# Best Travel Agency Software - Page 2

*By [Neya Kumaresan](https://research.g2.com/insights/author/neya-kumaresan)*


Travel agencies use travel agency applications to manage their services. These solutions cover front office and back office activities. Agencies use this type of software to promote their offerings to current and prospective customers. Travel agency software spans across the full customer engagement cycle, from reservations, to billing, to customer feedback.

When financial tools are not included in the solution, [accounting](https://www.g2.com/categories/accounting) software integration is required to process bills and payments. Most solutions also integrate with online reservation websites or with [tour operator](https://www.g2.com/categories/tour-operator) and[vacation rental](https://www.g2.com/categories/vacation-rental) solutions.

To qualify for inclusion in the Travel Agency category, a product must:

- Manage multiple aspects of an agency’s offerings including tours, accommodations, or transportation
- Provide a reservations portal for customers to book and manage their travel
- Track travel agents’ productivity and calculate sales commissions
- Include options for group or corporate travel, as well as custom travel plans
- Generate invoices and process payments (directly or through integration)






## G2 Grid® for Travel Agency Software
![G2 Grid® for Travel Agency Software plotting products by satisfaction and market presence](https://www.g2.com/categories/travel-agency/grids.png?focus%5B%5D=38307&focus%5B%5D=1229576&focus%5B%5D=46249&focus%5B%5D=121300&focus%5B%5D=121330&focus%5B%5D=130730&focus%5B%5D=166798&focus%5B%5D=11085)
Highlighted products: Perk (formerly TravelPerk), Travelport+, Amadeus, Airline Availability, Sabre Red 360, Corporate Traveler, Safari Portal, and mTrip.
Underlying data: [Grid® JSON](https://www.g2.com/categories/travel-agency/grids.json?focus%5B%5D=perk-formerly-travelperk&amp;focus%5B%5D=travelport&amp;focus%5B%5D=amadeus&amp;focus%5B%5D=airline-availability&amp;focus%5B%5D=sabre-red-360&amp;focus%5B%5D=corporate-traveler&amp;focus%5B%5D=safari-portal&amp;focus%5B%5D=mtrip)


## How Many Travel Agency Software Products Does G2 Track?
**Total Products under this Category:** 176

### Category Stats (Jul 2026)
- **Average Rating**: 4.36/5 (↓0.04 vs Jun 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: Tourwriter (+1.46%) - Among all products in this category, Tourwriter recorded the largest rating increase compared to last month
*Last updated: July 11, 2026*


## How Does G2 Rank Travel Agency Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 2,600+ Authentic Reviews
- 176+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Which Travel Agency Software Is Best for Your Use Case?

- **Leader:** [Perk (formerly TravelPerk)](https://www.g2.com/products/perk-formerly-travelperk/reviews)
- **Highest Performer:** [Safari Portal](https://www.g2.com/products/safari-portal/reviews)
- **Easiest to Use:** [Perk (formerly TravelPerk)](https://www.g2.com/products/perk-formerly-travelperk/reviews)
- **Top Trending:** [Safari Portal](https://www.g2.com/products/safari-portal/reviews)
- **Best Free Software:** [Safari Portal](https://www.g2.com/products/safari-portal/reviews)


---

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### Peek Pro

Peek Pro provides world-class online booking, point-of-sale, and hundreds of automation tools such as inventory management, dynamic pricing, waivers, and marketing analytics. Thousands of tour operators have supercharged their revenues and automated operations with this all-inclusive technology.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&amp;secure%5Bad_slot%5D=category_product_list&amp;secure%5Bcategory_id%5D=415&amp;secure%5Bchosen_at%5D=2026-07-12T05%3A12%3A44Z&amp;secure%5Bdisplayable_resource_id%5D=420&amp;secure%5Bdisplayable_resource_type%5D=Category&amp;secure%5Bmedium%5D=sponsored&amp;secure%5Bplacement_reason%5D=neighbor_category&amp;secure%5Bplacement_resource_ids%5D%5B%5D=420&amp;secure%5Bprioritized%5D=false&amp;secure%5Bproduct_id%5D=47642&amp;secure%5Bresource_id%5D=415&amp;secure%5Bresource_type%5D=Category&amp;secure%5Bsource_type%5D=category_page&amp;secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Ftravel-agency&amp;secure%5Btoken%5D=d1af5030adc902325293b1925ada1e8978c461ff089887c60d2b2058feee144f&amp;secure%5Burl%5D=https%3A%2F%2Fwww.peekpro.com&amp;secure%5Burl_type%5D=custom_url)

---

## What Are the Top-Rated Travel Agency Software Products in 2026?
### 1. [TravelKeep](https://www.g2.com/products/travelkeep/reviews)
TravelKeep is a comprehensive travel agency management software designed to streamline operations, automate workflows, and improve profitability for modern travel businesses. Built with a deep understanding of industry challenges, TravelKeep centralizes booking management, accounting, agent operations, and reporting into one unified platform. From PNR handling and ticketing workflows to invoicing, payments, and financial tracking, TravelKeep helps agencies reduce manual work and minimize errors. Its smart automation features enable faster processing, better control over margins, and improved operational efficiency. TravelKeep is designed to support agencies of all sizes, offering scalability, flexibility, and a user-friendly interface. Whether managing B2B agents or handling high booking volumes, businesses can rely on TravelKeep to maintain accuracy, visibility, and control across their entire operation. With a focus on performance, security, and real-world usability, TravelKeep empowers travel companies to simplify complexity, optimize processes, and scale with confidence.


**Average Rating:** 5.0/5.0
**Total Reviews:** 2
**How Do G2 Users Rate TravelKeep?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind TravelKeep?**

- **Seller:** [LeanCore Technologies](https://www.g2.com/sellers/leancore-technologies)
- **Year Founded:** 2025
- **HQ Location:** Dhaka, Bangladesh
- **LinkedIn® Page:** https://www.linkedin.com/company/leancore-technologies/ (6 employees on LinkedIn®)
- **Phone:** +8801710201414

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of TravelKeep?

