--- title: Syndigo Reviews meta\_title: 'Syndigo Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 198 reviews by the users' company size, role or industry to find out how Syndigo works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 198 scale: '5' date\_modified: '2026-08-07' parent\_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce ---

# Syndigo Reviews & Product Details

Visit Website

Syndigo is a leader in AI-first PXM, MDM, and PIM, empowering brands, retailers, and distributors to create winning product experiences. Syndigo offers the most extensive brand-retail network, the leading commerce data pool, and automated recommendations that incorporate user-generated content. With Syndigo’s solutions, companies can reach more customers, dynamically optimize shopping experiences, and achieve more control of their commerce with trusted data, software, and connections. Syndigo serves over 18,000 global enterprises in key sectors such as grocery, foodservice, hardlines, home improvement/DIY, pet, health and beauty, automotive, apparel, energy, and healthcare. Learn more at www.syndigo.com.

* * *

Product Website
Syndigo
Seller
[Syndigo](https://www.g2.com/sellers/syndigo)
Discussions
[Syndigo Community](https://www.g2.com/products/syndigo-syndigo/discuss)
Solution Type

All-in-One

Overview by
Jill Perry (Customer Advocacy Manager)

Show More

## Value at a Glance

Averages based on real user reviews.

### Time to Implement

4 months

[
View More Pricing Information
](https://www.g2.com/products/syndigo-syndigo/pricing)

 ![Robert A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Robert A.")
RA

Robert A.

Director Business Development

Small-Business (50 or fewer emp.)

5/5/2023

"Great Syndication Platform"

5/5

What do you like best about Syndigo?

Syndigo has an excellent sales and support model that has helped us leverage the available tools to grow our business. The product syndication tools are amazing!!!! Review collected by and hosted on G2.com.

What do you dislike about Syndigo?

It is a complicated platform, but the excellent support will get you through any challenges that may come up.

After working with the assorted tools for some time things got easy Review collected by and hosted on G2.com.

What problems is Syndigo solving and how is that benefiting you?

Our initial goal in coming to Syndigo was to syndicate our products to Lowes. Our partnership with Syndigo continues to grow with additional trading partners and enhancements that are helping us scale Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Verified User in Food & Beverages](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Food & Beverages")
UF

Verified User in Food & Beverages

Mid-Market (51-1000 emp.)

10/5/2023

"Prompt Customer Support"

4.5/5

What do you like best about Syndigo?

Each time I reach out to client service support team by completing the online form, I receive a response within 24 business hours. And the Syndigo reps have been very helpful. Review collected by and hosted on G2.com.

What do you dislike about Syndigo?

No dislikes that I could think of so far. Review collected by and hosted on G2.com.

What problems is Syndigo solving and how is that benefiting you?

Our trading partner, Albertsons, needed proof that our product images were updated by Syndigo, and Syndigo's customer support team was able to provide me with screenshots of the refresh with product UPC and refresh date. Review collected by and hosted on G2.com.

Show More

Response from Jill Perry of Syndigo

[Editedit](https://www.g2.com/survey_responses/syndigo-review-8700538/official_response/edit)

Thank you so much for your positive feedback! Our Syndigo representatives take pride in their work and are dedicated to providing you with the best possible support. If you ever have more questions or need further assistance, please don't hesitate to reach out. We're here to help and are grateful for the opportunity to assist you. Your satisfaction is our priority, and we look forward to continuing to meet your needs.

Validated ReviewerIncentivizedSource: Seller invite

AK

Allison K.

Mid-Market (51-1000 emp.)

2/15/2023

"Good platform, fair support"

4/5

What do you like best about Syndigo?

The platform itself is powerful and has allowed us to be proactive in syndicating to our retail partners, rather than reactive. Where before we were responding to requests as they came in, with different spreadsheets and digital asset requirements to adapt to, we've been able to get ahead and syndicate from one place, using Syndigo as our single source of truth. Review collected by and hosted on G2.com.

What do you dislike about Syndigo?

Our onboarding process felt a bit truncated, we would have appreciated a bit more guidance when first coming on to use the platform, and/or more resources in one place (we received a lot in various emails and links) that would help get a stronger sense of navigating use and getting our assets aligned to one standard, in one go. Review collected by and hosted on G2.com.

What problems is Syndigo solving and how is that benefiting you?

Setting us up with a platform to use as a "single source of truth" for our product digital assets and information to then be able to syndicate to key retail partners. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Rain K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rain K.")
RK

Rain K.

