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Synup Reviews & Product Details

Verified User in Management Consulting
EM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
(Original )Information
What do you like best about Synup?

Nothing. They do not care about the success of their customers. This is a very shady company. I wish we picked a different vendor for listing management as Synup has cost me tens of thousands of dollars (that didn't translate to value for our clients) and, even worse - hours dealing with their support that only likes to buy time and kick the can down the road. If you run an agency or marketing company, do not use their white-label service. Take it from someone who has used them for years - run, don't walk.

We've put over 500 locations on Synup under two different businesses - and I am ashamed to say we have used them as long as we have, as any other citation manager would have served our clients better. We had had instances where the functionality was entirely broken when we brought a client on it, which left a bad first impression and has led to chargebacks in some cases. Support frequently ignores emails. Review collected by and hosted on G2.com.

What do you dislike about Synup?

They operate with zero transparency and only care about clinging onto every dollar. Synup has improperly billed us in the past for deactivated locations and refused to provide any accounting or itemized invoice, and only offered a small credit to try to make the issue go away after they acknowledged we were being improperly billed.

The review generation tool was completely broken for a while, and support ignored my team when we emailed them about it—this happened on more than one occasion for various issues.

I tried to get them with one of my developers to better integrate their service with our company via the API, so business profiles sync with information we collect when we onboard customers. They set us up with a new employee that couldn't answer any of my developer's questions and wrote down over 20 questions we had that he was going to follow up with answers. After the call, I never heard from him again. Of course, I still accrued expenses for this meeting and having the developer work on the project, even though Synup wasted everyone's time and my money.

Go with a legitimate company. Synup overpromises and fails to deliver. When you reach out to support, if they don't completely ignore you, it takes days of going back and forth to fix something that should have worked correctly in the first place. Every single one of my requests to figure out how to export leads to my CRM has been ignored.

I was promised a refund of my last payment of $2,500 for us to part ways (after paying them tens of thousands of dollars), and they failed to follow through and are ignoring my emails.

Wouldnt be surprised to see them go out of business soon. Review collected by and hosted on G2.com.

What problems is Synup solving and how is that benefiting you?

I have used them for managing local listings for clients; Synup has caused more trouble than anything. They don't care about delivering value - only doing the minimum to justify their invoices. Review collected by and hosted on G2.com.

Synup Overview

What is Synup?

Synup transforms brands' online presence with a three-pronged approach: local listings, reputation management, and social media management. With Synup, brands can deliver relevant and trustworthy business content across all locations and media channels in one holistic dashboard. Brands can now manage and optimize all of their business locations' listings and content while improving their online reviews, rankings, and engagement. Synup turns any and all online profiles and platforms into marketing channels to drive ROI.

Synup Details
Product Website
Discussions
Synup Community
Languages Supported
English
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Product Description

Synup is a local marketing software that help small business to control digital assets, keep business information in sync, monitor customer feedback, improve online presence and get real-time insights and analytics to run a better business.

How do you position yourself against your competitors?

Synup enables brands to drive their customer acquisition efforts across the 3rd party profile channel on social media, traditional search, mobile marketing, and voice search media. Business listings are critical to a brand's ability to reach and acquire customers in today's always-connected world, and Synup delivers a masterclass in online presence for its partners.

Synup platform provides a complete suite of listings, content, media, reputation, and campaign management with automation capabilities. This helps clients capture and convert purchase intent at the point of consumer discovery through in-store or digital purchase.


Seller Details
Seller
Synup
Company Website
Year Founded
2014
HQ Location
New York, New York
Twitter
@synup
3,222 Twitter followers
LinkedIn® Page
www.linkedin.com
89 employees on LinkedIn®

Anitha B.
AB
Overview Provided by:

Recent Synup Reviews

Maria F.
MF
Maria F.Small-Business (50 or fewer emp.)
5.0 out of 5
"Very Helpful Support Staff. Great Follow Up to My concerns!"
My Account Manager Ravi, really cares and wants to make sure that I know how to use all of the benefits of Synup. He is always willing to get on a ...
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"Great product and great service"
Synup's support is second to none, their products are very effective and our customers love them! They retain for long periods of time.
Verified User
E
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Awesome Product, Awesome Team!"
The service helps me stay on top of my reviews while also making sure my business is listed near the top of searches.
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Synup Media

Synup Demo - Listings Management
For consumers to choose your business, they have to first find you. With presence management, your profiles are accurately listed, synced, and optimized across traditional search queries and voice channels.
Synup Demo - Content Management
Once your customers find you, they should choose you. From menus to photos, to promotions, give your customers the content need to choose your brand.
Synup Demo - Reputation Management
Synup manages your brand's entire reputation journey. From review generation through analytics and insights, get a single view of your customer's experience, drive insights and take action.
Synup Demo - Analytics
Act on what’s driving customer demand. Customized dashboards make it easy for your brand to create scaleable & predictable growth strategies.
Synup Demo - Campaigns
Supercharge your buyer’s journey by highlighting products and services right in your business profiles. Increase product exposure, reduce clicks to buy, and watch your conversions soar.
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Video Reviews

286 out of 287 Total Reviews for Synup

4.5 out of 5
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286 out of 287 Total Reviews for Synup
4.5 out of 5
286 out of 287 Total Reviews for Synup
4.5 out of 5

Synup Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
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Cons

Overall Review Sentiment for SynupQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Victor W.
VW
CEO and Founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Synup?

