# Top 10 Tango Alternatives &amp; Competitors
**Average Rating:** 4.7/5
**Total Number of Reviews:** 525
Tango is not the only option for Rewards and Incentives Software. Explore other competing options and alternatives. Rewards and Incentives Software is a widely used technology, and many people are seeking simple, productive software solutions with reward api. Other important factors to consider when researching alternatives to Tango include customer service and email. The best overall Tango alternative is Tremendous. Other similar apps like Tango are Giftogram, Giftbit, Guusto, and Awardco. Tango alternatives can be found in [Rewards and Incentives Software](https://www.g2.com/categories/rewards-and-incentives) but may also be in [Employee Recognition Software](https://www.g2.com/categories/employee-recognition) or [Direct Mail Automation Software](https://www.g2.com/categories/direct-mail-automation).


## Best Paid &amp; Free Alternatives to Tango
  - [Tremendous](https://www.g2.com/products/tremendous/reviews)
  - [Giftogram](https://www.g2.com/products/giftogram/reviews)
  - [Giftbit](https://www.g2.com/products/giftbit/reviews)
  - [Guusto](https://www.g2.com/products/guusto/reviews)
  - [Awardco](https://www.g2.com/products/awardco/reviews)
  - [Sendoso](https://www.g2.com/products/sendoso/reviews)
  - [Kudos](https://www.g2.com/products/kudos/reviews)
  - [Xoxoday](https://www.g2.com/products/xoxoday-xoxoday/reviews)
  - [Alyce by Sendoso](https://www.g2.com/products/alyce-by-sendoso/reviews)
  - [GroupGreeting](https://www.g2.com/products/groupgreeting/reviews)

## Top 10 Alternatives to Tango Recently Reviewed By G2 Community
Browse options below. Based on reviewer data, you can see how Tango stacks up to the competition, check reviews from current &amp; previous users in industries like Computer Software, Research, and Market Research, and find the best product for your business.


  ### 1. [Tremendous](https://www.g2.com/products/tremendous/reviews)
By Tremendous
**Average Rating:** 4.8/5
**Total Reviews:** 1,234
Tremendous is a global B2B rewards and incentives platform that helps companies easily distribute gift cards, prepaid cards, and money. Tremendous manages incentives campaigns, tracks rewards, and handles gift redemptions. Tremendous is also a payments infrastructure service and can be hooked into other software via Tremendous APIs to allow sending and receiving gift cards in bulk.


Reviewers say compared to Tango, Tremendous is:
- More expensive per hour
- Better at quality of work
- Easier to set up
Categories in common with Tango: [Rewards and Incentives](https://www.g2.com/categories/rewards-and-incentives)

**Compare:** [Tango vs Tremendous](https://www.g2.com/compare/blackhawk-network-tango-vs-tremendous)
**Compare Tremendous with other alternatives:**
- [Tremendous vs Giftogram](https://www.g2.com/compare/giftogram-vs-tremendous)
- [Tremendous vs Giftbit](https://www.g2.com/compare/giftbit-vs-tremendous)
- [Tremendous vs Guusto](https://www.g2.com/compare/guusto-vs-tremendous)
- [Tremendous vs Awardco](https://www.g2.com/compare/awardco-vs-tremendous)
- [Tremendous vs Sendoso](https://www.g2.com/compare/sendoso-vs-tremendous)
- [Tremendous vs Kudos](https://www.g2.com/compare/kudos-vs-tremendous)
- [Tremendous vs Xoxoday](https://www.g2.com/compare/tremendous-vs-xoxoday-xoxoday)
- [Tremendous vs Alyce by Sendoso](https://www.g2.com/compare/alyce-by-sendoso-vs-tremendous)
- [Tremendous vs GroupGreeting](https://www.g2.com/compare/groupgreeting-vs-tremendous)

  ### 2. [Giftogram](https://www.g2.com/products/giftogram/reviews)
By Giftogram
**Average Rating:** 4.8/5
**Total Reviews:** 1,889
A Giftogram is a physical or digital gift card that allows recipients to choose their own eGift cards from hundreds of today&#39;s most popular retailers. Start with one of our pre-made designs for any occasion or upload your own. Add your logo or a personalized message and stay on-brand.


