--- title: Sugar Market Reviews meta_title: 'Sugar Market Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 220 reviews by the users' company size, role or industry to find out how Sugar Market works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 220 scale: '5' date_modified: '2026-08-14' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Sugar Market Reviews **Vendor:** SugarAI **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.2/5.0 **Total Reviews:** 220 ## About Sugar Market Sugar Market is marketing automation that helps teams create campaigns faster, engage prospects across channels, and deliver better leads to sales. Marketers can build emails, landing pages, and forms with no-code tools, then use insights to personalize outreach and predict which leads are most likely to convert. With Sugar Market, you can streamline campaign creation, improve lead quality, and prove marketing’s impact with clear reporting. ## Sugar Market Pros & Cons **What users like:** - Users appreciate the **ease of use** with Sugar Market, enjoying intuitive tools that simplify complex marketing tasks. (8 reviews) - Users appreciate the **seamless CRM integration** of Sugar Market, enhancing lead management with synchronized marketing history. (5 reviews) - Users appreciate the **excellent customer support** of Sugar Market, making their experience straightforward and hassle-free. (3 reviews) - Users appreciate the **easy setup** of Sugar Market, enhancing their experience and efficiency in marketing tasks. (3 reviews) - Users value the **automation efficiency** of Sugar Market, which enhances prioritization and streamlines the marketing process. (2 reviews) - Users praise the **ease of use and comprehensive email marketing tools** of Sugar Market, enhancing their marketing efforts. (2 reviews) - Feature Variety (2 reviews) - Flexibility (2 reviews) - Integrations (2 reviews) - Users appreciate the **intuitive interface** of Sugar Market, enhancing campaign management and improving customer engagement effectively. (2 reviews) **What users dislike:** - Users often find the **complexity** of Sugar Market frustrating, particularly with its dated UI and steep learning curve. (4 reviews) - Users find the **steep learning curve** and complex UI challenging, hindering their overall experience with Sugar Market. (4 reviews) - Users find Sugar Market to be a **time-consuming tool** , requiring excessive clicks and causing frustration during navigation. (3 reviews) - Users experience **editing issues** with sluggish performance and a dated interface, complicating their workflow and efficiency. (2 reviews) - Users face **integration issues** with Sugar Market, finding the process complicated and sometimes problematic with other platforms. (2 reviews) - Users experience **layout issues** on Sugar Market, including sluggish performance and a dated interface affecting usability. (2 reviews) - Users face **limitations in customizing features** and desire more in-depth analytics for better campaign performance insights. (2 reviews) - Not Intuitive (2 reviews) - Poor User Experience (2 reviews) - Slow Performance (2 reviews) ## Sugar Market Reviews ### 1. SalesFusion Review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** May 11, 2016 **What do you like best about Sugar Market?** Ease of use. Awesome training staff and onboading. **What do you dislike about Sugar Market?** No dislikes, so far. The new UI is very intuitive and easy to learn. **Recommendations to others considering Sugar Market:** Very innovative company. Great traning. **What problems is Sugar Market solving and how is that benefiting you?** It's helping me to keep better tabs on y maketing efforts and what works for our company. ### 2. Excellent tool to accelerate marketing efforts **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2013 **What do you like best about Sugar Market?** Awesome training material and highly responsive support team ! **What do you dislike about Sugar Market?** Email drafts do not work as expected at the time of designing when they land in inbox and need HTML coders to fix at times. **Recommendations to others considering Sugar Market:** It is the best tool in the market if you are looking for a powerful marketing automation system for your organization ! **What problems is Sugar Market solving and how is that benefiting you?** How to nurture existing leads and contacts in CRM was the biggest concern ! Use of SF tool has helped streamline the process better. In addition, use of dialogues have helped us get deeper insights into what kind of traffic are we getting and a clear insight on the exact needs of the visitors to follow up. ### 3. Salesfusion User **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** May 06, 2016 **What do you like best about Sugar Market?** The ability to track marketing activity in of potential students **What do you dislike about Sugar Market?** System can move slow at times, as if it is thinking/processing longer than the norm **What problems is Sugar Market solving and how is that benefiting you?** Tracking opportunities and pricing ### 4. Sales and Marketing in Sync with Salesfusion **Rating:** 4.5/5.0 stars **Reviewed by:** Stephanie N. B. | Marketing Communications & Technology Professional, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** December 31, 2014 **What do you like best about Sugar Market?** Best features: lead scoring, nurture automation, event management, CRM integration and reporting. The event management feature is worth the subscription price. It's basically "mission control" for a webinar or live event. Fantastic! **What do you dislike about Sugar Market?** Needs improvement: ease of creating landing pages, emails, etc. We've struggled with our external lead forms--both the creation and website deployment. I've also encountered some quirks, which the SF team is addressing. **Recommendations to others considering Sugar Market:** Build a plan/process before implementing a tool. The process you build will help identify the right tool to automate your marketing campaigns. It will also help you identify your approach once onboarding is complete. The Salesfusion team is highly-approachable. They are very knowledgeable and are a great resource. I can depend on their prompt responses to my questions. **What problems is Sugar Market solving and how is that benefiting you?** Business problems: marketing and sales alignment, automation of lead capture/scoring, consistent campaign communication and providing a 360 degree view of the prospect. Benefits realized: increased efficiency (less time spent manually adding information); seamless tracking and displaying of prospect interactions within the CRM; and increased ability to deliver excellent content to prospects/clients. Although it may be considered a "soft" benefit, our sales and marketing team is working together to maximize our results from Salesfusion. We discuss and define sales qualified leads, and collaborate on scoring thresholds. We work together to plan our campaigns and events; as well as the follow-up strategy. Increased collaboration and better sales and marketing alignment. ### 5. Best tool from sales view. **Rating:** 4.5/5.0 stars **Reviewed by:** Tuomas M. | Head Of Marketing Automation, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** October 27, 2014 **What do you like best about Sugar Market?** With SalesFusion I like most the approach from result side. This is serious solution for companies who want to achieve real results, instead just having some marketing automation system. Full control on detailed process flows, predictive lead scoring, possibility to automate practically everything and being able to manage and produce all needed contents and process flows. Personallly I don't like solutions that are just easy to use and not able to produce wanted outcome. Overall very comprehensive package including possibility to integrate practically with any CRM. Customer service is outstanding and I have received answer and solution to any issues I've encountered this far. **What do you dislike about Sugar Market?** Learning curve is of course much steeper than with some widely used entry level solutions, only thing that I somehow dislike, is that orange color is used everywhere instead changing colors slightly within different categories. **Recommendations to others considering Sugar Market:** It is important to evaluate level and goals that you want to achieve, if you need to go as professional as possible - go with SalesFusion. And if you have limited time and skill resources and you just need some basic features, then it would be better to choose some simpler solution. **What problems is Sugar Market solving and how is that benefiting you?** Being able to produce 150 times more qualified leads than before, rise of sales hit rates with 50% by better quality leads. ### 6. Great product and great service! **Rating:** 5.0/5.0 stars **Reviewed by:** Brian E. | Sr. Medicare Communication Specialist, Insurance, Enterprise (> 1000 emp.) **Reviewed Date:** December 15, 2014 **What do you like best about Sugar Market?