--- title: Tray.ai Reviews meta\_title: 'Tray.ai Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 158 reviews by the users' company size, role or industry to find out how Tray.ai works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 158 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Cloud Data Integration url: https://www.g2.com/categories/cloud-data-integration ---

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# Tray.ai Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Tray.ai but has limited features.  
  
Are you part of the Tray.ai team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile!

Tray.ai offers a composable AI integration and automation platform that transforms AI into standout business performance. The Tray Universal Automation Cloud is an AI-ready platform that eliminates the need for disparate tools, enabling seamless integration and automation of complex business processes. Our platform supports all AI, integration, and automation initiatives from a single place. Developers benefit from a code-first, headless environment, freeing them from mundane tasks and allowing focus on business outcomes. The Tray Build IDE and AI Palette accelerate delivery for business technologists, providing easy access to 3rd party connectors and native AI capabilities. As enterprises strive for competitive advantage, our platform helps IT teams deploy AI effectively, connecting systems, automating processes, and integrating data to handle even the most demanding AI use cases. Built for high-change environments, Tray.ai excels in rapid prototyping, testing, and deployment. The fastest way to turn AI into business performance.™

* * *

Seller
 [Tray.io](https://www.g2.com/sellers/tray-io)
Discussions
 [Tray.ai Community](https://www.g2.com/products/tray-ai/discuss)
Languages Supported
 

English

Solution Type
 
All-in-One

Overview by
 Kayla Gibbons

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## Typical Contract Price

Pricing provided by BetterCloud and others.

$$k - $$k

Per Year

[Log in to unlock pricing](/auth/linkedin?return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Ftray-ai%2Freviews%3Flogin_required%3Dtrue%26page%3D3)

## User Insights

Average based on 158 real user reviews.

Implementation Time

2 months

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

[Sign in to view](/login)

Per Year

[Log in to unlock pricing and user insights](/login)

## Tray.ai Integrations
(1)

What do users say about integrations?

Integration information sourced from real user reviews.

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Slack

](https://www.g2.com/products/slack/reviews)

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AS

Ajay S.

Mid-Market (51-1000 emp.)

2/9/2024

"It is ease to use and very trustworthy"

4.5/5

What do you like best about Tray.ai?

The workfllow they have to design the business requirement. Review collected by and hosted on G2.com.

What do you dislike about Tray.ai?

Somtimes the flow looks busy. But when you do expand and colaps. It will work. Review collected by and hosted on G2.com.

What problems is Tray.ai solving and how is that benefiting you?

We are using to update the payment. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

  

 ![Jon B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jon B.")
JB

Jon B.

Marketing Manager

Small-Business (50 or fewer emp.)

5/17/2023

"Not quite as easy as pitched, but easy enough a marketing person can learn it."

4.5/5

What do you like best about Tray.ai?

They have continued to build connectors to work with different platforms we use, and their team that interacts with users on Slack is responsive and awesome! We were able to connect PestRoutes, which does not normally integrate with most other platforms, with HubSpot and several other tools. Review collected by and hosted on G2.com.

What do you dislike about Tray.ai?

It was a little more complicated than initially anticipated, but it is still fairly easy to use. Their pricing structure also has changed several times over the past year, which has made it somewhat more difficult to plan for. However, their support team is great to work with. Review collected by and hosted on G2.com.

What problems is Tray.ai solving and how is that benefiting you?

Tray helped us bridge PestRoutes to other tools like Hubspot, Google Sheets, Podium and others. We were able to make data go back and forth between the systems. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

  

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
UC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

11/7/2023

"Great tool for rapid development and agility"

4.5/5

What do you like best about Tray.ai?

The pre-built connectors make authenticating and using APIs a snap. It is very easy to make quick changes, test them, and get value immediatly. Review collected by and hosted on G2.com.

What do you dislike about Tray.ai?

As with any product there are sometimes things I think can be better, but overall it is easy to find workarounds for things if needed. Review collected by and hosted on G2.com.

What problems is Tray.ai solving and how is that benefiting you?

Integrating with a variety of platforms in a common way. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

  

 ![Jakub S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jakub S.")
JS

Jakub S.

Softwere Engineer

Mid-Market (51-1000 emp.)

1/6/2023

"Tray.io is a versatile and easy to use platform for any kinds of cross application itegrations."

4.5/5

What do you like best about Tray.ai?

The connector system is very convenient, with addition of a JSONPaths the integration process is easy and fun to use. Platform itself is suitable for everyone with a basic understanding of APIs and networking. But can also be used for more complex issues with use of custom scripts. Review collected by and hosted on G2.com.

What do you dislike about Tray.ai?

The main downside is a time of execution and the history of logs. To get the output you need to switch between "build" and "logs" sections to obtain the data received from connectors. The logs also need some kind of hierarchy (e.g. when using loops or booleans) to achieve a better readability. The documentation also could be more detailed. Review collected by and hosted on G2.com.