**"[TravelKeep Made our Travel Agency Management Much Easier And Faster](https://www.g2.com/survey_responses/travelkeep-review-12699930)"**

**Rating:** 5.0/5.0 stars
*— Chowdhury M.*

[Read full review](https://www.g2.com/survey_responses/travelkeep-review-12699930)

---

**"[Best Travel Agency Management System](https://www.g2.com/survey_responses/travelkeep-review-12782273)"**

**Rating:** 5.0/5.0 stars
*— Jannatul M.*

[Read full review](https://www.g2.com/survey_responses/travelkeep-review-12782273)

---



### 2. [Travelopro](https://www.g2.com/products/travelopro/reviews)
TraveloPro Powers the Technology of Travel Websites.


**Average Rating:** 2.5/5.0
**Total Reviews:** 2
**How Do G2 Users Rate Travelopro?**

- **Ease of Use:** 5.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 5.8/10 (Category avg: 8.7/10)

**Who Is the Company Behind Travelopro?**

- **Seller:** [Travelopro](https://www.g2.com/sellers/travelopro)
- **Twitter:** @TraveloPro (184 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/travelopro/

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Travelopro?

**"[Best Travel Technology Company ](https://www.g2.com/survey_responses/travelopro-review-794332)"**

**Rating:** 5.0/5.0 stars
*— Hussian A.*

[Read full review](https://www.g2.com/survey_responses/travelopro-review-794332)

---


#### What Are G2 Users Discussing About Travelopro?

- [What is Travel Technology Software used for?](https://www.g2.com/discussions/what-is-travel-technology-software-used-for)

### 3. [TripCreator](https://www.g2.com/products/tripcreator/reviews)
TripCreator is an advanced itinerary builder that is as simple as ABC — Automate processes, Build travel packages, Complete itinerary booking in one place. Founded in Iceland in 2013. Currently located in the city Reykjavik. Our journey began with one man&#39;s frustration over the overwhelming task of travel planning. So we created a one-stop solution specially designed to help travel professionals save time by providing all aspects of the itinerary at their fingertips. That translates into the ability to increase team productivity, customer engagement, and sales conversions within a shorter amount of time.


**Average Rating:** 4.3/5.0
**Total Reviews:** 2
**How Do G2 Users Rate TripCreator?**

- **Ease of Use:** 7.5/10 (Category avg: 8.8/10)
- **Quality of Support:** 9.2/10 (Category avg: 8.7/10)

**Who Is the Company Behind TripCreator?**

- **Seller:** [TripCreator](https://www.g2.com/sellers/tripcreator)
- **Year Founded:** 2013
- **HQ Location:** Reykjavík, IS
- **Twitter:** @TripCreator_com (3,753 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/5377497 (10 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 50% Enterprise, 50% Small-Business



#### What Are Recent G2 Reviews of TripCreator?

**"[Good deal + BIG time saver](https://www.g2.com/survey_responses/tripcreator-review-4992897)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Leisure, Travel &amp; Tourism*

[Read full review](https://www.g2.com/survey_responses/tripcreator-review-4992897)

---

**"[Great website! Highly recommend. ](https://www.g2.com/survey_responses/tripcreator-review-698226)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Higher Education*

[Read full review](https://www.g2.com/survey_responses/tripcreator-review-698226)

---


#### What Are G2 Users Discussing About TripCreator?

- [What is TripCreator used for?](https://www.g2.com/discussions/what-is-tripcreator-used-for)

### 4. [Zooma CRM](https://www.g2.com/products/zooma-crm/reviews)
Zoomaworks will provide tools to increase small business efficiency &amp; profitability with one complete program.


**Average Rating:** 4.8/5.0
**Total Reviews:** 2
**How Do G2 Users Rate Zooma CRM?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Zooma CRM?**

- **Seller:** [Zoomaworks](https://www.g2.com/sellers/zoomaworks)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market



#### What Are Recent G2 Reviews of Zooma CRM?

**"[Best Customer Relationship Management Tool](https://www.g2.com/survey_responses/zooma-crm-review-10740221)"**

**Rating:** 4.5/5.0 stars
*— Abhishek C.*

[Read full review](https://www.g2.com/survey_responses/zooma-crm-review-10740221)

---

**"[Review for Zooma CRM](https://www.g2.com/survey_responses/zooma-crm-review-6519429)"**

**Rating:** 5.0/5.0 stars
*— Fadak M.*

[Read full review](https://www.g2.com/survey_responses/zooma-crm-review-6519429)

---


#### What Are G2 Users Discussing About Zooma CRM?

- [What is Zooma CRM used for?](https://www.g2.com/discussions/what-is-zooma-crm-used-for)

### 5. [Abrid](https://www.g2.com/products/abrid/reviews)
Abrid is a travel management software built for travel agencies, tour operators, and MICE operators. It covers the full operational workflow in one platform: building interactive trip proposals, managing suppliers and pricing, confirming bookings, generating traveler documents, automating operational tasks, and issuing invoices. Most travel businesses run on a combination of spreadsheets, email threads, and disconnected tools. Abrid replaces all of that. Agencies can build and send proposals clients can interact with directly, manage every supplier relationship with seasonal pricing and cancellation policies, track bookings from confirmation to completion, and handle B2C and B2B invoicing without switching tools. Abrid also includes AI-generated itinerary content, workflow automations, and finance dashboards&amp;nbsp; giving travel professionals full visibility over their operations without the manual work.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Abrid?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Abrid?**

- **Seller:** [Abrid](https://www.g2.com/sellers/abrid)
- **Year Founded:** 2023
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/abridio/ (2 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Abrid?

