--- title: TheyDo Reviews meta\_title: 'TheyDo Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 62 reviews by the users' company size, role or industry to find out how TheyDo works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 62 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Conversion Rate Optimization Tools url: https://www.g2.com/categories/conversion-rate-optimization-tools --- ### TheyDo Pros and Cons: Top Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users love the **single view of customer journeys** , noting its ease of use and great communication features. [(2 mentions)](https://www.g2.com/products/theydo/reviews?filters%5Bsentiment_snippet%5D=1205910&qs=pros-and-cons#reviews) Users find **ease of use** in TheyDo, making communication of journeys and opportunities effortless. [(1 mentions)](https://www.g2.com/products/theydo/reviews?filters%5Bsentiment_snippet%5D=1206660&qs=pros-and-cons#reviews) Users find the **limited customization** of TheyDo frustrating, as industry-specific options are unavailable. [(1 mentions)](https://www.g2.com/products/theydo/reviews?filters%5Bsentiment_snippet%5D=2401393&qs=pros-and-cons#reviews) ### Top Pros or Advantages of TheyDo ##### 1. Journey Management Users love the **single view of customer journeys** , noting its ease of use and great communication features. [ See 2 mentions ](https://www.g2.com/products/theydo/reviews?filters%5Bsentiment_snippet%5D=1205910&qs=pros-and-cons#reviews) See Related User Reviews ![Mohamed H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohamed H.") MH Mohamed H. Enterprise (\> 1000 emp.) 4.0/5 "Unified Customer Journey View That Delivers" What do you like about TheyDo? a single view of all steps taken by a customer with your brand. ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 5.0/5 "Absolutely the BEST journey mapping tool out there!" What do you like about TheyDo? Easy to use. Great for communicating journey's and opportuntities! ##### 2. Ease of Use Users find **ease of use** in TheyDo, making communication of journeys and opportunities effortless. [ See 1 mentions ](https://www.g2.com/products/theydo/reviews?filters%5Bsentiment_snippet%5D=1206660&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 5.0/5 "Absolutely the BEST journey mapping tool out there!" What do you like about TheyDo? Easy to use. Great for communicating journey's and opportuntities! ### Top Cons or Disadvantages of TheyDo ##### 1. Limited Customization Users find the **limited customization** of TheyDo frustrating, as industry-specific options are unavailable. [ See 1 mentions ](https://www.g2.com/products/theydo/reviews?filters%5Bsentiment_snippet%5D=2401393&qs=pros-and-cons#reviews) See Related User Reviews ![Mohamed H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohamed H.") MH Mohamed H. Enterprise (\> 1000 emp.) 4.0/5 "Unified Customer Journey View That Delivers" What do you dislike about TheyDo? industry based customization is not at all possible with this tool ![Verified User in Consulting](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consulting") CC Verified User in Consulting Mid-Market (51-1000 emp.) 6/3/2024 "Great tool to do customer journey scans for clients" 4/5 What do you like best about TheyDo? Easy to connect data insights to pains, gains and create opportunities to also connect to Jira. Review collected by and hosted on G2.com. What do you dislike about TheyDo? You have lots of options to customize your boards, but standard templates would be helpfull. And sometimes my work was not saved when entering a new ticket, but the tool is still in development so you do see that bugs are solved quite quickly. Review collected by and hosted on G2.com. What problems is TheyDo solving and how is that benefiting you? Easy to map journeys and have everything in one overview with drag and drop options. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite CW Corinne W. Enterprise (\> 1000 emp.) 5/17/2024 "Great tool and great customer-centric organization" 5/5 What do you like best about TheyDo? easy to use, stores your journey in one central location, gets people speaking the same language, links to goals, great group of people at TheyDo who live their word--they are very customer centric Review collected by and hosted on G2.com. What do you dislike about TheyDo? hard for management to use, can't roll up operating companies into one overview, hard to copy templates, no dashboard, no undo button, no backups easily made, user management challenging Review collected by and hosted on G2.com. What problems is TheyDo solving and how is that benefiting you? documenting our customer experiences, changing the mindset in our company from process to experience viewpoint, relevant reference point for all projects Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Research](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Research") AR Verified User in Research Mid-Market (51-1000 emp.) 6/1/2023 "Not only journey mapping but outstanding training and induction tool" 5/5 What do you like best about TheyDo? As more time passes using journey maps for all the departments, all the units not only get a clear understanding of what they do, who their customers are and what they need to achieve in their departments, but also they get easier a strategic, overview perspective of customer value and business goals. Review collected by and hosted on G2.com. What do you dislike about TheyDo? I will need more automated features in terms of data extraction or reporting. I would also love to see in the dashboard the same overview but per customer journey map. Review collected by and hosted on G2.com. What problems is TheyDo solving and how is that benefiting you? Addressing journey gaps associated with external and internal incidents, and discover new opportunities to make meaningul interventions to customers and the teams serving these customers. Also, aligning teams with learning and developmen objectives that I connect them with journey maps and customer groups stories. Review collected by and hosted on G2.com. Show More Response from Lauren Steinberg of TheyDo [Editedit](https://www.g2.com/survey_responses/theydo-review-8168257/official_response/edit) Thank you for the thoughtful review, feedback and your perspective on leveraging TheyDo for training. Love to hear that it's helped your teams gain a clear understanding of their work as it relates to both customer and business goals. 