Reviewers say compared to Tango, Giftogram is:
- More expensive
- More responsive
- Better at quality of work
Categories in common with Tango: [Rewards and Incentives](https://www.g2.com/categories/rewards-and-incentives)

**Compare:** [Tango vs Giftogram](https://www.g2.com/compare/giftogram-vs-blackhawk-network-tango)
**Compare Giftogram with other alternatives:**
- [Giftogram vs Tremendous](https://www.g2.com/compare/giftogram-vs-tremendous)
- [Giftogram vs Giftbit](https://www.g2.com/compare/giftbit-vs-giftogram)
- [Giftogram vs Guusto](https://www.g2.com/compare/giftogram-vs-guusto)
- [Giftogram vs Awardco](https://www.g2.com/compare/awardco-vs-giftogram)
- [Giftogram vs Sendoso](https://www.g2.com/compare/giftogram-vs-sendoso)
- [Giftogram vs Kudos](https://www.g2.com/compare/giftogram-vs-kudos)
- [Giftogram vs Xoxoday](https://www.g2.com/compare/giftogram-vs-xoxoday-xoxoday)
- [Giftogram vs Alyce by Sendoso](https://www.g2.com/compare/alyce-by-sendoso-vs-giftogram)
- [Giftogram vs GroupGreeting](https://www.g2.com/compare/giftogram-vs-groupgreeting)

  ### 3. [Giftbit](https://www.g2.com/products/giftbit/reviews)
By Giftbit
**Average Rating:** 4.5/5
**Total Reviews:** 14
Giftbit is a rewards platform that lets you buy, deliver and control digital gift cards via email, text or in-app. You can also automate gift card sending with Giftbit’s RESTful API integration. With Giftbit, you get comprehensive reporting and tracking on the status of every gift card, custom branding, and freedom from inventory management.


Reviewers say compared to Tango, Giftbit is:
- More responsive
- Better at meeting requirements
- More usable
Categories in common with Tango: [Rewards and Incentives](https://www.g2.com/categories/rewards-and-incentives)

**Compare:** [Tango vs Giftbit](https://www.g2.com/compare/giftbit-vs-blackhawk-network-tango)
**Compare Giftbit with other alternatives:**
- [Giftbit vs Tremendous](https://www.g2.com/compare/giftbit-vs-tremendous)
- [Giftbit vs Giftogram](https://www.g2.com/compare/giftbit-vs-giftogram)
- [Giftbit vs Guusto](https://www.g2.com/compare/giftbit-vs-guusto)
- [Giftbit vs Awardco](https://www.g2.com/compare/awardco-vs-giftbit)
- [Giftbit vs Sendoso](https://www.g2.com/compare/giftbit-vs-sendoso)
- [Giftbit vs Kudos](https://www.g2.com/compare/giftbit-vs-kudos)
- [Giftbit vs Xoxoday](https://www.g2.com/compare/giftbit-vs-xoxoday-xoxoday)
- [Giftbit vs Alyce by Sendoso](https://www.g2.com/compare/alyce-by-sendoso-vs-giftbit)
- [Giftbit vs GroupGreeting](https://www.g2.com/compare/giftbit-vs-groupgreeting)

  ### 4. [Guusto](https://www.g2.com/products/guusto/reviews)
By Guusto
**Average Rating:** 4.9/5
**Total Reviews:** 5,821
Build an amazing culture, increase productivity, and retain top talent


Reviewers say compared to Tango, Guusto is:
- Easier to set up
- Better at support
- Easier to admin
Categories in common with Tango: [Rewards and Incentives](https://www.g2.com/categories/rewards-and-incentives)

**Compare:** [Tango vs Guusto](https://www.g2.com/compare/guusto-vs-blackhawk-network-tango)
**Compare Guusto with other alternatives:**
- [Guusto vs Tremendous](https://www.g2.com/compare/guusto-vs-tremendous)
- [Guusto vs Giftogram](https://www.g2.com/compare/giftogram-vs-guusto)
- [Guusto vs Giftbit](https://www.g2.com/compare/giftbit-vs-guusto)
- [Guusto vs Awardco](https://www.g2.com/compare/awardco-vs-guusto)
- [Guusto vs Sendoso](https://www.g2.com/compare/guusto-vs-sendoso)
- [Guusto vs Kudos](https://www.g2.com/compare/guusto-vs-kudos)
- [Guusto vs Xoxoday](https://www.g2.com/compare/guusto-vs-xoxoday-xoxoday)
- [Guusto vs Alyce by Sendoso](https://www.g2.com/compare/alyce-by-sendoso-vs-guusto)
- [Guusto vs GroupGreeting](https://www.g2.com/compare/groupgreeting-vs-guusto)

  ### 5. [Awardco](https://www.g2.com/products/awardco/reviews)
By Awardco
**Average Rating:** 4.9/5
**Total Reviews:** 6,291
Awardco enhances workplace culture, performance, and engagement while boosting productivity and reducing costs. Build culture with value-driven, dollar-for-dollar recognition and access the largest reward network—all in one easy-to-use platform.