**"[Abrid Makes Travel Planning Simple, Structured, and Time-Saving](https://www.g2.com/survey_responses/abrid-review-12516649)"**

**Rating:** 5.0/5.0 stars
*— Mostafa B.*

[Read full review](https://www.g2.com/survey_responses/abrid-review-12516649)

---



### 6. [AgencyAuto](https://www.g2.com/products/agencyauto/reviews)
AgencyAuto is an end-to-end web-based automation solution that serves as a revenue enhancer by offering multiple booking channels and streamlining the mid and back-office processes. AgencyAuto travel agency software solution integrated with all major global distribution systems (GDS) and NDC APIs. The comprehensive automation software provides you with a customized itinerary, easy API integration, automated in-depth report generation; this helps to empower your travel business and increases your profitability.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate AgencyAuto?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 8.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind AgencyAuto?**

- **Seller:** [Infiniti Software Solutions](https://www.g2.com/sellers/infiniti-software-solutions-500bc7e6-676e-4479-8cf1-0032790b258a)
- **Year Founded:** 2005
- **HQ Location:** Chennai, IN
- **LinkedIn® Page:** https://www.linkedin.com/company/infinitisoftware/ (389 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of AgencyAuto?

**"[Travel Automation at its best, ease and user friendly](https://www.g2.com/survey_responses/agencyauto-review-2425834)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Transportation/Trucking/Railroad*

[Read full review](https://www.g2.com/survey_responses/agencyauto-review-2425834)

---



### 7. [Caladeo](https://www.g2.com/products/caladeo/reviews)
Caladeo is an all-in-one business software designed for travel professionals, independent and travel agencies. The platform centralizes and automates all essential tools: CRM, itinerary creation, tailor-made proposals, budgeting, dashboards, invoicing, and email marketing, all seamlessly connected. Create your quotes in just a few minutes, instantly view your margins, and gain up to 30–40% productivity thanks to unified workflows and artificial intelligence.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Caladeo?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Caladeo?**

- **Seller:** [Caladeo](https://www.g2.com/sellers/caladeo)
- **Year Founded:** 2026
- **HQ Location:** Vermenton, France
- **LinkedIn® Page:** https://www.linkedin.com/company/caladeo/ (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Caladeo?

**"[Caladeo, the all-in-one travel software that streamlines itineraries, quotes and client management](https://www.g2.com/survey_responses/caladeo-review-12402659)"**

**Rating:** 5.0/5.0 stars
*— Andreea P.*

[Read full review](https://www.g2.com/survey_responses/caladeo-review-12402659)

---



### 8. [DeBox Global – TRAVCRM](https://www.g2.com/products/debox-global-travcrm/reviews)
Debox Global is an award-winning manufacturer of travel CRM and has consistently assisted the travel industry in managing all aspects of their business, including query management, quotation, voucher, and invoicing.The travel CRM software enables you to combine these diverse tasks on the main stage rather than managing them independently on a different basis. The travel CRM software is capable of managing the entire pipeline of different tasks and upcoming appointments. You may streamline your marketing efforts and set up the most appointments with the help of travel CRM.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind DeBox Global – TRAVCRM?**

- **Seller:** [Debox Global](https://www.g2.com/sellers/debox-global)
- **Year Founded:** 2017
- **HQ Location:** Noida, IN
- **LinkedIn® Page:** https://www.linkedin.com/company/18233262 (18 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of DeBox Global – TRAVCRM?

**"[Best crm which ever used.](https://www.g2.com/survey_responses/debox-global-travcrm-review-7289837)"**

**Rating:** 5.0/5.0 stars
*— Nitin P.*

[Read full review](https://www.g2.com/survey_responses/debox-global-travcrm-review-7289837)

---



### 9. [Frytap](https://www.g2.com/products/frytap/reviews)
Frytap, the TRAVEL CRM software that automates your day-to-day tasks, tracks your leads, share itineraries, and helps you stay on top of your bookings


**Average Rating:** 2.5/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Frytap?**

- **Ease of Use:** 6.7/10 (Category avg: 8.8/10)
- **Quality of Support:** 3.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind Frytap?**

- **Seller:** [Frytap](https://www.g2.com/sellers/frytap)
- **Year Founded:** 2019
- **HQ Location:** Noida, IN
- **LinkedIn® Page:** http://www.linkedin.com/company/frytap (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business




#### What Are G2 Users Discussing About Frytap?

- [What is Frytap used for?](https://www.g2.com/discussions/what-is-frytap-used-for)

### 10. [helloGTX / Travel Software](https://www.g2.com/products/hellogtx-travel-software/reviews)
helloGTX is a comprehensive Travel Customer Relationship Management (CRM) software developed by Catabatic Technology Pvt. Ltd., designed to streamline and automate the operations of travel agencies and tour operators. This all-in-one platform integrates various functionalities to enhance sales, marketing, and service processes, enabling travel businesses to manage their operations more efficiently and effectively. One of the core features of helloGTX is its robust lead management system. The software captures leads from multiple channels, including websites, landing pages, Facebook, and Google ads, ensuring that all potential customer inquiries are centralized within the CRM. This centralized approach allows for efficient tracking and management of leads, reducing the chances of missed opportunities. Additionally, the system provides automated follow-up reminders and alerts for unattended queries, ensuring timely engagement with prospects. The itinerary builder is another standout feature of helloGTX. Travel agents can create detailed, day-by-day itineraries with images, inclusions, and pricing in just a few clicks. The software offers a vast repository of ready content, including over 600,000 hotels and 8,000 sightseeing options, facilitating quick and personalized itinerary creation. These itineraries can be shared with clients via SMS, WhatsApp, or email, enhancing communication and customer satisfaction. helloGTX also offers dynamic website management capabilities. Users can build and manage multiple websites without any technical expertise, thanks to the platform&#39;s user-friendly interface. These websites are zero-maintenance and come equipped with features like online booking for packages and fixed departures, inventory management, and differential pricing based on the number of travelers. The websites are SEO-ready, ensuring better visibility and reach in search engine results. In terms of marketing, helloGTX provides tools for designing high-conversion landing pages and email campaigns. The platform includes ready-to-use templates for emailers and landing pages, allowing travel businesses to launch targeted marketing campaigns swiftly. Intelligent campaign features enable targeted email and SMS campaigns with tracking and analytics, helping businesses measure the effectiveness of their marketing efforts. Operational efficiency is further enhanced through features like supplier management, payment gateway integration, and currency management. The software allows for the management of supplier details and the sending of queries to multiple suppliers with a single click. Integrated payment gateways facilitate instant collection of payments, while API-based currency management ensures accurate and up-to-date currency conversions. helloGTX also supports B2B operations by providing secure login portals for sub-agents. These portals enable sub-agents to build and customize packages under the main inventory, check the status of queries, download self-branded itineraries and vouchers, and access real-time rates and availability. This feature empowers sub-agents to operate independently while maintaining alignment with the main agency&#39;s offerings. The platform&#39;s reporting and analytics capabilities provide valuable insights into various aspects of the business. Users can generate reports by employees, destinations, business volume, sales, and more, facilitating informed decision-making and strategic planning. In summary, helloGTX by Catabatic Technology Pvt. Ltd. is a versatile and user-friendly travel CRM software that integrates lead management, itinerary creation, website management, marketing automation, and operational tools into a single platform. Its comprehensive suite of features is designed to help travel agencies and tour operators enhance efficiency, improve customer engagement, and drive business growth.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind helloGTX / Travel Software?**