Small-Business (50 or fewer emp.)

5/11/2023

"Syndigo Enhanced Content Review"

4/5

What do you like best about Syndigo?

The ease of use when building out enhanced content per PDP. Once published for review, I like how the turnaround time to get the content approved is pretty quick. Review collected by and hosted on G2.com.

What do you dislike about Syndigo?

It is an extensive platform, so it would be ideal for frequent training opportunities to know what different features mean/do. Review collected by and hosted on G2.com.

What problems is Syndigo solving and how is that benefiting you?

Syndigo allows our team to streamline education to consumers that really aren't aware of beauty technology. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: Seller invite

AC

Alyssa C.

Small-Business (50 or fewer emp.)

3/20/2023

"Product Content Management and Distribution"

3.5/5

What do you like best about Syndigo?

The simple and efficient communication with the Syndigo team is the highlight of our experience using this platform. Whenever there is an issue with our distributions, the team is quick to respond and help us find solutions. Review collected by and hosted on G2.com.

What do you dislike about Syndigo?

The surprisingly large amount of non-integrated channels/recipients and the unexpected issues with integrated channels that took quite some time to solve. Review collected by and hosted on G2.com.

What problems is Syndigo solving and how is that benefiting you?

Syndigo is helping us eliminate manual data entry errors and making us more efficient in distributing our products to multiple channels. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Rob W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rob W.")
RW

Rob W.

Enterprise (\> 1000 emp.)

2/3/2023

"Great staff"

5/5

What do you like best about Syndigo?

Firstly, and most important, the people at Syndigo have been great. I've been emailing Dawn and Myrna several times a day for a while, and they always respond super quickly. And they're always happy to help out with any investigating issues. I really enjoy working with both of them.

Secondly, the Syndigo tool that we use looks really great on our site: They can host images, videos, graphics, etc. And they do a nice job of splitting up large amounts of text with images, so everything is easier to look at and to read.

I highly recommend Syndigo. And hopefully you'll get to work with Dawn and Myrna! Review collected by and hosted on G2.com.

What do you dislike about Syndigo?

Can't think of anything. Everything seems to work well. Responsive staff. Review collected by and hosted on G2.com.

What problems is Syndigo solving and how is that benefiting you?

Syndigo lets us build great webpages. They are able to incorporate images, videos, graphs, etc. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Verified User in Wholesale](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Wholesale")
UW

Verified User in Wholesale

Mid-Market (51-1000 emp.)

6/6/2023

"Highly Recommend"

5/5

What do you like best about Syndigo?

Very easy to use. I have used other platforms but Syndigo is very easy and we get help right away. Review collected by and hosted on G2.com.

What do you dislike about Syndigo?

There is lot of sections to see. Wish it was a little bit more simple. Review collected by and hosted on G2.com.

What problems is Syndigo solving and how is that benefiting you?

we post items on Syndigo for our customers to see the entire spec and gtin. our customers require this step so it has helped us sell our products. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: Seller invite

ED

Erica d.

Enterprise (\> 1000 emp.)

8/21/2023

"Id like to get pictures"

5/5

What do you like best about Syndigo?

I like the access to find pics of products Review collected by and hosted on G2.com.

What do you dislike about Syndigo?

sometimes hard to follow and get exactly what pics i need. Review collected by and hosted on G2.com.

What problems is Syndigo solving and how is that benefiting you?

up to date procudct photos Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Verified User in Consumer Goods](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Goods")
UC

Verified User in Consumer Goods

Mid-Market (51-1000 emp.)

7/13/2023

"Great Team"

5/5

What do you like best about Syndigo?

Great support from Syndigo staff and the can help us very fast in all the issues that we had Review collected by and hosted on G2.com.

What do you dislike about Syndigo?

no dislikes noticed during the collaboration in this period Review collected by and hosted on G2.com.

What problems is Syndigo solving and how is that benefiting you?

Syndigo helped us with the references to insert in catalog Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

CC

Courtney C.

Enterprise (\> 1000 emp.)

2/20/2023

"All-in-One Content Platform"

4.5/5

What do you like best about Syndigo?

Syndigo makes sending out and updating content for retailers easy. Keep everything in one place for retailers to use. Review collected by and hosted on G2.com.

What do you dislike about Syndigo?

Heavy lift to begin with, but manageable after product content is all loaded. Review collected by and hosted on G2.com.

What problems is Syndigo solving and how is that benefiting you?

