---
title: TapClicks Reviews
meta_title: 'TapClicks Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 336 reviews by the users' company size, role or industry
  to find out how TapClicks works for a business like yours.
aggregate_rating:
  rating_value: 4.3
  review_count: 336
  scale: '5'
date_modified: '2026-07-18'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# TapClicks Reviews
**Vendor:** TapClicks  
**Category:** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 336
## About TapClicks
TapClicks is a comprehensive marketing operations platform designed to streamline and automate various manual tasks associated with marketing management, such as data integration and reporting. This solution allows users to focus on high-impact activities, including campaign optimization and enhancing customer satisfaction. By offering a suite of tools that encompass reporting, analytics, insights, campaign order management, and marketing workflow tracking, TapClicks empowers organizations to make informed decisions based on real-time data. The platform is particularly beneficial for marketing agencies and organizations that manage multiple clients. TapClicks provides a unified dashboard through its flagship product, TapAnalytics, which consolidates marketing campaign data and performance metrics. This feature enables users to easily manage thousands of clients from a single interface, offering both high-level agency views and customizable client-specific views. Such transparency is essential for maintaining strong client relationships and ensuring that clients are informed about their campaign performance. One of the standout features of TapAnalytics is its ability to deliver real-time analytics and scoring across all campaigns. Utilizing sophisticated algorithms, the platform optimizes campaign performance and uncovers actionable insights that can drive better results. Additionally, the data visualization capabilities of TapClicks bring data to life through interactive timelines, pie charts, geo-mapping, and text widgets, making it easier for users to interpret and present their findings. TapClicks also prioritizes efficiency with its auto-scheduled reporting feature, allowing users to send automated reports in various formats, including HTML, PDF, and Excel. This functionality saves time and ensures that stakeholders receive timely updates without the need for manual intervention. Furthermore, the platform supports over 200 integrations tailored to the needs of agencies of all sizes, enhancing its versatility and making it a valuable tool for marketing professionals. In summary, TapClicks is designed to optimize marketing operations by automating routine tasks and providing a holistic view of marketing activities. With its user-friendly interface, robust analytics capabilities, and extensive integration options, TapClicks stands out as a powerful solution for organizations looking to enhance their marketing efforts and drive meaningful results.



## TapClicks Pros & Cons
**What users like:**

- Users praise the **ease of use** of TapClicks, effectively consolidating marketing data and enhancing reporting capabilities. (4 reviews)
- Users value the **deep insights and automation** of TapClicks, enhancing efficiency and decision-making in marketing operations. (3 reviews)
- Users benefit from **automation** in TapClicks, significantly enhancing efficiency and facilitating strategic marketing decisions. (2 reviews)
- Users appreciate the **comprehensive data integration** of TapClicks, streamlining marketing operations and enhancing decision-making. (2 reviews)
- Users value the **streamlined data management** of TapClicks, enhancing insights and saving time for strategic focus. (2 reviews)
- Helpful (2 reviews)
- Users value the **efficient reporting features** of TapClicks, simplifying data analysis and optimizing marketing campaigns seamlessly. (2 reviews)
- Users value the **time-saving automation** of TapClicks, allowing focus on strategy and optimization of marketing efforts. (2 reviews)
- Users appreciate the **time-saving automation** of TapClicks, enabling focus on strategy and enhanced decision-making. (2 reviews)
- Efficiency Improvement (1 reviews)

**What users dislike:**

- Users report **data connection issues** that lead to discrepancies, and customer service responses are often inadequate. (1 reviews)
- Users often encounter **data inconsistency issues** , experiencing discrepancies that hinder effective data collection and support. (1 reviews)
- Users find the **data management issues** in TapClicks frustrating, especially with initial setup and data syncing difficulties. (1 reviews)
- Users find the **difficult setup** of TapClicks to be overwhelming, impacting their initial experience with the platform. (1 reviews)
- Users note a **lack of information** from TapClicks, particularly regarding data connections and customer service responses. (1 reviews)
- Users find the **steep learning curve** of TapClicks overwhelming, making initial setup and data syncing challenging. (1 reviews)
- Not Intuitive (1 reviews)
- Not User-Friendly (1 reviews)
- Poor Customer Support (1 reviews)
- Setup Difficulty (1 reviews)

## TapClicks Reviews
  ### 1. Easy to use, convenient, reliable

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kasie C. | Sales Account Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 13, 2021

**What do you like best about TapClicks?**

Easy to navigate (even for a reporting novice) and very visually appealing. Multiple options of report formats for export, easy to imports changes/ updates, ability to have multiple dashboards, consistency of functionality.

**What do you dislike about TapClicks?**

The social ad previews are not always accurate, although from my understanding it is pending Facebook's fix.

**Recommendations to others considering TapClicks:**

Highly recommend!

**What problems is TapClicks solving and how is that benefiting you?**

Prove ROI, present and/or export detailed metrics and analyze data in order to utilize marketing dollars in the most effective ways.

  ### 2. Perfect product for agencies

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mark T. | Senior Digital Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about TapClicks?**

The ease in creating numerous accounts for all of the clients in our agency.

