--- title: Suger Reviews meta_title: 'Suger Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 73 reviews by the users' company size, role or industry to find out how Suger works for a business like yours. aggregate_rating: rating_value: 4.9 review_count: 73 scale: '5' date_modified: '2026-06-17' parent_category: name: Partnerships Management url: https://www.g2.com/categories/partnerships-management --- # Suger Reviews **Vendor:** Suger.io **Category:** [Cloud GTM Platforms](https://www.g2.com/categories/cloud-gtm-platforms) **Average Rating:** 4.9/5.0 **Total Reviews:** 73 ## About Suger Suger is the modern platform for Cloud Go-To-Market (Cloud GTM). We make it easy to list, transact, and co-sell through cloud marketplaces and partner portals like AWS, Azure, GCP, Snowflake, and Alibaba. Suger automates the manual, cross-functional work behind Cloud GTM—from private offers and CRM syncing to entitlement fulfillment and co-sell execution—so your sales, ops, and finance teams can focus on closing deals, not chasing workflows. Built API-first with 30+ integrations, Suger connects directly to cloud marketplaces and partner portals as well as your business systems—CRM, CPQ, billing & metering, finance, communications, and more—to power your marketplace motion end-to-end. Over 250 software companies—including Intel, Snowflake, Notion, Airtable, Webflow, Glean, ContentSquare, and Fivetran—trust Suger to simplify and scale their marketplace revenue. ## Suger Pros & Cons **What users like:** - Users find Suger to be **incredibly easy to use** , streamlining processes and enhancing team efficiency effectively. (23 reviews) - Users commend the **responsive customer support** of Suger, enhancing the onboarding experience and overall satisfaction. (17 reviews) - Users value the **easy setup** of Suger, significantly enhancing efficiency with seamless integrations and intuitive design. (15 reviews) - Users value the **easy integrations** with CRM and cloud marketplaces, enhancing collaboration and efficiency with partners. (14 reviews) - Users praise the **seamless integrations** of Suger, enhancing efficiency and simplifying pipeline management with HubSpot. (13 reviews) - Simple (9 reviews) - Helpful (8 reviews) - Automation (6 reviews) - Speed (4 reviews) - Time-saving (4 reviews) **What users dislike:** - Users note **dashboard issues** related to analytics depth and reporting customization, seeking improvements for better usability. (2 reviews) - Users find the **difficult setup** of Suger challenging, relying on support for assistance and better documentation. (1 reviews) - Users find **insufficient training** a barrier, requiring support assistance and wishing for better self-service documentation. (1 reviews) - Users feel the platform could improve with more **customization options** for reporting and dashboards to suit diverse needs. (1 reviews) - Users note the **limited marketplaces** in Suger, though the team is responsive and improving functionalities. (1 reviews) - Users find the **limited reporting** capabilities a minor inconvenience, as some reports need to be created separately. (1 reviews) - Users find the **interface not intuitive** , suggesting a need for better guidance and simplification of user interactions. (1 reviews) - Users suggest that Suger could benefit from a **simplified UI** to enhance navigation and user guidance. (1 reviews) ## Suger Reviews ### 1. Seamless Marketplace Integration with Salesforce **Rating:** 4.5/5.0 stars **Reviewed by:** Paul V. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 29, 2026 **What do you like best about Suger?** I really appreciate the people and processes at Suger. They're extremely knowledgeable and cutting-edge, especially when it comes to working with marketplaces, which makes it easy for us to make changes and adjustments to the system. Their support is fantastic; they're always there to help us with anything, from mentoring us on executing private offers to troubleshooting potential bugs or issues. The initial setup wasn't exactly easy, but it was very smooth and concise given the complexity of the solution. I'm pleased with how they delivered on time and trained us efficiently, and they've certainly enabled us to use cloud marketplaces effectively. **What do you dislike about Suger?** Only that they're growing at a pretty rapid pace and at times they're busy and a little bit difficult to get time with them. **What problems is Suger solving and how is that benefiting you?** We use Suger to integrate cloud marketplaces with our CRM solution, making it easy to create, edit, and manage private offers for customer approval. It solves complex problems and streamlines the process significantly. ### 2. Suger has been fantastic **Rating:** 5.0/5.0 stars **Reviewed by:** Taylor T. | Associate Business Development Lead , Enterprise (> 1000 emp.) **Reviewed Date:** August 05, 2025 **What do you like best about Suger?** The people at Suger are a true pleasure to work with. Suger's support team as been awesome. They have been super helpful and knowledgeable across all the major cloud providers. The dashboard is really easy to use and the CRM integration has made it simple for us to scale without any headaches. Overall great experience with Suger so far. **What do you dislike about Suger?** At this time I have 0 complaints about Suger **What problems is Suger solving and how is that benefiting you?** Suger solves the management of multiple Cloud Marketplaces into one tool that integrates into our CRM which allows us to scale our business. ### 3. Streamlines Cloud Sales, But Needs Simpler Onboarding **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User | Small-Business (50 or fewer emp.) **Reviewed Date:** May 20, 2026 **What do you like best about Suger?** I like how Suger automates our cloud marketplace sales, especially in managing private offers directly from our CRM. It helps track usage-based billings and syncs coselling data with cloud partners efficiently. The way it handles custom deals without slowing us down is impressive. Our team can quickly set up a specific monthly price or custom terms for a client through the AWS marketplace within our CRM, saving us from complex cloud consoles. The platform saves a massive amount of time as our sales reps can generate and send custom quotes quickly, without needing to rely on technical configuration or internal approvals, speeding up the deal process. **What do you dislike about Suger?** While Suger is great, the biggest area for improvement is its learning curve. Because it deals with highly complex cloud architectures, the initial setup and docs can feel a bit overwhelming for a small team without deep devops expertise. Additionally, because the cloud marketplaces update their own portals and rules frequently, Suger's UI occasionally has to play catch up. We will like to see 2 main improvements. For the learning curve, we need simplified templates and onboarding guides designed for small businesses. Right now, the documentation is dense with enterprise stuff. A simple, step by step checklist would help. For the UI, we would like deeper and visual revenue dashboards. **What problems is Suger solving and how is that benefiting you?** Suger automates our cloud marketplace sales, eliminates months of dev work with a single API, and manages private offers directly from our CRM. It removes sales friction and automates billing, ensuring we never miss revenue. ### 4. Solid tool for marketplace GTM — team listens, delivers, and keeps improving **Rating:** 4.5/5.0 stars **Reviewed by:** Johan D. | Director Partnerships & Channel Growth, Mid-Market (51-1000 emp.) **Reviewed Date:** October 07, 2025 **What do you like best about Suger?