Reviewers say compared to Tango, Awardco is:
- Slower to reach roi
- Easier to set up
- More usable
Categories in common with Tango: [Rewards and Incentives](https://www.g2.com/categories/rewards-and-incentives)

**Compare:** [Tango vs Awardco](https://www.g2.com/compare/awardco-vs-blackhawk-network-tango)
**Compare Awardco with other alternatives:**
- [Awardco vs Tremendous](https://www.g2.com/compare/awardco-vs-tremendous)
- [Awardco vs Giftogram](https://www.g2.com/compare/awardco-vs-giftogram)
- [Awardco vs Giftbit](https://www.g2.com/compare/awardco-vs-giftbit)
- [Awardco vs Guusto](https://www.g2.com/compare/awardco-vs-guusto)
- [Awardco vs Sendoso](https://www.g2.com/compare/awardco-vs-sendoso)
- [Awardco vs Kudos](https://www.g2.com/compare/awardco-vs-kudos)
- [Awardco vs Xoxoday](https://www.g2.com/compare/awardco-vs-xoxoday-xoxoday)
- [Awardco vs Alyce by Sendoso](https://www.g2.com/compare/alyce-by-sendoso-vs-awardco)
- [Awardco vs GroupGreeting](https://www.g2.com/compare/awardco-vs-groupgreeting)

  ### 6. [Sendoso](https://www.g2.com/products/sendoso/reviews)
By Sendoso
**Average Rating:** 4.5/5
**Total Reviews:** 1,306
Sendoso helps companies engage, acquire, and retain customers by integrating digital and physical sending strategies into mission-critical revenue programs.


Reviewers say compared to Tango, Sendoso is:
- Slower to reach roi
- More expensive
Categories in common with Tango: [Rewards and Incentives](https://www.g2.com/categories/rewards-and-incentives)

**Compare:** [Tango vs Sendoso](https://www.g2.com/compare/sendoso-vs-blackhawk-network-tango)
**Compare Sendoso with other alternatives:**
- [Sendoso vs Tremendous](https://www.g2.com/compare/sendoso-vs-tremendous)
- [Sendoso vs Giftogram](https://www.g2.com/compare/giftogram-vs-sendoso)
- [Sendoso vs Giftbit](https://www.g2.com/compare/giftbit-vs-sendoso)
- [Sendoso vs Guusto](https://www.g2.com/compare/guusto-vs-sendoso)
- [Sendoso vs Awardco](https://www.g2.com/compare/awardco-vs-sendoso)
- [Sendoso vs Kudos](https://www.g2.com/compare/kudos-vs-sendoso)
- [Sendoso vs Xoxoday](https://www.g2.com/compare/sendoso-vs-xoxoday-xoxoday)
- [Sendoso vs Alyce by Sendoso](https://www.g2.com/compare/alyce-by-sendoso-vs-sendoso)
- [Sendoso vs GroupGreeting](https://www.g2.com/compare/groupgreeting-vs-sendoso)

  ### 7. [Kudos](https://www.g2.com/products/kudos/reviews)
By Kudos
**Average Rating:** 4.8/5
**Total Reviews:** 2,967
Kudos is an employee recognition system that is simple, flexible, customizable, effective and affordable. Build a better culture with Kudos.


