--- title: TapClicks Reviews meta_title: 'TapClicks Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 337 reviews by the users' company size, role or industry to find out how TapClicks works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 337 scale: '5' date_modified: '2026-08-09' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # TapClicks Reviews **Vendor:** TapClicks **Category:** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics) **Average Rating:** 4.3/5.0 **Total Reviews:** 337 ## About TapClicks TapClicks is a comprehensive marketing operations platform designed to streamline and automate various manual tasks associated with marketing management, such as data integration and reporting. This solution allows users to focus on high-impact activities, including campaign optimization and enhancing customer satisfaction. By offering a suite of tools that encompass reporting, analytics, insights, campaign order management, and marketing workflow tracking, TapClicks empowers organizations to make informed decisions based on real-time data. The platform is particularly beneficial for marketing agencies and organizations that manage multiple clients. TapClicks provides a unified dashboard through its flagship product, TapAnalytics, which consolidates marketing campaign data and performance metrics. This feature enables users to easily manage thousands of clients from a single interface, offering both high-level agency views and customizable client-specific views. Such transparency is essential for maintaining strong client relationships and ensuring that clients are informed about their campaign performance. One of the standout features of TapAnalytics is its ability to deliver real-time analytics and scoring across all campaigns. Utilizing sophisticated algorithms, the platform optimizes campaign performance and uncovers actionable insights that can drive better results. Additionally, the data visualization capabilities of TapClicks bring data to life through interactive timelines, pie charts, geo-mapping, and text widgets, making it easier for users to interpret and present their findings. TapClicks also prioritizes efficiency with its auto-scheduled reporting feature, allowing users to send automated reports in various formats, including HTML, PDF, and Excel. This functionality saves time and ensures that stakeholders receive timely updates without the need for manual intervention. Furthermore, the platform supports over 200 integrations tailored to the needs of agencies of all sizes, enhancing its versatility and making it a valuable tool for marketing professionals. In summary, TapClicks is designed to optimize marketing operations by automating routine tasks and providing a holistic view of marketing activities. With its user-friendly interface, robust analytics capabilities, and extensive integration options, TapClicks stands out as a powerful solution for organizations looking to enhance their marketing efforts and drive meaningful results. ## TapClicks Pros & Cons **What users like:** - Users praise the **ease of use** of TapClicks, effectively consolidating marketing data and enhancing reporting capabilities. (4 reviews) - Users value the **deep insights and automation** of TapClicks, enhancing efficiency and decision-making in marketing operations. (3 reviews) - Users benefit from **automation** in TapClicks, significantly enhancing efficiency and facilitating strategic marketing decisions. (2 reviews) - Users appreciate the **comprehensive data integration** of TapClicks, streamlining marketing operations and enhancing decision-making. (2 reviews) - Users value the **streamlined data management** of TapClicks, enhancing insights and saving time for strategic focus. (2 reviews) - Helpful (2 reviews) - Users value the **efficient reporting features** of TapClicks, simplifying data analysis and optimizing marketing campaigns seamlessly. (2 reviews) - Users value the **time-saving automation** of TapClicks, allowing focus on strategy and optimization of marketing efforts. (2 reviews) - Users appreciate the **time-saving automation** of TapClicks, enabling focus on strategy and enhanced decision-making. (2 reviews) - Efficiency Improvement (1 reviews) **What users dislike:** - Users report **data connection issues** that lead to discrepancies, and customer service responses are often inadequate. (1 reviews) - Users often encounter **data inconsistency issues** , experiencing discrepancies that hinder effective data collection and support. (1 reviews) - Users find the **data management issues** in TapClicks frustrating, especially with initial setup and data syncing difficulties. (1 reviews) - Users find the **difficult setup** of TapClicks to be overwhelming, impacting their initial experience with the platform. (1 reviews) - Users note a **lack of information** from TapClicks, particularly regarding data connections and customer service responses. (1 reviews) - Users find the **steep learning curve** of TapClicks overwhelming, making initial setup and data syncing challenging. (1 reviews) - Not Intuitive (1 reviews) - Not User-Friendly (1 reviews) - Poor Customer Support (1 reviews) - Setup Difficulty (1 reviews) ## TapClicks Reviews ### 1. Great for data integration - could improve visualization options **Rating:** 4.0/5.0 stars **Reviewed by:** Chelsea R. | Senior Digital Media Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** June 10, 2025 **What do you like best about TapClicks?** For the most part it has integrations with 90% of the tools we use. **What do you dislike about TapClicks?** Some of the visualization options are limited. **What problems is TapClicks solving and how is that benefiting you?** It allows our teams to not have to manually pull data into one spot. ### 2. Great looking reporting - must continually update **Rating:** 4.0/5.0 stars **Reviewed by:** Denise M. | Client Services, Small-Business (50 or fewer emp.) **Reviewed Date:** April 18, 2024 **What do you like best about TapClicks?** Reporting is beautiful, easy data connection. **What do you dislike about TapClicks?** Continual updating of connections and reporting requires use of professional services from Tap. **What problems is TapClicks solving and how is that benefiting you?** ease of reporting multiple marketing channels **Official Response from Janai Sevilla:** > Thank you for sharing your feedback and for the compliments on our reporting aesthetics and ease of data connection Denise! We're glad to hear that TapClicks has streamlined reporting across your marketing channels. We know that the need for continual updates and professional services isn't ideal, we strive to ensure that TapClicks remains as user-friendly and efficient as possible. Have you explored our range of training resources and webinars? These can provide you with additional insights and tips on managing and updating your reports more effectively. We appreciate your involvement in making TapClicks better, and our team is here to support you every step of the way. Let’s make your Smart Marketing even smarter! ### 3. Very easy to use for the most part, i like how you can use 3rd party data as well. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** April 23, 2024 **What do you like best about TapClicks?** Data visualization and color customization is great. Responsive customer support. **What do you dislike about TapClicks?** Not always the most intuitive to use, lots of steps to connect data. **What problems is TapClicks solving and how is that benefiting you?** Creates ease in reporting and minimizes the chance of manual errors. Clients have access to it easily as well. **Official Response from Janai Sevilla:** > Thank you for your feedback! We're thrilled that you find TapClicks has helped your reporting process and appreciate the love for our customer support. TapClicks strives to help and connect with our customers! We also understand and apologize for your concerns about intuitiveness UI; we are actively working on streamlining the process for a more seamless experience. Make sure to keep an eye out for more updates, and join our Subreddit forum for more impact on our platform! Thanks for using TapClicks! ### 4. Good platform, slow customer support **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 13, 2024 **What do you like best about TapClicks?** works well for our reporting needs, highly customizable **What do you dislike about TapClicks?** slow to fix bugs, slow to respond to critical errors in the platform **What problems is TapClicks solving and how is that benefiting you?** we use tapclicks to visualize client campaigns **Official Response from Janai Sevilla:** > Thank you for your feedback. We understand the importance of timely support and bug fixes. We are actively working to improve our response times and address any issues promptly. Your input is valuable to us as we strive to provide the best service possible. Feel free to join our Subreddit forum for the ability to influence TapClicks more directly! https://www.reddit.com/r/TapClicks/ ### 5. TapClicks: A Better Reporting Dashboard **Rating:** 4.0/5.0 stars **Reviewed by:** Jeff M. | Director of Digital Strategies, Small-Business (50 or fewer emp.) **Reviewed Date:** May 23, 2023 **What do you like best about TapClicks?** TapClicks does what most other reporting platforms promise - they provide a way to use important data in a visualized way to help make quick marketing decisions and allow teams to work efficiently. **What do you dislike about TapClicks?** It's a little pricey for our agency, but everything that is lower cost simply doesn't measure up, so we balance the price-to-value consideration and it allows us to give the best solution to our clients. **What problems is TapClicks solving and how is that benefiting you?** TapClicks gives us the ability to stream reams of data from multiple platforms and sources while visualizing this data for ease-of-analysis and decision-making. The platform truly gives us a a whole marketing analytics solution that few can replicate. Support is also excellent and helpful. ### 6. TapClicks is everything you would want in reporting software, but a bit pricey **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2023 **What do you like best about TapClicks?** Customization of data and channels to tailor to your client's needs. **What do you dislike about TapClicks?** It is on the expensive side when compared to competitors. **What problems is TapClicks solving and how is that benefiting you?** TapClicks allows us to create channels and other data configurations in order for us to accurately tell our story to clients. **Official Response from Janai Sevilla:** > We're glad to hear that you appreciate the customization options in TapClicks. We understand that pricing is an important factor, and we never want this to be an issue for our customer base. Check out TapFree, the free version of our Smart Marketing platform! This is a no-cost version of our beloved platform, feel FREE to start using today! ### 7. A robust and customizable data platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** June 01, 2022 **What do you like best about TapClicks?** The best part about Tapclicks is how the data is published via dashboards, widgets and reports. These allow for easy and intuitive visualizations for both external clients and internal team members. Once you get through the initial hurdle of adding data connections and setting up profiles, it's fairly easy to create a strong dashboard with plenty of options to customize how you want the data to be interpreted. **What do you dislike about TapClicks?** I feel like the filtering in dashboards could be better, especially when you have multiple widgets that use different sources with similar data. There are ways to create channels where matching data points help join together different sources, but setting those up doesn't always seem simple or intuitive. I also feel like the calculation functions are a little rigid sometimes. **What problems is TapClicks solving and how is that benefiting you?** Tapclicks is a great way to have instant data visualization ready to go for both our sales teams and clients, which takes some of the burden of creating manual reports away from our team. Adoption by other teams has been a little slow, but I feel like that is due to the wealth of features offered by Tapclicks being a little overwhelming to first-time users. ### 8. Reporting Automation **Rating:** 4.0/5.0 stars **Reviewed by:** Dani P. | Founder & CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2022 **What do you like best about TapClicks?** The best part about TapClicks is the fact it saves us a lot of time for the technical team to be able to focus on more important tasks and projects, such as client work. **What do you dislike about TapClicks?** There are still some things that need polishing but by far the flexibility it offers is much better than other software products out there. Perhaps the customer service response time can be better in some cases but still generally very happy with it. **Recommendations to others considering TapClicks:** Test all functionalities you may need before you commit to purchase; this is what we did at the beginning to make sure it suited all our needs **What problems is TapClicks solving and how is that benefiting you?** Time-saving and flexible reporting that suits the need of the agency. Because of the various services that we offer and high level of customization our reports differ from client to client and TapClicks provides that level of flexibility we need. ### 9. I have had a great experience with TapClicks **Rating:** 3.5/5.0 stars **Reviewed by:** Jazmyne P. | Account Coordinator , Strategic Partnerships, Small-Business (50 or fewer emp.) **Reviewed Date:** February 15, 2022 **What do you like best about TapClicks?