We came over to Synup from two other tools that we used for social media management and location management with review monitoring. The team at Synup, from sales to support, have been great, assisting with our implementation, responsive to our requests, and readily available to help. We have been using the platform for about four months, and while there are things we’d like to see integrated into the platform, we can accomplish the tasks we require to service our clients, and Synup provides a good platform for these services. Review collected by and hosted on G2.com.

What do you dislike about Synup?

We’ve requested a few functionalities to be added to their roadmap for updates in 2025. The downside is that we’d like those now, but knowing they’re working on including them gives us hope. We’ve also found a few bugs during our usage, and the support team has been addressing them as they come. Review collected by and hosted on G2.com.

What problems is Synup solving and how is that benefiting you?

We use Synup to manage social media and location listings including reputation management for our clients. The product works well for our purposes. Review collected by and hosted on G2.com.

Grayson B.
GB
AV Specialist | Graphic Designer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Synup?

It is nice to have the Google My Business pages integrated into the software versus other social media platforms.

Ravi was always extremely helpful with anything we needed or had questions about, fantastic Customer Success Manager Review collected by and hosted on G2.com.

What do you dislike about Synup?

There were a few minor issues when it came to scheduling but mostly it was due to personal preference. Being able to create a social media post and then schedule it and move dates if needed just by clicking and dragging somewhere on the calendar was a nice feature from previous platforms we have used. Also, having to select the toggle from photo or video depending on what I was posting felt like an unnecessary step. If I was looking for a video to post but accidentally left the photo option toggled, then after searching for the video file in my folders, I would have to cancel out and flip the switch and go back in to find the file. Like mentioned, most issues were due to a personal preference. Review collected by and hosted on G2.com.

What problems is Synup solving and how is that benefiting you?

Having Google My Business integrated into the same platform as our social media management is great. Prior to Synup we were paying for two different software to manage everything. Now we can take care of it all under one roof. Review collected by and hosted on G2.com.

AV
Marketing Coordinator
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Synup?

We have been using Synup to effectively manage our listings information and our online reviews. Their customer support has been very helpful and available. We recently added Synup's pages app. Their team did an outstanding job with the design, matching our website's design. The app works smoothly and is a much more functional tool than our previous solution. Their team was responsive and worked with us to adjust and troubleshoot solutions to work with the limitations of our website. We've been very satisfied with our continued use of Synup's services Review collected by and hosted on G2.com.

What do you dislike about Synup?

The one thing id likie to see is more of a social media listening and managment. It's one area where we could increase effiecency. Review collected by and hosted on G2.com.

What problems is Synup solving and how is that benefiting you?

Synup signfiganytly helps our SEO and makes it easier for us to see and respond to comments from our customers as well as keep our listings up to date. Synup also no manages our store locator on our website keeping our listing information accurate across the web. Review collected by and hosted on G2.com.

Alex M.
AM
VP of Sales and Marketing
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Synup?

Synup is truly a comprehensive platform. I use their business listings management, review management, and local landing pages, and it has really streamlined our digital marketing efforts. Previously, we struggled to keep information consistent across different locations, but with Synup, we’re able to handle updates in one place. The dashboard is user-friendly, and it’s easy to see how our locations are performing. We’ve noticed a significant increase in customer engagement and online reviews as well. It is also excellent fit for our budget and gives us a lot of control over our brand reputation online. Review collected by and hosted on G2.com.

What do you dislike about Synup?

Only wish there was a bit more customization in the analytics, but it’s still a great tool. Review collected by and hosted on G2.com.

What problems is Synup solving and how is that benefiting you?

The dashboard is intuitive and easy to navigate, and within minutes, I can update our business listings and even monitor reviews across multiple locations. Their Review management has also been a big help. Having insights into customer feedback in real-time has helped us improve customer satisfaction. Review collected by and hosted on G2.com.

Joyfern F.
JF
QA Analyst
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Synup?

I value how simple it is to update and manage company entries across numerous directories because I work as a freelancer and oversee several clients. By enabling me to handle all of my local listings and client feedback in one location, the centralised dashboard saves me time. The review management function also makes it easy to track and reply to reviews, which helps my clients have a good online reputation.

The simplicity of use and the capability to rapidly update my company information across multiple directories from a single dashboard are what, in my opinion, distinguish Synup from other softwares. Time is saved and I can now maintain a strong online presence without the burden of regularly checking and updating listings on several different websites. This is really fantastic.

Synup also allows for collaboration across team members which allowed me and my assistant to be efficient Review collected by and hosted on G2.com.

What do you dislike about Synup?

Honestly, I haven’t encountered any issues since I started using Synup. The platform is smooth, reliable, and meets all of my expectations for managing my listings and reputation efficiently. Review collected by and hosted on G2.com.