** Clean, intuitive UX Excellent Slack-based support Team listens and acts on feedback Strong coverage for AWS & Azure Marketplace GTM Integration with Hubspot Good product, great partner mindset. No BS — they listen and deliver. **What do you dislike about Suger?** Still maturing on analytics depth and marketplace feature parity, but team is listening and acting fast. Mobile consult of reporting could be improved for people on the road. **What problems is Suger solving and how is that benefiting you?** We use SugerGTM to run our AWS and Azure Marketplace GTM. It’s a solid, easy-to-use platform that actually meets the needs of teams managing marketplace business. Setup is fast, and the Slack support is top-notch — quick, helpful, and real. We had a long list of requests around reporting and analytics, and the team listened and acted. They’ve been open to feedback and added several of our ideas to their roadmap, which says a lot about how they work with heavy users. The product’s on the right path. It covers the essentials and keeps improving. The key will be to stay close to marketplace changes and keep the pace of evolution. ### 5. Responsive, Easy-to-Use Platform with an Above-and-Beyond Account Team **Rating:** 5.0/5.0 stars **Reviewed by:** Ashley B. | Chief Revenue Officer (CRO), Small-Business (50 or fewer emp.) **Reviewed Date:** April 16, 2026 **What do you like best about Suger?** Suger is responsive and thorough. The interface is well designed and easy to use. Mostly I adore my account team, every single person has gone above and beyond to ensure our success with hyperscaler programs. I highly recommend Suger and appreciate the service I received from Ana. **What do you dislike about Suger?** I cannot think of anything negative about Suger. **What problems is Suger solving and how is that benefiting you?** Suger solves the complexity and level of detail needed to scale a business and have GTM Success in the cloud. The expertise they have is invaluable for navigating the hyperscaler ecosystems. ### 6. Streamlined pipeline management with seamless HubSpot integration **Rating:** 5.0/5.0 stars **Reviewed by:** Zahra P. | Alliance Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** September 16, 2025 **What do you like best about Suger?** Suger has greatly simplified our pipeline management by seamlessly integrating our ACE pipeline with HubSpot. The platform is intuitive and easy to implement, saving our team significant time and manual effort. The automation reduces errors, improves visibility across opportunities, and provides a clear single source of truth for both sales and alliance teams. The customer support has also been responsive and helpful throughout the onboarding process. **What do you dislike about Suger?** So far, we have had a very positive experience with Suger. If anything, I would say that the platform could benefit from adding more customization options for reporting and dashboards to meet diverse team needs. However, this is a minor point compared to the overall value it delivers. **What problems is Suger solving and how is that benefiting you?** Suger has eliminated the need for manual updates between our ACE pipeline and HubSpot by automating the integration. This gives us real-time visibility, reduces errors and saves our team valuable time so we can focus on driving opportunities and closing deals. ### 7. Game-Changer for Our Team - Automation, Efficiency, and Scale **Rating:** 5.0/5.0 stars **Reviewed by:** Morgan J. | Director, Global Cloud Alliances, Enterprise (> 1000 emp.) **Reviewed Date:** July 23, 2025 **What do you like best about Suger?** Suger has been a transformative platform for our teams at Harness. It’s drastically reduced manual overhead, streamlined workflows, and allowed us to scale our cloud partnerships with ease. The automation capabilities free up our team to focus on strategic priorities, and the intuitive UI made onboarding seamless. Their Salesforce and Slack integrations create real-time visibility and ensure business continuity across teams. Suger is now a core driver of efficiency and operational impact for us. Bonus: their support is best-in-class: fast, helpful, and highly responsive. From product to sales to leadership, the Suger team consistently outperforms others in the space. **What do you dislike about Suger?** Not much - The product evolves quickly, and when we need something, the team is fast to deliver. **What problems is Suger solving and how is that benefiting you?** Suger streamlines our marketplace and co-sell operations, saving time by removing manual efforts and providing teams clear visibility with control across clouds. We’re moving faster and closing more deals as a result of our partnership with Suger! ### 8. Suger Makes Managing Marketplace Offers Easy and Efficient **Rating:** 5.0/5.0 stars **Reviewed by:** Mike G. | Alliance Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 18, 2025 **What do you like best about Suger?** Suger has completely streamlined how we manage private offers on both AWS and Azure Marketplace. The platform is intuitive, saves us time, and removes the complexity we used to deal with when working directly in the cloud portals. The support and guidance from the Suger team is top-notch — they’re responsive, knowledgeable, and always open to feedback. It truly feels like a partnership. We also have it integrated into our other systems like Slack and Salesforce, which makes it even easier to use and track everything in one place. I personally leverage Suger every day — it’s become an essential part of our workflow. **What do you dislike about Suger?** There’s really not much to dislike. Anytime there is something that causes friction with the platform, they are quick to update and or fix if needed. **What problems is Suger solving and how is that benefiting you?** As someone managing cloud alliances, Suger has been a huge unlock for streamlining our AWS and Azure Marketplace motions. Before Suger, private offers were manual and time-consuming, making it hard to move quickly with partners and customers. Now, I use it daily to spin up offers in minutes, track status across teams, and keep everything aligned between our internal sales reps and cloud partners. The Slack and Salesforce integrations make it even easier to stay on top of deals. Most importantly, it’s helped me co-sell more effectively with AWS — I can move fast when an AE is ready to transact, offer flexible pricing, and close loops quickly without waiting on backend ops. It’s become a core part of how we drive marketplace revenue and grow our partnership with AWS. ### 9. With Suger, turns out you can just do stuff **Rating:** 5.0/5.0 stars **Reviewed by:** Andrew D. | Head of Partnerships, Computer & Network Security, Mid-Market (51-1000 emp.) **Reviewed Date:** July 15, 2025 **What do you like best about Suger?** Incredibly responsive and supportive customer service and engineering team -- hugely different experience than what we were getting from the competition. It was quick to implement and they made delightful changes quickly to support some of our needs. Using the product is a straightforward and easy experience for everyone who needs to. They have a great product, great people, and have helped us navigate both the tactical side of cloud marketplace and CSP co-sell and the strategic side of building a stronger alliance with AWS. Suger is a product we love, but they feel like a partner as well. I make very few product recommendations, but Suger stands out as an incredibly easy one to make. **What do you dislike about Suger?** I don't have a single bad thing to say about their product or team. **What problems is Suger solving and how is that benefiting you?