--- title: Synthesio Reviews meta\_title: 'Synthesio Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 152 reviews by the users' company size, role or industry to find out how Synthesio works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 152 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing ---

# Synthesio Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Synthesio but has limited features.  
  
Are you part of the Synthesio team? [Upgrade your plan](https://my.g2.com/synthesio/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile!

Ipsos Synthesio is a pioneer in social listening and global leader in AI-enabled consumer intelligence. We help brands turn consumer-generated data into strategic, actionable insights by combining a best-in-class platform, the latest advancements in AI, Ipsos frameworks, and expert consultants. Our platform combines social, search, and survey data from more than 800 million data sources to provide the most complete, accurate picture of markets and consumers. Global consulting teams bring industry expertise, local context, and market research rigor to enable brands to make business decisions with speed, agility, and confidence.

* * *

Seller
[Ipsos Synthesio](https://www.g2.com/sellers/ipsos-synthesio)
Discussions
[Synthesio Community](https://www.g2.com/products/synthesio/discuss)
Languages Supported

Afrikaans, Arabic, Bengali, Bulgarian, Catalan, Czech, Danish, Greek, English, Estonian, Basque, Finnish, French, Gujarati, Hindi, Croatian, Hungarian, Armenian, Indonesian, Icelandic, Italian, Japanese, Georgian, Korean, Latin, Latvian, Lithuanian, Malayalam, Marathi, Macedonian, Mongolian, Malay, Nepali, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swahili, Swedish, Tamil, Telugu, Thai, Turkish, Ukrainian, Urdu, Vietnamese, Chinese (Simplified), Maltese

Solution Type

Best-of-Breed

Overview by
Anna Tolette (Content Marketing Associate at Synthesio)

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

13 months

[
View More Pricing Information
](https://www.g2.com/products/synthesio/pricing)

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View All Alternatives
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## User Insights

Average based on 152 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

[Log in to unlock pricing and user insights](/login)

## Synthesio Integrations
(1)

What do users say about integrations?

Integration information sourced from real user reviews.

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Facebook Groups

](https://www.g2.com/products/facebook-groups/reviews)

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 ![Verified User in Online Media](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Online Media")
UO

Verified User in Online Media

Mid-Market (51-1000 emp.)

2/2/2021

"Packed with a lot of features, but the basic functions are all we need – and it's excellent at that"

4.5/5

What do you like best about Synthesio?

Synthesio is a powerful platform for social media monitoring. The interface is intuitive and easy to use. Their team provides prompt support for any inquiries and problems encountered. Review collected by and hosted on G2.com.

What do you dislike about Synthesio?

The platform has a rich database, but it could definitely be improved, e.g. may miss some data points if you really look into them. Review collected by and hosted on G2.com.

What problems is Synthesio solving and how is that benefiting you?

Great for social media monitoring and research Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Verified User in Automotive](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Automotive")
UA

Verified User in Automotive

Small-Business (50 or fewer emp.)

1/28/2021

Business partner of the seller or seller's competitor, not included in G2 scores.

"Useful for Brand Health Monitoring"

3.5/5

What do you like best about Synthesio?

all insights can be captured in one tool timeline, word cloud, verbatim, share of voice Review collected by and hosted on G2.com.

What do you dislike about Synthesio?

building the keyword is a bit tricky to capture the right insight. is not that user friendly Review collected by and hosted on G2.com.

Recommendations to others considering Synthesio:

need to practice using it to understand the tools, for first time users it can be overwhelming Review collected by and hosted on G2.com.

What problems is Synthesio solving and how is that benefiting you?

benefit for us to monitor conversation related to our brand Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Verified User in Computer Games](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Games")
UC

Verified User in Computer Games

Enterprise (\> 1000 emp.)

2/2/2021

"A very versatile tool"

4/5

What do you like best about Synthesio?

I like how flexible Synthesio is when it's about measuring data and simultaneoulsy compare numerous entries. Review collected by and hosted on G2.com.

What do you dislike about Synthesio?

It lacks a proper way to report and share data with other divisions. I would love to have an option to generate online interactive reports. Review collected by and hosted on G2.com.

Recommendations to others considering Synthesio:

Training from the Synthesio team is a must: a number of options aren't that easy to master. Do not hesitate to ping the team when you have a question, they are usually responding quickly. Review collected by and hosted on G2.com.

What problems is Synthesio solving and how is that benefiting you?

It's fast and easyto visualise data. It makes it easier to assess insights and inform our strategy. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Ally B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ally B.")
AB

Ally B.

Associate Project Manager, Creative Operations

Mid-Market (51-1000 emp.)

7/16/2020

"Synthesio's business intelligence is a great tool for my company!"

5/5

What do you like best about Synthesio?

I think that Signals is a great new addition to the product. The fact that I don’t have to hunt around for the most important information saves me a lot of time and energy. Review collected by and hosted on G2.com.

What do you dislike about Synthesio?

I’m very happy and don’t have any real complaints. Review collected by and hosted on G2.com.

What problems is Synthesio solving and how is that benefiting you?

Understand our business and our clients: Synthesio provides a great snapshot of all the data that we need to do our work getting to know our clients/our business and their industry overall. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
AM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

2/3/2021

Business partner of the seller or seller's competitor, not included in G2 scores.

"It has nearly unlimited mentions + topics, but sometimes the accuracy of mentions is still low"

3.5/5

What do you like best about Synthesio?

I like the report section and how we can customize the report based on our preference & needs.

I like that synthesio can have unlimited topics & subtopics Review collected by and hosted on G2.com.

