Paula C.
PC
Paula C.
INFLUENCER MARKETING SPECIALIST
Mid-Market (51-1000 emp.)
"SUPER USEFUL TO KNOW DATA"
4.5/5
What do you like best about Traackr?

All the information about profiles and understand what I need for my campaigns. Review collected by and hosted on G2.com.

What do you dislike about Traackr?

SOMETIMES UNINTUITIVE AND SLOW TO LOAD TO SEARCH DATA Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Campaign Tracking: I use Traackr to monitor multiple campaigns simultaneously."
2.5/5
What do you like best about Traackr?

I don't use Traackr to it's fullest as it's not required for my brands; however, I do believe platform is intuitive, making it accessible for both seasoned marketers and newcomers to influencer marketing. It's also easy to create a campaign and input influencers and the deliverables. Review collected by and hosted on G2.com.

What do you dislike about Traackr?

The analytics are never accurate compared to the direct data we receive from the creators (organic specifically) and therefore, is a bit frustrating when we want to measure campaign success or to guide future strategies. Review collected by and hosted on G2.com.

Irene F.
IF
Irene F.
account manager
Small-Business (50 or fewer emp.)
"satisfactory"
4/5
What do you like best about Traackr?

My favorite thing is the simplicity of the platform Review collected by and hosted on G2.com.

What do you dislike about Traackr?

Sometimes it does not track the contens under the correct category Review collected by and hosted on G2.com.

Verified User in Hospitality
UH
Verified User in Hospitality
Enterprise (> 1000 emp.)
"Traackr"
5/5
What do you like best about Traackr?

How easy is this tool to navigate, and how fast they add new infleuncers. Great support, especially from Penda Review collected by and hosted on G2.com.

What do you dislike about Traackr?

There is a lots of options and stats, so I need to get more experience to better understand some great options. Browsing different influencers on Traackr will help me to better understand the tool! Review collected by and hosted on G2.com.

Ximena V.
XV
Ximena V.
Jr Pr Advocacy Executive
Mid-Market (51-1000 emp.)
"Traackr Experience"
4/5
What do you like best about Traackr?

That you have a lot of tools to visualize the performance of digital campaigns and also finding new profiles. Review collected by and hosted on G2.com.

What do you dislike about Traackr?

That sometimes the platform isn´t very friendly and easy to use and sometimes it crashes. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Enterprise (> 1000 emp.)
"Good but needs improvements"
3.5/5
What do you like best about Traackr?

The analysis part is interesting and allows me to be more relevant in my reports. Customer support is also very good thanks to Victor. Review collected by and hosted on G2.com.

What do you dislike about Traackr?

Many bugs, many features missing compared to competitors (platform extension to see stats directly from IG or TikTok for example), many stats/figures errors and difficulty to find several social profiles. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
AP
Verified User in Public Relations and Communications
Small-Business (50 or fewer emp.)
"Good for tracking influencers, but not perfect."
4/5
What do you like best about Traackr?

The ability to create campaigns and retrieve metrics, without the need to manually monitor coverage. The ability to access old content and their metrics is also very helpful for my teams reports. Review collected by and hosted on G2.com.

What do you dislike about Traackr?

It is not the most user-friendly interface. Estimated impressions also tend to be consistent for every piece of a creator's content, which doesn't seem accurate. I've also had campaigns add and remove content from my campaigns overnight, which can be frustrating. Review collected by and hosted on G2.com.

RM
Robin Gabriel M.
KOL Manager
Small-Business (50 or fewer emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Effective way to track online campaigns and influencer analytics"
5/5
What do you like best about Traackr?

Traackr is really useful when it comes to live and accurate analytics of KOLs. It's easy to use as well. Review collected by and hosted on G2.com.

What do you dislike about Traackr?

I have none. Actually, all of the features are very helpful and I have nothing to say that can be improved on. Review collected by and hosted on G2.com.

Anna B.
AB
Anna B.
Brand Digital Manager
Enterprise (> 1000 emp.)
"Support is amazing, tool needs only few improvements to be the best in the world :)"
4.5/5
What do you like best about Traackr?

Real time data, huge scale of data, availability, filtering Review collected by and hosted on G2.com.

What do you dislike about Traackr?

Some obstacles in data upload especially regarding PRO category Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"useful and complete"
3/5
What do you like best about Traackr?

a comprehensive platform that keeps improving

the customer support is always available & happy to help Review collected by and hosted on G2.com.

What do you dislike about Traackr?

lack of features to make use more efficient Review collected by and hosted on G2.com.