--- title: Traction Complete Reviews meta\_title: 'Traction Complete Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 175 reviews by the users' company size, role or industry to find out how Traction Complete works for a business like yours. aggregate\_rating: rating\_value: 4.7 review\_count: 175 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Sales Acceleration url: https://www.g2.com/categories/sales-acceleration --- ### Traction Complete Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users appreciate the **exceptional customer support** from Traction Complete, ensuring a smooth implementation and ongoing enhancements. [(29 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541643&qs=pros-and-cons#reviews) Users appreciate the **ease of use** of Traction Complete, enjoying a streamlined interface and simple setup. [(23 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541811&qs=pros-and-cons#reviews) Users value the **effective lead generation** capabilities of Traction Complete, enhancing data organization and operational efficiency. [(18 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541844&qs=pros-and-cons#reviews) Users appreciate the **excellent customer service** from Traction Complete, receiving prompt assistance and thorough guidance throughout the process. [(17 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541747&qs=pros-and-cons#reviews) Users appreciate the **routing efficiency** of Traction Complete, enhancing data management and task automation effortlessly. [(16 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542062&qs=pros-and-cons#reviews) Users find the **administrator requirement** limiting, as it complicates usability for non-admin staff and delays issue resolution. [(12 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542707&qs=pros-and-cons#reviews) Users note a **daunting learning curve** with Traction Complete's implementation, despite strong support from the CSM team. [(11 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542112&qs=pros-and-cons#reviews) Users find the **navigation complexity** of Traction Complete cumbersome, requiring time to become familiar with the UI. [(6 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541771&qs=pros-and-cons#reviews) Users note a **steep learning curve** for Traction Complete, though support from CSMs helps ease the process. [(6 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541709&qs=pros-and-cons#reviews) Users find Traction Complete's tool **not intuitive** , especially for occasional users struggling with complex setups and navigation. [(5 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1952919&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Traction Complete ##### 1. Customer Support Users appreciate the **exceptional customer support** from Traction Complete, ensuring a smooth implementation and ongoing enhancements. [ See 29 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541643&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Step-by-Step Weekly Guidance That Keeps Us on Track" What do you like about Traction Complete? We have been having weekly meetings where they walk us through the process. Each week, we check to make sure the privacy scheduled job has run correct ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 4.0/5 "Top-Notch Support and Partnership for Growth" What do you like about Traction Complete? The support has been top-notch. From day one of the integration, they set up a Slack channel and provided 3–4 representatives to ensure timely respons ##### 2. Ease of Use Users appreciate the **ease of use** of Traction Complete, enjoying a streamlined interface and simple setup. [ See 23 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541811&qs=pros-and-cons#reviews) See Related User Reviews ![Saloni P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Saloni P.") SP Saloni P. Small-Business (50 or fewer emp.) 4.5/5 "Chaso to clearitiy" What do you like about Traction Complete? I like how Traction Complete keeps Salesforce data clean and organized much like balancing financial books while automating tasks like deduplication, ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Step-by-Step Weekly Guidance That Keeps Us on Track" What do you like about Traction Complete? We have been having weekly meetings where they walk us through the process. Each week, we check to make sure the privacy scheduled job has run correct ##### 3. Lead Generation Users value the **effective lead generation** capabilities of Traction Complete, enhancing data organization and operational efficiency. [ See 18 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541844&qs=pros-and-cons#reviews) See Related User Reviews ![Saloni P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Saloni P.") SP Saloni P. Small-Business (50 or fewer emp.) 4.5/5 "Chaso to clearitiy" What do you like about Traction Complete? I like how Traction Complete keeps Salesforce data clean and organized much like balancing financial books while automating tasks like deduplication, LR Lawton R. Small-Business (50 or fewer emp.) 5.0/5 "Keeps Our CRM Clean with Easy Record Lookup and Creation" What do you like about Traction Complete? I’m able to look into our CRM environment to find existing records, or create new ones when needed. This helps keep our CRM clean, and we can use this ##### 4. Helpful Users appreciate the **excellent customer service** from Traction Complete, receiving prompt assistance and thorough guidance throughout the process. [ See 17 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541747&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Step-by-Step Weekly Guidance That Keeps Us on Track" What do you like about Traction Complete? We have been having weekly meetings where they