--- title: Lumen by Talkwalker Reviews meta\_title: 'Lumen by Talkwalker Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 137 reviews by the users' company size, role or industry to find out how Lumen by Talkwalker works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 137 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing ---

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# Lumen by Talkwalker Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Lumen by Talkwalker but has limited features.  
  
Are you part of the Lumen by Talkwalker team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile!

Most organizations still learn what's happening on social media and across the web after the moment has already passed — piecing together reports, spreadsheets, and dashboards to catch up with conversations that shifted hours or days earlier. Lumen by Talkwalker is a social listening and intelligence platform that helps brands monitor, analyze, and act on real-time conversations across social media, news, blogs, forums, podcasts, reviews, and AI answers before the window of opportunity closes. Lumen is part of Hootsuite Social OS, the AI-first operating system for everything social — giving teams a direct line between what's being said about their brand and the tools they use to act on it. Lumen is a strong fit for research, insights, communications, marketing, and brand teams that need to understand their audience, track sentiment, benchmark competitors, and detect and understand emerging trends and risks across a broad universe of digital sources — not just their own social channels. Lumen key features: Easy as chat: Ask questions in plain language and get cited answers grounded in live listening data, right in Lumen or in your team’s AI tool of choice via MCP connectors. Real-time monitoring: Track brand, product, and competitor mentions across more than 150 million online sources and 187 languages, including untagged mentions where a brand isn't directly named. AI visibility: Understand how leading AI assistants like Claude and ChatGPT describe your brand, competitors, and category, and identify opportunities to improve your visibility, positioning, and presence in AI-powered search. Trend and risk detection: Get alerts on data spikes, forecast future performance, and investigate the story behind sudden shifts in conversation. Visual and audio recognition: Detect logos, products, and brand elements in images, video, and spoken audio, not just text captions. Sentiment analysis: Understand what’s driving positive or negative conversation, including sarcasm and code-switching that general-purpose tools miss, and automatically categorize conversations by intent. Customizable reporting: Build centralized dashboards and automated reports so teams across regions and skill levels can turn listening data into confident decisions. With data from Lumen flowing into Hootsuite Social OS, listening insights don’t stop at the dashboard. Teams can turn a detected trend into scheduled content, route related customer conversations and mentions into a single inbox, and activate employees as brand advocates — all from the same connected system that surfaces the signal. Learn more at www.talkwalker.com

* * *

Seller
[Hootsuite](https://www.g2.com/sellers/hootsuite)
Discussions
[Lumen by Talkwalker Community](https://www.g2.com/products/lumen-by-talkwalker/discuss)
Languages Supported

German, English, French, Italian, Japanese, Dutch, Spanish, Turkish, Chinese (Simplified)

Solution Type

Best-of-Breed

Overview by
Margaret (Customer Engagement @ Hootsuite)

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## Typical Contract Price

Pricing provided by BetterCloud and others.

$$k - $$k

Per Year

[Log in to unlock pricing](/auth/linkedin?return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Flumen-by-talkwalker%2Freviews%3Fpage%3D10%26source%3Dsearch)

## User Insights

Average based on 137 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

[Sign in to view](/login)

Per Year

[Log in to unlock pricing and user insights](/login)

## Lumen by Talkwalker Integrations
(2)

What do users say about integrations?

Integration information sourced from real user reviews.

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

ChatGPT

](https://www.g2.com/products/chatgpt/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Gemini

](https://www.g2.com/products/google-gemini/reviews)

Show More

 ![Verified User in Building Materials](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Building Materials")
AB

Verified User in Building Materials

Small-Business (50 or fewer emp.)

11/7/2017

"Good tool with great support team"

4/5

What do you like best about Lumen by Talkwalker?

Talkwalker is a very good and adaptable tool ; it is very helpful for reviews and ensure strategic intelligence on social network. The support team is patient, helpful and professional. Consequence : you are never alone if you are lost and you learn to use Talkwalker in very good conditions. Review collected by and hosted on G2.com.

