--- title: Synthesio Reviews meta_title: 'Synthesio Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 152 reviews by the users' company size, role or industry to find out how Synthesio works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 152 scale: '5' date_modified: '2026-08-07' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Synthesio Reviews **Vendor:** Ipsos Synthesio **Category:** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics) **Average Rating:** 4.3/5.0 **Total Reviews:** 152 ## About Synthesio Ipsos Synthesio is a pioneer in social listening and global leader in AI-enabled consumer intelligence. We help brands turn consumer-generated data into strategic, actionable insights by combining a best-in-class platform, the latest advancements in AI, Ipsos frameworks, and expert consultants. Our platform combines social, search, and survey data from more than 800 million data sources to provide the most complete, accurate picture of markets and consumers. Global consulting teams bring industry expertise, local context, and market research rigor to enable brands to make business decisions with speed, agility, and confidence. ## Synthesio Reviews ### 1. Monthly analysis of shares of voices (one brand and its competitors) **Rating:** 5.0/5.0 stars **Reviewed by:** Elodie H. | Assistant Project Manager, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** October 07, 2015 **What do you like best about Synthesio?** Synthesio’s Social Intelligence platform allows for a complete snapshot of online presence in industry: share of voice in industry **What do you dislike about Synthesio?** Overall, I’m very happy and don’t have any real complaints. **What problems is Synthesio solving and how is that benefiting you?** We're using it for one of our client who want to know and understand how he is doing compare to his competitors. Synthesio’s platform allows us to gain a clear understanding of how we compare to our competitors on each media. ### 2. 2015 EuroBasket impact study **Rating:** 5.0/5.0 stars **Reviewed by:** Nicolas S. | Marketing Manager, Sports, Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2015 **What do you like best about Synthesio?** Synthesio’s client service managers and account managers have made using the platform an easy process, as opposed to some competitors who just hand us their software and leave it to us to figure out how to use it. **What do you dislike about Synthesio?** Synthesio’s platform is not very mobile friendly. **Recommendations to others considering Synthesio:** - **What problems is Synthesio solving and how is that benefiting you?** Social ROI: We use Synthesio to help prove social ROI and tie our social media work back to business metrics. ### 3. A good listening interface **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Small-Business (50 or fewer emp.) **Reviewed Date:** March 05, 2016 **What do you like best about Synthesio?** Getting alerted whenever a buzz is running **What do you dislike about Synthesio?** the sentiment is wrong in most cases since the market is drived by local dialects **What problems is Synthesio solving and how is that benefiting you?** enhacing the sentiment accuracy by optimising keywords database and verbatims ### 4. Synthesio_TNS **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Market Research | Enterprise (> 1000 emp.) **Reviewed Date:** March 14, 2016 **What do you like best about Synthesio?** The sourcing is one of the main asset of Synthesio. **What do you dislike about Synthesio?** The graphs are a weaknesses of Synthesio **What problems is Synthesio solving and how is that benefiting you?** Business problems: brand reputation / campaign evaluation / Brand equity ### 5. One of the best tool out there - MC review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Security and Investigations | Small-Business (50 or fewer emp.) **Reviewed Date:** March 14, 2016 **What do you like best about Synthesio?** All the different widgets to analyze and do reporting **What do you dislike about Synthesio?** The design could be more user friendly, for every day users **What problems is Synthesio solving and how is that benefiting you?** Monitoring brand health of our clients. ### 6. A+ **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** February 25, 2016 **What do you like best about Synthesio?** You can glean quick insights through all the different widgets **What do you dislike about Synthesio?** Exporting large volumes. This should have more flexibility in terms of volumes **What problems is Synthesio solving and how is that benefiting you?** I am Doing market research for my client ### 7. Economical Cost, Moderate Support, Great Dashboard **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Enterprise (> 1000 emp.) **Reviewed Date:** March 01, 2016 **What do you like best about Synthesio?** User interface is easy to read and simple to update. **What do you dislike about Synthesio?** The support and support materials are intermittent. **What problems is Synthesio solving and how is that benefiting you?** Gaining business objectives / ROI intelligence for clients ### 8. Easy to use and great insights! **Rating:** 5.0/5.0 stars **Reviewed by:** Mel H. | Copywriter, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** September 12, 2013 **What do you like best about Synthesio?