** I like how in detail the dashboards are, and how easy they are to understand. It's nice to be able to pull a report and explain it to the clients and have them understand. **What do you dislike about TapClicks?** The one thing I dislike about TapClicks is that the data sometimes disappears after a certain amount of time, and we have to re-plug the data for the client to see. Sometimes the clients don't understand why they see conversions one day and then a week later it shows 0. **What problems is TapClicks solving and how is that benefiting you?** TapClicks shows a more in-depth report for us and for clients and that helps solve a lot of problems because clients love having in-depth reports. TapClicks also can send automated reports, and that is very useful. ### 10. Time saving tool **Rating:** 3.5/5.0 stars **Reviewed by:** Rosen D. | Marketing Operations Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 11, 2022 **What do you like best about TapClicks?** I like the fact that you can present the same information with several different visualizations, and once set up, it's very straightforward to use. In a company like ours, it proves to be a very time-efficient tool, and it saves us a lot of hours/money. **What do you dislike about TapClicks?** I used to dislike the customer support and, more precisely, the ticket system but I've seen a decent improvement in the last few months. Hopefully, we won't have the same issues in the future, and we will see only progress on the TapClicks side. **What problems is TapClicks solving and how is that benefiting you?** Time-saving is the most significant benefit I can point out when it comes to the benefits of TapClicks. Furthermore, the tool helped us improve the overall look of our reports. ### 11. Overall good, could use some minor fixes **Rating:** 3.5/5.0 stars **Reviewed by:** Parth P. | Social Advertising Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** I like the look of Tapclicks reports. They're clean ,well organized, professional-looking in perfect easy-to-read, widgets. **What do you dislike about TapClicks?** Sometimes you really need to refresh the dashboard. It's simple enough to refresh but that can slow you down. Also the refresh is never instant, it takes an email confirmation (i.e. they tell you when it's ready for viewing). In some cases you'll need to connect then reconnect the widget. **What problems is TapClicks solving and how is that benefiting you?** Sometimes the report loads very slowly, like the blue progress bar on top of the page will freeze. and you'll have to repeatedly reset the report settings (i.e. client name and/or date settings). Sometimes the refresh will take several hours and that will definitely slow you down. ### 12. Easy-to-use Platform to Share Campaign Data with our Clients **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** It's a great platform to visualize data coming from many different platforms (Trade Desk, Facebook ads, Linkedin ads, Snapchat etc.) and build dashboards for all our clients. Each client has their own login with access to their campaigns' data, and it's very easy to set up new dashboards or add new campaigns to a dashboard. Our customer success manager is also very responsive and Tapclicks is always willing to respond to any feedback we have and set up connections with new platforms they're not natively connected to. **What do you dislike about TapClicks?** Tech support can take some time to understand more complex bugs and issues we have (although that's not often). You also have to be willing to set up dashboards manually if the metrics you want aren't the ones built by default, but it's very worth it once it's done! **What problems is TapClicks solving and how is that benefiting you?** We used to send reports manually to clients, now they can just log in and see all the reports in real-time in Tapclicks. We save a lot of time we would have spent manually pulling reports from different platforms! And we can even aggregate data from different platforms into one report to make it easier for our clients to have a single view of their campaigns. ### 13. Better than other dashboard solutions **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** I like how easy it is to set up data connections between multiple buying platforms, and the ease with which you can compare data between multiple time periods. Downloadable widgets are also great for deep analytics of certain data sets. **What do you dislike about TapClicks?** Some integrations like with Roku aren't perfect. We've been having issues having the platform distinguish between multiple types of conversions, rather it groups them all together. The formatting when typing executive summaries also is a bit clunky. **Recommendations to others considering TapClicks:** Use the time frame comparison feature. Show clients or stakeholders what's possible since it is such a flexible and easy to use platform compared to others. **What problems is TapClicks solving and how is that benefiting you?** TapClicks has made it easier and quicker to set up reporting with new clients, much faster and easier than our old solution. We've also benefited from setting up one overall dashboard that can be filtered by client, rather than creating from scratch new dashboards for each new client. ### 14. Lots of Availble **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** I like the availability of all the metrics/dashboards we can create. It really is very customizable. We have some issues, but I think we've been able to get through them with their Support team as well as our REP. **What do you dislike about TapClicks?** It can be very confusing sometimes. Theres so much in TAP that its almost overwhelming sometimes. Because of this, some things do take longer to analyze/create because I'm testing multiple different widgets/dataviews/metrics. **Recommendations to others considering TapClicks:** Take trainings or some sort of TAP academy lesson before diving in. There's ALOT in TAP so it can be overwhelming. **What problems is TapClicks solving and how is that benefiting you?** We are solving attribution problems. Our clients use specific tracking URLS and tap has allowed us to filter in this data in specific widgets. We also like the benefits derived from the charts. ### 15. TapClicks: A Review **Rating:** 4.0/5.0 stars **Reviewed by:** Jonathan W. | Managing Partner, Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** This is a super robust tool and has solutions for just about everything, and there is a learning curve, the support team is one of the best ive worked with. **What do you dislike about TapClicks?** They really do a pretty solid job across the board. Some of the UI elements are confusing and takes some digging to figure it out. **Recommendations to others considering TapClicks:** It's not the cheapest tool, but if you are running campaigns beyond Search and Social, the integrations are robust and its been liked by all of our clients. Lots of control and once you get the hang of it, its quite easy to use. **What problems is TapClicks solving and how is that benefiting you?