What do you dislike about Lumen by Talkwalker?

The platform is not always intuitive and obvious. Review collected by and hosted on G2.com.

What problems is Lumen by Talkwalker solving and how is that benefiting you?

Obtain very complete review on multiple subjects / clients with many fields of expertise. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Amber W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amber W.")
AW

Amber W.

Customer Service Manager

Computer Software

Small-Business (50 or fewer emp.)

4/6/2017

"React to every mention of your company"

4/5

What do you like best about Lumen by Talkwalker?

As my company is young enough, we've decided to get started with Alerts tool, which is free and seems to be a great alternative to Google Alerts. And we use free social search. It's a great option to jump start monitoring of your brand mentions and, besides, it's extremely easy to set up. Review collected by and hosted on G2.com.

What do you dislike about Lumen by Talkwalker?

It's kinda pricey... An early stage company can't afford to use all the functionality of the service and it's a pity. Review collected by and hosted on G2.com.

What problems is Lumen by Talkwalker solving and how is that benefiting you?

The ability to listen and response to your customers is crucial nowadays. You can also keep track of your competitors to stay abreast of their news. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Matteo M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Matteo M.")
MM

Matteo M.

Digital marketing manager

Marketing and Advertising

Small-Business (50 or fewer emp.)

11/18/2016

"Top functions and customer support"

5/5

What do you like best about Lumen by Talkwalker?

TalkWalker gives you great flexibility in data visualizing and query creation, real-time functions and alerts, and very accurate graphs.

Customer support is best in class, with high availability of the TalkWalker team for suggestions, call conferences and updates about new tools and possible workflows.

Not only you can get great quality technical support, but the TalkWalker team can help you on crafting tactics and strategies to best suit your company needs. Review collected by and hosted on G2.com.

What do you dislike about Lumen by Talkwalker?

The lack of sentiment evaluation accuracy sometimes gives mistaken results for the Italian language

The poor personalization in .csv and .xls export files structure sometimes makes it difficult to mix different data types together, especially if you want to build your own database from which analyzing multiple data cause-effect relations by excel analysis. Review collected by and hosted on G2.com.

Recommendations to others considering Lumen by Talkwalker:

Very good for reputation and sentiment analysis, great if you need to evaluate the effectiveness of different contents/topics across different platforms. Review collected by and hosted on G2.com.

What problems is Lumen by Talkwalker solving and how is that benefiting you?

Press releases engagement and reach across multiple channels Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Camille V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Camille V.")
CV

Camille V.

Innovation & Launch Project Manager

Insurance

Enterprise (\> 1000 emp.)

11/18/2016

"Powerful & accurate tool "

5/5

What do you like best about Lumen by Talkwalker?

- Powerful tools which allows to capture results from everywhere at an international scale (recommended for international businesses)

- High level of customization for queries, reports & alerts

- Even if not tool-related, Talkwalker staff is very competent and friendly accompanying users in creating a new project & modifying it. For a new user like this has been crucial to make the best out of the tool.

- Continuously improving, in 3 years as a Talkwalker's customer I saw a lot of new useful functionalities being implemented

Review collected by and hosted on G2.com.

What do you dislike about Lumen by Talkwalker?

- Just like every analytics tool the queries must be set well in order to capture the best results. 3 years ago the query evaluation was time-consuming as you needed to wait a few hours, the time for Talkwalker to generate results. Today this has been completely cancelled thanks to the new functionality which allows to see results before saving your query, great work! Review collected by and hosted on G2.com.

What problems is Lumen by Talkwalker solving and how is that benefiting you?

- Talkwalker supported us in implementing a strong Competitive Intelligence strategy by giving us useful & quick insights Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Verified User in Public Relations and Communications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Public Relations and Communications")
AP

Verified User in Public Relations and Communications

Mid-Market (51-1000 emp.)

