--- title: Toluna Start Reviews meta\_title: 'Toluna Start Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 32 reviews by the users' company size, role or industry to find out how Toluna Start works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 32 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Collaboration & Productivity url: https://www.g2.com/categories/collaboration-productivity ---

# Toluna Start Reviews & Product Details

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###### Profile Status

This profile is currently managed by Toluna Start but has limited features.  
  
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Toluna Start is an end-to-end consumer intelligence platform and with a single login. Conduct quantitative and qualitative research – either through self-service solutions or through custom research programs built with the help of research and service experts. Access a wide range of automated insights solutions covering survey design, integrated survey respondents, and reporting dashboards including insights and recommendations. It’s all built in-house and integrates Harris Interactive methodologies. You can self-serve or we can help. Launch your survey in just minutes and see results populate in real-time.

* * *

Seller
[Toluna](https://www.g2.com/sellers/toluna)
Discussions
[Toluna Start Community](https://www.g2.com/products/toluna-start/discuss)
Languages Supported

German, English, French, Italian, Dutch, Portuguese, Spanish

Solution Type

All-in-One

Overview by
Toluna Global Marketing

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## Value at a Glance

Averages based on real user reviews.

### Perceived Cost

$$$$$

[
View More Pricing Information
](https://www.g2.com/products/toluna-start/pricing)

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## User Insights

Average based on 32 real user reviews.

Perceived Cost

$$$$$

[Log in to unlock pricing and user insights](/login)

 ![Mohd Taher U.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohd Taher U.")
MU

Mohd Taher U.

Chief Executive Officer

Small-Business (50 or fewer emp.)

1/25/2026

Guest users or non-business users of the software, not included in G2 scores.

"Easy Surveys and Product Tests with Rewarding Gift Card Redemptions"

5/5

What do you like best about Toluna Start?

I like Toluna for easy surveys, product tests, and points you can redeem for gift cards or rewards by sharing honest opinions and feedback. Review collected by and hosted on G2.com.

What do you dislike about Toluna Start?

low survey availability, frequent disqualifications, slow point accumulation Review collected by and hosted on G2.com.

What problems is Toluna Start solving and how is that benefiting you?

Toluna solves lack of feedback influence by letting users share opinions, earn points, and get rewards, helping you monetize insights and influence products/services you care about. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Verified User in Online Media](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Online Media")
UO

Verified User in Online Media

Enterprise (\> 1000 emp.)

4/2/2023

"Great self-service tool for quick insights"

4/5

What do you like best about Toluna Start?

The flexibility, the options for ad-hoc support, the competitive pricing, ease of use Review collected by and hosted on G2.com.

What do you dislike about Toluna Start?

Very few negatives of Toluna Start other than the fact that it can take awhile to learn how to use the product efficiently Review collected by and hosted on G2.com.

What problems is Toluna Start solving and how is that benefiting you?

Toluna Start provides the option to do quick and simple panel surveys, without the time and investment of contracting with a vendor Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![David R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David R.")
DR

David R.

Founder/Publisher

Small-Business (50 or fewer emp.)

7/15/2021

"Excellent software and service, extensive free capabilities"

4.5/5

What do you like best about Toluna Start?

Toluna's QuickSurveys product offers an extensive range of different questions, attractive formatting, branching, and generally good reporting. Best of all, it has no limits on how many people you can survey, and if you don't have your own audience, you can buy responses from their audience, selected by demographics as you require. Review collected by and hosted on G2.com.

What do you dislike about Toluna Start?

Some of the truncation of questions in the automatic reporting is unhelpful, but in general, there's little to dislike and lots to love. Review collected by and hosted on G2.com.

What problems is Toluna Start solving and how is that benefiting you?

I use QuickSurveys to poll my readers on all sorts of "Issues of the Day" and then to present the results interestingly and informatively in newsletters. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

SB

Sarah B.

Account Manager

Mid-Market (51-1000 emp.)

12/10/2019

"Our QuickSurveys campaigns have been tremendously valuable"

4.5/5

What do you like best about Toluna Start?

Just about everything at QuickSurveys has been great. Creating a survey is simple whether we start with a survey template or create one without a template. The survey design tools are visual with clear titles and instructions on how to add and edit survey fields. I like that all of the data is stored online and we can export it to be formatted and used offline. The style of most of the survey templates is professional and has a flow and structure that easy for people to follow. Review collected by and hosted on G2.com.

What do you dislike about Toluna Start?

Most everything has been good so far with QuickSurveys. However, there is a higher cost to using it compared to similar cloud-based solutions like Google Forms. I think that the QuickSurveys solution has more flexibility though, so the extra cost is worth it for our uses. Review collected by and hosted on G2.com.

