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Swivel

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Swivel is a B2B sales and marketing agency built for one thing: predictable revenue growth. Too many B2B companies duct-tape together agencies, tools, and tactics that never quite work — marketing "throws leads over the fence," sales chases cold lists, and no one can tie spend to pipeline. Swivel replaces that with a single, connected system. That system is RevOS™, our proprietary Revenue Operating System. It aligns five layers — intent, intelligence, orchestration, activation, and evidence — so your go-to-market strategy, demand generation, business development, and sales enablement finally work together. In practice, that means: a scored, tiered total addressable market and a machine-checkable ICP; ABM and multichannel demand gen; paid media on Google, Meta, LinkedIn, etc. managed to cost per qualified lead (CPQL), not vanity clicks; human-centric outbound that books warm meetings; and HubSpot RevOps with closed-loop reporting that connects every touch to revenue. Founded in 2018 by Simcha Kackley (MBA, OMCP), Swivel has driven $150M+ in qualified pipeline and booked thousands of meetings for B2B companies in SaaS, tech, manufacturing, and professional services — including a 900%+ pipeline increase for one client and $143M in pipeline in six months for another. We activate 50+ B2B skill sets, levered up and down each month, so you get a full team without hiring one. You bring reps ready to close deals. Swivel builds and runs the revenue engine that fills their calendars.

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