Tanj is a specialized global brand naming agency based in New York. We help founders, CEOs, and CMOs name companies, products, and platforms at moments when getting it right truly matters.
We do one thing: naming. That singular focus means every engagement is built on deep strategy, rigorous process, and the kind of decision clarity that holds up under real pressure. No templates, no house style, no safe plays.
With 1,000+ brands named and clients representing over $2.4 trillion in market value, and $2.1 billion in startup funding supported, Tanj has earned a reputation as the naming partner ambitious brands trust when the stakes are high and the margin for error is zero.