--- title: STAT Search Analytics Reviews meta_title: 'STAT Search Analytics Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 19 reviews by the users' company size, role or industry to find out how STAT Search Analytics works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 19 scale: '5' date_modified: '2026-08-07' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # STAT Search Analytics Reviews **Vendor:** Moz **Category:** [SEO Tools](https://www.g2.com/categories/seo-tools) **Average Rating:** 4.3/5.0 **Total Reviews:** 19 ## About STAT Search Analytics We're the ultimate SERP tracking & analytics platform designed to give you quick access to daily, granular SERP data where you can tackle large-scale SEO with accuracy and ease. With STAT Search Analytics, you’ll also get: • Fresh ranks daily — Plus SERP features, search volumes, cost-per-click, and more. • Endless site tracking — Track every domain you need, including your competitors. • Any market, any language — Pin-point places in every market that Google serves. • Open collaboration — Create as many accounts (for your team and clients) as you need. ## STAT Search Analytics Reviews ### 1. Very good tool for comprehensive SERP insights **Rating:** 4.5/5.0 stars **Reviewed by:** Ivan S. | Head of Organic Performance Operations, Enterprise (> 1000 emp.) **Reviewed Date:** August 30, 2024 **What do you like best about STAT Search Analytics?** I like the comprehensive scope of SERP features that are tracked and the ability to understand the SERP landscape in your market. It also provides far-reaching SERP archives so you can see who are the winners or losers after a Google algo update. The customer support is excellent and we have a very good proactive cooperation with their product team, which frequently listens to feedback in making their next product updates. The product is also very easy to integrate with visualization platforms like Tableau, allowing for more options for raw data manipulation. I believe this is the most accurate data on SERP history that you can find in any SEO tool. **What do you dislike about STAT Search Analytics?** For a very long time, it had a very outdated design and all its features were not so easily accessible. However, there is a new design on the way (available in beta at the moment) that will fix a lot of these issues. Additionally, it has a great HTML SERP snapshot feature that gives you a real view of what the SERP looked like, but it only goes back 30 days, so expanding this would be a treat. **What problems is STAT Search Analytics solving and how is that benefiting you?** Not only is the data in the tool providing us with a picture of the SERP landscape, we are also able to export a lot of the raw points into our Tableau that we can then customize into dashboards that serve specific purposes - brand and competitor visibility changes, featured snippet opportunities and hunting, Google adding certain features that might hinder our organic strategy. We are also very anxious about the AI Overview feature, and STAT reacted and provided this data in their tool as well. Basically, our SEO success is measured far more easily with STAT. **Official Response from Rachel Alders:** > Thanks for the glowing review, Ivan! ✨ We're thrilled to hear that you find STAT so valuable for comprehensive SERP insights. It’s also great to know that our SERP features, archives, and integration with Tableau are making your life easier and your SEO strategy stronger. We're excited for you to see our revamped and revitalized UI and have noted your feedback about expanding the HTML SERP snapshot feature — we’re always looking for ways to improve. Thanks again for being here! ### 2. Stat is legit **Rating:** 4.5/5.0 stars **Reviewed by:** bryan m. | Search Engine Optimization Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 29, 2024 **What do you like best about STAT Search Analytics?** STAT Search Analytics is the most comprehensive and useful keyword tracking tool I've ever used. Between the simple-yet-powerful organization of things to the simply ridiculous number of reports, my team is able to easily pull keyword data and perform keyword research that make a huge impact on our clients. Not to mention their stellar customer support - truly top notch. **What do you dislike about STAT Search Analytics?** The old interface looks like something out of the '90s, but they're working on it. **What problems is STAT Search Analytics solving and how is that benefiting you?** Keyword ranks / website visibility across a large set of clients **Official Response from Rachel Alders:** > Thanks for the review, Bryan! We're thrilled to hear that you're loving our comprehensive keyword tracking and reports, as well as our customer support team. The new UI is coming soon—stay tuned for updates! ### 3. Easy User Experience and Quick Results **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.) **Reviewed Date:** April 23, 2024 **What do you like best about STAT Search Analytics?