12/9/2016

"Great tool and excellent customer service!"

5/5

What do you like best about Lumen by Talkwalker?

It's easy to set-up queries that help identify key influencers for my clients. I have also found that my account manager, Brittany Peters is excellent. Whenever I have an issue or need time sensitive help, she's always there to assist. She'll even set-up queries for me when I'm in a time crunch. I absolutely love working with her! Review collected by and hosted on G2.com.

What do you dislike about Lumen by Talkwalker?

There's nothing that I can say I really dislike, but if I could make any improvement, I would enable its searches to drill down results to the age of each user. For example, if I wanted to pull the sentiment of millennials using a certain product, I'd ove to be able to just pull the results of users aged 18-25. Review collected by and hosted on G2.com.

Recommendations to others considering Lumen by Talkwalker:

If you're looking to add social analytics to your capabilities, Talkwalker is the way to go! It enriches the insights you're able to provide and the customer team is wonderful! Review collected by and hosted on G2.com.

What problems is Lumen by Talkwalker solving and how is that benefiting you?

We use Talkwalker to complete our monthly reports and listening studies. It enriches our overall reporting by enabling us to look at consumer sentiment, top keywords and identify influencers. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
AM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

11/30/2016

"Talkwalker is the best"

5/5

What do you like best about Lumen by Talkwalker?

The wide variety of formats available to visualize our data, as well as all the options for exporting the data and graphs to office documents and directly onto websites, makes extracting the information we need in support of our decision making much simpler, reducing workloads and allowing the same number of analysts to cover larger topics. Review collected by and hosted on G2.com.

What do you dislike about Lumen by Talkwalker?

Changing/editing topics, filters and channels requires leaving the page you are working on. This disrupts your rhythm of work some times. This also means that the initial setup takes a little longer then necessary. Also the absent of age and religions analytics. In addition of the access of client users. Review collected by and hosted on G2.com.

What problems is Lumen by Talkwalker solving and how is that benefiting you?

Prior to settling on Talkwalker, we investigated and tried a large amount of competing tools. All were either significantly more expensive (for our use case) or offered much less flexibility.

We have found that not only has Talkwalker allowed us to replace our previous platform, we are now considering replacinng other tools also, which will translate into cost savings. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Alessandra M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alessandra M.")
AM

Alessandra M.

Web research manager

Market Research

Small-Business (50 or fewer emp.)

12/6/2016

"The most friendly platform I've ever used"

5/5

What do you like best about Lumen by Talkwalker?

I like the opportunity to select contents and images and use them to automatically generate a report. Review collected by and hosted on G2.com.

What do you dislike about Lumen by Talkwalker?

Sometimes I have problems in saving images (since they are not complete or with a low definition) Review collected by and hosted on G2.com.

What problems is Lumen by Talkwalker solving and how is that benefiting you?

Talkwalker is the basic of our business. We provide qualitative content analysis of social media buzz and it is really strategic using also quantitative data!

Talkwalker helps us to analysis bigdata, semplifying our work in go into depth! Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Verified User in Entertainment](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Entertainment")
AE

Verified User in Entertainment

Small-Business (50 or fewer emp.)

11/17/2016

"Powerful and simple"

5/5

What do you like best about Lumen by Talkwalker?

Talkwalker is a really powerful tool with lots of features. It can be both be used as an autmatic tool to extract trends and scenario in a while, or it can be used with advanced filters, parameters and funcionalities to dig into huge datasets. It works both as a daily tool for basic users and as a professional analytics tool for experts. Review collected by and hosted on G2.com.

What do you dislike about Lumen by Talkwalker?

Actually nothing. It did its job perfectly. Review collected by and hosted on G2.com.

Recommendations to others considering Lumen by Talkwalker:

Talkwalker is a really premium tool which mixes both semplicity and powerful features. Just remember that this tool will do a perfect job if you know which is your business objective. Review collected by and hosted on G2.com.

