Pricing information for Sugar Market (formerly Salesfusion) is supplied by the software provider or retrieved from publicly
accessible pricing materials. Final cost negotiations to purchase Sugar Market (formerly Salesfusion) must be conducted with the
seller.
Pricing information was last updated on July 31, 2020
Best features: lead scoring, nurture automation, event management, CRM integration and reporting.
The event management feature is worth the subscription price. It's basically "mission control" for a webinar or live event. Fantastic!
Review collected by and hosted on G2.com.
What do you dislike?
Needs improvement: ease of creating landing pages, emails, etc. We've struggled with our external lead forms--both the creation and website deployment.
I've also encountered some quirks, which the SF team is addressing. Review collected by and hosted on G2.com.
Recommendations to others considering the product:
Build a plan/process before implementing a tool. The process you build will help identify the right tool to automate your marketing campaigns. It will also help you identify your approach once onboarding is complete.
The Salesfusion team is highly-approachable. They are very knowledgeable and are a great resource. I can depend on their prompt responses to my questions. Review collected by and hosted on G2.com.
What problems are you solving with the product? What benefits have you realized?
Business problems: marketing and sales alignment, automation of lead capture/scoring, consistent campaign communication and providing a 360 degree view of the prospect.
Benefits realized: increased efficiency (less time spent manually adding information); seamless tracking and displaying of prospect interactions within the CRM; and increased ability to deliver excellent content to prospects/clients. Although it may be considered a "soft" benefit, our sales and marketing team is working together to maximize our results from Salesfusion. We discuss and define sales qualified leads, and collaborate on scoring thresholds. We work together to plan our campaigns and events; as well as the follow-up strategy. Increased collaboration and better sales and marketing alignment. Review collected by and hosted on G2.com.
Set and forget campaigns, the Fusion teams positive attitude to assist in 'getting it right' and the ability over time to communicate with our customers at the time they like, in the way they like and with relevance to their particular interests. Review collected by and hosted on G2.com.
What do you dislike?
it's not the most intuative system, the reponse times are a little slow and given there are many ways to 'skin a cat' within Fusion it's sometimes tricky to decide which way to do something is best. Review collected by and hosted on G2.com.
Recommendations to others considering the product:
Technology is the enabler, you need to ensure you have a well thought out, well structured marketing plan to drive getting the best ROI from your technology investment. Content is king, and nurture marketing is not nurture marketing without quality content. The basis of any good purchase is the relationship you have with the vendor, and the guys at Fusion will bend over backwards to ensure the system is delivering. Review collected by and hosted on G2.com.
Sugar Market (formerly Salesfusion) pricing at a glance
Sugar Market offers an affordable marketing automation solution for businesses of all sizes. Only pay for the number of contacts you’ll keep in your database. Get unlimited customer support and features without the additional charge.
Get all of the features - from landing pages and email templates, to lead scoring and predictive analytics - without the added cost.
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