They provide high granularity of the data, which allows for deep dives into complex metrics and buying patterns. Support is fast & responsive. Specifically their ability to build new data cubes or custom integrations. Tercept as one of the most affordable options in the market. Review collected by and hosted on G2.com.

Lack of templates. Also, triggers & actions is not fully supported. Review collected by and hosted on G2.com.

Tercept is a simple and robust solution for ad driven companies that wish to centralise all of their ad reporting in one place and unify their data Review collected by and hosted on G2.com.

lack of good data visualisation templates, although this is improving. Review collected by and hosted on G2.com.

1. Saves time with good data accuracy.

2. Deep diving into complex insights.

3.Slick Dashboarding. Review collected by and hosted on G2.com.

1. Expensive at times.

2. Too complex sometimes. Review collected by and hosted on G2.com.

Improvement upto a large extent for data storage.

Drive deep insights.

Easy to access. Review collected by and hosted on G2.com.

It is expensive.

Data Management is tedious to some extent. Review collected by and hosted on G2.com.

80% of time is saved in preparing reports .

Drive deep insights for data.

Slicing across key dimensions. Review collected by and hosted on G2.com.

Data Accuracy is low.

It is expensive.

Data storage is complexed. Review collected by and hosted on G2.com.

1, Data Accuracy and saves time from dashboarding.

2. Cost Effective.

3.Deep insights. Review collected by and hosted on G2.com.

1. Complexity is very high.

2 Less Dashboarding features. Review collected by and hosted on G2.com.

Data Accuracy and Dashboarding.

Deep insights.

Data complexity is always great. Review collected by and hosted on G2.com.

Little bit expensive.

Hard to use.

Dashobarding is limited. Review collected by and hosted on G2.com.

It collects data from various platforms and presents aggregated data. Review collected by and hosted on G2.com.

Sometimes, due to limits, data updates for some campaigns while others do not, which creates confusion. Review collected by and hosted on G2.com.

Their engineers respond very quickly. They can build a new cube that fits our needs within a week - that's great and we are really appreciated it. Review collected by and hosted on G2.com.

The UI has room to improve. We want to see more graphs to visualise our data on Tercept. Review collected by and hosted on G2.com.

Tercept unifies our analytics, helps us optimize our campaigns, and provides custom bid & user level analytics. It is the most affordable and cost-effective solution in the industry (compared to Burt, Adjuster, STAQ, Adomik, etc). The team is also very responsive to questions when we run into issues. Review collected by and hosted on G2.com.

There is no direct impression-to-adserver/DFP mapping feature that is available from the more expensive platforms. The UI isn't as polished and doesn't provide as many out-of-the-box insights as some of the other platforms that cost 3x-5x more. Review collected by and hosted on G2.com.