[
Talkwal... Reviews
](https://www.g2.com/products/talkwalker-by-hootsuite/reviews)

[
Talkwal... Reviews
](https://www.g2.com/products/talkwalker-by-hootsuite/reviews)

# Talkwalker by Hootsuite Features

##### 
## Reports & Dashboards (4)

Report Customizability

Allows user flexibility into manipulating and digging deeper into the data that is provided through the tool.

Report Exporting

Allows users to export reports from the product into an .xsl, .csv, or .pdf file.

Scalability

Allows marketer to add, track, and measure a multitude of social media accounts.

White Label

Offers a white labeling service for agencies or resellers to customize platform branding.

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##### 
## Social Analytics (7)

Competitor Analysis

Gathers and compares social data from competitors to help keep tabs on competition and benchmark progess in the social sphere.

Follower Analysis

Analyzes and illustrates follower information such as demographics, location, interests, etc.

Post Performance

Tracks how much engagement (views, likes, favorites, retweets, comments, etc.) each piece of content receives to highlight which types of content resonate best with the target audience.

Paid Campaign Tracking

Tracks and measures the success of paid advertising initiatives run on social media sites.

Attribution

Ties social activity to business results such as leads, conversions, and sales.

Hashtag Analytics

Analyzes the performance of hashtags and identifies popular or trending hashtags.

Sentiment Analysis

Uses AI to accurately assess the sentiment of social media content based on keywords and phrases.

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##### 
## Monitoring & Listening (6)

Social Measurement

Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice.

Influencer Identification

Identifies who is talking about your brand along with their influence over social communities.

Brand Monitoring

Monitors social media channels for brand mentions and reports on the quality and quantity of conversations about a brand or product.

Keyword Tracking

Provides features for monitoring multiple keywords, topics, or hashtags, with the ability to increase the number of terms being tracked.

Trend Analysis

Identifies and analyzes trends in topics, hashtags, or audiences to help brands anticipate changes in consumer attitudes.

Competitor Analysis

Allows users to monitor conversations about competitors and measure performance against them.

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##### 
## Data Management & Analysis (4)

Sentiment Analysis

Determines whether mentions of your brand are positive, negative or neutral.

Social Reporting

Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.

Alerts and Notifications

Self-monitors important metrics and sends notifications to users in-app or through email, text message or otherwise.

Advanced Data Filtering

Provides advanced data filtering capabilities to help users drill down, sort, filter, aggregate, and group social listening data.

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##### 
## Agentic AI - Social Media Analytics (5)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Cross-system Integration

Works across multiple software systems or databases

Adaptive Learning

Improves performance based on feedback and experience

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Decision Making

Makes informed choices based on available data and objectives

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##### 
## Agentic AI - Social Media Listening Tools (5)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Cross-system Integration

Works across multiple software systems or databases

Adaptive Learning

Improves performance based on feedback and experience

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Decision Making

Makes informed choices based on available data and objectives

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[

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4.1/5

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Talkwalker by Hootsuite Comparisons

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Meltwater

4.1/5

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Sprout Social

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##### Categories on G2

[
Social Media Analytics
](https://www.g2.com/categories/social-media-analytics)[
Social Media Listening Tools
](https://www.g2.com/categories/social-media-listening-tools)

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