** Easy to use interface with great support and excellent resources. The blog is a great source of industry information and insights.The ability to do quick, high-level market research with FlashDash, and then set up a custom dashboard in a matter of minutes that can be shared across different teams. **What do you dislike about Synthesio?** Thus far I have no complaints. The tool is easy to use, delivers useful insights, and is backed up by great support from the Synthesio team. **Recommendations to others considering Synthesio:** Synthesio is a great tool for better understanding who your customers are, where they are, and what they want from your business. The Synthesio platform distills the social web into simple queries, manageable dashboards that can be shared between teams, and business-oriented metrics that deliver real insights. **What problems is Synthesio solving and how is that benefiting you?** We started out using Synthesio trying to identify social users that were speaking about our brand and/or engaging with our brand content. With the Influencers, Ecosystem, and Demographics widgets in particular, we’ve been able to build and export lists of our top influencers, and identify which channels and media types are driving the highest levels of engagement. Doing this has helped us boost our lead gen KPIs and drive higher conversion rates in the sales funnel. ### 9. Synthesio's Social Intelligence **Rating:** 5.0/5.0 stars **Reviewed by:** Brooke E. | VP New Business Development, Entertainment, Mid-Market (51-1000 emp.) **Reviewed Date:** March 30, 2015 **What do you like best about Synthesio?** Synthesio’s Social Intelligence platform allows us to access a complete snapshot of our online presence, and that of the musicians we represent. This is crucial for our business as it is critical that we are able to help our clients better understand where they fit in their industry, plus it provides us with great data when we are pitching new business. **What do you dislike about Synthesio?** As with any social media tool, it is always difficult to secure internal buy-in from some of the senior executive leadership, however that is something that is changing with new developments in these platforms, like the ROI offerings. **What problems is Synthesio solving and how is that benefiting you?** We use Synthesio’s Social Intelligence to help us understand our clients, their industries and our new business leads. We have been amazed at how useful the data that we get is. It provides us a great snap shot of the landscape, as well as letting us know what people are looking for next. ### 10. Highly Recomended! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** July 16, 2015 **What do you like best about Synthesio?** Synthesio pulls in all relevant mentions according to search queries. Additionally, the sentiment is much more accurate than I've seen in other tools. Synthesio's charts and graphs are also visually appealing and don't require any tweaking. The customer support team is great, as well. **What do you dislike about Synthesio?** It is difficult to pull in mentions from the past if you edit/add on to a search query after the fact. However, the support team is really helpful and will do everything they can on their end. **What problems is Synthesio solving and how is that benefiting you?** Synthesio's accuracy saves a lot of time and manual work. ### 11. Synthesio Review **Rating:** 4.5/5.0 stars **Reviewed by:** Becki A. | Digital Marketing Specialist, Insurance, Enterprise (> 1000 emp.) **Reviewed Date:** August 05, 2015 **What do you like best about Synthesio?** Easy implementation and great support team **What do you dislike about Synthesio?** Still trying to figure out how the queries work **What problems is Synthesio solving and how is that benefiting you?** Reputation management/listening. There has been a lot more flexibility bringing this in-house. Instead of receiving weekly reporting, we are able to view daily and can run adhoc reports when necessary. ### 12. Useful **Rating:** 4.5/5.0 stars **Reviewed by:** Juliana B. | Social Media Marketing, Computer Software, Enterprise (> 1000 emp.) **Reviewed Date:** August 07, 2015 **What do you like best about Synthesio?** Simple, user friendly, easy to use and to understand. **What do you dislike about Synthesio?** For now, I don't have anything that dislike, **What problems is Synthesio solving and how is that benefiting you?** I have to monitore Intuit products in Brazil. We have a global account and we can filter any items to analyze the results specific for my country. ### 13. Just started but enjoying the support from my client success manager **Rating:** 3.5/5.0 stars **Reviewed by:** Pierre H. | Senior Manager, Corporate Communications, Enterprise (> 1000 emp.) **Reviewed Date:** August 06, 2015 **What do you like best about Synthesio?** Attentive rep that listens and understands what I'm trying to do. **What do you dislike about Synthesio?** There isn't much to dislike right now, although we are pulling in some irrelevant data. But that's more a function of the search query and our product's name. **What problems is Synthesio solving and how is that benefiting you?