- **Seller:** [Catabatic Technology](https://www.g2.com/sellers/catabatic-technology)
- **Year Founded:** 2014
- **HQ Location:** Noida, IN
- **Twitter:** @HelloGTX (44 Twitter followers)
- **LinkedIn® Page:** https://in.linkedin.com/company/catabatic-technology-pvt-ltd (37 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business


#### What Are helloGTX / Travel Software's Pros and Cons?

**Pros:**

- Automation (1 reviews)
- Customer Support (1 reviews)



### What Do G2 Reviewers Say About helloGTX / Travel Software?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **fully automated Travel CRM** , which saves costs and reduces manpower while providing excellent support.
- Users praise the **best technical support** from helloGTX, enhancing their travel management experience effectively.


#### What Are Recent G2 Reviews of helloGTX / Travel Software?

**"[Power Of Fully-Integrated Travel CRM Website For My Travel Website](https://www.g2.com/survey_responses/hellogtx-travel-software-review-8744058)"**

**Rating:** 5.0/5.0 stars
*— Jyotima S.*

[Read full review](https://www.g2.com/survey_responses/hellogtx-travel-software-review-8744058)

---



### 11. [Hero](https://www.g2.com/products/hero-travel-hero/reviews)
Hero, www.hero.travel, is the next-generation of B2B, SAAS travel agent software for retail and online travel agents, visitor information centres, hotel concierge, DMOs, DMCs &amp; ITOs. Sell in-store, online and on-the-road with our powerful agent portal, online booking widgets and API connectivity. Extensive global product marketplace, uncapped commissions, itinerary builder, live bookings, instant confirmations and automated accounts and payments. Do you need a Hero? Free Demo.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Hero?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Hero?**

- **Seller:** [Hero Travel](https://www.g2.com/sellers/hero-travel)
- **Year Founded:** 2014
- **HQ Location:** Sydney, AU
- **LinkedIn® Page:** https://www.linkedin.com/company/6385423/ (15 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Hero?

**"[HERO Makes Goal Tracking Simple, Transparent, and Team-Aligned](https://www.g2.com/survey_responses/hero-review-12285707)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Automotive*

[Read full review](https://www.g2.com/survey_responses/hero-review-12285707)

---



### 12. [iQCX](https://www.g2.com/products/iqcx/reviews)
NA


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate iQCX?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind iQCX?**

- **Seller:** [iQCX](https://www.g2.com/sellers/iqcx)
- **Year Founded:** 1992
- **HQ Location:** Bloomington, US
- **LinkedIn® Page:** https://www.linkedin.com/company/cornerstone-information-systems/ (84 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Enterprise



#### What Are Recent G2 Reviews of iQCX?

**"[Simple and User-Friendly System](https://www.g2.com/survey_responses/iqcx-review-11794283)"**

**Rating:** 5.0/5.0 stars
*— Alison W.*

[Read full review](https://www.g2.com/survey_responses/iqcx-review-11794283)

---



### 13. [Lemax](https://www.g2.com/products/lemax/reviews)
Lemax is an online software solution for tour operators, destination management companies, and travel agencies that create, sell and operate multi-day tours. Instead of wasting time and resources on manual, repetitive, and administrative work, let us digitally transform and automate your entire business workflow - with suppliers, partners, and travelers. While you can focus on your core business - providing unforgettable experiences to your customers!


**Average Rating:** 2.5/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Lemax?**

- **Ease of Use:** 6.7/10 (Category avg: 8.8/10)
- **Quality of Support:** 5.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Lemax?**

- **Seller:** [Lemax d.o.o.](https://www.g2.com/sellers/lemax-d-o-o)
- **Year Founded:** 1990
- **HQ Location:** Zagreb, HR
- **LinkedIn® Page:** https://www.linkedin.com/company/lemax (103 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business




#### What Are G2 Users Discussing About Lemax?

- [What is Lemax used for?](https://www.g2.com/discussions/what-is-lemax-used-for)

### 14. [Mercury Office](https://www.g2.com/products/mercury-office/reviews)
Mercury Office is completely internet based and can be accessed from any computer with a web browser and an internet connection. This means one system can be used for multiple offices (keeping client and booking data synchronised).