Syndigo eliminates the repetitive process of updating each retailer when there is a change in content. Also provides useful and hard-to-quantify content metrics. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

## Questions about Syndigo? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Syndigo
](https://www.g2.com/products/syndigo-syndigo/discussions/new)

GU

Guest User
•
Last activity almost 3 years ago

What is Syndigo, The Active Content Engine used for?

0 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/what-is-syndigo-the-active-content-engine-used-for)

[
View all Discussions
](https://www.g2.com/products/syndigo-syndigo/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

4 months

### Return on Investment

16 months

### Average Discount

10%

[
View More Pricing Information
](https://www.g2.com/products/syndigo-syndigo/pricing)

Syndigo Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3930bb3593659e88985398cedabc7736/salsify-pxm.png "Product Avatar Image")

Salsify PXM

4.4/5(129)

[
Compare Now
](https://www.g2.com/compare/salsify-pxm-vs-syndigo-syndigo)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_29b5767fa5f10fe59a5572a596a77f56/akeneo-pim.png "Product Avatar Image")

Akeneo PIM

4.4/5(245)

[
Compare Now
](https://www.g2.com/compare/akeneo-pim-vs-syndigo-syndigo)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_441f252160359471b7c5684fa149de45/1worldsync.png "Product Avatar Image")

1WorldSync

4.6/5(149)

[
Compare Now
](https://www.g2.com/compare/1worldsync-vs-syndigo-syndigo)

##### 
##### Syndigo Features

Interface and Performance

Import/Export

Organizational Interface

Search

Media Types

Images

Administration

User, Role, and Access Management

Analytics

Performance

[
View More Features
](https://www.g2.com/products/syndigo-syndigo/features)

## Top-Rated Alternatives

[

 ![Plytix Cloud PIM & DAM](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Plytix Cloud PIM & DAM")

Plytix Cloud PIM & DAM

4.7/5(434)

](https://www.g2.com/products/plytix-cloud-pim-dam/reviews)

[

 ![Akeneo PIM](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Akeneo PIM")

Akeneo PIM

4.4/5(245)

](https://www.g2.com/products/akeneo-pim/reviews)

[

 ![Inriver](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Inriver")

Inriver

4.1/5(161)

](https://www.g2.com/products/inriver/reviews)

[
View All Alternatives
](https://www.g2.com/products/syndigo-syndigo/competitors/alternatives)

##### Categories on G2

[Experience Management](https://www.g2.com/categories/experience-management)[Digital Asset Management](https://www.g2.com/categories/digital-asset-management)[E-Commerce Analytics](https://www.g2.com/categories/e-commerce-analytics)

[Experience Management](https://www.g2.com/categories/experience-management)[Digital Asset Management](https://www.g2.com/categories/digital-asset-management)[E-Commerce Analytics](https://www.g2.com/categories/e-commerce-analytics)[Master Data Management (MDM)](https://www.g2.com/categories/master-data-management-mdm)[Product Information Management (PIM)](https://www.g2.com/categories/product-information-management-pim)[Catalog Management](https://www.g2.com/categories/catalog-management)[Retail Intelligence](https://www.g2.com/categories/retail-intelligence)

[Show MoreShow Less](javascript:void(0);)

##### Explore More

[Top tools for automating software deployment pipelines](https://www.g2.com/discussions/top-tools-for-automating-software-deployment-pipelines)[Is MasterControl worth it as an eTMF platform for automated revision tracking and approval routing, or does a lighter electronic trial master file tool handle the same workflows without the complexity?](https://www.g2.com/discussions/is-mastercontrol-worth-committing-to-long-term-as-an-etmf-platform-for-automated-revision-tracking-and-approval-routing-or-does-a-lighter-electronic-trial-master-file-tool-handle-the-same-workflows-without-the-complexity%20)[What platform provides analytics on payment cycle times?](https://www.g2.com/discussions/what-platform-provides-analytics-on-payment-cycle-times)

[What idea management tools and platforms exist and how do they compare for someone building a business case for adopting one?](https://www.g2.com/discussions/what-idea-management-tools-and-platforms-exist-and-how-do-they-compare-for-someone-building-a-business-case-for-adopting-one)[Which insurance policy administration software supports policy generation and billing in a single unified platform?](https://www.g2.com/discussions/which-insurance-policy-administration-software-supports-policy-generation-and-billing-in-a-single-unified-platform)[Pros and Cons Details](https://www.g2.com/products/syndigo-syndigo/reviews?qs=pros-and-cons)

[Show MoreShow Less](javascript:void(0);)