** I love that STAT Search Analytics has updated results that are easy and good to use for upper-level insights and takeaways specifically when it has to do with KW ranking and competitive-level insights. The tool was easy to implement and it is a tool that you get to choose whether you want to maximize your use and the features you look at. It's become my go-to tool for easy daily insights and competitive Share of Voice which has been helpful for anything from actionable SEO insights to BOD high-level trends. **What do you dislike about STAT Search Analytics?** The only downside is it can get costly as you pay per keyword especially if you have multiple domains that your company owns **What problems is STAT Search Analytics solving and how is that benefiting you?** It's solving a in SERP real-time scrape of what is happening amongst key keywords and a 365 view for Share of Voice analysis of when people are gaining ranking which is particularly helpful when a Google Core Update rolls out as you can start to see the volatility and where the SERP may be favoring competitors or where they are dropping. **Official Response from Rachel Alders:** > Hi! 👋 Your feedback means the world to us. We're happy to hear that STAT has become your go-to, trusted source for real-time insights and that you've found it easy to use and implement. Thanks for choosing STAT to be a part of your SEO journey! ### 4. Best cost-effective tracking platform for keywords at scale **Rating:** 5.0/5.0 stars **Reviewed by:** Scott W. | Director, Head of SEO, Mid-Market (51-1000 emp.) **Reviewed Date:** April 24, 2024 **What do you like best about STAT Search Analytics?** My favorite aspect about STAT is its ability to target anywhere in the world and provide a visualization of the SERP based on the device type you've selected (Desktop or Smartphone). **What do you dislike about STAT Search Analytics?** The user interface is a bit 2003, however it is very functional and easy to use once you know where to go for what. **What problems is STAT Search Analytics solving and how is that benefiting you?** It helps us understand how our clients rank in different locations across thousands of keywords and hundreds of different locations. It also provides great insight into who is ranking on our target terms in each of those markets. **Official Response from Rachel Alders:** > Hi Scott! Thanks for taking the time to review us — it means a lot! It's great to hear that STAT has been instrumental in helping your team understand your clients' rankings across various locations and keywords. We think you'll be happy to hear that in H2, we'll be releasing a brand-new UI — stay tuned! 🚀 ### 5. Best out of the box keyword ranking tool around **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** April 18, 2024 **What do you like best about STAT Search Analytics?** Quite a few things. It is so simple to set up and instantly start collecting search data. It doesn't require any custom dashboards -- they already exist, right out of the box. And, they are what any SEO needs. Yet, while it is simple, it is anything but basic. There are so many advanced features for the most advanced SEO too. It is my keyword ranking tool of choice. **What do you dislike about STAT Search Analytics?** The one feature I wish it had, was page to keyword tracking. I get why it is not included, but it would make a slice of the data even more powerful. **What problems is STAT Search Analytics solving and how is that benefiting you?** Simple, keyword tracking at scale for an affordable price. **Official Response from Rachel Alders:** > Thanks so much for your review! It's great to hear that you found STAT intuitive and easy to use — right out of the box. We're proud to be your keyword ranking tool of choice and committed to providing you with the best experience possible. ### 6. Superb Search Rankings Tool **Rating:** 5.0/5.0 stars **Reviewed by:** John K. | VP, SEO, Mid-Market (51-1000 emp.) **Reviewed Date:** April 04, 2024 **What do you like best about STAT Search Analytics?** For our needs managing multiple SEO engagements, STAT allows us to use one tool to track all our keyword positions. It is really easy to set up new projects for all clients and we are using the tool daily to see our how our recommendations are being intrepeted by Google. Customer support has been there when we need them. **What do you dislike about STAT Search Analytics?** I think it does what it does really well. **What problems is STAT Search Analytics solving and how is that benefiting you?