** We use Suger for both SFDC <> AWS APN/ACE co-sell and AWS Marketplace listing and transaction services. It excels at both. ### 10. 10/10 From Implementation to in prod - Suger is the right choice to streamline co-sell with clouds **Rating:** 5.0/5.0 stars **Reviewed by:** Kennedy G. | Partner Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 14, 2025 **What do you like best about Suger?** Suger streamlines and consolidates Cloud Marketplace and co-sell engagements. This de-risks private offers, CPPOs, and RPOPs, as well as provides clear line of site to AR to ensure everything is tracked in SFDC. Upside of Suger is offloading the manual effort of collecting and creating offers / co-sell engagements by integrating with SFDC and providing our team a 1 stop shop directly within each SFDC opp. This allows our team more time to drive activity that creates more cloud sourced opps. Seamless UI an incredible customer support. My team lives in Suger and or the SFDC integration. **What do you dislike about Suger?** GCP hasn't allowed vendors to integrate with partner advantage, the equivalent of ACE for AWS. The major gap is manual fund requests within each clouds respective partner portal. If Suger can integrate and have that experience within each SFDC opp, that'd be great. **What problems is Suger solving and how is that benefiting you?** Suger streamlines and consolidates co-sell activity with the cloud providers. De-risking our business while allowing us to scale with seamless alignment connections via SFDC integration. ### 11. A Holistic Platform for Marketplace Transactions & Co-Sell engagements with Cloud Alliance Partners **Rating:** 5.0/5.0 stars **Reviewed by:** Dwight A. | Sr. Director - Global Strategic Alliances, Mid-Market (51-1000 emp.) **Reviewed Date:** July 29, 2024 **What do you like best about Suger?** Suger.io has become an indispensable tool for our co-sell and marketplace transaction processes with both AWS and Google. The platform's ease of use and intuitive interface stand out immediately, making it incredibly simple to both integrate with and use. From navigating transactions to tracking co-sell opportunities, the application platform excels and is highly efficient, significantly streamlining our workflow. What truly sets Suger.io apart, however, is the remarkable engagement and responsiveness of their team. They are genuinely committed to the platform's continuous improvement, consistently taking our feedback into account. It’s clear that our suggestions are not just heard—they are acted upon. This proactive approach to continuous enhancements and their dedication to evolving the platform's capabilities have made a significant positive impact on our daily operations. Suger.io was incredibly easy to deploy in just a matter of hours and several meetings where were up and running with a transfer of all our existing data. **What do you dislike about Suger?** The platform continues to mature to reach edge cases, which are being identified and embraced quickly **What problems is Suger solving and how is that benefiting you?** Suger.io keeps us fully engaged with AWS & Google on both co-sell engagements and marketplace transactions. The team continues to identity new ways to work with Google and the limited automated tools that Google supports. ### 12. Streamlined private offers and fantastic customer service **Rating:** 5.0/5.0 stars **Reviewed by:** Trevor B. | Partner Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Suger?** The platform is incredibly easy to use. Sending AWS private offers through the Marketplace portal is a chore and complicated. Suger makes it so simple, and you can even use a widget in SFDC to send offers directly from the opportunity. This integration is game changing. Suger also makes co-selling a breeze, and basically any feature can be automated through mapping. Our experience with our customer success team is always the best. We have direct slacks with the team, as well as weekly check ins. Anything we ask for (from bugs to product requests) are handled quickly and correctly. I cannot say enough good things about the team at Suger as well as the product. I use this platform every day, multiple times a day. I could not be happier with that. **What do you dislike about Suger?** This is very nitpicky, but like any fast moving software company you can have situations where one thing gets fixed and that breaks another thing. This is just growing pains, and they always get fixed. **What problems is Suger solving and how is that benefiting you?** Streamlining our private offer process. We transact a ton of business through AWS marketplace and it makes it quick and simple to close new sales and renewals. ### 13. Indispensable Tool For Marketplace Mastery **Rating:** 4.5/5.0 stars **Reviewed by:** Amin M. | Sr. Manager Strategic Alliances, Mid-Market (51-1000 emp.) **Reviewed Date:** July 12, 2025 **What do you like best about Suger?** Suger is absolutely mission-critical for anyone aiming to build a sustainable go-to-market (GTM) strategy with AWS, Google, or Microsoft. The application itself is undeniably secure, stable, and feature-rich – these are fundamental requirements. However, what truly differentiates Suger is its exceptional human support. Individuals like Jon, Chengjun, and Gabriel are incredibly accessible; they feel like an extension of our team. Their expertise ranges from the tactical to the strategic, providing invaluable guidance. We're consistently expanding our use of Suger, aligning it with changes in partner programs and our evolving business needs. Furthermore, our feedback has been directly incorporated into product enhancements, which not only simplifies our work but also strengthens our alliance GTM efforts **What do you dislike about Suger?** There are no major dislikes to speak of at this time. **What problems is Suger solving and how is that benefiting you?** End to End management starting with the co-sell and concluding with entitlement tracking and billing. ### 14. Single unified cloud marketplace interface for across various cloud solutions **Rating:** 4.5/5.0 stars **Reviewed by:** JK K. | Staff software engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** July 16, 2025 **What do you like best about Suger?** Suger provides a single, unified interface for cloud marketplaces, eliminating the need to manage the disparate rules and data models of multiple platforms. This approach greatly simplifies our billing systems and integration workflows, easy to setup, and quick to implement. The value proposition is compelling: Suger significantly reduces our operational complexity and paid for itself quickly all the while simultaneously expanding our reach to new customers. We have been a using Suger since their early stages and it feels like a partnership with them and they are crucial part of our billing system. **What do you dislike about Suger?** - renewal or upsale of the entitlement with entitlement term is still not smooth. Entitlement term feature in general needs more flexibilities - UI information density can be increased **What problems is Suger solving and how is that benefiting you?** Single unified interface across various cloud marketplace APIs ### 15. Workflow Champion: Suger's user-friendly Interface and superior support make the difference **Rating:** 4.5/5.0 stars **Reviewed by:** Vinícius d. | Billing Operations Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** July 22, 2025 **What do you like best about Suger?** From my personal experience, the Suger website is a game changer when it comes to user interface. It's remarkably user-friendly, with all tools clearly displayed on the website. The order creation process is clean and easy to navigate. What makes all the difference is the ability to set up even complex processes. The customer support is equally impressive - communication is clear, and I receive guidance for any issues or questions within a very short period of time. **What do you dislike about Suger?