** Reporting across the many channels we support in our agency. custom content on each according to client needs. ### 16. Sr Director of Client Strategy **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** It has been beneficial for us to be able to deliver real-time reporting to our clients on an automated basis by using the s3 buckets that capture data. We are also able to provide a lot of different metrics. **What do you dislike about TapClicks?** We have had some difficulty with discrepancies and getting that solved promptly with the support team. Since we have a lot of campaigns that go through this platform we have to make sure we have consistency. **What problems is TapClicks solving and how is that benefiting you?** We are solving our need for real-time reporting - it has freed up a lot of our day to day so we are able to work on driving more revenue and scaling our products and campaigns ### 17. It is a comprehensive reporting tool for pretty much any digital medium/tool that you may use. **Rating:** 4.0/5.0 stars **Reviewed by:** Nicholas Z. | Digital Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** November 18, 2021 **What do you like best about TapClicks?** The idea that my clients will be able to see the reports they want, anytime they want, without asking for an implementation of a report! **What do you dislike about TapClicks?** Sometimes the results need a bit of tweaking in order to match with the source ones. Also, there are not as many templates as I wished it had. **Recommendations to others considering TapClicks:** Such tools are quite expensive, Still, time sometimes does not mean only money but also quality of life! I prefer paying for implementing instant, comprehensive reports and at the same time playing with my kids or hangout with my friends! **What problems is TapClicks solving and how is that benefiting you?** For me is buying time for my client and for myself. ### 18. Pretty good but can be very slow at times **Rating:** 3.5/5.0 stars **Reviewed by:** Ellery G. | M, Small-Business (50 or fewer emp.) **Reviewed Date:** November 16, 2021 **What do you like best about TapClicks?** I like that it can be synced with monday.com and simplifi. I also think it is a great way to stay organized. **What do you dislike about TapClicks?** The only thing I really dislike would be how sometimes it is super slow and takes forever to load. Sometimes I get emails from Clients about how it will not load. **What problems is TapClicks solving and how is that benefiting you?** I am solving the problems of keeping everyhting organized in a business that is rapidly growing. Tapclicks gathers all of the necessary info in one area which is super helpful ### 19. Valpak Review **Rating:** 4.0/5.0 stars **Reviewed by:** Nicole H. | Director, Digital Product Strategy, Enterprise (> 1000 emp.) **Reviewed Date:** November 16, 2021 **What do you like best about TapClicks?** The ability to connect to data from most major marketing platforms **What do you dislike about TapClicks?** Some times the data sets are limited or data that you need is not included in the data source. Also the inability to create autmated mapping for all data sources becuase of limitations in the setting up of the mapping keys. **What problems is TapClicks solving and how is that benefiting you?** Ability to connect to a variety of marketing platforms, provide client access and to provide reps a single location for reporting. ### 20. Easy to create dashboards with actionable insights **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2022 **What do you like best about TapClicks?** The dashboards were very easy to create and the data looks good on the widgets. **What do you dislike about TapClicks?** There are some metrics we would like to manually create but we are stuck to using presets. Also, the data sometimes pulls in incorrectly. **Recommendations to others considering TapClicks:** Consider your business needs for this before selecting a plan. **What problems is TapClicks solving and how is that benefiting you?** We are able to present our data to our clients in an easy to digest manner ### 21. Great reporting tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** I like the reporting studio tool. It's really easy to move around widgets and make changes. **What do you dislike about TapClicks?** Sometimes it can be hard to get Tapclicks and my programmatic provider to get on the same page. **Recommendations to others considering TapClicks:** Use report studio! **What problems is TapClicks solving and how is that benefiting you?** I'm solving a reporting problem. Much better looking reports coming out of tapclicks than out of the backend of the programmatic platform. ### 22. Perfect product for agencies **Rating:** 4.0/5.0 stars **Reviewed by:** Mark T. | Senior Digital Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 16, 2021 **What do you like best about TapClicks?** The ease in creating numerous accounts for all of the clients in our agency. **What do you dislike about TapClicks?** The only real con we have is the logout time. Sometimes while writing quarterly reviews and bouncing back and forth you have to re-login but thats minor! **What problems is TapClicks solving and how is that benefiting you?** We are able to show how our marketing platform is performing for our clients. ### 23. Helpful Dashboard for all Data **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** Its ability to house all data in one place. Also the service we get through our rep. **What do you dislike about TapClicks?** Its a bit clunky looking to some other dashboards that pull data together. It seems to continue to improve. **What problems is TapClicks solving and how is that benefiting you?** Reporting client data and giving them 24/7 access to our reports ### 24. TapClicks Has Helped Us Integrate Reporting Agency Wide **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** I like being able to customize widget and connect so many different data sources. The customization options make scalability possible. **What do you dislike about TapClicks?** The auto-send feature is glitchy and does not always send our reports on time. **What problems is TapClicks solving and how is that benefiting you?** Scalability and integrating multiple data sources ### 25. Tapclicks review **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** Ability to modify data fields as needed depending on the client. **What do you dislike about TapClicks?** Quick report is not a great tool to easily share with clients. Doesn't tell the whole story. **What problems is TapClicks solving and how is that benefiting you?** Auto generated reports for clients. Helps them undersatnd the customer journey. ### 26. easy to navigate but often has glitches **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** reviewing old attachments for previous campaigns **What do you dislike about TapClicks?