Recommendations to others considering Toluna Start:

QuickSurveys can be worth the cost if you have a large user base to draw data from. QuickSurveys is a tidy system that can help you to get surveys distributed fast so you can obtain valuable data while it's still fresh in the survey takers' minds. Review collected by and hosted on G2.com.

What problems is Toluna Start solving and how is that benefiting you?

We send out surveys for many types of business campaigns, from client and lead outreach to follow-up questionnaires and event feedback. We can create forms quickly without the need for graphic design experts or web programmers. The system has run very smoothly and we have never had any adverse technical issues with corrupt data or surveys not appearing properly. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

AN

Amber N.

Research Coordinator

Mid-Market (51-1000 emp.)

2/6/2020

"Easy to use and fast results"

4/5

What do you like best about Toluna Start?

QuickSurveys makes it super easy to program simple surveys! It makes it easy to program, launch to your quotas, and close all within a 24 hour period. It also is extremely convenient that all of the reporting is all in one place within the platform. The account team is also extremely helpful when loading credits onto our account and helping us get the survey up and running ASAP. Review collected by and hosted on G2.com.

What do you dislike about Toluna Start?

Even when you put nat rep quotas on in the platform, the sample doesn't necessarily match nat rep. It normally skews at least 60% female so then needs to be weighted after the fact. I feel like there have been a few logic things that I have wanted to include in a TQS study as well and couldn't, but off the top of my head I can't remember exactly what this was. Review collected by and hosted on G2.com.

Recommendations to others considering Toluna Start:

Definitely worth looking into if you need to run a quick study with a few questions. Everything is super easy to do even if you haven't programmed a study in your life before. Review collected by and hosted on G2.com.

What problems is Toluna Start solving and how is that benefiting you?

Works well for quick turn projects that need to be programmed and launched the same day. Makes it simple that programming, fielding, and analyzing can be done all in one place. It is a lot easier and quicker to program a study in TQS rather than trying to do an ad hoc in Decipher in an hour or less. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Mary K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mary K.")
MK

Mary K.

Information Technology Specialist

Enterprise (\> 1000 emp.)

12/27/2019

"Great online research experience"

5/5

What do you like best about Toluna Start?

A complete report of our survey results comes in within a few days of deployment because it has a global presence of respondents. This also ensures that our target group is reached with great diversity in cultures. Further, it is very easy and convenient creating a survey using this platform. It has several features to make the survey appealing and easy to answer. So far it is the cheapest option in conducting research. Its advanced analytics and visualizations helps in building a great reports and drawing conclusions. Review collected by and hosted on G2.com.

What do you dislike about Toluna Start?

It does not provide a great real time experience when results are pouring in from respondents. Review collected by and hosted on G2.com.

Recommendations to others considering Toluna Start:

I recommend this platform because it is easy to use and most tasks are automated. It brings results with great insights and visualizations. Review collected by and hosted on G2.com.

What problems is Toluna Start solving and how is that benefiting you?

We use this platform to create professional surveys on product research and consumer feedback. Due to its global presence we get responses from all over the world and a complete report comes after a few days of survey deployment. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

VE

Vince E.

Account Executive

Mid-Market (51-1000 emp.)

9/10/2019

"Information of all types is much easier to acquire with QuickSurveys"

4/5

What do you like best about Toluna Start?

The programming features give us a decent amount of leverage when it comes to configuring our surveys a certain way. Compared to standard web forms, QuickSurveys makes conditional questions easier to implement. I also like the way we can add photos to make the surveys more dynamic and enjoyable to fill out. I don't feel that most of our QuickSurveys surveys are cumbersome to go through for the end user. They are basically nice to look at and easy for most people to complete. Review collected by and hosted on G2.com.

What do you dislike about Toluna Start?

I have generally liked QuickSurveys for the uses that we've created surveys for thus far, but I think there are some limitations when it comes to adjusting key parts of the survey design. We can't make more advanced conditional statements that can conform completely to all user data. Review collected by and hosted on G2.com.

Recommendations to others considering Toluna Start:

QuickSurveys can be a valuable data collection application to help your company achieve insight into various business activities such as marketing campaigns, services and events. I think it's a good solution to look at for those that haven't used an online survey tool like this before. Review collected by and hosted on G2.com.

What problems is Toluna Start solving and how is that benefiting you?