** Currently, no. All the enhancements I highlighted have been addressed. **What problems is Suger solving and how is that benefiting you?** The integration with other tools makes it easier to identify the status of your orders without navigating to the website. Reminders are sent for every status change, helping you stay aware of any necessary modifications. ### 16. Easiest Marketplace Platform to Use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** August 11, 2025 **What do you like best about Suger?** Suger is incredibly easy to use. The team had us up and running in an matter of minutes and we can create private offers for customers in half the time of our previous vendor's platform. The revenue reporting in Suger is excellent - making it easy to identify which transactions were bundled into a single payment from a cloud partner. Finally, their customer support team is fantastic: issues are resolved quickly compared to weeklong wait times with our previous vendor. In all, these capabilities add up to a tremendous value for any SaaS company that needs to transact via cloud marketplaces. **What do you dislike about Suger?** Would love to see Suger integrate with more marketplaces so we could extend our use of their platform to more transactions. **What problems is Suger solving and how is that benefiting you?** We needed an easy way to transact across all three major cloud marketplaces (AWS Marketplace, Azure Marketplace, Google Cloud Marketplace). Beyond that, we required good reporting to make sense of revenue derived from each platform and each transaction as these payments are often bundled. Finally, we needed a support team that could help us quickly address issues - particularly for customers with complex needs. Their combination of ease of use, built-in analytics and reporting and excellent customer service made it easy for our team to adopt Suger and scale our transaction volume by 10x. ### 17. Driving AWS Co-Sell Efficiency and Partner Alignment with Suger **Rating:** 5.0/5.0 stars **Reviewed by:** Will H. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** August 11, 2025 **What do you like best about Suger?** Suger has completely streamlined how we manage AWS Marketplace listings, co-sell, and HubSpot in one place. It eliminates manual duplication, accelerates opportunity acceptance, and keeps our partner alignment crystal clear. The integration is seamless, reliable, and a huge boost to our AWS sales motion. **What do you dislike about Suger?** There’s honestly very little to dislike about Suger. The pace of updates and feature enhancements is impressive, and every release seems to add more value. The platform keeps getting better, so my only “complaint” is that it’s hard to imagine running our AWS co-sell and Marketplace workflows without it now. **What problems is Suger solving and how is that benefiting you?** Suger centralizes AWS co-sell, MPPO management, and HubSpot integration into a single, highly efficient platform. This allows us to accelerate AWS Marketplace listings, maximize partner alignment, and maintain real-time visibility into every stage of the co-sell process. The result is faster deal cycles, stronger AWS collaboration, and a measurable boost in sales velocity. ### 18. High ROI, Suger.io is a game-changer **Rating:** 5.0/5.0 stars **Reviewed by:** Kathy S. | Head of Finance, Mid-Market (51-1000 emp.) **Reviewed Date:** July 17, 2025 **What do you like best about Suger?** What I like best about Suger is how easy it is to use, with an intuitive interface that requires minimal training. The product is constantly improving, with new features every month and a strong roadmap that shows they listen to users. It delivers measurable results quickly, helping us save time, reduce costs, and boost productivity. The ROI was clear within weeks, and the value continues to exceed expectations. Most importantly, the team is responsive, collaborative, and truly feels like a partner. **What do you dislike about Suger?** We haven’t encountered any major drawbacks so far. **What problems is Suger solving and how is that benefiting you?** Suger is our centralized platform for viewing all marketplace offers along with their usage, revenue, and contract details in one place. It significantly saves time and enhances our operational efficiency. ### 19. Highly responsive team has addressed our needs **Rating:** 4.5/5.0 stars **Reviewed by:** Connor G. | Operations, Small-Business (50 or fewer emp.) **Reviewed Date:** July 22, 2025 **What do you like best about Suger?** - Responsiveness: Suger is highly responsive to all service requests, regardless of their scope. When we don't know how to do something in the product, or with the marketplaces overall, Suger is always there to help - Time Savings: We've saved significant time deploying two products and two different clouds. I don't have to think about engineering complexity at all, since it just works. **What do you dislike about Suger?** - Financial Reporting: Some uncertainty still remains with our accountants on how best to use the marketplaces and Suger for financial reporting, including cost of sales. Some ease of use could be improved here. **What problems is Suger solving and how is that benefiting you?** Direct integration with cloud providers for marketplace listings and offers. ### 20. Suger is the must-have tool if your organisation is serious about Cloud partnerships **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** July 12, 2025 **What do you like best about Suger?** 1 - End-to-End Co-Sell Automation in Salesforce With Suger, Fireblocks eliminated the need to register opportunities directly in Cloud CRM portals. Sellers now create co-sell records directly in Salesforce, and Suger automatically syncs them with Cloud CRM portals—no duplicate entry, errors, or delay. 2- One-Click Private Offers and Workflow Handoff Suger turned a multi-step process into a 1-click Salesforce action. Private offers are now created from CRM data with predefined rules, synced automatically with the appropriate marketplace, and tracked across stages. Slack notifications update stakeholders on entitlement, approval, and disbursement. Crucially, the deployment of Suger has supported a strategic shift of marketplace operations from Alliances to Deal Desk, freeing up capacity in the former to focus on co-sell. 3 - Slack Alerts and Financial Signal Sync Suger introduced Slack-based alerts triggered by disbursements and entitlement changes. It also syncs marketplace status back into Salesforce, giving Finance and RevOps a unified and consistent view of this data. In summary, Suger has transformed how we run our Cloud partnerships. It has eliminated manual overhead, unlocked new channels and helped to ensure our back office processes will be fit for the future. **What do you dislike about Suger?** The ability to build your own automations and field mapping logic is quite difficult unless you are an expert in scripting, which means you will typically need support from the Suger team (which they always provide). **What problems is Suger solving and how is that benefiting you?** Cloud partnerships are a critical pillar of Fireblocks’ GTM strategy. However, scaling these collaborations had traditionally been hindered by the administrative burden associated with opportunity sharing, co-selling coordination and Marketplace contracting. ### 21. Great software for accelerating GTM/co-sell **Rating:** 5.0/5.0 stars **Reviewed by:** Nick G. | Head of Global Cloud Alliances, Enterprise (> 1000 emp.) **Reviewed Date:** July 15, 2025 **What do you like best about Suger?