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Top Rated TikTok Ads Alternatives

TikTok Ads Reviews & Product Details

Verified User in Consumer Goods
UC
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about TikTok Ads?

Very easy to use platform with great video editing native options. The insights given by Tiktok makes finding the right target audiences painless. Tiktok support for matching with the right creators for the brand and key messages when starting is also valuable. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

The algorithm measurements of views and engagement can be misleading. Custom reports could give more options as compare to other platforms like Meta and Google Ads. The cost is too high. Review collected by and hosted on G2.com.

What problems is TikTok Ads solving and how is that benefiting you?

Tiktok helps us amplify our reach and reach younger audiences of potential customers in a more engaging way. While having costs higher or similar to Meta in some cases, the engagement is higher and the conversion to e-commerce greater. Review collected by and hosted on G2.com.

TikTok Ads Overview

What is TikTok Ads?

TikTok for Business connects brands to an engaged audience through captivating ad formats designed to meet your business's goals and budget, regardless of size.

TikTok Ads Details
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Product Description

Meet global customers in their loved apps Successful ads drive your business forward


Seller Details
Seller
TikTok
Year Founded
2018
HQ Location
Los Angeles, California
Twitter
@tiktok
19,165 Twitter followers
LinkedIn® Page
www.linkedin.com
70,485 employees on LinkedIn®

Merrell W.
MW
Overview Provided by:

Recent TikTok Ads Reviews

DH
Devin H.Enterprise (> 1000 emp.)
4.0 out of 5
"Good platform for younger generation"
I like that I can advertise my busioness on another platform to reach a younger audience. It is easy to use and implement in our marketing strategy...
DP
Diamonique P.Small-Business (50 or fewer emp.)
5.0 out of 5
"Tik Tok Ads"
The most helpful thing about Tik Tok Ads is the things that they are showing on the ads most of the time it is to encourage people to support the s...
EB
Emil B.Mid-Market (51-1000 emp.)
5.0 out of 5
"Indispensable helper in creating ads and identifying similar audiences"
I appreciate how simplified retargeting and lookalikes are. It is easy to set up ads with various media types and sizes.
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TikTok Ads Media

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Video Reviews

127 out of 128 Total Reviews for TikTok Ads

4.2 out of 5
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127 out of 128 Total Reviews for TikTok Ads
4.2 out of 5
127 out of 128 Total Reviews for TikTok Ads
4.2 out of 5

TikTok Ads Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for TikTok AdsQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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DH
Marketing Manager of Two Men and a Truck - Ocala/The Villages and Two Men and a Truck - Eustis
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about TikTok Ads?

I like that I can advertise my busioness on another platform to reach a younger audience. It is easy to use and implement in our marketing strategy. It works well with SOCi for integration needs of the company. I use it at least once a week and I love all the features it has similar to Intagram. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

It is hard to get good customer support on this platform, similar to most social platforms. Review collected by and hosted on G2.com.

What problems is TikTok Ads solving and how is that benefiting you?

It is allowing us to reach a larger and younger audience for hiring needs. Review collected by and hosted on G2.com.

DP
Influencer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic Review from User Profile
What do you like best about TikTok Ads?

The most helpful thing about Tik Tok Ads is the things that they are showing on the ads most of the time it is to encourage people to support the seller or try out the product ot services that is being shown at the time. I use Tik Tok ads to help most people with things that they need or want Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

The least helpful thing about Tik Tok ads is most of the time you can't skip over it but it is for a good cause it's basically advertising something for a great cause it could bring a lot of attention. Review collected by and hosted on G2.com.

What problems is TikTok Ads solving and how is that benefiting you?

Tiktok Ads are solving business problems by promoting the ads under different videos which catches the audience that may be needed to help your business as an influencer this is helpful for most of us who are trying to come up in the tiktok industry I honestly feel like this is one the most best ways to promote any business . Review collected by and hosted on G2.com.

Open Discussions in TikTok Ads
Dre A.
DA
Marketin Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about TikTok Ads?

Easy platform to navigate, view analytics and the ads platform gives indications on which ads to push more budget to. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

It's starting to become an expensive platform to advertise on. This is probably due to the popularity of Tiktok right now! Review collected by and hosted on G2.com.

What problems is TikTok Ads solving and how is that benefiting you?

Being able to post non product focussed content to drive brand awareness and sales. This is the platform we post all of the fun creative content whereas other platforms are more so about product and information. Review collected by and hosted on G2.com.