**Average Rating:** 3.5/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Mercury Office?**

- **Ease of Use:** 6.7/10 (Category avg: 8.8/10)
- **Quality of Support:** 8.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind Mercury Office?**

- **Seller:** [Ease Technology](https://www.g2.com/sellers/ease-technology)
- **Year Founded:** 2004
- **HQ Location:** WEST MIDLANDS, GB
- **Twitter:** @easetechnology (56 Twitter followers)
- **LinkedIn® Page:** http://www.linkedin.com/company/ease-technology-limited (2 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business




#### What Are G2 Users Discussing About Mercury Office?

- [What is Mercury Office used for?](https://www.g2.com/discussions/mercury-office-what-is-mercury-office-used-for)
- [What is Mercury Office used for?](https://www.g2.com/discussions/what-is-mercury-office-used-for)

### 15. [MOGU](https://www.g2.com/products/mogu/reviews)
MOGU is a travel digitalization and management tool designed by and for tourist operators to improve conversion, offer payment solutions through the app and manage communications with travellers prior, during and after the trip. With MOGU you will: - Create irresistible, customized commercial proposals in just a few minutes which will help you sell better and faster. MOGU allows you to link all hotels, restaurants and touristic venues to their Google information (always updated!), and use our image gallery or upload your own photos. - Manage your payments very easily with our virtual POS. Customers can pay for their trip directly from the proposal, or buy additional services from the mobile app while already on the trip. - Offer your customers a mobile app to optimize their travelling experience: send them group or individual messages, including locations, alerts or updates; travel documents are available both online and offline; and check on their opinions by sending surveys they can answer in a couple of clicks.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind MOGU?**

- **Seller:** [MOGU platform](https://www.g2.com/sellers/mogu-platform)
- **HQ Location:** Las Rozas de Madrid, ES
- **LinkedIn® Page:** https://www.linkedin.com/company/mogu-platform/ (27 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of MOGU?

**"[visual experiences before the trip](https://www.g2.com/survey_responses/mogu-review-7357506)"**

**Rating:** 5.0/5.0 stars
*— DEBORAH M.*

[Read full review](https://www.g2.com/survey_responses/mogu-review-7357506)

---



### 16. [PenAir Travel Agency Software](https://www.g2.com/products/penair-travel-agency-software/reviews)
PenAir by Penguin TMS is a comprehensive travel management software designed to support travel agencies and tour operators in managing their business operations efficiently. It integrates CRM, mid/back-office functionality, ERP, and accounting software to streamline workflows, improve operational efficiency, and enhance customer relationship management. Software Categories: Travel Agency Software- Supports booking, reservations, and itinerary management CRM for Tour Operators- Manages customer interactions and builds better client relationships Mid/Back Office Solutions- Handles reporting, financial management, and operational processes ERP and Accounting Software- Provides tools for expense tracking, revenue management, and invoicing Target Audience: Travel agencies, ranging from small-scale to enterprise-level businesses. Tour operators seeking CRM and accounting integration. Companies need scalable software for multi-regional operations. Key Features: Comprehensive Integrations: Connectivity with over 75 travel software solutions, including GDS platforms like Amadeus, Sabre, and Travelport. Integration with 25+ payment gateways, including Visa, Mastercard, and Amex. Multi-Functional Platform: Booking systems for flights, hotels, and tours. Accounting modules for financial tracking and compliance. CRM features for personalized customer service. Global Accessibility: Serves clients across Europe, North America, Asia, Africa, and Australia. Scalable features to adapt to diverse business needs and regional compliance. Benefits for Travel Businesses: Operational Efficiency-Reduces manual tasks by automating booking, invoicing, and reporting processes. Improved Decision-Making: Real-time data access for tracking performance and identifying growth opportunities Customer Satisfaction- Enhances client interactions through CRM tools and personalized services Cost-Effective- Combines multiple functionalities into one platform, reducing the need for additional tools Use Cases: Small and Medium Travel Agencies-Streamlining operations and managing customer databases Large-Scale Agencies- Integrating diverse business functions for global travel management Tour Operators- Handling reservations, itineraries, and financial transactions seamlessly. PenAir - Travel agency software is designed to address the operational and customer relationship needs of travel businesses, ensuring a more organized and effective workflow.


**Average Rating:** 4.5/5.0
**Total Reviews:** 1
**How Do G2 Users Rate PenAir Travel Agency Software?**

- **Ease of Use:** 8.3/10 (Category avg: 8.8/10)

**Who Is the Company Behind PenAir Travel Agency Software?**

- **Seller:** [Penguin Commercial Limited](https://www.g2.com/sellers/penguin-commercial-limited)
- **Year Founded:** 1992
- **HQ Location:** London, GB
- **LinkedIn® Page:** https://www.linkedin.com/company/penguin-commercials-ltd/?originalSubdomain=uk (14 employees on LinkedIn®)
- **Phone:** 0044 02088271777

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market



#### What Are Recent G2 Reviews of PenAir Travel Agency Software?

**"[all in one solution for travel management](https://www.g2.com/survey_responses/penair-travel-agency-software-review-9369806)"**

**Rating:** 4.5/5.0 stars
*— Shabeer S.*

[Read full review](https://www.g2.com/survey_responses/penair-travel-agency-software-review-9369806)

---



### 17. [Pilot - Business Travel Planner](https://www.g2.com/products/pilot-business-travel-planner/reviews)
Pilot’s Business Travel Planner helps teams plan, book, and manage company trips with ease. Whether you are organizing a client visit, team offsite, or corporate retreat, Pilot brings every detail together in one shared workspace. More than 30,000 professionals use Pilot to simplify logistics and stay aligned before, during, and after travel. The platform combines flights, hotels, transportation, meetings, and activities into one unified itinerary that can be shared and updated in real time. Teams can collaborate, make edits, and track plans without endless message threads or spreadsheets. Pilot partners with over two million hotels worldwide, giving teams direct access to competitive group rates for business travel and events. The platform also supports flexible planning, document sharing, and budget tracking so everything stays organized from start to finish. With its pay-what-you-want pricing model, Pilot removes barriers to entry while letting users contribute based on the value they receive. Optional services such as retreat planning and hotel coordination add convenience for growing teams. Pilot’s Business Travel Planner makes business travel simpler, faster, and more human. It helps teams save time, reduce stress, and focus on what matters most in their work and relationships.


