Colin M.
CM
Colin M.
Demand Generation
Enterprise (> 1000 emp.)
"Quality content syndication programmes to drive leads"
4/5
What do you like best about The Insight Collective?

The database they can access is of good quality with the contacts being accurate and relevant personas. That means our BDR teams know they are taking with real people who have taken a genuine action. Review collected by and hosted on G2.com.

What do you dislike about The Insight Collective?

Inbox Insight could add additional services such as more nurture processes. They are working on this at the moment and it will be interesting to see what they do. Review collected by and hosted on G2.com.

Response from Amie Lovell of The Insight Collective

Thank you for taking the time to share your valued feedback, Colin - it's great to hear you're pleased with the accuracy and quality of leads and we take on board your comments re nurture processes - watch this space!

Verified User in Computer Software
GC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"Delivers on what is required"
5/5
What do you like best about The Insight Collective?

Clear communication throughout the course of the campaign Review collected by and hosted on G2.com.

What do you dislike about The Insight Collective?

I don't think I have come across anything negative Review collected by and hosted on G2.com.

Maisie R.
MR
Maisie R.
Marketing Director UK/I
Mid-Market (51-1000 emp.)
"One of the best content syndication programmes I've worked with"
4/5
What do you like best about The Insight Collective?

Strong communication from the team and useful analytics and wrap up post campaign. Review collected by and hosted on G2.com.

What do you dislike about The Insight Collective?

Nothing! The team were great to work with. Review collected by and hosted on G2.com.

Response from Clare Warren of The Insight Collective

The whole team was thrilled to hear your feedback Maisie and are looking forward to delivering more great campaigns for you in 2023! We really appreciate you taking the time to share your experience 😍

ER
EMR R.
Head of Marketing
Small-Business (50 or fewer emp.)
"Very experienced, knowledgeable and friendly team!"
5/5
Describe the project or task The Insight Collective helped with:

EMR has worked with Inbox Insight to produce our annual market report twice. Initially, they provided content guidance and designed the report, and the following year they wrote and designed the report for us. Review collected by and hosted on G2.com.

What do you like best about The Insight Collective?

The first time I met II was at a trade show, and I was treated to nearly an hour's free content strategy advice, and I was struck by their expertise and passion. SO I asked for their help in modernising our annual report and creating something that was easier to digest visually. The following year we were struggling with resources so it was natural to involve them at the very start of the project, where they helped formulate style, design and wrote copy. I liked how we worked collaboratively together and how well managed the projects were. Review collected by and hosted on G2.com.

Nick G.
NG
Nick G.
Manager, Product & Customer Marketing
Small-Business (50 or fewer emp.)
"Great at lead generation, not great at turning into revenue"
3.5/5
Describe the project or task The Insight Collective helped with:

We were looking for help with content syndication to bring in new qualified leads to help fill pipeline and meet our revenue targets. Our company had lofty revenue growth goals so we wanted to find a partner—or multiple partners—that could help us with our lead gen efforts so sales would have enough pipe to meet quota. Inbox Insight was one of four vendors we ended up testing to see how our content performed with their audience with the hope of scaling spend with the ones we saw the best results with. Review collected by and hosted on G2.com.

What do you like best about The Insight Collective?

Inbox Insight allowed us to ask custom questions above and beyond the standard firmographic targeting options. We are a very niche product in an industry that is very slow to move and has an extremely well-established and dominant player. We know we do best with companies that don't currently offer group health insurance and don't have an HR department but those weren't options in the standard firmographics. The ability to add questions and filter leads by these data points was a really nice feature.

We also only paid for leads that met the specific criteria we set. Granted, the CPL went up as we added more targeting criteria, but we only had to pay for the leads that met the criteria we wanted instead of having to pay for all the leads that come through on a specific piece of content. Review collected by and hosted on G2.com.

Sam D.
SD
Sam D.
Head of CRM Marketing
Mid-Market (51-1000 emp.)
"Great service provider and efficient communication"
5/5
Describe the project or task The Insight Collective helped with:

We enlisted Inbox Insight to generate leads for our SaaS business to help raise brand awareness in certain target verticals and deliver engaged prospects to us. We were very happy with the quality and delivery of leads to our team and the team communicated very well throughout. Review collected by and hosted on G2.com.

What do you like best about The Insight Collective?

The account management provided by the team at Inbox Insights was excellent. They were always on hand to help and very open in sharing results and asking for more content when required. Review collected by and hosted on G2.com.

SC
Sam C.
Managing Director, AU
Mid-Market (51-1000 emp.)
"Consistently solid performer"
5/5
Describe the project or task The Insight Collective helped with:

Lead Generation in EMEA and APAC - ABM, Vertical Targeting, Specific Function Targeting Review collected by and hosted on G2.com.

What do you like best about The Insight Collective?

Account service is great. Everyone that works there, whether in the Sales team or the Operations team are quick to respond, lovely to deal with and don't mess about! They consistently perform well and have been a key preferred partner of our agency for years.

Additionally, as a company, they have always stayed true to honing their craft. Lead Generation is fundamentally essential in B2B marketing, has been for years, and the Inbox Insight team are dedicated to delivering leads that matter by leveraging their data and their collective experience. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
MI
Verified User in Information Technology and Services
Enterprise (> 1000 emp.)
"Best research and content lead generation vendor I've worked with"
5/5
Describe the project or task The Insight Collective helped with:

I've worked with Inbox Insight on a variety of their services. I've had market research reports conducted, lead generation campaigns launched, content syndication packages, infographics, content guides, banners -- all designed and implemented by their team. They're incredibly fast and their quality of work has been the best out of any contractor or external vendor that I've used. I've recommended them to several different teams with similar results. I believe we'll continue to use Inbox Insight for the extended future. Review collected by and hosted on G2.com.

What do you like best about The Insight Collective?

The team is extremely fast and professional. They matched design templates to our brand palette effortlessly and created white paper content within a matter of days. Their lead and audience dashboard is also one of the best I've seen. The level of data captured is terrific. This product was clearly thought out and tracked. Review collected by and hosted on G2.com.

Gurveer C.
GC
Gurveer C.
Campaign Manager
Mid-Market (51-1000 emp.)
"Inbox Insight - ENGAGE - Campaign review"
2.5/5
Describe the project or task The Insight Collective helped with:

Generating mid-market and enterprise leads Review collected by and hosted on G2.com.

What do you like best about The Insight Collective?

A very clear method of receiving the latest batch of leads, along with the exact details that BigCommerce requires to be able to upload and reach out to them. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
GI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"Digital Marketing Manager"
5/5
Describe the project or task The Insight Collective helped with:

Inbox Insight is an integral source for various digital campaigns we execute. Review collected by and hosted on G2.com.

What do you like best about The Insight Collective?

They have been incredible in helping us generate pipelines for various ICP's in efforts to achieve targets. Review collected by and hosted on G2.com.