What problems is Tray.ai solving and how is that benefiting you?

It allows to create all types of integrations between two or even more applications. It is very flexible and practical. All the logic is placed in one place and the developer doesn't need to jump between APIs of different applications. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

  

 ![Connor T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Connor T.")
CT

Connor T.

Mid-Market (51-1000 emp.)

3/6/2023

"Effectiveness of a complex, sophisticated tool, but extremely user friendly!"

4.5/5

What do you like best about Tray.ai?

Our AM team is incredibly responsive and helpful. Tray routinely has webinars for both new and pre-existing feature that enhance our team's understanding of the paltform. On top of that, Tray's platform is straightforward to learn and use, even for those in non-developer roles. Review collected by and hosted on G2.com.

What do you dislike about Tray.ai?

There isn't anything I don't like about the Tray platform. If there's anything we don't know how to do, our AM team is very responsive or their documentation clearly defines and explains what we're looking to do. Review collected by and hosted on G2.com.

What problems is Tray.ai solving and how is that benefiting you?

The Tray platform connects our entire financial ecosystem (5+ systems). On top of that, we're starting to utilize the Tray platform for more niche solutions outside the finance department. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

  

 ![Jacob W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jacob W.")
JW

Jacob W.

Mid-Market (51-1000 emp.)

3/17/2023

"10x your productivity"

5/5

What do you like best about Tray.ai?

Tray.io is extremely easy to use and very stable. It simplifies complex data integration / ETL tasks by providing a transparent, reliable glue layer between systems. The confidence and increased speed of development this provides will quite literally 10x your productivity. Review collected by and hosted on G2.com.

What do you dislike about Tray.ai?

Log and error management still needs some work. Currently, we use the Slack integration to broadcast error notifications in realtime; otherwise, it's too easy for workflows to fail silently. Review collected by and hosted on G2.com.

What problems is Tray.ai solving and how is that benefiting you?

We use Tray for ETL and integration between many internal and 3rd party systems. In the modern era of Open APIs, interoperability is paramount. Tray makes this extremely easy. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

  

 ![Leah N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Leah N.")
LN

Leah N.

Systems Business Analyst

Enterprise (\> 1000 emp.)

5/4/2022

"Say Yay to Tray!"

5/5

What do you like best about Tray.ai?

The tool is simple and easy to learn. The customer service team is very responsive. Jacob Fuller is THE BEST! Review collected by and hosted on G2.com.

What do you dislike about Tray.ai?

The documentation is not always current. Review collected by and hosted on G2.com.

Recommendations to others considering Tray.ai:

While the product is very easy to learn and implement, I would still recommend establishing a standard for the design and deployment with your organization. Review collected by and hosted on G2.com.

What problems is Tray.ai solving and how is that benefiting you?

Moving data between SimpleLegal to Coupa/Workday. Workspaces are the BOMB! It makes moving between development and production much easier than moving between environments. Review collected by and hosted on G2.com.

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5/4/2023
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

  

 ![William K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "William K.")
WK

William K.

Solutions Architect

Mid-Market (51-1000 emp.)

10/28/2022

"Solid and Flexible Platform for any Automation"

5/5

What do you like best about Tray.ai?

Tray strikes an excellent balance between ease of use and technical prowess. If you have some basic understanding of coding principles and can work with APIs, you can quickly build and iterate automations. The UI makes it really easy to fix issues, and once you understand how the individual pieces take and distribute data you can build some very intelligent tools. Most of the connectors have options to make direct calls to a service's API, so if there are endpoints that need special attention you can build a nuanced request. For other services the ability to use HTTPS or GraphQL with a user-provided auth gives us options that would have been very difficult to achieve.

We have also found that we can rely on the Tray service. We've been running regular automations for years without interruption. Even with event-driven automations processing thousands of requests daily, we haven't had failures in the Tray service (which is way better than most of the APIs we deal with). We have a automation for automatically swapping SSL certificates on client sites that we've been running on Tray for almost two years. It has never failed to handle it, and that's critical for our clients who need their sites 24/7. Review collected by and hosted on G2.com.

What do you dislike about Tray.ai?

I wouldn't say anything missing is deal-breaking, but there are a couple of features I'd like to have. The way that individual nodes handle errors can be a bit irksome. Generally, the simple pass/fail scenario is fine, but there are times when I would love to build conditional states into the nodes directly. For example, you might have a connector node with one API that then passes data to another API. Sometimes the first request will differ slightly, and cause the second one to fail. We ran into this with Dropbox. If you requested folder contents you would get slightly different responses depending on if you were on the first page or anything after the first page. The only way to deal with that was to build a separate branch to handle it. I'd love to handle that kind of conditional difference in the node, instead of having all sorts of conditional branches with their own nodes. Review collected by and hosted on G2.com.

