--- title: Trustpilot Reviews meta\_title: 'Trustpilot Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 262 reviews by the users' company size, role or industry to find out how Trustpilot works for a business like yours. aggregate\_rating: rating\_value: 3.4 review\_count: 262 scale: '5' date\_modified: '2026-08-10' parent\_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce --- ## Top-Rated Alternatives [ ![Birdeye](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Birdeye") Birdeye 4.7/5(4,203) ](https://www.g2.com/products/birdeye/reviews) [ ![Bazaarvoice](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bazaarvoice") Bazaarvoice 4.2/5(809) ](https://www.g2.com/products/bazaarvoice/reviews) [ ![Reviews.io](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Reviews.io") Reviews.io 4.8/5(652) ](https://www.g2.com/products/reviews-io/reviews) [ View All Alternatives ](https://www.g2.com/products/trustpilot/competitors/alternatives) # Trustpilot Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Trustpilot but has limited features. Are you part of the Trustpilot team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! Trustpilot is a customer review management tool that helps businesses engage and build trust with their customers. Founded in 2007 with a simple yet powerful idea that is more relevant today than ever — to be the universal symbol of trust, bringing consumers and businesses together through reviews. Trustpilot is open, independent, and impartial — we help consumers make the right choices and businesses to build trust, grow and improve. Today, we have more than 300 million reviews and 67 million monthly active users across the globe, with 127 billion annual Trustpilot brand impressions, and the numbers keep growing. We have more than 900 employees and we’re headquartered in Copenhagen, with operations in Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York. Trustpilot provides businesses with the necessary tools to assist with review invitations, onsite widgets, Google Seller Ratings, rich snippet stars, and more, to help stand out where it matters most - in search. Our powerful reporting and analytics also allows brands to boost LTV, conversion rates, and ROI. Sign up for a free account today to experience the power of reviews! * * * Seller [Trustpilot](https://www.g2.com/sellers/trustpilot) Discussions [Trustpilot Community](https://www.g2.com/products/trustpilot/discuss) Languages Supported Danish, German, English, French, Italian, Lithuanian, Dutch, Swedish Solution Type Best-of-Breed Overview by Trustpilot Team Show More ## Typical Contract Price Pricing provided by BetterCloud and others. $$k - $$k Per Year [Log in to unlock pricing](/auth/linkedin?return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Ftrustpilot%2Freviews%3Ffilters%255Bnps_score%255D%255B%255D%3D5) ## User Insights Average based on 262 real user reviews. Implementation Time 2 months Perceived Cost $$$$$ Typical contract price $0k - $0k [Sign in to view](/login) Per Year [Log in to unlock pricing and user insights](/login) ## Trustpilot Integrations (8) What do users say about integrations? Integration information sourced from real user reviews. [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Contentstack ](https://www.g2.com/products/contentstack/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Dotdigital ](https://www.g2.com/products/dotdigital/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Google My Business ](https://www.g2.com/products/google-my-business/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") HubSpot Marketing Hub ](https://www.g2.com/products/hubspot-marketing-hub/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") SAP Commerce Cloud ](https://www.g2.com/products/sap-commerce-cloud/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Shopify ](https://www.g2.com/products/shopify/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") WooCommerce ](https://www.g2.com/products/woocommerce/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Zendesk for Customer Service ](https://www.g2.com/products/zendesk-for-customer-service/reviews) Show More ![Muzammil M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Muzammil M.") MM Muzammil M. Founder – Muzammil Graphic | Interior and Graphic Designer | Transforming Spaces and Brands Visually Graphic Design Small-Business (50 or fewer emp.) 6/27/2026 "Trustpilot Makes Confident Buying Decisions Easy" 4.5/5 What do you like best about Trustpilot? I mainly use Trustpilot before trying a new product or service because reading real customer experiences helps me avoid bad purchases. The platform is simple to use, reviews are easy to browse, and I can quickly understand both the positive and negative points of a company. I also like that businesses can reply to reviews, which gives a better picture of how they handle customer issues. It has become one of the first places I check whenever I want to make a more confident buying decision Review collected by and hosted on G2.com. What do you dislike about Trustpilot? Sometimes it is difficult to know whether a few reviews truly represent the overall experience. I would also like better filtering options, such as showing reviews from verified buyers only or sorting by recent product updates. Occasionally the moderation process can also take longer than expected. Review collected by and hosted on G2.com. What problems is Trustpilot solving