--- title: Traction Complete Reviews meta\_title: 'Traction Complete Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 175 reviews by the users' company size, role or industry to find out how Traction Complete works for a business like yours. aggregate\_rating: rating\_value: 4.7 review\_count: 175 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Sales Acceleration url: https://www.g2.com/categories/sales-acceleration --- ### Traction Complete Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users appreciate the **exceptional customer support** from Traction Complete, ensuring a smooth implementation and ongoing enhancements. [(29 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541643&qs=pros-and-cons#reviews) Users appreciate the **ease of use** of Traction Complete, enjoying a streamlined interface and simple setup. [(23 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541811&qs=pros-and-cons#reviews) Users value the **effective lead generation** capabilities of Traction Complete, enhancing data organization and operational efficiency. [(18 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541844&qs=pros-and-cons#reviews) Users appreciate the **excellent customer service** from Traction Complete, receiving prompt assistance and thorough guidance throughout the process. [(17 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541747&qs=pros-and-cons#reviews) Users appreciate the **routing efficiency** of Traction Complete, enhancing data management and task automation effortlessly. [(16 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542062&qs=pros-and-cons#reviews) Users find the **administrator requirement** limiting, as it complicates usability for non-admin staff and delays issue resolution. [(12 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542707&qs=pros-and-cons#reviews) Users note a **daunting learning curve** with Traction Complete's implementation, despite strong support from the CSM team. [(11 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542112&qs=pros-and-cons#reviews) Users find the **navigation complexity** of Traction Complete cumbersome, requiring time to become familiar with the UI. [(6 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541771&qs=pros-and-cons#reviews) Users note a **steep learning curve** for Traction Complete, though support from CSMs helps ease the process. [(6 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541709&qs=pros-and-cons#reviews) Users find Traction Complete's tool **not intuitive** , especially for occasional users struggling with complex setups and navigation. [(5 mentions)](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1952919&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Traction Complete ##### 1. Customer Support Users appreciate the **exceptional customer support** from Traction Complete, ensuring a smooth implementation and ongoing enhancements. [ See 29 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541643&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Step-by-Step Weekly Guidance That Keeps Us on Track" What do you like about Traction Complete? We have been having weekly meetings where they walk us through the process. Each week, we check to make sure the privacy scheduled job has run correct ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 4.0/5 "Top-Notch Support and Partnership for Growth" What do you like about Traction Complete? The support has been top-notch. From day one of the integration, they set up a Slack channel and provided 3–4 representatives to ensure timely respons ##### 2. Ease of Use Users appreciate the **ease of use** of Traction Complete, enjoying a streamlined interface and simple setup. [ See 23 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541811&qs=pros-and-cons#reviews) See Related User Reviews ![Saloni P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Saloni P.") SP Saloni P. Small-Business (50 or fewer emp.) 4.5/5 "Chaso to clearitiy" What do you like about Traction Complete? I like how Traction Complete keeps Salesforce data clean and organized much like balancing financial books while automating tasks like deduplication, ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Step-by-Step Weekly Guidance That Keeps Us on Track" What do you like about Traction Complete? We have been having weekly meetings where they walk us through the process. Each week, we check to make sure the privacy scheduled job has run correct ##### 3. Lead Generation Users value the **effective lead generation** capabilities of Traction Complete, enhancing data organization and operational efficiency. [ See 18 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541844&qs=pros-and-cons#reviews) See Related User Reviews ![Saloni P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Saloni P.") SP Saloni P. Small-Business (50 or fewer emp.) 4.5/5 "Chaso to clearitiy" What do you like about Traction Complete? I like how Traction Complete keeps Salesforce data clean and organized much like balancing financial books while automating tasks like deduplication, LR Lawton R. Small-Business (50 or fewer emp.) 5.0/5 "Keeps Our CRM Clean with Easy Record Lookup and Creation" What do you like about Traction Complete? I’m able to look into our CRM environment to find existing records, or create new ones when needed. This helps keep our CRM clean, and we can use this ##### 4. Helpful Users appreciate the **excellent customer service** from Traction Complete, receiving prompt assistance and thorough guidance throughout the process. [ See 17 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541747&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.5/5 "Step-by-Step Weekly Guidance That Keeps Us on Track" What do you like about Traction Complete? We have been having weekly meetings where they walk us through the process. Each week, we check to make sure the privacy scheduled job has run correct ![Casey L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Casey L.") CL Casey L. Small-Business (50 or fewer emp.) 4.0/5 "Effortlessly Manages Duplicates, Seamlessly Integrates with Salesforce" What do you like about Traction Complete? I love how compatible Traction