** It's still early but we're seeing where online conversations involving our brand, products and industry are happening. Once we clean up the data, this will become very useful for our overall strategy. ### 14. User-friendly tool that continues to impress clients and colleagues. **Rating:** 4.0/5.0 stars **Reviewed by:** Lauren A. | Social Media Coordinator, Marketing and Advertising, Enterprise (> 1000 emp.) **Reviewed Date:** July 22, 2015 **What do you like best about Synthesio?** User-friendly, organized tabs provide an easy view of different capabilities. **What do you dislike about Synthesio?** Software maintenance can causes glitches. **Recommendations to others considering Synthesio:** Setup the dashboard in advance when monitoring for an event and test ahead of time to make sure that the right information is being pulled. **What problems is Synthesio solving and how is that benefiting you?** Social monitoring for existing and potential clients. I have noticed that the tool even offers programs that other media departments can take advantage of, such as media placements and new keywords for SEO and SEM. ### 15. Great product and heavily commited support / partner team. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Entertainment | Enterprise (> 1000 emp.) **Reviewed Date:** August 03, 2015 **What do you like best about Synthesio?** The team is prepared to stay heavily engaged with your requirements all the way through the sales and implementation cycle. Almost a year later we are still issuing dev requirements and having regular performance meetings with the team. The ROI functionality is very helpful and makes sense. **What do you dislike about Synthesio?** The sentiment is not great, but I believe all of these solutions have this type of issue, especially with the video games industry and our engaged and creative audience. I would like a little more functionality when it comes to influencer management but apparently that is in the works! **What problems is Synthesio solving and how is that benefiting you?** I would not like to comment on that. ### 16. Synthesio is a very good product **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** August 03, 2015 **What do you like best about Synthesio?** Language support and ease of queries is best; we chose Synthesio because of the global support on the language front. **What do you dislike about Synthesio?** The speed of the platform is the only complaint I have, sometimes the platform does not load very quickly and it is frustrating on load times. **Recommendations to others considering Synthesio:** Use Synthesio if you need Asian language support **What problems is Synthesio solving and how is that benefiting you?** Social media insights / competitive monitoring with sponsorships and marketing campaigns ### 17. Powerful dashboard for buzz monitoring **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** July 21, 2015 **What do you like best about Synthesio?** The advanced features of the dashboard allow to build a exhaustive competitive set and refine keywords' association. The tool doesn't only measure mentions volume, but also sentiment and type of sources. It also allows to identify key influencers. **What do you dislike about Synthesio?** Flash reports are somehow too limited compared to Dashboards. A intermediate product could be more useful . **What problems is Synthesio solving and how is that benefiting you?** Mainly used as a proxy for Brand awareness and SOV. Sometimes also for campaign monitoring. ### 18. Excellent open approach **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** March 30, 2015 **What do you like best about Synthesio?** Our customers are looking to get a complete view of their marketing efforts across, social, advertising etc. Synthesio gives us very high quality social and mainstream data, for a complete global view, but also focuses on metrics and analytics that integrate easily into a bigger marketing results view. Their open approach to the ecosystem and API access is a huge differentiator for us. **What do you dislike about Synthesio?** Still have some work to do on their UI. However, they have already addressed many of our concerns and seem to be very receptive to feedback. **What problems is Synthesio solving and how is that benefiting you?** We're creating one view of the customer to measure our performance across multiple social channels. ### 19. Detailed, but Big Picture insights! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.) **Reviewed Date:** August 03, 2015 **What do you like best about Synthesio?** I like that the software provides insights in an intuitive manner that are focused and highlights of a bigger picture. It's the most intuitive and pleasing software I've used for this type of work **What do you dislike about Synthesio?** Health care is the main usage I've done with the software. It's inherent in the type of work and conversations that there are few, but I wish that there was an effort to maximize these insights — if at all possible :) **What problems is Synthesio solving and how is that benefiting you?** Clinical Trial recruitment insights / medical conditions sentiments ### 20. Synthesio provides a comprehensive view of social media sentiment on an easy to use platform **Rating:** 5.0/5.0 stars **Reviewed by:** John I. | Senior IT Project Manager, Electrical/Electronic Manufacturing, Enterprise (> 1000 emp.) **Reviewed Date:** April 07, 2015 **What do you like best about Synthesio?