**Average Rating:** 4.5/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Pilot - Business Travel Planner?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 8.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind Pilot - Business Travel Planner?**

- **Seller:** [Pilot](https://www.g2.com/sellers/pilot-ed262569-a779-4cd6-ae59-9a39e0f73870)
- **Year Founded:** 2021
- **HQ Location:** Vancouver, CA
- **LinkedIn® Page:** https://www.linkedin.com/company/pilotplans/ (238 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market


#### What Are Pilot - Business Travel Planner's Pros and Cons?

**Pros:**

- Features (1 reviews)
- Team Collaboration (1 reviews)



### What Do G2 Reviewers Say About Pilot - Business Travel Planner?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **automatic itinerary recommendations** based on interests, providing a great starting point for planning.
- Users value the **auto-generated itinerary** , making trip planning simpler and more personalized from their interests.


#### What Are Recent G2 Reviews of Pilot - Business Travel Planner?

**"[Long time traveler and marketer](https://www.g2.com/survey_responses/pilot-business-travel-planner-review-10743142)"**

**Rating:** 4.5/5.0 stars
*— Catie H.*

[Read full review](https://www.g2.com/survey_responses/pilot-business-travel-planner-review-10743142)

---



### 18. [RezMagic](https://www.g2.com/products/rezmagic/reviews)
RezMagic empowers users to create, price, allocate and modify inventory in real-time.


**Average Rating:** 3.3/5.0
**Total Reviews:** 2
**How Do G2 Users Rate RezMagic?**

- **Ease of Use:** 6.7/10 (Category avg: 8.8/10)
- **Quality of Support:** 6.7/10 (Category avg: 8.7/10)

**Who Is the Company Behind RezMagic?**

- **Seller:** [RezMagic](https://www.g2.com/sellers/rezmagic)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/rezmagic-llc/ (3 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business




#### What Are G2 Users Discussing About RezMagic?

- [What is RezMagic used for?](https://www.g2.com/discussions/what-is-rezmagic-used-for)

### 19. [RouteMaestro](https://www.g2.com/products/routemaestro/reviews)
RouteMaestro RouteMaestro is a vertical AI-powered travel planning and booking platform designed to help travel companies digitize their operations and efficiently create, customize, and sell travel packages. Built for travel agencies, tour operators, and online travel businesses, RouteMaestro enables teams to generate personalized multi-city travel itineraries in minutes while integrating flights, hotels, sightseeing, and other travel services into a single unified workflow. By combining intelligent route planning with dynamic travel packaging, the platform allows travel companies to respond to client inquiries faster, reduce manual operational workload, and deliver customized travel experiences at scale. Key Features • AI-Powered Route Planning Automatically generate optimized travel routes and itinerary suggestions based on traveler preferences, destination choices, budget, and trip purpose. • Multi-City Route Engine Create complex multi-destination itineraries easily using an intelligent route-based planning system. • Dynamic Travel Packaging Combine flights, hotels, sightseeing activities, and other services into complete travel packages within minutes. • Integrated Travel CRM Manage leads, inquiries, client information, and bookings from a centralized CRM designed specifically for travel companies. • Commercial Policy Management Set global or service-specific markups, commissions, and cancellation policies to improve pricing flexibility and profitability. • Route-Based Map Planning Visualize and plan travel itineraries using route-based mapping tools that simplify trip structuring and presentation. • End-to-End Booking Workflow Manage the complete travel lifecycle from itinerary creation to booking and cancellation management. Integrations RouteMaestro integrates with major travel inventory providers to enable seamless travel package creation, including: • Hotels • Flights • Sightseeing and activities These integrations allow travel businesses to create complete travel experiences and deliver modern online booking capabilities. Deployment Options RouteMaestro is available as: • SaaS travel platform for travel companies • White-label travel booking solution for businesses launching their own branded travel portals Business Benefits Travel companies using RouteMaestro can: • Reduce manual operational workload • Build travel packages in minutes • Respond faster to client inquiries • Increase booking conversion rates • Improve profitability through flexible pricing policies • Digitize traditional travel planning workflows Who Uses RouteMaestro RouteMaestro is designed for: • Travel agencies • Tour operators • Online travel agencies (OTAs) • Travel entrepreneurs • Tourism organizations launching digital travel platforms


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate RouteMaestro?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind RouteMaestro?**

- **Seller:** [Ascentia Labs](https://www.g2.com/sellers/ascentia-labs)
- **HQ Location:** India
- **LinkedIn® Page:** https://www.linkedin.com/company/ascentialabs/ (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of RouteMaestro?

**"[Seamless Integration and a Truly User-Friendly Experience](https://www.g2.com/survey_responses/routemaestro-review-12375997)"**

**Rating:** 5.0/5.0 stars
*— ZUBAIR A.*

[Read full review](https://www.g2.com/survey_responses/routemaestro-review-12375997)

---



### 20. [Softrip](https://www.g2.com/products/softrip/reviews)
As a multi-day tour operator, your business needs are as unique as the needs of your travelers. Originally build within Gate1 Travel, Softrip&#39;s comprehensive yet intuitive software is designed by a team of knowledgeable engineers with years of unrivaled industry experience. Partnering with Softrip will automate and simplify your business processes while powering exceptional travel experiences for your customers. The result is growing revenue, reduced operating costs, secured margins, and a significant return on your investment. Originally built within Gate 1 Travel, Softrip offers one comprehensive &quot;source of truth&quot; platform for multi-day tour operators. Our expansive suite of products includes Reservations, Product Management, Operations, CRM &amp; Marketing, Reporting &amp; Task Management, Integrated Payments, and Accounting modules. We also offer best-in-class integrations into leading GDS systems.