Open Discussions in TikTok Ads
RM
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about TikTok Ads?

TikTok Ads is one of the best Ad Managers that I have ever used. For my business is one of the 4 main Digital Marketing platforms that we use, we can't develop our business without Tiktok Ads anymore. We have even managed to get sales from there. As a recent Ad Manager it is mature and attends to our needs Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

The only downside I can see by now is the lack of integrations with other technology and marketing partners that are available for other Ad Managers. Maybe TikTok Team is already working on that and will be release within a few months but we would love to have more integrations with some salesforce modules and social managing platforms Review collected by and hosted on G2.com.

What problems is TikTok Ads solving and how is that benefiting you?

We are being capable of achieving a new and fresh audience that we can advertise our product. This is the best benefit from TikTok Ads. Alongside with that, we are even getting new sales from new costumers that we have achieved there. The main challenge we have is creating the Ads that are served in the Ad Manager since it's not the bes opition to reuse Ads from other platforms. Review collected by and hosted on G2.com.

Open Discussions in TikTok Ads
Alex H.
AH
Editor in Chief
Education Management
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about TikTok Ads?

The positive point of this tool is that you see the demographics and regions and adjust your campaign to them. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

The negative point is the cost and cost-effectiveness of the service. It is too risky for smaller budgets and companies. It is better not be the only ads channel you use. Review collected by and hosted on G2.com.

What problems is TikTok Ads solving and how is that benefiting you?

TikTok ads can find your target audience who uses the app and familiarize them with your product. Review collected by and hosted on G2.com.

AG
Full Stack Developer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about TikTok Ads?

TikTok Ads help boost our IT services sales online. It is easy to create video for ads covered with hit songs that people like. Huh!! They watch the entire clip and ends up making purchases. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

Currently every aspect works lit, I like how it has boosted our sales globally. Kudos! Review collected by and hosted on G2.com.

What problems is TikTok Ads solving and how is that benefiting you?

It is easy and affordable to create campaign with TikTok Ads. Review collected by and hosted on G2.com.

EB
Senior Software Engineer
Consumer Goods
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about TikTok Ads?

I appreciate how simplified retargeting and lookalikes are. It is easy to set up ads with various media types and sizes. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

Nothing I feel creates a user barrier or makes things difficult on my end. Review collected by and hosted on G2.com.

What problems is TikTok Ads solving and how is that benefiting you?

Precise targeting of the population studied as potential customers through behavior and location. Review collected by and hosted on G2.com.

JC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about TikTok Ads?

The video editing features within Tik Tok ads has been the most helpful! We have been able to create multiple versions of the same ad to really test creative and find a clear winner. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

The custom reports within Tik Tok is not as helpful as it could be. It would be helpful to be able to see week over week performance as well as have a better way to breakout performance based on campaign/ad name and other segments. Compared to Facebook's custom reporting tools, Tik Tok has a long way to go to have the same capabilites. Review collected by and hosted on G2.com.

What problems is TikTok Ads solving and how is that benefiting you?

We launched Tik Tok Ads to expand our marketing channels and capture a new audience, especially during our peak seasons. We are seeing great performance during our peaks, and are excited to take these learnings to continue running Tik Tok ads during our slower months to build brand awareness for those higher converting moments. Review collected by and hosted on G2.com.

Abedrahim B.
AB
Chief Executive Officer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about TikTok Ads?

All in all, TikTok Ads have their fair share of issues that can make browsing on the platform less enjoyable and more worrisome for users like myself.

worst platform ever Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

Additionally, the relevancy of the ads leaves much to be desired. Often, they seem completely unrelated to my interests or preferences, which makes them feel like a waste of time and resources. Review collected by and hosted on G2.com.

What problems is TikTok Ads solving and how is that benefiting you?

, TikTok Ads...where do I start? There are a few concerns that have been raised about TikTok Ads. One major issue is the lack of control over the content that appears in ads. Sometimes, inappropriate or offensive content can slip through and end up being associated with a brand's advertisement Review collected by and hosted on G2.com.

BH
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about TikTok Ads?

Firstly, I like that TikTok Ads are for ever free. Creating a video is way too easy via TikTok. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

Nowadays, according to geographical location, it is now showing some naughty contents. Review collected by and hosted on G2.com.

What problems is TikTok Ads solving and how is that benefiting you?

Campaigns for our Information technology services brand has boosted our sales ever since C-19 era. Review collected by and hosted on G2.com.