When people sign up for a service or attend an event, we can use QuickSurveys to get feedback data very quickly. The form creation tools allow many people that I work with to be able to create and edit forms with collaboration for multiple staff members. We can distribute surveys right through QuickSurveys without having to send emails through our standard email accounts and clients. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Deontray W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Deontray W.")
DW

Deontray W.

Implementation Project Manager

Computer Software

Small-Business (50 or fewer emp.)

3/25/2019

"Great survey tool, top of the line"

5/5

What do you like best about Toluna Start?

You can select your audience down to the postal code or the number of children they have. QuickSurvey does not have many reviles on the market right now. The interface is very easy to use. You can do exactly what you need to do with this survey when it comes to making survey's for probably any field out there. Review collected by and hosted on G2.com.

What do you dislike about Toluna Start?

There is not much to dislike honestly, besides the price which is $85 per month. This is small for universities or big companies, but might be steep for small businesses. Review collected by and hosted on G2.com.

Recommendations to others considering Toluna Start:

Great surveying tool, one of the best period. At the very least give it a try, I am sure you will love it. The price is steep, but will be worth it for many organizations. Review collected by and hosted on G2.com.

What problems is Toluna Start solving and how is that benefiting you?

I needed to create a survey for my non-profit and this software worked wonders. The developers and QA really did a great job with this site. Also a tutorial probably would be nice for most users. I was able to stumble through it but I am tech savvy so I am sure other users could benefit from a tutorial or guide. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

MH

Martin H.

Research Specialist

Mid-Market (51-1000 emp.)

3/22/2019

"Simple survey creation tools with good pricing"

4/5

What do you like best about Toluna Start?

QuickSurveys can be used for a wide range of surveys, forms and questionnaires. The submission data is stored and well-organized in the QuickSurveys platform, which allows for us to keep responses more private and secure compared to implementing a form solution on our own. The control panel for creating surveys is easy to use with straightforward instructions and labels near each panel. We can add many types of fields with conditional statements capabilities. The general pricing to use QuickSurvey is very reasonable. Review collected by and hosted on G2.com.

What do you dislike about Toluna Start?

We weren't able to easily customize the look and feel to match some marketing campaigns we planned. The overall features, in terms of design and questions, is more limited than some other common forms solutions out there. Review collected by and hosted on G2.com.

Recommendations to others considering Toluna Start:

QuickSurveys is one the leading online survey platforms that came highly recommended from colleagues. It's an excellent way to get surveys distributed and quickly accessible for your audience. If you were to compare this platform with other lower cost or free platforms, I think you'll definitely be able to notice the overall quality difference. It's a solid platform to integrate with other business software you may be running. Review collected by and hosted on G2.com.

What problems is Toluna Start solving and how is that benefiting you?

QuickSurveys gives us the capability to create professional surveys for internal use, lead generation and market research. We can put surveys together quickly without the need for technical configurations with databases or other processing elements. We have been able to gather loads of meaningful data that we an import into analytics applications and other business insight tools. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

5/11/2019

"Makes breaking down survey data easy"

4/5

What do you like best about Toluna Start?

The "reports" feature makes putting together different cross-tabs easy, so you can really dive into which ever intersections you're keen on studying. I don't have to spend that much time crunching the numbers, and can instead focus on the analysis of the results. I also like the preview feature which lets you test out your survey beforehand exactly as a user would, so that you can visualize what participants will be seeing. The graphics are warm and inviting from the survey participants' point-of-view, which makes me feel like participants will be more likely to stay engaged when taking the survey and not rush through. Review collected by and hosted on G2.com.

What do you dislike about Toluna Start?

The interface gets very crowded when you are looking at multiple cross-tabs. To view all of the information when you are looking at the "Results" of your survey, you are forced to scroll vertically and horizontally in some very tight, clustered windows. Survey-building features are not necessarily intuitive. New users usually struggle, and in the process of building surveys, might not even realize all their progress has been lost. Review collected by and hosted on G2.com.

Recommendations to others considering Toluna Start:

It seems expensive per question, but you can pack a lot of items into each question. Review collected by and hosted on G2.com.

What problems is Toluna Start solving and how is that benefiting you?

QuickSurveys makes gathering insight quick and pain-free. We don't need a huge team to execute a project because the program does a lot of the hard work for you. Less number crunching, and more time for in-depth analysis is important in my book. Another benefit is their excellent customer service. Any time we have had a problem, we were able to schedule a call with a knowledgable Toluna representative who was able to smooth out any issues we were having. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

## Questions about Toluna Start? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Toluna Start
](https://www.g2.com/products/toluna-start/discussions/new)

GU

Guest User

What is Toluna Start used for?

0 Upvotes

0

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##### Pricing

Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more.

[
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