** Suger is a great platform, I chose it for its usability and the business outcomes and automations I've been able to leverage on the back end have been game changing in the way that we drive our GTM at our company. I am also a big fan of the price, it is a high value vs. competitors for what we receive. **What do you dislike about Suger?** There is just some friction to migrate to a new platform but it was reasonable and we worked through any hiccups with their technical team. **What problems is Suger solving and how is that benefiting you?** Automatic our GTM workflows with the hyperscalers. ### 22. Great product **Rating:** 4.5/5.0 stars **Reviewed by:** Zach O. | GTM Lead, Small-Business (50 or fewer emp.) **Reviewed Date:** August 11, 2025 **What do you like best about Suger?** The speed at which we were able to get setup on the AWS marketplace through Suger was great. **What do you dislike about Suger?** We were one of Suger's early customers and at the the beginning there was not a native Hubspot integration. However, they have solved this now and the integration is live. **What problems is Suger solving and how is that benefiting you?** Suger enables Zerve to self through AWS marketplace. The initial pain they solved was getting setup and understanding the ins and outs of marketplace. Additionally, we can now manage our APN deals in hubspot through the Suger integration which has been a massive help. ### 23. One year with Suger.io **Rating:** 4.0/5.0 stars **Reviewed by:** Eric G. | VP, Business Development & Global Partnerships, Mid-Market (51-1000 emp.) **Reviewed Date:** July 25, 2025 **What do you like best about Suger?** Very responsive team. We try to be as self sufficient as possible, but when we need support or guidance, the Suger team is always there for us. Onboarding with cloud marketplaces can be challenging, and Suger helps us cut through the process issues. **What do you dislike about Suger?** The CMS tool for entering marketplace listing info can sometimes be a little confusing (likely because the marketplace listing requirements can be tricky), but overall has been manageable. **What problems is Suger solving and how is that benefiting you?** Helping us get our listings created, processed, and live in marketplaces. We have limited technical resources assigned to marketplace listings, so Suger helps us tremendously wrt resources and timelines. ### 24. My experience with Suger Inc. has been fantastic. **Rating:** 5.0/5.0 stars **Reviewed by:** John D. | Partnerships, Mid-Market (51-1000 emp.) **Reviewed Date:** August 05, 2025 **What do you like best about Suger?** What I like most about Suger is its intuitive design, flexibility, speed, and responsive support team. I was able to get up and running on cloud marketplaces very quickly with no prior knowledge of the cloud marketplace ecosystems. **What do you dislike about Suger?** Suger has met all my needs. Even when I found a bug, they jumped in to fix it in real time allowing me to transact that same day. **What problems is Suger solving and how is that benefiting you?** Suger helped us solve the challenge of getting on the AWS Marketplace despite having limited resources and knowledge—making the process fast, simple, and achievable without needing internal expertise. ### 25. Cloud Marketplace & Co-Sell Automations with Suger **Rating:** 5.0/5.0 stars **Reviewed by:** Dico A. | Operations, Enterprise (> 1000 emp.) **Reviewed Date:** August 12, 2025 **What do you like best about Suger?** Suger is a game-changer—automating deal reg, private offers, and CRM syncs. This grew our AWS and Microsoft partnerships to 5k+ co-sell regs, cut sales cycles by 26 days, and marketplace deals 4x. **What do you dislike about Suger?** Suger has an outstanding Implementation Engineer—shoutout to Gabriel! Still, the company should grow its team to improve support for implementations and custom client solutions, leveraging opportunity for further expansion and a continuation of ensured success. **What problems is Suger solving and how is that benefiting you?** Suger solves onboarding, listing, transacting, and co-selling on multiple cloud marketplaces (AWS, Azure), benefiting by reducing effort, accelerating sales, scaling monetization & reporting. ### 26. Suger is a world class product with an incredibly sharp team. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** August 05, 2025 **What do you like best about Suger?** The product is built with simplicity in mind at scale. It takes the friction out of working across an omni-cloud GTM by unifying marketplaces into one place. Its native CRM integration also avoids the need to be proficient across the cloud providers. It's literally as simple as a few clicks to transact. Furthermore, their team goes above and beyond to support your marketplace journey- they manage the entire implementation so you don't have to. They're always available and make you feel like you're their only customer. **What do you dislike about Suger?** I see no downside to Suger. They're affordable, reliable, and leading edge to make Sales orgs operate more effectively. **What problems is Suger solving and how is that benefiting you?** They strip away the pain of organizations having to be marketplace proficient. Instead, their product simplifies the painful tasks and give the user a wonderful experience. ### 27. Advanced feature set at a great value **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** July 23, 2025 **What do you like best about Suger?** Suger has a very feature rich product, iterates quickly when they can't solve your use case with OOTB functionality, is super responsive to any support needs and deploys very quickly (within days). I can't recommend them enough. We were previously using one of the more well known industry incumbents and weren't super satisfied with their product or service and Suger has been a breath of fresh air and continues to show us that they value our business. We use Suger every day to help automate everything with AWS and it's a real live saver. It's easy to use and link to your CRM. **What do you dislike about Suger?** None come to mind. They have a superior product and service. **What problems is Suger solving and how is that benefiting you?** Automates sharing opportunities and private offers with the AWS marketplace. Has advanced workflows that we leverage to share certain opportunities automatically with AWs. ### 28. Suger platform for Hyperscaler platform management **Rating:** 5.0/5.0 stars **Reviewed by:** Stevie B. | Global Vice President Channel and Alliances, Mid-Market (51-1000 emp.) **Reviewed Date:** August 04, 2025 **What do you like best about Suger?** From day 1 the Suger team have been very supportive and productive to ensure that we had a seamless and very easy integration, whilst not losing momentum. The pre and post sale customer suppport has been very timely and supportive, regardless of the time zone. **What do you dislike about Suger?** I have nothing negative to say about Suger **What problems is Suger solving and how is that benefiting you?** Suger is solving the " Transactable" requirement from MS Azure, which was a requirement for our set up. We are now able to recognise a large $$$ value of revenue that we would not have seen without the Suger platform. ### 29. The best co-selling platform out there **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 09, 2025 **What do you like best about Suger?** It's crazy how integrated Suger is with our HubSpot CRM. In no time we can co-sell with our cloud partners right from where we're working. Super easy to use. Without Suger it would have taken us years to unlock this revenue channel. The team is insane responsive and they ship fast. Really nice to work with them! **What do you dislike about Suger?