**What do you dislike about TapClicks?**

The only real con we have is the logout time. Sometimes while writing quarterly reviews and bouncing back and forth you have to re-login but thats minor!

**What problems is TapClicks solving and how is that benefiting you?**

We are able to show how our marketing platform is performing for our clients.

  ### 3. Tapclicks gives great data results!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 08, 2022

**What do you like best about TapClicks?**

I'll like how tapclicks is layed out with easy to read data charts.

**What do you dislike about TapClicks?**

I dislike that some of the widgets in report studio can be hard to work with.

**What problems is TapClicks solving and how is that benefiting you?**

I am able to give clients their monthly results in an organized manor. Tapclicks keeps all data organized in one place.

  ### 4. Helpful Dashboard for all Data

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 08, 2022

**What do you like best about TapClicks?**

Its ability to house all data in one place. Also the service we get through our rep.

**What do you dislike about TapClicks?**

Its a bit clunky looking to some other dashboards that pull data together. It seems to continue to improve.

**What problems is TapClicks solving and how is that benefiting you?**

Reporting client data and giving them 24/7 access to our reports

  ### 5. High potential reporting platform

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 08, 2022

**What do you like best about TapClicks?**

Ability to bring in multiple tactics into one report

**What do you dislike about TapClicks?**

Technical support is lacking. Platform does not seem to stay on top of potential data issues.

**What problems is TapClicks solving and how is that benefiting you?**

We have made our agency reporting more professional by bringing all tactics into one report. Save times on multiple platforms.

  ### 6. A great partner in digital advertising analytics

**Rating:** 4.5/5.0 stars

**Reviewed by:** Tony B. | Senior Digital Account & Product Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 20, 2021

**What do you like best about TapClicks?**

They have excellent customer service and are very responsive and helpful when requesting support.

**What do you dislike about TapClicks?**

The platform has a learning curve which can be a hurdle to overcome.

**What problems is TapClicks solving and how is that benefiting you?**

They have helped us get more digital advertising metrics in front of our customers in real-time. Their reporting tools allow us to build reports that dynamically update with data, eliminating the need for manual reporting.

  ### 7. Limited flexibility, but overall solid

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 15, 2022

**What do you like best about TapClicks?**

Custom branding, ease of onboarding new users, and the ability to "log in as client"

**What do you dislike about TapClicks?**

Frustrating permissions model, no real-time data fetching, limited dashboard widget options

**What problems is TapClicks solving and how is that benefiting you?**

We are providing our partners with the ability to view campaign performance in real-time

  ### 8. Great Reporting Dashboard

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2022

**What do you like best about TapClicks?**

Tapclicks saves us so much time in reporting our advertising to clients.

**What do you dislike about TapClicks?**

Mark-ups are off by a few cents between data that should be identical or in totals of data throughout a report.

**What problems is TapClicks solving and how is that benefiting you?**

Saves time, custom client views,

  ### 9. TapClicks Has Helped Us Integrate Reporting Agency Wide

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 08, 2022

**What do you like best about TapClicks?**

I like being able to customize widget and connect so many different data sources. The customization options make scalability possible.

**What do you dislike about TapClicks?**

The auto-send feature is glitchy and does not always send our reports on time.

**What problems is TapClicks solving and how is that benefiting you?**

Scalability and integrating multiple data sources

  ### 10. Tapclicks review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.)

**Reviewed Date:** February 08, 2022

**What do you like best about TapClicks?**

Ability to modify data fields as needed depending on the client.

**What do you dislike about TapClicks?**

Quick report is not a great tool to easily share with clients. Doesn't tell the whole story.

**What problems is TapClicks solving and how is that benefiting you?**

Auto generated reports for clients. Helps them undersatnd the customer journey.

  ### 11. easy to navigate but often has glitches

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.)

**Reviewed Date:** February 10, 2022

**What do you like best about TapClicks?**

reviewing old attachments for previous campaigns

**What do you dislike about TapClicks?**

the dashboard can be very glitchy at times but looks clean though

**What problems is TapClicks solving and how is that benefiting you?**

approving social media creative before it goes live has been a great benefit with Tap workflow

  ### 12. Eric's Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Eric B. | Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 08, 2022

**What do you like best about TapClicks?**

The way the dashboard is laid out and the ease of use.

**What do you dislike about TapClicks?**

o&o not available but we get that from our local CS

**Recommendations to others considering TapClicks:**

All good

**What problems is TapClicks solving and how is that benefiting you?**

Robust reporting on all our out of network solutions

  ### 13. It provides nice intergrations

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 08, 2022

**What do you like best about TapClicks?**

Ability to pull data in from all the apps we use.