and how is that benefiting you? Trustpilot helps me make better purchasing decisions by showing real customer feedback in one place. Instead of spending time searching across different websites and social media, I can quickly understand what other users experienced before buying. This saves me time, helps me avoid unreliable services, and gives me more confidence when choosing a product or company. Review collected by and hosted on G2.com. Show More Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 IconCurrent UserValidated ReviewerSource: G2 invite ![Visal K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Visal K.") VK Visal K. Performance Marketing Manager Marketing and Advertising Small-Business (50 or fewer emp.) 4/23/2026 "Genuine Verified Reviews That Boost SEO Visibility" 5/5 What do you like best about Trustpilot? I like Trustpilot as the most genuine Review platform. All the reviews are from verified users, and only verified users can put a review on the listings. It IS one of the quickest indexed review listings for our business, SEO visibility is one of its major advantages. Easy to set up with greater accessibility and quick verification with the Domain email verification option. Simple onboarding procedure is one of its greatest advantages; no support or assistance is needed for the verification process. Automated feedback collection feature and TrustWidgets are available on premium option. Review collected by and hosted on G2.com. What do you dislike about Trustpilot? As a business-oriented review platform, it has premium features that can suppress negative customer reviews. Review collected by and hosted on G2.com. What problems is Trustpilot solving and how is that benefiting you? It helps to improve our business online search presence. It helps to boost the SEO as it provides a backlink opportunity for business websites. Also its a great platform to showcase our customer testimonials to the client. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Abe A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Abe A.") AA Abe A. Chief Growth Officer Small-Business (50 or fewer emp.) 8/6/2026 Business partner of the seller or seller's competitor, not included in G2 scores. "Easy way to find trustworthy customer feedback" 5/5 What do you like best about Trustpilot? I like how easy it is to see real customer feedback and get a quick idea of what people think about a company before making a decision. Review collected by and hosted on G2.com. What do you dislike about Trustpilot? Sometimes it can be hard to tell which reviews are completely genuine, and there are a lot of reviews to go through before finding the most useful ones. Review collected by and hosted on G2.com. What problems is Trustpilot solving and how is that benefiting you? Trustpilot makes it easier to find honest customer feedback and compare companies before making a decision. It saves me time and gives me more confidence when choosing a business or service. Review collected by and hosted on G2.com. Show More 8/10/2026 Current UserValidated ReviewerSource: Organic ![Mohd danish K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohd danish K.") MK Mohd danish K. Performance Marketing Specialist + Upskilling Marketing and Advertising Small-Business (50 or fewer emp.) 6/11/2026 "Transparent Reviews, Easy Navigation" 4.5/5 What do you like best about Trustpilot? I really like the transparency of customer reviews on Trustpilot. It provides a quick overview of real user experiences, which makes it easy to understand a company's strengths and weaknesses before making a decision. I also appreciate how simple it is to search for companies and browse reviews. The platform is easy to navigate, and the rating system allows me to quickly get an overall impression of a business. Additionally, the initial setup of Trustpilot was straightforward, and the basic features were easy to start using right away. Review collected by and hosted on G2.com. What do you dislike about Trustpilot? Sometimes it can be difficult to tell which reviews are the most representative of the overall customer experience. More detailed filtering and review verification options would make the platform even more useful. Review collected by and hosted on G2.com. What problems is Trustpilot solving and how is that benefiting you? I use Trustpilot to make more informed decisions with real customer feedback, save time researching companies, and identify trustworthy businesses while avoiding potential issues. Review collected by and hosted on G2.com. Show More 6/14/2026 Validated ReviewerSource: Organic ![Willem S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Willem S.") WS Willem S. Property Practitioner Real Estate Mid-Market (51-1000 emp.) 5/9/2026 "Trustpilot Builds Confidence with Reliable Reviews and an Easy-to-Use Interface" 4.5/5 What do you like best about Trustpilot? Trustpilot, according to me, has more reliable reviews than other review sites that I have visited. With their wide variety of companies and services, and is a go-to for making decisions on going to an unknown establishment for dinner, or using a mechanic that a friend recommended. The interface is easy to navigate and there is a blog section that informs visitors of trends and gives guidance on how to write reviews. Not only is it useful for the end-user but businesses get to see how their products and services they put into the market are received by their