**Average Rating:** 4.3/5.0
**Total Reviews:** 3
**How Do G2 Users Rate Softrip?**

- **Ease of Use:** 8.3/10 (Category avg: 8.8/10)
- **Quality of Support:** 8.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind Softrip?**

- **Seller:** [Softrip](https://www.g2.com/sellers/softrip)
- **Year Founded:** 2002
- **HQ Location:** Philadelphia, US
- **LinkedIn® Page:** https://www.linkedin.com/company/softrip (25 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Softrip?

**"[Softrip in TOurism](https://www.g2.com/survey_responses/softrip-review-918677)"**

**Rating:** 4.5/5.0 stars
*— Nadine A.*

[Read full review](https://www.g2.com/survey_responses/softrip-review-918677)

---

**"[The most comprehensive system for Tour Operators](https://www.g2.com/survey_responses/softrip-review-9755006)"**

**Rating:** 5.0/5.0 stars
*— Michael H.*

[Read full review](https://www.g2.com/survey_responses/softrip-review-9755006)

---


#### What Are G2 Users Discussing About Softrip?

- [What is Softrip used for?](https://www.g2.com/discussions/what-is-softrip-used-for)

### 21. [TassPRO](https://www.g2.com/products/tasspro/reviews)
I-Itinerary is a fully-integrated enterprise level software solution for mid and large-sized DMCs and Tour operators.


**Average Rating:** 4.5/5.0
**Total Reviews:** 1
**How Do G2 Users Rate TassPRO?**

- **Ease of Use:** 8.3/10 (Category avg: 8.8/10)
- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind TassPRO?**

- **Seller:** [Global Innovations International](https://www.g2.com/sellers/global-innovations-international)
- **Year Founded:** 2003
- **HQ Location:** Dubai, AE
- **Twitter:** @global_inno (22 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/global-innovation-international (38 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market



#### What Are Recent G2 Reviews of TassPRO?

**"[A Software that Supports the Travel Plan](https://www.g2.com/survey_responses/tasspro-review-4671820)"**

**Rating:** 4.5/5.0 stars
*— Selina M.*

[Read full review](https://www.g2.com/survey_responses/tasspro-review-4671820)

---


#### What Are G2 Users Discussing About TassPRO?

- [What is I-Itinerary used for?](https://www.g2.com/discussions/what-is-i-itinerary-used-for)

### 22. [Toogo](https://www.g2.com/products/toogo/reviews)
Toogo is a web application designed for destination management companies, travel agencies and tour operators. TOOGO allows you to manage all your activity: trip building, quotes, CRM, groups management, bookings. logistics, finances, CMS, documents creation and much more.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Toogo?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)

**Who Is the Company Behind Toogo?**

- **Seller:** [TOOGONET](https://www.g2.com/sellers/toogonet)
- **Year Founded:** 2009
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/toogonet/ (10 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Toogo?

**"[Fast, Professional Quotations That Boost Productivity](https://www.g2.com/survey_responses/toogo-review-12268184)"**

**Rating:** 5.0/5.0 stars
*— Muhammed F.*

[Read full review](https://www.g2.com/survey_responses/toogo-review-12268184)

---



### 23. [TravelBox AI](https://www.g2.com/products/travelbox-ai/reviews)
TravelBox AI is an AI-powered platform that transforms how travel businesses operate, sell, and engage with customers. Designed for tour operators, airlines, cruise lines, DMCs, and resorts, it streamlines operations and enhances customer experiences. The platform unifies product creation, inventory management, booking, fulfilment, and revenue operations into one intelligent workflow. With automation at its core, TravelBox AI enables dynamic packaging, real-time distribution, personalised retailing, natural-language search, AI-assisted operations, and advanced analytics.


**Average Rating:** 3.5/5.0
**Total Reviews:** 1
**How Do G2 Users Rate TravelBox AI?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind TravelBox AI?**

- **Seller:** [CodeGen](https://www.g2.com/sellers/codegen)
- **Year Founded:** 1999
- **HQ Location:** London, England, United Kingdom
- **LinkedIn® Page:** https://www.linkedin.com/company/136773 (714 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market




#### What Are G2 Users Discussing About TravelBox AI?

- [What is TravelBox used for?](https://www.g2.com/discussions/travelbox-what-is-travelbox-used-for)
- [What is TravelBox used for?](https://www.g2.com/discussions/what-is-travelbox-used-for)

### 24. [TravelJoy](https://www.g2.com/products/traveljoy/reviews)
TravelJoy has everything you need to run your travel business more efficiently, including itineraries, forms, contracts, invoices, and payment processing.


**Average Rating:** 4.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind TravelJoy?**

- **Seller:** [TravelJoy](https://www.g2.com/sellers/traveljoy-2b14f30e-686d-426e-add5-1dff2c5ef782)
- **Year Founded:** 2016
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** https://www.linkedin.com/company/traveljoy/ (32 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Enterprise



#### What Are Recent G2 Reviews of TravelJoy?

**"[Travel Joy most suggestable](https://www.g2.com/survey_responses/traveljoy-review-5306603)"**

**Rating:** 4.0/5.0 stars
*— Praveenraja S.*

[Read full review](https://www.g2.com/survey_responses/traveljoy-review-5306603)

---


#### What Are G2 Users Discussing About TravelJoy?

- [What is TravelJoy used for?](https://www.g2.com/discussions/what-is-traveljoy-used-for)

### 25. [Travel Next](https://www.g2.com/products/travel-next/reviews)
The Online Booking B2B system was designed to deliver the power to rapidly grow your internet and offline presence completely with multiple user management, advanced mark-up controls, and monitoring across multiple user levels


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Travel Next?**

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Quality of Support:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Travel Next?**

- **Seller:** [Trawex Technologies](https://www.g2.com/sellers/trawex-technologies)
- **HQ Location:** Bangalore- 560061, IN
- **Twitter:** @TrawexTech (1,048 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3500213 (66 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Travel Next?

