Triple whale allows you to truly see which ads start/convert from interest into a sale.

Provides clarity vs competing platforms double attributing the same sale.

Centralized metrics from Shopify,GA, Google Ads,Klaviyo and Facebook Ads.

Love the regular emails on features and how to use the tool. Review collected by and hosted on G2.com.

Would be interesting if we could feed in shipping costs and see profitability after outbound shipping. Maybe assigned based on dimensional weight.

Lacing a built in NPS score tool. Review collected by and hosted on G2.com.

The toggle between different attribution views

The order purchase journey view by channel

Affluencer especially if you invest highly in affiliate marketing

Onboarding and customer success teams are really reactive and respond quickly Review collected by and hosted on G2.com.

There's not much to dislike to be honest! The affluencer section doesn't yet pull in affiliate spend by affiliate so it's hard to get a ROAS view without manually calculating but they are working on integrating this Review collected by and hosted on G2.com.

The triple pixel tracks attribution far better than the native platforms lose that data amongst various privacy laws and whatnot. It's also relatively easy to use and understand from the get-go too. Review collected by and hosted on G2.com.

Their platform could be more robust with customizing reporting or viewing the data through various lenses. It's a little limited in terms of the perspective you can view the data through, but I'm guessing they're working on it as a fast growing startup. I also think there's an opportunity to "count" the triple pixel data differently. Hence, it's not necessarily double counting but dividing up the revenue in a weighted approach (if that makes sense). The double counting looks great for channel performance but ends up being hard to reconcile with the cold hard numbers at the end of the month. Review collected by and hosted on G2.com.

The amazing depth of data it shows and the way it is clearly layed out to help you better understand your business. Review collected by and hosted on G2.com.

I think without knowledge on how to understand and use the platform it can be quite confusing for a new user. Review collected by and hosted on G2.com.

Triple Whale helps my client-agency relationship by providing a second set of numbers to verify (or, sometimes, contradict) what other platforms report, so that we have a better sense of what is or isn't working and how to better allocate budget accordingly. Review collected by and hosted on G2.com.

No digital reporting platform is perfect, so it does get tricky trying to navigate the discrepancies between TW and GA, Meta, etc when it comes to attribution and viewthrough conversions, for example. It would be nice to have more tools to help build the context and expectations around how well platforms should be synced to help differentiate between "normal" discrepancy and "something might be wrong" discrepancy. Review collected by and hosted on G2.com.

Triple Whale is a great platform to consolidate all channels and have a high-level, complete look at the business performance.

It allows you to connect all your marketing channels, as well as Shopify and Amazon data, for a holistic view of the entire business. Review collected by and hosted on G2.com.

Some tools that could be very valuable are charged a la carte, and there's no all-inclusive option. There's also no incentive for loyal customers to subscribe to these tools at a discounted price and no free trial to test the usability and quality of the data that it provides. Review collected by and hosted on G2.com.

It's easy to build a custom dashboard that shows exactly what I need to see at a quick glance. It's pulling data from multiple places, and keeps a pretty accurate representation of where we stand in real time vs historically to see big picture growth and/or struggle for my brands. Review collected by and hosted on G2.com.

Honestly the only thing I have found that I dislike so far is that it seems to be a slight disconnect in the Klaviyo integration in terms of what is coming from campaigns vs what is coming from flows. The Klaviyo dashboard always has slightly different numbers. Review collected by and hosted on G2.com.

As a developer, I initially had concerns about the potential drawbacks of TripleWhale Implementation on pagespeed. However, upon contacting their customer support, I was reassured that they were using best practices, and after verifying this myself, I found their implementation to be satisfactory.

I was particularly impressed with their exceptional customer support, as they were able to quickly address any issues and had everything sorted out efficiently. Review collected by and hosted on G2.com.

I love being able to find information. With Triple Whale this was unfortunately hard to find information without contacting them. I think they can do better with their documentation, otherwise everything is perfect. Review collected by and hosted on G2.com.

Triple Whale was very easy to set up, and I appreciate the breadth of data provided right on the main screen. I am not a paid media specialist or one of the marketing team, but I find the ability to scan the data quickly very useful. Review collected by and hosted on G2.com.

The interface to access specific settings can be a little confusing until you get used to it. I am assisting with the management of multiple stores and integrations and can sometimes get a little lost looking for a specific setting. Review collected by and hosted on G2.com.

The dashboard customization is extremely helpful and saves me so much time not having to switch from platform to platform to analyze the data that I need and the pixel... Gamechanger. I can finally have faith in attribution data. Review collected by and hosted on G2.com.

There are occasionally errors where your accounts come disconnected but it's usually a quick fix to get it back up and running. It also sucks that you need custom parameters added to all the ads so when you're just setting it up there isn't any historical data to look at but moving forward its great. Review collected by and hosted on G2.com.