Complete is with the Salesforce system. It's pretty easy to navigate and understand, and doesn't require real in-depth ##### 5. Routing Efficiency Users appreciate the **routing efficiency** of Traction Complete, enhancing data management and task automation effortlessly. [ See 16 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542062&qs=pros-and-cons#reviews) See Related User Reviews ![Saloni P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Saloni P.") SP Saloni P. Small-Business (50 or fewer emp.) 4.5/5 "Chaso to clearitiy" What do you like about Traction Complete? I like how Traction Complete keeps Salesforce data clean and organized much like balancing financial books while automating tasks like deduplication, NM Neil M. Mid-Market (51-1000 emp.) 5.0/5 "A Powerful Tool Made Even Better by Outstanding Support" What do you like about Traction Complete? Easy to use tool, saves time with routing and not having to code pr build complex flows in SFDC. ### 5 Cons or Disadvantages of Traction Complete ##### 1. Limitations Users find the **administrator requirement** limiting, as it complicates usability for non-admin staff and delays issue resolution. [ See 12 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542707&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 4.0/5 "Top-Notch Support and Partnership for Growth" What do you dislike about Traction Complete? Before the UI update, it was difficult to navigate by clicking through the tabs, especially when working with the routing flow charts. This was even m ![Victoria Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Victoria Y.") VY Victoria Y. Mid-Market (51-1000 emp.) 5.0/5 "Effortless Lead Management with Seamless Salesforce Integration" What do you dislike about Traction Complete? We just launched in October so I haven't felt much issue. The only small pain point is if we make a change in ETM, we have to make the change in Tract ##### 2. Learning Curve Users note a **daunting learning curve** with Traction Complete's implementation, despite strong support from the CSM team. [ See 11 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1542112&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 4.0/5 "Top-Notch Support and Partnership for Growth" What do you dislike about Traction Complete? Before the UI update, it was difficult to navigate by clicking through the tabs, especially when working with the routing flow charts. This was even m NM Neil M. Mid-Market (51-1000 emp.) 5.0/5 "A Powerful Tool Made Even Better by Outstanding Support" What do you dislike about Traction Complete? Took a little bit of hands on to get used to the UX but once you get it, it's easy. ##### 3. Complexity Users find the **navigation complexity** of Traction Complete cumbersome, requiring time to become familiar with the UI. [ See 6 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541771&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 5.0/5 "Best software to manage Go To Market hierarchies, Great Customer Support" What do you dislike about Traction Complete? Its a bit cumbersome at times, could have a better UI. ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "A great SFDC Routing tool" What do you dislike about Traction Complete? What I dislike about Traction Complete is that, while the tool is powerful, the canvas can get confusing quickly, especially for more complex setups. ##### 4. Steep Learning Curve Users note a **steep learning curve** for Traction Complete, though support from CSMs helps ease the process. [ See 6 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1541709&qs=pros-and-cons#reviews) See Related User Reviews ![Jack D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jack D.") JD Jack D. Enterprise (\> 1000 emp.) 5.0/5 "An Amazing Tool for Flexibly Automating Processes" What do you dislike about Traction Complete? There isn't much to dislike about Traction Complete, mainly superficial quality of life aspects (such as flow criteria steps removing entered values w DQ Daniele Q. Enterprise (\> 1000 emp.) 5.0/5 "Efficiency Redefined with Traction Complete" What do you dislike about Traction Complete? The initial implementation phase required a deep dive into configuration, which could feel daunting at times. However, this was offset by the incredib ##### 5. Not Intuitive Users find Traction Complete's tool **not intuitive** , especially for occasional users struggling with complex setups and navigation. [ See 5 mentions ](https://www.g2.com/products/traction-complete/reviews?filters%5Bsentiment_snippet%5D=1952919&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.0/5 "A great SFDC Routing tool" What do you dislike about Traction Complete? What I dislike about Traction Complete is that, while the tool is powerful, the canvas can get confusing quickly, especially for more complex setups. ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Great experience and extremely helpful" What do you dislike about Traction Complete? The UI can be a little tricky at times to navigate and the flows a bit vague. But once you spend some time in them, they make more sense. ![Poonam M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Poonam M.") PM Poonam M. UI/UX Designer Mid-Market (51-1000 emp.) 3/17/2026 "Best tool to fix Lead Routing and Account Hierarchy Issues in Salesforce." 4/5 What do you like best about Traction Complete? The thing I like the most is it's approach to the "Lead to Account Matching". In my company, previously, we used to have too many duplicate accounts and we had leads going to wrong sales reps because the name was slightly different (like 'IBM' vs 'International Business Machines'). Traction Complete does this fuzzy matching so nice. Also, the "Hierarchies" feature is of the highest order. Before this, viewing the Full family tree of a big enterprise account in Salesforce was a big headache. Now, it is fully automated. I am not required to manually link parent and child accounts any more. The drag and drop flow builder is also very easy. I can for example change the routing rules in 5 minutes without writing any Apex code. This saves me so much time during every week. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? The only small problem is the learning curve it has to start with. If you are new with Salesforce routing it can look a bit "busy" at the backend with a lot of different options. Also, sometimes when we are uploading very large lists (like 50k+ records) the processing takes some time. But honestly is it still much faster than doing it manually or with basic Salesforce flows which will often hit governor limits. I wish that they had more video tutorials inside the app that are built in for new admins. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? Our most significant problem was "Speed to Lead". Our sales reps were complaining that leads are sitting around unassigned for hours. Traction Complete solved this with instant round-robin routing of them based on territories. Another big win would be the "Data Cleanliness". It also merges duplicates automatically and assigns them to the correct owner of the account with automatic results. For me as an Admin it means less support tickets from sales reps crying about "stolen leads" or "wrong ownership". It makes my life very peaceful and the Sales VP very happy with the conversion rates now as well. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite MG Melissa G. Director of Account Management Mid-Market (51-1000 emp.) 2/12/2026 "Flexible Merge Plans That Keep Account & Contact Records in Focus" 4.5/5 What do you like best about Traction Complete? The various ways to build merge plans, and ability to focus on specific account and contact records. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? I can't say there is anything I dislike about it! I think my organization has so many challenges with duplicate records that there isn't ONE "solution" to reducing the duplicates. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? My organization has so many challenges with duplicate records, mainly caused by another software we utilize (but there's also a fair share of human error - not confirming that a contact isn't already in our database), that we've had to build several different merge plans to locate duplicate account and contact records, in order to reduce the number duplicates. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Education Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Education Management") AE Verified User in Education Management Enterprise (\> 1000 emp.) 2/6/2026 "Top-Notch Support and Partnership for Growth" 4/5 What do you like best about Traction Complete? The support has been top-notch. From day one of the integration, they set up a Slack channel and provided 3–4 representatives to ensure timely responses. Through our weekly touchpoints, they make sure all of our needs are being met and that any questions are addressed quickly. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? Before the UI update, it was difficult to navigate by clicking through the tabs, especially when working with the routing flow charts. This was even more challenging if you didn’t have a large computer screen. Also, the native analytics and reporting feel lacking. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? For our Marketing Ops org, this is a critical tool for managing our contact and lead deduping rules, as well as lead and contact routing. It helps ensure leads get to the right SDRs at the right time, while still providing the level of customization our sales org needs. Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-12323571/official_response/edit) Thanks for sharing your thoughts and letting us know that our support, weekly touchpoints, and overall setup have been helpful. We hear you on the UI and reporting, and it’s great to know Traction Complete is making deduping and lead routing easier for your Marketing Ops team. Current UserValidated ReviewerIncentivizedSource: Seller invite ![Victoria Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Victoria Y.") VY Victoria Y. Senior Salesforce Administrator & Sales Operations Analyst Mid-Market (51-1000 emp.) 2/5/2026 "Effortless Lead Management with Seamless Salesforce Integration" 5/5 What do you like best about Traction Complete? I like that Traction Complete is user-friendly and can be managed entirely by an admin. This lets us make changes faster and troubleshoot issues without needing our more technical resources, keeping us closer to the business and building trust. I also like how nicely it fits in with Salesforce Enterprise Territory Management. The setup was very easy, and our Customer Success Manager, Nicola, is amazing. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? We just launched in October so I haven't felt much issue. The only small pain point is if we make a change in ETM, we have to make the change in Traction Complete as well which causes some swivel chair. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? I use Traction Complete for lead to account matching and routing. It ensures visibility into how prospects and customers engage with us and speeds up record routing for a better customer experience. Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-12317595/official_response/edit) Hi Victoria, Thanks for sharing your experience! We’re thrilled to hear that Traction Complete is making lead management easier for your team and giving admins the power to make changes without waiting on technical resources. It’s great to know the integration with Salesforce ETM and your experience with Nicola are helping you move faster and stay close to the business. We also hear you on the extra step when updating ETM. It’s a great reminder for us as we continue looking for ways to reduce “swivel chair” moments and make the workflow even smoother. We really appreciate you taking the time to share your feedback! Validated ReviewerIncentivizedSource: Seller invite ![James F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "James F.") JF James F. Salesforce Administrator Mid-Market (51-1000 emp.) 5/4/2026 "Best-in-Class Support and a Smooth Overall Experience" 5/5 What do you like best about Traction Complete? Traction's customer/partner support is by far the absolute best from any company I've encountered. They are not only WILLING to help, they are EXCITED to help. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? There are very minor UI/UX improvements. That's the only thing I can think of. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? Dirty/Duplicative data and automated Assignment flows. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller MO Muhammad O. Founding Member Small-Business (50 or fewer emp.) 3/9/2026 "Traction Complete Keeps Our CRM Clean with Smart Lead Routing Automation" 4/5 What do you like best about Traction Complete? I like its features like automatic lead-to-account matching, lead routing, and duplicate prevention. These features helps us keep CRM clean and organized. Traction complete also helps us manage account hierarchies easily. This platform is highly flexible and integrate easily with salesforce. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? It takes good amount of time for initial setup for managing complex Salesforce workflows. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? We use traction complete to organize data effectively in salesforce. It helps us automate tasks such as lead-to-account matching, lead routing, and data enrichment. This keeps our lead flow to correct sales representatives automatically. Its integration is very seamless with salesforce and also very easy to use. Overall, it keeps our CRM clean and structured. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite LR Lawton R. CRM & Analytics Coordinator Small-Business (50 or fewer emp.) 2/5/2026 "Keeps Our CRM Clean with Easy Record Lookup and Creation" 5/5 What do you like best about Traction Complete? I’m able to look into our CRM environment to find existing records, or create new ones when needed. This helps keep our CRM clean, and we can use this functionality across a set of Lead Sources, which is very beneficial. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? Honestly, I can’t think of many downsides—if any at all. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? One area that a former colleague and I felt Traction could improve was the UI. I’ve now been updated to the most recent version, and the improvements are fantastic! Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-12317378/official_response/edit) Thanks for the review, Lawton! We love that Traction Complete is helping you keep your CRM clean and making record lookup and creation effortless. It’s also great to hear the latest UI updates are improving your day-to-day workflow. Current UserValidated ReviewerIncentivizedSource: Seller invite ![Martin R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Martin R.") MR Martin R. 2/9/2026 "Exceptional Reliability and Easy Integration" 4/5 What do you like best about Traction Complete? I like the reliability of matching in Traction Complete and the ability to build clear routing rules or flows. The matching and hierarchy ensure proper attachment, prevent orphan leads and duplicate work between teams, which improves the quality of the pipeline and reporting. The flows help improve the coverage model with centralized and maintainable rules. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? nothing to signal Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? I use Traction Complete to correct data quality, establish the right hierarchies, and ensure reliable lead to account matching, reducing manual oversight. The matching and hierarchy ensure proper attachment, prevent duplicates, and improve pipeline quality and reporting. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller inviteAI Translated ![Courtney B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Courtney B.") CB Courtney B. Director, CRM Applications 2/5/2026 "Effortless Duplicate Management with Stellar Support" 5/5 What do you like best about Traction Complete? I really like the team behind Traction Complete; they are stellar and take feedback seriously, which makes them a pleasure to work with. I appreciate that the product is constantly being improved, which has enhanced my experience with it. The UI updates have definitely streamlined its use, making parts like Complete Clean easier to navigate. The initial setup was also very easy. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? Being able to customize scheduled recurring merge plans even more would be super helpful. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? Traction Complete saves time by automating the merge process for Accounts and Contacts, eliminating manual effort. The improved UI streamlines product use, making it easier to navigate. Review collected by and hosted on G2.com. Show More Response from Marketing Team of Traction Complete [Editedit](https://www.g2.com/survey_responses/traction-complete-review-12316601/official_response/edit) Thanks for taking the time to share, Courtney! We’re thrilled that our team and product make duplicate management easy and responsive to your feedback. We also love hearing that the UI updates are making your work smoother. Your input on recurring merge plans is great and helps us continue to innovate. Validated ReviewerIncentivizedSource: Seller invite KB Khaoula B. Senior marketing manager Marketing and Advertising Small-Business (50 or fewer emp.) 11/24/2025 "AI-Driven Matching and Seamless Support Make a Winning Combo" 4.5/5 What do you like best about Traction Complete? It has strong AI-driven matching features that helps match new leads to accounts. This helps ensure new leads are connected to existing accounts to reduce fragmentation of data. The customer support service is very seamless. Review collected by and hosted on G2.com. What do you dislike about Traction Complete? I have no dislikes with Traction Compete. It gives value for our money. Review collected by and hosted on G2.com. What problems is Traction Complete solving and how is that benefiting you? Manual leads follow ups is slow and inaccurate and loosing leads is high possible. This tool there offers automation of routing and sets reminders to ensure leads are followed to the core which results to high productivity. Review collected by and hosted on G2.com. 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