---
title: Upwave Reviews
meta_title: 'Upwave Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Upwave works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 7
  scale: '5'
date_modified: '2026-03-17'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Upwave Reviews
**Vendor:** Survata  
**Category:** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 7
## About Upwave
The Analytics Platform for Brand Advertising We know your short-term metrics aren’t proving the value of your brand investment. Upwave gives you a unified, cross-media solution to measure top-of-funnel, long-term brand advertising, today. Real-Time dashboards, updated daily, for Digital, Linear, Addressable and CTV.




## Upwave Reviews
  ### 1. I love using Upwave!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 21, 2023

**What do you like best about Upwave?**

Upwave is easy to use even for beginners. I like how easy it is to plan out your entire day.

**What do you dislike about Upwave?**

I couldn't find anything I dislike about the platform.

**What problems is Upwave solving and how is that benefiting you?**

It is most useful in tracking the time of current projects. Hence, it helps in managing ongoing tasks with ease.

  ### 2. Survata : A nice place for Marketing?

**Rating:** 4.0/5.0 stars

**Reviewed by:** Subrat P. | Supporter of Liquid Trees, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 28, 2020

**What do you like best about Upwave?**

Survata is one the nice app for Marketing and promoting business. It provides many features regarding marketing and advertising the business. It advertise our products and business more far then we except. It is easy to use and provides us great promotions of our business and products. And most important thing about this is costomers satisfaction. Although, it is effective way to promote business and marketing.

**What do you dislike about Upwave?**

There is nothing to dislike about this but sometimes it creates lagging issues . Similarly, it's customer support should be improved and should be made much better. And it also should update it's features as time passes. Otherwise, it is a good to use.

**Recommendations to others considering Upwave:**

It is easy to use and a effective way to do marketing. Similarly, it provides a lot off features regarding business promotion and marketing.

**What problems is Upwave solving and how is that benefiting you?**

It provides a wide way for Marketing and any one can easily access it under the internet.



- [View Upwave pricing details and edition comparison](https://www.g2.com/products/survata-upwave/reviews?filters%5Bnps_score%5D%5B%5D=4&section=pricing&secure%5Bexpires_at%5D=2026-08-13+18%3A24%3A41+-0500&secure%5Bsession_id%5D=590db59b-f52e-4c09-af7a-3ec59ab2b832&secure%5Btoken%5D=c943f9dca5c60c94eecdc5d1cd6e84fe990939596764e69375676aa8afe59508&format=llm_user)

## Upwave Features
**Brand Signals**
- Comparison
- AI
- Brand Health

**Marketing Operations**
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access
- Spend Management
- White Label
- Multi-Channel Data Collection
- Engagement Tracking
- Keyword Tracking
- Behavior Tracking
- Campaign Tracking
- Conversion Tracking
- SEO Management
- Tag Management
- Real-Time Data
- Activity Tracking
- Click Tracking
- Contact Management
- Content Management
- Lead Management
- Email Management
- Campaign Management
- Channel Management
- Template Management
- Workflow Management

**Brand Analytics**
- Trend Analysis
- Tracking

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Campaign Stickiness
- Multichannel Tracking
- Brand Optimization
- Predictive Analytics
- Multi-Campaign
- Campaign Analytics
- Website Analytics
- Conversion Rate Optimization
- Drip Campaigns
- Visual Analytics
- Real-Time Analytics
- Customizable Reports

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Third-Party Integrations
- Social Media Integration

**Additional Functionality**
- Event Marketing
- Social Promotion
- Multi-Channel Marketing
- Generative AI
- Data Import/Export
- Lead Generation
- Campaign Segmentation
- Customizable Forms
- Reporting & Statistics
- Monitoring
- AI Copilot
- Customizable Templates
- Email Templates
- Web Forms
- Lead Capture
- Customizable Branding
- Real-Time Reporting
- Campaign Planning
- A/B Testing
- CRM
- Customer Segmentation
- Campaign Scheduling
- Alerts/Notifications
- Autoresponders
- Drag & Drop
- Event Triggered Actions
- Email Marketing
- API
- Customizable Fields
- Contact Database
- Data Visualization
- Ad hoc Reporting
- Performance Metrics
- Data Source Connectors
- Search/Filter
- Multi-Channel Attribution
- Customer Journey Mapping
- KPI Monitoring
- Cohort Analysis

## Top Upwave Alternatives
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