** Nothing, they are exactly doing what we need **What problems is Suger solving and how is that benefiting you?** Suger is connecting our CRM with the cloud marketplace providers such as AWS. This has made our partnership with AWS stronger and has increased our revenue. ### 30. 1 Year Suger Verdict! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** July 11, 2025 **What do you like best about Suger?** 1. Deployment ease - Gabriel, Chrid, Chengjun, Ed & Stacy are amazing with keeping us in the loop and supporting us no matter how dumb our questions sound. You guys stay ahead of the curve! 2. Simplicity - I love Suger's, modern approach. The UI is less cluttered than using the marketplace individually and is more intuitive for our newcomers. I am able to push out a larger volume with fewer clicks or configurations. I'm immensely grateful for this reduction friction. **What do you dislike about Suger?** UI changes without notice present errors for enablement. Delays on GCP renewals support - I understand that they lag as far as third-party integrations, and that this is out of your control. **What problems is Suger solving and how is that benefiting you?** Consolidating private offer creation for 3 out of 4 of our clouds. Post Acceptance Management. Public offer visibility. ### 31. Effortless Marketplace Selling + World-Class Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** August 06, 2025 **What do you like best about Suger?** Suger's been a huge accelerant for our cloud marketplace selling. The platform is incredibly intuitive—which enables us to get private offers out the door quickly without getting bogged down in admin. The real standout, though, is their support team. The team has been responsive, knowledgeable, and genuinely invested in our success. They’ve helped us navigate AWS listings (especially with CPPO partners) with clarity and speed. If you’re looking to accelerate your marketplace presence without burning time on admin work, Suger is the way to go. **What do you dislike about Suger?** Nothing bad to say so far - very positive experience **What problems is Suger solving and how is that benefiting you?** Suger's saving out GTM team a huge amount of time publishing private offers so we can focus more on selling vs admin. ### 32. Great Marketplace Solution **Rating:** 5.0/5.0 stars **Reviewed by:** Shakil K. | Sr. Strategic Alliance Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 08, 2025 **What do you like best about Suger?** Love everything about Suger! Ease of Use, Implementing it in our day to day is easy. Customer support is amazing and we use it very often. I also love the features that it has and integrates very well with our workflow. **What do you dislike about Suger?** Not much to change about Suger. Overall have had a great experience with it! **What problems is Suger solving and how is that benefiting you?** One stop shop for cloud marketplace solutions. Everything is right there -self explanatory and if I need help customer support is always available! ### 33. Checked all my boxes and even more that I didn't know I had! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** August 12, 2025 **What do you like best about Suger?** Having been the sole processor for 100s of AWS and GCP MP transactions for more than three years, my requirements are substantial, and Sugers doesn't just meet them...they exceed them. My major requirements were first, ease of implementing-- the previous two solutions I used had Rev/SalesOps way too involved. Both solutions had issues throughout both year-long contracts. What I love about Suger is that I set up the configuration for AWS myself as a Partner Manager! Not only that but there have only been a few issues and that's where my 2nd major requirement comes in -- customer support responsiveness and helpfulness! The fact that they are on Slack and have a typical SLA of minutes is insane. The previous two had days to weeks before they gave me an answer. I use Suger almost every day, and when I'm out, it falls on our sales team to use it. So it had to be easy to use and easily integrate with SFDC -- another checkbox! Finally, they had me thinking about future proofing since I'm the sole user -- their workflows and analytics are top tier. I've not only automated a majority of my day-to-day, but I've given Finance access to the reporting so they can stop bothering me! I couldn't recommend them enough. **What do you dislike about Suger?** I really don't have anything I dislike about Suger, especially when benchmarked against 3 competitors I've used in the past. **What problems is Suger solving and how is that benefiting you?** Automation of my day to day regarding deal registration and marketplace transaction processing -- I've benefited by saving 100s of hours per year. Not only that but reporting, workflows, and becoming a trusted advisor and knowledge center when these hyperscalors take forever with their support teams. ### 34. Helped me achieve 50% reduction in manual reporting time **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** August 13, 2025 **What do you like best about Suger?** requires little ongoing maintenance and has minimal overhead for admins. Their customer support is fantastic I've never had an issue getting ahold of them. **What do you dislike about Suger?** Its truly hard for me to come up with an answer here. Any issues we may have had in the past we were able to quickly get in touch with their support team who worked with us to solve the issues. **What problems is Suger solving and how is that benefiting you?** For a long time we had issues with manually updating deals between hubspot and Amazon Customer Engagement (AWS co-sell deal management system). Suger has provided us with an integration that syncs the two platforms allowing us to achieve a 50% reduction in time spent on manual updates. ### 35. 1st Impressions of a new Suger user **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** July 23, 2025 **What do you like best about Suger?** The Suger team has been a responsive and transparent business partner so far, from the evaluation and contract process through implementation and the first month of deployment. The implementation and integration into our CRM systems was fast and required minimal time from our team. Support was responsive as we worked through the learning curve on our initial set of Marketplace Privat Offers. Love seeing the Suger window in sales opportunities. It provides instant visibility for our field and sales ops. teams. **What do you dislike about Suger?** So far we like everything about our inaugural partnership with Suger. **What problems is Suger solving and how is that benefiting you?** Improving productivity and visibility in creating and managing both sales opportunities and Marketplace Private offers with our sales teams, sales ops. and our Cloud GTM partners. ### 36. Key Partner for Console Connect and our Cloud Marketplace onboarding **Rating:** 4.0/5.0 stars **Reviewed by:** Daniel H. | Snr Technical Partner Manager, Enterprise (> 1000 emp.) **Reviewed Date:** July 16, 2025 **What do you like best about Suger?** We were able to perform tasks within minutes of logging into suger.io. the UI is intuitive and require little guidance. Easy to administrate for our different teams. A simple, clean UI. we were able to quickly implement services. Suger.io team is proactive and helpful with our onboarding of multiple cloud marketplaces to our hubspot for increasing sales. With their support it has been fast to onboard our cloud marketplaces. they have been dedicated and responsive to enabling us. Very easy team to work with and responsive to our global needs. we have seen measurable increased revenue and using suger.io has saved us time and money. **What do you dislike about Suger?