ability to verify reviewers as real customers.

**What do you dislike about Trustpilot?**

Nothing really! Such a step up. I have no issues. 

**Recommendations to others considering Trustpilot:**

Do it. 

**What problems is Trustpilot solving and how is that benefiting you?**

The company I represent was being massacred on other review platforms by competitors and non-genuine reviewers. We had no control whatsoever, and could never establish contact with a human being to help. It was truly a nightmare. We turned to Trustpilot and their system (and staff) came to our rescue. We are so happy with this platform and Trustpilot's service. 

**Official Response from Trustpilot Team:**

> Thanks for the great review! We'll do our best to keep up the good work, and if there's anything you ever need please don't hesitate to reach out to your customer success manager or our support team. 

  ### 43. Jury is still out

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 10, 2017

**What do you like best about Trustpilot?**

The ease of responding to reviews and uploading the lists of clients. 

**What do you dislike about Trustpilot?**

They were quick to sell the program but slower to follow up to make sure you were able to use it successfully. It was over 6 months before anyone contacted me to see if I had any issues and the current issues are still not resolved. 

**What problems is Trustpilot solving and how is that benefiting you?**

We are trying to get more brand recognition on line as a smaller independent business.  Organic searches are showing improvement.  Not a Trustpilot issue but in our industry it is very difficult to get 150 reviews.  We only have 25-40 new clients in a month and per industry average only about 5% will leave a review. 

**Official Response from Trustpilot Team:**

> Hi there,

If the jury is still out, let's make sure they come back with a positive verdict!

Please shoot an email over to our support team and CC your customer success manager. Let's make sure some of these issues have been sorted out and that you're well on your way to a successful integration. Feel free to reference this reply in your outreach.

If you run into any problems, don't hesitate to respond here so we can escalate this and bring it to a positive conclusion.

  ### 44. User friendly

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2017

**What do you like best about Trustpilot?**

Trustpilot makes it very easy to respond to customer reviews. It is also nice that the review sometimes corresponds to an order number.

**What do you dislike about Trustpilot?**

The filters for reviews do not seem to work all the time. This can be frustrating when trying to look for certain reviews.

**Recommendations to others considering Trustpilot:**

IT team is needed to implement TP into your website.

**What problems is Trustpilot solving and how is that benefiting you?**

Helping to better identify customer issues.

**Official Response from Trustpilot Team:**

> Hi!

Thanks for the great feedback. Glad to hear things are going well!

Sorry to hear about the review filters glitch. Could you shoot a note over to our support team so we can look into it? Let's get that patched up for you.

  ### 45. Happy with the customer engagement and response percentage

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 13, 2018

**What do you like best about Trustpilot?**

The automatic customer engagement process and simple survey that engages customers.

**What do you dislike about Trustpilot?**

I'm a small business, less than 300 reviews annually, pricing for a service like this based on my volumes could be a bit better.

**Recommendations to others considering Trustpilot:**

I would recommend them for reputation management.  They improved the responses from my customers and increased sales

**What problems is Trustpilot solving and how is that benefiting you?**

I definitely attract new customers that are thinking about buying when they see the TrustPilot reviews of my business.

**Official Response from Brittany Bono:**

> Hi there,

Thanks for taking the time to leave us a review. It's great to hear that Trustpilot reviews have helped grow brand trust for your business.

We know what we do comes at a cost, so we offer plans ranging from Free to Enterprise to offer plans for all types of companies. However, we'll definitely take your feedback into consideration.

We hope you'll continue enjoying your Trustpilot experience!

  ### 46. Trustpilot is awesome!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospitality | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 29, 2017

**What do you like best about Trustpilot?**

Our company loves having Trustpilot reviews because our customers can explain their issues and we can in turn, explain in most cases a reasonable explanation, which shows our concern, in hopes that they will be future clients.  

**What do you dislike about Trustpilot?**

There is nothing that I dislike.We haven't run into any technical issues yet that I'm aware of.

**Recommendations to others considering Trustpilot:**

Get it, your company needs it!

**What problems is Trustpilot solving and how is that benefiting you?**

 Our company has always maintained a very high level of customer service. Trustpilot is a well known for providing quality reviews. Everyone knows that they can trust the recommendations from a trustpilot review. 

**Official Response from Trustpilot Team:**

> Thanks so much for the glowing review! Happy to hear your experience has been a great one.

  ### 47. Great company that has provided a tremendous amount of value!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Wholesale | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 13, 2017

**What do you like best about Trustpilot?**

This company has added a tremendous amount of value to our company!  As an eCommerce company, we need to build trust with our customers and Trustpilot has helped us achieve that!

**What do you dislike about Trustpilot?**

I think the price is a little steep, but definitely worth it at the end of the day.

**Recommendations to others considering Trustpilot:**

I would definitely recommend

**What problems is Trustpilot solving and how is that benefiting you?**

Building trust with our consumers. 

**Official Response from Trustpilot Team:**

> Thanks for the feedback! We're glad to hear you've had success with Trustpilot. As always, we're here to help if anything comes up. Don't hesitate to contact our support or customer success teams.

  ### 48. As advertised, but a little pricey

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Consumer Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2017

**What do you like best about Trustpilot?**

Easy implementation to have review requests sent out.  Widgets to add reviews to the website is easy to use .