customers/client, giving them the opportunity to respond to the review - facilitating a channel to resolve instances where a product failed or a client isn't entirely satisfied. This enables better product development, increases service levels, and also gives Joe Public a voice against the Corporation, keeping Big Business accountable and responsible. Trustpilot gives me the confidence I need to try new things. Review collected by and hosted on G2.com. What do you dislike about Trustpilot? I generally actually like the site, and there isn't really anything that negatively stands out to me. A possible UI overhaul in aesthetics could modernise the experience, but that's really it. Review collected by and hosted on G2.com. What problems is Trustpilot solving and how is that benefiting you? Trustpilot gives confidence to end-users to try new things, and keeps businesses accountable in the public square, enabling them to do and serve better. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Pavel M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pavel M.") PM Pavel M. Product Manager Small-Business (50 or fewer emp.) 11/25/2025 "Efficient Feedback Collection with Moderation Challenges" 5/5 What do you like best about Trustpilot? I really appreciate Trustpilot's excellent tools for gathering and integrating feedback into our project workflows. The automation feature in Trustpilot has been a game changer, enabling us to set up what used to be manually labor-intensive processes—like email campaigns and feedback collection—automatically within the software. This has greatly reduced the need for manual intervention by our support representatives, freeing up their time for other essential tasks. Furthermore, setting up Trustpilot was incredibly easy and efficient; it took just about half an hour to complete, requiring minimal effort from my team to claim our domain, provide some basic information, and add graphics. Overall, Trustpilot enhances our efficiency in managing user reviews and supports our reputation management effectively. Review collected by and hosted on G2.com. What do you dislike about Trustpilot? I find Trustpilot's review moderation process to be overly aggressive, which can be quite stressful. The review validation procedure often requires users to send screenshots or additional proof through random emails, which is not well-received. The communication around this process tends to be poor, adding to the discomfort experienced by users. Review collected by and hosted on G2.com. What problems is Trustpilot solving and how is that benefiting you? I use Trustpilot for automating feedback collection, integrating reviews into project workflows, and streamlining reputation management effortlessly. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Mohamed S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohamed S.") MS Mohamed S. Head of market analysis Mid-Market (51-1000 emp.) 1/20/2026 "The Most Honest Review Site with Great Support" 4.5/5 What do you like best about Trustpilot? The most important thing about Trustpilot it's the most honest review website Review collected by and hosted on G2.com. What do you dislike about Trustpilot? Easy and very simple to use after login you can write the name of the company then read or add your experiences and great customer support Review collected by and hosted on G2.com. What problems is Trustpilot solving and how is that benefiting you? The "Shady Broker" Problem: In industries like Forex and Fintech, it’s easy for a company to look professional on their website but disappear when you try to withdraw funds. Trustpilot provides a public paper trail of real user experiences. Review Manipulation: Unlike a company’s own website (where they can delete negative comments), Trustpilot is an independent third party. They use AI and behavioral analysis to flag "fake" reviews, meaning businesses can't easily hide their flaws. Shortens the Sales Cycle: When you reach out to a new IB or an educational center, the first thing they do is "Google" you. A strong Trustpilot score acts as a pre-emptive voucher. It does the heavy lifting of building trust before you even have your first meeting. Validates Your "Pro" Claims: You can tell a client your spreads are 0.0 pips, but when they see 50 other traders on Trustpilot saying the same thing, it becomes a fact rather than a sales pitch. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Ethan S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ethan S.") ES Ethan S. Developer Small-Business (50 or fewer emp.) 11/20/2025 "Trustpilot Led Me to the Right Choice" 5/5 What do you like best about Trustpilot? I can search the product so easily, and the interface allows me to check every review; nothing is hidden, that's what I love most about the platform Review collected by and hosted on G2.com. What do you dislike about Trustpilot? Not countable, my desire might not be their weakness! Review collected by and hosted on G2.com. What problems is Trustpilot solving and how is that benefiting you? I've purchased a product filter for my WooCommerce store, the purchase decision was based on Trustpilot reviews, so it's the platform that assist me to make a good decision, it also save my times in various way. This review is a thanks giving message to the Trustpilot team, Thank you for your service Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic Review from User Profile ![Thando