**What do you dislike about TapClicks?**

Sometimes it takes a while to load, while using it

**What problems is TapClicks solving and how is that benefiting you?**

We are able to answer our clients questions with data

  ### 14. My Tapclicks Experience is Wonderful!

**Rating:** 5.0/5.0 stars

**Reviewed by:** J.J. Y. | Digital Media Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 24, 2021

**What do you like best about TapClicks?**

I like the depth of the data that can be displayed as well as the customizability of the dashboards. With the aggregate nature of the widgets and dashboards, I like how you aren't necessarily limited to a platform-by-platform layout. All the subjects of marketing can be grouped as opposed to other platforms which can be limiting. In addition, I love the customer service. With the complexity of this product, there aren't always "easily googleable" questions, so having Lauren (our TC rep) is a huge help for us to ensure we're ironing a lot of things out.

**What do you dislike about TapClicks?**

The learning curve for TapClicks can be a little steep. If I didn't use TapClicks academy I would've been pretty lost. It's a complex system. That being said, one should expect not to just hop on and start playing with the interface and have everything work. If you dedicate all your time to learning and troubleshooting, you can go far in a few week's time. Tapclicks could also work to make "Smart Connectors" a bit more user friendly and offer support for those individual connectors with different outlets.

**Recommendations to others considering TapClicks:**

Before you dive in to the Tapclicks platform, I would strongly advise going through the first 6-7 courses listed as available in Tapclicks academy. They help identify key terms and organizational things that are essential to running effective dashboards and reports. A call with your TapClicks rep is also very helpful after the TapClicks academy to help hammer home the things learned and have any outstanding questions answered that may be left.

**What problems is TapClicks solving and how is that benefiting you?**

For our main client, we are used a lot in an advisory role. With that we are aggregating our client's data and making sure they can see where they are failing and where they are thriving. We hope to implement similar dashboards for other clients too and hope that they can have similar data views to our initial client.

  ### 15. Digital Specialist

**Rating:** 4.5/5.0 stars

**Reviewed by:** Calvin B. | Digital Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 08, 2022

**What do you like best about TapClicks?**

The interface and the separation by platform

**What do you dislike about TapClicks?**

I dislike the connection issues sometimes associated with the data sources

**What problems is TapClicks solving and how is that benefiting you?**

We are solving the time consuming task of centralized reporting

  ### 16. Save a ton of time and make pretty reports!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Peter P. | President, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 26, 2020

**What do you like best about TapClicks?**

TapClicks integrates with most digital marketing platforms - making it easy to pull disparate data sources into a common view for custom reporting. With over 120 integrations currently, almost all of our reporting is dynamically pulled - and we upload client specific data as well as needed to fill in the rest of the story. While a lot of our charts look like pretty standard data, being able to display in custom graphs and a wide variety of other platforms make usability and readability even better.

**What do you dislike about TapClicks?**

There are some data limitations (honestly more on the provider side) that make it difficult to show highly specific reports. So, once in awhile, we need to into the individual platforms to get more data. I can't honestly fault TapClicks for this limitation - but it's the only real "dislike" I could come up with.

**Recommendations to others considering TapClicks:**

Be sure to spend time planning your implementation - it's a great tool, with a lot of flexibility - so you'll need to be sure to get things setup for early success (and then modify down the road)

**What problems is TapClicks solving and how is that benefiting you?**

We spent a ton of time manually reporting data (2 plus weeks a month of manpower) that was basically out of date once the report was done. Trying to collect data from different sources (as we all know - cost, spend, budget seem similar, but to manually change datasets was time consuming. We now have reports for all clients updated daily. We now spend our time analyzing and optimizing instead of pulling reports.

  ### 17. Excellent Client Reporting Software

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2022

**What do you like best about TapClicks?**

What I like most is the ease of use of managing clients at scale. Additionally, the internal customer support they have is phenomenal.

**What do you dislike about TapClicks?**

There are occasionally issues with connections between different marketing channels but its something that the tech support is helpful in resolving these issues.

**What problems is TapClicks solving and how is that benefiting you?**

Managing a large number of clients.

  ### 18. Great platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 09, 2022

**What do you like best about TapClicks?**

Possibility to agregate all of our campaign data in one place

**What do you dislike about TapClicks?**

Kind of difficult to first use, considering we use Google Data Studio and not the Tapclicks platform to generate the reports

**What problems is TapClicks solving and how is that benefiting you?**

We are gaining a considerable amount of time which allow us to work on other points, we are way more productive with reports.

  ### 19. The overall platform is helpful but customer support is pretty slow

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 15, 2022

**What do you like best about TapClicks?**

The whole platform is easy to use overall

**What do you dislike about TapClicks?**

Customer support and account manager isn't much of a help when troubleshooting stuff and takes quite some time to respond

**What problems is TapClicks solving and how is that benefiting you?**

Customer support and account manager isn't much of a help when troubleshooting stuff and takes quite some time to respond

  ### 20. Positive experience with TapClicks

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 08, 2022

**What do you like best about TapClicks?**

I like that the service is straight forward, and that it is easy to perform basic job functions and find information needed to complete tasks and reach all goals.

**What do you dislike about TapClicks?**

I cannot think of anyhting that could potentially be missing from this product.

**What problems is TapClicks solving and how is that benefiting you?**

Finding metrics and infromation needed to perform job functions.