** Salesfusion is always updating their product to enhance the user experience. It seems each update has a new feature or simpler set up that allows me to maximize the experience and increase my productivity. The features have become so easy to use, when I train others, they understand the functions in one meeting, rather than two or three meetings. Plus, Salesfusion keeps a great online library of resources and guides. Also, the customer service is top notch. My phone queries are nearly always answered and answered by a professional who can guide me to a solution, or provide within a couple of hours. If the first solution does not work, the team continues to work until I receive teh desired outcome. **What do you dislike about Sugar Market?** Sometimes on Google Chrome, the functionality ceases. Double-clicking items no longer loads until I reset my cache in the browser. Sometimes the terminology used for some of the features is a bit too technical and as a layman, I need help translating to meet my needs. However, this has become less of an issue as Salesfusion continues to rename some of its features and provide detailed descriptions in the update newsletters. The reporting is still tricky and required some database knowledge to be sure I include the correct fields to meet my needs. **Recommendations to others considering Sugar Market:** If the primary user or administrator does not have a technical or database background, it may be worth checking out some of the Salesfusion training and guidance materials in their library. **What problems is Sugar Market solving and how is that benefiting you?** I send emails to both our internal and external sales agents. We also host langing pages for events. We are in need of trackability of our email opens, clicks, and event activity. The tool has worked as a short-term solution for posting some of our required materials. We can be sure that the required materials will be delivered directly to the recipient through email communication. ### 7. Fanatical support and customer focus **Rating:** 5.0/5.0 stars **Reviewed by:** Jon H. | Product Management Instructor: Driving Business Impact for PMs, Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2014 **What do you like best about Sugar Market?** Salesfusion has a very solid marketing automation platform, but what truly sets them apart is their focus on their customers' success. They have shown from the first contact through our entire relationship with them that they deeply care about their customers and want to make sure that we are successful with the platform. The onboarding process is quite comprehensive as well. We've been a salesforce customer for 10 years, so the integration with Salesforce was a critical aspect of our decision making criteria. They do releases on a fairly regular basis, and have a customer idea wall where they collect comments, ideas and more from their customers to help improve the product. Their training area, in addition to SalesFusion University (on-site training) are excellent. I love their responsive templates, as well. :) **What do you dislike about Sugar Market?** There are a couple of features that are lacking, but there is a new version of some of these coming out soon so hopefully this will get remedied. **What problems is Sugar Market solving and how is that benefiting you?** We needed to replace a vendor who was underperforming, implement new marketing automation processes, and most of all, start lead scoring and running nurture campaigns. Our previous vendor was very hard to work with and unresponsive when we needed help, and the tool was archaic and inflexible. With Salesfusion, we are able to run comprehensive nurture campaigns for both customers and prospects, get great insights and analytics about our prospects' behavior, and generally run as a much more efficient marketing organization. We're a lean team, so getting the right tools in place was one of my first priorities. In addition, they have an excellent email plugin that allows 1-to-1 emails from sales rep to prospect to be tracked and recorded in Salesforce. All in all, I highly recommend Salesfusion. ### 8. Salesfusion SaaS-based Marketing Automation Software for Business **Rating:** 5.0/5.0 stars **Reviewed by:** Ljubomir G. | Manager, Database & CRM, Sports, Mid-Market (51-1000 emp.) **Reviewed Date:** October 29, 2014 **What do you like best about Sugar Market?** - Excellent integration with the Infor (Saleslogix) CRM. - Provides great features such as the ability to segment groups of people to deliver more personalized messages. - Great reporting tools to measure the success of a marketing campaign and quickly evaluate what is working and what can be improved. - Easy to learn. - Superb customer support that responds to questions quickly and thoroughly. **What do you dislike about Sugar Market?** - Identifying and removing unneeded contacts (duplicates etc.) can be challenging, though some recently added features should help with this. - The WYSIWYG and HTML editor can be challenging to use for some content creators. **Recommendations to others considering Sugar Market:** Salesfusion is a very full-featured SaaS-based email marketing automation software for business. They're a great company that provides excellent customer support. I recommend Salesfuison to any company who is ready to benefit from marketing automation. **What problems is Sugar Market solving and how is that benefiting you?** A huge benefit is the ability to measure the effectiveness of various marketing campaigns. Integration with CRM and the reporting tools are also major benefits. ### 9. Salesfusion is the only tool you need **Rating:** 5.0/5.0 stars **Reviewed by:** Kim R. | Marketing Coordinator, Hospital & Health Care, Enterprise (> 1000 emp.) **Reviewed Date:** September 17, 2014 **What do you like best about Sugar Market?** Salesfusion allows you to do everything you need to reach your target audience and track your campaigns. The platform is user friendly; even the technologically-challenged marketer can create comprehensive, effective campaigns. In addition, the Salesfusion team provides support, if needed, and is continually upgrading the platform's functionality based on feedback from the users. Definitely the way to go if you're looking for an email platform. **What do you dislike about Sugar Market?** Nothing. My experience with Salesfusion has always been positive. **Recommendations to others considering Sugar Market:** The Salesfusion team is awesome. They are easy to work with and always willing to assist you in any way necessary. **What problems is Sugar Market solving and how is that benefiting you?** The platform provides detailed reports which allow our Marketing Department to study the statistics and trends for our campaigns and fine-tune our strategy in response to the findings. In addition, Salesfusion is willing to work with its customers to solve problems and ways to improve their platform or add functionality in response to customer needs and industry best practices. ### 10. Attending the Fusion conference was a very worthwhile experience **Rating:** 5.0/5.0 stars **Reviewed by:** Glenda R. | CRM Consultant, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** September 16, 2014 **What do you like best about Sugar Market?** The best part of the Fusion conference was meeting that people that work there. They all are highly motivated people and it was a pleasure to meet them in person. As a reseller for Salesfusion, we came away with many awesome ideas for sales, marketing. What do you dislike? It's hard to think of something we dislike, but perhaps the reason we haven't started our lead scoring process yet is that it was difficult to set up the rules for it and get a good understanding of how to track the scores and see them convert. We could use help in this area if anyone at SalesFusion has time to work with us on this! Recommendations to others considering the product I would fully recommend the 30 day risk-free trail. During the process, we had a chance to use the platform, fully integrated with our CRM, to run test campaigns from. We used it for a few email sends and tracked the results without ever being committed. This was a game changer in deciding which automation platform to choose. What business problems are you solving? What benefits have you realized? We are trying very hard to align the marketing and sales departments in our company. We've received a lot of ideas at the Fused conference and would like to start implementing some of the features we've seen such Social Listening and the Nurture Campaign Editor. I think using some of these new tools and diving deeper into the SF platform will help us to reach our goals of highly valuable MQLs that our sales team will be happy to receive. **What do you dislike about Sugar Market?