** the dashboard can be very glitchy at times but looks clean though **What problems is TapClicks solving and how is that benefiting you?** approving social media creative before it goes live has been a great benefit with Tap workflow ### 27. It provides nice intergrations **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** Ability to pull data in from all the apps we use. **What do you dislike about TapClicks?** Sometimes it takes a while to load, while using it **What problems is TapClicks solving and how is that benefiting you?** We are able to answer our clients questions with data ### 28. Great platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 09, 2022 **What do you like best about TapClicks?** Possibility to agregate all of our campaign data in one place **What do you dislike about TapClicks?** Kind of difficult to first use, considering we use Google Data Studio and not the Tapclicks platform to generate the reports **What problems is TapClicks solving and how is that benefiting you?** We are gaining a considerable amount of time which allow us to work on other points, we are way more productive with reports. ### 29. Good - Need Support for GA4 **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** Good to see everything in one place. Like that it can gather information from multiple sources. **What do you dislike about TapClicks?** The integration with Google Analytics needs to be improved, especially GA4. **Recommendations to others considering TapClicks:** Look at consolidating all your reporting here. **What problems is TapClicks solving and how is that benefiting you?** Single dashboard for all reporting needs. That is awesome. Ability to share with clients great. ### 30. Satisfied but could be better **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.) **Reviewed Date:** November 16, 2021 **What do you like best about TapClicks?** Aggregated data, client groups, automated reports, easy to use and widgets are fun. **What do you dislike about TapClicks?** I dislike the connection to SEO, it marks something green that is bad movement so clients focus on negative with it's actually positive because things are labeled red. **What problems is TapClicks solving and how is that benefiting you?** Automated reporting. ### 31. Strong Platform, But Lacking Flexibility **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** August 24, 2021 **What do you like best about TapClicks?** Platform has pre-built connectors for almost every digital platform available. Essentially unmatched in the number of available connectors. **What do you dislike about TapClicks?** Dashboards take a long time to set up, user interface isn't the most user friendly, and flexibility with showing certain data visualizations can be lacking. **What problems is TapClicks solving and how is that benefiting you?** Standardized reporting for dozens of smaller clients. ### 32. Easy to use reporting dashboard **Rating:** 3.5/5.0 stars **Reviewed by:** Mary P. | Digital Project Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2020 **What do you like best about TapClicks?** I like the ease of use. Very user friendly. Lots of report templates to use. I like that reports can be auto sent to my sales reps so that I don't have to manually pull and then send. All the templates that I put together are helpful. I can have different templates for different advertisers or sales reps so that everyone sees exactly what they want on their reporting every month. **What do you dislike about TapClicks?** I don't like that I have to add/remove advertisers in multiple places. It's not particularly "fancy." Reporting is more simple but perhaps I'm just not using it to the best of its abilities. I don't like the way that things are in multiple different places and I have trouble finding them sometimes. Like when I first set up my tapclicks site, I had trouble figuring out where things were. Didn't exactly feel like I was trained super well either. And when the rep I was working with stopped working with the company, I didn't get any email correspondence letting me know how to reach out to now that they were gone. Also emailing their support catch all email is a really annoying process. They ask for way too much information. And also things don't populate immediately, they take awhile. **Recommendations to others considering TapClicks:** Make sure that if you're being billed by the client that you remove from the clients section. Find a contact within tapclicks to be your POC and use them vs. the support catch all. Having a person that you can contact directly is a life saver. **What problems is TapClicks solving and how is that benefiting you?** Reporting of programmatic services. Auto-sending of reports has been a huge help and time saver. Setting up reporting is something I only have to do a few times a month and it saves a ton of time and energy. ### 33. Good for aggregating data **Rating:** 4.0/5.0 stars **Reviewed by:** Jena F. | Content Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2020 **What do you like best about TapClicks?** We use TapClicks for our marketing agency. TapClicks integrates with so many systems that we've never had any issue finding a system our clients use on TapClicks. Pulling everything into one place makes it a lot easier to get numbers high-level. The reporting tools allow us to create customized, recurring reports for clients. We can just set it up and then it automatically pulls each month. It's significantly less work than trying to go out to each system and pull it yourself. It's nice that it sends it whatever format you prefer - we have ours set up in Powerpoint, which then makes it incredibly easy to either send to clients as-is or pull slides into our existing Powerpoint presentations. **What do you dislike about TapClicks?** There are lot of quirks in the system that aren't always easy to resolve. The biggest struggle we have is with LinkedIn - we have to manually reconnect it a certain number of days. I know this is a LinkedIn issue, but other tools like HubSpot and SEMRush don't have this reconnection issue. It's also hard to use TapClicks if you're looking for specific data or anything that isn't high-level. Because of the custom reporting, if you want to change date ranges for example you have to create a new report to do so. This can be challenging and time-consuming. We've also had some issues with the formatting of reports - the font is incredibly small and hard to read and that's set by the modules/widgets so it's hard to update. **What problems is TapClicks solving and how is that benefiting you?** It saves us a huge amount of time over having to log directly into various websites/tools to pull data. ### 34. Pretty easy to use, and great customer support **Rating:** 4.0/5.0 stars **Reviewed by:** Parker R. | Attribution Specialist/ Media Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** August 09, 2019 **What do you like best about TapClicks?