  ### 21. Good - Need Support for GA4

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 10, 2022

**What do you like best about TapClicks?**

Good to see everything in one place. Like that it can gather information from multiple sources.

**What do you dislike about TapClicks?**

The integration with Google Analytics needs to be improved, especially GA4.

**Recommendations to others considering TapClicks:**

Look at consolidating all your reporting here.

**What problems is TapClicks solving and how is that benefiting you?**

Single dashboard for all reporting needs. That is awesome. Ability to share with clients great.

  ### 22. Great reporting tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Francisco F. | Digital Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 21, 2020

**What do you like best about TapClicks?**

Easy to map new channels and have all data centralized

**What do you dislike about TapClicks?**

after mapping, it takes 24 hours for the info to show and they only take 30 days back of data. Local campaigns are not supported yet and creating custom reports is not as easy, example custom formulas

**What problems is TapClicks solving and how is that benefiting you?**

clients and partners reporting

  ### 23. Very useful for us and our clients

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about TapClicks?**

The ease of use and the graphic interface are the most helpful.

**What do you dislike about TapClicks?**

It can be difficult at times to pull out exactly the information we are looking for.

**What problems is TapClicks solving and how is that benefiting you?**

We are solving the problems of a lack of information. The benefits have been increased understanding of our web traffic.

  ### 24. My review

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Enterprise (> 1000 emp.)

**Reviewed Date:** February 10, 2022

**What do you like best about TapClicks?**

Honestly, I could not tell you, I don't think I have a favorite piece from it.

**What do you dislike about TapClicks?**

All the steps it takes to get to where I need to go and how the scrolling is not intuitive.

**What problems is TapClicks solving and how is that benefiting you?**

Pulling data to present to the team.

  ### 25. Can't say enough great things about TapClicks!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tracy M. | President & Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 25, 2021

**What do you like best about TapClicks?**

I love how intuitive the platform is. It's easy to set up and easy to share with clients. I love it and my clients love it too! It is very easy to set up a dashboard using their premade templates as a start. Once you try one of their templates, it's easy to figure out what you'd like to see and how to place the data.

**What do you dislike about TapClicks?**

I really like the platform, I don't have anything negative to put in here. They have been very responsive to feature requests and I really like the team there.

**What problems is TapClicks solving and how is that benefiting you?**

OMG! Reporting! I love that I can share interactive reports with a great UI with clients. TapClicks pulls in just about everything that I need!

  ### 26. Analyzes content and has a particular report on campaigns

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nesya  G. | VP of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 06, 2021

**What do you like best about TapClicks?**

TapClicks helps me to visualize content very freely to strengthen marketing to the fullest extent. It is essential to have a highly effective campaign where I can put people at ease. The reports and templates look great physically. On a support level, it is positive.

**What do you dislike about TapClicks?**

The price is costly, although the sales and customers reflect performance in line with the price. However, please don't rely on their costs.

**Recommendations to others considering TapClicks:**

I have no problem with this software; I am sure it is what you will need in the future if you do not purchase it. It will help you to raise a form of marketing knowledge. The ads are authentic and the campaigns are unique.

**What problems is TapClicks solving and how is that benefiting you?**

It has given a lot to the organization; the payback system for the investment made by TapClicks has already been quickly recovered. We have no problems offering our services or products with adequate reception capacity. It can be regarding websites or social networks our most essential choices.

  ### 27. Great Platform to Analyze and Visualize Data

**Rating:** 5.0/5.0 stars

**Reviewed by:** Katie B. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2021

**What do you like best about TapClicks?**

Easy to connect to third-party sources, easy to visualize data, client success manager (Brendan rocks!) choice of visuals/graphs, custom calculations, automated reports

**What do you dislike about TapClicks?**

It takes a lot of time to build a new dashboard, connections randomly break sometimes and I am not alerted, widgets with alerts dont work sometimes, the smart connector is getting better but still complex , limited social metrics (cant even see twitter post impressions), no local search rank tracking available.

**What problems is TapClicks solving and how is that benefiting you?**

1) Pulling data from different platforms to a single dashboard for clients to view
2) Creating channels by blending data sources is awesome! With my client success managers help, I have been able to create custom channels and metrics for clients, pulling in conversion data across sources and calculating ROI more efficiently
3) Automating reports is great

  ### 28. It has helped me save more time when it comes to generating reports and even anlyzing data.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Obed   R. | Digital Marketing Strategist, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 21, 2020

**What do you like best about TapClicks?**

TapClicks is a well-designed interface that helps you maximize your time and deliver high-quality reports to your clients. Before I started using this platform, the reports season in the company (the first 10 days of every month) were so stressful and time-consuming. We spent a lot of time generating reports and sending them to every client. After we discovered the wonder of TapClicks our lives were completely changed. Something I love is the Report Scheduler, which allows you to schedule the reports for every client and pull different data, filter it and choose the times and frequency in which you would like to be sending the reports. TapClicks is one in a universe, the best solution for marketing reporting.

**What do you dislike about TapClicks?**

Sometimes the platform gets a little bit slow, but I would assume it's because we are a lot of strategists and analytics working at the same time.