** The platform provides all major sources of social and news media and does a great job at removing noise or spam from report results. The dashboards are easy to built and the Flash Dash feature really helps by providing advanced insight into conversations which lead to faster dashboard builds. The staff is extremely knowledgeable, skilled and customer focused. **What do you dislike about Synthesio?** Would like to have the ability to have keywords used in the dash board builds translated. **Recommendations to others considering Synthesio:** Great product and fantastic staff **What problems is Synthesio solving and how is that benefiting you?** Our company is looking to track underlying consumer sentiment for products and services of various fortune 500 companies. ### 21. Good times with Synthesio **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** June 23, 2015 **What do you like best about Synthesio?** Synthesio’s focus on social ROI helps provide specific insight on how social media work ties back to business analytics, performance, etc. **What do you dislike about Synthesio?** Overall, I dig it - I don't have any suggestions for further improvement. **What problems is Synthesio solving and how is that benefiting you?** Understanding the needs of our clients: Synthesio provides a great snap shot of all the data that we need to do our work providing insight to our clients/business and their respective industries. ### 22. Enlightening **Rating:** 5.0/5.0 stars **Reviewed by:** Andrea R. | Digital Project Manager, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** August 11, 2015 **What do you like best about Synthesio?** The possibility of manually discarding what is not valuable. **What do you dislike about Synthesio?** The fact that I can´t download files. It´s really important to have evidence. **What problems is Synthesio solving and how is that benefiting you?** How does the audience perceive a specific brand of tea, compared to the competition. ### 23. 4 months use as an assistant community manager **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Music | Small-Business (50 or fewer emp.) **Reviewed Date:** July 30, 2015 **What do you like best about Synthesio?** Synthesio’s global platform allows us to receive the most accurate global data in as many languages and places as we could possibly need **What do you dislike about Synthesio?** Securing internal buy-in from top execs is always difficult with any social media related platform. **What problems is Synthesio solving and how is that benefiting you?** Understand our business or our clients: Synthesio provides a great snap shot of all the data that we need to do our work getting to know our clients/our business and their industry overall. ### 24. Loving Social Listening **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.) **Reviewed Date:** March 30, 2015 **What do you like best about Synthesio?** We chose to use Synthesio because we needed a global platform that would work as well in any country or language and Synthesio’s global reach is what attracted us the most. For an agency with clients all over the world, it is great to be able to use their Social Intelligence platform to get great data from all over the globe. **What do you dislike about Synthesio?** No major complaints so far. Our needs are heard. **What problems is Synthesio solving and how is that benefiting you?** We listen for our clients globally, which is done best with Synthesio. We help our clients monitor mostly campaign success and brand health. Our clients are always looking to translate the work they are doing with Social to metrics their executives relate to. Synthesio’s focus on business facing metrics helps us provide these answers. ### 25. Social media monitoring **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Outsourcing/Offshoring | Enterprise (> 1000 emp.) **Reviewed Date:** September 30, 2015 **What do you like best about Synthesio?** Cover of French language social media platform **What do you dislike about Synthesio?** Too complex to set up relevant dashboard avoinding noise Need another tool to manage engagement **What problems is Synthesio solving and how is that benefiting you?** Monitoring all business and social topics ### 26. Synthesio is a great product and I highly recommend it. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Law Practice | Small-Business (50 or fewer emp.) **Reviewed Date:** August 05, 2015 **What do you like best about Synthesio?** Provides great data for research on new business pitches, allowing in depth knowledge on the potential client's online presence. **What do you dislike about Synthesio?** Synthesio's platform is not very mobile friendly. **What problems is Synthesio solving and how is that benefiting you?** Social ROI: We use Synthesio to help prove social ROI and tie our social media work back to business metrics. ### 27. Large number of languages available **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Market Research | Small-Business (50 or fewer emp.) **Reviewed Date:** August 14, 2015 **What do you like best about Synthesio?** The large number of languages as well as regions available **What do you dislike about Synthesio?** Don't feel that I could trust the saved filters available. Instead have to click through each time to get a more accurate total number. **What problems is Synthesio solving and how is that benefiting you?