What do you dislike about Synthesio?

- Inaccurate flashdash

- inaccurate mentions Review collected by and hosted on G2.com.

Recommendations to others considering Synthesio:

bettering the mentions, sentiments, and flashdash Review collected by and hosted on G2.com.

What problems is Synthesio solving and how is that benefiting you?

searching for insights and analysis for monthly report Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Verified User in Management Consulting](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Management Consulting")
UM

Verified User in Management Consulting

Enterprise (\> 1000 emp.)

1/27/2021

"very good experience"

5/5

What do you like best about Synthesio?

source coverage

innovation pipeline

NLP development Review collected by and hosted on G2.com.

What do you dislike about Synthesio?

the new signal dashboard is not as user friendly as the previous one Review collected by and hosted on G2.com.

What problems is Synthesio solving and how is that benefiting you?

producing consumer insights in multiple projects Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Verified User in Automotive](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Automotive")
UA

Verified User in Automotive

Small-Business (50 or fewer emp.)

2/2/2021

"Nice tool providing great insights"

4/5

What do you like best about Synthesio?

useful data, which no other tool follows Review collected by and hosted on G2.com.

What do you dislike about Synthesio?

sometimes, keywords give misleading data Review collected by and hosted on G2.com.

What problems is Synthesio solving and how is that benefiting you?

share of voice of our brand Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Michael C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michael C.")
MC

Michael C.

Associate Manager, Insights & Experience

Mid-Market (51-1000 emp.)

12/12/2019

"Synthesio Dashboard is great for social listening and market research!"

4.5/5

What do you like best about Synthesio?

The query builder and topic structures are the best parts. You keep visibility of your topic structure in tags and appropriate categories being displayed across data visualizations.

The customer service experience has also been fantastic. Our account manager pulled the right resources when technical matters needed communication. Review collected by and hosted on G2.com.

What do you dislike about Synthesio?

There are areas to improve in organizing processed mentions and clearing out topics that are no longer needed.

The user experience may be a challenge for urgent business requests. But experience with the platform allows for appropriate preparations and best practices to overcome this challenge. Review collected by and hosted on G2.com.

Recommendations to others considering Synthesio:

Use it over time through a variety of research requests. An expert in this tool can support several business departments. Review collected by and hosted on G2.com.

What problems is Synthesio solving and how is that benefiting you?

Synthesio helps me present how brands present themselves online across several media types and sources. It is also great for collecting intelligence on competitive actions and pulling together learning insights from recent events. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Alison W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alison W.")
AW

Alison W.

Digital Marketing Manager

Banking

Enterprise (\> 1000 emp.)

9/20/2019

"Great for social listening!"

5/5

What do you like best about Synthesio?

Customer service staff is very dedicated and helpful. We were able to get a brand new dashboard created with revamped topics in just a couple weeks. Review collected by and hosted on G2.com.

What do you dislike about Synthesio?

There is a lot of social noise that comes through our filters, especially related to stocks, that we’ve been working to get out for the better part of a year. Filters are definitely better than they were six months ago, but not perfect. Review collected by and hosted on G2.com.

Recommendations to others considering Synthesio:

Take the time to learn it’s functionality completely- it offers a lot of great tools! Review collected by and hosted on G2.com.

What problems is Synthesio solving and how is that benefiting you?

We are aware of everything said about our brand on social media daily and are able to respond to any issues our customers have quickly. We’re also able to compare our stats to competitors. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Public Relations and Communications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Public Relations and Communications")
UP

Verified User in Public Relations and Communications

Small-Business (50 or fewer emp.)

10/24/2019

"Great social listening tool "

4/5

What do you like best about Synthesio?

Provides tremendous insights and analytics into different areas of interest Review collected by and hosted on G2.com.

What do you dislike about Synthesio?

Can be hard to produce highly customized reports that are ready to be shared Review collected by and hosted on G2.com.

Recommendations to others considering Synthesio:

Easy use product, helpful insights Review collected by and hosted on G2.com.

What problems is Synthesio solving and how is that benefiting you?

Able to provide real-time insights that otherwise would be manually pulled and tracked, saving us time and opening up new areas to explore. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

## Questions about Synthesio? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Synthesio
](https://www.g2.com/products/synthesio/discussions/new)

GU

Guest User

What is Synthesio used for?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-is-synthesio-used-for)

[
View all Discussions
](https://www.g2.com/products/synthesio/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

13 months

### Average Discount

9%

[
View More Pricing Information
](https://www.g2.com/products/synthesio/pricing)

Synthesio Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_9406855d6b5e0a7393eaa753f8950f6f/brandwatch-consumer-intelligence.jpg "Product Avatar Image")

Brandwatch Consumer...

4.4/5(728)

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 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_5ae3f7feee52913542faf99c7575b663/quid-2023-10-05.png "Product Avatar Image")

Quid

4.3/5(305)

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 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_0090f8871d311f7131f8422172f4eaa2/mention.png "Product Avatar Image")

Mention

4.3/5(442)

[
Compare Now
](https://www.g2.com/compare/mention-vs-synthesio)

##### 
##### Synthesio Features

Reports & Dashboards

Report Customizability

Report Exporting

Scalability

Social Analytics

Competitor Analysis

Follower Analysis

Post Performance

Monitoring & Listening

Social Measurement

Influencer Identification

Data Management & Analysis

Sentiment Analysis

Social Reporting

[
View More Features
](https://www.g2.com/products/synthesio/features)

##### Categories on G2

[Social Media Analytics](https://www.g2.com/categories/social-media-analytics)[Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)

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