N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Thando N.") TN Thando N. HES specialist Mid-Market (51-1000 emp.) 10/2/2025 "Amazfit Bip 6 smartwatch from strove registration campaing" 5/5 What do you like best about Trustpilot? I have started using this Amazfit smart watch that I won through joining Strove within the Astron energy , very nice device captures all my activities and assisting me to track all my workouts. It really motivates me to be consistent with my fitness program. My best so far are meditation and walks. I am able to improve on my well ness program holisticly with all the assistance and support from strove wellness program. I love the podcast/ webinars , recipes and challenges that are in the Strove app. am so in love with the challenges. Love the rewards, I have won the watch and R1000 voucher of Biogen products. i feel the improvement on my health and emotional wellbeing. Review collected by and hosted on G2.com. What do you dislike about Trustpilot? nothing so far am good, well done for the support on wellbeing Review collected by and hosted on G2.com. What problems is Trustpilot solving and how is that benefiting you? helping to manage my wellbeing holistically, emotional, nutrition, fitness etc Review collected by and hosted on G2.com. Show More 10/4/2025 Validated ReviewerSource: Organic ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Enterprise (\> 1000 emp.) 4/14/2026 "Makes Collecting Reviews Easy—Helpful, Knowledgeable Support" 5/5 What do you like best about Trustpilot? They make collecting reviews easy and are always there to help. Review collected by and hosted on G2.com. What do you dislike about Trustpilot? I have found nothing to dislike. The platform is well thought out and staff is knowledgeable. Review collected by and hosted on G2.com. What problems is Trustpilot solving and how is that benefiting you? They are giving us insight into the needs of our customers. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Organic ## Questions about Trustpilot? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Trustpilot ](https://www.g2.com/products/trustpilot/discussions/new) GU Guest User • Last activity almost 2 years ago What is Trustpilot used for? 1 Upvote 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-trustpilot-used-for) PB Philippe Buc • Last activity over 5 years ago Divergences between evaluations -- TrustPilot & Shopper Approved 2 Upvotes 1 [ Join the conversation ](https://www.g2.com/discussions/30388-divergences-between-evaluations-trustpilot-shopper-approved) [ View all Discussions ](https://www.g2.com/products/trustpilot/discuss) ## Pricing Options Pricing provided by Trustpilot. ### Plus plan Starting at $299.00 ### Premium plan Starting at $629.00 ### Advanced plan Starting at $1,099.00 [ View More Pricing Information ](https://www.g2.com/products/trustpilot/pricing) Trustpilot Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_b04d863662684f874f87be341b22a633/yotpo.png "Product Avatar Image") Yotpo 4.3/5(265) [ Compare Now ](https://www.g2.com/compare/trustpilot-vs-yotpo) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d0cd1b70034667ce9659a6bd9ca996a4/reviews-io.png "Product Avatar Image") Reviews.io 4.8/5(652) [ Compare Now ](https://www.g2.com/compare/reviews-io-vs-trustpilot) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_38b3823271801ead7070179d840ad8fb/feefo.png "Product Avatar Image") Feefo 4.6/5(155) [ Compare Now ](https://www.g2.com/compare/feefo-vs-trustpilot) ##### ##### Trustpilot Features Consumer Intelligence Customer Feedback Competitive Intelligence Sentiment Analysis Reporting Corporate Reporting Dashboard Media Monitoring Social Networks Monitoring Social Media Management Collection Authentication Review Forms Personalization [ View More Features ](https://www.g2.com/products/trustpilot/features) ##### Categories on G2 [Online Reputation Management](https://www.g2.com/categories/online-reputation-management)[Review Management](https://www.g2.com/categories/review-management-software) ##### Explore More [Best AI software for automating legal document creation](https://www.g2.com/discussions/what-is-the-best-ai-software-for-automating-legal-document-creation-fb132e0b-fde6-4f03-b9ac-ddd5516989a9)[What is the best tool for tracking local search rankings?](https://www.g2.com/discussions/what-is-the-best-tool-for-tracking-local-search-rankings)[What live commerce platforms are worth using for a retail brand that needs clear implementation success metrics and reliable streaming before committing to a long contract?](https://www.g2.com/discussions/what-live-commerce-platforms-are-worth-using-for-a-retail-brand-that-needs-clear-implementation-success-metrics-and-reliable-streaming-before-committing-to-a-long-contract) [What corporate volunteering platforms are genuinely worth using for a company that wants to measure real social impact rather than just logging hours for the annual CSR report?](https://www.g2.com/discussions/what-corporate-volunteering-platforms-are-genuinely-worth-using-for-a-company-that-wants-to-measure-real-social-impact-rather-than-just-logging-hours-for-the-annual-csr-report)[Is a dedicated ETO ERP worth the cost for a 20 to 50 person custom fabrication shop?](https://www.g2.com/discussions/is-a-dedicated-eto-erp-worth-the-cost-for-a-20-to-50-person-custom-fabrication-shop)[Pros and Cons Details](https://www.g2.com/products/trustpilot/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)