** The customer support. I can email the team and they'll respond within an hour usually. **What do you dislike about TapClicks?** I wish it were a little more robust. I want to organize data differently sometimes. **Recommendations to others considering TapClicks:** If you are a small business and don't want to spend a lot of time on spreadsheets for reporting purposes, use TapClicks. **What problems is TapClicks solving and how is that benefiting you?** It makes our clients calls more organized and it builds trust with our clients. ### 35. Jessica with ACTIVE **Rating:** 4.0/5.0 stars **Reviewed by:** Jessica H. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 28, 2020 **What do you like best about TapClicks?** How easy it is to present the information to the client. There doesn't need to be a daily call because the client can just login and see how their campaigns are doing via their TapClicks report. **What do you dislike about TapClicks?** I wish some of the widgets were more dynamic and easily manipulated. I would like more options for all the things Facebook and Instagram tracks for campaigns. **Recommendations to others considering TapClicks:** If you are looking for an easy way to share customized reporting with your clients, TapClicks is the way to go. From their aesthetics to their customer support, TapClicks has been everything we need and more. **What problems is TapClicks solving and how is that benefiting you?** Since clients can easily log in and see how their campaigns are doing, it really cuts down on spending too much time talking the client through every little nuance of a campaign. ### 36. Everything In One Place **Rating:** 4.0/5.0 stars **Reviewed by:** Emily O. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 28, 2020 **What do you like best about TapClicks?** I love how easy it is to pull in data from my dozens of sources into one place. For how much reporting I do, TapClicks saves me countless hours every day. The widgets are easy to set up and putting together a report or a dashboard is a breeze. **What do you dislike about TapClicks?** There are parts of TapClicks I find confusing. When learning the platform to begin with, I found it not to be very user friendly. There were actions and terms that didn't seem intuitive to me. I still get lost in some of the more technical aspects like Smart Connector, Channels, etc. I also run into random bugs quite a bit which usually resolve themselves within a day or two, but it can be frustrating. **Recommendations to others considering TapClicks:** Get into the platform and try it out. Once you see all the possible functions of it, you'll want to use TapClicks. **What problems is TapClicks solving and how is that benefiting you?** I am solving the problem of getting all of my data in one place without having to export data into Excel from each platform. I am also to provide live dashboards to the client to see campaign progress. ### 37. Great project management tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Broadcast Media | Enterprise (> 1000 emp.) **Reviewed Date:** February 15, 2021 **What do you like best about TapClicks?** The functionality, everything for each order is in one place **What do you dislike about TapClicks?** The searchability isn’t super great if you’re looking for the history of changes made to a campaign. **What problems is TapClicks solving and how is that benefiting you?** The biggest benefit is to have everything In one place when you need to go back and figure out where you’re at with a campaign or order ### 38. Easy to use visuals and Reporting **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 26, 2020 **What do you like best about TapClicks?** I like that I can create visuals that will update automatically without any additional manual work. **What do you dislike about TapClicks?** I only dislike that some dimensions are not pulled through from the platforms I use and that I do sometimes have to create a smart connector. **What problems is TapClicks solving and how is that benefiting you?** I am solving the problem of properly tracking campaign performance and also seeing how performance changes week over week without having to manually update reports. ### 39. Organization made eazy **Rating:** 4.0/5.0 stars **Reviewed by:** Jay S. | Madame, Small-Business (50 or fewer emp.) **Reviewed Date:** December 11, 2019 **What do you like best about TapClicks?** I can see the break down of how each of my sales members have been performing sales wise. I can also communicate with my team about certain sales data that was imputted in the app. It has a good breakdown on a chart that helps my job easier at the end of the month when reporting performance by my team. **What do you dislike about TapClicks?** I have come across a lot of issues with some of my team not being able to create an account on the app. Because of my full team not being able to get onto the app I had to stop the use of this product and find a new way to organize sales teams results. I hope that in the future we will be able to use this again when the kinks are worked out. **What problems is TapClicks solving and how is that benefiting you?** It saved a lot time that I can use toward other work related tasks. ### 40. TapClicks get your job smarter **Rating:** 4.0/5.0 stars **Reviewed by:** Walid M. | Marketing Positions, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** November 15, 2019 **What do you like best about TapClicks?** TapClicks collects large quantities of data collections in a summary that helps you to search and drill down to details when needed. After a limited research period, TapClicks will generate a detailed report that not only reveals sales patterns, but also company outcomes that are not usually easy to see. It provides plenty of controls for dashboard models and it offers values in the launch date process when new databases or workflows become usable, required or need to be enhanced. **What do you dislike about TapClicks?** Although it is great that TapClicks is able to convert files into PowerPoint presentations, I wish I could change this option that is set by default for the submission of documents. Also, I would like to use the Category Dashboard to create unique analytics that are incorporated into monitoring so that I can use the cover page for the article. **Recommendations to others considering TapClicks:** A company with a large client base would get a lot of benefits from using TapClicks. Maybe it's not appropriate if you do not have many websites or if you don't have many customers who want to see their information in real-time. **What problems is TapClicks solving and how is that benefiting you?