** General Monthly Monitoring among competitors ### 28. New customer **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Enterprise (> 1000 emp.) **Reviewed Date:** August 07, 2015 **What do you like best about Synthesio?** Outstanding quality of data and top notch analytics capabilities. Flexibility of widgets is high quality. The architecture of the product is superb **What do you dislike about Synthesio?** nothing as of yet. Too soon to determine **Recommendations to others considering Synthesio:** Highly recommend **What problems is Synthesio solving and how is that benefiting you?** Social media insights for multiple business units across the enterprise. ### 29. Synthesio helps Synthesize Social **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** July 21, 2015 **What do you like best about Synthesio?** Built for Enterprise Scale Excellent Customer Service Focused on business drivers Willing to work together to improve the product **What do you dislike about Synthesio?** Needs to be more visual Needs to better track the difference between paid and earned social **What problems is Synthesio solving and how is that benefiting you?** Building Real Time Listenining into all social media campaigns. ### 30. Synthesio **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** August 14, 2015 **What do you like best about Synthesio?** UI was really friendly and nice to work with **What do you dislike about Synthesio?** Some of the api features (i.e tags) needed to be accessed by viewing source **What problems is Synthesio solving and how is that benefiting you?** Implementing into some of our current data analysis tools ### 31. Great data quality and flexibility - this is how social listening should be. **Rating:** 5.0/5.0 stars **Reviewed by:** Ben E. | Social Intelligence Researcher and Consultant, Research, Enterprise (> 1000 emp.) **Reviewed Date:** July 18, 2013 **What do you like best about Synthesio?** The ability to get daily reports sent to my email is a life-saver, as it helps me to keep track of what's going on without having to log on. Synthesio is not a stagnant tool but it constantly evolves - in the right direction. Whether it's refinements or new features being added to the platform, with Synthesio you can be confident that you have a up-to-date tool for your every needs. **What do you dislike about Synthesio?** Nothing so far - I'm satisfied with the tool as it is, as well as with the readily available support I get. **Recommendations to others considering Synthesio:** Synthesio is much more than setting up social listening dashboards, and much more than a tool that collects mentions for brands, topics or keywords. It's an excellent tool that works as a starting point to identifying areas of improvements, positive and negative mentions, as well as 'obscure mentions' that you wouldn't normally be aware of, and, of course, 'hot topics' to make sure you're on top of things. You do not require advanced knowledge of Boolean language to use this tool - Synthesio does a great job at training clients in how to use the tool to its fullest potential so you won't feel lost. ### 32. Great tool and great support **Rating:** 4.5/5.0 stars **Reviewed by:** Oliver O. | Social Media Analyst, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** September 17, 2013 **What do you like best about Synthesio?** The tool brings in data that is relevant to your search and it can categorised effectively so that you can compare different parts of your business and/or competitors in the market. The sentiment seems to be accurate when done automatically, but can also be done manually in controlled population samples, which gives a reassuring level of accuracy when looking at the data. The information is displayed very well and can be downloaded as an image or to excel to include in presentations etc. Automated reports using an established template are another bonus that we will be looking into using in the future. All rounded off by a very helpful and informed support team who do more than just troubleshoot. Very pleased with the tool so far. **What do you dislike about Synthesio?** So far, there is not much to complain about or be concerned about either. And with the tool being a dynamic, evolving one, it should continue to improve on an already excellent platform. I would only say that a way of saving search terms for future use would be handy, but there are ways around this and potential for that to be included in an upcoming software release **Recommendations to others considering Synthesio:** I would happily recommend it as a product and for the service included ### 33. Synthesio - Listen to Social Conversations Beyond Borders **Rating:** 5.0/5.0 stars **Reviewed by:** Muhammad Saad Khan G. | Content Marketing Specialist | Growth Hacker, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** September 12, 2013 **What do you like best about Synthesio?** The companies that wants to get the most value out of social media monitoring, it is essential that the tool they use is intuitive and easy to use. Sythesio's top strengths includes its impressive global coverage, listening in multiple languages and extremely conclusive reporting. Cross-platform data accessibility is perfect too. **What do you dislike about Synthesio?