What problems is Lumen by Talkwalker solving and how is that benefiting you?

We activated a global analysis on digital conversation to support a brand posititiong and integrate a wide competitive review. It save us lots of time not only for the analysis but also in terms of creating the presentation. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Dan P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dan P.")
DP

Dan P.

Founder & Director

Public Relations and Communications

Small-Business (50 or fewer emp.)

6/9/2016

"Instant business value through real-time social intelligence"

5/5

What do you like best about Lumen by Talkwalker?

it is an incredibly powerful and easy-to-use tool.

It’s worth also mentioning that their support is extremely helpful and for those who are uncertain about how to set up (and maximise) a Boolean search they are on hand to do it for you.

We’ve been incredibly impressed with how intuitive Talkwalker is to use, and their resources (Academy) have been hugely valuable. If you’re looking for a social media analytics tool then look no further, Talkwalker does what it says on the tin (and so much more!) and should be part of every marketer’s toolkit. Review collected by and hosted on G2.com.

What do you dislike about Lumen by Talkwalker?

There isn't really anything to dislike - perhaps a little bit of a learning curve as it does just so much valuable stuff, but that's not really something to dislike! Review collected by and hosted on G2.com.

Recommendations to others considering Lumen by Talkwalker:

Their added value is in delivering excellent customer service - something lacking at many of their competitors. Review collected by and hosted on G2.com.

What problems is Lumen by Talkwalker solving and how is that benefiting you?

The ability to listen, analyse and react in real-time to what’s being said about our client's brand, customers, competitors and trends is vital in the ever growing digital space.

Added value, ROI being demonstrated more clearly, understanding industry trends and now being able to interpret them with context instead of just numbers and metrics. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Nicole V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nicole V.")
NV

Nicole V.

Account Supervisor

Public Relations and Communications

Mid-Market (51-1000 emp.)

12/8/2016

"Great if functioned better"

3.5/5

What do you like best about Lumen by Talkwalker?

All of the different widgets that you can add to the report. Review collected by and hosted on G2.com.

What do you dislike about Lumen by Talkwalker?

The site is slow, sometimes graphs don't output the way they are supposed to, and there are more technical errors than make me comfortable, which can be frustrating and time consuming. Review collected by and hosted on G2.com.

What problems is Lumen by Talkwalker solving and how is that benefiting you?

The client loves how in-depth we can get with our reporting. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

## Questions about Lumen by Talkwalker? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Lumen by Talkwalker
](https://www.g2.com/products/lumen-by-talkwalker/discussions/new)

GU

Guest User
•
Last activity almost 3 years ago

What is Talkwalker used for?

0 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/talkwalker-what-is-talkwalker-used-for)

[
View all Discussions
](https://www.g2.com/products/lumen-by-talkwalker/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

7 months

### Average Discount

15%

### Perceived Cost

$$$$$

[
View More Pricing Information
](https://www.g2.com/products/lumen-by-talkwalker/pricing)

## How much does Lumen by Talkwalker cost?

Data powered by [BetterCloud](https://www.bettercloud.com).

Estimated Price

### $$k - $$k

Per Year

Based on data from 6 purchases.

Get Price Estimate

Lumen by Talkwalker Comparisons

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4.4/5(728)

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Meltwater

4.1/5(2,668)

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##### 
##### Lumen by Talkwalker Features

Reports & Dashboards

Report Customizability

Report Exporting

Scalability

Social Analytics

Competitor Analysis

Follower Analysis

Post Performance

Monitoring & Listening

Social Measurement

Influencer Identification

Data Management & Analysis

Sentiment Analysis

Social Reporting

[
View More Features
](https://www.g2.com/products/lumen-by-talkwalker/features)

##### Categories on G2

[Social Media Analytics](https://www.g2.com/categories/social-media-analytics)[Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)

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