** We need more cloud Marketplaces incorporated into Suger. **What problems is Suger solving and how is that benefiting you?** Marketplace intergration with our Hubspot for deal tracking. ### 37. Suger Supercharged Our AWS Marketplace Success **Rating:** 5.0/5.0 stars **Reviewed by:** Simon T. | Global Strategic Alliances Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** July 16, 2025 **What do you like best about Suger?** “We couldn’t have asked for a better partner than Suger. Their platform simplified the entire Marketplace listing process, and their expert support team went above and beyond every step of the way. Not only did we go live fast, but it also catapulted our strategic alignment with AWS, opening doors to joint initiatives and co-selling. Suger is now a key pillar of our AWS strategy at Storyblok.” **What do you dislike about Suger?** Nothing - really can't fault them at all! **What problems is Suger solving and how is that benefiting you?** Launching and Driving our AWS Cloud Alliance ### 38. Fast setup, clean interface, great support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** July 30, 2025 **What do you like best about Suger?** As the technical lead on setup, I appreciated how easy to set up and quick to implement Suger was. The seamless integration process required no IT heavy lifting, and the straightforward experience meant we were live in under a week. **What do you dislike about Suger?** No major issues on my end. It was a clean setup with proactive communication and quick responses from their dedicated support team. **What problems is Suger solving and how is that benefiting you?** Suger simplifies and centralizes offer management across marketplaces. From a technical side, it removes the need for custom tooling, allows fast onboarding, and gives GTM teams a self-service interface. This saves us time, reduces overhead, and shortens time-to-live for new listings. ### 39. Effortless Integration, UI Improving Steadily **Rating:** 5.0/5.0 stars **Reviewed by:** Adam S. | VP Partnerships, Mid-Market (51-1000 emp.) **Reviewed Date:** October 22, 2025 **What do you like best about Suger?** Ease of integration to our CRM and Cloud Marketplaces. Customer Success team always helpful. **What do you dislike about Suger?** Basic UI but improving. Customer Success team helps bridge the gap. **What problems is Suger solving and how is that benefiting you?** Suger helps us register deals with AWS through integration with our CRM. Suger automates reporting to our finance teams. Suger makes creating private offers seamless across AWS & GCP. We don't even log into those systems and can manage everything from Suger. ### 40. Use Suger to Simplify your Interaction with Tech Marketplaces **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** August 07, 2025 **What do you like best about Suger?** Suger is an absolute please to work with - they have great optimized our interaction with hyperscalers all the way from publishing private and public listings, working with our revops team on the private offer and transactions, and the overall co-sell /GTM with the hyperscalers. They are very responsive, professional and get the job done. Highly recommended. **What do you dislike about Suger?** We haven't experienced too many challenges working with Suger. If it had to pick one, it would probably be to simplify the UI a bit more and guide the user through the interactions. **What problems is Suger solving and how is that benefiting you?** Helping with the public marketplace listings, private offer process and marketplace transactions ### 41. A Seamless, High-Impact Tool That Eliminated Manual Marketplace Chaos **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** July 15, 2025 **What do you like best about Suger?** Suger has completely eliminated the manual, repetitive work of creating AWS private offers. What used to take over 10 minutes navigating the Marketplace UI, toggling fields, double-checking inputs now takes less than a minute. It’s genuinely seamless, fast, and reliable. The tool is intuitive and easy to use, with a clean UI and virtually no training required. It fits naturally into our workflow and provides the flexibility to adapt to our team’s specific use cases. From simple mappings to more complex automation, everything feels straightforward. The integration process was straightforward and required minimal effort from our side. One of the biggest standouts is the support quality. The Suger team is responsive, helpful, and proactive. If something isn’t supported out of the box, they’ll work with us to figure out a solution and often ship enhancements quickly. Their white-glove onboarding and assistance really make them feel like a part of the team! **What do you dislike about Suger?** Not much. Any issues we’ve had have been part of the natural learning curve or fast-paced product growth. The team always jumps in to help and fixes things fast. Their commitment to support is one of the reasons we trust the platform so much. **What problems is Suger solving and how is that benefiting you?** Suger helps us save time, reduce manual effort, and accelerate deal velocity through the cloud marketplaces. It has paid for itself quickly through time savings alone. We’ve seen measurable results, like shortening deal cycles and improving coordination with our partner team. ### 42. Absolute game changer for our team! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** July 21, 2025 **What do you like best about Suger?** Simplicity, white glove treatment to stand up and connect our instances, SFDC widget for easy deal registrations, automations to SFDC for closed won opps, and most importantly the TEAM! **What do you dislike about Suger?** UI could be improved along with the analytics but I don't spend much time with either so its not a high priority for me anyways **What problems is Suger solving and how is that benefiting you?** The biggest challenge for us is the time it takes to create and manage deal registrations with our cloud partners. Suger helps automate that whole process to save hours of time each week. This also allows our team to register more opportunities and build a stronger partnership with our cloud partners. ### 43. quick responses and fast resolution **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** August 11, 2025 **What do you like best about Suger?** straightforward experience. customer support team is very helpful, works around the clock to help with urgent request **What do you dislike about Suger?** wishlist for more configurations across the cloud service provider platforms **What problems is Suger solving and how is that benefiting you?** Suger helps us eliminate the overhead of managing cloud marketplace sales. As an AI SaaS company, selling through AWS and other marketplaces is strategic but operationally complex — offer creation, usage metering, billing, and CRM alignment were all manual and error-prone. Suger automates and centralizes all of that, letting our go-to-market and ops teams move faster without pulling in engineers. ### 44. A true partner for alliances. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.) **Reviewed Date:** July 22, 2025 **What do you like best about Suger?** It's been great working with the Suger team, our teamates associated with the rollout of Suger have had nothing but incredible feedback for their support team. We've enjoyed fast onboarding and Suger was quick to implement. Amazing support and customer service, with white-glove assistance all the way through the process. **What do you dislike about Suger?