Rinna Z.
RZ
Rinna Z.
Freelancer / Independent Contractor
Mid-Market (51-1000 emp.)
"Small details make a big difference"
5/5
What do you like best about Substrata?

Brings attention to details that usually slip by. A simple reply can mean different things and Substrata adds that extra layer of context without making the process feel complicated. Customer support is readily available. No hiccups during the process. Review collected by and hosted on G2.com.

What do you dislike about Substrata?

Nothing worth complaining about so far. The experience has been steady and everything works as expected. Review collected by and hosted on G2.com.

Ben W.
BW
Ben W.
VP, Revenue Cloud
Information Technology and Services
Mid-Market (51-1000 emp.)
"Revolutionized Our Stakeholder Analysis and Strategy"
5/5
What do you like best about Substrata?

I utilize Substrata for relationship intelligence, stakeholder analysis, and enhancing the quality of revenue-driven sales strategy decisions. I like the relationship mapping and accurate intelligence to inform strategic revenue decisions. It helps me understand the level of influence stakeholders have, remove blind spots, and develop more effective data-driven engagement strategies that drive more deals forward, faster, and more accurately. I also found the initial setup process to be very easy. Review collected by and hosted on G2.com.

What do you dislike about Substrata?

I don't like data gaps and poor dashboard customization in Substrata. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
UH
Verified User in Health, Wellness and Fitness
Mid-Market (51-1000 emp.)
"Smarter Account Leadership with Real Insight"
4.5/5
What do you like best about Substrata?

I manage client programs and track how often/what ways we connect with them as well as create an effective deal strategy. I use SUBSTRATA to gain insight on stakeholder intent, priorities, and risks. This enables me to communicate better, create personalized outreach, and allow for quicker and more confidently making decisions across the clients I support. Review collected by and hosted on G2.com.

What do you dislike about Substrata?

Substrata is a very powerful tool; however I feel that at times the amount of insight SUBSTRATA provides could potentially be overwhelming. In addition, the initial setup of information can also be time consuming as I need to properly align the information for each client. Review collected by and hosted on G2.com.

Rachel  M.
RM
Rachel M.
Negotiation Coach
Consumer Goods
Mid-Market (51-1000 emp.)
"Mastering Deals: How Substrata Elevates My Coaching"
5/5
What do you like best about Substrata?

As a negotiation coach, I analyze client conversations, guide strategy, and refine communication techniques. So as a result Substrata makes my life easier by providing a simplified workflow and revealing hidden buyer signals and emotional cues and understanding power dynamics to better prepare my clients coach them individually and help them be successful in high-stakes negotiations with more confidence than ever before. Review collected by and hosted on G2.com.

What do you dislike about Substrata?

Sometimes the advanced analytic's and taking longer than anticipated to complete the deeper integrations is very frustrating, especially when I need a quick simple coaching insight in those sessions. Review collected by and hosted on G2.com.

Lucas  F.
LF
Lucas F.
Client Relationship Manager
Leisure, Travel & Tourism
Mid-Market (51-1000 emp.)
"From Guesswork to Precision in Client Conversations"
4.5/5
What do you like best about Substrata?

My job consists of nurturing my accounts, reviewing client interactions, tracking sentiment, and sending follow-ups. Substrata provides me with behavioral insights that help me understand the emotion of clients, allowing me to change the way I communicate with the client to build more trust. This allows me to work with clients easier and quicker, and be more effective in managing the client relationships. Review collected by and hosted on G2.com.

What do you dislike about Substrata?

The insights can be a bit overwhelming at times, and learning to customize the app takes a little bit longer when you have to manage multiple client portfolios every day simultaneously. Review collected by and hosted on G2.com.

Verified User in Utilities
UU
Verified User in Utilities
Mid-Market (51-1000 emp.)
"Intuitive, All-in-One Sales Analytics With Clear Revenue Insights"
4.5/5
What do you like best about Substrata?

Substrata.me proves to be unexpectedly intuitive and presents an amazing, all-encompassing picture of our sales, conversations, and revenue. The Sales Analytics tab proves extremely useful when trying to uncover certain trends and opportunities in our clientele. Review collected by and hosted on G2.com.

What do you dislike about Substrata?

The initial installation could be somewhat confusing and the system’s ability to integrate with our other solutions seems somewhat restricted. There’s a lack of more complex analytics tools for in-depth business strategies. Review collected by and hosted on G2.com.

Robert  T.
RT
Robert T.
Finance Director
Consumer Goods
Mid-Market (51-1000 emp.)
"Strong AI Support for Finance Teams"
4.5/5
What do you like best about Substrata?

Being in the role of Finance Director, I find sub-strata to be an extremely useful tool for my work as it enables me to assess deal communications, evaluate Risk Signals track Buyer Intent and to assist me with Forecasting, allowing me to complete these tasks more efficiently, effectively and with greater accuracy. Review collected by and hosted on G2.com.

What do you dislike about Substrata?

As someone who works as a Finance Director, I would recommend Substrata to others like me, however, when I first began using the platform, I thought it felt a little overwhelming with too much data. After a month or two, I got a better understanding of all the features, insights and dashboards available, and am now comfortable with using the platform. Review collected by and hosted on G2.com.

Andrea  N.
AN
Andrea N.
Customer Experience Lead
Management Consulting
Mid-Market (51-1000 emp.)
"Great Visibility Into Customer Sentiment"
4.5/5
What do you like best about Substrata?

As a Customer Experience Lead, I take a close look at the conversations I am having with customers and then figuring out how those conversations make me feel. This helps me identify areas where I can coach teams and help create more satisfied customers through the insights I receive from Substrata. Review collected by and hosted on G2.com.

What do you dislike about Substrata?

It has taken me a considerable amount of time to learn a lot of the advanced insights, and I believe the ability to customize reports at a deeper level would help make my day-to-day analysis of the customer experience even easier. Review collected by and hosted on G2.com.

Isabella  R.
IR
Isabella R.
Regional Sales Manager
Electrical/Electronic Manufacturing
Mid-Market (51-1000 emp.)
"Turning Regional Chaos into Clear Sales Wins"
5/5
What do you like best about Substrata?

To help me evaluate client interactions, measure team performance and optimize regional sales strategies, I depend on Substrata's easy-to-use dashboards and artificial intelligence (AI) powered insights to make decisions and allocate my time towards building relationships through closing business across many different regions. Review collected by and hosted on G2.com.

What do you dislike about Substrata?

At times, Substrata can seem like there are numerous features that can be quite a bit for users to learn, and new users typically need more than just a learning curve when setting up new accounts. Review collected by and hosted on G2.com.

Lucas  A.
LA
Lucas A.
Customer Success Lead
Computer Software
Mid-Market (51-1000 emp.)
"Managing Client Relationships Using Social Signal Intelligence and Analysis"
4.5/5
What do you like best about Substrata?

Substrata gives an amazing view on the social dynamics that happen within our client conversations. The ability to understand the power dynamic between us gives me the flexibility to change strategies on the fly and guarantee the success of the project. Review collected by and hosted on G2.com.

What do you dislike about Substrata?

There is some kind of a learning curve with its interface. It required some additional work for proper integration into our particular CRM. Review collected by and hosted on G2.com.