** Dislike? Nothing at all. Most tools around lacks customer support. But Synthesio's support team is always accessible. You shoot a tweet and there come the reply. **Recommendations to others considering Synthesio:** Highly Recommended, Its easy to use, reliable data, and fanatic support. What else you want. ### 34. The tool that changed my work life **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** September 12, 2013 **What do you like best about Synthesio?** I work in PR and need to identify top influencers on any topic my clients work in. This is what I like most in Synthesio. It helps me do a better job for my customers. Not mentionning the reporting & analytics features that are invaluable to know what's being said on the Web. **What do you dislike about Synthesio?** Dislike? Nothing! **Recommendations to others considering Synthesio:** Synthesio is a global tool that has all the functionalities you need. It's intuitive and the team is very helpful when you have questions. ### 35. Positive Sentiment for Synthesio **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** September 13, 2013 **What do you like best about Synthesio?** You know you're in safe hands with the Synthesio team. Not only is the customer service and support spot on, but I also have received regular F2F time with them and really admire their can-do attitude. **What do you dislike about Synthesio?** Nothing springs to mind that I have not experienced with other social media analysis companies. The automated sentiment is a work in progress, but the functionality and smartness of the analysis tool is actually very advanced. **Recommendations to others considering Synthesio:** Easy to use, great insight, and it makes "big data" less daunting as you can so easily drill down to what you want. ### 36. E-Reputation & Buzz Monitoring Mission **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Government Administration | Enterprise (> 1000 emp.) **Reviewed Date:** September 12, 2013 **What do you like best about Synthesio?** Synthesio is a very powerful and well-designed tool that provides a good overall view of one's e-reputation. It also allows for both micro and macro analyses, which is very appreciable. It is very effective for the e-reputation missions we carry out for our clients. **What do you dislike about Synthesio?** The "influencers" section may still need improvement. **Recommendations to others considering Synthesio:** Do not hesitate to improve the visuals by making them perhaps more usable and ergonomic. ### 37. Excellent. We've had a good experience with the account team and the tool provides all that we need. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** October 17, 2013 **What do you like best about Synthesio?** The simplicity yet depth of the tool is key for us. In addition, the graphical elements greatly help us learn about communities that we can target which we never thought of. **What do you dislike about Synthesio?** The fact that it can't save my login password. Plus, it doesn't have NLP for all of the Asian languages. **Recommendations to others considering Synthesio:** Get in touch with the account team in order to setup the program for optimal use. **What problems is Synthesio solving and how is that benefiting you?** We're aiming to drive engagement with and awareness of the brand across many diverse markets. ### 38. Intuitive and clear dashboard with fantastic customer support... **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Broadcast Media | Enterprise (> 1000 emp.) **Reviewed Date:** September 16, 2013 **What do you like best about Synthesio?** I love the interface - it's easy to use and presents findings clearly and it's useful to be able to search for key things within the vast network of data. The team are great as well - keen to help and quick to respond on ad-hoc enquiries. **What do you dislike about Synthesio?** The dashboard can be a bit slow to upload data but our audiences are avid social media users so there is a lot of verbatim. **Recommendations to others considering Synthesio:** It would be useful to understand the exact methodology behind Synthesio and other social media research agencies. ### 39. Easy to use but not basic **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** July 19, 2013 **What do you like best about Synthesio?** Support is excellent, layout is pretty easy to understand. There are some great features in there that aren't obvious at first like being able to right click for data to the clipboard etc. **What do you dislike about Synthesio?** Nothing much **Recommendations to others considering Synthesio:** If you are not sure how you are going to track things or you have a complex brand to track, Synthesio are really helpful and can help you scope out what will work best for you. They also offer human vs automated analysis and a great support staff who respond quickly and helpfully. The interface can be a little quirky sometimes but not so much that it gets in the way at all. ### 40. Top data quality **Rating:** 5.0/5.0 stars **Reviewed by:** Jean Pascal F. | Directeur Général, Marketing and Advertising **Reviewed Date:** September 10, 2013 **What do you like best about Synthesio?** I really like the ability to dive deep into the data and to filter the results. Great visualization of data. Easy to use. **What do you dislike about Synthesio?