** We needed a tool that allowed us to track rankings but wasn't tied to a larger, managed service. STAT is really good at rankings and that's all it needs to be. **Official Response from Rachel Alders:** > Thanks so much for taking the time to share your feedback, John! We're thrilled to hear that STAT has been instrumental in managing multiple SEO engagements for you and your team and that you've enjoyed our comprehensive tracking capabilities and responsive customer support. Your satisfaction is our top priority, and we look forward to continuing to support you on your SEO journey 🚀 ### 7. Director of Marketing **Rating:** 4.5/5.0 stars **Reviewed by:** Paul F. | Marketing Director, Mid-Market (51-1000 emp.) **Reviewed Date:** April 11, 2024 **What do you like best about STAT Search Analytics?** The reporting capabilities, how easy it is to use. Customer support is fantastic and always willing to help. **What do you dislike about STAT Search Analytics?** No direct integration into Power BI, dashboards could be easier to create. **What problems is STAT Search Analytics solving and how is that benefiting you?** Create more meaningful and impactful content, as well as ad copy. **Official Response from Rachel Alders:** > Hi Paul! Thank you so much for your review. We're thrilled to hear that you're finding our reporting capabilities user-friendly and that our customer support team has been a valuable resource for you. While we don't yet have a Power BI integration, we do have six Looker Studio connectors and a Google BigQuery connector coming soon. Stay tuned — we're assessing a variety of integrations to add to the roadmap next! ### 8. User friendly and intuitive interface **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** June 04, 2024 **What do you like best about STAT Search Analytics?** The visualization of different aspects (real time serps, the overview tab, the sov one) as well as reporting and alerts creation **What do you dislike about STAT Search Analytics?** The fact that sometimes data disappears. **What problems is STAT Search Analytics solving and how is that benefiting you?** Helping with identifying what keywords and pages need further investigation and thus optimization **Official Response from Rachel Alders:** > Hi there! Thanks so much for taking the time to review us. We're happy to hear that you find our interface intuitive and are enjoying the real-time SERPs and reporting. As for data disappearing, we take that very seriously, so please loop in your account manager so that they can investigate any and all issues you encounter! ### 9. Granular SEO Ranking - Affordable with Un-Flashy UI (That's a Good Thing!) **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** November 03, 2020 **What do you like best about STAT Search Analytics?** The user-interface is entirely logical, with filters and folders. Now it's not as flashy as a BrightEdge or Conductor, but that's an entirely GOOD thing. I want data that's easy to filter, view, and export. The system of Tags and Data Views takes some acclimation, but (again) it's entirely logical. Viewing historical rankings over time, aggregated or by keyword, is especially useful with the daily rankings. Other tools that track by day are much more expensive than Stat's package (and now that I've gone from Weekly to Daily ranking, I don't think I can go back ...) **What do you dislike about STAT Search Analytics?** Some reports are tricky to create and schedule. I wish standard report templates were pre-created for accounts based on internal AI insights. **Recommendations to others considering STAT Search Analytics:** This tool requires an Analyst to dig into the numbers, compared to a BrightEdge or Conductor that spoon-feeds you the data and charts. In exchange you get a more affordable tool that allows better deep-dives into the data. **What problems is STAT Search Analytics solving and how is that benefiting you?** Search trends at a daily level, both for keywords and aggregate topics. When did they shift and does this align with a larger trend? ### 10. Best Daily Tracking Tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** June 26, 2021 **What do you like best about STAT Search Analytics?** I love the ability to track and see daily fluctuations as well as historical keyword rank. **What do you dislike about STAT Search Analytics?** The interface where it graphs keywords movement can be a little confusing. It would be awesome if we could create keyword groups and compare the performance of each one **What problems is STAT Search Analytics solving and how is that benefiting you?** Isolating which category pages have dropped. I also use it to identify result-type opportunities. ### 11. Powerful Rank Tracking Tool **Rating:** 4.5/5.0 stars **Reviewed by:** Lauren G. | Senior SEO Associate, Mid-Market (51-1000 emp.) **Reviewed Date:** November 24, 2018 **What do you like best about STAT Search Analytics?** It's a flexible and powerful tool that allows you to track terms, so you can gain search landscape and competitive insights. The team iand tool s extremely agile, which is really appreciated in a fast paced industry like SEO. **What do you dislike about STAT Search Analytics?