**Recommendations to others considering TapClicks:**

Use the Reporting Scheduler to save a lot of time.

**What problems is TapClicks solving and how is that benefiting you?**

TapClicks is a well-designed interface that helps you maximize your time and deliver high-quality reports to your clients. Before I started using this platform, the reports season in the company (the first 10 days of every month) were so stressful and time-consuming. We spent a lot of time generating reports and sending them to every client. After we discovered the wonder of TapClicks our lives were completely changed. Something I love is the Report Scheduler, which allows you to schedule the reports for every client and pull different data, filter it and choose the times and frequency in which you would like to be sending the reports. TapClicks is one in a universe, the best solution for marketing reporting.

  ### 29. Best in Market Product

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about TapClicks?**

Easy to use, Pulls leads data in real time, and saves time in doing reports.

**What do you dislike about TapClicks?**

Few limitations like editing the report in PPT are complex after we generate that. But PDF reports are excellent.

**Recommendations to others considering TapClicks:**

This is excellent product. Use it and you will feel the difference.

**What problems is TapClicks solving and how is that benefiting you?**

Conditional Calculations are great and solved our problem in grouping campaigns etc., and we can now send reports instantaneously.

  ### 30. Custom Reporting Solutions with Accessible and Thorough Customer Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** April T. | Media Planner, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 30, 2021

**What do you like best about TapClicks?**

I like that building reports and dashboards is intuitive

**What do you dislike about TapClicks?**

I don't love the account grouping feature.

**Recommendations to others considering TapClicks:**

If you need a reporting solution that allows you to save time and labor hours--this is it. Be prepared to do some front end set up work, but it's autopilot after that. Your dedicated success team will be great and available and there is a chat feature for quick issues or questions.

**What problems is TapClicks solving and how is that benefiting you?**

Reducing the man power hours needed to churn out client reports on a regular basis. When this task requires fewer man hours, other tasks can be done more thoroughly

  ### 31. Superior Marketing Reporting Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joe K. | Digital Camapign Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 26, 2021

**What do you like best about TapClicks?**

The ability to link all of my marketing campaigns in one easy to access and read place for my clients. Everything flows together seamlessly and saves me a lot of time having all of my data flow into one place automatically.

**What do you dislike about TapClicks?**

No major complaints here. The ability to segment Google Analytics data further than just the view would be nice to have. The ability to have Google Ads show Google hosted conversion data/data for conversions that are only tracked under 'all conversions' would be helpful for my clients. The ability to customize more of how my conversion data from The Trade Desk and Facebook would also be a huge perk.

**What problems is TapClicks solving and how is that benefiting you?**

Relating metrics and reporting to my clients from their digital marketing campaign - seamless and automatic pulling of data into an easy to read reporting dashboard.

  ### 32. Tapclicks feedback

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tharun K. | Software engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** October 21, 2021

**What do you like best about TapClicks?**

TapClicks interface and Data quality over dashboards

**What do you dislike about TapClicks?**

I feel no negatives on TapClicks dashboards

**Recommendations to others considering TapClicks:**

To update filter settings

**What problems is TapClicks solving and how is that benefiting you?**

All the customer data over reports

  ### 33. Great reporting platform for multiple dashboards

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2021

**What do you like best about TapClicks?**

Working for a marketing agency, it is necessary to report for multiple clients. TapClicks makes it very easy to report for multiple clients with their dashboard feature.

**What do you dislike about TapClicks?**

I have found some widgets are limited in terms of what we can import, however, their customer service is great and often helps me find a solution!

**What problems is TapClicks solving and how is that benefiting you?**

Individual dashboards per client!

  ### 34. Great service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Travis H. | Senior trader, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 21, 2021

**What do you like best about TapClicks?**

Easy to use  and great  service  overall

**What do you dislike about TapClicks?**

Solution is not an anything fits solution

**Recommendations to others considering TapClicks:**

Check their marketplace beforehand

**What problems is TapClicks solving and how is that benefiting you?**

Reporting

  ### 35. Satisfied but could be better

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about TapClicks?**

Aggregated data, client groups, automated reports, easy to use and widgets are fun.

**What do you dislike about TapClicks?**

I dislike the connection to SEO, it marks something green that is bad movement so clients focus on negative with it's actually positive because things are labeled red.

**What problems is TapClicks solving and how is that benefiting you?**

Automated reporting.

  ### 36. Great Support Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joseph H. | digital marketing coordinator, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 24, 2021

**What do you like best about TapClicks?**

Tap Clicks offers a variety of great reporting features that allow me to see all the statistics I could ever want on a campaign.

**What do you dislike about TapClicks?**

The amount of things to see can be overwhelming

**What problems is TapClicks solving and how is that benefiting you?**

Being able to create custom reports and share them with clients and reps and have multiple views so as to only provide the need-to-know information to clients.

  ### 37. There are some great things about TapClicks, but also a lot of issues.

**Rating:** 2.5/5.0 stars

**Reviewed by:** Alex S. | Product Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2021

**What do you like best about TapClicks?**

I like how easy it is to bring in unique proprietary data via Smart Connectors.