** It's hard to think of something we dislike. Some areas of Salesfusion are so robust that it is difficult to set up, but I talked to our reseller trainer and he is taking the time to assist me with some one-on-one training. Thank you Andy!! Recommendations to others considering the product I would fully recommend the 30 day risk-free trail. During the process, we had a chance to use the platform, fully integrated with our CRM, to run test campaigns from. We used it for a few email sends and tracked the results without ever being committed. This was a game changer in deciding which automation platform to choose. What business problems are you solving? What benefits have you realized? We are trying very hard to align the marketing and sales departments in our company. We've received a lot of ideas at the Fused conference and would like to start implementing some of the features we've seen such Social Listening and the Nurture Campaign Editor. I think using some of these new tools and diving deeper into the SF platform will help us to reach our goals of highly valuable MQLs that our sales team will be happy to receive. **Recommendations to others considering Sugar Market:** Just do it! This is the best marketing automation software out there! **What problems is Sugar Market solving and how is that benefiting you?** As a Sage CRM consultant I can't wait to start helping our customers with a fully integrated marketing system. It makes me happy that I can assist our customers with the best marketing automation software that I have ever come across. Sales and marketing teams will finally be able to work together to pull in qualified leads. ### 11. CASL Compliant Newsletter Tool that goes further with Analytics and Design Functionality in mind **Rating:** 5.0/5.0 stars **Reviewed by:** Stephane L. | Senior Manager, Information Technology, Non-Profit Organization Management, Small-Business (50 or fewer emp.) **Reviewed Date:** November 21, 2014 **What do you like best about Sugar Market?** Look for product that is CASL Compliant? Look no further. SalesFusion 360 has it! It also sends the information back to your CRM with a seamless automation that took me a few minutes to setup. The analytics are out of the world. For example: You can find out who is searching what on you website, you can know when someone has opened a link to a particular newsletter within a dashboard. Looking for a new newsletter template for a campaign? Well, Salesfusion has made it very easy for you to select from over 500+ templates to select from - Looking for a Responsive design? Yes - they got it too. Can't go wrong, hence we are very satisfied with this product. **What do you dislike about Sugar Market?** As with any type of new software, you will need to learn the in's and out's of the product. Though I was able to self-learn the product, I do recommend that you complete the goto classes that are provided. **What problems is Sugar Market solving and how is that benefiting you?** CASL Compliant with Subscribe/Unsubscribe Functionality (tracking) and Newsletter Responsive Design. ### 12. Salesfusion Product Review **Rating:** 2.5/5.0 stars **Reviewed by:** Cristy B. | Marketing Coordinator, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** September 16, 2014 **What do you like best about Sugar Market?** The customer support and client advocacy is unmatched in the marketing automation industry. They go out of their way to hear new ideas and continue to thrive and make the system better constantly. **What do you dislike about Sugar Market?** The features can be very buggy. I have many issues with the email builder on a day-to-day basis. I have issues with the reports (custom reports are a nightmare), the biggest pain point for me is the lack of consistency in the features working as they should and then those issues are not able to be replicated with IT support. **Recommendations to others considering Sugar Market:** If you're a company that will use the system for 1-3 emails a week and for sales and marketing alignment it could work perfectly for your business. **What problems is Sugar Market solving and how is that benefiting you?** The A/B testing functionality is helping to make testing smoother and easier. ### 13. B2B Technologies Looking to Align Sales & Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Jennifer C. | Co-Founder, COO, Apparel & Fashion, Small-Business (50 or fewer emp.) **Reviewed Date:** September 16, 2014 **What do you like best about Sugar Market?** The best part of SalesFusion are the people we work with through support and product questions. We receive answers immediately and the person helping us is interested in getting us to the end goal of the project and not just answering a one of question. Follow through is key and SF has mastered it. **What do you dislike about Sugar Market?** It's hard to think of something we dislike, but perhaps the reason we haven't started our lead scoring process yet is that it was difficult to set up the rules for it and get a good understanding of how to track the scores and see them convert. We could use help in this area if anyone at SalesFusion has time to work with us on this! **Recommendations to others considering Sugar Market:** I would fully recommend the 30 day risk-free trail. During the process, we had a chance to use the platform, fully integrated with our CRM, to run test campaigns from. We used it for a few email sends and tracked the results without ever being committed. This was a game changer in deciding which automation platform to choose. **What problems is Sugar Market solving and how is that benefiting you?** We are trying very hard to align the marketing and sales departments in our company. We've received a lot of ideas at the Fused conference and would like to start implementing some of the features we've seen such Social Listening and the Nurture Campaign Editor. I think using some of these new tools and diving deeper into the SF platform will help us to reach our goals of highly valuable MQLs that our sales team will be happy to receive. ### 14. Great so far but excited to maximize the tool even more!!! :) **Rating:** 4.5/5.0 stars **Reviewed by:** Emily K. | Marketing Automation Specialist, Primary/Secondary Education, Mid-Market (51-1000 emp.) **Reviewed Date:** September 16, 2014 **What do you like best about Sugar Market?** I like the ease with which you can create an email without being an HTML expert or knowing a lot about graphic design. My background is in writing yet I can still create a visually appealing email using the email editor (although after trying the new one this morning, I'm excited for it to become even ore user-friendly!) I also love the reporting feature; I love how you can totally geek out on the numbers. I'm only beginning to explore the custom reports but I love what I see so far! **What do you dislike about Sugar Market?** I dislike having to repeat a text style - font size, color or style - because the editor doesn't always keep the change you just made. I often make a change, save the email, send myself a test email, and the change does not render and I have to repeat myself. **Recommendations to others considering Sugar Market:** I would highly recommend this product to others - I can't wait to do more with it! **What problems is Sugar Market solving and how is that benefiting you?** I am able to target more specific audiences with the tool, and measure how those efforts are working using the great reporting features. ### 15. Powerful marketing automation solution with successful implementation **Rating:** 4.0/5.0 stars **Reviewed by:** Ryan W. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 16, 2014 **What do you like best about Sugar Market?** The best thing about SalesFusion is the ability to tailor nurture campaigns based on specific actions or knowledge that you already have about the user. It allows us the ability to speak directly to what the user may want so they aren't flooded with messaging they don't care about. **What do you dislike about Sugar Market?** Some of the interface is clunky and HTML designing is the easiest for our look and feel - something that I'm not well-versed in at all. Other than that, I don't have the content to fully utilize the tool, but that's an internal issue! **Recommendations to others considering Sugar Market:** Definitely shop around, you'll find that Salesfusion offers the best bang for the buck. It's also a growing tool. Even in the short time I've been using it (less than 1 year), I've seen some great changes and there are more changes to come! **What problems is Sugar Market solving and how is that benefiting you?** We are trying to better qualify our sales leads as well as create some better interest generation. We've been able to have more access into the seeing what users are doing on our site, see what they are engaging with, and see more of the product interaction. ### 16. Salesfusion review **Rating:** 5.0/5.0 stars **Reviewed by:** Rachelle G. | Online Marketing Specialist, Education Management, Small-Business (50 or fewer emp.) **Reviewed Date:** September 16, 2014 **What do you like best about Sugar Market?