--- title: Symplify Conversion Reviews meta\_title: 'Symplify Conversion Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 24 reviews by the users' company size, role or industry to find out how Symplify Conversion works for a business like yours. aggregate\_rating: rating\_value: 4.7 review\_count: 24 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Conversion Rate Optimization Tools url: https://www.g2.com/categories/conversion-rate-optimization-tools --- # Symplify Conversion Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Symplify Conversion but has limited features. Are you part of the Symplify Conversion team? [Upgrade your plan](https://my.g2.com/symplify-conversion/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile! Symplify Conversion is a conversion optimisation platform built for marketing and product teams who want to turn website traffic into revenue without relying on developers. Run A/B, multivariate, and funnel tests directly on your live site while mapping user behavior through integrated heatmaps, session recordings, and surveys. Built in Stockholm with European data hosting, Symplify Conversion allows you to identify leaks, analyze journeys, and deploy variations seamlessly via a single script. Symplify Conversion gives your team: - A/B, multivariate, and funnel testing on live pages - Integrated heatmaps, session recordings, and user surveys - A fully editable visual version of your live site. No CMS or HTML necessary - One single, lightweight script to eliminate performance lag - Instant conversion analytics and tracking from your first test Trusted by organisations across Europe and globally, Symplify Conversion is the compliant, high-performance choice for data-driven optimisation. * * * Seller [Symplify](https://www.g2.com/sellers/symplify) Discussions [Symplify Conversion Community](https://www.g2.com/products/symplify-conversion/discuss) Languages Supported Danish, English, French, Swedish Overview by Hanna Eriksson Show More ## Value at a Glance Averages based on real user reviews. ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/symplify-conversion/pricing) ## Top-Rated Alternatives [ ![VWO Testing](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "VWO Testing") VWO Testing 4.4/5(929) ](https://www.g2.com/products/wingify-vwo-testing/reviews) [ ![Optimizely Web Experimentation](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Optimizely Web Experimentation") Optimizely Web Experimentation 4.2/5(411) ](https://www.g2.com/products/optimizely-web-experimentation/reviews) [ ![AB Tasty](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "AB Tasty") AB Tasty 4.4/5(416) ](https://www.g2.com/products/ab-tasty/reviews) [ View All Alternatives ](https://www.g2.com/products/symplify-conversion/competitors/alternatives) ## User Insights Average based on 24 real user reviews. Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) JG Joachim G. Mid-Market (51-1000 emp.) 2/5/2024 "Efficient Tool for Optimizing E-Commerce Conversions" 4/5 What do you like best about Symplify Conversion? One of the core aspects of our e-commerce philosophy is the belief in testing everything always; it's practically in our DNA. Symplify Conversion has been a good match for this ethos, particularly with its robust analytics and A/B testing capabilities. These features have empowered us to deeply understand behaviors and preferences across our platforms. The platform's intuitive interface has seamlessly integrated into our workflow, enabling my team and me to efficiently set up and analyze tests. This has been instrumental in driving our mission to provide an inspiring, seamless, and generous shopping experience for our customers. The ability to make informed, data-driven decisions quickly and efficiently has been a game-changer, reinforcing our commitment to continuous improvement and optimization in every aspect of our e-commerce operations. Review collected by and hosted on G2.com. What do you dislike about Symplify Conversion? While Symplify Conversion has been a reliable tool for our needs, one area that could see improvement is the depth of customization options for testing, and the insights of the user in terms of customer journey. As we aim to continuously innovate and elevate our e-commerce platforms, having a broader range of customizable testing options would allow for more nuanced experiments, catering to our diverse customer base across Norway, Sweden, Denmark, and Finland. Expanding these capabilities would help in fine-tuning our strategies to not only meet but exceed customer expectations, further solidifying our position in the market. Review collected by and hosted on G2.com. What problems is Symplify Conversion solving and how is that benefiting you? Symplify Conversion is helping us tackle the challenge of optimizing customer engagement and conversion rates. Its analytics and A/B testing capabilities allow us to understand and respond to customer preferences effectively, which is crucial for enhancing the shopping experience. This aligns with our goal of turning customers into fans by providing a seamless and enjoyable online journey, directly contributing to improved conversion rates and supporting our revenue growth objectives. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller NS Nils S. UX Designer Enterprise (\> 1000 emp.) 3/26/2021 "A natural part of Stadium's ongoing e-commerce optimisation." 4/5 What do you like best about Symplify Conversion? Testing hypotheses and getting measurable data on our users behaviour is invaluable. In addition to clear result summaries in the tool and structured recurring meetings. Symplify contributes with solid knowledge and experience in various discussions. Review collected by and hosted on G2.com. What do you dislike about Symplify Conversion? The heatmaps for mobile isn't super useful at the moment. Because of the small screen size it's hard to see where the users have clicked when the numbers pile up. I would like to use the visitor recordings more, but find it hard to get a good overview and filter out the non-valuable recordings. Review collected by and hosted on G2.com. What problems is Symplify Conversion solving and how is that benefiting you? Makes it easier to take decisions about further development. No matter how convinced you think you are of a solution. It's always beneficial to back it up with real user behaviour data, especially on key pages. Not to mention staying humble when you realise your predictions were wrong. And instead be glad you did a test instead of implementing a bad feature. Review collected by and hosted on G2.com. Show More Response from Hanna Eriksson of Symplify Conversion [Editedit](https://www.g2.com/survey_responses/symplify-conversion-review-4662292/official_response/edit) Thank you so much for you review and feedback! We have actually done some tweaks to our heatmap view and I would love to help you further with the visitor recording issue. Will send you an email! Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller LP Lawrence P. Small-Business (50 or fewer emp.) 5/7/2020 "Great support and team behind a simple to use optimisation suite" 4/5 What do you like best about Symplify Conversion? Best in class, personal tech support from a friendly, knowledgeable team. Review collected by and hosted on G2.com. What do you dislike about Symplify Conversion? Restricted features but progressing in the right direction. The UX of the dashboard and features like a audience template library would be helpful. Review collected by and hosted on G2.com. What problems is Symplify Conversion solving and how is that benefiting you? It's been great to have the ability to approach optimisation in a methodical and statistical manner at an affordable price point. It's great to be able to use this grade of tool at a price that is affordable to SME's. Some competitors have priced themselves out of the market in my opinion. You do get less functionality than some of the top enterprise tools but with the best technical support available most test ideas are achievable. I can't rate the team behind the tool enough, very personable, friendly and knowledgeable team. I have run tests that have proven +93% uplift in conversions. Great also to see the statistical uplift realised post-test in the live environment backing up the tool and test results achieved. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ## Questions about Symplify Conversion? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Symplify Conversion ](https://www.g2.com/products/symplify-conversion/discussions/new) GU Guest User What is Symplify Conversion used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-symplify-conversion-used-for) [ View all Discussions ](https://www.g2.com/products/symplify-conversion/discuss) ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. 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