**What do you dislike about TapClicks?**

I dislike how hard it is to join data sets from various APIs, smart connectors, etc. and re-creating widgets from different data sources.

**What problems is TapClicks solving and how is that benefiting you?**

We have solved a few reporting issues with our Partners and Agencies via self-serve access, and joining multiple sources we run ad campaigns on such as the trade desk and facebook and internal proprietary data.

  ### 38. Checks the Boxes, but a bit too cumbersome

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 02, 2021

**What do you like best about TapClicks?**

I like that fact that the end-user has a relatively easy and navigable UI to sort by data by date & campaign. This allows for insights in easy to read charts with the option to download to their preferred format (PDF, PPT, EXC).

**What do you dislike about TapClicks?**

I dislike the extremely cumbersome data profiles/data management features Tapclicks offers. This typically leads to more internal technical or engineering resources needed to review and implement changes which increases SLA's for our clients.

**What problems is TapClicks solving and how is that benefiting you?**

Digitial Campaign management for Channel Partners. This puts the tools in my client's hand, however, it's not always easy to use for beginner/novice platform end-users.

  ### 39. Strong Platform, But Lacking Flexibility

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 24, 2021

**What do you like best about TapClicks?**

Platform has pre-built connectors for almost every digital platform available. Essentially unmatched in the number of available connectors.

**What do you dislike about TapClicks?**

Dashboards take a long time to set up, user interface isn't the most user friendly, and flexibility with showing certain data visualizations can be lacking.

**What problems is TapClicks solving and how is that benefiting you?**

Standardized reporting for dozens of smaller clients.

  ### 40. Terrible product, severely overpriced, NO SUPPORT

**Rating:** 0.0/5.0 stars

**Reviewed by:** Uthara N. | Head of Success, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 11, 2021

**What do you like best about TapClicks?**

Nothing. This product is absolute shit. DO NOT BUY.

**What do you dislike about TapClicks?**

Can't cancel my account, or contact support in any way.

**What problems is TapClicks solving and how is that benefiting you?**

No customer support. Clicking on contact support leads to a 500 error page. Can't delete my account and I connected Vimeo and Pinterest but it doesn't pull ANY DATA. 

Stupid product. clearly not well engineered.

  ### 41. Best reporting out there!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Melissa A. | Veterinary Assistant, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 25, 2021

**What do you like best about TapClicks?**

The customer service is superb and the advantages of seeing a full dashboard of your companies targets being met and where you need to improve is easy and excellent to see where you need to improve your target audience.

**What do you dislike about TapClicks?**

The only downfall is it takes a few days for your dashboard to update

**Recommendations to others considering TapClicks:**

Definitely give it a try! They give you a 30 day trial period so you really can’t go wrong

**What problems is TapClicks solving and how is that benefiting you?**

You can clearly see where you’re excelling and where you need to improve to reach your target audience

  ### 42. Cloud Based Business Tool To Analyze Performance of Marketing Campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Events Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 10, 2020

**What do you like best about TapClicks?**

TapClicks is a one of the best analytic tool to manage business online campaigns. We can generate our digital campaign reports, set filter on business data and easily foucus on business sales. Tap Clicks provides suggestion to optimize social media campaigns like  amazon ads, Facebook ads and many more digital marketing activity for business. Trusted Business marketing tool also useful for SEO marketing campaign to boost keywords ranking and improve business ROI.

**What do you dislike about TapClicks?**

No issue face with TapClicks. It is easy to manage multiple marketing campaigns and we can easily know about all campaigns reports with out login in multiple accounts. Save time and money to optimizing social media channels and improve business growth.

**Recommendations to others considering TapClicks:**

If you also want to know about real time marketing campaign reports than TapClicks is best one for you. We should aware such type of technology and operate business ads independently to generate more business traffic and improve sales.

**What problems is TapClicks solving and how is that benefiting you?**

It was good experience with TapClicks technology for business. We can easily integrate multiple data sources like Bing ads, google ads, Facebook ads and generate reports of traffic, user data, and other campaigns information in a graphically presentation to know better about marketing campaign growth. In TapClicks we can easily know about how much impression on post or pages and engagements, shares, total new user and how much returning user came back on your business. So in detail TapClicks is best solution to optimize business marketing campaigns and its customer support team helps to understand TapClicks advance features.

  ### 43. Highly recommend Tap Clicks if you are an Agency

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carlos M. | Director of Digital Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 24, 2021

**What do you like best about TapClicks?**

The customizations, and white label options

**What do you dislike about TapClicks?**

I don't dislike anything within the platform

**What problems is TapClicks solving and how is that benefiting you?**

Adding new features and and custom connectors

  ### 44. Good Experience.   Good customer service.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 31, 2021

**What do you like best about TapClicks?**

Very versatile.   Tons of integrations.   Great for users.

**What do you dislike about TapClicks?**

Not many templates.    Monthly price is expensive for smaller agencies.

**Recommendations to others considering TapClicks:**

Go for it.   Its one of the better reporting softwares I've used.