** none ! Any great thing to tell about Synthesio. **Recommendations to others considering Synthesio:** The perfect tool If you want to become a social enterprise. ### 41. Great service, perfect for global monitoring **Rating:** 5.0/5.0 stars **Reviewed by:** Robert B. | Account Manager, Public Relations and Communications, Small-Business (50 or fewer emp.) **Reviewed Date:** July 23, 2013 **What do you like best about Synthesio?** The platform is easy to use and provides in-depth analysis of not only how many people are talking about a particular topic, but also the sentiment of these conversations and the most commonly used words. Access to Chinese social media sites is also invaluable. **What do you dislike about Synthesio?** Nothing much! **Recommendations to others considering Synthesio:** Easy to use and comprehensive, perfect for companies looking for global social media monitoring and analysis. ### 42. Great data quality and global coverage **Rating:** 4.5/5.0 stars **Reviewed by:** Guillaume L. | Directeur Commercial et Marketing International, Internet, Mid-Market (51-1000 emp.) **Reviewed Date:** July 17, 2013 **What do you like best about Synthesio?** Very good data quality in the 6 languages covered for my project. Most comments retrieved by the dashboard are relevant which makes our reporting much faster. I find it easy to geolocate data / country and find insights. Good customer service. **What do you dislike about Synthesio?** Not great for publication **Recommendations to others considering Synthesio:** Great tool for its data quality and global coverage. ### 43. Excellent ! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** September 10, 2013 **What do you like best about Synthesio?** The tool offers a variety of different insights. Very easy to use. You can drill down into the verbatim to find valuable insights. Excellent customer service. The staff's availability to assist is extremely favorable. The quality of the data. **What do you dislike about Synthesio?** The tool is not really covering publishing (eg: no scheduling…). **Recommendations to others considering Synthesio:** I highly recommend using Synthesio to find out where, when and why people are talking about your brand. ### 44. Excellent listening tool, great experience with technology and service! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Security and Investigations **Reviewed Date:** October 22, 2013 **What do you like best about Synthesio?** Synthesio has great sourcing and international coverage! **What do you dislike about Synthesio?** Initially I disliked that they didn't have Chinese in the word cloud, but once it was added, it made all the difference. **Recommendations to others considering Synthesio:** I would definitely recommend Synthesio to others! It has been an extremely valuable tool. ### 45. Monotoring e-reputation for a brand **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.) **Reviewed Date:** September 10, 2013 **What do you like best about Synthesio?** What i like the most is the data quality. it's a tool that is very simple to get and use day-to-day. The graphics are very usefool too for reporting **What do you dislike about Synthesio?** For the moment I have nothing to say that I don't like about the tool **Recommendations to others considering Synthesio:** This is a very useful tool that permits to save time on reporting activity ### 46. We work together since 18 months on sport communication projects **Rating:** 4.5/5.0 stars **Reviewed by:** Francois P. | Responsable du développement, Sports, Small-Business (50 or fewer emp.) **Reviewed Date:** July 17, 2013 **What do you like best about Synthesio?** The tools are effective, simple, visual and easily manipulable, and the data quality is perfect **What do you dislike about Synthesio?** a slight slowness for some very heavy dashboards **Recommendations to others considering Synthesio:** i recommend Synthesio to everybody who wants to survey digital converations, et look for a partner responsive & human size society ### 47. Synthesio, intuitive and powerful **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** September 12, 2013 **What do you like best about Synthesio?** Synthesio's dashboards present data in easy to read charts and provide interesting insights from numerous different countries and social media platforms. **What do you dislike about Synthesio?** Unfortunately I find the service hard to use on my smartphone. **Recommendations to others considering Synthesio:** Their tools are so simple and easy to use once you're up and running. ### 48. Social media monitoring: listening to consumer reviews and find key influencers **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.) **Reviewed Date:** July 17, 2013 **What do you like best about Synthesio?** Quality of content and easy to use. The solution is very flexible and navigation trough the dashboard very intuitive comparing to other existing solution **What do you dislike about Synthesio?** I can't see visible weakness **Recommendations to others considering Synthesio:** Synthesio is the pathway to define an efficient digital strategy thanks to the powerness and precison of datas. The international experience and rightness of Synthesio is a key factor of success for global project's deployment. ### 49. Highly recommend **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications **Reviewed Date:** September 12, 2013 **What do you like best about Synthesio?