** Great product that is extremely robust, but my absolute favorites is how awesome their customer service is. Every single question is answered and they always follow up to make sure that you don't have any other issues. They host great events to make sure that you really are getting the most out of the system and they listen to how you would use the product so that you're using it to align with what your needs are. **What do you dislike about Sugar Market?** It's hard to come up with an answer because they are always open to hearing your feedback and constantly take those into consideration as they work to make a product that aligns to what their users are seeking. **Recommendations to others considering Sugar Market:** Always plan your integration and keep your CRM team in the loop. Make certain you have sales and marketing on the same page with expectations. **What problems is Sugar Market solving and how is that benefiting you?** We are getting better insight on how to clean our data so that we can really target the users who want to see our product and have the best potential to become customers. As well, for our existing customers, it's a great way to keep them engaged and in the know of our current activities. ### 17. The Right Approach to Marketing Automation **Rating:** 5.0/5.0 stars **Reviewed by:** Danny E. | CRM Practice Director, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** September 15, 2014 **What do you like best about Sugar Market?** For those in the world of marketing it is great to have a one stop shop for one price to reach all of our marketing goals. **What do you dislike about Sugar Market?** I was not as much of a fan of the old UI but they have addressed the issue with the new interface. **Recommendations to others considering Sugar Market:** It is important to understand the breadth of the different marketing channels that this solution can address. And, make sure to involve sales and marketing personnel during the evaluation process. **What problems is Sugar Market solving and how is that benefiting you?** We sell lots of different products and services and we get the flexibility of designing marketing programs based on the unique buying styles of our different customers for the various solutions we provide. ### 18. Efficient, effective, and intuitive marketing automation tool. **Rating:** 5.0/5.0 stars **Reviewed by:** Geoff B. | Associate Product Manager - Experimentation & A/B Testing, Small-Business (50 or fewer emp.) **Reviewed Date:** April 29, 2014 **What do you like best about Sugar Market?** I like the layout of the software. There is a large working space for customizing your HTML and the buttons to navigate elsewhere in the application are neatly hidden to the left side of the application. Great access to the learning management system within the application allows for quick and easy troubleshooting when an issue arises. Email delivery is fantastic, great Social plugins, and a complete lead scoring model makes Salesfusion one of the best and most capable marketing automation systems I've had the pleasure of using. **What do you dislike about Sugar Market?** It can be a bit clunky and repetitive when navigating from one area of the software to another. I have consistently seen shortcuts and "quick steps" developed in the application to cut down on some of the congested areas. That's why I like this application. It's always evolving and becoming easier to use! **What problems is Sugar Market solving and how is that benefiting you?** Overall marketing communication have been streamlined and more efficient. I had an 87% better email delivery rate compared to my previous email service provider. Cranking out campaigns and messaging has never been easier! I'm working 2 weeks in advance now and it makes my life easier. ### 19. Salesfusion **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** September 05, 2014 **What do you like best about Sugar Market?** I like the email creator. I think they make it very easy to use HTML to create and edit templates. I also like their dashboards and survey functionality. Their support is also always there to help and will always find an answer to your issues. **What do you dislike about Sugar Market?** The system does not integrate with all objects/fields in Salesforce and their event integration is hard to manage. **What problems is Sugar Market solving and how is that benefiting you?** Marketing Automation. ### 20. Unparalleled customer service **Rating:** 5.0/5.0 stars **Reviewed by:** Sima T. | Communications Manager, Online Media, Mid-Market (51-1000 emp.) **Reviewed Date:** October 07, 2013 **What do you like best about Sugar Market?** SalesFusion has the best customer support I’ve encountered with any SaaS to date, by far. We use SalesFusion 360 primarily for centralized email marketing in support of our national sales team and we’ve seen great ROI with it. The email building could be made easier with a drag and drop feature. As it is, it helps to know a bit of html to build the emails but the support team at SalesFusion is incredibly responsive and helpful, so any issues you encounter, they will bend over backwards to help you out. **What do you dislike about Sugar Market?** I have yet to find an email marketing software that is intuitive. They all come with a steep learning curve and none seem to study competitors’ software to assess best functionality/interface/user experience to improve their own software. Having said that, SalesFusion support staff are ultra-responsive and take every step they can to include needed functionality or address issues you might experience. And I still prefer SalesFusion’s interface over any others I've encountered thus far. **Recommendations to others considering Sugar Market:** Great customer support is so hard to find these days, and it makes a world of difference when you’re in the trenches. You also have the option of buying direct training time with their very patient, very helpful support staff. We spent a few hours with Kellie Boggs, one of their resident geniuses, who walked us through tricky terrain like building dialogs for the first time. She was incredibly thorough and patient and she recorded our call so that we could review at our convenience – immensely helpful. **What problems is Sugar Market solving and how is that benefiting you?** Great ROI on email marketing efforts. ### 21. Great conference, I learned a lot! **Rating:** 4.5/5.0 stars **Reviewed by:** Michael W. | Geschäftsführender Partner, Information Technology and Services **Reviewed Date:** September 16, 2014 **What do you like best about Sugar Market?** I liked the selection of speakers and topics **What do you dislike about Sugar Market?** some topics were repeating / overlapping **What problems is Sugar Market solving and how is that benefiting you?** better leads, better alignment between marketing and sales ### 22. Excellent product with lots of great features **Rating:** 5.0/5.0 stars **Reviewed by:** Suzi T. | e-Marketing Analyst, Management Consulting, Small-Business (50 or fewer emp.) **Reviewed Date:** October 02, 2013 **What do you like best about Sugar Market?** SalesFUSION has so many different aspects that when you put them together creates a very powerful tool. You can get incredibly detailed info about who visits your site and what they do on it. You can create very powerful campaigns using direct, drips and triggers and automate everything so you don't even have to think about it. The support and training provided is excellent. Also they are constantly updating and improving it. **What do you dislike about Sugar Market?** The only thing I find challenging at times is creating really good emails as my knowledge of HTML is limited. Maybe an option for a drag and drop type design would help out those of us less technical :) **Recommendations to others considering Sugar Market:** There is a lot to learn as the package has many features but you get excellent help and support from the team. If you haven't used a package like this before it will totally transform your marketing. ### 23. Excellent Product with Great Support! **Rating:** 5.0/5.0 stars **Reviewed by:** Claire S. | Manager, Marketing Ops & Automation, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** June 25, 2013 **What do you like best about Sugar Market?** SalesFusion 360 has so many great features! I love how easy it is to create attractive and effective landing pages. One feature that has proved to be critical for the company I work at, are the detailed analytics pages. Although Google Analytics features much of the same information, SalesFusion 360's dashboards are great for someone who wants to get a quick overview of site traffic and statistics. I am very impressed with SalesFusion 360's nurture campaigns for email. They are easy to set up and are very effective! One of the main selling points about SalesFusion 360 is that it fully integrates with my company's CRM (Sage). We could not find any other marketing automation platform that would integrate. Overall, it has been a great product. **What do you dislike about Sugar Market?