** The interface can be a little lacking at times and the way you have to pull reports is a little clunky, but overall these are minor quibbles and reflect how the team invests more in the data, which is what I really care about. **Recommendations to others considering STAT Search Analytics:** The team is exceptional. Helpful and always willing to jump in and support the team. We have regular trainings. They're also responsive with adding new features and generally are a very agile team. Their team is a huge asset and something that you should make sure you leverage. **What problems is STAT Search Analytics solving and how is that benefiting you?** We're able to track keyword rankings for clients at scale. Being able to sandbox terms for a short period of time is also really helpful and is a leg up that STAT has on competitors. It also does an excellent job of giving us detailed insights into SERP features and who we're competing agaings on a granular level. ### 12. An Excellent Resource for Search Data **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** June 04, 2019 **What do you like best about STAT Search Analytics?** Stat is a reliable, repeatable way to get search result data in large quantity pulled down from Google and/or Bing. I have found the ranking data to be extremely reliable and I have found many uses for it. **What do you dislike about STAT Search Analytics?** The interface is a bit clunky and occasionally tough to navigate. **Recommendations to others considering STAT Search Analytics:** Great program and support is extremely helpful **What problems is STAT Search Analytics solving and how is that benefiting you?** I pull down organic rankings on my search queries from Google Ads to determine search relevance and whether SERP features are impacting our paid search performance. ## STAT Search Analytics Discussions - [What is STAT Search Analytics used for?](https://www.g2.com/discussions/what-is-stat-search-analytics-used-for) - [View STAT Search Analytics pricing details and edition comparison](https://www.g2.com/products/stat-search-analytics/reviews?filters%5Bnps_score%5D%5B%5D=5§ion=pricing&secure%5Bexpires_at%5D=2026-08-12+12%3A15%3A45+-0500&secure%5Bsession_id%5D=fd580ec3-b426-4e14-ac43-fd8f8686763f&secure%5Btoken%5D=b39457304ed8e3cd0aad308c5af89ae0e81729ffab11c3af34420f214bf9dbe9&format=llm_user) ## STAT Search Analytics Features **SEO Auditing & Monitoring** - SEO Alerting - Engagement Tracking **Agentic AI - SEO Tools** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Third-Party Integrations - Multi-Language - Social Media Integration - Google Analytics Integration **SEO Content & Rankings** - SERP Rank Tracking - Localization - Customer Activity Tracking - Click Tracking - Referral Tracking - Visitor Tracking - Mobile Keywords - Keyword Research Tools - Keyword Tracking - ROI Tracking **SEO Reporting** - Competitor Analysis - Data Visualization - Custom Reports - Real-Time Data - Trend Analysis - Scheduled/Automated Reports **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Additional Functionality** - Retargeting - API - User Management - Website Analytics - Broken Link Discovery - URL Shortener - Social Media Monitoring - Custom Domains - Visual Analytics - Backlink Management - Collaboration Tools - Customizable Branding - Web Traffic Reporting - For Marketing and Advertising - AI Copilot - Reporting/Analytics - SEO Management - Secure Data Storage - Real-Time Analytics - Activity Dashboard - Campaign Management - Geotargeting - Link Editing - URL Customization - Data Import/Export - Link Analytics - Multi-Channel Marketing - Campaign Scheduling - Access Controls/Permissions - WYSIWYG Editor - Conversion Rate Optimization - A/B Testing - Localization Automation - Multi-Location - Content Management - Alerts/Notifications - Real-Time Notifications - Dashboard - Landing Pages/Web Forms - Link Management - Customizable Templates - Real-Time Updates - Monitoring - Audit Management - Workflow Management - Campaign Analytics - Reporting & Statistics - Multi-Campaign - Email Marketing - Website Management - Performance Management - Backlink Monitoring - Performance Metrics - Advertising Management - Content Personalization - Issue Management - Heatmaps - Problem Area Alerts - Widgets - Multivariate Testing - Behavior Analytics - Audience Targeting - Real-Time Reporting - Customer Segmentation - Product Recommendations - Session Recording - Mobile Friendly Test - Drag & Drop ## Top STAT Search Analytics Alternatives - [Semrush](https://www.g2.com/products/semrush/reviews) - 4.4/5.0 (3,921 reviews) - [Conductor](https://www.g2.com/products/conductor/reviews) - 4.5/5.0 (758 reviews) - [Ahrefs](https://www.g2.com/products/ahrefs/reviews) - 4.5/5.0 (668 reviews)