walk us through the process. Each week, we check to make sure the privacy scheduled job has run correct ![Casey L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Casey L.") CL Casey L. Small-Business (50 or fewer emp.) 4.0/5 "Effortlessly Manages Duplicates, Seamlessly Integrates with Salesforce" What do you like about Traction Complete? I love how compatible Traction Complete is with the Salesforce system. It's pretty easy to navigate and understand, and doesn't require real in-depth ##### 5. Routing Efficiency Users appreciate the **routing efficiency** of Traction Complete, enhancing data management and task automation effortlessly. [ See 16 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542062&qs=pros-and-cons#reviews) See Related User Reviews ![Saloni P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Saloni P.") SP Saloni P. Small-Business (50 or fewer emp.) 4.5/5 "Chaso to clearitiy" What do you like about Traction Complete? I like how Traction Complete keeps Salesforce data clean and organized much like balancing financial books while automating tasks like deduplication, NM Neil M. Mid-Market (51-1000 emp.) 5.0/5 "A Powerful Tool Made Even Better by Outstanding Support" What do you like about Traction Complete? Easy to use tool, saves time with routing and not having to code pr build complex flows in SFDC. ### 5 Cons or Disadvantages of Traction Complete ##### 1. Limitations Users find the **administrator requirement** limiting, as it complicates usability for non-admin staff and delays issue resolution. [ See 12 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542707&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 4.0/5 "Top-Notch Support and Partnership for Growth" What do you dislike about Traction Complete? Before the UI update, it was difficult to navigate by clicking through the tabs, especially when working with the routing flow charts. This was even m ![Victoria Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Victoria Y.") VY Victoria Y. Mid-Market (51-1000 emp.) 5.0/5 "Effortless Lead Management with Seamless Salesforce Integration" What do you dislike about Traction Complete? We just launched in October so I haven't felt much issue. The only small pain point is if we make a change in ETM, we have to make the change in Tract ##### 2. Learning Curve Users note a **daunting learning curve** with Traction Complete's implementation, despite strong support from the CSM team. [ See 11 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542112&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 4.0/5 "Top-Notch Support and Partnership for Growth" What do you dislike about Traction Complete? Before the UI update, it was difficult to navigate by clicking through the tabs, especially when working with the routing flow charts. This was even m NM Neil M. Mid-Market (51-1000 emp.) 5.0/5 "A Powerful Tool Made Even Better by Outstanding Support" What do you dislike about Traction Complete? Took a little bit of hands on to get used to the UX but once you get it, it's easy. ##### 3. Complexity Users find the **navigation complexity** of Traction Complete cumbersome, requiring time to become familiar with the UI. [ See 6 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541771&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 5.0/5 "Best software to manage Go To Market hierarchies, Great Customer Support" What do you dislike about Traction Complete? Its a bit cumbersome at times, could have a better UI. ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "A great SFDC Routing tool" What do you dislike about Traction Complete? What I dislike about Traction Complete is that, while the tool is powerful, the canvas can get confusing quickly, especially for more complex setups. ##### 4. Steep Learning Curve Users note a **steep learning curve** for Traction Complete, though support from CSMs helps ease the process. [ See 6 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541709&qs=pros-and-cons#reviews) See Related User Reviews ![Jack D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jack D.") JD Jack D. Enterprise (\> 1000 emp.) 5.0/5 "An Amazing Tool for Flexibly Automating Processes" What do you dislike about Traction Complete? There isn't much to dislike about Traction Complete, mainly superficial quality of life aspects (such as flow criteria steps removing entered values w DQ Daniele Q. Enterprise (\> 1000 emp.) 5.0/5 "Efficiency Redefined with Traction Complete" What do you dislike about Traction Complete? The initial implementation phase required a deep dive into configuration, which could feel daunting at times. However, this was offset by the incredib ##### 5. Not Intuitive Users find Traction Complete's tool **not intuitive** , especially for occasional users struggling with complex setups and navigation. [ See 5 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1952919&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "A great SFDC Routing tool" What do you dislike about Traction Complete? What I dislike about Traction Complete is that, while the tool is powerful, the canvas can get confusing quickly, especially for more complex setups. ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Great experience and extremely helpful" What do you dislike about Traction Complete? The UI can be a little tricky at times to navigate and the flows a bit vague. But once you spend some time in them, they make more sense. ![Jake R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jake R.") JR Jake R. CRM & Analytics Manager Mid-Market (51-1000 emp.) 11/27/2024 "Traction Complete Makes Complex Processes Simple" 5/5 What do you like best about Traction Complete? The best thing about using Traction Complete is the support that they provide to us as a customer. We have a dedicated Customer Success Manager who is always there for us to provide answers and technical guidance. I love that I don't have to become an expert in the platform to be able to use it. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? The platfom can be a little tricky to navigate around in, however, I know they are aware of this and are planning on making improvements in the UX. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? We use Traction Complete to manage duplicate Leads that come into Salesforce. Traction Complete will automatically recognize these duplicates, merge or convert the Lead into the existing record, and notify the Lead owner. If the Lead is not a duplicate, Traction Complete will assign the Lead in a criteria-based round robin fashion. We also use their Complete Clean tool that helps us actively manage our existing duplicate records in Salesforce. Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-10574369/official_response/edit) Thank you for your thoughtful review! We’re glad to hear our Customer Success team has been helpful and that you feel supported. We appreciate your feedback on the navigation and are actively working on UX improvements. It’s great to know Traction Complete is making a difference in managing duplicates and streamlining your lead assignments. Thank you for sharing. Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Frank R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Frank R.") FR Frank R. Salesforce Platform Owner Mid-Market (51-1000 emp.) 11/18/2024 "Great product(s) and great company to work with" 5/5 What do you like best about Traction Complete? The team at Traction Complete has been so great to work with from implementation a few years back to the present day. We came to them with a long list of requirements for our record routing and ownership tooling needs and they were able to help us achieve success from day one. Our product requests have always been reviewed and understood by the team, and in most cases, they were able to implement them into their product quickly or give us insight into their product roadmap. They're great at communication for both support and business review, and I really appreciate the dependable nature of our account team in a world where vendors change AEs and CSMs quarterly. They've also been great at pitching additional products where they see a good fit for our company and are quick to identify product areas that are already included in our current contract. Overall, one of my favorite vendors to work with and a great product as well. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? There's certainly a learning curve that comes with any product that can do so much in Salesforce, but the customer support and documentation is always there to help. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? We initially chose Traction Complete to handle Lead routing, but found use cases for expanding its routing capabilities for other objects like Accounts, Contacts, and some of our Partner Experience Cloud custom objects. As part of Lead routing, we 've also been able to leverage their Lead-to-Account matching based on public enrichment data and our internal data and have also explored their Account Data Management features. Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-10527497/official_response/edit) We're thrilled to hear that you've had such a positive experience with our team! Providing exceptional support and clear communication support and communication is at the heart of what we do, and we're glad to hear that it has made a difference for your company. We appreciate your feedback and look forward to continuing to support your needs. Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Jess T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jess T.") JT Jess T. Associates Sales Operations Specialist Mid-Market (51-1000 emp.) 11/26/2024 "Game-changer for Sales Operations Team" 4.5/5 What do you like best about Traction Complete? Traction Complete has been an absolute game-changer for our sales operations. Their tools, especially for lead routing, have saved me an incredible amount of time and eliminated the frustration of manually assigning leads. The automation ensures that leads are routed accurately and efficiently to the right sales reps, which has significantly improved response times and productivity across the team. Our match rate has increased exponetionally, along with our follow-up time, ensuring speed to lead is a top priority. It's a huge plus that Traciton integrates so easily with Salesforce. Even in our complex environment, Traciton runs in the background to streamline processes and prevent errors. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? The history logs can be a bit messy and the interface there does not allow for a very clean search. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? Lead-to-account matching has increased; speed to lead has increased and we are easily able to track that data with timers. Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-10569459/official_response/edit) Thank you for sharing your positive experience! We're glad to hear that our tools have saved you time and improved lead routing accuracy. We understand your concerns about the history logs and interface, and we'll take that into account as we continue to enhance our platform for a better user experience. Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller GM Garrett M. Director, Global Revenue Operations Mid-Market (51-1000 emp.) 11/12/2024 "Life Savor For a Limited Resource Business" 5/5 What do you like best about Traction Complete? The Traction Complete solution allows our limited resources within Revenue Operations to better support our organization in several critical areas including acount hierarchies, territory management, lead routing and overall data governance. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? So far we have experienced zero negatives with the tool and the resources they have provided for our implementation and ongoing support. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? Traction is supporting us in three key areas: 1. Account Hierarchies and Territory Management - All accounts within our system utilize traction to ensure they are assigned to the right regions and account owners upon creation, therefore reducing our manual mapping efforts to virtually zero. Additionally, our GTM leadership has real-time access to account hierarchies and can determine if they want to follow the standard account hierarchies provided via our integration, or create custom hierarchies based on how our organization wants to support each account within the hierarchy. 2. Lead Assingments and Routing - All leads entering our system are mapped to the appropriate accounts and account owners, therefore reducing the time and effort involved in reviewing and routing sales leads where they need to go. We can now route all leads to the right people and the right place at the right time. 3. Data Governance - To ensure we maintain appropriate Salesforce hygiene, we utilize Complete Clean to proactively identify and merge duplicate records in our system. With a small team responsible for thousands of records flowing through our CRM, the tool provides a sense of confidence we are looking at the data in the right way, as well as structuring our clean-up logic to ensure the proper action if and when we have data issues. This allows the team to focus on other critical tasks vs. spend all of their time monitoring the data manually. Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-10495256/official_response/edit) Thank you for sharing your experience with Traction Complete. We are pleased to hear that the tool has effectively supported your organization in reducing manual mapping efforts, streamlining lead assignments and routing, and maintaining data hygiene. We're also delighted you’ve had a positive experience with our tool and support team. We appreciate your positive feedback and are committed to providing ongoing support. Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Patrick P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Patrick P.") PP Patrick P. GTM Operations Manager Enterprise (\> 1000 emp.) 2/14/2023 "Powerful tool, even more powerful support" 5/5 What do you like best about Traction Complete? I’ve been thoroughly impressed by Traction Complete’s RevOps Data Management Suite for Salesforce. This powerful suite transforms the way revenue operations teams manage and optimize data. The tools are intuitive and highly effective at keeping data clean, connected, and incredibly easy to work with, leading to substantial productivity gains. Complete leads is a game-changer when it comes to lead matching and routing in Salesforce, ensuring teams stay in sync and close deals faster. Meanwhile, hierarchies offers unmatched capabilities for maximizing revenue from large customers with automated account hierarchy management. It’s a solution we never knew we needed but now can’t live without. Overall, Traction Complete provides innovative, user-friendly tools that have saved us time, improved our efficiency, and empowered our teams to scale quickly. Highly recommended for anyone using Salesforce who wants to boost their revenue operations performance! Review collected by and hosted on G2.com. What do you dislike about Traction Complete? The user interface can occasionally be challenging for first-time users, particularly when it comes to features like scrolling to zoom in and out. However, aside from these minor usability aspects, I have no other complaints. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? Cleaning up the mess of spider webs that was Lean Data routing. Simplifying our lead to account matching, giving insights into our account hierarchies. Empowering our sales team members to find the with space in their accounts. Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-7711997/official_response/edit) Thank you for sharing your positive experience with our knowledgeable team and our powerful hierarchies feature. We understand the importance of having more knowledge articles and use cases available for self-service, and we are actively working on expanding our resources to better support our customers. 11/8/2024 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller MG Matt G. Salesforce Administrator Mid-Market (51-1000 emp.) 2/18/2025 "Great tool" 3.5/5 What do you like best about Traction Complete? Brilliant support provided by Zach in getting us setup. Ease of troubleshooting, the visuailise logs component makes it much easier to see the exact path a record has travelled through the flow. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? I'd love it if it could work better with Sales Engagement, specifically if it could remove cadence trackers prior to a merge as they prevent records from merging. I've built a record triggered flow thats triggered by a field update by our traction flow that handles the cadence tracker removals, but it would be great if that was a standard part of Traction. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? we previously had lots of different record matching flows in Ringlead, Traction has combined these into one flow per object making the whole process much more managable and allowing us to focus our attention of optimising our matching processes. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Navin P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Navin P.") NP Navin P. Head of Revenue Operations Mid-Market (51-1000 emp.) 2/23/2021 "Transform complex account data into clean territories" 5/5 What do you like best about Traction Complete? The automation is amazing. When paired with an account enrichment provider, Traction Complete can build and maintain account hierarchies that can be used to manage account territories or roll up account data. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? It just takes some time to understand how things work. Make sure you go through the training with your CSM and leverage them to get you started. Review collected by and hosted on G2.com. Recommendations to others considering Traction Complete: Understand your immediate use case and ensure you have alignment with their CS team to aid with configuration and initial setup. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? Traction Complete allows us to connect related accounts together into a parent child hierarchy. In doing so, we can uncover opportunities for expansion, account territory building and global ultimate account rollups to understand overall penetration. Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-4616666/official_response/edit) We're glad to hear that you find our automation amazing and that it helps you build and maintain account hierarchies. We understand that it may take some time to understand the platform, but we're here to support you through training and leveraging our Customer Success team. 1/6/2025 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Katya B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Katya B.") KB Katya B. BPA/Revenue Operations Analyst Enterprise (\> 1000 emp.) 2/28/2023 "Traction Complete is a more than routing tool!" 5/5 What do you like best about Traction Complete? Traction Complete's friendly User Interface enables us to route lead records and other Salesforce standard/custom object records as well. The tool is very easy to implement since it is a Installed Package in Salesforce. Features such as Lead to Account Match, User Availability and field updates are also essential in our daily workflow. The product offers other elements besides routing that we are exploring, such as Hierarchies, First Response Timer for SLA and automation of processes. It also integrates with Outreach.io. The best about Traction Complete is its team, who responds promptly to any inquiries and provides excellent customer service! Review collected by and hosted on G2.com. What do you dislike about Traction Complete? We have been a customer for almost 4 years and saw improvements and many new features in the product. Nothing to dislike. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? Traction Complete helps us with the automation of our lead routing process and the routing of other objects. Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-7775933/official_response/edit) Thank you for sharing your positive experience with Traction Complete! We're glad to hear that our product has been instrumental in automating your lead routing process and providing essential features like Hierarchies and First Response Timer. We understand the importance of pre-built reports and dashboards, and we will take your feedback into account for future enhancements. We're grateful for the opportunity to support your business needs! 11/15/2024 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Biotechnology](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Biotechnology") AB Verified User in Biotechnology Mid-Market (51-1000 emp.) 2/24/2025 "Collaborative Company" 4/5 What do you like best about Traction Complete? How collaborative their team is and how willing they are to listen to their customers to adjust the product to fit their needs. They are highly communicative and also are willing to roll their sleeves up to get things done on the customer timelines. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? There are some improvements to the hierarchies that I would like to see as to how they are visualized within salesforce that would likely make it easier to view as a rep. The other piece there would be a mapping functionality within the territory hierarchy that would be a nice to have to help plan with customer visits and even events. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? deduplication of leads, lead routing and territory hierarchies Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Daniel Foulkes L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniel Foulkes L.") DL Daniel Foulkes L. Marketing and Sales Development Strategy and Operations Manager Information Technology and Services Mid-Market (51-1000 emp.) 1/20/2025 "Amazing tool, the rolls-royce of lead routing and automation" 5/5 What do you like best about Traction Complete? The tool is powerful, comprehensive, but also super versatile. There is a lot that can be customised and worked on, and their customer support is stellar. Our implementation was smooth and easy to follow. We use it daily on our operations and highly recommend it. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? I can't believe it took us so long to hear about traction. I dislike all the custom builds we had to go through instead of getting this tool earlier. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? A scalable and robust routing of leads as well as orchestrated hierarchy management of territories, accounts and verticals. Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-10748650/official_response/edit) Thank you for your kind words! We’re thrilled Traction Complete has become a key part of your operations and that the implementation was smooth. It’s great to hear the tool is helping with lead routing and hierarchy management. If you ever need anything, we’re here to support you! 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