** We use TapClicks to internally gain knowledge about marketing data and handle objectives through several advertisement channels. Since we have this tool, we have been getting our job smarter with its ability to develop information at space, product, and label stage. Most of the manual duties of our development team have been minimized by TapClicks. ### 41. One of the best reporting dashboards I've used **Rating:** 4.0/5.0 stars **Reviewed by:** Christian R. | Digital Campaign Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 29, 2019 **What do you like best about TapClicks?** Almost every data source I need is available in TapClicks. Having the ability to add a smart connector when a data source is not available is also one of TapClicks biggest strengths. I've used several reporting dashboards and TapClicks is by far the best equipped. **What do you dislike about TapClicks?** There is a steep learning curve as there are way to many functions. However, I'm not sure this is a flaw. The amount of flexibility and customization's you can make are endless. You can design how you want reporting to look and work customizing to your clients needs. You do need a little patience to learn but your assigned TapClicks agent will help get you there. **Recommendations to others considering TapClicks:** TapClicks offers a state of the art solution. It is a great choice if you are looking to sync reporting data from third party websites including websites that are not readily available through their platform by creating a Smart Connector. **What problems is TapClicks solving and how is that benefiting you?** My company needed a solid reporting dashboard for our top 40 clients. We looked everywhere and could not find the right solution. Our biggest problem was finding one that synced to all of our marketing platforms (data sources) so that we could pull enhanced customized reports for our clients with all the data points important to them. The amount of flexibility that TapClicks gives us allows us to design our own personalized reports using their data widgets which we could pull in to a dashboard with the data we and our clients cared about. ### 42. Omni-Channel Reporting **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 04, 2020 **What do you like best about TapClicks?** API's with many martech platforms and integrated data. Has flexibility to create custom reporting metrics with unlimited options. Great customer service and responsive to frequent support needs. **What do you dislike about TapClicks?** The API feeds can be limited on what data is transmitted. TC seem to offer open development but break down is on the data source which isn't their fault. Costs are not aligned with 1 or 2 campaigns but scale to efficient value with more campaigns or clients added. **What problems is TapClicks solving and how is that benefiting you?** Single reporting dashboard UI for our clients. ### 43. Easy to use software that will save you a lot of time. **Rating:** 4.0/5.0 stars **Reviewed by:** Susan H. | Retail Marketing Manager, Information Technology and Services, Enterprise (> 1000 emp.) **Reviewed Date:** September 26, 2019 **What do you like best about TapClicks?** I like that TapClicks facilitates the incorporation of different platforms that our company uses to show transparency in the presentation of reports to all our clients. We also use a wide variety of platforms such as Facebook, Instagram, Linkedin and other programmatic DSPs for a unique client and configure it with a panel, so they can observe their metrics in real time. **What do you dislike about TapClicks?** Dedicated to the fact that this platform houses a large amount of data, it often has problems with data imports, which results in inaccurate data on our dashboard. **Recommendations to others considering TapClicks:** I recommend TapClicks to agencies that apply many different platforms and want to prepare panels for their clients. It would be less appropriate if a company does not use other services. API integration is very useful for a company that uses many different suppliers. **What problems is TapClicks solving and how is that benefiting you?** We use this tool in the organization for the collection of information from different platforms and thus create a unique control panel for each of our clients. Also in the area of ​​digital marketing, it helps us solve the problem of sending multiple panels to our customers, instead, we can compile all our data in one and send them. ### 44. TapClicks review **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** May 21, 2020 **What do you like best about TapClicks?** The portal is rather easy to navigate and the team of account managers are quick to respond to questions or for troubleshooting **What do you dislike about TapClicks?** not being able to run everything and troubleshoot on my own. There are a lot of capabilities I need to sit down and learn how to use. **What problems is TapClicks solving and how is that benefiting you?** Data visualization to our advertising customers. easy to design platforms that are easily changed if our needs change ### 45. TapClicks Review **Rating:** 3.5/5.0 stars **Reviewed by:** Tyler M. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 22, 2020 **What do you like best about TapClicks?** Easy integration of data sources, highly customizable. **What do you dislike about TapClicks?** At times the user interface can seem clunky/difficult to navigate. **What problems is TapClicks solving and how is that benefiting you?** Allowing clients the ability to see their data in real time. ### 46. Solid data aggregator **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2020 **What do you like best about TapClicks?** The ability to aggregate data from multiple platforms **What do you dislike about TapClicks?** The learning curves around setting margin and creating custom channels **What problems is TapClicks solving and how is that benefiting you?** Real Time Reporting needs for clients ### 47. Good for the most part **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2019 **What do you like best about TapClicks?** As a person who uses this mostly as an aggregator for social media campaigns, this is a solid tool for people who primarily run campaigns on Facebook. It does excel in having your primary objectives ready for a look as soon as you hop in. **What do you dislike about TapClicks?** While not necessarily a fault of the tool, it's not good for things like organic Twitter or Instagram impressions and engagements. It's also a tad annoying how many calculation need to be added into the system. If it's available on Facebook, it should be available on the platform to keep it as 1:1 as possible.While this is also more of a side effect of the agency I work with and the amount of ads managers we use, it does sometimes take a full day for the dashboard to refresh its data, which kind of takes away from the ease of use of the platform. **What problems is TapClicks solving and how is that benefiting you?** Just aggregation of data much faster than before. ### 48. TapClicks better than the rest **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 13, 2019 **What do you like best about TapClicks?