**What do you dislike about Trustpilot?**

Price point is a little high compared to others in the industry.

**What problems is Trustpilot solving and how is that benefiting you?**

It is an easy way to get feedback from customers on how we are doing in terms of our service.

**Official Response from Trustpilot Team:**

> Hi there,

Thanks for your feedback! Glad to hear things are going well so far.

Regarding price point, we value your insights on the matter. Our commercial team is constantly evaluating costs and product tiers - we'll be sure to relay your message.

All that said, we think the price is worth the peace of mind. They say you get what you pay for, and at Trustpilot you're getting a leader in the customer review industry, quality customer service, fast and effective support, and a platform that consumers put their faith in :) We hope you agree!

  ### 49. Great website

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 28, 2017

**What do you like best about Trustpilot?**

Trustpilot provides a useful dashboard to keep track of your ratings, impressions, the source of reviews and rating distribution. 

**What do you dislike about Trustpilot?**

So far I haven't found anything that I dislike, great job Trustpilot.

**What problems is Trustpilot solving and how is that benefiting you?**

We like the transparency it affords our company.

**Official Response from Trustpilot Team:**

> Thank you for the feedback! We're glad to hear things are going well. Don't hesitate to reach out to our support team or your customer success manager if we can help in any way. 

  ### 50. Excellent Experience So Far

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 06, 2017

**What do you like best about Trustpilot?**

I like that Trustpilot gives customers a platform to voice their experience about the service received. 

**What do you dislike about Trustpilot?**

So far there isn't anything I dislike about their service

**Recommendations to others considering Trustpilot:**

Nothing at this time

**What problems is Trustpilot solving and how is that benefiting you?**

We are using Trustpilot to make sure our service is up to the standard we want it to be.  We have realized things that we can make changes to in order to make our services better.

**Official Response from Trustpilot Team:**

> So glad to hear things are going well! Thanks for the great feedback.


## Trustpilot Discussions
  - [Divergences between evaluations -- TrustPilot &amp; Shopper Approved](https://www.g2.com/discussions/30388-divergences-between-evaluations-trustpilot-shopper-approved) - 1 comment, 2 upvotes
  - [how improvements and new integrations can be made in the software](https://www.g2.com/discussions/how-improvements-and-new-integrations-can-be-made-in-the-software) - 1 comment, 1 upvote
  - [Why flagged reviews are deleted?](https://www.g2.com/discussions/why-flagged-reviews-are-deleted) - 1 comment, 1 upvote
  - [Anyone else found  fake Trustpilot reviews against their website](https://www.g2.com/discussions/anyone-else-found-fake-trustpilot-reviews-against-their-website) - 1 comment, 1 upvote
  - [What is the best way to work with Trustpilot in order to help with Businesses grow?](https://www.g2.com/discussions/34480-what-is-the-best-way-to-work-with-trustpilot-in-order-to-help-with-businesses-grow) - 1 comment, 2 upvotes

- [View Trustpilot pricing details and edition comparison](https://www.g2.com/products/trustpilot/reviews?page=5&section=pricing&secure%5Bexpires_at%5D=2026-08-01+02%3A13%3A25+-0500&secure%5Bsession_id%5D=b5b03167-8c44-4b93-b2b5-4f3b33ca7f9b&secure%5Btoken%5D=d2ab5543f0ab8e387c82a8e88670a1314b3da2a1cf87538303605b23816a712b&format=llm_user)
## Trustpilot Integrations
  - [Contentstack](https://www.g2.com/products/contentstack/reviews)
  - [Dotdigital](https://www.g2.com/products/dotdigital/reviews)
  - [Google My Business](https://www.g2.com/products/google-my-business/reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews)
  - [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews)
  - [Shopify](https://www.g2.com/products/shopify/reviews)
  - [WooCommerce](https://www.g2.com/products/woocommerce/reviews)
  - [Yext](https://www.g2.com/products/yext/reviews)
  - [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews)

## Trustpilot Features
**Collection**
- Authentication
- Review Forms
- Personalization
- Engagement

**Agentic AI - Review Management**
- Adaptive Learning
- Natural Language Interaction

**Consumer Intelligence**
- Customer Feedback
- Competitive Intelligence
- Sentiment Analysis

**Moderation**
- Reviewer Validation
- Response Types
- Legal Agreements

**Reporting**
- Corporate Reporting
- Dashboard

**Media Monitoring**
- Social Networks Monitoring
- Social Media Management

**Use Cases**
- E-commerce
- Retail
- Customer Service

**Administration**
- Syndication
- Insights
- Content

**Display Options**
- Badges
- Widgets
- Integration & APIs
- Marketing

**Generative AI**
- AI Text Generation

**Generative AI**
- AI Text Generation

**Agentic AI - Online Reputation Management**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

## Top Trustpilot Alternatives
  - [Birdeye](https://www.g2.com/products/birdeye/reviews) - 4.7/5.0 (4,064 reviews)
  - [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) - 4.2/5.0 (793 reviews)
  - [Reviews.io](https://www.g2.com/products/reviews-io/reviews) - 4.8/5.0 (645 reviews)