** It's very easy to use and produces great reports that can be shared on. Its international reach is second to none, even listening behind the great firewall of China. **What do you dislike about Synthesio?** Not much! **Recommendations to others considering Synthesio:** Highly recommend. ### 50. Synthesio solved my social media monitoring problems **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** July 16, 2013 **What do you like best about Synthesio?** That Synthesio is able to gather all the social media mentions from all around the internet about my clients, analyze them and give me simple, useable data. **What do you dislike about Synthesio?** That monitoring and report creation are not combined **Recommendations to others considering Synthesio:** I would definitely recommend Synthesio as they do what many of try and fail to do: round-up all the comments and make sense of them. ## Synthesio Discussions - [What is Synthesio used for?](https://www.g2.com/discussions/what-is-synthesio-used-for) - [Data Coverage in Sythesio](https://www.g2.com/discussions/37122-data-coverage-in-sythesio) - 1 upvote - [View Synthesio pricing details and edition comparison](https://www.g2.com/products/synthesio/reviews?page=3§ion=pricing&secure%5Bexpires_at%5D=2026-08-08+10%3A20%3A58+-0500&secure%5Bsession_id%5D=95b717ec-47a4-4054-9336-5da1135c550a&secure%5Btoken%5D=970a35bdad7c1b88eaa4f843a3cbf0c8f8843678edec5fd3327a2754b2913469&format=llm_user) ## Synthesio Integrations - [Facebook Groups](https://www.g2.com/products/facebook-groups/reviews) ## Synthesio Features **Additional Functionality** - Customer Segmentation - Conversion Tracking - Post Scheduling - Automated Scheduling - Content Management - Campaign Planning - Content Library - Multi-Channel Management - Campaign Management - Trend Analysis - Drag & Drop - Activity Dashboard - Customizable Reports - Multi-Channel Marketing - Social Promotion - Data Import/Export - Contact Management - Social Media Monitoring - A/B Testing - Generative AI - Customizable Branding - Email Marketing - Automated Publishing - Image Library - AI Copilot - Tagging - Campaign Analytics - Reporting/Analytics - Keyword Filtering - Customizable Templates - Real-Time Data - Workflow Management - Calendar Management - Data Visualization - Multi-Campaign - Social Media Integration - Multi-Account Management - Commenting/Notes - Engagement Tracking - Third-Party Integrations - Performance Metrics - Click Tracking **Social Analytics** - Competitor Analysis - Follower Analysis - Post Performance - Hashtag Analytics - Sentiment Analysis - Lead Attribution - Real-Time Analytics - Visual Analytics - Reporting/Analytics - Campaign Analytics - Keyword Tracking - Influencer Tracking - Activity Tracking - Engagement Tracking - Trend Analysis **Monitoring & Listening** - Social Measurement - Influencer Identification - Brand Monitoring - Keyword Tracking - Trend Analysis - Competitor Analysis - Social Media Monitoring - Competitor Monitoring - Hashtag Tracking - Engagement Tracking - Activity Tracking - Influencer Tracking - Impact Measurement **Agentic AI - Social Media Listening Tools** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - AI/Machine Learning - Third-Party Integration - Social Media Integration **Reports & Dashboards** - Report Customizability - Report Exporting - Scalability - White Label - Customizable Reports **Data Management & Analysis** - Sentiment Analysis - Social Reporting - Alerts and Notifications - Advanced Data Filtering **Additional Functionality** - Negative Feedback Management - Dashboard - Audience Analytics - Multi-Account Management - API - Collaboration Tools - AI Copilot - Data Import/Export - Data Visualization - Audience Engagement - Content Publishing Options - Content Discovery - Generative AI - Performance Metrics - Natural Language Processing - Optical Character Recognition - Campaign Analytics - Multi-Language - Multi-Channel Data Collection - Reporting/Analytics - Audience Targeting - Commenting/Notes - Approval Process Control - Content Library - Reporting & Statistics - Social Promotion - Real-Time Analytics - Customer Engagement - Automated Publishing - Benchmarking - Boolean Search - Tagging - Visual Analytics - Access Controls/Permissions - Reputation Management - Social Listening - Social Advertising - Customizable Reports - Campaign Management - Content Management - Workflow Management **Agentic AI - Social Media Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Social Media Integration - Third-Party Integrations **Additional Functionality** - Generative AI - Benchmarking - Content Library - Charting - Dashboard - Multi-Channel Management - Dashboard Creation - AI Copilot - Automated Scheduling - Multi-Channel Data Collection - Activity Dashboard - Performance Metrics - Calendar Management - Commenting/Notes - Social Media Monitoring - Workflow Management - Post Scheduling - @mentions - Multi-Channel Marketing - Tagging - Data Import/Export - Data Visualization - Monitoring - Access Controls/Permissions - Competitor Monitoring - Search/Filter - Customizable Branding - Real-Time Data - Real-Time Monitoring - Social Promotion - Social Advertising - Content Management - Reporting & Statistics - Real-Time Reporting - Campaign Scheduling - Social Performance Management - Campaign Management - API ## Top Synthesio Alternatives - 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