** The learning curve can be a little steep, as with any type of software. It helps to know a little about HTML when building landing pages and email templates, however, the support team is very accommodating when it comes to this; they have been extremely helpful in the learning process. **Recommendations to others considering Sugar Market:** This product is cheaper, better, and faster. I highly recommend SalesFusion 360 to anyone who is seeking a marketing automation platform. ### 24. A Great Marketing Intelligence System with Excellent Customer Support! **Rating:** 4.5/5.0 stars **Reviewed by:** Thom W. | Snr. Graphic Designer, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** October 07, 2013 **What do you like best about Sugar Market?** I've been using SalesFUSION360 for almost a year now and clearly have noticed our campaigns have been more streamlined and deliver better results. Our marketing department monitors and manages our social media activity, lead scoring, website visitor traffic and lead/drip nurture campaigns for emails. In addition, creating unique landing pages are easy to set up and monitor their performance. SF360 fully integrates with my company's CRM (Salesforce). Custom dashboards are great for displaying a quick overview of our sites analytics. **What do you dislike about Sugar Market?** Like any new software adoption, the initial learning curve can seem daunting at first but online videos, LMS training and a highly responsive and knowledgeable support staff will bring your campaigns to life. Having knowledge of HTML and CSS helps a lot. **Recommendations to others considering Sugar Market:** I would recommend this powerful feature-rich marketing automation system to anyone who wants better performance, better lead numbers, lead quality improvements, and leads that convert to true sales. ### 25. Lots of features and Great Value **Rating:** 4.5/5.0 stars **Reviewed by:** Ismail N. | VP Business Development, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** December 06, 2013 **What do you like best about Sugar Market?** Salesfusion offers a lot for a marketing professional in one solution. We are Microsoft CRM partner and use Salesfusion and also recommend it to our customers. They are constantly updating the product with new features, look and feel and more services around the product. Salesfusion doesn't feel like a blackbox most of the time :). the support team is very responsive and you can get to know real people that are eager and willing to help. From a product features standpoint the ability to design and campaigns, get actionable information directly into the hands of sales people is very powerful. Salesfusion has a **What do you dislike about Sugar Market?** There can be a learning curve with the solution if you try to do too much at once. There are lots of features and settings and things you can do with the application. It can take some time to discover all the benefits and features of the platform. **What problems is Sugar Market solving and how is that benefiting you?** We are able to run campaigns, track our marketing and sales performance and drive better results. ### 26. SalesFUSION: Solid Construction and Value Beats Flashy and Expensive **Rating:** 5.0/5.0 stars **Reviewed by:** James D. | Senior Business Analyst, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** October 01, 2013 **What do you like best about Sugar Market?** Our Sales team wanted more involvement with what our Marketing team was presenting. Our Marketing team wanted better analytics and delivery without a loss of control to Sales. I.T. wanted a cloud product that would work with our CRM without astronomical added costs. SalesFusion proved to be the SaaS that did not focus solely on one side of that equation. SalesFusion meets my Sales Team’s demands by exposing them to active scoring. They can view the campaign calendar and analyze the scoring history of contacts in several different ways. They can take those results and tune for a new promotional email or fully engage hot leads with targeted information. They are spending more time being effective with the right leads and less time chasing the wrong dead ends. SalesFusion meets my Marketing Team’s demands by giving them better analytics for more effective campaigns. By combining social media marketing with standard email efforts, we are getting better coverage and have the ability to see the results instantly. With better information coming in at real time speed, less time is spent collecting and churning aged data, and more time building better campaigns. SalesFusion meets my IT Team’s demands by switch on integration at a value price. The SaaS nature of the product fits perfectly into our vision. SalesFusion is scalable to our expansion, easy to administer, and most importantly, doesn’t require an army of outside consultants to “just make it work”. **What do you dislike about Sugar Market?** Saying something is a “dislike” would be a bit of an overstatement. I think my company is challenging SalesFusion to be as nimble and responsive as they are with their smaller clients, as they are with the larger ones. In this regard, SalesFusion has met the challenge. We have immediate interaction with their support staff through the Customer Assistance line, and informative follow ups. They do not stand on titles, as the CTO has even called me directly to answer an involved question. The point is if it gets asked, it gets answered. If there isn’t an answer or resolution, they get to work on creating one for an update. This proves they are actively engaged with their customer base and responding to new ideas and demands in a timely fashion. They see their success through your success. **Recommendations to others considering Sugar Market:** My company needed an entry into the Marketing Automation space that would bring calibration between Sales And Marketing to the forefront. Our old habits had the two departments claiming ownership of the deals with no real way of determining what was successful. After demonstrations from other larger MA products, we quickly realized most had a single-minded approach to a target audience. Either the product was heavy on the Sales presentation of raw numbers, or the product had overcooked campaign techniques. With the other software offerings, both departments looked lost in the other’s wake. The fusion in SalesFusion apparently means just that. The software gives a solid base of analytics for both the Marketing and Sales leadership to make informed and impactful decisions. The Marketing team is able to build out campaigns based on proven results, and the Sales team is able to grow fruitful leads into revenue built from insightful scoring. Both efforts have come from a collaborative approach. The two teams are actively discussing what works best; constantly reviewing and dialing in the scoring and targeted campaigns. I think SalesFusion’s blended approach is the catalyst for this new growth. If your company isn't specifcally a marketing firm, I think SalesFusion is the perfect fit! They understand that the relationship between Sales And Marketing should always be symbiotic. ### 27. Great pricing and support with SalesFusion **Rating:** 4.5/5.0 stars **Reviewed by:** Carter S. | Marketing consultant, Higher Education, Enterprise (> 1000 emp.) **Reviewed Date:** October 03, 2013 **What do you like best about Sugar Market?** Initially I found SalesFusion to be a big learning curve, but having used other products in the past I knew it would take some time. I love the flexibility in how one can create one's own look and feel and have complete freedom to use any fields you wish. There is no limit as to what one can do. Once you have set everything up, it is a breeze, especially once you have set up your own templates. The pricing is fantastic compared to some of the other products. Most of all, I have to highly recommend the speed at which queries get answered, Jamie has been absolutely awesome and ALWAYS helps out within a few hours. Being on the other side of the world, time differences could potentially be an issue, but I don't think Jamie ever sleeps - she is always available at the drop of a hat. Love this product. **What do you dislike about Sugar Market?** Initial learning curve was very steep. **Recommendations to others considering Sugar Market:** Compare, compare, compare - there are a lot of different products out there, but few are as reasonable as SalesFusion ### 28. Software is great and the support rocks! **Rating:** 5.0/5.0 stars **Reviewed by:** Mark H. | Webmaster/Marketing, Internet, Mid-Market (51-1000 emp.) **Reviewed Date:** October 18, 2013 **What do you like best about Sugar Market?** Full featured marketing software that adds the functionality you always wanted in your CRM. Plus, it integrates with our website so we can track which of our clients/prospects are visiting. And the support is amazing. We ran into an issue that required them to re-write some code. Not only did they do it, they did it withing one week. I've never seen anything like it. **What do you dislike about Sugar Market?** The learning curve is a bit steep but no more than learning your CRM in the first place. **Recommendations to others considering Sugar Market:** Buy it. You won't regret it. The support alone is worth the price. **What problems is Sugar Market solving and how is that benefiting you?