Reviewers say compared to Tango, Kudos is:
- Easier to set up
- More usable
- Easier to admin
Categories in common with Tango: [Rewards and Incentives](https://www.g2.com/categories/rewards-and-incentives)

**Compare:** [Tango vs Kudos](https://www.g2.com/compare/kudos-vs-blackhawk-network-tango)
**Compare Kudos with other alternatives:**
- [Kudos vs Tremendous](https://www.g2.com/compare/kudos-vs-tremendous)
- [Kudos vs Giftogram](https://www.g2.com/compare/giftogram-vs-kudos)
- [Kudos vs Giftbit](https://www.g2.com/compare/giftbit-vs-kudos)
- [Kudos vs Guusto](https://www.g2.com/compare/guusto-vs-kudos)
- [Kudos vs Awardco](https://www.g2.com/compare/awardco-vs-kudos)
- [Kudos vs Sendoso](https://www.g2.com/compare/kudos-vs-sendoso)
- [Kudos vs Xoxoday](https://www.g2.com/compare/kudos-vs-xoxoday-xoxoday)
- [Kudos vs Alyce by Sendoso](https://www.g2.com/compare/alyce-by-sendoso-vs-kudos)
- [Kudos vs GroupGreeting](https://www.g2.com/compare/groupgreeting-vs-kudos)

  ### 8. [Xoxoday](https://www.g2.com/products/xoxoday-xoxoday/reviews)
By Xoxoday
**Average Rating:** 4.6/5
**Total Reviews:** 1,577
Xoxoday is an AI-powered platform offering businesses a comprehensive suite of loyalty, rewards, incentives, and engagement solutions. Designed to help organisations acquire, retain, and engage customers, partners, employees, and sales teams, Xoxoday enables personalised, technology-driven reward experiences and helps brands manage and redeem loyalty points, craft impactful incentive programs, and build meaningful connections across their ecosystem. Xoxoday provides the tools to turn every interaction into a value-driven engagement. Learn more at www.xoxoday.com


Reviewers say compared to Tango, Xoxoday is:
- More expensive
- Easier to set up
- More usable
Categories in common with Tango: [Rewards and Incentives](https://www.g2.com/categories/rewards-and-incentives)

**Compare:** [Tango vs Xoxoday](https://www.g2.com/compare/blackhawk-network-tango-vs-xoxoday-xoxoday)
**Compare Xoxoday with other alternatives:**
- [Xoxoday vs Tremendous](https://www.g2.com/compare/tremendous-vs-xoxoday-xoxoday)
- [Xoxoday vs Giftogram](https://www.g2.com/compare/giftogram-vs-xoxoday-xoxoday)
- [Xoxoday vs Giftbit](https://www.g2.com/compare/giftbit-vs-xoxoday-xoxoday)
- [Xoxoday vs Guusto](https://www.g2.com/compare/guusto-vs-xoxoday-xoxoday)
- [Xoxoday vs Awardco](https://www.g2.com/compare/awardco-vs-xoxoday-xoxoday)
- [Xoxoday vs Sendoso](https://www.g2.com/compare/sendoso-vs-xoxoday-xoxoday)
- [Xoxoday vs Kudos](https://www.g2.com/compare/kudos-vs-xoxoday-xoxoday)
- [Xoxoday vs Alyce by Sendoso](https://www.g2.com/compare/alyce-by-sendoso-vs-xoxoday-xoxoday)
- [Xoxoday vs GroupGreeting](https://www.g2.com/compare/groupgreeting-vs-xoxoday-xoxoday)

  ### 9. [Alyce by Sendoso](https://www.g2.com/products/alyce-by-sendoso/reviews)
By Sendoso
**Average Rating:** 4.7/5
**Total Reviews:** 550
Alyce chooses personalized gifts for prospects, customers, and employees &amp; tells you when to send them to drive ROI.


Reviewers say compared to Tango, Alyce by Sendoso is:
- Slower to reach roi
- More expensive
- Better at support
Categories in common with Tango: [Rewards and Incentives](https://www.g2.com/categories/rewards-and-incentives)

**Compare:** [Tango vs Alyce by Sendoso](https://www.g2.com/compare/alyce-by-sendoso-vs-blackhawk-network-tango)
**Compare Alyce by Sendoso with other alternatives:**
- [Alyce by Sendoso vs Tremendous](https://www.g2.com/compare/alyce-by-sendoso-vs-tremendous)
- [Alyce by Sendoso vs Giftogram](https://www.g2.com/compare/alyce-by-sendoso-vs-giftogram)
- [Alyce by Sendoso vs Giftbit](https://www.g2.com/compare/alyce-by-sendoso-vs-giftbit)
- [Alyce by Sendoso vs Guusto](https://www.g2.com/compare/alyce-by-sendoso-vs-guusto)
- [Alyce by Sendoso vs Awardco](https://www.g2.com/compare/alyce-by-sendoso-vs-awardco)
- [Alyce by Sendoso vs Sendoso](https://www.g2.com/compare/alyce-by-sendoso-vs-sendoso)
- [Alyce by Sendoso vs Kudos](https://www.g2.com/compare/alyce-by-sendoso-vs-kudos)
- [Alyce by Sendoso vs Xoxoday](https://www.g2.com/compare/alyce-by-sendoso-vs-xoxoday-xoxoday)
- [Alyce by Sendoso vs GroupGreeting](https://www.g2.com/compare/alyce-by-sendoso-vs-groupgreeting)

