[ Trackier Reviews ](https://www.g2.com/products/trackier/reviews) [ Trackier Reviews ](https://www.g2.com/products/trackier/reviews) # Trackier Features ##### ## Trading (3) Keyword Tracking Ties click activity to specific keywords to identify fraud trends. Refund Management Features to help defend and manage refunds from ad networks. Integrations Breadth of ad platform integrations. Show More ##### ## Threat Detection (4) Account Alerts Sends real-time notifications of suspicious activity. Threat Detection Identifies and alerts to click fraud threats. IP Address Monitoring Tracks clicks by IP address and monitors behavior based on IP. Rules Allows users to create specific defense rules based on levels such as campaign, keyword, landing page, or device type. Show More ##### ## Blocking (3) Manual IP Blocking Allows users to block IPs of suspicious users. Automated IP Blocking Audits every click and automatically blocks suspicious IPs. Cross-Campaign Blocking Enables users to block an IP across all campaigns account-wide. Show More ##### ## Link Options (3) Custom Links Allows affiliates to create custom links for products Referral Link Generator Able to generate affiliate links Smart Link Supports the creation of smartlinks that redirect users to relevant offers based on predefined conditions such as device type, geolocation, etc. Show More ##### ## Tracking Options (3) Email Updates Provides both companies and affiliates with email updates on campaign performance Affiliate Tracking Provides reporting and analytics on tracked performance of campaigns and affiliate-driven activities Cookieless Tracking Allows for tracking without the use of cookies Show More ##### ## Platform Basics (6) Attribution Windows Provides a configurable attribution window, or a timeframe during which eligible conversion events can be claimed. Retargeting Attribution Provides mobile retargeting attribution, which can occur when an existing user of an app engages with a retargeting campaign by opening the app. Validation Rules Gives users the ability to setup validation rules, which can block mobile attribution for installs that don’t meet defined targeting. Cross-platform attribution Provides tracking attribution tracking across multiple platforms, i.e. web and app. Fraud Detection Has app install fraud protection capabilities based on indicators from both web and app activity. Post-Fraud Attribution Ability to attribute fraud after the event was attributed to a partner. Show More ##### ## Platform Data (6) Uninstall Metrics Supplies metrics around when users remove an app from their device. Retention Metrics Provides app retention metrics based on channels, platforms, or media source. Analytics Dashboard Provides visualization around where clicks, installs, and conversion events occurred, which can be segment by device, platform, channel, etc. Cross-channel insights Allows users to compare all their marketing channels—including web, email, ads, social, and more—in one place. Custom Dashboards Provides the ability to create custom reporting dashboards to further explore attribution data. Data Segmentation Ability to segment data to uncover trends in user engagement and reporting metrics. Show More ##### ## Affiliate Management (3) Affiliate Network Provides companies with access to a network of affiliates for recruiting Commissions and Payouts Supports multiple compensation models, such as pay-per-click, pay-per-sale, pay-per-lead, etc. Customization Supports the customization and management of affiliate campaigns and promotional links Show More ##### ## Partner Discovery (1) Content-Based Discovery Allows users to identify partners by content based on search rankings to ensure optimal collaboration. Show More ##### ## Partner Collaboration (3) Brand Messaging Allows users to provide partners with approved creative, current offers, and curated product catalogs they’ll need to promote your brand. Offer Management Allows users to give key partners offers and sales deals to encourage them to keep your offers front and center. Catalog Management Allows users to provide partners with product catalogs to help gudie them towards the right products to promote Show More ##### ## Analytics (3) Conversion Tracking Allows users to track partner conversions Customer value tracking Allows users to track the partners that bring in your most loyal customers. ROI Measurement Allows users to measure partner-influenced revenue to show ROI Show More ##### ## Integrations (3) Data warehouse Integration Allows users to integrate data from data warehouse software into the partner ecosystem platform CRM Integration Allows users to integrate data from a CRM into the partner ecosystem platform Account-Based Marketing Software Integration Allows users to integrate Account-Based Marketing Software into the partner ecosystem platform Show More ##### ## Agentic AI - Value Selling Tools (6) Autonomous Task Execution Capability to perform complex tasks without constant human input Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - Click Fraud (5) Autonomous Task Execution Capability to perform complex tasks without constant human input Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - Affiliate Marketing (6) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ## Top-Rated Alternatives [ ![AppsFlyer](https://images.g2crowd.com/uploads/product/hd_favicon/11157f7d75709fe06d54eb91a2f45d94/appsflyer.svg "AppsFlyer") AppsFlyer 4.5/5(780) ](https://www.g2.com/products/appsflyer/reviews) [ ![Singular](https://images.g2crowd.com/uploads/product/hd_favicon/6f754a1a8809c13f66c00c798d9f9d55/singular.svg "Singular") Singular 4.5/5(528) ](https://www.g2.com/products/singular/reviews) [ ![Adjust](https://images.g2crowd.com/uploads/product/hd_favicon/0c3dde1e87f8b5d259edafffc97477af/adjust.svg "Adjust") Adjust 4.7/5(725) ](https://www.g2.com/products/adjust/reviews) [ View All Alternatives ](https://www.g2.com/products/trackier/competitors/alternatives) ##### Categories on G2 [ Affiliate Marketing ](https://www.g2.com/categories/affiliate-marketing)[ Partner Ecosystem Platforms ](https://www.g2.com/categories/partner-ecosystem-platforms)[ Click Fraud ](https://www.g2.com/categories/click-fraud) [ Mobile Attribution ](https://www.g2.com/categories/mobile-attribution) Show More ##### Explore More [ What are the highest rated mobility consulting firms for enterprise digital transformation initiatives? 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