** None so far. It's been a good experience working with Suger. **What problems is Suger solving and how is that benefiting you?** Co-sell automation, marketplace transactions can come directly from our sellers. Suger helps us scale our strategy with AWS and with their automation features, we are now reducing day to day activities and workloads. ### 45. Suger Review - Positive Experience with the Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Rachel N. | Sr. Director Quote to Cash and Revenue Accounting, Mid-Market (51-1000 emp.) **Reviewed Date:** July 28, 2025 **What do you like best about Suger?** The customer success team has been great, and very responsive. The tool is easy to use, and the implementation was very straightforward. It also integrates well with our salesforce tool. **What do you dislike about Suger?** No downsides, we have been happy with the tool. There are some reports that we are having to create in SFDC, but that is a minor inconvenience. **What problems is Suger solving and how is that benefiting you?** Marketplaces can be hard to navigate and hard to find someone to help you navigate them, suger has been able to help us with this. ### 46. Selling in the marketplace only with SUGER! **Rating:** 5.0/5.0 stars **Reviewed by:** Lori B. | Chief Revenue Officer (CRO), Small-Business (50 or fewer emp.) **Reviewed Date:** August 11, 2025 **What do you like best about Suger?** easy integration, great team, easy to use, super easy to implement, **What do you dislike about Suger?** I have to write something here- but I really can't think of anything **What problems is Suger solving and how is that benefiting you?** we used suger to integrate with AWS marketplace as well as integrate ACE with our salesforce ### 47. Very Clear User Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** July 25, 2025 **What do you like best about Suger?** It does everything you need, and nothing that is unnecessary or adds confusion. Great usability and lets us track measurable result. I am able to work on high value projects because it saves us time. **What do you dislike about Suger?** Growing company means it is always adjusting and updating things, good and bad to be part of that process (but mainly good). **What problems is Suger solving and how is that benefiting you?** AWS Marketplace management. Simplifies the process and is easy to use and navigate so it makes our team more efficient when managing cloud marketplaces. ### 48. Good Product **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** July 29, 2025 **What do you like best about Suger?** They provide a lot of insights to our customers marketplace deals, easy to use. **What do you dislike about Suger?** The lag between creating an offer and when it populates into the Suger dashboard. My company is a very fast paced and waiting for an hour+ for a offer is a big deal. Especially for a company who does real time data movement. **What problems is Suger solving and how is that benefiting you?** Having all of our marketplace offers in one place, creating offers in SFDC vs going to each platform. ### 49. Co-Sell Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Saad W. | EA to CRO, Mid-Market (51-1000 emp.) **Reviewed Date:** September 18, 2025 **What do you like best about Suger?** Ease of use and implementation with a proactive team. **What do you dislike about Suger?** Nothing bad we have experienced. Excellent Customer Support **What problems is Suger solving and how is that benefiting you?** It has eliminated a lot of manual work and streamlined opps. Our sales team is focused and more proactive on closing deals instead of updating opportunity stages on multiple platforms. ### 50. Easy to use/admin, Quality Support, Increases efficiency through closing deals **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** August 11, 2025 **What do you like best about Suger?** The UI/UX is simple/intuitive. They provide fast customer support for any questions or technical issues. They have many integrations that are robust and easy to set up. I use this for every marketplace deal and makes me way more efficient in doing so. **What do you dislike about Suger?** I haven't found a dislike yet. The product and team we work with are great. **What problems is Suger solving and how is that benefiting you?** Simplifying the marketplace transaction process across multiple clouds. - [View Suger pricing details and edition comparison](https://www.g2.com/products/suger/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-22+00%3A00%3A29+-0500&secure%5Bsession_id%5D=112c8da5-facc-43e4-a942-1c540be6d6a2&secure%5Btoken%5D=96c1b98ab47076c90294e80e2b9a03dda8138669d8bd31a3e39213c9a909ca00&format=llm_user) ## Suger Integrations - [Agentforce Revenue Management (formerly Salesforce Revenue Cloud)](https://www.g2.com/products/agentforce-revenue-management-formerly-salesforce-revenue-cloud/reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Alibaba Cloud](https://www.g2.com/products/alibaba-cloud/reviews) - [AWS and Cloud Services](https://www.g2.com/products/aws-and-cloud-services/reviews) - [Azure](https://www.g2.com/products/hopem-azure/reviews) - [Chargebee](https://www.g2.com/products/chargebee/reviews) - [Databricks](https://www.g2.com/products/databricks/reviews) - [Google BigQuery Data Transfer Service](https://www.g2.com/products/google-bigquery-data-transfer-service/reviews) - [Google Cloud](https://www.g2.com/products/google-cloud/reviews) - [Google Cloud Storage](https://www.g2.com/products/google-cloud-storage/reviews) - [Google Workspace](https://www.g2.com/products/google-workspace/reviews) - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - [JumpCloud](https://www.g2.com/products/jumpcloud/reviews) - [Lago](https://www.g2.com/products/lago-lago/reviews) - [Metronome](https://www.g2.com/products/metronome-metronome/reviews) - [Microsoft Teams](https://www.g2.com/products/microsoft-teams/reviews) - [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews) - [Okta](https://www.g2.com/products/okta/reviews) - [OneLogin](https://www.g2.com/products/onelogin/reviews) - [Orb](https://www.g2.com/products/orb/reviews) - [QuickBooks Online](https://www.g2.com/products/quickbooks-online/reviews) - [Revenue Hub](https://www.g2.com/products/revenue-hub/reviews) - [Salesforce Agentforce](https://www.g2.com/products/salesforce-agentforce/reviews) - [Slack](https://www.g2.com/products/slack/reviews) - [Snowflake](https://www.g2.com/products/snowflake/reviews) - [Stripe Billing](https://www.g2.com/products/stripe-billing/reviews) - [Stripe Data Pipeline](https://www.g2.com/products/stripe-data-pipeline/reviews) - [Stripe Invoicing](https://www.g2.com/products/stripe-invoicing/reviews) - [Stripe Payments](https://www.g2.com/products/stripe-stripe-payments/reviews) - [Stripe Revenue Recognition](https://www.g2.com/products/stripe-revenue-recognition/reviews) - [Stripe Tax](https://www.g2.com/products/stripe-tax/reviews) ## Suger Features **Integration** - Import - Export - APIs **Cloud Support - Cloud GTM** - Cloud marketplace support - Listing support - Co-selling support - Advisory services **Store Management** - Localization - Marketplaces **Data Visualization - Cloud GTM** - Collaboration - Spend management - Dashboard features - Real-time data **Agentic AI - Online Marketplace Optimization Tools** - Cross-system Integration ## Top Suger Alternatives - [Clazar Cloud Sales Platform](https://www.g2.com/products/clazar-cloud-sales-platform/reviews) - 4.9/5.0 (85 reviews) - [Tackle Cloud GTM Platform](https://www.g2.com/products/tackle-cloud-gtm-platform/reviews) - 4.7/5.0 (75 reviews) - [Labra](https://www.g2.com/products/labra-io-labra/reviews) - 4.9/5.0 (61 reviews)