  ### 10. [GroupGreeting](https://www.g2.com/products/groupgreeting/reviews)
By GroupGreeting
**Average Rating:** 4.8/5
**Total Reviews:** 1,314
GroupGreeting allows you to create an online group card for coworker birthdays, work anniversaries, and other special occasions. With unlimited pages, multiple people can sign the card from anywhere in the world.


Reviewers say compared to Tango, GroupGreeting is:
- Slower to reach roi
- More expensive
- Easier to set up
Categories in common with Tango: [Rewards and Incentives](https://www.g2.com/categories/rewards-and-incentives)

**Compare:** [Tango vs GroupGreeting](https://www.g2.com/compare/groupgreeting-vs-blackhawk-network-tango)
**Compare GroupGreeting with other alternatives:**
- [GroupGreeting vs Tremendous](https://www.g2.com/compare/groupgreeting-vs-tremendous)
- [GroupGreeting vs Giftogram](https://www.g2.com/compare/giftogram-vs-groupgreeting)
- [GroupGreeting vs Giftbit](https://www.g2.com/compare/giftbit-vs-groupgreeting)
- [GroupGreeting vs Guusto](https://www.g2.com/compare/groupgreeting-vs-guusto)
- [GroupGreeting vs Awardco](https://www.g2.com/compare/awardco-vs-groupgreeting)
- [GroupGreeting vs Sendoso](https://www.g2.com/compare/groupgreeting-vs-sendoso)
- [GroupGreeting vs Kudos](https://www.g2.com/compare/groupgreeting-vs-kudos)
- [GroupGreeting vs Xoxoday](https://www.g2.com/compare/groupgreeting-vs-xoxoday-xoxoday)
- [GroupGreeting vs Alyce by Sendoso](https://www.g2.com/compare/alyce-by-sendoso-vs-groupgreeting)


---
## Tango Alternatives FAQs

### Which Rewards and Incentives tools do reviewers recommend instead of Tango?

Reviewers recommend [Tremendous](https://www.g2.com/products/tremendous/reviews) for its ease of use, extensive global gift card options, and fast reward delivery, making it ideal for large-scale incentive programs. [Giftogram](https://www.g2.com/products/giftogram/reviews) is favored for its user-friendly platform and recipient choice flexibility. [Guusto](https://www.g2.com/products/guusto/reviews) is praised for its peer recognition capabilities and frontline employee focus. [Awardco](https://www.g2.com/products/awardco/reviews) is recommended for comprehensive employee recognition with a vast reward catalog. [Sendoso](https://www.g2.com/products/sendoso/reviews) is preferred for integrating physical and digital gifting with CRM tools, enhancing customer engagement. [Kudos](https://www.g2.com/products/kudos/reviews) is highlighted for combining recognition, communication, and rewards in one platform, fostering a culture of appreciation. These tools are suggested as superior alternatives to Tango for rewards and incentives management.



### How does Tango compare to Tremendous?

According to G2 data, [Tango](https://www.g2.com/products/blackhawk-network-tango/reviews) and [Tremendous](https://www.g2.com/products/tremendous/reviews) both have high average ratings, with Tremendous slightly leading at 4.8/5 from 1,227 reviews compared to Tango&#39;s 4.7/5 from 525 reviews. Tremendous scores higher on usability (9.5 vs 9.2), ease of setup (9.4 vs 9.0), ease of administration (9.5 vs 9.2), support (9.3 vs 9.2), and ease of doing business (9.6 vs 9.4), indicating a more user-friendly and administratively efficient experience. Both platforms are praised for ease of use, time-saving, and variety of gift card options, but Tremendous has substantially more mentions of customer support (97 vs 18) and customization (75 vs 11). Tremendous users highlight fast delivery, broad international reach, and flexible reward options including prepaid Visa cards and charitable donations. Tango users appreciate its simplicity, quick sending, and wide selection but report slower funding times and occasional limited gift card availability. Both platforms support bulk sending and integration capabilities, but Tremendous offers more advanced reporting and campaign management features. Overall, Tremendous provides a more polished, scalable, and customizable solution with stronger support and administrative tools, while Tango offers a straightforward, reliable platform with a slightly smaller but still robust feature set.