**What problems is TapClicks solving and how is that benefiting you?**

Real time data.

  ### 45. TapClicks helps us visualise success

**Rating:** 4.5/5.0 stars

**Reviewed by:** Oliver T. | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 21, 2020

**What do you like best about TapClicks?**

TapClicks does a fantastic job at visualising data for our customers. The platform grows with our needs and can pull in almost any dataset we've thrown at it so far. Having the ability to feed all our data streams into one place has allowed us to create a central point for our customers to visit to review their progress.

**What do you dislike about TapClicks?**

While overall the platform is a great tool, it is missing simple features you'd expect from a product of its level. Features such as visual customisations, metric tooltips for dashboard viewers, and more powerful reporting.

**What problems is TapClicks solving and how is that benefiting you?**

TapClicks not only provides a visual dashboard for our customers to view and interact with, but also automated monthly reports. These reports have proven valuable to our business as many clients get caught up in their busy lives and don't have the time to log into the dashboard. The automated monthly reports ensure they are always kept in the loop.

  ### 46. Great real time reporting platform for marketing programs with API connections

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sara J. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 21, 2020

**What do you like best about TapClicks?**

Tapclicks is a great tool for configuring real time reports. It's really customizable and easy to use. It connects to most everything and requires no technical knowledge to set it up.

**What do you dislike about TapClicks?**

Not all the metrics are available out of the box and you sometime have to ask a rep for what you're looking for. It's not a huge problem as the reps are really responsive. It just means I have to wait until the next day to get what I need. I wish I had a 24 hour support team that I could reach out so I didn't have to wait until the next day to finish what I was doing.

**What problems is TapClicks solving and how is that benefiting you?**

Clients used to ask all the time "hows it going?" "how man conversions did we get?" "how much did we spend?" and I would have to build an one off report. This has solved a lot of that. This tool also significantly reduces the prep time needed for check in calls. We also use the "executive summary" to be the place where we put our change logs as we can review them from previous months if we need to answer "what day did a campaign go live 6 months ago?"

  ### 47. Easy to use reporting dashboard

**Rating:** 3.5/5.0 stars

**Reviewed by:** Mary P. | Digital Project Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 21, 2020

**What do you like best about TapClicks?**

I like the ease of use.  Very user friendly. Lots of report templates to use. I like that reports can be auto sent to my sales reps so that I don't have to manually pull and then send.  All the templates that I put together are helpful.  I can have different templates for different advertisers or sales reps so that everyone sees exactly what they want on their reporting every month.

**What do you dislike about TapClicks?**

I don't like that I have to add/remove advertisers in multiple places.  It's not particularly "fancy."  Reporting is more simple but perhaps I'm just not using it to the best of its abilities.  I don't like the way that things are in multiple different places and I have trouble finding them sometimes.  Like when I first set up my tapclicks site, I had trouble figuring out where things were.  Didn't exactly feel like I was trained super well either.  And when the rep I was working with stopped working with the company, I didn't get any email correspondence letting me know how to reach out to now that they were gone.  Also emailing their support catch all email is a really annoying process.  They ask for way too much information.  And also things don't populate immediately, they take awhile.

**Recommendations to others considering TapClicks:**

Make sure that if you're being billed by the client that you remove from the clients section.  Find a contact within tapclicks to be your POC and use them vs. the support catch all.  Having a person that you can contact directly is a life saver.

**What problems is TapClicks solving and how is that benefiting you?**

Reporting of programmatic services. Auto-sending of reports has been a huge help and time saver.  Setting up reporting is something I only have to do a few times a month and it saves a ton of time and energy.

  ### 48. Best Reporting Software I Have Used

**Rating:** 4.5/5.0 stars

**Reviewed by:** Will B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 21, 2020

**What do you like best about TapClicks?**

The biggest positive about TapClicks is the ease of use. It's very easy to pick up the skills needed to create, manipulate, and share reporting dashboards. Furthermore, the ease of use for our clients makes my job even easier, because less time is spent coaching them through the process and they can simply view their data and move on. Their customer service is also incredible. My assigned account rep has been with me every step of the way and is quick to respond to my questions and has answers that are detailed but easy to follow and retain.

**What do you dislike about TapClicks?**

Some of the more advanced features are hidden in the left-hand menu behind innocuous titles. Once you know where everything is, it's easy to find and use. However, when I was first starting out I leaned on our account rep to help me find some of the more technical features within the platform.

**Recommendations to others considering TapClicks:**

TapClicks offers trial periods where they set you up with a login and also give you a dedicated rep for your trial period. This was a great jumping-off point for us because we got to get a hands-on look at the platform while not having to fly blind during the process. Our initial rep was incredibly knowledgeable and helped us set up our initial dashboards for clients. So in short my advice would be to test it out since there really is no downside to starting the process.