** We needed a better way to handle events, webinars, etc. Our existing email software was fine, but it didn't do what we needed ### 29. Robust CRM management with great customer support **Rating:** 4.5/5.0 stars **Reviewed by:** Catherine S. | Customer Service Representative / Email Marketing Assistant, Wholesale, Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2013 **What do you like best about Sugar Market?** I've been really impressed with the analytics. One of the hardest metrics to determine in marketing is ROI but SalesFUSION makes that more accessible. I have also had a great experience with technical support. If I have a question, I can be sure that it will be answered thoroughly and in a timely manner. **What do you dislike about Sugar Market?** I have found that some features can be difficult to learn on my own. However, the reference materials have continued to improve and if I get stuck I know I can get help from the support desk. **Recommendations to others considering Sugar Market:** Make sure you have time to dedicate to learning the tools. SalesFUSION can be a powerful marketing tool but it takes a little bit of time to learn how to use all of the features. **What problems is Sugar Market solving and how is that benefiting you?** Monitoring customer response has become invaluable. We can monitor what works well and what doesn't so we can continue to tailor our marketing efforts. We have also been able to track the direct relationship between marketing efforts and sales. ### 30. A multi powerful integreated email & marketing automation platform, & more all in one package **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** June 27, 2013 **What do you like best about Sugar Market?** Our core business is webinar demand generation. email marketing for driving and attracting audiences for multiple webinars /clients that is easy to use is a tablestake for us to be successful. We have great confidence in this tool, as the rich set of metrics/analytics for the daily tracking of our campaigns helps ensure that we are able to deliver the outcomes to our clients we promise. We also like the ability to easily create landing pages (Dialogs) for downloading our assets and other content such as eBooks and being able to generate meaningful reports on activity. The Web Forensics module allows us to have a beat on web activity, and helps in scoring leads, while getting daily reports of requests for our data sheets, or to set up a meeting. A cool feature is the use of location intelligence from having maps to see where activity is coming from. Considering that 90% of all info stored in a corp database has a location component, this gives us additional insights into where our leads are coming from, not only in the US, but globally. I would also add that their support team is the best at being able to listen to your issue and then help solve it, and they are very pleasant and knowledgeable to deal with too. **What do you dislike about Sugar Market?** Since we depend on having metrics available to make real time decisions on the effectiveness of campaigns, it would be very cool if SF would include a table driven report generator that would provide a menu of choices to get a quick response, without having to develop one from using their custom tools. It's ok as it is, but having a quick way to select on the fly of different variables would save us even more time. **Recommendations to others considering Sugar Market:** It's a great all in one platform that is pretty easy to use, and to help get you up to speed, plan on utilizing their vast resources of On Demand recordings in their LMS. I would also recommend setting up some time with their customer success team, to put a training and support plan in place to help you ramp up quickly, and that could include as we did, in investing in free and paid support to get us on the right track. They are very friendly and knowledgeable, and can't recommend this enough. ### 31. A smart system with a lot of powerful tools **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 17, 2013 **What do you like best about Sugar Market?** In my role I design and build multiple emails on a daily basis. The system navigation is easy to understand and allows me to get our campaigns put together in a quick efficient manner. The drip and trigger campaigns have allowed us to expand our marketing automation to reach our audience in a targeted, timely fashion. We are still exploring the capabilities and have a lot of options to optimize and improve our email marketing efforts. Best of all, our SalesFUSION support is there to answer questions and train us on the tools to make sure we are getting the most out of the system. **What do you dislike about Sugar Market?** Switching from our old system into salesFUSION, there are some features (copying campaigns, searching for recipients) that I am not yet used to using on a daily basis but am becoming more and more familiar with them over time. **Recommendations to others considering Sugar Market:** It is a powerful system that allows advanced marketing automation and simple one time email campaign deployment. ### 32. Marketing Automation Tools - At Their Best **Rating:** 5.0/5.0 stars **Reviewed by:** Deborah P. | Director Client Services, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** October 18, 2013 **What do you like best about Sugar Market?** We partnered with Salesfusion 360 for both their Email Marketing Automation platform and the CRM offerings. We have found both the set-up and interfaces easy to use, Their training documents and classes are robust and straight forward. Support is very responsive and usually a resolution is acquired within hours. **What do you dislike about Sugar Market?** Still early stage in launching so no dislikes at this time. **Recommendations to others considering Sugar Market:** During set-up well defined field definitions and scoring matrix is critical in order to produce the best back end reporting. Utilize the SalesFusion training tools as they are informative and very well done. **What problems is Sugar Market solving and how is that benefiting you?** We needed to bring a fuller offering to our current multi-touch marketing approach services to our clients. We needed to fulfill the multi-platform integration between our clients and DMP. SalesFusion is going to help DMP become a fuller offering marketing company and allow us to offer the integration that today's market space requires. ### 33. Excellent SalesFusion overview and update! **Rating:** 4.0/5.0 stars **Reviewed by:** Nicole C. | Marketing Manager, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2013 **What do you like best about Sugar Market?** I loved the agenda and content as well as the location. The agenda gave room for breaks and was filled with relevant information for my business needs. **What do you dislike about Sugar Market?** I thought there was a bit of redundancy in some of the messaging. Perhaps because they were making sure they were driving home some of the information. **Recommendations to others considering Sugar Market:** SalesFusion has integrated so well with our CRM and there is a plethora of information and tools we haven't even started to use. I love the fact that if I ever need help, SalesFusion is very responsive and treats me as a valued customer all the time! **What problems is Sugar Market solving and how is that benefiting you?** Great for tracking and automation of process and proceedures. ### 34. Marketing Novice Learns SalesFUSION **Rating:** 5.0/5.0 stars **Reviewed by:** Janetta R. | SalesLogix Trainer, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** October 03, 2013 **What do you like best about Sugar Market?** I like the flexibility of the solution and how much information it provides about web traffic and email campaigns. The support group is great and you can get one on one help as needed. It is rare today! I also like the learning management system but nothing beats the SalesFUSION University for a great learning environment. **What do you dislike about Sugar Market?** I wish I had more time to learn to use all of the functionality. It is a very deep solution and there is so much I haven't even touched yet. It does require dedication to learning to take advantage of the full features. **Recommendations to others considering Sugar Market:** Dedicate the right amount of time to learning it and it will pay back ten fold. ### 35. Great Product, Great Price! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 02, 2013 **What do you like best about Sugar Market?** SalesFUSION was one of the only marketing automation systems that had a calendar tool, ScheduleMe, on top of all of the other standard marketing automation features, which was a major bonus for the B2B company I work for. The system was easily integrated with our CRM, Salesforce, and it also comes at a great price. The support staff is AMAZING to work with. They respond quickly, and give you constant updates as they work toward a solution to your question/problem. **What do you dislike about Sugar Market?