### Why do users choose Tremendous over Tango?

Users choose [Tremendous](https://www.g2.com/products/tremendous/reviews) over Tango primarily for its superior ease of use and administrative efficiency, reflected in its higher G2 dimension scores: 9.5 vs 9.2 for usability and 9.5 vs 9.2 for ease of administration. Tremendous also leads in ease of setup (9.4 vs 9.0) and ease of doing business (9.6 vs 9.4), making it more attractive for organizations seeking quick deployment and smooth vendor interactions. Tremendous boasts a significantly larger user base with 1,227 reviews, providing a broader validation of its reliability and customer satisfaction. Users praise Tremendous for its fast reward delivery, extensive international coverage, and flexible reward options including prepaid Visa cards and charitable donations, which enhance recipient satisfaction. The platform&#39;s advanced reporting, campaign customization, and team management features streamline incentive programs at scale. Tremendous&#39; customer support is highly rated with 97 mentions versus 18 for Tango, indicating better service responsiveness and problem resolution. These factors combine to make Tremendous a preferred choice for organizations needing a scalable, customizable, and well-supported rewards platform that simplifies incentive distribution globally while improving recipient experience and administrative control.



### What are the best alternatives to Tango?

The best alternatives to Tango include [Tremendous](https://www.g2.com/products/tremendous/reviews) (4.8/5 stars, 1227 reviews), [Giftogram](https://www.g2.com/products/giftogram/reviews) (4.8/5 stars, 1826 reviews), [Guusto](https://www.g2.com/products/guusto/reviews) (4.9/5 stars, 5430 reviews), [Awardco](https://www.g2.com/products/awardco/reviews) (4.9/5 stars, 6007 reviews), [Sendoso](https://www.g2.com/products/sendoso/reviews) (4.5/5 stars, 1263 reviews), and [Kudos](https://www.g2.com/products/kudos/reviews) (4.8/5 stars, 2861 reviews). These platforms excel in ease of use, variety of reward options, global reach, and advanced recognition features. For example, Tremendous offers over 1,000 redemption options in 200+ countries with fast delivery and strong API integrations, while Awardco provides the largest reward network with Amazon Business and Deloitte partnerships, enhancing cost efficiency and insights.



### What features do alternatives offer that Tango does not?

Tango lacks advanced customization options for messaging, branding, and reporting compared to some alternatives. It also has limited international gift card availability and slower funding times. Additionally, Tango does not offer integrated peer recognition, automated milestone celebrations, or extensive multi-channel support seen in some competitors.




## Explore Articles
- [Best-rated software for controlling company expenses](https://www.g2.com/discussions/which-of-these-top-tools-is-best-for-controlling-company-expenses)
- [Hybrid Workplace Trends in 2022](https://www.g2.com/articles/hybrid-workplace-trends-2022)
- [What&#39;s the best cloud service for internal projects](https://www.g2.com/discussions/what-s-the-best-cloud-service-for-internal-projects)
- [Best app for managing accounts receivable](https://www.g2.com/discussions/best-app-for-managing-accounts-receivable)
- [What file converter software do IT managers actually prefer for reliable, scalable document conversion versus what gets selected because it came bundled with another tool?](https://www.g2.com/discussions/what-file-converter-software-do-it-managers-actually-prefer-for-reliable-scalable-document-conversion-versus-what-gets-selected-because-it-came-bundled-with-another-tool)
- [What audience intelligence tools help analysts quickly identify which channels an audience uses most so media budgets are not being allocated based on guesswork?](https://www.g2.com/discussions/what-audience-intelligence-tools-help-analysts-quickly-identify-which-channels-an-audience-uses-most-so-media-budgets-are-not-being-allocated-based-on-guesswork )

## Spotlight Categories
- [Sales Engagement Software](https://www.g2.com/categories/sales-engagement)
- [Digital Adoption Platforms](https://www.g2.com/categories/digital-adoption-platform)
- [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence)