**What problems is TapClicks solving and how is that benefiting you?**

Our reporting process has become so much more streamlined. Instead of manually reporting and passing along data once a week to clients, they can know easily jump into their client-facing dashboard whenever they want and we can be there to actually solve and answer questions instead of just churning out reports. Their data visualization also allows us to identify trends more easily than if we're just looking within each platform, so it's helped our team become more thoughtful about our insights and more creative with our recommendations.

  ### 49. Good for aggregating data

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jena F. | Content Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 21, 2020

**What do you like best about TapClicks?**

We use TapClicks for our marketing agency. TapClicks integrates with so many systems that we've never had any issue finding a system our clients use on TapClicks. Pulling everything into one place makes it a lot easier to get numbers high-level. The reporting tools allow us to create customized, recurring reports for clients. We can just set it up and then it automatically pulls each month. It's significantly less work than trying to go out to each system and pull it yourself. It's nice that it sends it whatever format you prefer - we have ours set up in Powerpoint, which then makes it incredibly easy to either send to clients as-is or pull slides into our existing Powerpoint presentations.

**What do you dislike about TapClicks?**

There are lot of quirks in the system that aren't always easy to resolve. The biggest struggle we have is with LinkedIn - we have to manually reconnect it a certain number of days. I know this is a LinkedIn issue, but other tools like HubSpot and SEMRush don't have this reconnection issue. It's also hard to use TapClicks if you're looking for specific data or anything that isn't high-level. Because of the custom reporting, if you want to change date ranges for example you have to create a new report to do so. This can be challenging and time-consuming. We've also had some issues with the formatting of reports - the font is incredibly small and hard to read and that's set by the modules/widgets so it's hard to update.

**What problems is TapClicks solving and how is that benefiting you?**

It saves us a huge amount of time over having to log directly into various websites/tools to pull data.

  ### 50. Custom Dashboards Make Everything SO GOOD

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kevin O. | Original Content Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 26, 2020

**What do you like best about TapClicks?**

The amount of integrations, templates and customizations you can make for these dashboards for clients is worth it. Being able to have everything a client needs for reporting and build it out to be automated, allows for an easier workflow as a team.

**What do you dislike about TapClicks?**

There are some restrictions with building out the templates and it's not always easy at first, BUT once you get the hang of how to build dashboards it becomes a smoother workflow.

**Recommendations to others considering TapClicks:**

If you are looking to make reporting and a client facing data streamlined system where they can access their data tailored to what they want AND if you want to take this workload off your team manually, then using TapClicks was a no brainer. We initially thought the price was high, but then we saw the number of hours were were working just to generate monthly reports, check if the data was accurate, and then custom make it and THEN submit them for review. It was just too many hours of work that could be allocated more efficiently in your business.

**What problems is TapClicks solving and how is that benefiting you?**

Our biggest thing TapClicks is solving is REPORTING! We spend so much time trying to manually build out reports, which in turn allows user error and mistakes, which then takes more time. By setting up all of our reporting through automations, we can simply build the dashboards permanently, and just hit export report and boom, good to go with no user error!


## TapClicks Discussions
  - [Are you a truly Unified Marketing Platform?](https://www.g2.com/discussions/more-than-just-a-reporting-automation-platform) - 1 comment, 1 upvote
  - [Do you have custom reporting?](https://www.g2.com/discussions/custom-reporting) - 1 comment, 1 upvote
  - [What integrations do you have?](https://www.g2.com/discussions/integrations-209c0353-0c70-4c09-abc1-b2a5033bdfdf) - 1 comment, 1 upvote
  - [What is TapClicks used for?](https://www.g2.com/discussions/what-is-tapclicks-used-for) - 1 comment

- [View TapClicks pricing details and edition comparison](https://www.g2.com/products/tapclicks/reviews?page=3&section=pricing&secure%5Bexpires_at%5D=2026-07-23+05%3A07%3A45+-0500&secure%5Bsession_id%5D=67ffe595-674f-4573-9354-598e6bf0edb5&secure%5Btoken%5D=ddbc26a053b367a2c36a60701652538f787c825350ed81ca57321c50516eee3a&format=llm_user)
## TapClicks Integrations
  - [Simpli.fi](https://www.g2.com/products/simpli-fi/reviews)

## TapClicks Features
**Analytics**
- Reports
- Dashboard
- Web Analytics
- Campaign Tracking
- Customer Demographics
- Predictive Analytics

**Management**
- Reporting
- Auditing

**Marketing Operations**
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access
- Spend Management
- White Label

**Administration**
- Data Storage
- A/B Testing
- Integrations

**Functionality**
- Extraction
- Transformation
- Loading
- Automation
- Scalability

**Generative AI**
- AI Text Generation

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Campaign Stickiness
- Multichannel Tracking
- Brand Optimization
- Predictive Analytics

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Agentic AI - E-Commerce Analytics**
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

## Top TapClicks Alternatives
  - [Adverity](https://www.g2.com/products/adverity/reviews) - 4.4/5.0 (312 reviews)
  - [NinjaCat](https://www.g2.com/products/ninjacat/reviews) - 4.2/5.0 (312 reviews)
  - [Funnel](https://www.g2.com/products/funnel/reviews) - 4.5/5.0 (163 reviews)