** There was a relatively steep learning curve, but that is to be expected. The interface could use a little improvement, and setting up a campaign could be more intuitive, but it gets easier as you become familiar with the system. **Recommendations to others considering Sugar Market:** If you are thinking about using SalesFUSION, do the free trial! Actually build a campaign during your trial period versus just “exploring” the system. ### 36. Great experience with SalesFUSION **Rating:** 5.0/5.0 stars **Reviewed by:** Terri B. | Marketing Communications, Design, Mid-Market (51-1000 emp.) **Reviewed Date:** October 08, 2013 **What do you like best about Sugar Market?** We love the possibilities with SalesFUSION. As we're learning the system, we are finding many new opportunities for targeting and tracking our client base. Also, the technical assistance is terrific. The support staff is thorough and extremely patient. **What do you dislike about Sugar Market?** It's a little confusing at first. We needed extra training to best understand how the areas integrate with one another. It's getting easier with time, though, and I anticipate being very proficient in a matter of weeks. **Recommendations to others considering Sugar Market:** Take the training! The online help manual is useful, but there's nothing like one-on-one help on the specific areas of trouble. It's inexpensive and worth every penny! **What problems is Sugar Market solving and how is that benefiting you?** Increased lead generation; Improved tracking of client interests ### 37. Functionality rich **Rating:** 3.5/5.0 stars **Reviewed by:** Natalie D. | Marketing Manager A/NZ, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** October 02, 2013 **What do you like best about Sugar Market?** Set and forget campaigns, the Fusion teams positive attitude to assist in 'getting it right' and the ability over time to communicate with our customers at the time they like, in the way they like and with relevance to their particular interests. **What do you dislike about Sugar Market?** it's not the most intuative system, the reponse times are a little slow and given there are many ways to 'skin a cat' within Fusion it's sometimes tricky to decide which way to do something is best. **Recommendations to others considering Sugar Market:** Technology is the enabler, you need to ensure you have a well thought out, well structured marketing plan to drive getting the best ROI from your technology investment. Content is king, and nurture marketing is not nurture marketing without quality content. The basis of any good purchase is the relationship you have with the vendor, and the guys at Fusion will bend over backwards to ensure the system is delivering. ### 38. Comprehensive Marketing Automation. And so much more. **Rating:** 5.0/5.0 stars **Reviewed by:** Heather E. | Marketing Communications Coordiantor, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** June 25, 2013 **What do you like best about Sugar Market?** SalesFusion integrates with our CRM easily, and has a very robust segmentation feature that allows us to target specific groups. It's laid out very well, in a logical manner that makes it easy to navigate. There are a lot of features in SalesFusion that you just don't find elsewhere. As both a Partner and a User with SalesFusion, I not only utilize it on an almost daily basis, but I see our clients succeed with it as well. **What do you dislike about Sugar Market?** If you are not familiar with HTML, it could be a little difficult for you to initially grasp. It wasn't an issue for me personally, however, I have seen some of our clients take a little bit longer to get the hang of it. The WYSIWYG editor is a great tool to assist in this. **Recommendations to others considering Sugar Market:** As others have mentioned, the Support Team at SalesFusion is amazing. They are incredibly prompt, and the techs are competent, polite, and easy to work with. We have had clients try out other solutions with no success, but after switching to SalesFusion, they were up and running. ### 39. Lot's of features and functions - not the prettiest **Rating:** 4.0/5.0 stars **Reviewed by:** Tim H. | Marketing Director, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** October 04, 2013 **What do you like best about Sugar Market?** That it offers a great number of features such e-mail marketing, campaign monitoring, website visitor monitoring and lead scoring. I also like the integration with my CRM, SalesLogix. The customer support is very good. The SalesFusion team seems dedicated to helping you succeed with using SaleFusion. **What do you dislike about Sugar Market?** I don't think it has the most intuitive interface and from a design perspective, the control over the design control over the e-mails and dialog boxes is not the best. **Recommendations to others considering Sugar Market:** Be prepared to spend a lot of time learning ### 40. Great features, more every month and great value for money! **Rating:** 4.5/5.0 stars **Reviewed by:** Becky D. | Web Manager, Internet, Mid-Market (51-1000 emp.) **Reviewed Date:** June 25, 2013 **What do you like best about Sugar Market?** I like the flexibility, features and pricing. We had some pretty stringent requirements when we were looking for a new system, and Salesfusion fitted the bill. Now we use it, it's superb / easy, and even better is the continual free training on tap and heaps of new functionality with every new release. The support personnel are also great. **What do you dislike about Sugar Market?** I think the interface could be further improved, but essentially it's very good. Some of the new functionality sometimes has bugs, but Salesfusion listens and are on the case to fix as soon as possible. **Recommendations to others considering Sugar Market:** I'd say go for it - if you get in early before they're Marketo, you're benefitting from great prices and helping to mould the system become how you want it to operate. ### 41. Great product, great support! **Rating:** 5.0/5.0 stars **Reviewed by:** Subhi E. | Marketing Coordinator, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** October 18, 2013 **What do you like best about Sugar Market?** Sales Fusion is a very helpful marketing automation software especially for B2B companies.. I like the advanced drips and triggers features in this software that allows you to set up multiple workflows to follow up on your emails which is a feature that is missing in many of the marketing software in the market. It also integrates perfectly with our CRM. **What do you dislike about Sugar Market?** I think the interface should be more user friendly, however the support team is always available to help.. **Recommendations to others considering Sugar Market:** SalesFusion has been a great help in revolutionizing our marketing efforts. hopefully it will be a great help for you too.. ### 42. Great platform with even better support **Rating:** 5.0/5.0 stars **Reviewed by:** Lou C. | Director of Demand Generation Marketing, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** October 08, 2013 **What do you like best about Sugar Market?** Our company integrated SalesFusion with our existing SalesLogix CRM. The integrating was fairly simple and my team had support ever step of the way. The overall solution is feature packed and robust yet simply laid out on screen. **What do you dislike about Sugar Market?** There were some minor items which did not work for our business process and/or needed to be enhanced to fit our needs, however this is where the support team shined and worked with my team to provide a working solution. **Recommendations to others considering Sugar Market:** If you are looking for a great automation solution that is scaleable to your business you need to consider SalesFUSION 360 ### 43. SalesFusion 360 improved **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** June 19, 2013 **What do you like best about Sugar Market?** Pricing! SalesFUSION 360 has the most competitive pricing of any of the major players in the marketing automation space that integrates with Salesforce.com. **What do you dislike about Sugar Market?** Salesfusion had several issues that I did not like mostly dealing with the high degree of technical knowledge like HTML and design that was needed to just get a basic email out. Landing pages were even harder. However it appears those issues have been completely resolved with the complete redesign of the GUI. **Recommendations to others considering Sugar Market:** Kevin Miller and the rest of the staff are extremely easy to work with. I was unable to complete the contract with SaleFUSION 360 due to issues out of my control. They were very easy to work with during this tough time and I can not thank them enough. There is plenty of software companies out there and most of them you can even call to ask a question when you are evaluating. There are even less that will work with you through a difficult time. ### 44. SalesFUSION delivers full ROI results on automated marketing! **Rating:** 5.0/5.0 stars **Reviewed by:** Jennifer S. | Marketing Manager, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** June 25, 2013 **What do you like best about Sugar Market?