**"[The best Online Booking System](https://www.g2.com/survey_responses/travel-next-review-127955)"**

**Rating:** 5.0/5.0 stars
*— Jibin M.*

[Read full review](https://www.g2.com/survey_responses/travel-next-review-127955)

---


#### What Are G2 Users Discussing About Travel Next?

- [What is Travel Next used for?](https://www.g2.com/discussions/travel-next-what-is-travel-next-used-for)
- [What is Travel Next used for?](https://www.g2.com/discussions/what-is-travel-next-used-for)


## What Is Travel Agency Software?

[Travel Arrangement Software](https://www.g2.com/categories/travel-arrangement)

## What Software Categories Are Similar to Travel Agency Software?

- [Tour Operator Software](https://www.g2.com/categories/tour-operator)


---

## How Do You Choose the Right Travel Agency Software?

### What You Should Know About Travel Agency Software

### What is Travel Agency Software?

Travel agency software provides a home-based travel agent or online travel agency with tools to run their business. Solutions will often include administrative tools for acquiring and maintaining clients, the ability to accept online payments, and an online booking engine for flights, hotels, and transportation.

Effective travel agency software will be customizable to the specific requirements and needs of travel agencies. Travel agency solutions ultimately ease existing workflows and automate processes, both on the front and back ends of online travel portals. Users turn to travel agency software to save time and reduce errors, so the tool should be easy to use.

Buyers should look for travel agency software that combines all functionalities and features onto a singular platform. Aspects like managing reservations, tracking invoices, reconciling payments, and updating and monitoring catalogs full of travel data are made easier when all that information lives on one platform. Additionally, buyers should consider travel agency software that provides an effective search functionality. Agents will benefit from a tool that they can effortlessly search and find crucial information like customer preferences, undiscovered deals, and vacation trends.

With travel agency software, users can automate tasks like emailing customers their travel booking confirmations and reminders about upcoming trips. Through that automation, travel agents can both save time and potentially get in front of any possible issues that may arise. Most travel agency software have [CRM](https://www.g2.com/categories/crm) functionality, which will help develop sales and strengthen relationships with customers. Users can rely on stored, organized, and tracked customer data to identify potential loyal customers, mass contact loyal clients when necessary, effectively market services, and cut through all the white noise of unpersonalized advertisements.

Travel agents are an indispensable player in travel agencies. Some travel agency software tracks the performance of travel agents, which can be used to monitor customer service for quality. Additionally, [performance management](https://www.g2.com/categories/performance-management) functionality can be leveraged to reduce errors or mistargeting efforts. Buyers should consider whether their business would benefit from a bundled performance management functionality and look for software that specifically features it.

Key Benefits of Travel Agency Software

- Align with CRM or [ERP software](https://www.g2.com/categories/erp)
- Boost overall travel agency sales
- Offer marketing modules to optimize customer targeting
- Track inventory and reduce errors or unnecessary duplicate pieces of data
- Improve overall business processes
- Facilitate the creation of loyalty or other incentive programs

### Why Use Travel Agency Software?

Travel agency software helps agencies streamline time-consuming tasks like managing reservations and payment, invoicing for individuals and groups, tracking travel agent commissions, and complying with travel industry regulations. Buyers should look for solutions that provide premade templates or allow the creation of them to save even more time on such tasks.

**Travel Agent Portal —** Travel agent portals provide an agent with tools for flight booking, hotel booking, and activity and transportation booking all in one place. Agents can create a complete itinerary for their clients using a single booking software. An agent can also change bookings and airline tickets as needed. With all this information in one place, an agent can easily meet all of a client’s needs.

**Payment Gateway —** The ability to pay for a reservation as it is made greatly reduces turnaround time. Online travel agency software often includes the ability to make and accept payments in order to make it easy for travel agents to charge their clients.

**Channel Manager —** A channel manager can help find the best travel deals available so agents can ensure that they are finding their clients the best possible price. By comparing multiple booking engines and travel sites, an agent can pick the best price for a client’s budget. Making a travel reservation can be stressful, which is often why clients reach out to travel agents. With a built-in channel manager, agents can be sure that they are making a reservation at the best price. Booking travel often includes multiple reservations for flights and hotels, so the ability to easily find the best deals is very important for travel agents.

### Who Uses Travel Agency Software?

**Travel Agents —** Any travel agent can benefit from travel agency software. Whether they work for a host agency or independently, travel agency software helps organize a travel agency business from administration and client relations to reservation booking.

**Tour Operators —** Tour operators can use travel agency software to organize and book their tours. These tour operators are often creating travel tours that include multiple cities or countries, so each location will require a hotel reservation and travel for a group of people. Using travel agency software, a tour operator can make several reservations at once for a designated number of people.

### Kinds of Travel Agency Software

**Business vs. Leisure —** The requirements for corporate travel can differ from those of individual or group leisure travel. Buyers should look closely at the different kinds of travel agency software and determine whether it supports business travel. Buyers should also consider whether they want a solution that specializes in one or the other.

### Travel Agency Software Features

**Travel Portal —** Travel portals allow travel agents to make bookings for multiple types of reservations all in one place. A travel portal may combine a hotel booking engine, flight booking engine, activity booking engine, and transportation booking engine into a single travel agency booking engine that can be accessed from any computer with an online connection. Having the ability to make all of these bookings in one place makes it easy for an agent to create a complete itinerary for a client.

**Billing and Invoicing —** Travel agents are often working with multiple clients at once, so being able to organize invoices and keep track of payments is extremely important. Travel agency software will therefore often contain features similar to [billing software](https://www.g2.com/categories/billing) and [invoice management software](https://www.g2.com/categories/invoice-management) to manage these aspects of the business.

**CRM —** By serving multiple clients at once, travel agents need a means to keep track of those clients and maintain a relationship with them after their trip has been booked. [CRM software](https://www.g2.com/categories/crm) features make it easy to keep track of clients and maintain contact after a transaction has been completed.