2/16/2024 Current UserValidated ReviewerSource: Organic ![Naz H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Naz H.") NH Naz H. Mid-Market (51-1000 emp.) 2/27/2024 "Fantastic customer journey planner software, with the added bonus of a very generous free plan!" 4.5/5 What do you like best about TheyDo? The fact that they offer a generous free plan to try out the features, which is something of a rarity in B2B software these days. Review collected by and hosted on G2.com. What do you dislike about TheyDo? Nothing - so far it's all to like but it is early days. Review collected by and hosted on G2.com. What problems is TheyDo solving and how is that benefiting you? The main problem this solves is to be able to gain a top-down insight into a customer's journey (via touchpoints, interactions and conversations) in each segment and create personas based on variables we use within the business. Review collected by and hosted on G2.com. Show More Response from Lauren Steinberg of TheyDo [Editedit](https://www.g2.com/survey_responses/theydo-review-9346347/official_response/edit) Hi Naz, thank you for the kind review! I'm glad to hear our free version is helping you gain better oversight of your customer's touchpoints and interactions. Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") UR Verified User in Retail Enterprise (\> 1000 emp.) 5/16/2024 "Great tool for Service blueprinting & holistic journey view!" 5/5 What do you like best about TheyDo? The ability to connect various actions to insights and then consolidate them into an overall journey health assessment is incredibly valuable. This approach allows for a comprehensive understanding of each step's impact, facilitating more informed decision-making and strategy development. Review collected by and hosted on G2.com. What do you dislike about TheyDo? The ability to connect various actions to insights and then consolidate them into an overall journey health assessment is incredibly valuable. Additionally, having the ability to view insights as a list enhances clarity and organization. Furthermore, integrating AI to directly connect similar insights across multiple journeys will streamline the analysis process, providing a more comprehensive and interconnected understanding of customer behaviors and trends. Review collected by and hosted on G2.com. What problems is TheyDo solving and how is that benefiting you? Establishing journey hierarchy and connecting it with data. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Civil Engineering](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Civil Engineering") UC Verified User in Civil Engineering Enterprise (\> 1000 emp.) 2/26/2024 "My first project in Theydo" 4/5 What do you like best about TheyDo? - persona's are easy to create - journeys are very easy to create - the different views and insights it gives me is really helpfull - collecting all my insights in a journey and in a separate list is really helpfull - the free version is quite extensive, perfect to get to know the product and value of journeymaopping Review collected by and hosted on G2.com. What do you dislike about TheyDo? - depending on your reseach, the journeys and the underlying information quickly can become a lot to maintain - the pricing model beyond free is very expensive Review collected by and hosted on G2.com. What problems is TheyDo solving and how is that benefiting you? Within a large government body, we are building a new application that supports a new way of working throughout the entire organisation. Theydo helps me to get a good overview of the main processes and journeys we are trying to support with our new tool. It helps me have better conversations with my product owner, development team and other stakeholders. Review collected by and hosted on G2.com. Show More Response from Lauren Steinberg of TheyDo [Editedit](https://www.g2.com/survey_responses/theydo-review-9340663/official_response/edit) Thank you for the thorough review, I'm glad to hear you're successfully building a comprehensive overview of personas, insights and journeys! Regarding your feedback, it'd be great if you could reach out so we can learn more about your use case and how we can support. Contact us: support@theydo.com Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Education Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Education Management") UE Verified User in Education Management Small-Business (50 or fewer emp.) 5/21/2024 "To get the overview of our product" 4.5/5 What do you like best about TheyDo? It is super easy to get an overview of all initiatives we want to do, and to get a prioritization on what to focus on when planning for implementation. Review collected by and hosted on G2.com. What do you dislike about TheyDo? I would really like to auto-sort the solutuions the same way as the opportunities by the score and get the 4-field overview, since it is the solutions we move to our development backlog. Review collected by and hosted on G2.com. What problems is TheyDo solving and how is that benefiting you? Prioritization Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Jan d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jan d.") JD Jan d. Founder Small-Business (50 or fewer emp.) 5/6/2024 "Beautiful and unique EX tool" 4.5/5 What do you like best about TheyDo? Visual overview with clear touchpoints which make sense the most when creating journeys. Review collected by and hosted on G2.com. What do you dislike about TheyDo? Integrations for metrics are missing currently. Review collected by and hosted on G2.com. What problems is TheyDo solving and how is that benefiting you? Getting customer journeys in a structured way. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Suhaib A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Suhaib A.") SA Suhaib A. designer Enterprise (\> 1000 emp.) 4/23/2024 "Great journey management tool" 3.5/5 What do you like best about TheyDo? brings all journeys and related data in one place Review collected by and hosted on G2.com. What do you dislike about TheyDo? lack of API to integrate with existing internal tools Review collected by and hosted on G2.com. What problems is TheyDo solving and how is that benefiting you? Journey management across services, products and stakeholders and easy integration of these with analytics. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Architecture & Planning](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Architecture & Planning") IA Verified User in Architecture & Planning Enterprise (\> 1000 emp.) 5/7/2024 "TheyDo Review" 4/5 What do you like best about TheyDo? I like that it is easy to access all the work that other team members have done and that it's an experience that tailored to creating user journeys specifically. Review collected by and hosted on G2.com. What do you dislike about TheyDo? Sometimes there are glitches when I update certain fields. Either it won't get updated or I can;t click into certain things. Review collected by and hosted on G2.com. What problems is TheyDo solving and how is that benefiting you? It's a single place to access all our personas and journeys Review collected by and hosted on G2.com. 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