** E-mail Campaigns that are designed and delivered via SalesFUSION. The templates are first rate, and it's easy to use. The variety of different campaigns you can send, such as drip, nurture and setting up triggers as reminders - are so convenient. **What do you dislike about Sugar Market?** Nothing **Recommendations to others considering Sugar Market:** I love the web tracking forensics and the easy to read dashboard features. These features allows you to view who is visiting your site, the pages they have visited, as well as the actual IP details. This product has really streamlined my marketing reports and assisted me in budgets for future campaigns. The service support at SalesFUSION is top notch. They are helpful, quick and knowledgeable. ### 45. Our first Marketing Automation System - works well with good support **Rating:** 4.5/5.0 stars **Reviewed by:** Niko S. | Director, Rental Program & Web Marketing, Wholesale, Mid-Market (51-1000 emp.) **Reviewed Date:** June 11, 2013 **What do you like best about Sugar Market?** Salesfusion 360 offers good design capabilities and very easy dialog page setup. It works as a standalone page or in i-frames. The drip and trigger campaign technology is robust and the integration with Salesforce.com is seamless on Contacts and Leads. **What do you dislike about Sugar Market?** I would appreciate a better integration with Salesforce.com opportunities and a cleaner / more understandable ROI measurement across different marketing channels. **Recommendations to others considering Sugar Market:** Make sure you understand the correct types of fields to set up in CRM for establishing preference centers. ### 46. Complete Marketing Automation at a great price **Rating:** 5.0/5.0 stars **Reviewed by:** Patrick H. | Director of Marketing, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** October 07, 2013 **What do you like best about Sugar Market?** Excellent support team and landing page management makes it easy to drive and manage inbound leads across my entire organization. **What do you dislike about Sugar Market?** The fact the it is not as possible as some competing products meaning that there is not as much buzz about it or how to articles in the blogosphere. **Recommendations to others considering Sugar Market:** It does exactly the same job as most other marketing automation platforms with a slightly different interface at a fraction of the cost. **What problems is Sugar Market solving and how is that benefiting you?** Inbound marketing, lead capture, reverse IP lookup, marketing automation, landing page management, email marketing, website analytics. ### 47. SalesFUSION - Great People, great price, great tool set **Rating:** 5.0/5.0 stars **Reviewed by:** Erik T. | Solutions Consultant, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** June 25, 2013 **What do you like best about Sugar Market?** SalesFUSION successfully delivers a toolset that enables marketing to eliminate other monolithic tools. This creates a scale of economy in a simplifies skill set, cost reduction and one price to pay - its price meets the midmarket comfortably and SalesFUSION as a company is a joy to work with **What do you dislike about Sugar Market?** This is a very complete tool - so there is a lot to learn. it was hard to prioritise which great function should go first **Recommendations to others considering Sugar Market:** This tool is great - be prepared to be wow'd and go to all of the weekly training classes and you will be a Marketing Powerhouse! ### 48. Good Product **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** June 12, 2013 **What do you like best about Sugar Market?** The integration of Microsoft CRM is very useful and seamless and web analytics are helpful. It is great to store assets inside the system, instead of always needing an outside link. If you do experience an issue, the support ticket is answered very quickly! **What do you dislike about Sugar Market?** Someone else mentioned that it is daunting to setup and design an email to a nontechnical person - I completely agree. A drag and drop system of email design would be awesome and quicker. I have seen this feature with other providers (although they are more expensive). **Recommendations to others considering Sugar Market:** Pick three vendors to compare, include SalesFUSION as one, they may be everything you need. ### 49. SalesFUSION **Rating:** 5.0/5.0 stars **Reviewed by:** Jeremy H. | Manager, Database and CRM Innovation, Sports, Mid-Market (51-1000 emp.) **Reviewed Date:** October 01, 2013 **What do you like best about Sugar Market?** It snaps directly into our CRM system and the integration was seamless with zero downtime. Their support team is very responsive and their system was built with the end-user in mind, easy to learn and user-friendly. **What do you dislike about Sugar Market?** We have only had the software for a few months, as of now I do not have any complaints about the software or the company. **Recommendations to others considering Sugar Market:** A must-look when searching for an email service provider. Powerful software with a reasonable pricing structure. ### 50. Fantastic Customer Service **Rating:** 4.0/5.0 stars **Reviewed by:** Kristy S. | Director of Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** October 01, 2013 **What do you like best about Sugar Market?** The sales and support staff at SalesFUSION are incredibly knowledgeable, responsive and eager to help. **What do you dislike about Sugar Market?** We haven't encountered anything yet. **Recommendations to others considering Sugar Market:** Take stock of what your marketing automation needs are before integration and tailor your training to that ## Sugar Market Discussions - [hi how are you doing ? I find Sugar Market very HELPFUL an](https://www.g2.com/discussions/hi-how-are-you-doing-i-find-sugar-market-very-helpful-an) - 1 comment, 2 upvotes - [need to be very accurate in data](https://www.g2.com/discussions/need-to-be-very-accurate-in-data) - 1 comment, 1 upvote - [View Sugar Market pricing details and edition comparison](https://www.g2.com/products/sugar-market/reviews?page=4&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+06%3A42%3A53+-0500&secure%5Bsession_id%5D=9dc743c4-bfab-43dc-8364-b904504f3a78&secure%5Btoken%5D=4dbbf798026c89cc4c3e4d0d78d2d89b3404ca5536970b06a344c4ec40163155&format=llm_user) ## Sugar Market Integrations - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews) - [LinkedIn Job Search](https://www.g2.com/products/linkedin-job-search/reviews) ## Sugar Market Features **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization - Conversion Rate Optimization - Multivariate Testing - Customizable Forms **Matching** - Priority Matching - Account Tiebreakers - Fuzzy Matching **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Email Tracking - Automated Alerts and Tasks - CRM Lead Integration - Third-Party Integrations - Real-Time Data - Social Marketing - Email Marketing - Multi-Channel Marketing - Conversion Tracking - ROI Tracking - Activity Tracking - Engagement Tracking - Campaign Segmentation - Search Marketing - SMS Marketing - Website Visitor Tracking **Routing** - Match and Route - Multi-Objects - Territories - Working Hours **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting - Campaign Management - Workflow Management - Template Management **Platform Operations** - Service level Agreements - Audit Logs - Duplicate Match - Capping - Analytics - Integrations - Alerts & Notifications - AI Lead Matching & Routing **Social** - Social Listening - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising - Drip Campaigns - Multi-Campaign **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics - Behavior Analytics - Real-Time Analytics - Campaign Analytics - Website Analytics - Visual Analytics - Sales Analytics **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation - Lead Generation - Content Management - Lead Management - List Management - Mobile Access **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Campaign Planning **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - Social Media Integration **Additional Functionality** - Social Promotion - Customizable Branding - Monitoring - CRM - Reporting & Statistics - Live Chat - Customer Journey Mapping - Generative AI - Mass Texting - Drag & Drop - Email Templates - Automated Scheduling - Campaign Scheduling - AI Copilot - Social Media Monitoring - Activity Dashboard - Lead Capture - Customizable Templates - Marketing Automation - Event Triggered Actions - Marketing Calendar - Customizable CTAs - Multi-Channel Communication - Data Import/Export - Lead Qualification ## Top Sugar Market Alternatives - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,259 reviews) - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) - 4.1/5.0 (3,026 reviews) - [Act-On](https://www.g2.com/products/act-on/reviews) - 4.1/5.0 (1,030 reviews)