What problems is Synup solving and how is that benefiting you?

The difficulty of keeping correct and consistent company listings across several platforms is something that Synup is assisting me with.

As a freelancer managing several customers, keeping company data up to date across multiple directories may be time-consuming. I can quickly update and maintain all of my listings using Synup from a single dashboard, ensuring that the data is always correct. It makes administration easier by establishing a centralised repository and displaying all of my clients from several locations in one location.

Furthermore, the review management function enables me to track and respond to consumer comments in real time, therefore increasing customer happiness and strengthening my customers' online reputations. This has dramatically increased the exposure of both my own and my clients' businesses, making it simpler to recruit and keep local consumers. Review collected by and hosted on G2.com.

David A.
DA
Partner
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Synup?

The attention to detail and personalized customer support is exceptional. Our agency recently made the switch from a larger Listings Managmet company to SynUp. They assured us we wouldn't be disappointed and that the transition and integration would be flawless... and it was. Our Customer Success Manager (Samarth) is a fantastic. Review collected by and hosted on G2.com.

What do you dislike about Synup?

Initially, there were a few features that we were used to using from our previous Listing Managment company that were not yet included in the SynUp tool. We shared the feedback with the SYnUp team and these features were implemented into the tool within a couple weeks. Review collected by and hosted on G2.com.

What problems is Synup solving and how is that benefiting you?

Our agency uses Synup to manage all of our listings and Reputation Management nesds in one location. The SynUp tool makes our daily tasks easier to manage. Review collected by and hosted on G2.com.

Maria F.
MF
Founder, CEO
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Synup?

My Account Manager Ravi, really cares and wants to make sure that I know how to use all of the benefits of Synup. He is always willing to get on a call with me and explain the features and benefits. Great Customer Support. If it gets easier for me, there will be more frequency of Use. Review collected by and hosted on G2.com.

What do you dislike about Synup?

I continue to have a difficult time using all of the features and need help with exactly how to use them and take advantage of the capabilites available to me with Ease of Implementation. It needs to be easier for me to use. Review collected by and hosted on G2.com.

What problems is Synup solving and how is that benefiting you?

Giving me more time to ocncentrate on my clients marketing program. Review collected by and hosted on G2.com.

Cassidy H.
CH
Options Trader
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Synup?

Synup is so helpful because it focuses on the automation of the business while we can focus on the real business. It's extremely easy to use, is a great value and in our budget. We primarily use it for the listing management, review management and local landing pages. It's been a great return on our investment. The tools they provide to optimize every area of your business is so powerful. Review collected by and hosted on G2.com.

What do you dislike about Synup?

While the interface is user friendly, there might still be a learning curve for most people to fully utilize and optimize the platform . Review collected by and hosted on G2.com.

What problems is Synup solving and how is that benefiting you?

Synup solves the problem of managing and optimizing online business presence by streamlining listing, reputation, and marketing management. This benefits me by ensuring accurate, consistent information across platforms, enhancing local SEO, improving customer engagement, and ultimately driving more traffic and sales. Review collected by and hosted on G2.com.

GE
Digital Marketing Assistant
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Synup?

As someone who manages over 20+ business listings, the Google My Business tool can be overwhelming and at times frustrating. Synup helps me organize all of my listings in one place and I can do things in a click of a button that would typically take me hours. Their customer service has also been extremely helpful in answering any questions I have. Review collected by and hosted on G2.com.

What do you dislike about Synup?

I have not experienced any negatives with using Synup thus far. Review collected by and hosted on G2.com.

What problems is Synup solving and how is that benefiting you?

We had such issues with Google My Business integration and verification. Synup is helping us verify all of our businesses with ease, as well as assisting us with bulk verification and teaching us about Google My Business. Review collected by and hosted on G2.com.

Taylor P.
TP
Lead
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
(Original )Information
What do you like best about Synup?

Synup is so easy to use for my business. It keeps my informed of my online presence, local landing pages, review management, and listing management all for a super low affordable price! I can sit back and watch Synup handle all my multi-location brand's social life sky rocket! It even gives me the most beneficial time to make my social post so that they receive the most views! I can post the same post to multiple platforms with one click! If I'm having trouble creating a post, I can use an AI generator and view platform's top post. Synup tracks my followers and generate reports that give me feedback on how I can improve my online presence. Review collected by and hosted on G2.com.

What do you dislike about Synup?

I love everything about Synup. It's the perfect end to end campaign service! Review collected by and hosted on G2.com.

What problems is Synup solving and how is that benefiting you?

Synup is generating more business for me by allowing my post to be seen and offered more. It keeps me updated on how to improve and get my post out at peak times and allowing us to have an active online presence in technology ran world. If I'm ever struggling to create a post, the AI generator feature comes in handy! It takes top post over all platforms and creates a post for me in seconds. This is the easiest and most beneficial social media management I have ever used. The pricing is so unbelievably fair considering all the sales Synup has sent me. Will not ever change or use another source for my company again. Highly recommend for any company who needs a better social experiment! Review collected by and hosted on G2.com.