What problems is Tray.ai solving and how is that benefiting you?

We've fully integrated Tray into our own app for our clients, effectively whitelabeling the solutions we build in Tray. One of the key pillars of our strategy is a connected ecosystem in the marketing tech space, and Tray is playing a pivotal role. For the most complex integrations, we bring in partners who are experts to build. That is quite expensive, and we had a wide array of technologies that wouldn't be worth integrating at that cost. We had the option of bringing in engineers to build individual connections between our app and others, but the risks didn't seem worth it. We would have needed to foster knowledge of those APIs, keep them up to date, and manage all the devops around that. That's a viable strategy, but it didn't really make sense when we had the option of just bringing in Tray and using it as infrastructure.

Tray has been great for filling in the integrations within that realm. We've been able to build out a healthy library within a few months. We didn't need engineers to do it, just a couple people with good knowledge of data structures and APIs. We can do it at a cost that makes sense for our clients, and we're seeing quick adoption of our solutions with immediate ROI. The true value we've found is the ability to find and remedy issues or add features. The infrastructure of Tray lets us make updates and push them in real time. This has been critical for us to adapt to the nuanced needs of our clients. It's also opened up a whole new business for developing custom solutions for clients. We can offer it at a cost that makes it reasonable for them, but gives us a healthy margin. Over the long term we expect the custom solutions to contribute equally with our general ones. Review collected by and hosted on G2.com.

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4/28/2023
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

  

 ![Jennifer R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jennifer R.")
JR

Jennifer R.

Sr Customer Success Data Strategist

Mid-Market (51-1000 emp.)

12/29/2022

"Tray.io bridges the gap between our tools by collecting, transforming, and sending data across tools"

5/5

What do you like best about Tray.ai?

Tray.io supports various use cases to interconnect data across various tools. Due to its ease of use and multiple integration connectors, we have successfully implemented Tray as the critical connector tool to automate the data flow across Intercom, Salesforce and other key tools in our Tech stack. Review collected by and hosted on G2.com.

What do you dislike about Tray.ai?

It can be difficult to interpret failed steps in a workflow and identify the most optimal fix, especially when it comes to hitting rate limits in a bulk update job. It would be great if Tray.io could provide recommended fixes to failed steps/executions to apply to the workflow. Review collected by and hosted on G2.com.

What problems is Tray.ai solving and how is that benefiting you?

Tray.io helps us sync critical fields from multiple Salesforce custom objects every time a field change occurs to enrich the user profiles of our customers in Intercom. These fields are vital to our real-time campaign targeting criteria and personalization in Intercom. Tray.io also helps us sync campaign interactions from Intercom back into Salesforce as activity tasks. This helps inform sales reps and CSMs which nurture touches our users and accounts are receiving and engaging with. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

  

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
UC

Verified User in Computer Software

Small-Business (50 or fewer emp.)

7/21/2023

"Ease of use and variety of app connectors supported"

4.5/5

What do you like best about Tray.ai?

Drag, drop and configure. It's as simple as that. Review collected by and hosted on G2.com.

What do you dislike about Tray.ai?

We have experienced some failures in certain connectors. Review collected by and hosted on G2.com.

What problems is Tray.ai solving and how is that benefiting you?

Quick integration of over hundreds of apps. Being a startup, completing PoCs quickly for various apps is crucial to us (Read as releasing an app's integration in a week's time) Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

## Questions about Tray.ai? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Tray.ai
](https://www.g2.com/products/tray-ai/discussions/new)

 ![Josué R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Josué R.")
JR

Josué Ramos
•
Last activity over 4 years ago

Is there a plan to suppot several environments? Like staging, qa, production?

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/tray-io-is-there-a-plan-to-suppot-several-environments-like-staging-qa-production)

 ![Brad H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brad H.")
BH

Brad Hanks
•
Last activity over 1 year ago

Unified API advice, maybe?

1 Upvote

0

[
Join the conversation
](https://www.g2.com/discussions/unified-api-advice-maybe)

[
View all Discussions
](https://www.g2.com/products/tray-ai/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

2 months

### Return on Investment

10 months

### Average Discount

18%

### Perceived Cost

$$$$$

[
View More Pricing Information
](https://www.g2.com/products/tray-ai/pricing)

## How much does Tray.ai cost?

Data powered by [BetterCloud](https://www.bettercloud.com).

Estimated Price

### $$k - $$k

Per Year

Based on data from 30 purchases.

Get Price Estimate

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##### ##### Tray.ai Features

API Construction

API Testing

API Security

Orchestration

API Management

Traffic Control

Logs/Documentation

API Monitoring

Data Integration

App Integration

Data Transformation

Plugins

Functionality

Automation

[
View More Features
](https://www.g2.com/products/tray-ai/features)

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