** I trialed many systems before deciding on TapClicks. Liked the visuals and styling options from a design aspect. But also that we could filter and tailor data. I was even able to combine our budget sheet with other ad systems. Love the channel options, smart connectors and that you pay per client and not user or data you connect. **What do you dislike about TapClicks?** Don’t like that headers and big number descriptions are small when using the circle feature. Even once selecting medium or big text. We have to manually resize reports before sending. Also that it isn’t easier to make changes to a smart connector once created like removing headers. Sometimes even adding new headers. Don’t like that exports don’t always come out the way the dashboard looks often numerous changes need to be made. **What problems is TapClicks solving and how is that benefiting you?** Live reporting for big campaigns. So that clients can give feedback while they are running. We are starting to overlay sales data with campaign data to see what works ### 49. have som errors of data **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2020 **What do you like best about TapClicks?** have many connectors for many apps and is easy to connect them **What do you dislike about TapClicks?** some times is unstable because have some errors. **Recommendations to others considering TapClicks:** a documentation step by step **What problems is TapClicks solving and how is that benefiting you?** BetterUp all strategist and get big picture over my invertions and efforts. ### 50. A very effective reporting platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** August 15, 2019 **What do you like best about TapClicks?** It's a very customizable platform which allows us to send a wide variety of metrics and statistics to our clients through custom dashboards or automated reports. They have all the larger metrics like Google My Business, Adwords, Analytics, Facebook Ads and Insights, among other services. We're even able to create custom integrations with custom website forms made by our web team. **What do you dislike about TapClicks?** When setting up clients and connecting their various services it can be a little slow which can cause some inefficiencies. **Recommendations to others considering TapClicks:** TapClicks is an easy to use platform with an abundance of customizations to make reporting more streamlined and easy for account managers and clients both. **What problems is TapClicks solving and how is that benefiting you?** The system is very robust, allowing us to connect a large amount of services for our thousands of clients. ## TapClicks Discussions - [Are you a truly Unified Marketing Platform?](https://www.g2.com/discussions/more-than-just-a-reporting-automation-platform) - 1 comment, 1 upvote - [Do you have custom reporting?](https://www.g2.com/discussions/custom-reporting) - 1 comment, 1 upvote - [What integrations do you have?](https://www.g2.com/discussions/integrations-209c0353-0c70-4c09-abc1-b2a5033bdfdf) - 1 comment, 1 upvote - [What is TapClicks used for?](https://www.g2.com/discussions/what-is-tapclicks-used-for) - 1 comment - [View TapClicks pricing details and edition comparison](https://www.g2.com/products/tapclicks/reviews?filters%5Bnps_score%5D%5B%5D=4§ion=pricing&secure%5Bexpires_at%5D=2026-08-13+17%3A46%3A01+-0500&secure%5Bsession_id%5D=0ce066f6-037c-48bb-a52f-6efc88f14271&secure%5Btoken%5D=de03993ca187e93fbec3e16d24dd080e20bba83bdc8b6b9b1ac52d4e17e1588d&format=llm_user) ## TapClicks Integrations - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - [Simpli.fi](https://www.g2.com/products/simpli-fi/reviews) ## TapClicks Features **Analytics** - Reports - Dashboard - Web Analytics - Campaign Tracking - Customer Demographics - Predictive Analytics **Management** - Reporting - Auditing **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management - White Label - Multi-Channel Data Collection - Engagement Tracking - Keyword Tracking - Behavior Tracking - Campaign Tracking - Conversion Tracking - SEO Management - Tag Management - Real-Time Data - Activity Tracking - Click Tracking - Contact Management - Content Management - Lead Management - Email Management - Campaign Management - Channel Management - Template Management - Workflow Management **Administration** - Data Storage - A/B Testing - Integrations **Functionality** - Extraction - Transformation - Loading - Automation - Scalability - Non-Relational Transformations - Data Extraction **Additional Functionality** - Data Mapping - Monitoring - Charting - Integration Management - Reporting/Analytics - Ad hoc Analysis - Access Controls/Permissions - API - Match & Merge - Real-Time Monitoring - Metadata Management - Pipeline Management - Job Scheduling - Dashboard Creation - Data Storage Management - Multiple Data Sources - Data Import/Export - Generative AI - Data Quality Control - Data Connectors - Customizable Reports - Single Sign On - Version Control - Visual Analytics - Accounting Integration - Real-Time Data - eCommerce Management - AI Copilot - CRM - Data Visualization - SSL Security - Search/Filter - Real-Time Analytics - Data Capture and Transfer - Collaboration Tools - Performance Management - Data Synchronization - Drag & Drop - Data Replication - Activity Dashboard - Database Support - Workflow Management - Alerts/Notifications - Predictive Analytics - Data Migration - Third-Party Integrations - Reporting & Statistics - Data Analysis Tools **Generative AI** - AI Text Generation **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization - Predictive Analytics - Multi-Campaign - Campaign Analytics - Website Analytics - Conversion Rate Optimization - Drip Campaigns - Visual Analytics - Real-Time Analytics - Customizable Reports **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance - Third-Party Integrations - Social Media Integration **Agentic AI - E-Commerce Analytics** - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Additional Functionality** - Event Marketing - Social Promotion - Multi-Channel Marketing - Generative AI - Data Import/Export - Lead Generation - Campaign Segmentation - Customizable Forms - Reporting & Statistics - Monitoring - AI Copilot - Customizable Templates - Email Templates - Web Forms - Lead Capture - Customizable Branding - Real-Time Reporting - Campaign Planning - A/B Testing - CRM - Customer Segmentation - Campaign Scheduling - Alerts/Notifications - Autoresponders - Drag & Drop - Event Triggered Actions - Email Marketing - API - Customizable Fields - Contact Database - Data Visualization - Ad hoc Reporting - Performance Metrics - Data Source Connectors - Search/Filter - Multi-Channel Attribution - Customer Journey Mapping - KPI Monitoring - Cohort Analysis ## Top TapClicks Alternatives - [Adverity](https://www.g2.com/products/adverity/reviews) - 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